Year-Round Sponsorship Opportunties Now Available
Tracks
NATM SPONSORSHIPS 2021 Year-Round Sponsorship Opportunities Now Available By Elizabeth Moore, NATM Tracks Editor NATM is excited to announce new year-round sponsorship opportunities for suppliers, service providers, and trailer manufacturers. The cancellation of the 2021 NATM Convention & Trade Show was not only a disappointment but a detriment to many businesses as the NATM Show serves as a major sales and marketing opportunity. Included in those sales and marketing opportunities are convention sponsorships which allow members to advertise to potential customers while supporting the success of the show. Historically, these were the only sponsorships available from the Association, but with the cancellation of the event, members have lost these opportunities. To create additional ways to get in front of potential customers, NATM has created the following sponsorships: NATM Webinar Sponsorship Program
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Press release drafted by NATM for sponsor to submit to news outlets of their choice NATM New Member Welcome Program
Participating sponsors have a fantastic chance to raise brand awareness with all newly joining NATM members through the NATM New Member Welcome Program. The Welcome Program Sponsorship gives suppliers and service providers the ability to reach new customers and market their products. This Welcome Program Sponsorship opportunity grants only two (2) NATM members with the ability to be the first company to welcome new members to the Association and to market their products or services before any others. Benefits include but are not limited to:
NATM educational webinars take place online throughout the year with a live audience in attendance, including trailer manufacturers, dealers, and suppliers. The webinars will be housed on NATM’s Online Resource Library and accessible anytime by NATM members and dealer affiliates for free and, where appropriate, non-members for a fee.
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Welcome packet insert/brochure from sponsoring company included in all new member packets (material provided by sponsor)
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One (1) article published in Tracks magazine annually (Onepage limit)
Benefits include but are not limited to:
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Logo branded cards for 1-year anniversary
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Logo branded email for 6-month follow up
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Sponsors receive monthly lists of members (after joined)
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Three minute pre-recorded video or live presentation by sponsor, to be played at the beginning of the sponsored webinar Sponsor logos featured on marketing of event and registration
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Branded waiting room with sponsor logo
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Closing credits–thank you slide with shoutout to sponsor
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May/June 2021
Trailer Safety Week Sponsorship Program The sole sponsor of Trailer Safety Week has a prime opportunity to promote their brand while supporting a nation-wide initiative. The mission of Trailer Safety Week (TSW) is to improve the
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