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4. References - 07

Schroeder, J.E., Salzer-Mörling, M. and Askegaard, S. (2006), Brand Culture, Taylor & Francis, New York, NY.

Smith, B. (2020). Microsoft will be carbon negative by 2030 - The Official Microsoft Blog. [online] The Official Microsoft Blog. Available at: https://blogs.microsoft.com/blog/2020/01/16/microsoft-will-be-carbon-negative-by-2030/ (Accessed: 8th January 2022)

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Speciality Food Magazine. (n.d.). Yorkshire Tea announces Carbon Neutral status | News. [online] Available at: https://www.specialityfoodmagazine.com/news/yorkshire-teaannounces-carbon-neutral-status (Accessed: 8th January 2022)

Tan, T.W.T. (1999),

“An exploration of a global teenage lifestyle in Asian societies” , Journal of Consumer Marketing, Vol. 16 No. 4, pp. 365-375.

United Nations (2021). Goal 12 | Department of Economic and Social Affairs. [online] sdgs.un.org. Available at: https://sdgs.un.org/goals/goal12. (Accessed: 12th December 2021)

unstats.un.org. (n.d.).

— SDG Indicators. [online] Available at: https://unstats.un.org/sdgs/report/2021/goal-12/. (Accessed: 12th December 2021)

·Valaei, N. and Nikhashemi, S.R. (2017). Generation Y consumers’ buying behaviour in the fashion apparel industry: a moderation analysis. Journal of Fashion Marketing and Management: An International Journal, [online] 21(4), pp.523–543. Available at: https://www.emerald.com/insight/content/doi/10.1108/JFMM-01-2017-0002/full/html. (Accessed: 12th December 2021)

World Economic Forum. (n.d.). This is how the fashion industry can reduce its carbon emissions. [online] Available at: https://www.weforum.org/agenda/2020/11/sustainablefashion-reduce-greenhouse-gas-emissions (Accessed: 7th January 2022)

4 . F I G U R E R E F E R E N C E S

Figure 1 - www.instagram.com. (n.d.). Login • Instagram. [online] Available at: https://www.instagram.com/whitneyysimmons/ (Accessed: 8th January 2022) Figure 2 - Nike (2019). Nike. Just Do It. [online] Nike.com. Available at: https://www.nike.com/gb/. Figure 3 - Wikipedia Contributors (2019). Myprotein. [online] Wikipedia. Available at: https://en.wikipedia.org/wiki/Myprotein (Accessed: 8th January 2022) Figure 4 - Logopedia. (n.d.). Sports Direct. [online] Available at: https://logos.fandom.com/wiki/Sports _ Direct (Accessed: 8th January 2022)

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