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BIO 50: 3, 2, 1… TEST 24th Biennial of Design, Ljubljana, Slovenia 18. 9.—7. 12. 2014 GROUP NAME: nanotourism Awarded with the the exhibition’s highest honour the Best Collaboration Award by the BIO50 jury (Konstantin Grcic, Saša J. Maechtig, Alice Rawsthorn). Mentors: Aljoša Dekleva, Tina Gregorič Members (first group – BIO50 open call): Marjeta Fendre, Alessandro Fonte, Maja Jenko, Living Courtyards Initiative/Association House (Katja Beck Kos, Nadja Dodlek, Maša Kresnik, Samo Lorber, Kaja Pogačar, Maja Pegan, Niko Poljanšek, Tajša Perović, Robert Veselko), Barbara Nawrocka, Oaza (Nina Bačun, Ivana Borovnjak, Roberta Bratović, Tina Ivezić, Maja Kolar, Ana-Marija Poljanec), Žiga Rošer, Silvia Susanna, Blaž Šef, Dominika Wilczynska. Members (second group – AA Visiting School Slovenia + BIO50 open call): Samo Bojnec, Natalie Jasinski, Marijan Ladić, Jurij Ličen, Janaina Lisiak, Anja Petek, Arefeh Sanai, Kaja Švab, Valentin Tribušon, Dorian Vujnovič, Runze Wang, Zizhengyan Yang, Aleš Žmavc, Vid Žnidaršič. Assistant and co-mentor (second group): Jakob Travnik co-mentor (second group): Blaž Šef Partner: Architectural Association (AA), School of Architecture, London, Visiting School Open Call, 13 February 2014 After decades of a booming tourism industry with wide impact on territories and economies all over the world, are there smaller-scale, non-intrusive ways of promoting a tourism experience? The nanotourism team will work in two different constellations: the first group will research possible experiences of tourism, exploring relevant global references as well as regional potentials. This research will be the basis for the second group, which will come to fruition during the AA Visiting School Slovenia, a workshop taking place in Vitanje in July 2014. Reaction, 24 August 2014 nanotourism is a new, constructed term describing a creative critique to the current environmental, social and economic aspects of tourism nanotourism is a site specific, participatory, locally oriented, bottom-up alternative. It operates as a tool to stimulate interaction between provider and user by co-creation or exchange of knowledge. nanotourism is not about scale; it enables experiences from the bottom-up, using local resources. nanotourism is beyond tourism; it is an attitude to improve specific everyday environments and to open up new local economies. We invite you to get involved, participate and become a nanotourist everywhere – even in your own city, town, street or home! Impact The nanotourism group involved more than 400 people during its research development and relative actions. After the opening it still continued to connect people to the becoming nanotourism network. Currently all the initiated projects are still alive pursuing the idea to create and promote new operational models of tourism. nanotourism.org - info@nanotourism.org


curator: Jan Boelen curatorial team: Maja Vardjan, Cvetka Požar, director: Matevž Čelik www.mao.si www.bio.si The BIO 50 curatorial team included Maja Vardjan, Jan Boelen, Cvetka Pozar. Photo Lucijan & Vladimir

BEST COLLABORATION AWARD TO NANOTOURISM Nanotourism has been awarded with the exhibition’s highest honour the Best Collaboration Award by the BIO50 jury (Konstantin Grcic, Saša J. Maechtig, Alice Rawsthorn).

The ‘nanotourism’ team mentors discuss the group’s projects with the jury from left to right: konstantin grcic, tina gregorič, aljoša dekleva, alice rawsthorn and saša j. mächtig. Foto Ana Kovac

We were tremendously impressed by the quality, dynamism and originality of the projects in BIO 50, especially as they address so many important and contentious issues facing contemporary design. In an intensely turbulent era when we face radical, potentially destructive changes on so many fronts, BIO 50 plays an indispensible role in suggesting possible solutions thanks to the diligence, determination and vision of Jan Boelen and his gifted collaborators. The Best Collaboration Award at BIO 50: Nanotourism Nanotourism is an outstanding example of design ingenuity being used to reinvent and reinvigorate an important area of the Slovenian and other economies. The quality of the individual projects is exceptionally high. They are original, appealing and so pragmatic that they promise to endure. From a collaborative perspective, Nanotourism is both ambitious and highly complex and has dealt with a range of local communities with sensitivity and charm, while demonstrating the ever more eclectic nature of design and its potential to improve the quality of everyday life. Konstantin Grcic, Saša J. Maechtig, Alice Rawsthorn BIO 50 Jury

BIO 50-s jury, curators and awarded participants. Foto Ana Kovac


NANOTOURISM DEFINITION

NANOTOURISM RESEARCH PROCESS

nanotourism is a new, constructed term describing a creative critique to the current environmental, social and economic downsides of conventional tourism, as a participatory, locally oriented, bottom-up alternative. Defining nanotourism runs twofold: by finding and learning from existing examples and by identifying and creating new site-specific experiences. It operates as a social tool to stimulate mutual interaction between provider and user by co-creation or exchange of knowledge. It is not about scale, but is a projected ability to construct responsible experiences from the bottom-up, using local resources. nanotourism is beyond tourism, it is more an attitude to improve specific everyday environments and to open up new local economies.

After decades of a booming tourism industry with wide impact on territories and economies all over the world, are there smaller-scale, non-intrusive ways of tourism? Nanotourism was in a process of working theory during BIO50. The international team of experts, designers and architects was intensely defining the term and notion of nanotourism, first as part of a larger collaborative of the Biennial and then during the AA Visiting School Slovenia 2014. What is the challenge of nanotourism? How can nanotourism improve the world? These initial questions activated the systematic research process of defining nanotourism: by finding and learning from existing examples and by identifying new potentials of nanotourism on several sites in the region and creating new experiences though a set of case studies. Driven by Participatory Action Research principles they offer open source models of nanotourism establishing new local economies and offering visitors and locals to deepen their knowledge, experience and understanding of the world.

Involve, participate and become a nanotourist everywhere, even in your own city, town, street or home! The term tourist is increasingly used pejoratively, to imply a shallow interest in the cultures or environments. No one wants to be a tourist any more, but prefers to be a traveler, passenger, guest... Instead of superficial one-way observation, one participates, exchanges or co-creates in a two-way relationship and evolves to nanotourist. tourism provider

observation

tourist

www.nanotourism.org is an open research platform to share, promote and grow nanotourism as a new collective awareness.

nanotourism is | is not dictionary: critical | conformist confronting current realities and presumptions of tourism

nanotourism provider

participation

nanotourist

participatory | passive fostering co-creation and exchange between users and providers

Hacking the definition of Critical Design from Dunne & Raby by replacing critical design with nanotourism and design with tourism:

bottom-up | top-down processing local information to form higher level systems

What is nanotourism? nanotourism uses speculative design proposals to challenge narrow assumptions, preconceptions and givens about the role tourism play in everyday life. It is more of an attitude than anything else, a position rather than a method. There are many people doing this who have never heard of the term nanotourism and who have their own way of describing what they do. Naming it nanotourism is simply a useful way of making this activity more visible and subject to discussion and debate.

Nanotourism is critical, but primarily bottom-up. Therefore it works as an association to nanotechnology as organisation of matter at the atomic and molecular scale, essentially by bottom-up construction method. Pre-fix nano in nanotourism implies bottomup processes, not visible to a human eye, as new operational models of tourism. START / KICK OFF

FINDING

COLLECTING & RESEARCHING the existing experiences of nanotourism

site-specific | site-generic extremely responsive to contexts, therefore perpetually unique local | global produced with local support and supporting locals social | unsocial collaborative, community oriented and relating to people responsible | irresponsible non-intrusively related to the community and environment inventive | conventional progressive, adding new values and creating fresh potentials educative | non-educative volunteering knowledge exchange and creating development

Q: What is the challenge of nanotourism? A: The challenge is to respond and create locally oriented, bottom-up alternative to tourism.

nanotourism

CREATING

new experiences of nanotourism through specific regional sites related 50 participants to

EVALUATING & EXTRACTING experiences

Live in Slums

Treetents

HOTEL shabbyshabby

trading culture for tourism

activism accommodation

social awareness

diffused hotel by trash

Seeker

Rent a Local

AA Visiting School

Ship Oil Refinery

participatory art sleepover

site-specific education

Go Eco

volunteer tourism

Exhibition

nanotourism / BIO50 PROCESS: defining nanotourism.org - info@nanotourism.org

RESEARCH & ACTION

characteristics

Culturanze

social exchange

harvesting cruise

...and many more...

IDENTIFYING & IMPLANTING

IS…

IS NOT…

critical participatory bottom up site-specific local social responsible inventive educative

conformist passive top down site-generic global unsocial irresponsible conventional non-educative

DEFINITION

RESEARCH & EXPERIENCE PLATFORM www.nanotourism.org

6 case studies

Old School Ilica cocreation as nanotourism

BIO50 } hotel exhibition hotel

KSEVT — connecting people

Rajzefiber biro

AA Visiting School Slovenia

Routine Revolution

local nanotourism generator

nanotouristic strategies

nanotourist agency

reviving memories

WIKIPEDIA


BIO50 nanotourism collaboration diagram

ZAGREB

150+

ULUPUH gallery

exhibition visitors KRAKÓW

2

Civic Lab Association Forum Rehabilitacji

MARIBOR

ZAGREB

RVA

1

HDD Gallery, Croatians Designers Association

Enver Ali

exhibition visitors

Małgorzata Spasiewicz Przemek Dziewitek

Robert Veselko KRAKÓW

MARIBOR

1

MARIBOR

Maribor-pohorje tourist board

35

Ugorek & Olsza II Housing Estate

4+

KRAKÓW

2

Kraków City Council Forum Rehabilitacji

ZAGREB

Local artists Nadja Dodlek Miha Sagadin Nataša Berk Carol Gutierrezs and others

Janja Viher

Department of Strategy and Development

35 Residents

KRAKÓW

MARIBOR

MARIBOR

Deparment of Architecture University of Maribor

TUR(M)ISTIKA

2

MARIBOR

8

ZAGREB

kolektyw Palce Lizac (Barbara Nawrocka, Dominika Wilczynska)

Living Courtyards Initiative/Association House (Katja Beck Kos, Nadja

Kaja Pogačar Maša Kresnik Samo Lorber Niko Poljanšek

Dodlek, Maša Kresnik, Samo Lorber, Kaja Pogačar, Maja Pegan, Niko Poljanšek, Tajša Perović, Robert Veselko)

Matej Dasko Gregor Volčanjk

LJUBLJANA

1

Gentlemen’s barbershop and hairdressing salon Ivica

Anka Antolić-Soban

Ivica Prgomet

6

ZAGREB

1

ZAGREB

Old School Ilica nanotourism BIO50

Printing company Etikettisak

Shoemaking and shoe repair store JOS

OAZA (Nina Bačun, Ivana Borovnjak, Roberta Bratović, Tina Ivezić, Maja Kolar, Ana-Marija Poljanec)

Dubravko Lacković

Stipan Josić

2

LJUBLJANA

nanotourism

BIO 50 3,2,1...TEST 24th Biennial of Design BIO50 curators

ZAGREB

Duvet hand restoration, cleaning and refurbishing Biošić

1

2

Routine Revolution nanotourism BIO50

Rajzefiber biro nanotourism BIO50

ZAGREB

Pattiserie Ilica

1

30

dessa gallery

BIO50 mentors: Aljoša Dekleva, Tina Gregorič open museum night visitors

Jan Boelen Maja Vardjan

VITANJE

VITANJE

1

4

2

VITANJE

KSEVT

14

AA Visiting School Slovenia nanotourism BIO50 Aljoša Dekleva, Tina Gregorič, Blaž Šef, Jakob Travnik and 14 students

3

VITANJE

VITANJE

Hang Out Vitanje AA Visiting School Slovenia: nanotourism

KSEVT hotel AA Visiting School Slovenia: nanotourism

Jurij Ličen Janaina Lisiak Anja Petek Zizhengyan Yang

Samo Bojnec Natalie Jasinski Kaja Švab Vid Žnidaršič

Walking the city BIO50

Alessandro Fonte Silvia Susanna

Digna Kosse Sergej Kuckir Ema Gerovac

Ben Landau Aya Bentur Sophie Rzepecky

Slavko Vetrih Srečko Fijavž

3

Reboot Hidden Crafts BIO50

Evan Frenkel Tina Hocevar Eugenia Morpurgo

Alessandro Fonte

31*

BIO50 } hotel guests

VITANJE

KSEVT Outdoor Community AA Visiting School Slovenia: nanotourism

Vitanje Expo @ KSEVT AA Visiting School Slovenia: nanotourism

Marijan Ladić Dorian Vujnovič Runze Wang

Valentin Tribušon Arafeh Sanaei Aleš Žmavc

future nanourists at BIO50 } hotel in MAO * up to 06/09/2014

sum of people collaborating : 428 VITANJE BIO50 curators: BIO50 nanotourism mentors: BIO50 nanotourism members: BIO50 AAVSS nanotourism members: BIO50 AAVSS nanotourism experts: BIO50 experts and collaborators: external experts, collaborators and involved locals:

2 2

89

Residents of Vitanje 22 14 11 12

Violin Maker

365

nanotourism / BIO50 PROCESS: defining nanotourism.org - info@nanotourism.org

Pavel Skaza

4

Carpenter Rope maker Saw mill Seamstress

1

VITANJE Outdoor Cinema Provider

Blaž Oprešnik

LONDON

1

AA Visiting School Architectural Association School of Architecture

Local producers and manufacturers of Vitanje

Chess master Football players Outdoor cinema spectators Residents as artists Residents as coworkers

VITANJE

VITANJE

Christopher Pierce

1

VITANJE AAVS Slovenia experts Jan Boelen Nejc Matjaž Vedran Mimica Vasa J. Perović Nikola Radeljković Boštjan Vuga Dragan Živadinov

6

LEGEND BIO50 nanotourism case studies BIO50 outside BIO50 connections whitin nanotourism connections outside nanotourism

3

LJUBLJANA

Fashion System BIO50

LJUBLJANA

2

VITANJE

LJUBLJANA

Knowing Food BIO50

Municipality

Miha Turšič Emanuela Hotko

LJUBLJANA

LJUBLJANA

Jožica Kuzman

VITANJE

VITANJE

2

BIO50 } hotel nanotourism BIO50

1

Association Of Women Farmers Lipa

Vila Svitanje Souvenir Shop

LJUBLJANA

Marjeta Fendre Maja Jenko Žiga Rošer Blaž Šef

VITANJE

1

VITANJE KSEVT - Connecting people nanotourism BIO50

Feri Kropec

Breda Jakop

VITANJE

1

Mountaneering Association

Primary School

LJUBLJANA MAO BIO50 exhibition venue Matevz Čelik Maja Šuštarčič Maja Vardjan Tanja Vergles

4


Selection / FINDING existing experiences of nanotourism

General information

Visual references

open call Please fill in the evaluation form and upload proposed material on:www.nanotourism.org

Short description of each characteristic

nanotourism / BIO50 PROCESS: finding nanotourism.org - info@nanotourism.org

Evaluation of characteristics intensity


RAJZEFIBER BIRO, NANOTOURIST AGENCY - Maribor authors: Živa dvorišča/Living Courtyards Initiative, Društvo Hiša / Association House (Katja Beck Kos, Nadja Dodlek, Maša Kresnik, Samo Lorber, Kaja Pogačar, Maja Pegan, Niko Poljanšek, Tajša Perović, Robert Veselko) mentors: Aljoša Dekleva, Tina Gregorič

A nanotourist agency, Rajzefiber Biro was strategically established in an abandoned shop within the old city centre of Maribor. The collectively self-renovated project space operates as a multipurpose arena for exchange, participation, performance, education and production. It produces ART-FACTS, made by local artists and craftsmen. The agency initiates research, follows the needs of participants and provides an informal experience of the city.

Rajzefiber Biro - as a multi purpose project space

Rajzefiber Biro, Nadja Dodlek suitcase of Memorabilia

Rajzefiber Biro, event

nanotourism / BIO50 PROCESS: creating / CASE STUDY: Rajzefiber biro / SITE: Maribor, Slovenia facebook.com/rajzefiberbiro

Rajzefiber Biro, scenario A, shop - agency

Rajzefiber Biro, scenario B, concert - show

Rajzefiber Biro, scenario D, workshop

Rajzefiber Biro, scenario E, accommodation

Rajzefiber Biro, event


BIO50}hotel, EXHIBITION HOTEL - Ljubljana authors: Alessandro Fonte, Silvia Susanna mentors: Aljoša Dekleva, Tina Gregorič involving: BIO50 Knowing Food , BIO50 Fashion System, BIO50 Walking the city, BIO50 Hidden Crafts

BIO50}hotel is a temporary hotel established at the MAO. It critically challenges tourism connected to exhibitions, actively interfering with its curatorial approach. Nanotourists will be hosted in the museum free of charge and asked to contribute to the Biennial in return by actively participating in BIO 50 events or by suggesting their own lectures, exhibitions, and round tables, among others. Furthermore, visitors take part in a 1:1 action by organizing their accommodation, repositioning, using and testing the exhibited items to confront the generic hotel room setup.

BIO50}hotel, guest: Studio Superfluo

BIO50}hotel, guest: Studio Superfluo

BIO50}hotel, guest: Stefan Alber

BIO50}hotel, guest: Stefan Alber

BIO50}hotel, process diagram illustrating multiple levels of active guests’ participation

BIO50}hotel, keys

BIO50}hotel, welcome letter

BIO50}hotel, goodnight pack BIO50}hotel, guest: Lanificio Leo + Gianluca Seta

nanotourism / BIO50 PROCESS: creating / CASE STUDY: BIO50}hotel / SITE: Ljubljana, Slovenia bio50hotel.tumblr.com - exhib.hotel@gmail.com - facebook.com/bio50hotel

BIO50}hotel, guest: Lanificio Leo + Gianluca Seta


OLD SCHOOL ILICA, CO-CREATION AS NANOTOURISM - Zagreb authors: Oaza - Nina Bačun, Ivana Borovnjak, Roberta Bratović, Tina Ivezić, Maja Kolar, Maša Poljanec mentors: Aljoša Dekleva, Tina Gregorič in collaboration with: shoemaker - Mr. Stipan Josić, printer - Mr. Dubravko Lackovićduvet, restorer - Mrs. Alenka Antolić-Soban, barber - Mr. Ivan Prgomet, Greta video: Neven Petrović, editing: Emir Šehanović, photos: Bojan Mrđenović

Old School Ilica is a collaborative, local craft production initiative, realized to recover the disappearing traditional crafts and local economies in a street in Zagreb. Participants are invited to learn-and-contribute in workshops with local craftsmen. By active participation, local residents or local designers become nanotourists in this street, creating novel products, and services, reinforcing the local economy and transforming the Ilica street identity.

www.oldschoolilica.org

— a knowledge and skills exchange platform in Ilica 50 — 150, Zagreb aims to recover the disappearing traditional crafts and local economy 1000 m 1

2

3

4 5

Ilic a 1 2 3 4 5 6 7 8 9 10 11 12 13

artisans of ilica Gentlemen’s Barbershop and Hairdressing salon Oaza, Design studio Shoe making & Repair store Meky Specialist picture framing service Duvet and Pillow Making workshop Greta, independent art space Patisserie Ilica, former Rukavinkini recipes Shoe making & Repair store Jos Jewelry store Bashota Shoe making & Repair store Andrijević Format, specialist picture framing Printing office Etiket-tisak Printing office Orbis

str ee

6

7

Bri tis

t

8

9

h squ

10

are

11

12 13

Autumn 2014 Courses And Workshops AppliCAtion form Name and surname: Year of birth: Occupation: Email address: Old School Ilica course I wish to enrol in:

Gentlemen’s grooming and hairdressing Offset printing and bookbinding Duvet and pillow making Shoe making I already have some experience in the chosen subject area: yes I want to be informed about future Old School Ilica courses: yes

Old School Ilica, Open Day Ilica public presentation and gathering

no no

Old School Ilica, application

Old School Ilica, Ilica tablet

Old School Ilica, workshop day

Old School Ilica, local artisans participating

Old School Ilica, haircut day

Old School Ilica, shoerepair course

nanotourism / BIO50 PROCESS: creating / CASE STUDY: Old School Ilica / SITE: Zagreb, Croatia oldschoolilica.org - info@o-a-z-a.com

Old School Ilica, local haircut workshop


ROUTINE REVOLUTION, REVIVING MEMORIES - Kraków authors: kolektyw Palce Lizać - Barbara Nawrocka, Dominika Wilczyńska mentors: Aljoša Dekleva, Tina Gregorič

Routine Revolution explores a typical 1960s housing estate to find the extraordinary in the everyday. Interviews, meetings, walks and workshops with the inhabitants were organized within the neighborhood. The aim was to find new perspectives, learn and absorb the history and to collect private memories of the place. The result was a series of collages summing up the neighborhood’s collective memory. One of the collages has been chosen by inhabitants and became a postcard, stimulating other residents of Krakow to perceive this area differently and rediscover their own history.

Routine Revolution, interview

Routine Revolution, collage 1

Routine Revolution, collage 2

Routine Revolution, collage 3

Routine Revolution, collage 4

Routine Revolution, walk with inhabitants

Routine Revolution, collage postcard to MAO

nanotourism / BIO50 PROCESS: creating / CASE STUDY: Routine revolution / SITE: Kraków, Poland facebook.com/kolektywpalcelizac


KSEVT - CONNECTING PEOPLE, LOCAL NANOTOURIST GENERATOR - Vitanje authors: Marjeta Fendre, Maja Jenko, Žiga Rošer, Blaž Šef mentors: Aljoša Dekleva, Tina Gregorič

The KSEVT connecting people is a generator of nanotourism in the small town of Vitanje, with its new bold landmark KSEVT, a space research exhibition venue and local community centre. The project operates as mediation and collaboration platform among existing local associations, administration, community interest groups and local residents. It launches an annual program of participatory activities (festivals, workshops…) based on the exchange of knowledge and in the reuse of existing private and public built structures.

KSEVT - Connecting People, Sandbox

KSEVT - Connecting People, postcard 1, front

KSEVT - Connecting People, postcard 1, back

KSEVT - Connecting People, Sandbox

KSEVT - Connecting People, postcard 2, front

KSEVT - Connecting People, postcard 2, back

nanotourism / BIO50 PROCESS: creating / CASE STUDY: Rajzefiber biro / SITE: Maribor, Slovenia

KSEVT - Connecting People, Sandbox


AA VISITING SCHOOL SLOVENIA, NANOTOURISTIC STRATEGIES - Vitanje participants: Jurij Ličen, Janaina Lisiak, Anja Petek, Zizhengyan Yang (HangOut Vitanje); Samo Bojnec, Natalie Jasinski, Kaja Švab, Vid Žnidaršič (ksevt hotel); Marijan Ladić, Dorian Vujnovič, Runze Wang (Ksevt outdoor community); Arefeh Sanai, Valentin Tribušon, Aleš Žmavc (Vitanje Expo @ ksevt) mentors: Aljoša Dekleva, Tina Gregorič; assistant and co-mentor: Jakob Travnik; co-mentor: Blaž Šef photos: Ajda Schmidt & participants in cooperation with: Architectural Association, London experts in juries and tutorials: Jan Boelen, Nejc Matjaž, Vedran Mimica, Vasa Perović, Christopher Pierce, Nikola Radeljković, Miha Turšič, Boštjan Vuga, Dragan Živadinov

In July 2014, the AA Visiting School Slovenia, a three week design-build-make programme part of Architectural Association School of Architecture in London, explored nanotouristic strategies in relation to the building and institution of KSEVT, which generates 25.000 visitors per year, and Vitanje, the town of 600 inhabitants. Exhibition hotel in KSEVT, Accommodation Strategies in Vitanje and Objects of Activation were three proposed topics that stimulated students to develop and test in scale 1:1 four strategic projects.

HangOut Vitanje

AAVSS, XL lace hammock

KSEVT outdoor community

AAVSS, working time

AAVSS, play time

nanotourism / BIO50 PROCESS: creating / case study: aa Visiting School Slovenia / SITE: Vitanje, Slovenia facebook.com/pages/AA-Visiting-School-Slovenia-Vitanje

KSEVT hotel

AAVSS, testing 3D sleeping

Vitanje Expo @ KSEVT

AAVSS, kinoKSEVT

AAVSS, local wooden slats


Profile for nanotourism

nanotourism press release  

nanotourism press release  

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