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Official Publication of the National City Chamber of Commerce

MISSION  STATEMENT “To increase opportunities for businesses and advocate for our membership in matters related to business, government, and community relations.”

VISION  STATEMENT “The National City Chamber of Commerce is recognized as the premier local Chamber of Commerce in the San Diego Region, is highly respected by the community as the unified voice of business, and participates as a major partner in planning the future of our community, insuring a healthy balance between economic prosperity and quality of life. The Chamber is an advocate for business friendly legislation at all levels of government, and is an organization with a strong, active membership.”

CHAMBER PRIORITIES Advocate for members. Provide information on current issues. Promote business growth.

BUSINESS & TOURISM LEADERS BRING BACK FREE ICE SKATING RINK The ice skating rink is coming back to National City this winter! The National City Tourism Marketing District (TMD) and National City Chamber of Commerce have partnered with the City of National City for a second year to offer a 40’ x 60’ rink at Kimball Park (12th Street & D Avenue, National City, 91950) that will open to the public Thursday, December 15th, throught Sunday, December 18th, from 4 p.m. to 10 p.m. (weather permitting). “National City has no indoor or outdoor ice skating options for the community, so this is a unique recreational experience that will bring more visitors to our city,” said Jacqueline Reynoso, CEO of the National City Chamber of Commerce. “We are proud to continue this tradition as part of a year-round offering of a variety of entertainment for National City.” Thanks to the support of the City of National City and our Chamber partners, admission to the rink is FREE in the spirit of the Holidays. This includes skate rental and skating time for guests. The holiday decorated ice skating rink will include great music, tasty snacks, and hot and cold beverages for winter revelers under the glow of holiday lights. Visitors are also invited to bring their family and friends to celebrate the 9th Annual Tree Lighting Ceremony (also at Kimball Park) at 5:00 p.m. on Thursday, December 15th. Santa Claus and other holiday characters will be available for pictures along with a children’s craft area, face-painting, live musical and dance performances, vendor booths, delicious food and beverages for sale. The National City Tourism Marketing District (TMD) also welcomes the public to visit National City hotels, restaurants, and attractions. National City is home to a beautiful waterfront marina, an extensive shopping scene, and a number of lodging options. For more information on great things to do in National City, please visit National City Chamber News 1


Brian Clapper.............................619-962-9950 *Automobile Heritage Day/ Annual Dinner Chair National School Board 1500 N Avenue National City, CA 91950

Board Vice Chairman

R. Daniel Hernandez..................619-941-2376 *Mariachi Festival Chair San Ysidro Health Centers 1275 30th St. San Diego, CA 92154


Marcus Bush...............................619-332-7884 *Mariachi Festival/Salute to Navy National City Planning Commission 1243 National City Boulevard National City, CA 91950

Immediate Past Chair

Luisa McCarthy...........................619-475-7770 La Vista Memorial Park & Mortuary 3191 Orange Street National City, CA 91950


Charles Reilly..............................858-452-6607 *Annual Dinner Charles Reilly PR Company 901 National City Blvd National City, CA 91950

DIRECTORS Emeritus Past President

Paul Robinson.............................619-425-1999 *Business Development Chair CPP Printing & Direct Mail Marketing 100 West 35th Street, Suite B National City, CA 91950

Emeritus Past President

John Snyder................................619-287-5696 *Golf Tournament Chair EDCO Disposal Co. 6670 Federal Boulevard Lemon Grove, CA 91945


Ivan Arabo..................................619-889-0705 *Salute to Navy Chair/Economic Development Wrigley's Supermarket 342 North Euclid Avenue National City, CA 91950


John Borja..................................619-668-2394 *Economic Development Teague Insurance 4700 Spring Street La Mesa, CA 91941


Susan De Los Santos..................619-434-1720 *Salute to Navy/Economic Development Filipino Press 600 East 8th Street, Suite 3 National City, CA 91950

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Octavio Aguirre.........................619-470-4115 *Economic Development Paradise Valley Hospital 2400 East 4th Street National City, CA 91950

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Marvin Harrison..............................619-231-1977 *Economic Development Considine & Considine 1501 Fifth Avenue San Diego, CA 92101





David Nagy................................619-419-1045 *Automobile Heritage Day Chair Pasha Automotive Services 1309 Bay Marina Drive National City, CA 91950

Maribel Gavin...........................619-474-9700 Sweetwater Union High School 2900 Highland Avenue National City, CA 91950

Rebecca Cortez................................619-871-0180 *Salute to Navy/Golf Tournament Life Vantage 901 National City Blvd National City, CA 91950

Ruth Ryan-Cruz................................619-528-2202 *Business Rendezvous Group Ryan-Cruz Law, APC 3111 Camino Del Rio North, Suite 400 San Diego, CA 92108


Victor Gonzalez.........................619-384-8536 *Mariachi Festival Premier Property Security Services 1401 Highland Avenue, Suite A National City, CA 91950



Jacqueline L. Reynoso.....................619-477-9339 President/CEO.........................Cell: 619-890-6614 901 National City Boulevard National City, CA 91950


Martha Bolanos...............................619-477-9339 Office Manager........................Cell: 619-796-8356 901 National City Boulevard National City, CA 91950


Kenneth P. Campbell.......................619-477-9339 Marketing Coordinator 901 National City Boulevard National City, CA 91950


Fabian Rodriguez.............................619-477-9339 Green Business Program Coordinator 901 National City Boulevard National City, CA 91950


Irma Islas.........................................619-477-9339 Membership Services 901 National City Boulevard National City, CA 91950

Karen McManus........................619-827-8103 *Annual Dinner Banner Bank 279 F Street Chula Vista, CA 91910

Chris Butcher.............................858-999-8190 *Business Rendezvous Group TelePacific Communications 6134 Nancy Ridge Drive San Diego, CA 92123

Pedro Anaya..............................858-541-7800 *Mariachi Festival Southwest Strategies 401 B Street, Suite 150 San Diego, CA 92101

Nick Inzunza..............................619-581-8965 *Economic Development Chair Beautiful National City 333 Highland Avenue National City, CA 91950

Vanessa Mapula Garcia.............858-654-1211 *Economic Development San Diego Gas & Electric 8335 Century Park Court, CP 11B San Diego, CA 92123


Leslie Larranaga-Britt................858-384-6565 *Automobile Heritage Day Mile of Cars Association 10601 Tierrasanta Boulevard, Suite 308 San Diego, CA 92124

* Committee Participation

National City Chamber News 3




WHY NATIONAL CITY BUSINESSES SHOULD SAY NO WAY MEASURE A! Measure A is more than an $18 billion tax increase... it's a burden on National City businesses, families, and our community. Wasteful spending of taxpayer dollars, medical bills from increased pollution, and environmental damage are serious risks posed by this proposal. Business leaders, elected officials, working families, health advocates and environmentalists are united against the measure, which threatens our quality of life. Measure A locks residents into a forty-year tax increase to fund a backwards plan that fails to reduce commute times or costs. Measure A's proposed I-5 widening in National City is double that of other South Bay communities and poses a serious health hazard, particularly for children and seniors. It would pump exhaust and pollution into our neighborhoods like the Westside, hurting vulnerable residents and increasing instances of childhood asthma and other illnesses. The National City Chamber of Commerce opposes Measure A. Given that the Chamber supported a sales tax extension less than a year ago, and the disproportionate impact sales tax hikes have on two of National City's largest revenue generators (The Mile of Cars, Plaza Bonita), it is critical we ensure that the funding for the transportation network is spent as efficiently in the South Bay as possible. Specifically, the proposed I-5 widening and Rapid Bus are nearly twice the cost of the Blue Line Express ($744 million vs. $391 million), a project that was removed from the previous San Diego Regional Forward Plan Update. Requests to SANDAG for additional data and information justifying this cost were not received. Instead of harmful proposals like Measure A, we should be making smart investments in projects that ease traffic by improving our public transportation system, make it safer for families to walk and bike, address climate change, and reduce the cost and burden of asthma and other pollution-related illnesses. Our businesses, children, and community deserve better. This is why we urge National City voters to say No Way Measure A! - Carol Kim, Director of Community Engagement, National City Park Apartments & Marcus Bush, Planning Commissioner, City of National City

NEW LAW TIGHTENS WORKERS’ COMP EXCLUSIONS FOR OFFICERS, BOARD MEMBERS A new law has made changes to the officer exclusion for workers’ compensation in California. Starting in 2017, an officer can be only excluded from workers’ comp coverage if he or she owns 15% or more of the company’s stock. That’s changed from the current rules that set no ownership levels for officers and directors that want to claim a workers’ comp exclusion, which has created confusion as well as an opportunity for fraud.

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National City Chamber News 5




(cont'd from pg. 4)

Current law To be eligible for a workers’ comp exclusion: • • •

The employee must be an executive officer of the corporation (president, vice president, secretary, as sistant secretary, treasurer, assistant treasurer, for example). The employee must own some stock in the corporation. The company must be a “closed corporation.” That means that all of the company stock must be owned by the executive officers and directors, and no one else.

What’s new for 2017 AB 2883 requires: • • • • • •

That an officer or member of the board of directors own at least 15% of the stock of the corporation in order to opt out of workers’ compensation coverage. That the officer or member of the board of directors sign a waiver stating that the individual is a qualifying officer or member. That a general partner of a partnership or a managing member of a LLC execute a waiver to opt out of workers’ compensation coverage. That with this 15% ownership requirement, there can never be more than six people excluded. That the waiver will remain in effect until a written withdrawal is received by the insurance company, and waivers are not transferable to a new insurance company. That grantors of revocable trusts are no longer deemed to be shareholders and will not qualify for exclu sion.

SUBMIT A SERVICE REQUEST WITH THE CITY OF NATIONAL CITY'S NEW APP: NATIONAL CITY CONNECT You can now use National City Connect to submit requests for non-emergency issues via mobile application and web. Submit your information below or download the FREE phone app for iPhone & Android devices and/ or Connect through the City's Facebook page. Report issues such as: • • • • •

graffiti potholes malfunctioning street lights abandoned vehicles and more

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Requests reported through National City Connect mobile app can include the GPS location of the issue as well as a photo, allowing the city to properly respond to your request. The new service is available in different languages and requests can be submitted anonymously. The partnership allows you to report community issues, as well as view, comment on, and vote to fix problems submitted by your neighbors. You can even create your own “watch areas” to receive notifications about ALL issues reported in your community, enabling you to follow the progress of all service requests—not just the ones you report. Note: National City Connect is a public website, so any information you include can be seen by anyone on the internet. The City of National City will monitor National City Connect during normal City business hours (MondayThursday 7am-6pm). If you need to report an issue without accessing National City Connect, please contact Public Works at (619) 336-4580. National City Connect is strictly for non-emergency services, any emergency should be reported to 911. Visit for more information.

GOVERNOR BROWN SIGNS BILL TO EXPAND 2-1-1 SERVICES Governor Jerry Brown signed Chamber-supported legislation, Senate Bill 1212 (Hueso), to expand 2-1-1 services across the state. 2-1-1 is a free phone number that quickly connects callers to existing health and human service programs, joblessness support and disaster response. 2-1-1 San Diego has served as a model for this statewide assistance system. By partnering with businesses, 2-1-1 has exceptionally filled the gap between community members and local services. Why this matters: When disaster strikes, 2-1-1 plays a vital role. By reducing nonemergency call volume on 9-1-1 lines, 2-1-1 allows emergency responders to handle true life-or-death situations. In fact, during Southern California’s 2007 wildfire emergency, 2-11 San Diego answered more than 33,000 calls in one day. By signing S.B. 1212, Governor Brown has ensured that all regions and vulnerable populations – including rural counties – have access to 2-1-1’s community services and assistance. When cities are better equipped to handle emergencies, their communities – and the businesses that occupy them – are better poised for a quick recovery. National City Chamber News 7

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JOIN US FOR A CALIFORNIA COMPETES TAX CREDIT WORKSHOP The Governor’s Office of Business and Economic Development (GO-Biz) is hosting a workshop on the California Competes Tax Credit. Small, medium, and large businesses are encouraged to attend the workshop and receive instructions on how to apply for this tax credit program. Event Details: Date: December 8, 2016 Time: 2:00 p.m. – 3:30 p.m. Location: City of National City Council Chambers 1243 National City Blvd. National City, CA 91950

National City Chamber News 9




ENERGY-SAVING TIPS FOR YOUR OFFICE • Turning off machines when they are not in use can result in energy savings. There is a common misconception that screen savers reduce energy use by monitors; they do not. Automatic switching to sleep mode or manually turning monitors off is always the better energy-saving strategy. • To maximize savings with a laptop, put the AC adapter on a power strip that can be turned off (or will turn off automatically); the transformer in the AC adapter draws power continuously, even when the laptop is not plugged into the adapter. • Common misconceptions sometimes account for the failure to turn off equipment. Many people believe that equipment lasts longer if it is never turned off. This incorrect perception carries over from the days of older mainframe computers. • Consider buying a laptop for your next computer upgrade; they use much less energy than desktop computers, resulting in long-term savings.

NEW GREEN BUSINESS PROGRAM COORDINATOR Greetings, I would like to introduce myself as the new Green Business Program Coordinator for the National City Chamber of Commerce. I am excited to join the team and continue the wonderful work that Stephanni Casas started. Most importantly, I would like to thank Jacqueline Reynoso, President/CEO of the Chamber, for believing in sustainability and committing to a better future for our chamber members, National City, and the planet! The National City Chamber of Commerce Green Business Program will encourage and facilitate energy efficient business practices in National City through education, outreach, networking, marketing, and advocacy. We will strive to raise the level of sustainable business practices used by NCCC members and influence a political environment that will support sustainability initiatives, policies, and promotion of “green” businesses. As the Green Business Program Coordinator, my main priority is to serve as a resource in our community for adopting best sustainability practices. Our program promotes and helps facilitate the implementation of four sustainability areas: 1) Energy Efficiency, 2) Water Conservation, 3) Waste Diversion, and 4) Alternative Transportation. As one of the many benefits of being a Chamber member, we have created the Green Business Program Partnership to further promote “Green” businesses. The Green Business Program Partnership is a great way to identify and highlight Chamber members who are committed to being energy conscious and contributing to help National City become a sustainable business community. If you would like to promote your business as a Green Business Program partner, or to obtain more information on our green initiative, please visit the Green Business Program website at For any Green Business Program inquires, please feel free to contact me at or at (619) 477-9339. I look forward to working with you all. Fabian Rodriguez, Green Business Program Coordinator

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National City Chamber News 11




WAXIE GPS - GREEN PARTNER SUPPORT Green Partner Support is an ideal platform for customers who would like to implement a green cleaning program which combines low environmental impact cleaning products with good sound cleaning procedures, along with the training and consultative expertise needed to create a more effective and safe cleaning program. For more information, contact Logan Peil.

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SAVE BIG ON THE PURCHASE OR LEASE OF YOUR NEW ELECTRIC RIDE Do you know that the average cost of charging an electric vehicle is equivalent to gas at about $1 a gallon? Not only will you save on fuel costs, you can also get money back on your purchase or lease of a new battery electric, plug-in hybrid or fuel cell vehicle with the Clean Vehicle Rebate Project (CVRP). Administered by the Center for Sustainable Energy (CSE), CVRP is a statewide program that offers consumers a rebate after they purchase or lease their new electric vehicle. Starting November 1, 2016, CVRP will offer an increased rebate for income-qualified residents. Rebate amounts for qualifying vehicles include: • $5,000 for fuel cell vehicles • $2,500 for battery electric vehicles • $1,500 for plug-in hybrid electric vehicles • An additional $2,000 for income-qualified California residents Switching to an electric vehicle is not only a way to be green but to save green. Find out more information on qualifying vehicles by visiting or calling (866) 984-2532.

IMPROVE YOUR BUILDING PERFORMANCE BY BENCHMARKING The Benchmarking Coach program is a new offering from the Center for Sustainable Energy (CSE) and the San Diego Regional Energy Partnership. It provides no-cost, one-on-one technical support to owners and operators of commercial, multifamily and public buildings in San Diego County who want to improve building energy performance and prepare for meeting new state regulations that will require benchmarking for many buildings. Benchmarking is the process of measuring your building’s energy and water consumption and comparing it against past performance and to other similar buildings. Benchmarking in ENERGY STAR® Portfolio Manager® helps manage your building’s energy consumption and prioritize energy audits and retrofits. CSE’s Benchmarking Coaches are building performance experts who can help you at every step in the process of using ENERGY STAR Portfolio Manager. Get ahead of upcoming benchmarking mandates by contacting a Benchmarking Coach today at or call (858) 244-4849.

National City Chamber News 13




NEW LEADERSHIP, SAME VISION AT SD COUNTY WATER AUTHORITY Dear Friends: As the new chair of the Water Authority’s Board of Directors, I’d like to thank my predecessor Mark Weston for his invaluable service to our region during his two-year term and thank you for your continued support on water issues. I also want to assure you that a change in leadership doesn’t mean a change in direction for the Water Authority. We remain committed to the same core principles and strategies designed to support our region’s $222 billion economy and the 3.3 million people who live here through a safe and reliable water supply. Over the next two years, we will continue to: seek legal rates at the Metropolitan Water District of Southern California in the boardroom and in the courtroom; assess the costs and benefits to our region of the state’s proposals to secure water deliveries through the Sacramento-San Joaquin Bay-Delta; explore opportunities for strategic investments in hydropower that can save money for water ratepayers; and represent our region’s interests as the state drafts potential new water-use rules for 2017. On the water-use front, I’m pleased to let you know that the San Diego region is continuing to Live WaterSmart in the absence of emergency state water-use mandates. Regional potable water use in September was 21 percent below September 2013, the state’s baseline year. That’s an incredible accomplishment that highlights the fact that we don’t need state regulations to save water. To support continued water-use efficiency, we recently launched a new program that provides a grant-funded incentive of $1.75 per square foot to homeowners who remove thirsty turf grass and replace it with landscaping that provides numerous environmental benefits, including lower water use. Thanks again for your continued support. I look forward to extending our partnership in the months and years ahead. Please let me know if I can provide any additional information. Sincerely,

Mark Muir, chair Board of Directors San Diego County Water Authority

14 FALL 2016




RECOGNIZING PARADISE VILLAGE FOR THEIR MANY CONTRIBUTIONS TO THE NATIONAL CITY CHAMBER OF COMMERCE Paradise Village is redefining retirement living. At this innovative and vibrant resort community with a Mediterranean flair, residents experience quality service in a setting that is elegant, comfortable, secure, and of exceptional value. Staff are engaged in a cutting-edge setting that offers the best means of service delivery available. Long time Chamber members, they have always been active in their role. Paradise Village has willingly sponsored the last three member breakfasts at their beautiful facilities, and has treated our guests with the same red carpet treatment that they treat their residents with. Please plan to attand our next breakfast meeting at Paradise Village, on November 17th from 8:00 am - 9:30 am. The topic of discussion will be the "State of the Chamber," dont miss out! RSVP to 2700 E 4th St National City, CA 91950 or call them at (619) 475-5040.

Spot Light



GABRIEL SERRANO SELECTED AS AMBASSADOR OF THE QUARTER The National City Chamber of Commerce recognizes those leaders who consistently go above and beyond their role as a Chamber Member. We recognize outstanding professionals that volunteer selfessly at Chamber events and are commited not only to the Chamber, but to the National City Community as well. This quarter, we are pleased to recognize the secretary of the Business Rendezvous Group (BRG), as well as an incredibly active Ambassador of the Chamber, Gabriel Serrano of Coldwell Banker West. When the BRG networking group was in need of a secretary, Gabriel volunteered to take over the task and assist the Chamber. He consistenly volunteers at Chamber events such as the Kile Morgan Golf Tournament, Automobile Heritage Day & Car Show, several Mixers, as well as Member Breakfasts. Congratulations Gabriel, we at the Chamber are proud of you for all your time and contributions. Thank you! Contact him for your real state needs: 619 654 1327 /

National City Chamber News 15

National City


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Newsletter Ads: For new and current chamber members, it is a great idea to place your ad in our Chamber Newsletter that is published on a quarterly basis. Our Newsletter is distributed to over 600 Chamber members and posted on our website for easy downloading and email forwarding. Newsletters are also distributed to over 3,000 contacts from the chamber's database, posted on social media, and shared at special events throughout the quarter. PRICE RANGE: $50 (business card ad) - $250 (full page color ad) Monthly Mailers: The Chamber’s monthly mailers are an excellent way to promote your business, event, workshop, or discount product or service to National City businesses, residents, and community partners. You deliver us 600 copies, and we prepare the postage and mailing. Mailers are due the first week of each month. PRICE: $150 Members / $250 Non Members Electronic Mailers: Email your flyer to our extensive database of business and community contacts. PRICE: $50 per e-flyer sent out Member Discount Program: The National City Chamber of Commerce has instituted a program where new and current members can provide a generous discount to other Chamber members when they purchase a particular product or service. The program not only helps other members but also provides additional exposure for participating businesses. FREE to participate. Contact us at (619) 477-9339. 2016 Breakfast Meetings: The Chamber hosts bi-monthly breakfast meetings. You can sponsor a breakfast meeting and provide excellent exposure for your business to an active group of business leaders, prospective clients, City officials, and elected representatives. Breakfast sponsorships offer display tables, prominent banner placement, logo in program, live recognition, and commercial time. Secure your sponsorship today! Limit 4 sponsors per breakfast meeting. Breakfast Sponsorships: $50 - $500 *November 17th Sponsorship Available! Mobile Apps MyChamberApp is a mobile directory built for the National City Chamber of Commerce. Chamber members can find and promote their Chamber businesses, events, and network within their local community. Equipped with location based mobile technology, the information is instantly geographically relevant, making it a great way to find local discounts and hot deals. It is available to download for free on the iPhone, iPad, Android, and Blackberry. Check out how we can help your business today! Only $10 per year. Offer a discount on the new Visit National City Mobile App. $10 per year. Contact to participate! Visit National City is the official tourism campaign of the city of National City. The campaign is focused on driving visitors including business travelers, military/defense groups, conventioneers, travelers from Mexico and boat owners to visit, explore, shop, dine and stay in National City.

Social Media Facebook is another great way to promote your business; you may send us a PDF or JPEG image of a flyer, coupon, or other advertisement and a short message (less than 420 characters) that we can then upload to Facebook and distribute widely. Many of the posted items will also be posted simultaneously to our Twitter account. NationalCityChamber


Offering discounts to members and non-members is an excellent way to attract customers to your business. As a member you have an opportunity to post coupons on our website under the “Hot Deal” section. You may preview our “Hot Deals” section at: http://www. Use your personalized login information to submit your deal.

National City Chamber News 17

Chamber Programs



Ambassador Program It is the mission of the National City Chamber of Commerce Ambassador Program to promote member commitment and retention by raising awareness of Chamber activities and benefits; Informing and involving new Chamber members to promote strong continuing membership; Encouraging meaningful and beneficial participation in the Chamber's programs; and Serving as a liaison between the Chamber staff and membership. The Ambassador Program consists of volunteers from the Chamber membership who donate their time to assist the Chamber in various activities. Are you interested in serving as a Chamber Ambassador? If so, please contact the Chamber office by email at or by phone at 619.477.9339 Business Rendezvous Group #1 & #2 Led by Board of Director, Chris Butcher of Telepacific Communications, and Ambassadors, Michael Cabradilla, Ricardo Villa, Rosalie Williams, and Bianca Miller, a newly formed chamber networking group, called "Business Rendezvous," is creating a new buzz. This group was developed to connect business professionals and create meaningful business relationships that result in business growth. Interested? Join us 1st and 3rd Thursdays & 2nd and 4th Tuesdays at 11:45 am. RSVP to Business Forecast The Chamber is dedicated to bringing up-to-date, relevant and important information to the business community. To that end, the National City Chamber - in partnership with the San Diego Regional Chamber of Commerce - has launched a new monthly economic report conducted by Competitive Edge research that provides valuable insights into future trends of the regional business community. Lookout for the next publication of Business Forecast and participate in the monthly surveys. Chamber Bucks Creating a strong and unified business voice depends on the strength of our membership. We have created a Chamber Bucks loyalty program to incentivize members to refer new member prospects. For every new member that you refer, you will earn $25 in Chamber Bucks. Chamber Bucks may be redeemed for ads in the Chamber News, membership renewal, or used toward special event booth fees. Affinity Program Affinity programs are business partnerships in which a company offers special rates or services to a chamber’s members in an effort to increase revenue for both organizations. In order to be successful, there must be a true price advantage and value for the member. Eligible Business Partners •Office Supplies •Information Technology •Merchant Services •Insurance Services

•Legal Assistance

•Web Design •Printing

•Marketing and PR

National City Chamber of Commerce Partners with World Pay Offering $200 Credit Toward Membership for Signing Up Today I’d like to introduce our newest Member to the Chamber – Worldpay. They are the 2nd largest direct processor of Merchant services in the world. We are very excited to have such a leader in the Industry join our group. In an effort to show Members how much we support them – we are offering a $200 credit towards your Membership if you convert your services to them. The Chamber is already on board with them! Please reach out to Lauren Vernon at 571-259-1530 or to see what Worldpay can do for you! There is no cost or obligation to review your options. 18 FALL 2016



Business Redezvous Group

Nastional City Chamber News 19

Chamber Business Resources Green Business Program

SDSU Technical Assistance Program

The National City Chamber of Commerce Green Business Program encourages and facilitates energy efficient business practices in National City through education, outreach, networking, marketing, and advocacy. We strive to raise the level of sustainable business practices used by NCCC members and influence a political environment that supports sustainability initiatives, policies, and promotion of “green” businesses. The objective of The National City Chamber of Commerce is to be a one-stop resource for information, education, program participation, and marketing tools to promote green businesses.

This is an ongoing technical assistance program designed to assist women owned, minority owned and other small businesses, as the key target populations. Call (619) 594-3950.

Benefits: Installation and/or retrofit of energy efficient equipment at no cost/low cost. FREE advertising and promotion for your business. Community recognition of your voluntary efforts to improve our environment. Cost savings through improved efficiency, energy and water. FREE Workshops and Seminars.

Thomas Jefferson School of Law Legal Clinic

The Small Business Law Center (SBLC) will help underserved local businesses and support community economic development in San Diego. The transactional clinic will provide pro bono legal assistance to small businesses and nonprofits in the community. Assistance is offered in: business formation, contract review and negotiation, commercial leasing, subsidized property transactions, nonprofit tax exemption, permitting and licensing, and employment issues. Call (619) 961-4382.

City Manager’s Round Table Wednesdays

Once a month on the 1st Wednesday at 9am, the City Manager’s office invites the business community to participate in a round Table open forum with all City Department Heads. Those interested in asking questions, addressing their concerns and needs are invited to participate. Sign up today!

SCORE Business Counseling SCORE is a nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed nationwide. SCORE is a resource partner with the U.S. Small Business Administration (SBA). SCORE also provides local workshops and events to connect small business owners with the people and information they need to start, grow, and maintain their businesses, as well as online workshops available 24/7. SCORE provides resources, templates and tools to assist entrepreneurs in developing tools and plans they need to navigate their way to small business success. Available at Chamber Office every Wednesday (9am-1pm). Schedule an appointment at (619) 557-7272.

Consulting services that can be provided: - Business Plan Creation - Business Expansion - Market Study - Market Research - Advertising and Promotion - Web Site Development - Search Optimization - Internet Use - Computer Training - Contract Bidding - Time Management Scheduling

- Customer Relations

- Cost Analysis and Control - Export/Import - Inventory Control - Special Government Programs - Taxes - Accounting/Bookkeeping - Insurance - Personnel Management Training


The Small Business Development Center delivers management assistance and training to small businesses. Additional on-site resources are also available including a library of guides for various types of businesses. For more information visit online or call (619) 482-6391.

Center for International Trade Development

The San Diego Center for International Trade Development (CITD), hosted by Southwestern College, helps small and medium-sized businesses with international trade. If you're a seasoned import/export pro with a specific issue, or completely new to the expanding world of exporting, we have an International Trade Specialist who can answer your questions... for free! Schedule an appointment at

(619) 482-6393

CA Competes Tax Credit Program The California Competes Tax Credit is an income tax credit available to businesses that want to come to California or stay and grow in California. Tax credit agreements will be negotiated by GO-Biz and approved by a statutorily created “California Competes Tax Credit Committee,” consisting of the State Treasurer, the Director of the Department of Finance, the Director of GO-Biz, one appointee each by the Speaker of the Assembly and Senate Committee on Rules. For more information visit the CA Competes Website at


National City Chamber of Commerce (619) 477-9339 901 National City Blvd., National City, CA

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EMPLOYMENT ASSISTANCE FOR VETERANS The America’s Job Center of California have specially-trained staff to ensure veterans of the U.S. Armed Forces receive maximum employment and training opportunities. How do we do this? The South County Career Center – Puts Veterans FIRST ~ Priority Service! Priority Services: As a veteran, you are entitled to receive a Priority in Service, which includes: *Assistance by Veteran Specialists who are dedicated to providing priority employment and training services to Veterans. *A 24-hour “Veterans Only” hold on all new job orders received by the CalJOBS Labor Exchange System. *Placement of qualified veterans' résumés before non-veterans' résumés on job order screens that are viewed by EDD staff or prospective employers. What you should do FIRST: *Enroll in CalJOBS at– Fill out the Veterans’ Questionnaire form. *Visit the South County Career Center ~ 1111 Bay Blvd. Suite E. Chula Vista, CA. 91911, *Ask to speak with a Veteran Representatives. *Attend one of our Orientation sessions. CONTACT: Enemias Rocha (LVER) (619) 628-0341

Chairman's Circle


The Chairman’s Circle has been created to prominently recognize companies whose continual support has been instrumental in the growth of the National City Chamber of Commerce and its business members. In addition to visibility in the Chamber’s Newsletter, referral guide and event programs, Chairman’s Circle members receive priority seating at Chamber events, complimentary use of the Chamber's Conference Room and invitations to special member-only receptions. Chairman’s Circle members enjoy the convenience of a one-time, all inclusive transaction that insures representation at Chamber events. Through a choice of five levels of financial commitment, benefit packages are tailored to meet individual preferences. Companies who are committed to the Chairman’s goals and objectives are invited to arrange for a visit to discuss the benefits and privileges of membership. Contact President/CEO Jacqueline Reynoso at (619) 477-9339 or Official Airline Sponsor

Official Beverage Sponsor

Official Media Sponsor

National City Chamber News 21




POLICE PARTNERSHIP PROVIDES SCHOOL SUPPLIES The National City Police Department hosted its annual school supply and backpack giveaway in the National School District in October. Students throughout the district’s 10 schools received notebooks, folders, pencils, crayons and other basic supplies they use each day. Police officers, service organization members and school staff were on hand for the morning giveaway that featured music and festivities. The police department partners with its officers association, the National City Rotary Club, Costco and a number of community organizations to help the K-6 district’s 5,800 students start the school year “full of confidence,” Chief Manuel Rodriguez said.

DRAMATIC MAKEOVER OF THE PORT OF SAN DIEGO Most recently, the San Diego Unified Port District commissioners approved Oliver McMillan and Sunroad Enterprises to redevelop the eastern part of Harbor Island and the former rental car lots on Harbor Drive. Earlier they greenlighted the redevelopment of Seaport Village into a mixed-use complex of hotels, shops and tourist attractions; the replacement of Anthony’s Fish Grotto with a Brigantine set of restaurants and bars; and a rebooting of a 45-story hotel proposal behind the San Diego Convention Center. All this follows the 2013 approval of a 50-year vision for San Diego Bay and precedes a new master plan expected in the next two or three years. “The bayfront is coming alive with all these wonderful land uses,” said Port Chairman Marshall Merrifield. “We couldn’t be more excited about connecting that vision with reality.” Added Port President and CEO Randa Coniglio: “I think we have more going on all at once than we probably have ever had in the port’s history in terms of contemplated development.” If all projects planned, proposed and approved are built, the port could see billions of dollars in new development and millions more it receives in rent from the state tidelands it oversees. Some critics say the port should finish its master plan before approving these and other major projects. They call the current approach a continuation of the port’s habit of “piecemeal planning,” reflected in the 38 amendments to the port’s 1980 master plan. But Jason Giffen, the port’s top planner, said the approach being taken reflects both hopes for the future and the practical side of what the private sector is interested in doing. Ultimately the California Coastal Commission 22 FALL 2016




will have to approve a new master plan with all the new developments included. “We’re able to test ideas by looking strategically around the bay for areas ripe for development, activation or new infusion of planning,” Giffen said. The port has more than 100 big and small projects and improvements in the works. Below is National City's high-profile project: National City Marina District The 60 acres encompassing the National City Marine Terminal, operated by Pasha Automotive Services, Pier 32 marina and Pepper Park would be “rebalanced” to increase the park by 50 percent and widen the maritime acreage through street closures and reconfiguration. The environmental analysis, authorized in April, will take up to 24 months.

Below: Thousands of cars wait to be distributed at the National City Marine Terminal where Pasha Automotive Services takes in and ships out cars via land sea and rail.

SWIM PROGRAM TEACHES THIRD GRADERS THE BASICS The two dozen students from Kimball Elementary School were in the pool for only the second time, but they were learning quickly. In no time at all, they’d moved on from anxiously clinging to the pool’s edge to kicking confidently. At the end of the hour long lesson, they were jumping into the water and shooting up from beneath its surface. The children from Stephanie Buttell-Maxin’s class were at Las Palmas Pool on Sept. 14 to take part in the Third Grade Swimming Program. It’s the National School District’s longstanding effort to teach all of its third graders, including those in special education, how to swim. There are 744 swim students this year from the district’s 10 schools. And as many as 85 percent of them have no swimming skills when they start the program. Over a few weeks, they’ll learn to how float on their backs, glide through the water and develop techniques to improve their swimming abilities. The program was revived in the 2015-16 school year after a seven-year hiatus. Each student takes a one-hour lesson each week for four weeks. The program started last month and continues through Dec. 9. The Third Grade Swimming Program is a longtime tradition here that stretches back decades. School board members Brian Clapper and Maria Betancourt-Castañeda remember it fondly from their time in school. But when the economic downturn forced school districts throughout the state to make budget reductions, National National City Chamber News 23




(cont'd from pg. 23)

had little choice but to discontinue it. “This was one of the things that was cut, and it just killed me,” Clapper said. In a community where many people are just getting by, swimming lessons are a luxury few can afford, Betancourt-Castañeda said. The K-6 district serves some 5,800 children who for the most part come from low-income families. Trustees approved funding to bring back the program last year through a partnership with the Jackie Robinson YMCA. This year, the district has teamed with National City to offer the lessons at the newly refurbished Las Palmas Pool. The school district budgeted $50,000 for 2016-17 to pay for the program, which helps fulfill student engagement and wellness goals required by the state. Partnerships in the community help the district provide needy students with bathing suits and towels. “We’ll do whatever it takes to make sure kids have what they need to get in the pool.”

NATIONAL CITY SAYS GOOD BYE TO MAURO NEBREJA, (ENGINEERING) Born January 15, 1949, Mauro moved from the Philippines to be with his family in California circa 1992, after already being established as a civil engineer. Unfortunately, his license wasn’t credible in the United States so he worked at Price Club (now known as Costco) for five years while having to reestablish himself as an engineer. He also volunteered at Poway Unified School District and then worked at Project Design Consultants before eventually working for the City of National City for twelve years. Mauro was an avid singer and sang with the Our Lady of Mt. Carmel Church Choir. He enjoyed photography and a variety of media arts. He is survived by his two sons and wife. On behalf of the National City Chamber of Commerce we send the Nebreja family our deepest condolances.

CALIFORNIA TIES FOR FIRST PLACE IN ENERGY EFFICIENCY California finished in a tie with Massachusetts for first place in a ranking of states employing energy efficiency measures released Tuesday. "The states continue to be a laboratory for change, where we get some of the best ideas for energy efficiency," said Steven Nadel, executive director of the American Council for an Energy-Efficient Economy (ACEEE), which has compiled its annual State Energy Efficiency Scorecard for the past 10 years. California and Massachusetts each finished with 45 out of a possible 50 points, five points better than Vermont, which came in third. 24 FALL 2016




The scorecard awards points to each state for the policies, regulations and government-led initiatives they have put in place in six different categories. California received high marks for energy-efficient transportation policies, setting appliance standards and bolstering energy codes and compliance for buildings.

ROBERT "DUKIE" VALDERRAMA APPOINTED TO SERVE FOURTH TERM AS NATIONAL CITY'S PORT COMMISSIONER Robert “Dukie” Valderrama has been appointed to serve a fourth term as National City’s port commissioner and is next in line to become chairman of the Board of Port Commissioners. “Coming in as chair, it’s going to be a huge year for the Port of San Diego,” he said. “We’re now at the point where we’re seeing the fruits of our labor.” He’s played an integral role in National City’s ability to accomplish long-time goals, including gaining access to its waterfront. He was sworn in January of 2005. “I look at the city as one big family,” Valderrama said. “Coming from a large family I know the value of giving. But you can’t give all by yourself. I cannot do what I do without the support of the city.” NEW APP TAKES THE MADDENING GUESSWORK OUT OF CROSSING TIJUANA'S BORDERS’s one-of-a-kind mobile app gives travelers what no other source can – reliable, up-to-the-minute, comprehensive video coverage of the San Ysidro and Otay Mesa ports of entry that lets them easily choose when and where to cross and which lane to use to save the most time. To help travelers less familiar with the crossings, video analytics are used to generate exclusive AccuWait time estimates in hours/ minutes. Useful features include “Time My Crossing” and “My Favorite Videos” which allows travelers to compare two different crossing options in mere seconds. While crossing the world’s busiest border will never be completely stress-free,’s app removes most of the unknowns and lets travelers relax. Download the app now from the Play Store or the App Store. Ten percent of profits will be donated to Tijuana orphanages. National City Chamber News 25

In The News



SUHI STUDENTS PRESENT COMPUTER SCIENCE PROJECT AT WHITE HOUSE Recent Sweetwater High School graduate students, Karla Gonzalez (Mesa Community College) and Adrian Avalos (Stanford University) (both c/o 2016), had a once in a lifetime opportunity to present at the White House on behalf of Sweetwater High School, the Sweetwater Union High School District, CS-CaVE and the College Board at the White House “CS For All” Summit for the Computer Science education program. Both Karla and Adrian are exceptional young people, and speak extremely well in front of people. National City as a whole and Sweetwater high School is extremely proud of Karla and Adrian representing their school, district and community. We would like to thank the College Board, specifically Director of Curriculum, Instructions and Assessment, Lien Diaz, who graciously provided the funding for them to travel to attend this event. Also, thank you to everyone for their support on this very important educational endeavor for these gifted SUHI students. It is truly special that the SUHSD, Sweetwater High School, and CS-CaVE are looked upon and recognized by the White House, Department of Education, NSF, the College Board, Higher Education Institutions, industry tech leaders and many other tech organizations as a national role model and leader in Computer Science Education. You may follow the progress of Adrian & Karla by following their twitter posts using hashtags #CSforall, #suhsd, #suhilives, #teamsuhsd, and #APCSP. Congratulations Karla and Adrian!

PORT OF SAN DIEGO HONORED WITH "CITIZEN DIPLOMAT ORGANIZATION OF THE YEAR" AWARD The Port of San Diego has been named “Citizen Diplomat Organization of the Year” by the San Diego Diplomacy Council. The award was presented to Marshall Merrifield, Chairman of the Board of Port Commissioners at the San Diego Diplomacy Council’s 36th Annual Diplomacy Day Gala, held on October 22, 2016 at the University of San Diego. The “Citizen Diplomat of the Year” award is a longstanding tradition for the San Diego Diplomacy Council. Each year, the organization recognizes both an individual and an organization as being an outstanding partner. Past recipients included San Diego Pride and San Diego Immigrant Rights Consortium. Over the last several years, the Port has worked in cooperation with the San Diego Diplomacy Council and the U.S. Department of State’s International Visitor Program to host delegations that seek to build mutual understanding between the United States and other nations through carefully designed short visits. Delegations the Port has coordinated focused on topics such as port security, 26 FALL 2016

In The News



foreign policy, international trade, marine and coastal issues, and global warming. Participants in the delegations have been from Canada, Moldova, Belize, Bangladesh, India, Iraq, Madagascar, Pakistan and several other countries. The delegations have given the Port of San Diego an opportunity to reach global audiences and to share information with international ports and related industries. “We are honored to be named Citizen Diplomat Organization of the Year by the San Diego Diplomacy Council,” said Chairman Merrifield. “We are privileged to assist the Council as we also fulfill an important part of our mission by creating international economic and cultural opportunities for all San Diegans.” The San Diego Diplomacy Council was established in 1979 as the International Hospitality Council of San Diego. In 2004, it became the San Diego Diplomacy Council to better reflect its diplomatic mission. A leading organization of professional exchange opportunities, the Council brings more than 500 international emerging leaders from more than 130 countries each year to San Diego to share ideas and best practices with local experts in hopes of effecting real change.

PEDRO ANAYA HONORED AS 2016 LATINO CHAMPION CIVIC LEADER AWARD Congratulations Pedro! The San Diego Union-Tribune and SDG&E want to honor your outstanding contributions to the community by presenting you a 2016 Latino Champion Civic Leader Award. We applaud you on your commitment to ensure that the Hispanic community continues to play a leading role in the San Diego community. Volunteering for La Voz, organizing the community with the Mexican America Business and Professional Association, serving as Planning Commissioner for the city of Chula Vista and being a member of the San Diego Padres Hispanic Community Advisory Council are all great examples of your civil leadership. You are an exemplary role model and respected by colleagues and friends alike for your dedication to the growth of Hispanic businesses, the mentorship of young Latinos and your commitment to the Latino culture. Pedro was recently featured in the 2016 Latino Champion Awards section published in The San Diego Union-Tribune on Sunday, October 30th and in Hoy San Diego on Saturday, October 29th. "We are extraordinarily proud of Pedro and lucky to have him on our team as Director of the National City Chamber of Commerce. Pedro is a humble leader that is true to his words and serves as an inspiration to all of us" - R. Daniel Hernandez He was honored along with six other Latino Champions at an awards ceremony on Thursday, October 13th from 4-6pm. The recognition ceremony was held at the San Diego Union-Tribune in the 600 B Street Garden Area.

National City Chamber News 27

In The News



NATIONAL CITY CHAMBER OF COMMERCE MEMBERS MAKE FINALIST LIST AT SD REGIONAL CHAMBER'S SMALL BUSINESS AWARDS National City Chamber of Commerce members Focuscom Inc. and Reality Changers were named finalists in the 2016 San Diego Regional Chamber of Commerce (SDCC) Small Business Awards. Every year, the SDCC honors a select few small businesses in the community for their outstanding work and contributions to the economic growth of the region. The public relations firm Focuscom Inc. has been working to maintain the positive image of various organizations and establish lasting relationships with the community of San Diego for 10 years now. Reality Changers, an organization dedicated to helping disadvantage youth continue their education, has serviced San Diego for over 10 years and annually assists nearly 1,000 kids from various backgrounds. Congratulations to both of our members! GRAND



BEAUTIFUL SMILES DENTAL RIBBON CUTTING CEREMONY SATURDAY, SEPTEMBER 24, 2016 On Saturday, September 24, 2016, Beautiful Smiles Dental Office opened its doors to the National City Community. Beautiful Smiles Dental office provides the residents with a comprehensive dental care, plans and other services. The grand opening was attended by National City Mayor Ron Morrison, Council Member Mona Rios, Council Member Albert Mendivil and National City Chamber of Commerce Board Chairman Brian Clapper. The grand opening offered an array of appetizers, drinks and fruits. Dr. Santana arranged to have her husband, a musician, provide music at the grand opening plus, she started with a ceremonial blessing from a local church in National City. 3403 E Plaza Blvd Ste G, National City, Ca 91950

FREDDY’S FROZEN CUSTARD & STEAKBURGERS GRAND OPENING MONDAY, OCTOBER 10, 2016 On Monday, October 10, 2016, Freddy’s Frozen Custard & Steakburgers had their soft opening in National City. People in attendance were Ms. Jacqueline Reynoso, President/CEO of the National City Chamber of Commerce, NCCC Board Member, Susan De Los Santos, Paul Robinson and NCCC Staff. The attendees were provided with an array of food such as steakburgers, hot dogs, and their famous frozen custard sundaes. Pay them a visit and taste their delicious food, you will be glad you did! Freddy’s Frozen is located at 327 Mile of Cars Way. National City, 91950. 28 FALL 2016




ONE STOP OFFICE RIBBON CUTTING CEREMONY SATURDAY, OCTOBER 15, 2016 On Saturday, October 15, 2016, One Stop Office has their grand opening which is located at 330 Highland Ave., National City, 91950. The grand opening offered a display of finger foods, soft drinks and champagne. The owner, Ms. Rosario Cardenas and her family were delighted to showcase the beautiful artwork that was provided by renowned artist, Cipriano Pozos. Come and visit her new office located in National City and get the feeling of an inviting atmosphere and tranquility.

SUZIE'S GOURMET GIFTS RIBBON CUTTING CEREMONY WEDNESDAY, OCTOBER 26, 2016 National City and Santee Chambers united to support our mutual member, Suzie's Gourmet Gifts and Joy Baked, at their grand opening and ribbon cutting ceremony on Wednesday, October 26th to commemorate their new location in El Cajon, Ca. In attendance were members of both National City Chamber of Commerce and the Santee Chamber of Commerce, Miss Santee, Chamber board members and ambassadors, as well as the owners and staff from Suzie's Gourmet Gifts. Guests enjoyed drinks and snacks, as well as prizes. Hire them for all your personalized corporate gifts, edible treats, birthday parties, and special events.

TRANSAMERICA AGENCY NETWORK RIBBON CUTTING CEREMONY THURSDAY, OCTOBER 27, 2016 On Thursday, October 27, 2016, Transamerica organization had their grand opening and ribbon cutting in a beautiful office constructed by Bingham Construction. The organization has approximately 100 agents in San Diego County and counting. The ribbon cutting was attended by Mayor Jerry Sanders, San Diego Regional Chamber of Commerce, Ms. Jacqueline Reynoso, President/CEO, National City Chamber of Commerce, Susan De Los Santos, Filipino Press and NCCC Board Member, and Mr. Jeff Cumanale treated his guests with great Filipino food and deserts. Transamerica Agency Network is located at 1455 Frazee Road, Ste. 950, San Diego, 92108, (619) 672-2744

Contact the National City Chamber of Commerce at (619) 477-9339, to inquire about arranging your ribbon cutting / grand opening ceremony today! National City Chamber News 29

Event Recap


Multi-Chamber Mixer At ARTS– 9/8/16 Business professionals from the National City Chamber, Imperial Beach Chamber, Otay Mesa Chamber, San Ysidro Chamber and North County Hispanic Chamber gathered for this excellent networking event which was held at the ARTS: A Reason To Survive facility. Attendees enjoyed music and art created by ARTS students, sampled craft beer from Novo Brazil and tried delicious food from Rodeo's Taquiza. The National City Chamber of Commerce thanks all attendees for their support and welcomes them back to engage in the arts and culture mvoement .

85 Degrees Bakery Ribbon cutting Ceremony – 9/9/16 The National City Chamber of Commerce congratulates 85 Degrees Bakery and Cafe on their grand opening of store #22 in National City, CA. Attendees included Mayor Ron Morrison, National City Chamber President/CEO Jacqueline Reynoso, National City Chamber Board Members, and the friendly 85 Degrees staff. We celebrated with a VIP Preview reception, which included sampling their exquisite desserts and fresh bread. We wish them much success and prosperity! 1302 E Plaza Blvd #103, National City, CA 91950

Signage Ordinance Workshop – 9/13/16 The National City Chamber of Commerce would like to thank everyone who participated in this informative event. Attendees learned about National City’s latest signage ordinance, obtained information about affordable loan options offered by various financial institutions for individuals seeking to update their signs, and networked with city staff, manufacturers, bank representatives and business owners. "Together We Can" Beautify National City.

NCCC Bi-Monthly Breakfast Meeting - 9/22/16 Special thanks to the incredible team at Paradise Village for fully sponsoring the National City Chamber of Commerce Bi-monthly Membership Breakfast Meeting and allowing us to host it in their luxurious living center. This event would not be possible without the help of Bobi Thomas, Bill Lawson, and the entire Paradise Village Staff. Additionally, the Chamber would like to thank our dynamic speakers, National City Police Department Chief Manuel Rodriguez and the newly appointed National School District’s Superintendent Dr. Leighangela Brady for informing us of the current achievements of National City’s police force and the innovative projects and teaching methods being implemented in National City’s schools.

60TH ANNUAL SALUTE TO NAVY LUNCHEON - 10/20/16 The City of National City and the National City Chamber of Commerce celebrated the 60th annual Salute to Navy Luncheon on Thursday, October 20, at the Martin Luther King Jr. Community Center. The relationship between the U.S. Navy and National City goes back over 130 years, and on October 20th, that tradition continued. "We are a Navy town," said National City Mayor Ron Morrison. 30 FALL 2016

Event Recap


The National City Salute to Navy is the longest running event of its kind in the nation. National City is home to Naval Base San Diego, the principle home-port of U.S. Pacific Fleet. "National City is privileged to continue the 60-year tradition of honoring men and women of the U.S. Navy on the Navy's birthday." said Jacqueline Reynoso, President/CEO of the National City Chamber of Commerce. Naval Base San Diego has a tremendous impact on National City's economic vitality and quality of life. National City's hotels, restaurants, maritime industry, and other businesses are proud to support the U.S. Navy. Around 350 people attended the event including sailors and their families, civilians, local elected officials, and the general public. "It's our opportunity to say thank you to the contributions the Navy makes our city, region, and country," Reynoso added. "They have a tremendous economic impact so as a Chamber of Commerce, we recognize that role. This is simply a way to thank them for all the sacrifices they make on a daily basis, and to bring us all together to accomodate that special relationship. The event featured Captain Roy Love, Commanding officer of Naval Base San Diego as the keynote speaker. Love assumed command of Naval Base San Diego in August of 2016. As part of the event's entertainment, stand-up comedians Patrick Deguire and Mike Devore took the stage for some good laughs. The National City Science - Technology - Engineering - and Mathematics (STEM) Scholarship was offered for the first time to one student from Mar Vista High School's Naval JROTC program, Sweetwater High School's Marine Corps JROTC program, and one active duty Sailor from Naval Base San Diego. The luncheon included the STEM scholarsip presentation hosted by the USS Midway foundation, color guard presented by the Girl Scouts troop, and an art exhibit and interactive art education by the nonprofit organization Arts for Veterans. "This is a great opportunity for our civilians to interact with Naval Base San Diego and with personnel from all different ranks, from Sailors to Admirals." Reynoso explained.

Upcoming Event Calendar

NATIONAL CITY CHAMBER Business Rendezvous Group 11:45am-1:15pm

To provide a consistent and meaningful networking event during the business day where networking-minded business professionals can gather, share their company’s competitive advantages, build valuable relationships and create opportunities to grow their business. Meeting takes place the 1st & 3rd Thursday’s and 2nd & 4th Tuesday's of every month. Location: National City Chamber of Commerce, (901 National City Blvd, National City, CA 91950) RSVP to

Ambassador Committee Meeting Wednesday, November 9th, 2016 (11:30am - 12:30pm)

It is the mission of the National City Chamber of Commerce Ambassador Program to promote member commitment and retention by: Raising awareness of Chamber activities and benefits, Informing and involving new Chamber members to promote strong continuing membership, Encouraging meaningful and beneficial participation in the Chamber's programs, Serving as a liaison between the Chamber staff and membership.

National City Ice Skating Rink Thursday December 15th -18th, 2016 (4pm - 10pm)

Come out with your family and friends to enjoy FREE ice skating, holiday treats, hot chocalate, pictures w/ Santa & other holiday characters, community performances, and lots more! Location: Kimball Park (12th Street & D Avenue)

Mariachi Competition Workshops Friday & Saturday, March 10th & 11th, 2017 (9am -5pm) Students interested in participating, please register at

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Annual Installation Dinner Friday, January 27th, 2017 (5pm - 9pm)

The Chamber’s Annual Installation Dinner, held each January, is when new members of the Board of Directors are seated. Awards are also presented for Business(es) of the Year, Community Leaders of the Year and Volunteer of the Year. The event is also an important fund-raiser for the Chamber as it begins each new year. Location: Jacobs Center (404 Euclid Ave, San Diego, CA 92114) RSVP at

Mariachi Festival Sunday, March 12th, 2017 (11am - 7pm)

An outstanding family event that’s also a festive community celebration, the annual International Mariachi Festival, usually held in March in bayside Pepper Park, celebrates San Diego’s Mexican heritage through mariachi music, traditional ballet folklorico dancing and a celebration of arts, culture, and culinary delights. The event helps support today’s youth in their artistic, individual, and educational development. Location: Pepper Park (3299 Tidelands Ave, National City, CA 91950) Learn more at National City Chamber of Commerce & Filipino American Chamber of Commerce Holiday Mixer & Art Exhibit 12/8 @ 4:00pm Join us as we celebrate the holiday season with our Chamber members, special guests, delicious food, drinks, a DJ, and our annual art exhibit. Location: National City Chamber of Commerce, (901 National City Blvd, National City, CA 91950) FOR ALL EVENT RESERVATIONS / (619) 477-9339



CORPORATE DIAMOND CIRCLE City of National City Ron Morrison, Mayor 1243 National City Blvd. National City, CA 91950 (619) 336-4240

Greenwood Memorial Park Cathy Fiorelli 4300 Imperial Ave San Diego, CA 92113 (619) 264-3131

Ball Automotive Group John Ball 1935 National City Blvd. National City, CA 91950 (619) 263-2035

Mile of Cars Association Leslie Larranaga-Britt 10601 Tierrasanta Blvd #308 San Diego, CA 92124 (858) 384-6565

Marine Group Boat Works Todd Roberts 1313 Bay Marina Dr. National City, CA 91950 (619) 427-6767

National City Tourism Marketing District Jacqueline L. Reynoso 901 National City Blvd National City, CA 91950 (619) 470-4115

Miller Marine Edward W. Senter, Jr. 2275 Manya St San Diego, CA 92154 (619) 791-1500 x202

Best Western Plus Marina Gateway Edgar Santos 800 Bay Marina Dr. National City, CA 91950 (619) 259-2800

San Diego Unified Port District Randa Coniglio P. O. Box 120488 San Diego, CA 92112 (619) 686-6200

Neighborhood National Bank Dan Yates 1717 Sweetwater Rd., #B National City, CA 91950 (619) 789-4400

Paradise Village Bill Lawson Super Shuttle SD 2700 E 4th St. Angela Vereen National City, CA 91950 123 Camino de La Reina #200 (619) 475-5040 San Diego, CA 92103 (619) 564-7900 PASHA Automotive Services John Pasha PLATINUM CIRCLE 1309 Bay Marina Dr EDCO Waste & Recycling National City, CA 91950 Services (619) 419-1200 John Snyder 6670 Federal Blvd. Pure Water Technology of SD Lemon Grove, CA 91945 Tina Scherr (619) 474-8855 4683 Mission Gorge Pl. San Diego, CA 92120 Paradise Valley Hospital (619) 564-8500 Octavio Aguirre 2400 E 4th St. Ron Baker Chevrolet National City, CA 91950 Bill Cumming (619) 470-4115 2301 National City Blvd. National City, CA 91950 San Diego Gas & Electric (619) 477-2163 Vanessa Mapula Garcia 8330 Century Park Ct., CP11D Southwest Airlines San Diego, CA 92123 Lidia Martinez (858) 654-1211 500 W Harbor Dr., #411 San Diego, CA 92101 GOLD CIRCLE (866) 271-8495 A K B Solutions

Gabriel I. Collignon 1041 Market St. # 178 San Diego, CA 92101 (619) 646-7329 Ambree Backflow Services Pat Ambre 2005 Highland Ave. Ste. 20 National City, CA 91950 (619) 419-6801 COX Communications Adriana Mendoza 5159 Federal Blvd. San Diego, CA 92105 (619) 262-1122 G8 Development Philip Chodur 7626 El Cajon Blvd. La Mesa, CA 91942 (619) 823-3402

Sycuan Tribal Development Corporation Michael Rookus 5469 Casino Way El Cajon, CA 92019 (619) 445-6002 Wal-Mart #5023 Felix Silva 1200 Highland Ave. National City, CA 91950 (619) 336-0395 Westfield Plaza Bonita Michael Bosco 3030 Plaza Bonita Rd., #2075 National City, CA 91950 (619) 267-2850


American Medical Response Michael Murphy 8808 Balboa Ave. Ste 150 San Diego, CA 92123 (858) 492-3500

Big Ben Specialty Market Naseem Salem 108 E. 8th St. National City, CA 91950 (619) 477-1015 Brickrow Group Adriana Ladd 2434 Southport Way Suite A National City, CA 91950 (619) 477-3133 Castle Manor Nursing & Rehab Marissa Padilla 541 V Ave National City, CA 91950 (619) 791-7900 Centro Apartments Anna Correa 45 E 12th St. National City, CA 91950 (619) 477-0613 Clarion Hotel National City Paul Herrmann 700 National City Blvd. National City, CA 91950 (619) 474-2800 Coastal Front Properties Stacy Fuerte 3035 E. 8th St. National City, CA 91950 (619) 434 -7970

NATIONAL CITY CHAMBER OF COMMERCE Freddy's Frozen Custurd & Steakburgers Abdullah Abdullah 327 Mile of Cars Way National City, CA 91950 (619) 434-5649 Funeraria Del Angel BergeRoberts Jill Davis 607 National City Blvd. National City, CA 91950 (619) 474-6565 HG Fenton Company Cory LaShell 400 Mile of Cars Way, #D National City, CA 91950 (619) 262-5666 Holiday Inn Express So SD So NC Rose Fierro 1645 E Plaza Blvd National City, CA 91950 (619) 262-5666 Holiday Inn Express So SD So CV Kathleen Williams 632 E St. Chula Vista, CA 91910 (619) 426-2500 Hometown Buffet Cynthia Averilla 1135 Highland Ave. National City, CA 91950 (619) 477-7990 Howard Johnson Express Ramesh Patel 521 Roosevelt Ave National City, CA 91950 (619) 474-6517

J & S Investments Jess Van Deventer 125 E 17th St. National City, CA 91950 Epsilon Systems Solutions Inc. (619) 477-6516 Dan Dufresne KMEA 2101-A Haffley Ave. Leigh Comstock National City, CA 91950 2423 Hoover Ave (619) 702-1700 National City, CA91950 (619) 399-5900 Essential Support Services Theresa Lopez MAAC Project 3450 Bonita Rd Ste 201 Arnulfo Manriquez Chula Vista, CA 91910 1355 3rd Ave. (619) 779-7703 Chula Vista, CA 91911 (619) 426-3595 Express/Champion Floor Service McMillin Realty Steve Foronda Scott McMillin P O Box 600283 101 E 30th St. San Diego, CA 92160 National City, CA 91950 (619) 461-4225 (619) 409-8555 Frank Hyundai-SubaruMossy Nissan Toyota Philip E. Mossy Gary Fenelli 2700 National City Blvd. 2400 National City Blvd National City, CA 91950 National City, CA 91950 (619) 474-7011 (619) 474-5573

NAPA Auto Parts John Hartman 1810 Highland Ave. National City, CA 91950 (619) 474-4601 National City Motel Rupal Patel 510 National Cit Blvd National City, CA 91950 (619) 477-1673 National City Swap Meet Terry G. Derr 3201 “D” Ave. National City, CA 91950 (619) 477-2203 Navy Federal Credit Union Esther Basa 1727 Sweetwater Rd., #H National City, CA 91950 (619) 477-3005 Office Depot Mark Mattias 3430 Highland Ave. National City, CA 91950 (619) 422-6155 Perry Ford of National City Perry Falk 2050 National City Blvd. National City, CA 91950 (619) 477-2711 Pier 32 Marina Greg Boeh 3201 Marina Way National City, CA 91950 (619) 477-3232 Rodeway Inn Mike Patel 607 Roosevelt Ave National City, CA 91950 (619) 477-7502 San Diego Cold Storage Frank Plant 1240 W. 28th St. National City, CA 91950 (619) 474-6525 San Diego Padres Veronica Nogueria 100 Park Blvd. San Diego, CA 92101 (619) 795-5195 Southwestern College Robert Deegan 900 Otay Lakes Rd. Chula Vista, CA 91910 (619) 421-6700 Sudberry Properties, Inc Colton Sudberry 5465 Morehouse Dr, Ste 260 San Diego, CA 92121 (858) 546-3000 Sweetwater Authority Jim Smyth 505 Garrett Ave. Chula Vista, CA 91910 (619) 420-1413

National City Chamber News 33

Sweetwater Crossing Shopping Center Kerrie L Ozarski Sweetwater & 805 Freeway National City, CA 91950 (619) 780-0101

Vibra Bank Frank Mercadante 530 Broadway Chula Vista, CA 91910 (619) 422-5300

TDK- Lambda Americas Inc. Lynette Delos Santos 401 Mile of Cars Way, # 325 National City, CA 91950 (619) 628-2803

Westcott Mazda/KIA Kam Firozie 2800 National City Blvd. National City, CA 91950 (619) 474-1591

UCSD South Bay Radiation Oncology Ashley Robinson 959 Lane Ave. Chula Vista, CA 91914 (619) 502-7730

Wrigley's Supermarket Amer Arabo 34 N Euclid Ave. National City, CA 91950 (619) 264-4444

Union Bank Richard Velasquez, Jr. 22 E. 8th St. National City, CA 91950 (619) 336-2000

YYK Enterprises Inc Steve Johnston 726 W 19th St.

General Inquiries? call (202) 552 - 0179 or email

National City, CA 91950



RENEWAL AUGUST -Legal Shield -Banner Bank -Caroline's Flowers -Mainline Insurance Services -Southwestern College -Unified Realty -Centro Apartments -Metropolitan Solutions -Sweetwater Union High School District -National City Collaborative -Misako Hirota DMD -Westflex Industrial -Flagship Cruises & Events -National City Transfer & Storage -Westcott Mazda/Kia -Peterson, Ernie SEPTEMBER -Perrault, Marieanne -Oxyheal Medical Systems -National City Firefighters Assoc -Manila Sunset Restaurant -Willy's Electronic Supply Co Inc -Hilberto's Mexican Food -NC Elementary Teachers Association -Michael Thomas Nichols, Esq. -San Diego Pretzel Co -Integrity Charter School -La Vista Memorial Park -National Fifty Four Self Storage -APS Marine Services -City Tax-H&R Block -National City Car Wash -Primerica -Cozine's Market Liquor & Deli -Center Cut Fresh Fruit -Christmas in July -Operation Samahan Inc. OCTOBER 34 FALL 2016

Learn more at:


-Barbee Valve & Supply Inc -Paradise Valley Hospital -Five Star Tours -Mile of Cars Association -All Point Security -Ball Automotive Group -Napoleone's Pizza House -National School District -Perry Plumbing Heating & Air -A Reason To Survive -New York LIfe -Glenn's Body Shop on The Mile -Boys & Girls Clubs of Greater San Diego -Highland Mobile -Highland View Center -Kiwanis Club of Sweetwater NC -Crystal Ninja LLC -Greenwood Memorial Park & Mortuary -National City Historical Society -YALLA Youth And Leader's Living Actively -Family House of Pancakes -Clarion Hotel San Diego South -California College San Diego -Diego & Son Printing Inc -Outback Steakhouse -Paradise Valley Hospital -Los Tito's Mexican Food -CIO Systems Inc. -National City Family Clinic -Big Ben Specialty Market -National University





Community Rowing of SD David Frost 3431 Conrad St San Diego, CA 92117 (858) 925-3895 Join Date: 8/9/2016

One Stop Office Rosario Cardenas 330 Highland Ave National City, CA 91950 (619) 474-4437 Join Date: 9/14/2016

Rodriguez for City Council 2016 Jose Rodriguez P.O. Box 1484 National City, CA 91951 (619) 512-2019 Join Date: 8/17/2016

Transamerica Agency Network Jeff Comunale 1455 Frazee Rd, Ste 950 San Diego, CA 92108 (619) 677-2744 Join Date: 9/14/2016

Mind Masters South Bay David Ray 454 Camino Elevado Chula Vista, CA 91913 (619) 454-0082 Join Date: 9/28/16 Pieters, Edward M Edward Pieters 550 Marina Pkwy Chula Vista, CA 91910 (858) 254-8357 Join Date: 9/30/16

Keller Williams-Sean Cartlidge Sean Cartlidge 4029 43rd St, Apt 415 San Diego, CA 92105 (619) 865-4556 Join Date: 8/18/2016

Wonderful Videography Randy Gervacio 374 East H St, Ste A Chula Vista, CA 91910 (619) 888-2189 Join Date: 9/14/2016

Natural Solutions Edward Martinez 2503 Calle Quebrada San Diego, CA 92139 (858) 277-1900 Join Date: 10/6/16

Ambre Backflow Service Pat Ambre 2005 Highland Ave, Ste 20 National City, CA 91950 (619) 419-6801 Join Date: 9/6/2016

The SUHI Foundation Martha Juarez 2900 Highland Ave National City, CA 91950 (619) 240-4702 Join Date: 9/19/16

Center for Sustainable Energy Victoria Paykar 9325 Sky Park Ct, Ste 100 San Diego, CA 92123 (858) 2444-1177 Join Date: 10/13/16

Alireza Alemohammad Alireza Alemohammad 5666 Amaya Dr La Mesa, CA 91942 (619) 750-6365 Join Date: 9/14/2016

Waxie Sanitary Supply Logan Peil 9353 Waxie Way San Diego, CA 92123 (707) 337-2476 Join Date: 9/27/16

Coronado Cafe & Deli Chef Aaron Kirsch 801 National City Blvd, Ste 105 National City, CA 91950 (619) 477-1105 Join Date: 10/13/16


Aflac-Sandra Bredeson Sandra Bredeson 8220 University Ave, Ste 200 La Mesa, CA 91942 (619) 507-5354 Join Date: 10/24/16



Hello Amazing National City Chamber Leaders! Thank you so much for all your help and support! Each of you mean so much to me and I am very grateful to support such amazing people and be part of the National City Chamber! - Becky Cortez, LifeVantage Hello NCCC, I want to thank you for your help and services today as I registered for the National City Chamber of Commerce. - David Grepe, Cruise Planners You guys are the best, Have I told you how great the NCCC is? I’ll say! this is one of the best chambers because of it’s flexibility with their members and demanding board of directors. This chamber has consistently demonstrated to the business community a willingness to advocate on their behalf, attract best in class opportunities to the region and have gleefully enjoyed the process. - John Borja, Teague Insurance



National City Chamber News 35

NATIONAL CITY  CHAMBER OF COMMERCE As a Chamber Member we invite you to get involved with one or more active committees. We are constantly seeking volunteers to assist with community events.


Business and Membership Development Committee The Business and Membership Development Committee is responsible for building and sustaining a strong, pro-active membership organization, providing financial assets to support programs and initiatives necessary to ensure the Chamber continues to be a leading advocate for businesses. This committee works corroboratively with the City of National City, National City Chamber of Commerce Visitor Information Center and other community partners to foster a healthy business environment by marketing the Chamber of Commerce services, promoting members and community assets. Chair: Paul Robinson, CPP Printing and Direct Mail Marketing

Economic Development Committee

The Economic Development Committee of the National City Chamber of Commerce focuses on promoting economic development in National City through the development and implementation of projects, programs, and policies that stimulate economic growth and prosperity, enhance community development initiatives, leading to improved quality of life. This committee is the legislative and regulatory advocate for businesses at the local, state, and federal levels. The Committee reviews legislation, supports pro-business policies and actively represents Chamber members. Chair: Nick Inzunza, Beautiful National City Co-Chair: Ivan Arabo, Wrigley's Supermarket Meets Second Thursdays (8am-9am).

Executive Committee

The National City Chamber of Commerce Executive Committee maintains oversight of the Chamber’s finances, execution of Chamber Policies, member services, products and programs, and oversees the performance of the chief executive officer.

Chamber Conference Room & Courtyard If you are interested in using the National City Chamber Conference Room or Courtyard for your business meeting, workshops, or private reception please contact the National City Chamber office at (619) 477-9339 or by email at Special rates apply to Chamber members. The NCCC Conference Room hosts:

Chair: Brian Clapper, National School Board

100 person capacity/36 with conference table set-up

Meets Second Fridays (11am-12pm).

Display screen


White boards

Professional conference table and seating

Available on weekdays and weekends


Special Event Committees

The Special Event Committees of the National City Chamber of Commerce are tasked with organizing the Chamber’s annual events including Automobile Heritage Day, Career Pathways Job Fair, Golf Tournament, Salute to Navy Luncheon, International Mariachi Festival, Bayside Brew and Spirit Festival, and the Annual Installation and Awards Dinner.

Board Meetings

Held third Tuesdays (8am-9:30am)

Ambassador Program-NEW!

It is the mission of the National City Chamber of Commerce Ambassador Program to promote member commitment and retention by raising awareness of Chamber activities and benefits; Informing and involving new Chamber members to promote strong continuing membership. Contact us to get involved (619) 477-9339. Chair: Chris Butcher, Telepacific Comunications Meets Second Wednesday at 11:30a.m.

NCCC Fall Newsletter 2016  
NCCC Fall Newsletter 2016