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Registration Brochure

Women’s Business Enterprise National Council


JUNE 9–11, 2011 • SAN FRANCISCO, CA CORPORATE CO-CHAIRS: Wachovia Corporation | Wal-Mart Stores, Inc. WBE CO-CHAIRS: Artech Information Systems L.L.C. | Hollister Construction Company CORPORATE FEATURED SPONSORS: Dell, Inc. | UPS

TABLE OF CONTENTS 1 Welcome 2 About WBENC 3 Why Your Company Should Attend 4 Schedule of Events 6 Symposiums and Workshops 9 2009 Sponsors and Exhibitors 10 Conference Hotels and Travel Information 11 Exhibitor Registration Form 15 Attendee Registration Form 16 Attendee and Exhibitor Rules and Regulations

Welcome to Women in Business 2011:

THE BRIDGE TO QUALITY It is our pleasure to invite you to join us in San Francisco, California for our 10th annual National Conference and Business Fair, Women in Business 2011: The Bridge to Quality, June 9-11 at the Hilton San Francisco and the Moscone Center. With more than 2,000 attendees and as many as 300 exhibitors, Women in Business: The Bridge to Quality is the largest event of its kind in the nation for Women’s Business Enterprises (WBEs). America’s leading corporations and federal government agencies, committed to doing business with WBEs, will join WBEs from across the nation as WIB2011 sponsors, exhibitors, and attendees. The Conference activities are plentiful and offer a wide variety of opportunities to learn, network, and share. During the three- day event, you will hear from some of today’s best minds on doing business in the current economic climate. WBEs, senior corporate executives, supplier diversity and procurement professionals, and government representatives will foster many business opportunities by participating in an action-packed agenda to include networking activities, workshops, general sessions, special events, and the Business Fair.

Linda J. Denny President and CEO

Women’s Business Enterprise National Council

Holli Dorr President

Holister Construction Company

Ranjini Poddar President

Artech Information Systems L.L.C.

Sonya Dukes

Director, Corporate Supplier Diversity Senior Vice President Wachovia Corporation

Take your business to San Francisco for this outstanding National Conference and Business Fair designed for women business owners who want to grow their companies by increasing their marketing opportunities with corporate America. Corporations should not miss this chance to meet and connect with America’s best women- owned firms. WIB2011 will expand our knowledge, grow our network of contacts, and inspire future business partnerships.

Linda J. Denny Vice President, Global Indirect Sourcing Wal-Mart Realty



The Women’s Business Enterprise National Council (WBENC) is the leading advocate for, and authority on, Women’s Business Enterprises (WBEs) as suppliers and vendors to the nation’s corporations. Founded in 1997, WBENC is the nation’s leading third-party certifier of businesses owned and operated by women, with WBENC certification accepted by more than 1,000 corporations, representing America’s most prestigious brands, as well as government entities at the state, local and federal levels. Throughout the year WBENC’s Regional Partner Organizations (RPOs) provide opportunities for interactions between more than 250 member corporations and over 8,500 certified WBEs at business-building events and other forums. WBENC is a 501(c) (3) nonprofit organization that seeks and accepts donations from corporations, foundations and individuals that support its mission and programs.



In these challenging economic times, it’s more important than ever to forge connections that will give your business the winning edge. You don’t want to miss the Women in Business 2009: The Bridge to Quality National Conference and Business Fair.

Here’s what attendees said about last year’s Conference: MADE IMPORTANT CONTACTS








“After years of calling on a WBENC Corporate Member, he recently signed a contract and specifically mentioned he appreciated our persistence in calling on him in person. More than 90% of our business is with WBENC Corporate Members, and I would never have had the opportunity to meet them had it not been for WBENC’s National Conferences. I appreciate that WBENC provides the corporate access we would not otherwise have had. For me, the success of WBENC is like an insurance policy.”

“Participating in the 2010 Conference in Atlanta resulted in relationships with key members of Fortune 500 corporations providing us with mentoring opportunities, increased business, and media opportunities. Not only did we broaden our reach, but presenting to potential clients became more of a relationship-building approach rather than an introductory presentation.”

Terri McNally-Beals, President/CEO, Global Capital

“WBENC’s WIB2010 Conference in Atlanta ignited relationships that we have developed to increase our pipeline by over 40% in one year! One contact at The Coca-Cola Company helped Arbill to increase our spend and support our partnership.”

“Accel, Inc.’s sponsorship of WBENC’s WIB 2010 Conference in Atlanta resulted in an enormous amount of exposure to Fortune 500 companies, which increased their awareness of Ac cel’s capability to handle large volumes. This also resulted in a Tier One partnership with Office Depot, where Accel will deliver office supplies to companies with M/WBE goals. We have developed an entire division including sales representatives, a customer service department and a finance department to support the Tier One program.”

Tara Abraham, CEO, Accel Inc. “The Conference in Atlanta was an amazing, life-changing experience. As a 2010 Business Star, I was recognized by so many Corporate Members, I felt like a celebrity… it was fantastic. Fortune 500 companies sat down and listened to my business pitch allowing me to share what OLSA Resources has to offer. At a previous Conference, I obtained a contract from a Corporate Member, which increased my business revenue by 25%. Since then, I’ve been able to grow my business by 50%.”

Olsa Martin, President, OLSA Resources

LaSonya Berry, President, McPherson, Berry & Associates, Inc.

Julie Copeland, President and CEO, Arbill “I had only been WBENC certified for about a year when I attended the WBENC Conference in Miami, where I met the Director of Vendor Relations for the County of Fairfax, Virginia, which subsequently led to a business opportunity. Through this company I received a referral, which led to a business contract with Ameren, another Fortune 500 company.”

Pamela Hardy, President, Owe No Man Marketing “The WBENC Conference in Atlanta enabled us to develop a relationship with a WBE who has become a strategic sourcing partner for expanding our offerings to our highest-value client. We are finalizing the contract with our client for a deal that will potentially result in a 10-15% increase in revenue depending on our ability to accelerate our ramp-up time.”

Kanchana Raman, President, Avion Systems


(All statistics and comments are from a survey of Women’s Business Enterprises, WBENC Corporate Members, senior corporate executives, supplier diversity and procurement professionals and government representatives that attended the 2010 Women in Business Conference.)


OUR SPONSORS A2Q2 Accel Inc. Accenture Alcatel-Lucent Altria Group, Inc. Andavo Applied Computer Solutions Arbill Archer Daniels Midland Company Artech Information Systems L.L.C. ASAP Astra AT&T Aveus, LLC Avis Budget Group BP America Brocade CDW Chevron ConocoPhillips CVM Solutions

CVS Caremark Corporation Dell, Inc. Energy Future Holdings Ernst & Young LLP Exxon Mobil Corporation G2nd Systems® Global Capital, Ltd. Harrah’s Entertainment Hollister Construction Company Hunter Hawk, Inc. ICON Information Consultants Incentive Travel Inc J.C. Penney Company, Inc. KleenSlate Concepts Kraft Foods Lockheed Martin Corporation Macy’s Manpower Inc. Meadows Office Furniture Medtronic, Inc. Microsoft

Mirror Show Management Office Depot OLSA Resources, Inc. Paws Off Tools, LLC PepsiCo, Inc. Pfizer Inc Pitney Bowes Inc. Private Eyes, Inc. Raytheon Company Robert Half International, Inc. SelectoFlash, Inc. Shell Oil Company Staples, Inc. Superior Staff Resources, Inc. SUPERVALU Target The Coca-Cola Company Time Warner Inc. United UPS Wachovia Corporation Wal-Mart Stores, Inc.



The Hilton San Francisco is offering a special rate of $235.00 per night for single-and double-occupancy rooms. The Westin St. Francis is offering a special rate of $289.00 per night. The deadline for reservations is May 8, 2009. You can make your hotel reservation through when you register for the Conference. HILTON SAN FRANCISCO 333 O’Farrell Street San Francisco, California 94102 415-771-1400

WESTIN ST. FRANCIS 335 Powell Street San Francisco, California 94102 415-397-7000

BUSINESS FAIR LOCATION: THE MOSCONE CENTER 747 Howard Street San Francisco, California 94103



FROM SAN FRANCISCO INTERNATIONAL AIRPORT (SFO) TO HILTON SAN FRANCISCO • Distance from hotel: 17 mi. • Drive time: 30 min. DIRECTIONS: From SFO Airport, take Highway 101 north and exit at 7th Street. Turn right on Folsom Street, then left on 5th Street. Cross Market Street and turn left on Ellis Street to Mason Street. Garage entrance is on Ellis Street between Mason & Taylor Streets.


The Women’s Business Enterprise National Council (WBENC) will provide complimentary shuttle bus service between The Moscone Center and the Conference hotels.

The recommended attire for Conference daytime activities is business casual which is also appropriate for the evening receptions taking place Monday through Wednesday. On Thursday evening, business and cocktail attire is encouraged when you attend the Tribute to Partners Dinner and Awards Ceremony.

San Francisco summers are characteristically overcast and cool, while the marine layer usually burns off by the afternoon. It is recommended that you travel with a light coat and/ or jacket.

TRANSPORTATION TO & FROM SFO AIRPORT • Limousine - $65.00 • Super Shuttle - $17.00 • Subway/Rail - $5.65 • Taxi - $41.00


FROM METROPOLITAN OAKLAND INTERNATIONAL AIRPORT (OAK) • Distance from hotel: 18 mi. • Drive time: 40 min. DIRECTIONS: Highway 880 (West then North) towards San Francisco. Follow signs to S.F. and cross the Bay Bridge. Exit after Bridge on 5th Street. 5th becomes Cyril Magnin. Turn left on Ellis and follow to Mason. Garage entrance is on Ellis between Mason & Taylor Streets.


TRANSPORTATION TO & FROM OAK AIRPORT • Limousine - $110.00 • Super Shuttle - $27.00 • Subway/Rail - $5.65 • Taxi - $45.00 MIXING BUSINESS WITH PLEASURE IN SAN FRANCISCO Looking for the perfect time and excuse to mix business with pleasure? Blend the ultimate experience of business opportunities and work life balance during your time at WIB2009 in San Francisco. Enjoy the beauty and fun of Northern California with a wide variety of tour packages before or following WIB2009. This is a great time to spend with family or friends. Here are a few tours that are available:

Avis is offering special discount rates for Women in Business 2009: The Bridge to Quality. For reservations, call the toll-free number listed and refer to the WIB2009 reference number. • Avis Reservations: 1-800-331-1600 WBENC • Worldwide Discount Number: J991332

WBEs registered for the Conference are eligible to participate in MatchMaker Meetings. These face-to-face meetings connect WBENC-certified WBEs and corporate purchasing officials. The 15-minute sessions will take place between 9:00 a.m. and 6:00 p.m. on Tuesday, June 9, 2009 at the Hilton San Francisco. For further information visit the wbenc website at DISCOVER SAN FRANCISCO WITH WBENC! Visit historic sites, hot restaurants, diverse neighborhoods, cool fog ... A private, memorable experience has been created especially for you… Only in San Fran! WOMEN, WINE, SPA! Visit beautiful wine country featuring an exclusive, private tour of women- owned wineries, paired with culinary delights and a restorative spa experience! Learn more about additional destination tour opportunities at

WOMEN’S BUSINESS ENTERPRISE National Council National Conference and Business Fair


This brochure made possible by:

ENERGY FUTURE HOLDINGS AND APPLIED COMPUTER SOLUTIONS Designed by Stuart Design, LLC. / Printed by Hi-Tech Imaging Event Managed by Stovell Marketing and Public Relations, Inc.

WOMEN’S BUSINESS ENTERPRISE NATIONAL COUNCIL 1120 Connecticut Avenue, NW Suite 1000 Washington, DC 20036-3951

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