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Old Pasadena’s All-Stop, All-Walk Crosswalk at Colorado Boulevard and Raymond Avenue

The Results of the Two Experiments REDEVELOPMENT AND DRIVABILITY VS REVITALIZATION AND WALKABILITY The two experiments pitted the few who advocated for top-down Redevelopment and drivability against the many who advocated for the bottom-up vision of Revitalization and walkability. Pasadena Heritage was key to the Revitalization of Old Pasadena and saving much of what Redevelopment did not destroy. Energized by the halting of the fourth freeway and a citizens’ campaign to stop the mall, the new group included Sue Mossman, Executive Director and Claire Bogaard, whose husband would serve 16 years as Pasadena’s mayor.

reports and spearheading landmark district ordinances they sounded the alarm that what Redevelopment did not destroy should be preserved and revitalized instead. They helped secure the Civic Center, the Colorado Street Bridge and the reopening of the Civic Center axis. For anyone who loves Pasadena’s old buildings, an enormous debt of gratitude is owed to Pasadena Heritage.

Artists Today

Parking Free parking and a good pedestrian transition to the street was key to Old Pasadena’s revitalization. Three publiclyowned parking structures were developed with businesses on the ground floor.

Pasadena Heritage became a fierce and effective advocate for preservation by helping broaden public discussion about planning and what to save. By writing grants, giving tours, generating

With the artists studios now gone, the only artists left in Old Pasadena are in a gallery or on the street, which is what the artists predicted.

Facade Easements in Old Pasadena secured the front face of many of the old downtown buildings as these facades were “eased” to Pasadena Heritage (who control them) in exchange for a 25% investment tax credit.

THEN: The buildings and sidewalks at Delacy and

DIY Now The urban

NOW: Among the successful experiments in walk-

Colorado were empty for many years. In the background, Parsons Engineering can be seen.

frontier is now the fake graffiti of fashion stores.

ability in Old Pasadena has been the two “all-stop, all-walk” crosswalks.

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CONTENTS

PREFACE

INTRO

MY CITY 1916

MAIN ST.

TODAY

LESSONS

"My City"  

"My City" tells the story of Pasadena’s City Beautiful Movement and the century that followed, exploring how this proven approach can be rev...

"My City"  

"My City" tells the story of Pasadena’s City Beautiful Movement and the century that followed, exploring how this proven approach can be rev...