Sunnyside Travel By: Idil 20179513 Ismahan 20179514 Najah 20130150 Chelsea 20178339 Amber 20150309
Contents • • • • • • • • • • •
Aims/objectives Cash flows forecast Intended marketing materials Clear timescales –for setting up the business Raise finances Cover cost Meet a demand Recognise a market Competitive advantage/competitors Action plan Bank loans
Aims of our project 1. To be recognised successfully as a travel agent. 2. Satisfy our tourists. 3. Provide reasonable prices. 4. Pursing excellence in everything we do. 5. Deliver different types of advertising.
Objectives of our projects • Have an up to standard working environment. • Make profits. • Respect.
Intended marketing materials
Time scale Action
Design Marketing materials
Chelsea and Amber
Cash Flow Forecast
Found information online (Internet)
Aims and Objectives
Chelsea and Amber
Travel and Tourism Text book
Raise finance http://www.natwest.com/personal/loans/g1/personal-loan-calculator.ashx
Bank loan: £25,000 (commercial 7 year fixed rate) borrowing £25,000. family business: Camden Market cars ( 5 year pay back period, free of interest) £10,000
NatWest Bank: Small bank loans • A Small Business Loan from NatWest gives you: • Fixed costs • Loans up to £25,000 • No arrangement fees • Support and advice
How we are looking to spend the money? • • • • • • •
Marketing/ Advertising Employees Hotel (Aparthotel Costa Sal) Flights Transport/ transfers Excursion Web design
Meet a demand: • Amber & Chelsea Marketing material • Idil Financial and bank loans • Najah Aims and objectives • Ismahan Meeting demands & time scale. • Chelsea Competitive advantage
Recognise a market â€˘ Based on some research we have recognised that there are hardly any high street travel agents around anymore and more and more people are starting to purchases their holiday online.
Who are our competitor? • • • • • •
Our competitor are Thomas cook they are one of the largest travel services operating in the uk. there top three competitors are : American Express Company Carlson Wagonlit Travel TUI Travel PLC In order for us to be better than Thomas cook in how we try to gain competitive advantages we offer cheaper holiday flights ,inclusive package deals ,car hire insurances , good currency rates , we also give our customers good advice beforehand in order to gain repeat business and letting other customers know about our services too so there will be a good name created for our business too .
Competitive advantage • We believe that as a small business in the UK we have more advantage over or competitors like: • Connecting People to Purpose • Effective Communications • Timely Decision-Making • Customer Intimacy • Attracting Team Members