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ISSUE NO. 1

WWW.NATURALKERR.COM

Naturalista NATURAL HAIRCARE GUIDE

NATURAL HAIR CHRONICLES


FINDING THE RIGHT INGREDIENTS


01

Editor's Notes

03

Mushroom and Caviar

04

Rice water and hair health

05

How to become a Naturalista

06

Natural Hair Chronicles

07

3 Easy Steps to Deep Conditioning

08

Testimonial

09

Our Products - Straight Line

10

Our Product - Curly Girl Line

11

Our Products - Health & Rehabilitation


EDITOR'S NOTE Our journey into the world of natural ingredients has helped us understand and appreciate natural chemistry. The right ayurdevic ingredients can heal, repair, and even reverse caustic damage to your hair by chemicals.. We hope that you can join us on this amazing journey. We love natural, and so will you.

JUDITH CRUZ-BURNSTINE Natural Kerr Visionary

01 Naturalista


EXCLUSIVE Caviar silk is a revolutionary formula for 100% natural deep conditioner.

MUSHROOMS AND CAVIAR

It's silk infusing properties will restore the most brittle, damaged hair to silky smooth, hydrated manageable strands. By infusing healing natural nutrients from plant botanicals, oils and silk amino acids, the silk infusing properties of this extract will restore the most brittle, damaged hair to silky smooth hydrated and manageable strands. What gives caviar silk its rehabilitating properties is the combination of 17 amino-acids found in caviar extract. (isoleucine, lysine, methionine, cystine, phenylalanine, tyrosine, threonine, tryptophan, valine, arginine, histidine, alanine, aspartic acid, glutamic acid, glycine, proline and serine) get to work.

Who would have thought? Mushrooms, caviar extract, soy and even tomato ferment...

Added to Natural ingredients like Mushrooms are a good source of Vitamin D, antioxidants and minerals like selenium and copper. Copper and Selenium have their own hair benefits, Selenium aids in hair growth as well as prevents dandruff. Tomato ferment directly nourishing the hair with cysteine, providing the hair with the build- ing blocks it needs to maintain its integrity and in turn replenish cysteine levels. Ideal for dry, lifeless hair, porous hair. You should try it! http://www.naturalkerr.com/seda-de-caviar/

02| NATURALISTA

Naturalkerr.com


FEATURES

Rice & hair health. What natural ingredient promotes hair health? Guessed Rice Water? Well you are right! Natural Kerr has adopted this ingredient and we believe in it amazing powers. The Yao ethnic women from the village of Huangluo in China are a testament to this tradition. With their average hair length of about 6 feet, these women are featured in the Guinness Book of World Records as the "“world’s longest hair village”. Why? They use rice water to wash their hair and see for yourself. The woman of this village have beautiful hair to say the least. Exciting right? Rice water decreases surface friction and improves hair elasticity.. The inositol charged water penetrates your hair shaft and supports growth and health. Try our Rice-Bran Gel, or our Rice Bran- setting lotion.

03 | NATURALISTA

Naturalkerr.com


FEATURED

How to become a Naturalista!

The haircare market is oversaturated with products., many filled with chemicals, silicones and silent cancer causing agents. Here are five things to look out for when purchasing natural haircare products.This is why it is important to become a "naturalista" when shopping for and using hair care products. What exactly is a "naturalista"? It is a savvy woman who wears her hair the way it grows naturally out of the scalp -whether it is straight, curly, wavy or "kinky." Naturalistas also follow these steps when selecting natural haircare products: 1) Read the ingredients – If you can’t pronounce the ingredients name it's more than likely is not natural. “Natural” represents ingredients that is harvested from the earth-- such as: botanicals, fruit oils etc. Naturalistas review the list of ingredients in their haircare products and opt for those that are derived from nature. And when the product label is too small to read, naturalistas go ...Naturalistas go directly to the product website to view the ingredients. 2) Does the product use extracts, or just oils? This is important. Extracts are the pure botanical essence of the plant/root. In order to produce the oils, the manufacturer uses carrier oils that could dilute the potency of the oil itself and will not have the potency of an extract-- In essence, not providing the results that it should.

04 | NATURALISTA

3) Applying it correctly. Natural products, unlike chemical products, take time to penetrate the shaft of your hair. Usually, twenty minutes after application will do. Better results can be obtained, if you use a hooded dryer on medium heat. Make the last rinse cold to seal the cuticles. 4) Avoid Silicone-Based Products Purchase a natural haircare brand that uses pure natural ingredients, not those diluted with water, or silicones. Silicones a mineral, that acts as a sealant against water and air penetration is used primarily for caulking. Silicones cause long term damage, and are essentially a bandage or a short term fix to your hair issues. Over time, the use of silicones causes permanent damage to your hair. This is due to the lack of moisture not allowed to enter the hair shaft , causing your hair to become brittle and dry causing severe breakage to occur. Take pictures of your hair before using a natural conditioner. You should notice the difference after one use in most cases.

Huffington Post editorial on Naturalkerr.comt

Are you ready to become a "Naturalista"?

5) Stick to using the same product for at least a month. Natural product ingredients work well if you allow them time to penetrate your hair shaft. Especially, if you have used chemically derived products for a long time prior to going to natural products. However, it is important to give your hair time to detox, especially if you have used chemically-derived products for a long time before going to natural products. Your hair must detox, so don’t give up!

NATURALKERR.COM


NATURAL HAIR CHRONICLES

05| NATURALISTA

FOLLOW THE BENEFITS

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" We are crazy for cacao"....


TRENDING

Cacao hair benefits Cacao is an old world plant, with rich history going back to the Incas. Due to its medicinal properties Cacao was commonly called " Food of the Gods" by the Europeans in the 17th century. The benefits to our skin, hair and body are many. Cocoa's special benefits for the hair include promoting blood circulation to the scalp, which leads to increased growth of healthy, lustrous locks and reduced hair loss. Thanks to being a circulation-booster, it is also found to be very effective in reducing hair loss. Infused with the goodness of several hairbenefiting ingredients, cacao improves the overall health of your tresses, making them super-glossy and voluminous. With incredible anti-inflammatory properties minimize the odds of getting scalp infections.

06 NATURALISTA

NOMADIC

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24


3 Easy steps TO Deep Conditioning

07 NATURALISTA

NOMADIC

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24


Apply the deep conditioner after shampoo, starting at your ends and avoiding the scalp as much as possible.

Deep conditioners should never be deliberately applied to the scalp.

While you want your

hair to be saturated from root to tip with the deep conditioner, putting it on the scalp can interfere with your hair’s natural oils (sebum) and create build up.

After applying the deep conditioner, cover your hair with a plastic cap and then go under a hooded dryer for 20 to 30 minutes at low heat setting.

The heat allows the hair shaft to open and the deep

conditioner to enter along the shaft.

Before washing out the conditioner, allow your hair to get back to room temperature and then wash it out. Make your final rinse a cold one to seal back the hair cuticles.


Made from earth's bounty

My next go to is Restore Peppermint. My youngest daughter and I are also fans of Restore Peppermint, a wonderful detangled. .Although we have different curl types these products transition beautifully between us. I also use it to tame fly aways throughout the day. I love that the bottle is just the right size to carry in my purse. For those soggy,

I've embarked on a healthy all around journey head first. So here are a few of my new favorite natural hair products from Natural Kerr.

the big poofy hair issue we are all familiar with curly or straight. Since I have long hair it's easier for me to set my hair

Natural Kerr is a wonderful hair product line infused with emollients that restore your hair and this is my personal review about the products I have tried thus far.

muggy, sticky days the Frizz tamer will definitely tackle

Among

them are the deep conditioner with pure cacao extract which is like a love potion for your locks. The results will be silky manageable hair. This product is a must have for your weekly hair routine. A little

with rollers. However, one of my biggest issues when I set my hair is that it tends to dry faster than I can set it. Natural Kerr has a Rice-bran setting lotion that is fantastic for this very issue. Once my hair is fully dry I remove my rollers, leaving me with shiny and manageable locks. I definitely will continue using Natural Kerr products. Looking forward to trying all the other products in the line for all my unruly curly girl dilemmas. Viva la curly girl a la Natural Kerr.

goes a long way with Natural Kerr since it's from concentrated levels of natural ingredients.

08 | NATURALISTA

Mary Latorre

Natural Kerr User


OUR PRODUCTS STRAIGHT & CURLY GIRL LINE


The Straight Line 01

-

Oro Liquido

Keratin Replacement

System

$ 39.99 2

oz

. (

Pure Brazil nut

cacao extract formula

)

&

02 Seda De Caviar

2 (

. $ 31.99 6

oz

-

oz

Caviar extracts

03

2

04

.( . $29.99 6

-

oz

Deep Conditioner

-

2

. $ 32.99

Rice amino oz

(

-

acids and more

-

Deep

Amino acid rich

, . $29.99 6

oz

Shine

Setting Lotion

Pumpkin Marmalade

formula

)

&

oz

, . $ 22.99 6

Conditioner

09 | NATURALISTA

mushrooms and more

, . $39.99

bran set

Dates

,

. $ 39.99

Cacao extract cherries

oz

Rice

( 2

05

-

Cacao Macchiato booster

Silkening Treatment

.)

packed with essential oils

. $39.99

oz

..

.)


The Curly Girl Line 01

Babassu Frosting

(

, . $ 29.99

Butters

2

oz

-

Deep Conditioner

oils and amino

02

-

Bizcocho

-

acids

)

Deep Conditioner

formulated for Coily damaged hair

2 (

oz

. $ 29.99 6 ,

Butters

03

Aloe

&

. $ 39.99

Coconut and more

Manuka Marmalade

& . $29.99 6 . $39.99 ,

Conditioner

2 (

oz

-

.

.)

Deep

hydration formula

oz

oz

.)

Aloe extract Manuka honey and more

04

Rice

( 2

-

bran

05

Styling Gel

, . $ 29.99 6

Dates oz

-

oz

Coco con pina

(

. $ 39.99

Rice amino

Amino

-

-

Deep Conditioner

acid rich formula

.) . $ 39.99

with essential oils

2 10 | NATURALISTA

oz

acids and more

. $ 29.99 6

oz

,

packed

..


Rehabilitation , Growth & Combing Therapy Restore Peppermint Mist

11 | NATURALISTA

Peachwood Comb.

Frizz Tamer


Simple ingredients. Simply Natural.

Simply you.


We love natural,

And so will you! www.naturalkerr.com


For more details visit our website. www.naturalkerr.com

NATURAL HAIR SPA Coming soon!

LANTANA

FLORIDA

N A T U R A L I S T A


Naturalista - Natural Kerr - Natural Hair Chronicles