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MY MAKEUP & CO. 2013 PRESS KIT www.beautyrevolutionNG.com


ABOUT US

While other little girls played with dolls, Tayo & Bukky grew up playing “shop and customer.� 20 years later, My Makeup & Cosmetics (MMC) was born. My Makeup & Co. is a beauty brand based on the principle that African women are beautiful just the way they are. Our products are tailored to make you love, embrace and enhance your innate beauty. MMC also carries quality brands like MAC Cosmetics, NYX, Victoria Secret and Bobbi Brown. MMC has its own line of Brazilian, Cambodian. Spanish and Peruvian virgin hair (My Hair) and Fashion Accessories (My Jewels).


RIRI LOVES M.A.C In June, My Makeup will be one of few beauty companies in Nigeria to carry the Rihanna Loves MAC collection. Lipstick: RiRi Woo: matte cool red (retro matte) RiRi Boy: Retro Matte Version of Up the Amp Heaux: (retro matte) Blush Duo: Hibiscus Kiss: Cool Coral/Matte Neutral Bronze Lustre Drop: Barbados Girl


BEN NYE POWDER Kim Kardashian’s makeup artist, Joyce Bonelli ignited a Ben Nye powder craze worldwide when she revealed the product as one of Kardashian’s makeup secrets. Ben Nye luxury powders provide superior matte and subtle finishing. “To contour, the secret to doing it so it’s not-in-your-face is to use a darker foundation,” said Bonelli. “I use a professional makeup concealer, which has a heavier consistency, and I apply it with a brush and blend it with a sponge. Then I set it with translucent powder.” Often compared to French powders with silky-fine textures, Ben Nye luxury powders are translucent with just a hint of color.


REAL TECHNIQUE Designed with pro makeup artist Samantha Chapman, Real Techniques brushes combine high-tech materials with innovative design to make creating a pixel-perfect look easier than ever. 1. Ultra-plush taklon bristles for high-definition results 2. Extended aluminum ferrules for light, easy use 3. Brush names for quick reference 4. Self-standing bases* for countertop display 5. Panoramic brush cases included with sets for travel or display


MMC CONCEAL速 Our innovative new 15 Color Camouflage and Concealer Palette magically blends away any dark circles, flaws or uneven areas.


MEDIA

Over 20,000 visits to www.beautyrevolutionNG.com since website launch in February 2013 Over 7,600 Facebook fans (www.facebook.com/beautyrevolution Over 1100 Twitter followers @mymakeup1 Numerous coverage by Nigerian media including Bella Naija, Linda Ikeji, Beauty in Lagos & more


Makeup Hair Jewels

CONTACT Bukky Kinoshi bukky@mymakeupng.com


My Makeup & Company Press Kit