AUSTRALIAN GOVERNMENT Anti-Bullying Campaign
As part of the Australian Government’s The Line initiative which targets issues faced by teenagers and their families today, this anti-bullying campaign was developed to highlight the effect of schoolyard teasing and name-calling. The outdoor bus shelter poster is accompanied by the distribution of small pin badges to every high school student as a means of reinforcing the “think again” message utilising the current surf & skate trend to appeal to young teens. Poster printed on glossy stock and mounted behind perspex; pin badges printed on matte stock and laminated on metal pins.
Graphic design portfolio of Natasha Cusiel