THE INTERNET GUIDE TO THE BEAUTY INDUSTRY WORLDWIDE
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DELICATE COLORATION, TONE ON TONE, AMMONIA FREE.
Tone on tone coloring, acid pH gel cream. SMOOTH HAIR. NATURAL SHINE.
Tone on tone cream coloring. NATURAL EFFECT.
N. 9 - Anno XXXVII decemBER 2017 / january 2018 dicembre 2017 / gennaio 2018
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China Beauty Expo
Toiletries, Cosmetics and Perfumes
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IMF – Professional Beauty
Products and Appliances for Estheticians 53 / 68
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Cosmoprof Worldwide Bologna
On the cover: Tecnoelettra, avantgarde hairdryers for top hairdressers.
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Beyond Beauty Asean Bangkok
Autorizzazione del Tribunale di Milano n. 85 del 16 / 02 / 1991
Collaboratori: Annalisa Aita, Judy Bloom, Luca Clara, Valérie Kaminov, Rebecca Lazzari, Giulia Mitarotonda, Joan Rundo, Simona Verga
Korea Beauty Biz
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TECNO ELETTRA An Italian company with an international outlook
The company took part once again this year in Cosmoprof Bologna, the rendezvous that cannot be missed for an Italian company with an international outlook like Tecno Elettra. And this year again a new product was presented: “STEEL 6000”, a perfect balance of power and heat, weight and design, all in full respect of the ecosystem as all the materials can be completely recycled. It is a product that is a perfect answer to the needs of the end users. “Steel 6000”, with its 2500W of power, joins the most powerful range of Tecno Elettra products. The perfect balance between heat and outgoing air flow allow the final consumer considerable time saving and therefore a reduction of energy costs.
The refined and professional design is created by a harmonious mixture of graphite black, anthracite grey and the satinized silver finishes in both the colours. “Steel 6000” is 100% MADE IN ITALY like all the models of hairdryers created in the TECNO ELETTRA production plants. Power, reliability in performance, quality and Italian elegance distinguish the newest arrival in the family of professional hairdryers with the TE brand. “Steel 6000” is already available in two versions, one with a standard motor and one with a digital motor. The latter is more commonly called a brushless motor as it does not have the “brushes” that, with use, are inevitably subject to wear. With “Steel 6000” in the digital version, TECNO ELETTRA also adds a further model to the line of brushless products; the first model called “CROSS” with a 100% Italian brushless motor, continues to be enormously successful and rewards the technology and innovation of Tecno Elettra.
Gilberto Fava, CEO of TECNO ELETTRA says: “The needs of our customers are the stimulus for the growth of the company and for the constant search for innovative solutions, always bearing in mind respect for the surrounding environment. The esteem and the trust that we have earned in time are the result of our continuous investments in research and in innovation which are concretized in the creation of reliable products in their performances and are safe for the end user. Tecno Elettra: the truth of the facts.”
VOLUMIZING GEL-LIKE LOOK
Jessica Cosmetics International, Inc. ©
• Extra Strength Topcoat • Goes on thick, dries quick • Dazzling Shine
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Treat your nails right.â„˘
A NEW GELERATION I understand how difficult it can be to make time for beauty. GELeration offers a unique, natural approach to nail care with self-leveling formulas that bond to the nail for the ultimate flexibility. With the fastest-curing, soak-free gel system on the market, you can get back to your life...beautifully. Welcome to a new GELeration of natural nail care!
Choose from over 100 matching polishes for quick touch-ups and pedicures.
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INFUSE MY.COLOUR WASH ENHANCING, ENRICHING AND EVOLVING A revolutionary new shampoo that lets you have luminous hair colour all the time
Infuse My.Colour Wash is the brainchild of Rob Forgione and Denis Kovalyov, the founders of Bespoke Hair Care, a UK-based hair care distribution company, delivering prestige natural hair care in the UK. In 2016, the pair developed and formulated the My.Haircare line in collaboration with two of the world’s top biochemists, and today, the brand has taken the U.K. by storm.
Infuse My.Colour Wash Rob and Denis share a passion for hair colouring and are well aware of the power of transformation that hairdressing, and especially hair colouring, possesses. Driven by a desire to create a product that would deliver amazing results and make hair “fit”, their aim was to create a shampoo that would colour hair instantly and make it feel incredible. The message they wanted to communicate was that it is possible to have luminous hair colour all the time: just by washing your hair. Great hair colour does not just have to be after a visit to the salon, but that it could be possible without chemicals and an ‘at home’ experience. Infuse My.colour Wash is vegan, silicone-, paraben- and sulphate-free with a technological Bio Polymer that
delivers the vegan pigment along with superb conditioning minus the toxic silicones and parabens. Enhancing, enriching and evolving This colour-infusing vegan shampoo gives instant colour refreshment, tone and pastels on bleached hair. It vibrantly refreshes colour and delivers intense pastels with an instant effect in the shampoo ritual. Thanks to the Bio Polymer conditioning agent, it delivers shiny conditioned hair without silicones. The vegan formula contains 0% irritants. It also eliminates colour fade and makes it possible to change tone without commitment to a time-consuming colour service. Colour can be added when hair is faded from hair colouring and dull; or simply used to intensely pastel bleached hair to create other on trend hair colours. Infuse My.Colour Wash is extremely easy to use (like an ordinary shampoo) and application can be repeated if more tone is required. The range Copper keeps the brightness of deep strawberry blonde, copper, auburn and warm brown hair, It adds gorgeous warm
For more information or stocking information contact www.my-haircare.com 8 www.exportmagazine.net
tones and on bleached hair produces a peachy effect. Gold keeps the brightness of pale gold, medium and dark blonde, It is excellent on all highlights, putting the sunshine back into washed out honey blondes and all warm colours to add shine and gloss. Ruby keeps the brightness of red, red brown and burgundy hair and can also be used on bleached blonde hair to create striking pinks. Cobalt is perfect to keep the coolness in hair, the depth of dark ash blonde and medium to dark brown coloured hair. Applied to bleached blonde hair, the result is a creative minty green denim. Platinum neutralises yellow/gold in bleached hair. It keeps the brightness of grey and white hair and is great on highlights for a cool tone. It also delivers icy blonde clean effects. Target audiences The target audience is aged from 16 to 55. For 16-25 year olds, they can play with colour on bleached hair to achieve an instant change of colour. Pastel pink, mint green, denim blue or strawberry blonde. For 25-55 year olds, Infuse My.Colour wash refreshes tone on coloured hair, adding warmth or cooling down tones, eliminated faded hair in one shampoo.
RUDY PROFUMI ITALIAN AT HEART INTERNATIONAL IN VOCATION The story of Rudy Profumi began almost exactly one hundred years ago, in 1920, when in a small Haidresser’s shop in the centre of Milan, in via San Paolo, Spiridione Calabrese started, almost for fun, concocting hair dyes and them making lipsticks and face powders. In the late 1930’s, Spiridione created the prestigious fragrance ‘Preludio Romantico’. Then, his son Antonio transformed the fragrance into a prestigious work of art and enviable gift object, moving soon to an industrial level.
Nowadays, Rudy Profumi toiletries and scents have conquered the world, with a creative know-how that
From left: Cristina, Michela, Giulia,
has an international appeal, thanks to their careful formulations and delightful packaging.
Lorenzo and Giorgio Calabrese
Spiridione Calabrese’s passion for fragrances was handed down to his son Antonio and then to his children Cristina, Lorenzo and Giorgio, who today successfully give a modern interpretation to the family brand. Cristina Calabrese, head of Research and Development, also manages the export division, helped by her niece Michela. “In addition to the value of being a family business in its fourth generation,” said Cristina Calabrese, “we are also a company that has been able to evolve in time to meet current requirements, continually renewing ourselves.” A DEMOCRATIC BRAND Rudy Profumi is a democratic brand, 100% made in Italy and which has made the conscious choice of occupying an affordable position on the market, while maintaining a high level of quality and image. At the same time, the fragrances are pleasant and evocative, from fruity to floral and the more exotic, thanks to their comfortable textures.
Rudy Profumi stand at Cosmoprof Bologna 10 www.exportmagazine.net
STRENGTHENING ITS PRESENCE ON THE ASIAN MARKET Rudy Profumi is increasingly strengthening its presence on the Asian market, a highly valuable distribution area showing continuous growth. It is not an easy market and it is particularly demanding, especially due to the qualitative standards of the formulas and the requirements of raw materials to be satisfied, as well as the olfactory notes relative to the specific tastes of the market. “With our line of toiletries,” says Cristina Calabrese, “we are distributed in 25 countries, with a strong presence in Asia, where the greatest satisfaction comes from Japan which for us is something we are very proud of, considering the very high standards to satisfy in order to be present (and appreciated) there, then Hong Kong, Taiwan and more recently Vietnam and China.
We are consolidating the markets of the United States and Canada and the next step will be to open in South America.” It is hardly surprising that today 80% of Rudy Profumi’s turnover comes from exports. Our lines of toiletries are characterized by appealing and evocative fragrances which can be enjoyed by everyone and affordable, by comfortable and sensory textures, with a strongly Italian DNA but open to the inclusion of elements that come from the globalized world and which are in line with the latest trends.” Rudy Profumi products are based on Italian concepts and production, regulated by the EU, with Italian outsourcing, but they are also developed in partnership with the other countries with which the Milanese company works to be able to meet the tastes of clients in every part of the world. The Nature & Arome “Apothecary” line, created in its leading “Botanic Collection” line has recently been launched on the Asian market
and in particular in Japan, South Korea and Singapore. It is a selection of fragrances and products in the style of officinal plants, skilfully combining modern and traditional raw materials. The line includes all the products for personal care, enriched with precious oils and Vitamin E, perfect complementary elements for the skin which takes on a silky and well cared for appearance. The meticulous selection of extraordinary fragrances gives a special aura to these productions, combining the pleasure of enveloping perfumes with a cosmetic action, to make your well-being ritual unique and invaluable. Last but not least, the packaging as always has been designed to capture the consumer by combining a traditional style with the luxury of the gold inserts, making it not only a precious product for the daily hygiene of the whole family, but also an elegant and attractive accessory for the bathroom.
All products are free from Parabens, and are 100% made in Italy
ENTER A WORLD OF LIGHT. ENTER THE WORLD OF LUMIA PERFECT COLOR. 12 www.exportmagazine.net
BE SHINY, BE LUMIA
LUMIA, AN EVER-NATURAL COLOR, FULL OF LIGHT.
Maximum shine with LUMIA, the broad range of luminous and vibrant shades that ensure a uniform and intense color with a perfect coverage of grey hair. MORE THAN HAIR COLORING Precious pluses enrich the innovative formula offering the hair volume and softness, transforming hair coloring into a genuine beauty treatment.
HIGH PERFORMING FORMULA WITH LUMINESCINE TECHNOLOGY, FOR AN EXCEPTIONALLY SHINY COSMETIC COLOR. www.helenseward.it 13 www.exportmagazine.net
ENTER A WORLD OF LIGHT. ENTER THE WORLD OF LUMIA PERFECT COLOR. An extraordinary color that expresses the energy of light.
Helen Seward presents COLOR SYSTEM LUMIA, the hair color that ensures maximum shine with a broad range of over ninety luminous and vibrant nuances. Perfectly mixed together, they guarantee excellent grey hair coverage, a uniform and intense color and a long-lasting result.
LUMINESCINE, FOR A COLOR FULL OF LIGHT. Obtained from the Great Mullein plant, Luminescine is a very precious natural extract able to capture and reflect light: it absorbs luminous solar energy and reproduces it in the form of visible light. Thanks to its luminescent properties, it improves hair brightness, offering an exceptionally shiny cosmetic color.
MORE THAN HAIR COLORING. The innovative formula is ultra-performing thanks to the complex of actives that make up LUMINESCINE TECHNOLOGY. The precious pluses, accurately selected, contribute to give life to a formula with an extraordinary caring power that gives the hair volume and softness, transforming hair coloring into a genuine beauty treatment.
THE CORE OF LUMIA: THE PLUSES OF LUMINESCINE TECHNOLOGY
OMEGA 9 AND AMINOSILCOMPLEX: EXCELLENT COSMETIC EFFECT AND UNIFORM COLOR. While Omega 9 encourages the penetration of the cosmetic color into the hair fiber, guaranteeing perfect coverage, Aminosilcomplex offers volume and softness, immediately making hair easier to comb. Their combined action guarantees uniform, intense and long-lasting color.
TRIMETHYLGLYCINE FOR PROTECTIVE ACTION. Extracted from sugar beet, Trimethylglycine is a natural compound which, acting as an osmoprotectant, protects the hair and skin in stressful conditions. Thanks to its ability to deeply hydrate, it acts on the hair fiber at every level, protecting the hair and skin for improved a comfortable product application.
MARCH 2018 TH TH 15 - 18
COSMOPACK COSMOPRIME PERFUMERY&COSMETICS GREEN&ORGANIC COUNTRY PAV. 14-16-16A-29B Organiser BolognaFiere Cosmoprof S.p.a. - Milan - Italy ph. +39.02.796.420 fax +39.02.795.036 firstname.lastname@example.org company of
16TH - 19 TH
HAIRDRESSING&SALON BEAUTY&SPA NAILWORLD COUNTRY PAV. 29A-34-35C
BOLOGNA (ITALY) F A I R
D I S T R I C T
W W W. C O S M O P R O F. C O M
in cooperation with
with the participation of
pastel shades 7 NEW COLORS TO BE UP WITH THE LATEST FASHION TRENDS
Aubergine violet Lavander lilac Denim blue Sky light blue Lunar grey Ocean green VISIT OUR WEBSITE: www.myhaircompany.it
2018 ExCeL London, 25-26 February 2018
EXHIBITION | CONFERENCE | GLOBAL NETWORKING
EXPAND YOUR BUSINESS IN THE UK AND WORLDWIDE Build relationships with UK based and international distributors and manufacturers. Learn the challenges and how to compete alongside the global big hitters. The IMF has everything you need to grow your business: 2 day international conference, including lunch and networking Directors reception Dedicated IMF Networking Lounge Distributors reception at the show International Pavillions VIP access to the Professional Beauty exhibition
Taking place as part of:
More information: www.imflondon.co.uk Questions: Joanna@professionalbeauty.co.uk 22 www.exportmagazine.net
Register your interest: www.imflondon.co.uk/register 23 www.exportmagazine.net
Messe Frankfurt Middle East launches Beautyworld Saudi Arabia Dedicated beauty and wellness trade fair opens new pathway to Kingdom’s US$5.4 billion beauty and personal care market
Jeddah, Saudi Arabia: Saudi’s vibrant beauty industry has been underlined by a new exhibition in Jeddah, offering global suppliers of cosmetics, skincare, haircare, salon supplies, and fragrances a new pathway to the Middle East’s largest beauty and personal care market.
The launch of Beautyworld Saudi Arabia 2018, announced today comes as consumer and professional spending on beauty and wellbeing continues to rise, with analysts Euromonitor International (EMI) estimating Saudi’s retail value for Beauty and Personal Care (BPC) will be worth US$6.9 billion in 2021, compared to US$5.4 billion in 2017. The excitement surrounding the inaugural event is highlighted by the 15 Launch Partners that’ve already signed on, including Firmenich, Symrise, International Flavors & Fragrances (IFF), Nazih Group, Sawaya International, Al Haramain Perfumes, My Perfume Factory, Identiscents, Neo Perfumes, Piramal Group, Creative Beauty Source, Oudh Al Anfar, Unitrade, Beauty Care Company and Forever 52 make up.
They will be joined by more an expected 100-plus exhibitors from around the world when doors finally open for the first time from 14-16 October 2018 at the Jeddah Center for Forums and Events. Beautyworld Saudi Arabia is organised by Messe Frankfurt Middle East in partnership with Saudi-based ACE Exhibitions, and is the 5th Beautyworld event globally, following annual shows in Dubai (Beautyworld Middle East) and Japan (Beautyworld Japan, Japan West, and Japan Fukuoka). “Saudi Arabia still offers plenty of untapped potential, so the time is right for the world-renowned Beautyworld brand to make its debut on Saudi soil,” said Ahmed Pauwels, CEO of Messe Frankfurt Middle East, which also organises Beautyworld Middle East.
“Saudi visitors to Beautyworld Middle East have increased steadily over the last six years, from just under 1,400 in 2012 to 2,500 in 2017, making it the third largest visitor country to the show. Beautyworld Saudi Arabia 2018 will cover the six product groups of Fragrance; Cosmetics & Skincare; Personal Care & Hygiene; Natural & Organic; Hair, Nails & Salon Supplies;
and Machinery, Packaging, Raw Materials & Contract Manufacturing. According to EMI, fragrances was Saudi Arabia’s top product category in 2017, with a retail value of US$1.8 billion, followed by haircare (US$784 million), and skincare (US$713 million). Men’s grooming (US$559 million), and colour cosmetics (US$561 million) were also high value categories in 2017, with solid growth predicted through to 2021. Hadi Al-Harith, CEO of ACE Exhibitions, said: “We’re excited to launch Beautyworld Saudi Arabia as part of ourdrive to bring new industry sectors into Saudi Arabia in tandem with the diversification plan of the Saudi Vision 2030. “Many Beautyworld Middle East exhibitors have expressed keen interest in the Saudi market, and this event will provide them the unique platform to launch their products and services, network with leading worldwide brands, and establish joint ventures, dealers and distributorships throughout the Kingdom,” added Al-Harith.
More information about Beautyworld Saudi Arabia is available at: www.beautyworldksa.com
FOR COLOR YOUR SUCCESS IN BEAUTY
Professional Hair Coloring Cream with Beeswax and Vitamin C
100% grey hair cover 126 colors with high professional performance safe and reliable result
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Discover more on WWW.ECHOSLINE.IT Pettenon Cosmetics SPA - via del PalÃ¹ 7/d - 35018 San Martino di Lupari (PD) INTERNATIONAL & DOMESTIC INFO LINE TEL. +39 049 9988800 - Fax +39 049 9988969 25 www.exportmagazine.net
Concept: www.excoitaly.com - Hair stylist: Artistic Team Inebrya - Photo: Alberto Buzzanca - Make-up: Francesca Sattin
MADE IN ITALY
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HAIR TRANSFORMATION AT THE SALON IS NOW POSSIBLE
Karyn presents the new era of professional REPAIR, thanks to the INNOVATIVE COSMETIC RITUAL exclusively conceived for salon customers. Discover more on: www.inebrya.it
In-salon hair transformation is now possible: Karyn starts a new era It is known that it’s very difficult for women to do without their appointment at the hairdresser’s. The time they carve out for themselves in salon is dedicated to wellness and relax. It means having the stylist’s expert hands enhance their femininity and cuddle the hair in need of specific care. There is one thing all women have in common: they all want healthy, shiny, silky and regenerated hair, in other words - restructured. To allow professionals to offer exclusive services while ensuring maximum customer loyalty, INEBRYA introduces KARYN, the new range consisting of a RESTRUCTURING PROTEIN BOOSTER in VIAL, based on Proteins and amino acids and of three cutting edge BRIGHTENING AND CONDITIONING LOTION, specific for coloured (Color), Bleached/highlighted (Bleach) and dry, frizzy and treated (Moisture) hair.
A new world of professional treatments - in accordance with specific protocols offering women a concentrated treatment delivering instantly visible results, for a complete sensory experience. In a nutshell: a new concept of cosmetic ritual that transforms hair beauty by transforming the products themselves. Therefore, Karyn’s innovative and unique element lies in products’ TRANSFORMATION into a SUPER RESTRUCTURING FOAM. The Power Mix Ritual contains a Protein Booster mixed with a Rinse-off Lotion in vial depending on the hair type (Color or Bleach); in the foamer provided, a special exothermal reaction occurs, thus transforming the mix into a real repairing ritual that works in depth on damaged hair.
Hair: Inebrya Artistic Team Photo: Alberto Buzzanca Make-up: Francesca Sattin
Thanks to the foam’s ultra-delicate texture with an extraordinary perfume, the hairdresser can encourage the client to experience a unique RITUAL, combining it with a massage technique at the workstation for instantly healthy, silky and regenerated hair.
Alternatively, to achieve a brightening, conditioning and softening effect, the hairdresser can decide to use the vials individually, by applying one of the three Extra Shine Rituals depending on the hair type: Color Care and Bleach Care Lotion are left to process and then rinsed before blow-drying. Moisture Care Lotion does not need to be rinsed off. All Karyn’s treatments have been formulated WITHOUT SOLPHATES and SILICONS and enriched with Wheat and soy amino acids and natural active ingredients with high moisturising properties (Pataua seeds, chia seeds, quinoa seeds). The launch of Karyn represents for Inebrya the implementation of the colour project started in January and now, thanks to THE HAIR CARE UPGRADE, it focuses on the treatment world by developing new solutions to look after HAIR IN SALON. HAIRDRESSER can rely on INNOVATIVE SERVICES to BEAUTIFY clients with very high cosmetic PRODUCTS, RITUALS led by the hairdresser in the leading role and EXCLUSIVE INSTRUMENTS.
MADE IN ITALY
SERVICING BEAUTY INDUSTRY SINCE 1946 Tel +39 049 99 88 800 Â· email@example.com Â· www.peenon.it 29 www.exportmagazine.net
fanola NO-YELLOW and NO-ORANGE treatments For some years, a global trend has been observed, namely an increasing demand of cold colours, especially blonde, with the following success of professional products specifically developed to neutralize yellow tones.
Hair: Fanola Creative Team Photo: Alberto Buzzanca Make-up: Francesca Sattin
NO-YELLOW SHAMPOO by Fanola has become the reference product in Italy and worldwide, thus leading to a global and unprecedented media phenomenon. Its high and intense violet pigment concentration allows to completely neutralize the unwanted yellow tones, thus making it so desirable to become a salon service, able to tone down blonde shades while cooling them down up to grey-silver tones. In June this year the historical Fanola Shampoo was matched by a supplementary and synergic product, NO-YELLOW MASK, a highly nourishing and conditioning mask, enriched with the same intensive Violet pigment as the shampoo, to complete the neutralizing range of unwanted yellow tones on bleached, blonde,
As a consequence, blonde hair may show uneven tones and unwanted colour effects verging on straw yellow. Additionally, grey hair naturally tends to turn yellow because of the oxidation process due to sun exposure, smoke and pollution. In addition to this, the market keeps asking for cold tones and natural-looking grey hair, keeping tones vibrant and shiny with no yellow effects. Thanks to a Technical and R&D project, today Fanola offers a specific range of treatments aimed at neutralizing unwanted tones, targeting both bleached or lifted blonde hair, highlighted and grey hair and coloured hair with dark tones and red, orange or copper shades.
highlighted or grey hair and to provide a cold, shiny and even tone. This type of hair is known to need special care because after the technical service there might be residues of yellow pigments.
Hair: Fanola Creative Team Photo: Alberto Buzzanca Make-up: Francesca Sattin
With Fanola, no more undesired tones! 30 www.exportmagazine.net
Recently launched, Fanola introduced NO ORANGE TREATMENT worldwide, a professional treatment including Shampoo and Mask, featuring a highly-concentrated BLUE pigment in their formulation to neutralize copper-red-orange tones while giving hair a cold, shiny and even tone.
NO YELLOW TREATMENT is the ORIGINAL professional treatment formulated with a special VIOLET PIGMENT with INTENSIVE ACTION that neutralizes yellow reflections, giving the hair a cool, bright, even reflection.
www.fanola.it Via dei Fiori 10/c - 35018 San Martino di Lupari (PD) ITALY . tel +39 049 99 88 990 31 www.exportmagazine.net
8 â€“ 10 May, 2018 Dubai International Convention and Exhibition Centre, UAE
Pre-register online today at www.beautyworldME.com/AD1 Tel: +971 4 389 45 00 firstname.lastname@example.org www.beautyworldME.com 32 www.exportmagazine.net
WePlus A NEW TAILORED SKIN HEALTH CARE APPROACH WePlus has been launched in 2012 to introduce “Biometic”, a new generation brand in the cosmetic field
Cellbiometic is a new concept that utilizes a tailored skin health care approach. With a high budget devoted to Research & Development, this concept, via recombinant protein, molecular biology and plant engineering, has given birth to WePlus skincare. The brand is called ZAN LUCA and is a combination of ZAN and Luca. ZAN is a mythical mermaid which protects human lives from a Tsunami, just like WePlus products protect human skin health. LUCA is an acronym for “Last Universal Common Ancestor”, meaning the origin of human life. HEBE is the symbol for “God of Youth”, daughter of Zeus and Hera, and wife of Heraclius. HEBE LUCA is the top line product, powerful, really effective and protecting your youthful skin. WePlus use natural and medical substances to manufacture products that improve skin health, put on the market after checking their efficacy by severe clinical tests. According to these tests, WePlus products show a significant reduction in the appearance of fine lines and wrinkles, showing an increase in skin firmness, whitening effects, balancing both dry and oily skin, for both genders.
Product Lines Two lines are available: shop care and home care. Shop products are utilized by trained skincare professionals after facial conditions diagnosis. Products are then recommended, according to each individual’s skin condition. A significant improvement is guaranteed even after the first treatment. A weekly professional treatment is suggested in case of severely damaged skin, following up with home care products.
ZAN Luca and HEBE Luca are the two top lines. ZAN Luca uses 4 different growth factor substances to revitalize the skin; HEBE luca, God of Youth, also consists of 4 different kinds of growth factors, as well as 1000 to 2000 ppm human stroma adipose stem cell conditioned media.
Among the many products, we here mention: ZAN Luca 4GF15 Serum: intended for everyday moisturizing, firming, whitening, pore lightening, antiwrinkle, and protection for all skin-types. The high concentration of 15 ppm Growth Factors, EGF 5 ppm, IGF 5 ppm, FGF 3 ppm, and KGF 2 ppm are added. ZAN LUCA 4GF20 Cream is intended for everyday moisturizing, firming, whitening, pore tightening, antiwrinkle, and protection of all skin types. The high concentration of 20 ppm Growth Factors, EGF 5 ppm, IGF 5 ppm, FGF 5 ppm, and KGF 5 ppm are added. To be used with serum to get improved results. The WePlus Care Collection is composed by four products: ZAN LUCA Secret X 4GF10 for whitening, moisturizing and lifting effect. It is a sterilized and preservative free seaweed/herbal facial exfoliator containing 10 ppm 4GF. HEBE LUCA BB CREAM (Blemish Balm) replaces your foundation with a high tech balm. This product is ideal for troubled or damaged skin. Vc Essence is a multi-purposed skin tone improvement product with a whitening effect, thanks to a high concentration in Vitamin C that improves the skin’s clarity and boosts radiance. It’s also tightens pores, has an anti-wrinkle effect, and protects all types of skin. Vc45 Dark Spot Remover contains 45% Vitamin C with 4GF, 1’ ppm; it is a very powerful anti-oxidant. It is an highly effective dark spot remover, besides all other effects: firming, whitening, pore lightening, anti-wrinkle and all kind of skin protection.
For info: www.weplus.co.kr - wepluskorea.gmail.com 34 www.exportmagazine.net
"A drop of light. This is what we wanted from our formula." Enriched with Luminescine, Argan Oil and Plant-based Keratin, Giulietta delivers that â€œbright colorâ€? that everyone seeks and that we have attained.
BOLOGNA, COSMOPROF 2018 – THREE IN ONE Cosmoprof Bologna2018 will become a tailor-made event with three trade fairs under one roof and new opening dates that will meet the specific needs of all beauty operators
Cosmoprof Worldwide Bologna is now 50 years’ old but it doesn’t look its age. Year on year, the International exhibition renews and renovates offering its beauty operators and visitors great news and innovations. Organized by Bologna Fiere Group in partnership with Cosmetica Italia, it covers 100,000 sm of exhibiting area. Benchmark for all beauty sector operators, the world leading trade fair is ready for another successful edition. The previous edition registered record-level numbers: 250,000 visitors coming from 150 countries, with a rise of 16% in international attendance, 2,677 exhibitors coming from 69 countries. Major novelties this year include opening dates and new exhibiting layout. The Bologna-based event also offers appointments like the International Buyer Program, a consolidated tool that facilitates business meetings between companies on the one side and buyers with distributors on the other side. Cosmoprof Bologna is becoming a major “tailor-made” event with three fairs able to meet the specific needs of each beauty sector. Cosmo Hair&Nail&Beauty Salon From Friday 16th to Monday 19th March 2018 COSMO HAIR&NAIL&BEAUTY SALON offers a tailor made area dedicated to beauty center, spa and hair salon operators; importers, distributors and wholesalers of the hair and nail sector.
It includes: Professional Hair in Halls 25-31-32-33- 33A-34-35), NailWorld in Hall 36, Beauty&Spa in Halls 32A-32B32C-32D-37-38 and the Country Pavilions in Halls 29A-34–35C. The packed program features live shows and demonstrations that provide operators with a unique opportunity for professional updating: highlights will include the best hairstylists, the new massage techniques offered by industry experts and the most spectacular nail arts. Cosmo Perfumery&Cosmetics From Thursday 15th to Sunday 18th March 2018, COSMO PERFUMERY&COSMETICS
will be on stage encompassing Cosmoprime in Hall 19. Launched last year, the successful Cosmoprime is the stage dedicated to new mass-tige and prestige, perfumery and cosmetics products. This area includes the Extraordinary Gallery, the Premium Perfumery and Tones of Beauty dedicated to multicultural beauty. In the 2018 edition two new projects dedicated to the green philosophy will be debuting: Extraordinary Gallery the green selection and Green Prime. Cosmetics&Toiletries Halls 22-26, Green&Organic Hall 21N-22A.
Cosmopack From Thursday 15th to Sunday 18th March 2018, Cosmopack the biggest international show dedicated to the beauty sector’s supply chain, from contract manufacturing, packaging to machinery and raw materials, will be displaying in halls 15-15A-18-20. In 2017 the event welcomed 448 exhibiting companies and over 22,000 visitors.
COSMOPROF ASIA SO MANY GOOD REASONS FOR ITS OUTSTANDING SUCCESS An interview with Alessandra Allegri, International Sales and Special Projects manager
EXPORT MAGAZINE: Thanks to which “plusses” is Cosmoprof Asia a trade fair constantly on the rise? ALESSANDRA ALLEGRI: Cosmoprof Asia has certainly succeeded in intercepting a growth of the markets, like those on Asia and the South Pacific, when it was just starting. Bolognafiere has been in this joint-venture with UBM since 1997; personally I have followed Cosmoprof Asia since 2002; The evolution has been gigantic, if you think that in 2002 there were about thirty Italian companies and now there are over one hundred. It means that we were able to see that this market showed enormous potential, and accompany companies, not only Italian ones but international, hand in hand, helping them to grow on a market which at the beginning appeared difficult, and now is looking increasingly interested in products ‘made in Europe’, in any case Western, including in the United States. Let me give you the example of a small Chinese delegation that took part in our event and who asked us to meet companies from Italy, France and Germany.
The fact of dealing with companies belonging to the European Community creates trust in the Asian buyers regarding the quality and safety of the products. Asian consumers, and Chinese in particular, have modified their purchasing attitudes, and saving money is no longer the prime requisite. On the contrary they are very willing to spend to look after their skin. This is even more true when it is a question of buying cosmetics for children. In this segment, the per capita expenditure has considerably increased, and the products of European origin are the most sought after and appreciated. EM: As we know, Asia has many facets, going from the Korean market to the Japanese one and the various markets of South-East Asia. Do European companies succeed in giving appropriate answers to each of them? AA: European and Western companies are highly versatile, they often launch a cosmetic line in Asia to then bring it to Europe at a later date. At times they start from developing lines to meet the needs of Asian skins, often created by climatic conditions or by the various ethnic characteristics, to then create lines for the European market, which come from equally urgent needs. I am referring for example to the phenomenon of pollution which, if it is a very serious problem in countries such as India or China, it is equally so in European cities.
At Cosmoprof Asia it was an Italian company that presented an antipollution skincare line, anticipating that is now one of the main trends of the cosmetic market, laid down by the need of consumers to protect their skin from the atmospheric agents. To meet the needs of Asian women, who want to keep their skin the colour of porcelain, the cosmetic companies are developing more and more brightening lines. I would speak of a phenomenon of ‘cross contamination’, where the trends travel in both directions: they can arrive from Asia to be modified depending on the needs of each individual country, vice versa the proposals from some countries are adapted to the Asian market. Referring to the ‘hair’ sector, which at Cosmoprof Asia has grown so greatly as to be housed in a pavilion on its own - over the years the strong influence exercised by the European brands, and in particular Italian brands, on the Asian fashion trends has been noticed. Increasing numbers of women and men like to colour their hair and follow their whims, creating looks inspired by the West. The West itself is in turn contaminated by certain oriental looks, underscoring the fact that beauty has no borders. In the sector of skincare, in recent years Korea has taken giant steps showing that it can not only satisfy Asian markets, thanks to its technological innovation, but also influence European consumers. Who doesn’t use or hasn’t used the cushion foundations or the BB creams, CC creams etc.? In this melting pot of beauty, there is not one winner; the ways of interpreting beauty are infinite and the frontiers are increasingly open. C.S.
COSMETICA ITALIA OFFICIAL PRESENCE AT COSMOPROF ASIA An interview with Luca Nava, General Manager Cosmetica Italia
We interviewed Luca Nava at Cosmoprof Asia in Hong Kong to get feedback from the Italian Personal Care Association in the beauty sector on the Italian presence at the well-known trade fair. EXPORT MAGAZINE: How do you interpret the increasing presence, both in numerical terms and in quality, of Italian companies at Cosmoprof Asia Hong Kong? LUCA NAVA: This show is unquestionably the most important cosmetic trade fair in the region. As a consequence all the Italian companies oriented in a very strategic way towards an internationalization of their business, with reference to the Asian-Pacific market cannot fail to consider Cosmoprof Asia as their point of exhibition of reference to be known. It is not surprising that the Italian presence at the show in Hong Kong, now long-established, has over 100 companies for the 2017 edition, of which over half are members of Cosmetica Italia. EM: Many of these companies are present in Hong Kong after several years. What is the reason for this confirmation on your opinion? LN: I imagine that the commonest answer is that if they want to meet important buyers and distributors in the Asian region, this is the appointment not to miss. Those who are present at Cosmoprof Hong Kong once, and successfully, can only return and are very pleased to do so. EM: Which instruments did Cosmetica Italia implement to support the presence of its member companies at the show?
LM: The first instrument was the partnership with the organizers, which is confirmed each year. The second instrument is aid to companies in preparing their presence on these types of market. One of the tasks of the association is to inform their members on the characteristics of the markets, the ongoing trends and, why not, the constraints of a legislative type that condition the commercialization of the products. The third way is that of collaborating with public agencies, such as the ICE (Italian Institute for Foreign Trade) for example, in order to economically support the presence of the companies. The fourth point is helping the companies to be present collectively. In this case, the foreign operators come into contact with the “system Italy”, where companies of every dimension can seize the opportunity to make their ‘best practices’ known, further developing the great concept of ‘made in Italy’. EM: The AWE show, dedicated to suppliers of the cosmetic industry, has also recorded an interesting presence of Italian companies…
LN: As is known, the Italian companies, in some private label sectors, are absolute leaders. Going down the aisles of AWE, we noticed for example the presence of companies that are now internationalized in the private label sector of make-up products. In this field we are leaders not only in terms of capacity of production, but also and above all regarding innovation. It is not a coincidence that at AWE two of our companies won an award for innovation. As the data of our Statistics Department show, the Italian cosmetic industry, specifically that of make-up, invests from 7 to 8% of its turnover in Research & Development. Ideas and technologies that are always new and unique, not only in the product, but also in the process, are our winning arm. EM: What is the barometer of export of the Italian companies? LN: In addition to the wind of optimism that is blowing through Asian markets, Italian companies are recording constant growth on many other markets; in 2016 growth was double-digit, reaching +12.7%; in 2017 we expect to close with +9-10%, with an increase of export turnover that is equally significant. EM: The next first edition, in September 2018, of Cosmoprof India has recently been announced. What do you think of this? LN: India is a very great country, with a very high demand for beauty products, in part still unexplored by many international companies. With the decision of Cosmoprof to enter this market as well, many opportunities will be created for the companies in our sector. C.S.
Record-Breaking Numbers At Cosmoprof Asia 2017 Cosmoprof Asia 2017 reinforced once again its role as the most relevant networking event for the beauty industry in the Asia-Pacific area
The 22nd edition of Cosmoprof Asia continued the successful formula of «1 Fair 2 Venues». The leading B2B beauty event in the Asia-Pacific region, was once again the ideal place to find the region’s latest trends and innovations, thanks to the special events planned at the two trade fair venues: AsiaWorld-Expo (AWE) (hosting the rebranded Cosmopack Asia) from 14 to 16 November; and the Hong Kong Convention & Exhibition Centre (HKCEC) hosting Cosmoprof Asia 2017 from 15 to 17 November. The show attracted record-breaking numbers: 83,793 beauty professionals from 135 countries and regions visited the two fair venues, with an increase of 9% compared with 2016.
2,877 companies exhibited this year, representing 54 countries and regions, showing an increase of 7% compared with last year. In addition, the exhibition area grew to 108,600 sqm, an 11% increase year on year. Korea, one of the most important cosmetic manufacturing regions, was appointed as the Country of Honour for 2017, known worldwide as “K-Beauty”.
COSMOPACK ASIA – AsiaWorld-Expo COSMOPACK ASIA at AWE put the spotlight on the supply chain. 843 companies from 23 countries and regions took part in the show covering an exhibition area of 38,600 sqm.
Highlights of the Event Among the most interesting initiatives on the show floor, in collaboration with Centdegrés, Cosmoprof Asia presented «The Light Powder», a project that involved both trade fair venues in showcasing the production process and customer experience of a compact powder. «The Light Powder Factory» allowed visitors to observe the entire supply process of a compact powder, from formulation to packaging. The process continued in the HKCEC with «The Light Powder Experience», a multi-sensory experience created by Centdegrés, where the compact powder was available in three different shades and a special palette package.
Among the special projects at AWE, «Cosmo Lab» featured a multi-sensory lab in the «Ingredients & Lab» section, created in collaboration with Opal Cosmetics. Visitors created their own fizzer and witnessed the production process and technology used in making ‘bath fizzers’. Cosmoprof Awards -Innovation Circle» in collaboration with with Beautystreams and Centdegrés, honored the best proposals for formulation, technology and packaging among exhibitors in AWE. Cosmotalks, a four-day immersive experience offering a strong knowledge programme, attracted high attendance, with designers, trendsetters and international experts from companies invited to share their know-how on the most cutting-edge beauty issues.
Hong Kong Convention & Exhibition Centre From 15 to 17 November, 2,034 companies from 53 countries and regions specializing in finished beauty products exhibited at the HKCEC covering all the segments of the cosmetic industry.
HKCEC’s Most Interesting Initiatives At HKCEC an exciting new addition was «Discover Trends» dedicated to the most cutting edge and trendsetting beauty brands launched onto the market. Sustainability and organic beauty were key topics for the brand new hall dedicated to Natural & Organic, answering the growing trend for natural products in the Asia-Pacific market. Wellness & Spa covered products and services related to the expanding spa and wellness industry. The winners of «Cosmoprof Awards - Beauty Circle», organised in collaboration with both Beautystreams and Centdegrés, were awarded for their remarkable finished products. In The Forum area, two important conferences took place. The Cosmoprof Asia Spa Conference, in collaboration with AsiaSpa Magazine and the first edition of the Natural & Organic Symposium, in collaboration with Ecovia Intelligence. Cosmoprof Onstage hosted live shows and demo sessions on make-up, nail art and hair styling with special attention to “K-Beauty”, presented by Korea as Country of Honour 2017. «Boutique», a charity initiative and at the same time a beauty sampling bar, celebrating its 4th edition at HKCEC, offered an assortment of travel - size products packed in special bags by Baralan, purchased by visitors with a symbolic donation for the Hong Kong Breast Cancer Foundation.
Via G. Falcone, 8/35 • 20080 Vernate (MI) • T +39 02 90093743 • www.itelyhairfashion.it 42 www.exportmagazine.net
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REVIVRE – A FOCUS ON TRAINING TO ENHANCE CLIENTS’ WELL-BEING Interview with Francesco Ioppolo, Revivre Export Manager
EXPORT MAGAZINE: One of the fundamental themes concerning the hair stylist’s specialization is linked to training. Do you agree in saying that training is part of the DNA of Revivre? FRANCESCO IOPPOLO: I agree completely, for us training is a very important element. The professional hair care market is constantly evolving, there are many challenges that we have to face every day to meet clients’ wishes, offering products and services with a standard of quality that is raising the bar all the time. Over time, clients who go to hair salons in Italy and abroad have changed, becoming more selective and demanding, so that the hair stylist faces the need to offer a wide and innovative range of services. This is why we have created the REVIVRE EXENCE AFFILIATION AUTHORIZED SALON PROJECT – MODERN HAIR CARE, a training programme based on a dynamic and exciting didactic programme, a different way of accompanying hair stylists in their daily activities. At the heart of this programme, the model of which we will also be exporting abroad, is represented by the PATHS OF KNOWLEDGE, a journey where the subjects of methods and creativity, active ingredients and formulas of products will be studied in greater depth, also including innovative massage techniques so that hair care becomes a real ritual of personal well-being. All this improves the relationship with the client and therefore customer satisfaction and the business of the salon.
EM: Can you illustrate the philosophy of the brand to us? FI: “Observing nature, listening to it, transforming its secrets into innovative formulas of beauty and well-being” Our philosophy is based on nature. The Revivre cosmetics are characterized by the use of natural active ingredients, essential oils and phytoextracts. The very high quality of the raw materials, the stringent tests of the standards of quality, the numerous efficacy tests and the dermatological tests guarantee the excellence and reliability of the Revivre products, all 100% made in Italy. For over 40 years we have offered a wide range of references for all beauty requirements; every single line represents a targeted solution for the treatment of imperfections for daily care and to protect the face, body and hair from the sun. Nature is very much in our hearts, we are engaged in the worldwide project “Green Initiative – for a better world”, in favour of eco-compatible development.
We use innovative technologies and renewable energies which allow producing in full respect of the environment, reducing waste. The Milanese branch of BioLife Medical & Beauty Village, inaugurated in 2011 in Vernate in the Southern Agricultural Park of Milan, was constructed according to the most modern and advanced criteria of energy saving and respect for the environment, in collaboration with some prestigious Italian and American research centres. An example is the floor in titanium dioxide (Active-Clean and Anti-Bacterial Ceramic, developed by Italian technology), capable of absorbing, with eco-active properties, a daily quantity of carbon dioxide equal to that of a wood of 70 trees; the collection and re-use of rainwater for purposes other than drinking and the production of energy through photovoltaic systems. EM: Which instruments have you recently developed to highlight the training path with the Revivre methods? FI: As I mentioned earlier, we have developed the affiliation project of REVIVRE EXENCE AUTHORIZED SALON – MODERN HAIR CARE which, as well as obvious advantages of marketing support, offers a training path aimed at developing the creative capacity while enriching the cultural background and perfecting the approach to work of each hair stylist, giving rise to new ideas, improving the knowledge of products, the methodology of their application, the massage techniques and the use of the most modern equipment.
The objective is to enable the hair stylist to meet all the needs of the client, because they are capable of advising and, if necessary, of reassuring the person in their care. Today, in a salon, people come in with a wide variety of issues and when, for example, there are pregnant women, people with thyroid problems, people undergoing chemotherapy or affected by chemophobia, it is extremely important to know the ingredients of the formulas, to be able to read the INCI of the cosmetics and above all understand, according to the knowledge they have acquired, which measures to take to protect the client’s health as best as possible and provide an even better service. By joining this affiliation programme, Revivre guarantees constant refresher courses, unique methods and exclusive rituals for the hair stylist for the care and beauty of the hair with the aim of contributing to widening and diversifying the offer of services at the salon.
The training path is focused on Exence Aromatherapy, a line of professional products enriched with vitamins, natural extracts, trace elements and essential oils to solve different problems of the scalp. Each mixture of these Essential Oils, with delicate aromas, comes into being to give the best result and at the same time to offer pleasurable sensory emotions to the person having the treatment. The line has the following programmes: Detoxing, Nourishing, Loss Prevention, Dandruff, Dandruff Sensitive Skins, Rebalancing and Rehydrating-Refreshing. The training programme is much more than a simple course, it is a real PATH OF KNOWLEDGE which is developed in time and is made up of 5 important parts: REVIVRE PHILOSOPHY to fully understand the peculiarities of the brand which have made it so important in the hair care sector and the founding elements of the Revivre Philosophy.
To analyse the market of hair stylists and propose “curative” hair care as an opportunity for growth, giving an overview of the products and of the dedicated programmes; REVIVRE SOIN to develop the topic of the application rituals that can be carried out with the products in the different programmes of Exence Aromatherapy; ANOMALIES OF THE SCALP to treat the topics of physiology and analysis of the scalp and understand how to boost and customize the treatments; REVIVRE MASSAGE to discover the importance of the massage in the Salon as an opportunity for growth and to learn two specific techniques: Revivre Aromatherapy Massage and Revivre Wellness Massage; REVIVRE ESSENTIAL OIL to study in depth the topic of Essential Oils, the chemistry and the cosmetic potential of the Oils, going into the fascinating topic of the olfactory path. In addition. each Salon can take advantage of ongoing training, direct contact with the expert Revivre specialists, meetings to share ideas at national level, as well as exclusive and customized material for the salon (banners, window stickers etc.), commercial initiatives and dedicated promotions. We firmly believe in the value of a training programme that goes into detail and can really give instruments to differentiate the offer of the hair stylists and we hope that the programme is as appreciated abroad as it already has been in Italy.
www.revivre.it 45 www.exportmagazine.net
14 – 17.2.2018
Ad for missi tra on o de vis nly itor s
into natural beauty International Trade Fair for Natural and Organic Personal Care
INSPIRATION AT ITS VERY BEST You’re sure to enjoy VIVANESS, where you can experience the world of natural and organic cosmetics with all your senses. More than 250 international exhibitors are set to impress you with their innovative creations. Thanks to strict admission criteria, VIVANESS has become well established and has developed into the international highlight of the natural and organic cosmetics sector. You can look forward to the latest products, ideas and possibilities for all aspects of high-quality natural and organic cosmetics. More information is available at:
ADD THE DATES DIRECTLY TO YOUR CALENDAR.
ORGANIZER NürnbergMesse T +49 9 11 86 06 - 49 11 F +49 9 11 86 06 - 49 10 visitorservice@ nuernbergmesse.de
INFORMATION NürnbergMesse Italia S.r.l. T +39. 02. 28 51 01 06 email@example.com
Honorary sponsors COSMOS
Connecting Innovation and Fashion in China’s Beauty Sector China’s beauty industry is poised for another year of strong growth. According to Euromonitor, China cosmetic purchases topped RMB 336.06 billion in 2016, a 9.06% year-on-year increase and making China the world’s second largest cosmetics market after the US. Total Chinese cosmetic purchases are expected to reach RMB 358.77 billion in 2017 and top RMB 400 billion by 2018. Strong Demand for Luxury and Premium Imported Cosmetics Rising middle-class purchasing power has translated into rising demand for premium imported cosmetics. As Chinese consumers born in the 1990s come of age, consumer tastes have shifted to innovation and fashion. In the cosmetics sector, this means more demand for high-end, niche, luxury, and imported cosmetics products. China Beauty Expo Uses Innovation and Fashion to Position Itself as the Entry Platform for China China Beauty Expo (CBE) has launched its “innovation and fashion” theme to connect cosmetic suppliers across each segment of the industry. CBE provides a unique branding and trading platform for international brands that are building a foothold in China.
Innovation at China Beauty Expo CBE has responded to growing demand and purchasing power among Chinese cosmetics brands and manufacturers with the launch of CBE Cosmetech. China Beauty Expo 2018 will introduce its new N6 hall that will be dedicated to the beauty supply chain. CBE is bringing together 10 ASEAN cosmetics industry associations and targeted buyers. Exhibitor categories in Hall N6 will include Personal Care Ingredients and Raw Material, Home Care and Cleaning Ingredients and Raw Materials, and Laboratory and Product Services. Four major international and domestic industry associations such as IFSCC will also offer conferences.
Fashion at China Beauty Expo China Beauty Expo 2018 Halls N4 and N5 will bring together the fashion side of the industry. Billed as the Creative Design Gallery, Hall N4, the Premium Packaging and Colors Hall, is working with creative and design companies to bring digital experiences to the luxury beauty supply chain. Hall N5 connects the beauty industry trend setters and allows brands to showcase their creativity, vision, and latest innovations. CBE “Walk the World” and Business Meetings Asia To bring additional value to its exhibitors, CBE has launched its Asian Buyers’ Program. The program brings together buyers and decision-makers from Thailand, Singapore, Indonesia, Malaysia, Korea, Taiwan, and Hong Kong.
To expand its base of Asian buyers, CBE conducted its overseas roadshow called China Beauty Expo “Walk the World” during the Fall of 2017. The CBE tour covered Italy, Taiwan, Singapore, Japan, Malaysia, Hong Kong and Thailand. CBE’s regional tour introduced Asian buyers to the China market, changing consumption patterns in China, new distributor development, and new import policies.
For international exhibitors that are new to the China market and seek distribution, CBE can connect them with experienced importers and distributors through its Business Meetings Asia event. This matchmaking event enables exhibitors to connect directly with prospective partners in short, one-to-one meetings.
From May 22-24, 2018, the 23rd China Beauty Expo will bring together more than 3,500 exhibitors from more than 40 countries and regions. Professional visitors will have a chance to learn about more than 10,000 brands across 17 pavilions at the Shanghai New International Expo Center. The expo will include international pavilions from 16 countries and regions, including Japan, France, Germany, Spain, Italy, Pakistan, Israel, Singapore, South Korea, Poland, Thailand, Taiwan, and Hong Kong. Mark your calendar - China Beauty Expo 2018 will be the one beauty event that you don’t want to miss!
Laboratori Hurâ€™s Italian Made Fresh Organic Beauty Products A synergic combination between cosmetic and dermatologic knowledge plus fresh organic raw materials give life to a range of highly functional skin-friendly products formulated and developed by the Florence-based company Laboratori Hur. Organically farmed and harvested in the hills of Tuscany, certified Pure Pro or Pure Bio, these ingredients are able to provide the best skin-stimulating properties.
Uva CC 41 Fruitmask - Anti-Aging Fading Mask This enzymatic mask features white grapes and Urea and is enriched with Vitamin C and kojic acid. Uva(Grapes) CC 41 Fruitmask is ideal to lighten the skin of the face and neck including the delicate area around the eyes. Perfect for any skin type, it is the ideal solution for dark spots and dark circles, dry and impure skin. Fruitmask provides immediate tone and compactness while relaxing the area around the eyes. Perfume, silicone, mineral oil and preservative free, this 98% organic ingredient Pure Pro certified mask is also a Vegan product. Active ingredients include: moisturizing white or green grapes; anti-oxidant vitamin C; whitening kojic acid and keratoplastic Urea. This is an excellent product to cleanse the skin and help even out skin tone. Shelf life five months.
Laboratori Hurâ€™s Introduces White Must 82 Scrub The end of summer is getting closer. This is the right time to regenerate skin from the stress caused by sun rays, keep a longer lasting tan and a more even complexion. Laboratori Hur recommends two white grapes based products: Mosto Bianco scrub and Uva CC mask. White Must (Mosto Bianaco) is the ideal scrub for hands, feet and body to deeply nourish the skin and provide more elasticity. White Must scrub features White Grapes and precious oils that remove dead and damaged skin cells while softening and nourishing the most dehydrated and dry layer of the skin. Perfect to nourish and make face, neck and decolletĂ¨ firmer and softer, this scrub also contains organic ingredients like nourishing grape seed oil and moisturizing corn oil farmed in Florentine gardens and hydrating sugar. Free from preservative, perfume and micro-plastics. Shelf life 7 months.
PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS PRODUCTS APPLIANCES FOR ESTHETICIANS APPLIANCES PRODUCTS APPLIANCES FOR ESTHETICIANS FOR PRODUCTS APPLIANCES FOR ESTHETICIANS ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS 53 www.exportmagazine.net
Great Success For Aestetica 2017 The Mediterranean Exhibition Dedicated To Beauty, Wellness And Hair Styling Over 43,000 visitors at the Mostra d’Oltremare, the annual appointment of November in Naples dedicated to the Beauty & Wellness sector
The 21st edition of “Aestetica – Beauty Difference” the Mediterranean Exhibition of Beauty and Wellness, closed its doors successfully. The event welcomed 190 leading national and international companies exhibiting more than 500 brands in the cosmetic, equipment, make up, nail and haircare sector over an exhibiting area of 12,000sm organized in 5 pavilions on a linear and lovely walk. Aestetica Beauty Difference, this year’s leitmotiv of the show, has gone against the flow opposing to an artificial and unnatural beauty, very often related to invasive procedures, far from the concept of self respect and natural beauty, emphasizing the inner beauty of differences. This marriage between beauty and differences has given life to crucial and interesting events throughout the three day show right from the very beginning of the ribbon-cutting ceremony on November the 11th. The press conference presentation of the event was a key time for the Mediterranean Exhibition of Beauty and Wellness , expressing sympathy towards the island of Ischia and its touristic activities heavily damaged following the last summer earthquake. On this occasion, important local authority representatives met to
converse about the potential economic advantages coming from the beauty and wellness sector peculiar to this island whose main revenue come from tourism and the spa sector. The event was a hive of activities held over the three days and featured a packed program of competitions and conferences. ABC - Aestetica Barber Contest For the first time this year, ABC the Aestetica Barber Contest took place obtaining a great success. Dedicated to the hairstyling art, the two-day contest confirmed the steady rise in the barber sector in the last few years and rewarded three finalists: Domenico Zoccolella; Raffaele De Rosa, and Ruggiero Menterisi. Among the numerous initiatives, the brand new “Barbers Meeting”, was an interesting event organized by Funtastic srls, that will certainly become Aestetica’s annual appointment. MAET ITALIA 2017 The 5th edition of MAET confirms itself as an unmissable appointment for all make up artist competitors. The Make Up Aestetica Talent was won by Giusy Esposito who competed in three categories of make up:
Nude, Beauty and Total Look. The talent this year has evolved into Maet 2.0 featuring one more step and consisting in an online voting of 10 pictures published on MAET’s official page of face book. The 5 images that received the majority of like became finalists. Aestetica Nails Challenge This year’s enhanced organization of Aestetica Nails Challenge gathered hundreds of competitors from around the world to express their creativity, fantasy and competence. Rondine D’oro Contest The 9th edition of the contest “Rondine d’oro”- Golden Swallow -dedicated to professional make up artists was won by Rossella Zeppetella followed by Nicola Tescione e Candida Marra. An exciting competition that this year introduced a “free” component where contestants could freely express their creativity. Emilio Marzoli, Aestetica’s Project Manager expressed his satisfaction for the keen enthusiasm shown by the professional operators and visitors taking part in the show, adding that, this year, the show underlined the concept of beauty as self respect and personal care.
Beautyworld Japan - Japan Tokyo Big Sight 14 – 16 May 2018 Preparations are progressing very actively for the 21th edition of the leading beauty event
Beautyworld Japan 2018 remains a colossal international trade fair for the beauty and spa industries with the participation of the most enterprising exhibitors from around the world launching their latest trends and innovations in all product categories. The event is coming to Tokyo, Japan, for a program that covers three days between May 14th and May 16th with an audience expected to exceed last year’s record breaking figures of 73,034 trade visitors from 41 countries and 624 exhibitors from 16 countries displaying on an expanded exhibiting area featuring 6 halls in total. With numbers like these, Beauty World Japan was again billed as the must-attended platform in the beauty industry for Japan and Asia.
6 Halls With Clarified Layout And Zones If you want to discover how the current trendsetters will change the face of beauty, find answers at Beautyworld Japan 2018, a stage set to bring numerous substantial solutions and products across the cosmetics, hairdressing and perfumery sectors. The 21st edition in 2018 will return to the East Halls 3 – 8 of Tokyo Big Sight, with more clarified hall layouts and zonings for visitors to easily reach their target products and services.
The ‘Tokyo Nail Forum’ will take place at East Hall 3. The forum will cover the latest products and introduce top-class nail art techniques through a wide range of stage events and demonstrations. Hall 4 – 6 will host nine product zones using three halls in a row; ‘Cosmetics’, ‘Spa & Wellness’, ‘Business Support’, ‘Eyelash’, ‘Diet & Health’, ‘Academic’, ‘Retail’, ‘Natural & Organic’ and ‘Beauty Supplements’. The former retail business area will be integrated to the ‘Retail’ zone from 2018. The ‘Platinum Hall’ will return to Hall 7 hosting pavilions from China, Korea and Taiwan. It will be exclusively dedicated to exhibitors that target volume orders instead of direct sales and designed for business meetings. It will also be supplied with a spacious VIP lounge and the popular ‘Main Stage’, to attract VIP visitors and salon owners. Hall 8 ‘Creative HAIR’ will be composed of the ‘Hair Products
Zone’ and the ‘Hair Stage’. The first gathers extensive hair products, techniques and services, and connects beauticians to provide new inspirations, while at the Hair Stage, industry experts share their knowledge and techniques through seminars and demonstrations. Beauty World Japan will also put on show other informative events such as exhibitor presentations, business seminars and association seminars on various themes making this platform a remarkable and inspiring experience.
20-22 SEPTEMBER 2018
2 SHOWS, 1 VENUE SAME DATE, SAME LOCATION!
China Chengdu Beauty Expo
China Beauty Expo
Mekong Beauty Show Ho Chi Minh 2018.06.14-16
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30th Anniversary for Luxe Pack Monaco This 2017 edition of Luxe Pack Monaco bustled with innovations, business exchanges, concrete projects and demonstrations for 3 intense days
The Digital Village in Atrium Hall and Luxe Pack exhibitors redoubled their inventiveness and creativity to integrate interactive processes into packaging. Digital Village C2L, dedicated roundtables, workshops, innovations: visitors had the precious opportunity, on a single site, to conduct a thorough benchmarking of this ever so topical theme. This year one of the major topics of discussion was sustainability. This year the Luxe Pack Monaco, the international specialist show for creative luxury packaging, celebrated a special anniversary. A festive show programme in the Grimaldi Forum theatre celebrated the 30-year anniversary. The Grimaldi Forum housed 470 exhibitors, including 60 new comers. The record-breaking number of 9,200 professionals visited the fair this year, a 9% increase compared to 2016 and international visitors, from 79 countries, made up 51.50% of all visitors.
The Connected Pack, The Common Thread Running Through The 2017 Edition Always at the forefront of innovation and trends, Luxe Pack proposed a focus on connected packaging and digital solutions.
First, through the exceptional presence of Mr Laurent Boillot, CEO of Guerlain, who has always placed sustainable development at the heart of the company’s strategy, but also with the Luxe Pack green award ceremony held jointly with the Prince Albert II of Monaco’s Foundation. A Lively Edition Plenty Of Innovations And Exchanges Exchanges were intense during the 3 days. Over 8 exhibitors out of 10 launched their products during the show. The Hall Gênois, once again, housed Luxe formulation, the area dedicated to cosmetics decision-makers, offering conferences and workshops.
From new sensory formulations to customised cosmetics, each visitor was able to find an answer to a specific theme, in accordance with their brand. The design trend observatory, Luxe Pack Trends Observer, celebrated its 10th anniversary by a highly-attended round table that provided an analysis of these past 10 years along with a projection on tomorrow’s packaging design in the luxury. Within the laboratory, “Experience the future of luxury” offered sensory experiences to visitors associated with design trends.
Sparkling Evening Show To Celebrate The 30th Anniversary Close to 1,500 people accepted Luxe Pack organisers’ invitation to pay tribute to the industrialists and brands that built the fair’s history over the past 30 years. 9 of them were rewarded for their 30-year loyalty and received their LUXE PACK D’OR from the hands of decision-makers for prestigious brands. Next year, Luxe Pack Monaco will be held from Monday 01 to Wednesday 03 October 2018.
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R aw materials , packaging , machiner y
Lumson Recognized As Excellence Of The Year For Innovation And Sustainability In Cosmetic Packaging Italian-based cosmetics and skincare packaging supplier Lumson, with headquarters in New York too, was recently awarded a prize at “Le Fonti Awards,” an exclusive event that is part of the family of international prizes of IAIR. The program is promoted by the publishing house Le Fonti with the sponsorship of the European Commission. It was created with the aim of identifying and selecting excellence in the professional, financial and industrial sectors in Italy. Matteo Moretti, CEO of Lumson was extremely proud of obtaining this prize and recognition, a tangible testimony of competence, know-how and quality, that Lumson exports with passion and dedication on a increasingly global scale. Lumson has always been recognized as an outstanding example of Italian excellence since 1975 and a European leader in the design, development, production and decoration of packaging systems for cosmetics and cosmeceuticals. Excellence of the Year for Innovation and Sustainability in Cosmetic Packaging is the reason for which Lumson has been presented with the award, which underlines the fact the supplier has always focused on innovation and quality without forgetting the themes of sustainability.
New Article Posted To QOSMEtips’ Pro Blog Those who have attempted to apply false lashes failing miserably time after time know how frustrating it may be applying false lashes. Good news, it doesn’t have to be that way anymore! Qosmedix has recently posted a useful article to the ‘QOSMEtips’ Pro Blog where everyone interested will be able to learn a few tricks to easily apply false lashes. This platform created to provide tips and tricks to all beauty industry professionals, this time gave a useful post geared toward makeup artists aiming to simplify the application of both strip and individual lashes.
“How to Properly Apply False Eyelashes on Your Clients” also recommends the best tools to use for prepping, applying and removing the lashes. Qosmedix boasts an expansive collection of lashes and accessories – including Ardell® and DUO® brands as well as unbranded lash packs and value sets that can be private labeled.
Bio-On’s Minerv Bio Cosmetics Bioplastic Obtains International Natrue Certification Bio-on has been given “100% Natural” certification for its PHA bioplastic Minerv Bio Cosmetics micro plastics from the international organisation NATRUE. NATRUE certification is a guarantee for human health and the environment and is based on rigorous standards demonstrating the completely natural origin of the microbeads contained in Minerv Bio Cosmeticsbiopolymers which, like all the bioplastics developed by Bio-on, are 100% biocompatible and biodegradable. Minerv Bio Cosmetics are the microbeads in PHAs special bioplastic designed for the cosmetics sector and destined to replace the microscopic particles (microbeads) made from oil-based, non-biodegradable plastic now used in many cosmetics products. Bio-on chairman and CEO Marco Astorri said that the certification issued by Natrue rewards Bio-on’s intuition in the cosmetics field and the scientific staff. Natrue certification confirms that Minerv Bio Cosmetics is one of the biggest innovations in the cosmetics sector in recent years and a major milestone ahead of the production set to begin in 2018 at Bio-on’s new plants in Castel San Pietro Terme, Bologna.
The relentless evolution of retailing Interview with Antoine Bonnel, Co-Founder of Wabel
EM:How will digital continue to influence changes in the way consumers shop? AB: The development of online sales is particularly spectacular in the beauty sector! In China there are now more online sales on Beauty products than in stores! Online shopping continues to grow at a much faster rate than retail in most countries.
EXPORT MAGAZINE: Since the beginning of Wabel, 5 years ago, who would have predicted that the retail environment would changed so drastically ... ANTOINE BONNEL: Alone in 2016: Chinese e-commerce site Alibaba overtook Walmart as the world’s biggest retailer. This means, a brand without physical stores is now making the greatest volume of sales in the world. Amazon announced a new store that doesn’t have a single checkout till. The e-tailer also accounts for over 40% of market share in the US. EM: What will be the answer of Carrefour whose online sales only represent 100 million € and what about Tesco ? AB: Walmart acquired Jet.com, but what next steps will be done after the purchase of WholeFoods by Amazon? Facing an increasingly competitive landscape, it is more than ever vital for retailers to keep up with evolving technologies and consumer behaviour.
EM:What trends in 2017? AB: We can list 5 main points: 1. The smartphone has become the preferred shopping tool Mobile devices were used to be a pre-purchase tool, for activity such as researching products and prices. Now, they’re increasingly being used to make the purchase itself. 2. Omnichannel retail will continue as the dominant retail strategy. These days, the customer decides how they interact with a retailer, whether that’s in-store, over the phone or on mobile, tablet or desktop. The challenge for retailers continues to be their capacity to sharpen their systems and processes to ensure that the customer experience is a seamless one. 3. The physical stores will evolve to complement the rise of digital. Changes in shopping behaviour, coupled with the rise of e-commerce, means that retailers have to seriously rethink and refine the purpose of their physical spaces. Traditional stores could be downsized, existing floorspace turned into showrooms or fulfilment centres for local web orders, or stores could become more of an experiential space for customers. 4. The consumer will demand more personalised service experiences.
As retailers become increasingly global, they mustn’t forget they’re selling to a diverse range of people that are seeking contextual, local, personalised experiences. As consumer expectations around experience continues to rise in the physical store, it will continue to rise online. vital for retailers to keep up with evolving technologies and consumer behaviour. 5. Automated customer service and chatbots will become the norm. Automated customer service will get better. Online customer service will increasingly be automated as well, thanks to better artificial intelligence and chatbots that understand context a whole lot better than before. Examples include Starbucks’ ‘conversational ordering system’, which lets you order coffee via a chatbot, and fashion chain H&M’s chatbot that offers sartorial advice. EM: How is Wabel positioning itself through these new environments? AB: By offering new online & offline solutions, Wabel acts as a global souricng solution that accelerates the whole sourcing process of a retailer. We connect purchasing groups globally with matching manufacturers, all year long! To go along with these major evolutions worldwide, Wabel also will expand more internationnally for both suppliers and buyers. Our new sourcing services and acceleration solutions for the buyers include the Wabel Button, a connected device launched last year. This year we offer the Wabel Innovation Box to European and Worldwide retailers ! We also build up taylor
We also opened our Summits to worldwide retailers from China, USA, Australia, Emirates, North Africa, etc... For us there are no good neither bad suppliers, no good neither bad buyers, only great matches. Wabel has created its own ecosytem. Our main asset is our Database powered by technology! We match carefully vetted suppliers to carefully studied buyers through our own algorythme, named Tango Matching We work in Europe and expanded in China this year. Our 2nd Wabel China Summit will take place on June 19, 20 & 21 in Shanghai in partnership with the CCFA CHINA CHAIN STORE AND FRANCHISE ASSOCIATION.
made sourcing portals for retailers looking for a large number of new skus in a short time period. Because fast innovation comes often from B brands or new brands, Wabel has integrated since one year Brands beside Private Label.
EM: How do you wish to improve your services for the personal care industry? AB: Weâ€™ve just introduced the Wabel Innovation BOX!! How does it work? Very simply: the Buyer receives every month the Wabel Innovation Box containing appr. 10 innovative skus of a particular category and at a predetermined day and time. The buyer tastes and give immediate feedback on the digital profile of the Supplier available on Wabel Platform (SRM).
In case of interest, the buyer can ask Wabel to organise a meeting with the supplier. The supplier can take note of the immediate feedback from Buyer on his CRM on the Wabel Platform and can act accordingly to buyers demand.
americasbeautyshow.com | #americasbeautyshow | 800.648.25O5 Photography: Luis Alvarez for BaBylissPRO; Hair: Ann Bray & Nicole Gary for Aquage; Haircolor: Maybe Saylor for RUSK; Makeup: Wanda Alvarez for Satin Smooth; Nails: Lauri Allore for CND; Fashion Designer: Rocky Gathercole.
Americas Beauty Show is a registered trademark of Cosmetologists Chicago. 82 www.exportmagazine.net
PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS ACCESSORIES, PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS FURNITURE FOR PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS 83 www.exportmagazine.net
THE BEAUTY OF HAIR REACHES THE EXCELLENCE BEST HAIR CARE PRODUCTS CHOISE OF HAIR STYLISTS AND PROFESSIONALS AROUND EUROPE
NIKA HAIR BEAUTY EXCELLENCE The Italian brand, proposes high quality professional hair care products with excellent performances to achieve needs of hairstylist and professionals. Today NIKA with 5 lines of products designed to guarantee excellent in-salon services, achieves the loyalty of customers and improves everyday the prestige of new salons around Europe. Marketing materials, social network activieties, training and education, plus the know how of an amazing full brand, known in the hair care market as best keratin straightening specialist.
hair is visibily smooth, shiny, frizz-free and easy to manage. The New Formula allows you to achieve extraordinary and long-lasting results. Without formaldeide. The secret? Amino Bond Complex, a unique formula of amino acids, hydrolysed keratin and active ingredients which are perfectly compatible with hair structure, creating not just sublime smoothness but also an extraordinary Frizz-Free Eﬀect. Just one product, only one application technique, 4 smoothing and frizzfree treatments, simply changing the processing time.
AGE RESTORE - ANTI-AGE LINE
Nika research, inspired by skin care science, has created the Nika Age Restore line of professional anti-age products with Reborn Complex, an exclusive formula which contains smoothing active ingredients; Açai, a powerful antioxidant, and natural moisturisers such as Betaﬁn BP20 which is already present in hair and skin, capable of rejuvenating the hair and making it ﬂexible and full-bodied.
K-PERFECTION - RECONSTRUCTING LINE
KPerfection is a professional intensive hair reconstructing treatment, fortiﬁed with Keroxyne Complex. It reconstructs severely-damaged hair ﬁbres from within, restoring the strength, elasticity and shine that have been lost. Day after day, hair loses layers of keratin, becoming weak, dull, lifeless and riddled with split ends. As of today, permanent reconstruction of hair is possible, with KPerfection! What is the secret? Keroxyne Complex, the ﬁrst revolutionary all-natural formula based on pure keratin, which binds to the keratin structure of the hair by the so-called zip eﬀect, making it the best hair reconstruction technology ever produced.
REFLECTION - PROFESSIONAL PERMANENT HAIR COLOR SYSTEM ILLUMINATE YOUR HAIR
FAIRY SILK - STRAIGHTENING SYSTEM
Premium, the ﬁrst and only professional in-salon treatment for all types of hair that makes it incredibly easy to obtain a smooth “sublime silk eﬀect” for over 3 months. After each application,
After an extensive and accurate research Nika Hair Beauty Excellence steps into the world of hair color, to match the demands of today’s hairstylist and satisfy their client’s beauty desires. Reﬂection is the innovative permanent color solution for professionals with MPP Technology, enriched with Babassu Oil and Soya Protein. Created to guarantee unbeatable performance, giving hair amazing shine and providing a higly conditioning power. A low ammonia based, Reﬂection with the innovative MPP Technology garanties excellent cover for grey hair, extraordinary lightening power and multifaceted brilliant color. Unparalleled performance. Incredible shine. High conditioning base.
To became a distributor please contact: IBECOSMETICA SRL Via Ponte a Piglieri, 8 - 56122 Pisa ITALY TEL +39 050 41426 / FAX +39 050 41426 / firstname.lastname@example.org / WWW.NIKA.IT 84 www.exportmagazine.net
ILLUMINATE YOUR HAIR NIKA HAIR BEAUTY EXCELLENCE presents REFLECTION, with MPP Technology,
an innovative and professional permanent haircolor system enriched with Babassu Oil
and Soya Protein. The range is specifically designed to guarantee UNPARALLELED PERMORMANCE, INCREDIBLE SHINE and a HIGH CONDITIONING BASE.
I B E C O S M E T I C A S R L V i a P o n t e a P i g l i e r i , 8 / 5 6 1 2 2 P i s a I TA LY PH. +39 050 41426 / FAX +39 050 41426 / email@example.com / WWW.NIKA.IT
SICILY ANAM PRESIDENT rewarded by Parlux at the Trinacria Trophy An important, very crowded event was held on the 10th of December in Catania at the Catania Intl. Airport Hotel by ANAM (Accademia Nazionale Acconciatori Misti), where the IX edition of the Trinacria trophy took place, a regional hairstyling competition with presentation of the most new trendy hairstyles and the prize-giving awards to the best Academy students. This event, that counted for over 300 guests, represented a moment of real updating and professional growth for all members of ANAM in Sicily and for guests in the hairdressing field who follow the activities of this famous professional school. Parlux, an important and appreciated company in the hair world and the hairdressers’ reference brand for quality professional hairdryers, presented the ANAM president, Mr.
PARLUX hairdryers: also barber shops love them!
Salvo Ruffino with a wonderful hairdryer, the Parlux ADVANCE Matt Blue, limited edition, celebrating the first 40 years of Parlux. Mr. Alberto Montecroci, Parlux Communication Manager, gave it in person to the President during the Catania event focusing once again on the high technical features and performances of all Parlux products.
PARLUX ADVANCE® the excellence professional hairdryer in Russia and Eastern Europe As in the past, great enthusiasm for the Parlux hairdryers presented at Moscow on the occasion of the 24th edition of Intercharm Professional. The big Russian trade exhibition which took place at the Moscow Crocus Expo from 25th to 28th October registered an attendance of 1200 exhibitors coming from 37 different countries; The presence of many Italian exhibitors in different branches of the beauty industry was well noted. Regarding hair products in particular, Parlux, the appreciated Italian brand, synonym of professional hairdryers, presented their new valued hairdryer model Parlux ADVANCE® in its different colourful versions at the booth organised by Messrs. Galser, the Parlux distributor for Russia. A special presentation was devoted to the “Matt Blue 40 years” limited edition, because in 2017, Parlux celebrated the first 40 years of business and therefore was available only up until Dec. 31st 2017. Many live hair fashion shows carried out
by Italian hair designer Fulvio Furcas with the help of the Parlux ADVANCE® together with or without the Melody Silencer took place during the four exhibition days; hairdressers coming from different Russian regions as well as from the main Eastern countries were very enthusiastic while watching these shows. Great interest was shown for this hair dryer which allows for easy and quick working time in creating successful and unique hairstyles. Power and light weight (above all thanks to the new K-ADVANCE® motor) very good balance, ergonomic design, anti-heating frontal body, etc. are some of the main features that professionals want to find in their daily working companion in order to be able to express their creativity at its best.
Contrary to what you can think of, the hair dryer is the main tool also by barber shops. Power and lightweight, drying quickness and efficaciousness, the requirements of the “hairdressers for men”. The everyday hair trends show a special interest in all services devoted to the hair and beard care for a renewed MAN beauty. The importance of the barber shops and of the job of the hairdresser for men has recently increased and has been followed by the opening of new very special salons. One of these is the barber shop of Cosimo Campagna situated in Palermo. Cosimo is one of the most experienced professional in the field; he created different Man hair collections and is a teacher often proposing MAN hair collections and seminar shows: Chairman in the jury at the “Barber Match” on schedule during the Festival dell’Acconciatura in Paestum (SA) the last weekend of October, he is also a barber expert which is enthusiastic of the Parlux ADVANCE® hairdryer performances. Speaking about this hairdryer, he says: The Parlux ADVANCE® presents a modern, ergonomic design, is a technologically advanced tool, powerful and lightweight which allow hairdressers to work well without stress. I’ve always been using this kind of tools in my salon thanks to their very professional features. Personally I am using a Parlux ADVANCE® color ice, but I like also the other different colourful versions which perfectly fit my salon. I heartily advice to use this model to those who still not know it; The Parlux ADVANCE® permits to easily realize the perfect hairstyle among any grooming services.
# W E A R E PA R LU X
PARLUX ADVANCE Â®
P R O B A B LY T H E M O S T P R O F E S S I O N A L H A I R D R Y E R S I N T H E W O R L D 87 www.exportmagazine.net
PA R LU X . I T
WORLDWIDE BEAUTY ALLIANCE MADE IN ITALY EXCELLENCE The companies belonging to the NG GROUP UNIVERSAL network share the same ethical and cultural values, making use of research and production systems of the highest quality. NG GROUP has partners in more than 130 countries worldwide. The data confirms that the value of NG GROUP UNIVERSAL, based on the development of cosmetic solutions able to respond to the highest expectations, on the cultural exchange between different countries and on the study of lifestyles and needs of real cosmetic consumers. This is accompanied by the value of Made in Italy excellence, that ng group universal identifies itself as a combination of the research for innovative ingredients, technological development, quality of performance, elegance and the uniqueness of the italian style.
RELIVE Luxury Hair Pro by Green Light
SYNERGY AND SPECIFICITY 3 complementary brands constitute the essence of the NG GROUP UNIVERSAL project, each aimed at a specific target. Each brand offers a complete range of products and services ranging from colour to styling, from permanent wave to treatments. • Luxury Hair Pro created by Green Light, essentiality combined with a timeless elegance, purity and luminosity is expressed through the clear and elegant lines of the brand. The sophisticated approach of the Luxury Hair Pro woman translates into a urban chic lifestyle, where the true luxury is finding quality time for herself.
RIVITAL IZ Z ANTE ISTANTANE O i nstant revi tal i ze r
GOLDUST & SUGAR FIX by Jungle Fever
• Jungle Fever, aimed to those who love to stand out through luxury and cutting edge trends; The Jungle Fever woman lives in a sensual and seducing way, but still she faces the world around her with strenght and passion. • Compagnia del Colore, focused towards the realization of original and affordable solutions for a young and dynamic public. “Millennials” is the key word that dictates the mood of the line. The CDC woman has aesthetical models dictated by trends.
Conditioner Nutriente con Estratto di Cacao
Color Care Conditioner con Estratto di Kiwi
Nourishing Conditioner with Cacao Extract
Color Care Conditioner with Kiwi Extract
250 ml ℮ 8,45 fl.oz
Shampoo Nutriente con Estratto di Cacao
nggrp.com | firstname.lastname@example.org 88 www.exportmagazine.net
CREMA RAVVIVA RICCI all’Estratto di Melograno
250 ml ℮ 8,45 fl.oz
Shampoo Color Care con Estratto di Kiwi
Nourishing Shampoo with Cacao Extract
Leave In Volume con Proteine del Grano
Shampoo Color Care with Kiwi Extract
Volume Leave In with Wheat Proteins
250 ml ℮ 8,45 fl.oz
250 ml ℮ 8,45 fl.oz
250 ml ℮ 8,45 fl.oz
Leave In Volume con Proteine del Grano Volume Leave In with Wheat Proteins 250 ml ℮ 8,45 fl.oz
CURL CONTROL CREAM with Pomegranate Extract
125 ml ℮ 4.22 fl.oz
Shampoo Anticrespo con Estratto di Vite Rossa Antifrizz Shampoo with Red Vine Extract
250 ml ℮ 8,45 fl.oz
DAILY CARE by Compagnia del Colore
ITALIAN GENIUS AND ITALIAN DESIGN FIND THEIR ESSENCE IN EXCLUSIVE LINES Universal Beauty Lab is the laboratory of NG GROUP UNIVERSAL, an italian company based in Brescia, which has a 50 years experience in dealing and producing within the hair cosmetic industry field. Its President is Giannantonio Negretti, a visionary entrepreneur engaged in research, innovation and education. To ride the great change that lives the cosmetic field he has opened a laboratory to discover new raw materials and active ingredients to create innovative formulations. Universal Beauty Lab has been investing for many years in technological resources, research and development of products formulation. The quality of Universal Beauty Lab creations it guaranteed by pharmaceutical protocols, by universitary tests and by ISO 14001:2004, ISO 9001:2008, EN 22716:2007, SGS 6371/MI CERTIFICATIONS that attests the constant monitoring of quality and safety. The Excellence Certificate in manufacturing attests that the NG GROUP company partners are leaders in producing cosmetics for professional use. More than 10 production establishments of excellence are using the world most advanced, exclusive and modern technology. UBL equipments are composed by 50 exclusive technologies to guarantee the best productive automatism hermetically sealed, according to pharmaceutical standards. At the moment the laboratory attention is focused on innovative cosmetic products whose properties are half way between pharmaceutical products and traditional cosmetic; on products that embellish, perfumes and color, plus they have the active ingredients that make them curative.
universalbeautylab.com Info: email@example.com beautypioneers.com
Parlux ADVANCE®: the favourite hairdryer in Portugal
Parlux ADVANCE® and Melody Silencer, products of excellence at SALON International, London Salon International London is always a big, important event for all professionals who want to discover the latest fashion hair-styles and all the new professional products to help them in their everyday job. Parlux, the International reference brand for high-quality professional hairdryers, presented on this occasion at the booth of their distributor for Great Britain and Ireland, Messrs. Hair Tools, their two top products: the Parlux ADVANCE® hairdryer, and the Melody Silencer. The Parlux ADVANCE® hairdryer, available in different colourful versions, together with the special “Matt Blue” one, a limited edition for 2017 only, (to commemorate the first 40 years of Parlux) is the most technologically advanced hairdryer on the market and can easily satisfy all hairdressers
PARLUX among the sponsors of the Alternative Hair show 2017, The London event celebrated this year its 35th edition This famous Charity Event, first created and organised by Tony and Maggie Rizzo 34 years ago to support “Fighting Leukaemia” – Leukaemia patients, especially children – reached its 35th edition in 2017 thus proving to be one of the most important events in the hairdressing world. “Utopia” the hair show performed last October 15th at the London Royal Albert Hall presenting many new artistic hair creations
professional needs. In first place its power and light weight, (thanks to the new, powerful K-ADVANCE® motor) and subsequently in its capacity to obtain very quick hair drying in the creating of perfect hairstyles. In addition, the ParluxMelody Silencer, an extraordinary indispensable accessory, which when mounted on any Parlux hairdryer model, is able to reduce considerably the noise of the working hairdryer. Great success and appreciation for both Parlux products: from British professionals and from foreign Salon International visitors. and styles proposed by many of the most world famous hairdressers once again took the public by storm. PARLUX, the International well-known brand, synonym of professional quality hairdryers, was the unique Italian sponsor among many others, confirming once more their aim in supporting charitable organisations The new Parlux ADVANCE® hairdryer presented on this occasion with a video demonstration while in use, in the hands of hairstylists both backstage and on stage, resulted to be up to their best expectations allowing them to express their creativity at its best.
The visitors of the “In Beauty” fair held at the Meo Arena in Lisbone last Oct. 21st-23rd were about 25,000. The most important trade fair in the Southern part of Portugal registered the visit of domestic and international professionals of the different branches in the beauty industry, searching the latest hair fashion trends or the most innovative products to up-to-date the different respective professions. Essential accessory in any hair salon, the hairdryer is the excellence professional tool; that of the future is surely a Parlux one! On this occasion, a great presentation of it, in its Matt Blue version, was done by the booth of RP Moda Ricki Parodi, distributor for Portugal. This particular hairdryer model assures very quick, efficient hair dryings thanks to its innovative K ADVANCE® motor, (very powerful and lightweight) and includes the Ionic & Ceramic system. This new Matt Blue version with logo Parlux 40 years, which is added to the already 9 on the range of the Parlux ADVANCE® was available only for 2017 and celebrated the first 40 years of the Italian company.
THIS YEAR A STAGE DEDICATED TO HAIR TECHNIQUES AND TRENDS!
DON’T MISS YOUR CHANCE TO LEARN THE LATEST TECHNIQUES & TIPS!
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SOURCE CODE: 805
1982-2017 A journey with the stars A memorable event in Tuscany, with the celebration of Tricobiotosâ€™ 35 years of excellence in hair beauty and care
Last November, Tricobiotos celebrated its 35th anniversary, a path characterized by more than three decades of creativity, elegance and excellence in the professional hair care and beauty. This long journey was happily celebrated with a great show, welcoming the presence of some of the most renowned hair artists at an international level: Tim Hartley, Brook & Brooks, Rizos and Cobella. For over two hours, an international audience of more than 800 guests enjoyed the performance of famous hair stylists in a unique and exciting show, featuring various innovative haircut and amazing coloring techniques.
Tricobiotos chose to have a brilliant celebration with a no logo show for CUORE SENZA BARRIERE, a charity founded by the Bucaioni family, which collected 25.000 euros in favor of the Italian Cystic Fibrosis Research Foundation; supporting the Meyer Childrenâ€™s Hospital, the charity raises funds with the ultimate aim to help research, working to provide specialized
care and treatments to the victims of this genetic disorder, affecting about 200 new cases every year. TRICOBIOTOS CEO, Marco Bucaioni skillfully directed this great orchestra in a breathtaking show, leaving hair stylists, agents and distributors in awe before the international performers coming from Italy, Spain and London, the underground capital where style and technique reached their greatest expression. As Marco Bucaioni more than once underlined, the greatest emotion was to witness the generational handover by every team on stage, with the hope of further brilliant achievements in a near future. Edo Bianchi made a performance with his son Emiliano; Max Pradella, together with the young stylists of the Selective Professional International Team, Jason Collier and Byron Hadley, entertained the audience with Anglo-Saxon spectacular trends. Once more on stage after a long time, Anestis and Beverly Cobella, together with the fresh enthusiasm of their young daughter Jordanna, proved to be a close and harmonious
trio, swapping models during a simply amazing performance. Rizos brought on stage the history of Spanish fashion, with the artists David and Manolo, whereas Brooks and Brooks, recently winners of the award as best hairstylists of the year, featured prestigious hairstyling techniques and astonishing braids. Last but not least, Tim Harley, together with Tina Andersen, presented the classical, unique and defined Sassoonian style. A great and well-deserved celebration of the past, with the promise of a bright and exciting future.
28 - 30
SEPTEMBER International Image and Integral Aesthetics Exhibition
HAIRDRESSING • AESTHETICS • AESTHETICS MEDICINE MAKE-UP & NAILS • Micro-pigmentaTIOn NATURAL COSMETIC • Barber AREA P R O F E S S I ONAL S O NL Y
www.salonlook.ifema.es 93 www.exportmagazine.net
Salon Look Reaches Its 20th Edition And Reasserts Its Leading Position Exceptional numbers and prestigious brands over three sensational days at the latest edition of Salon Look last November
The 20th anniversary of Salón Look, International Image and Integral Aesthetics Exhibition closed its doors on three sensational days with exceptional numbers confirming itself as the preferred event for industry professionals in the Iberian Peninsula. In the commercial area, new proposals came from more than 400 exhibitors and 1,300 Spanish and international brands, which made it the biggest professional space dedicated to Beauty, Hair and Cosmetics in the Iberian Peninsula. Germany, Italy and Portugal led in terms of international participation. Some of the big names included Novasonix, Reference Medical, Eberlin Biotek&Mar Díaz and Euro-touch. Vendetta and Temptu, Grupo Pettenon, Sweet Professional, El Mirall Distribuciones, Hey Joe, Pietranera, Gamma and Maletti, among others. The show has seen 20 successful editions and received more than 65,000 professionals of which more than 2,000 were international. More than 120 meetings took place between guest buyers (from Russia,
Kazakhstan, Germany and Poland) and exhibiting companies as part of the buyers programme organised by Salón Look in collaboration with Stanpa, Asociación Nacional de Perfumería y Cosmética. 20th Impressive Anniversary Party More than 500 people celebrated the 20th anniversary of Salon Look, at the IFEMA North Conventions Centre. The guests enjoyed a fantastic party with music in a joyful and exciting atmosphere. During the event, hairdresser Alberto Cerdán presented 4 trendsetting looks leaving a mark in the last 20 years’ fashion. Great Satisfaction And Record Levels Of Attendance For The Prominent Training Forum The strong program of activities organized within the framework of the fair received excellent response as most of the exhibitors and visitors showed their satisfaction. Many of the activities saw record visitor numbers and were fully booked weeks in advance like for
example the 2nd Hispano-American Micropigmentation Congress, an original and extraordinary educational micro-pigmentation event; a grand international training course of incredible high level, lasting 5 days. An amazing programme where attendees could learn the latest techniques and explore new opportunities in their micro-pigmentation business. Excellent levels of attendance, too, at 10th Aesthetics Congress and The Massages of the World Workshops.
Extraordinary Nail And Make Up Championships As in previous editions, there was a new installment of the Make-up Championships, this time dedicated to “Dark Girls” and 80s Urban Tribes. As for nails, the fourth edition of The Nailympion, the international manicure Olympics, was held, with participants from all over the world.
The World Of Hairdressing And Barbering- New And Old Events The Hairdressing sector was represented in Hall 4 with, the Hairlook Focus area and the Speaker’s Corner area specialising in hair, which brought together product presentations and demonstrations. The 20th Salon Look also featured new hairdressing events and shows, such as the 2nd Selective Professional Grand Finale Show, Machine by Artero & Rodelas and the Coty Professional Beauty Show, organised by Wella Professionals and Sebastian Professional. Also well received was the Business Meeting, which took place for the first time at this edition. Here, there were presentations of aesthetics products and conferences specifically aimed at businesspeople, distributors and wholesalers in the beauty sector. The calendar of activities also included additional activities organised by L’Óreal; the Effervescene show by Mikel Luzea; the Positive Show from the X-Presion collective; and the Omat Gala for promising young professionals in the hairdressing and aesthetics sectors. The hall 2 hosted two special events: the Barber Ring, a space with the latest innovations in the world of the barbershop, and the Design Forum, a scenario which brought together experts in interior decoration.
Fashion Show and Award Ceremony at the 8th Fígaro Awards One of the most expected events in Spanish hairdressing was the Figaro Awards fashion show and award ceremony, organised by Club Figaro, which this year celebrated its eighth year. A spectacular show where finalists deployed all their creativity. This year, the recipients of the awards were Manuel Mon from Asturias, who won Spanish Hairdresser of the Year; Rubén Peña from Toni&Guy Valencia, who won the Commercial Male category; London-based brothers Marcos and David Siero, from Madrid, who won the Hairdressing Newcomer award and Commercial Female category, respectively; the Valencian company Kumenhair, which won the Innovation category, and María Martínez from Identify (Valencia) who won the Fígaro Catwalk award for her staging.
Powerful Venture With The New International Hairdressing Awards® An unexpected announcement took place in the notorious Salón Look Madrid 2017 trade show: The International Hairdressing Awards® global hairdressing photography competition, created by prestigious stylist Mikel Luzea. These awards aim to become the leading global event in the hairdressing industry. the project’s main pillars are the following ones: six categories, a jury composed by internationally renowned hairdressers, a catwalk with the most important teams of the world, and a purple carpet, the red carpet of global hairdressing. The first edition of the International Hairdressing Awards® will start in 2018 with the collections entry and pre-nominees’ announcement. In November 2018, the finalists will be announced and the awards ceremony will take place in Ifema, Madrid, in January 2019, prior to Mercedes Benz Fashion Week Madrid. Next edition of Salon Look will be held from September 28 to 30, 2018.
NAZIH GROUP PARTICIPATED IN BEAUTY WORLD MIDDLE EAST LAST MAY 2017
In the Middle East and North Africa (MENA) region, the professional cosmetics industry is indebted to Nazih Group, for its evolution, growth and professionalism. Nazih Group is the first choice in the beauty industry for cosmetics manufacturers worldwide, and customers and consumers in the region. Nazih Group is built on a culture, which relies on creating belongingness.
THE GROUP STARTED IT’S BUSINESS, FOUR DECADES AGO IN A HUMBLE WAY IN DUBAI. NAZIH GROUP’S SUCCESS IS THE TRUST THAT IT’S CUSTOMERS ENTRUST ON THE GROUP AND NAZIH KEEP IT’S CUSTOMERS CLOSE TO THEM ALWAYS. The Group believe that innovation and reinvention are the two ways to offer total satisfaction to customers, which lead to create and re-create professional products and services. In Nazih it is an ongoing process in which inputs from professionals, worldwide provide support and services. The Group ensemble beauty systems for customers, by providing carefully chosen internationally acclaimed beauty products from all over the world. Cosmetic products, services, training and value addition are what Nazih Group offers.
Founder & Managing Director of Nazih Group
POLITICAL STABILITY IN THE MIDDLE EAST What political pundits foresee is not a drastic change in the political scenario of the Middle East due to the transformation of power in the USA. In fact they have every reason to believe that the political scenario in the MENA region will improve tremendously with the business acumen of the changed leadership in USA. With closer ties with Russia, Iran will get more opportunity to get actively involved in direct business relationship with the US, based on “America First” and Iran’s recent contract with Boeing to supply a new fleet of passenger aircraft, which is estimated to be worth US$.16 billion. The same closer ties with Russia is expected to bring better and stable political situation in Syria. In addition, the new government’s Middle East policy will be framed with the assistance of the new US secretary of state, who until very recently was CEO of Exxon Mobil. 98 www.exportmagazine.net
ECONOMIC PROGRESS IN THE MENA REGION
According to economic researchers, MENA region’s aggregate GDP expanded 2.8% in 2016, up from 2.7% in 2015. The region saw better political and economic stability in 2016 and there are visible signs of Iraq emerging from recession and Iran’s reintegration into global economy, and the growth of Iran’s economy to a six year high. The year 2017, MENA region has started out on a stronger footing with the higher oil prices, due to the output-cap agreement by OPEC. The output cut pose serious headwinds to growth for all the oil producing countries, Nevertheless, the economic data trends from the countries in the MENA region shows that economic activity in the non-oil sector is picking up, mainly due to improved political and business environment in the region. Even though the OPEC deal is a boost to oil prices, the reduction in crude output forecasts the MENA region’s 2017 economic growth to 2.5% but a prospective 3.2% in 2018. The year 2017 will see Iran’s economy growing due to its reintegration into the global economy and stronger oil exports. In addition, two of the major economies in the region, Egypt and Qatar is expected to grow with projected expansions of 3.4% and 3.3%, respectively.
in MENA Region
Middle East is world’s fastest-growing beauty market with a growth percentage of 6.4% annually over the next five years. According to experts in the beauty industry, demand for halal and vegan beauty products are rising rapidly. According to Euromonitor International the demand for organic, vegan (no animal derivatives) and halal beauty products, especially for bath and shower is on a steep rise. Majority of the cosmetic products that are marketed in the MENA region are manufactured in countries like USA, France, UK, Germany, Italy and Spain. The beauty market in the Middle East is driven by a multi-cultural consumer demand. The number of expatriates living in the Middle East is growing, especially in countries like UAE, Qatar, Saudi Arabia, Bahrain and Sultanate of Oman. Retail demand for natural beauty products in these countries are gaining momentum which is evident in the increase in shelf space for natural beauty products in many specialized beauty outlets and stores. There are in fact exclusive retailers for organic, vegan and halal beauty products in many cities like Dubai, Abu Dhabi, Riyadh, Jeddah, Doha, Manama and Muscat.
Trends in Buying behaviour
Based on various market researchers, most consumers bought products based on their own research and experience, recommendations by friends, advice from beauty experts and salon technicians. Most beauty professionals bought products based on attending workshops, getting discounts for branded products, testing free samples of branded products or researching in social media. Key trends in the beauty sector include high demand for organic, vegan and halal products; personalised products and services; and certiﬁcations by national health ministries. 99 www.exportmagazine.net
Middle East world’s fastest-growing beauty market The Middle East & Africa (MEA) beauty market is valued at US$. 25.4 billion and is expected to grow at 6.4 per cent annually over the next ﬁve years, compared to the global growth rate of 3 percent based on a study conducted by Euromonitor International. The main players in the MEA market are Saudi Arabia and the UAE, which together account for a quarter of the MEA’s market. These two countries’ growth rate are calculated at 12 per cent and 5.8 per cent respectively. Saudi Arabia dominates the overall sales market, with a national $5.3 billion spend in 2015, but the UAE has the highest per capita spend at $239 in 2015. Although the UAE’s per capita spend will still be the region’s highest in ﬁve years, at $295, Saudi Arabia will close the gap, with individual spend increasing from $168 in 2015 to $273 in 2020 (Euromonitor International).
TOTAL MENA REGIONAL COVERAGE The Group is physically present in the MENA region through its marketing network, which includes showrooms, training centers, stores and offices aptly supported by multilingual professionally trained staff. Nazih Group’s customized and integrated business and communication network provides total quality to its customers. The Group’s product repertoire includes a vast range of professional beauty products and equipments to salons, beauty parlours, spas and fitness centres. The range includes haircare, skincare, bodycare, makeup, perfumes, salon accessories, tools and implements, personal beauty products and equipment, pharmaceutical beauty products, beauty parlour equipment and systems, spa furniture The Group has its state of art training institute at its head office, which provides services that include technical training to technicians in application of products and use of equipments and tools. Nazih beauty training institute is manned by internationally trained professional educators and trainers, and they impart latest technical skills and innovative customer management techniques to its customers to ensure business success.
Further information provided by Euromonitor International predicts that the share of premium beauty products in Saudi Arabia would grow from 54 per cent in 2015 of the market to 60 per cent in 2020, with the UAE’s premium market share increasing from 48 per cent to 50 per cent in the same period.
Nazih Group serve its products and services to professional salons and beauty parlours, hypermarkets, supermarkets, large groceries, retail chain stores and pharmacies. The Group has its own chain of retail beauty stores and kiosks, located in all the major malls of the MENA region.
Fragrances and perfumes, with sales of $5.8 billion are the region’s best-selling product types in 2015, followed by hair care ($4.2 billion) and skin care ($3.5 billion), according to Euromonitor’s survey.
CHANNELS OF COMMUNICATION & RESEARCH
The Group has its presence in the social networking groups such as Facebook, Twitter, Youtube and Instagram. Nazih Group’s market research wing is instrumental in supporting manufacturers with information about the changing customer buying behaviour and trends in the market.
NAZIH GROUP RELIABLE &
to customers and manufacturers. It’s approach to customers and manufacturers is based on a simple theme the offer of total and one point solution customers and manufacturers. 100 www.exportmagazine.net
ARTEM GIORGIO VEZZOSI s.r.l. Via Contarella, 17 - I-42019 Scandiano (RE) tel. +39-0522-856185 - fax +39-0522-983197 BABYLISS PRO 1737 Route de Saint Bernard F-06227 - B.P. 213 - Vallauris Cedex tel.: +33 (0) 493-643333 - fax +33 (0) 493-648508 firstname.lastname@example.org BAREX ITALIANA s.n.c. Via Grazia, 11 I-40069 Zola Predosa (BO) tel. +39-051-751554 - fax +39-051-752757 Contact: Mr. C. Bajesi BBCOS s.r.l. Via del Lavoro, 37 - Loc.Cappellazzo - I-12060 Cherasco (CN) tel. +39/0172-495277 - fax +39/0172-499566 www.bbcos.it - email@example.com BEAUTY SERVICE Via Romolo Gessi, 14 I-25135 Fraz. S. Eufemia Brescia tel. +39-030-3363045 - fax +39-030-3363812 Contact: Mr. Giannantonio Negretti BECKER-MANICURE e.K. D-42655 Solingen - Friedrich-Wilhelm-str. 18-22 tel. +49/212-223340 - fax + 49:0212-2233421 firstname.lastname@example.org - www.becker-manicure.de Bonvini s.r.l. S.P. Arceviese N. 225 - I-60019 Senigallia (AN) tel. +39-071-66442 - fax +39-071-7960000 email@example.com - www.bonvini.biz Bottega di Lungavita s.r.l. Via A. Verga, 13 - I-24127 Bergamo www.bottegadilungavita.it - firstname.lastname@example.org Brelil s.p.a. V.le Europa, 10 - I-26855 Lodi Vecchio Lodi Tel. +39/0371-4611 - fax +39/0371-460331 www.brelil.com - e-mail: email@example.com BRUNO SCARAVAGGI s.p.a. Via Rosario, 56 - I-26100 Cremona tel. +39-0372-460200 - fax +39-0372-28707 e-mail: scaravaggi@scaravaggi com Contact: Mr. B. Scaravaggi CA-MI s.r.l. Via Ugo La Malfa 13 - I-43010 Pilastro (PR) - Italy tel. +39 0521 637133 - 631138 fax +39 0521 639041 firstname.lastname@example.org - www.ca-mi.eu CERIOTTI s.r.l. Via Moscova 21 - I-20017 Rho (Mi) tel. +39-02-93561413 - fax +39-02-93561646 e.mail: email@example.com - www.ceriotti.it CINDERELLAHAIR Inc. 12304 McCann Drive Santa de Springs, CA 90670 - USA tel. +1/562-903-1063 - fax +1/562-903-1064 Colordesign s.r.l. Via Silvio Pellico, 10 - I-25086 Rezzato (BS) tel +39-030-2190568 - fax +39-030-2198771 firstname.lastname@example.org - www.colordesign.bs.it Contact: Mr. G. Mogni - Ms. S. Mogni CONAIR PRO 1 Cummings Point Road - USA - Stamford CT 06904 tel. 1-203-3519000 - fax 1-203-3519180 CONFALONIERI MATITE s.r.l. Via al Piano (Zona Industriale) I-23020 Gordona (SO) tel. +39-0343-42011 - fax +39-0343-42000 Contact: Daniela Battistessa Cosm.o S.r.L. Via Braguti - I-25020 Pralboino (BS) tel. 030/9176360 - fax 030/9547229 email@example.com Contact: Ferdinando Odorici CUCCIO NATURALé tel. 661-257-7827 - fax 667-257-5856 www.cuccio.com - firstname.lastname@example.org CUMBO s.r.l. Via Michelangelo Buonarroti, 10 I-20090 Cesano Boscone (Milano) tel. +39-02-4501581 - fax +39-02-4582623 Contact: Mr. R. Cumbo CTL S.p.A Via Trento, 69 - I-20021 Ospiate di Bollate (MI) tel. +39-02-3834321 - fax +39-02-38343231 email@example.com - www.ctlspa.it da galeno officine cosmetiche s.r.l. Via Boscofangone, zona industriale ASI, I-80035 Nola tel. +39-081-8210296 - fax +39-081-19735752 firstname.lastname@example.org Contact: G. Festa D.D.A. s.r.l. - Demeral Via Divisione Acqui, 52 - I-36100 Vicenza tel. +39 0444 349001 email@example.com Dima Cosmetics s.r.l. Via Annibali 31/L - I-62100 Macerata (MC) tel. +39-0733 280228 - fax +39-0733 285843 www.jeanpaulmyne.com DZD COLOR CHART MANUFACTURING Co, Ltd Unit 2406, South Tower, World Trade Center No. 371-375, Huanshi Dong Road Guangzhou, Guangdong, China Zip Code 510095 Fax +86-20-8760-3991 tel. +86-20-8760-3992 - f+86-20-8760-1568 www.chinadzd.com - firstname.lastname@example.org
EGOWORLD Via Ferrari, 9 - I-46014 Castellucchio (MN) tel. +39-0376-437047 - fax +39-0376-1872026 www.egoworld.it - email@example.com Contact: Mr. A. Zanotti ELCHIM s.p.a. Via Tito Livio, 3 - I-20137 Milano tel. +39-02-5511144 - fax +39-02-55185141 www.elchim.it - firstname.lastname@example.org Contact: Dr. Sergio Bove ELGON PIDIELLE s.r.l. Via Bergamina, 7 - I-20014 Nerviano (MI) tel. +39-0331-580166 www.elgoncosmetic.it - email@example.com Contact: Mr. Andrea Laudando EMSIBETH s.p.a. Via Giovanni Murari Brà, 35/G I-37136 Verona tel. +39/045-503044 - fax + 39/045-502773 ESI s.p.a. - Aloedermal Via delle Industrie 1 - I- 17012 Albissola Marina (Savona) tel. +39-019-486923/25 - fax +39-019-486923 e-mail: firstname.lastname@example.org www.esitalia.com - www.aloedermal.com ETI s.p.a. Via della Scienza, 49 - I-25039 Travagliato (BS) tel. +39-030-6863964 - fax +39-030-6863944 www.eti-italy.com - email@example.com Contact: Ms. Sara Civitelli Faby Line s.r.l. I-13100 Vercelli - Via Meucci Int. Chatillon tel. +39-0161-215333 - fax +39-0161-250523 FARMAGAN s.p.a. Via Fosso del Canneto 34 Galazzano 47891 - Rep. di San Marino tel. +378-0549/905852 www.farmagan.com - firstname.lastname@example.org FARMEN INTERNATIONAL COSMETICS DISTRIBUTION Via Leinin, 150 - I-10036 Settimo T.se (TO) tel. +39-011-8023411 (sel. pass.) - fax +39-011-8023447 Contact: Mr. G. Manzetti - Mr. G. Bassignana email@example.com Figaro - TCHEON FUNG SING Str. Del Cascinotto n. 250 - I-10156 Torino tel. +39 011 2731949 www.tfssoap.com FORFEX PRO Münsterstrasse, 100 - D-40476 Düsseldorf - Germany tel. 49 (0) 211-97036-0 - fax 49 (0) 211-97036-49 GAMOX Via A. Toscanini, 86 - I-46043 Castiglione Delle Stiviere (MA) tel. +39-0376-636954 - fax +39-0376-940847 Contact: L. Gatti GA.MA® Italy s.r.l. Via Sant’Alberto, 1714 - I-40018 San Pietro in Casale (BO) tel: +39-051-6668811 - fax: +39-051-6668822 firstname.lastname@example.org - Contact: Mr. L. Facchini GAMMA PIÙ s.r.l. Via Caduti del Lavoro, 22 - I-25046 Cazzago S. Martino (BS) tel. +39-030-7751011 www.gammapiu.it - email@example.com Contact: W. Sartori GIAMBERTONE s.r.l. Via E. Fermi, 126 - I-00146 Roma tel. +39/06-5591909 - fax +39-06-5590890 firstname.lastname@example.org - www.giambertone.it GI-PICCO’S COSMETICS V.le dell’Industria, 43 - I-20037 Paderno Dugnano (MI) tel. +39-02-9106131 - fax +39-02-99041361 Contact: Mr. S. Inguaggiato GM KOSMETIK s.r.l. Sede Operativa: Via Romolo Gessi, 18 - I-25135 Brescia tel. +39-030-3363011 - fax +39-030-3362602 www.gmkosmetik.com - email@example.com GREEN LIGHT GROUP Via Romolo Gessi, 14/16/18 - I-25135 Brescia tel. +39-030-3363045 - fax +39-030-3363812 www.greenlight.it - firstname.lastname@example.org G.V.F. s.p.a. IteLy Hair Fashion Via Falcone, 8 - I-20080 Vernate (MI) tel. +39-02-90093743 - fax +39-02-90093740 Contact: Mr. I. Fusaro HELEN SEWARD HAIR PRODUCTS Via De Gasperi, 8/A I-20020 Lainate (MI) tel. +39-02-93570057 - fax +39-02-93571418 www.helenseward.it - email@example.com Contact: G. Arteritano Hipsteria Via Alfredo Faggi, 62 I-61122 Pesaro (PU) tel. / fax +39-0721/454030 firstname.lastname@example.org - www.hipsteriaitalia.it HSA s.p.a. Via Ugo Foscolo, 27 I-21050 Bisuschio (VA) tel. +39-0332-474654 - fax +39-0332-850307 email@example.com - www.hsacosmetics.com Contact: Mr. Stefano Zanzi INDUPLAST s.p.a. Via Europa, 34 I-24060 Bolgare (BG) tel. +39-0358-354011 - fax +39-0358-354120 www.induplast.it - firstname.lastname@example.org
Industrie Pagoda s.r.l. Via Spallanzani 24/26 I-24061 Albano Sant’Alessandro (Bg) tel. 035 501116 - fax 035 500894 www.industriepagoda.it - email@example.com Contact: Vittoria Condemi In Italy Haircolor s.r.l. Via Gianni Agnelli, 5 - I-25086 Rezzato Bs tel +39-030-2793574 - fax +39-030-2793442 firstname.lastname@example.org - email@example.com www.initalyhaircolor.com Contact: Mr. G. Mogni - Ms. S. Mogni INTERNATIONAL HAIR KULTURE s.r.l. Sede Operativa: Via Romolo Gessi, 16 - I-25135 Brescia tel. +39-030-2352011 - fax +39-030-3363959 firstname.lastname@example.org www. internationalhairkulture.com ITALCAPSULA G. Rotta s.r.l. Via Mestre, 9 - I-20063 Cernusco Sul Naviglio (MI) tel. +39-02-92101788 - fax +39-02-92102671 Contact: Mr. M. Ghiandoni ITALIAN GROUP s.r.l. Via Aldo Moro, 13 - I-25124 Brescia tel. +39-030-3762669 - fax +39-030-3361077 email@example.com - www.italiangroup.it JAGUAR Stahlwarenfabrik GmbH & Co. Kg Ketzberger Str. 22 - D-42653 Solingen tel. +49-212-25207/0 - fax +49-212-2520777 Kaaral s.r.l. Zona Industriale - C.da Piana Sant’Angelo I-66050 San Salvo (CH) tel. 0039 0873 343127 - fax 0039 0873 548151 www.kaaral.com - firstname.lastname@example.org KLÉRAL SYSTEM s.r.l. Via Lurisia, 6 - I-10024 Moncalieri (TO) tel. +39-011-6479020 - fax +39-011-642193 www.kleral.com - email@example.com Contact: L. Marianella LADY BURD Manhattan office - 130 West 42nd Street, Suite 801 New York, NY-10036, USA 1.212.679.4941 - 1.800.533.0749 (TOLL FREE) 1.212.679.6415 (FAX) LANDOLL MILANO s.r.l. Via Soncino 15 - I-26010 Ricengo (CR) tel. +39/0373-267757 - fax +39/0373/267973 e-mail: firstname.lastname@example.org - www.landoll.it Contact: Mr. Fabrizio Luca Ascoli Little Butterfly Organic Ltd. 22 Priory Mansions, 90 Drayton Garden SW10 9RG London – UK tel. + 44/203-1513772 - fax + 44/2031513732 email@example.com - www.littlebutterfly.com Contact: Mrs. Gudrun Wurm LOVEINC. International-BIG PROFESSIONAL Via Malta, 12 - I-25124 Brescia tel. +39/334.345.911.7 e-mail: St.loveinc.it - Skype: loveincstevn MAESTRI ELVARES & FIGLI s.n.c. Via Terenzin, 13 - I-42100 Reggio Emilia tel. +39-0522-553482 - fax +39-0522 553474 www.3me.it - firstname.lastname@example.org - Contac: Mr. Maestri MEDITERRANEA – FRATELLI CARLI S.p.A. Via Paressi, 11 - I-18100 Imperia tel. +39-0183-7080 www.mediterranea.net - Contact: L. Carli MEHAZ WORLDWIDE Spilo Mehaz Worldwide - USA tel. +1-213-687 8600 - fax +1-213-620 1295 M & M International, Inc. 125 N. Congress Ave., Ste 17 Delray Beach, FL-33445 - USA www.braziliankeratin.com Mirato s.p.a. Strada Provinciale Est Sesia I-28064 Landiona (NO) tel. +39-0321-827711 - fax +39-0321-828273 www.mirato.it MiTi s.p.a. Via Thiene, 104 - I-36013 Piovene Rocchette (VI) tel. +39 0445581582 - fax +39 0445588320 www.mitigd.com MYOSOTIS s.r.l. Via XX Settembre 9 - I-37129 Verona (VR) tel. +39-045-502798 - fax +39-045-8207770 Contact: Mr. M. Mattiello www.orising.com
OYSTER COSMETICS s.p.a. Via Barzizza, 37/A - I-46043 Castiglione delle Stiviere (MN) tel. +39-9376 636290 - fax +39-0376 631911 www.oystercosmetics.it email@example.com Panzeri Diffusion s.r.l. Via Brodolini, 30 I-21046 Malnate tel. +39-0332-426312 www.z-oneconcept.com - firstname.lastname@example.org PARLUX s.p.a. Via Goldoni, 12 I-20090 Trezzano S/N (MI) tel. +39-02 48402600 - fax +39-02 48402606 Contact: Mr Parodi PDT Cosmetici s.r.l. V.le Cavalieri del Lavoro I–70017 Putignano – BA tel. + 39/080-4931509 - fax + 39/080/4055581 e-mail: email@example.com - web:www.pdtcosmetici.it Contact: Dott. Paolo Contri PFEILRINGWERK GmbH & Co. Kg Sudetenstraße, 5 D-42653 Solingen tel. +49-0212 5461-0 - fax +49-0212 5461-89 firstname.lastname@example.org - www.pfeilring.com POOL SERVICE s.r.l. Via Siracusa, 8 I-21050 Bolladello di Cairate (VA) tel. +39-0331 311399 - fax +39-0331 311529 PromoPharma s.p.a. Via Biagio di Santolino, n. 156 47892 Acquaviva - Repubblica di San Marino tel. +39-0549 911030 - fax. +39-0549 956742 www.promopharma.it - e-mail: email@example.com PUNTI DI VISTA s.r.l. Via Spagnuolo, (Prov. Caivano - Aversa) s.n.c. I-80020 Frattaminore (NA) tel. +39-081-8362039 - 081-8354556 fax +39-081-8352800 www.puntidivista.it - e-mail: firstname.lastname@example.org RENÉE BLANCHE I-84050 Lustra (SA) - C/da Corticelle tel. +39-0974-839286 www.reneeblanche.it REVIVRE ITALIA s.p.a. Via Vallina Orticella, 34 I-31030 Borso del Grappa (TV) www.revivre.com Robanda International, Inc San Diego, California, CA 92110 tel. +1-619-276.7660 - fax +1-619-276.7661 Shawn@robanda.com RUDY PROFUMI s.r.l. I-20090 Assago (MI) Via Einstein, 2/4 tel. +39/02-48844436 www.rudyprofumi.com – email@example.com Shenzhen Shenchuang Electrical Appliance Co., Ltd. NITION (Marketing&Sales) Office Add: Room 1412, West tower of Costal city, Haidesan Rd., Nanshan, Shenzhen, 518054 China YSC (Factory) Factory Add: Building 15, Shaer Industrial Park, Ditang Rd, Shajing, Baoan, Shenzhen, 518104 China tel: 86-755-29899201 - mobile: 86-13828885169 - fax: 86-755-29899219 www.nition.hk - firstname.lastname@example.org Solis Ag Solis Hous - Europastrasse 11 CH-8152 Glattbrugg tel. +41/44-8746464 - fax +41/44-8746480 email@example.com - www.solis.ch - Contact: Mr. Thomas Nauer SPAZZOLIFICIO PIAVE s.p.a. Via Palladio, 5 I-35019 Onara di Tombolo (PD) tel. +39-049-5993122 - fax +39/049-5993528 firstname.lastname@example.org - www.piave.com Contact: F. Gobbo TAMARA ROSE 30-32 Garner Place, Inglebun NSW 2565 Australia tel. +61/407267267 www.tamararose.com.au - www.amrhair.com.au TECNO ELETTRA s.r.l. Via Puglie, 10/12 - I-60030 Monsano (AN) tel. +39-0731-60 54 35 - fax +39-0731-60 54 36
NAK 14 Smallwood Place, Murrarie 4172 Australia tel. + 617/38999133 email@example.com
Vagheggi s.p.a. Via F. Pigafetta 6 I-36024 Nanto (VI) tel. +39/0444-639600 – fax +39/0444-639656 firstname.lastname@example.org – www-vagheggi.com
Neva Ltd. Miramarska 23 - 10 000 Zagreb, Croatia tel: +385 1 24 13 900 email@example.com, nevaprivatelabel@atlanticgrupa. com www.atlanticgrupa.com
VIRGILIO VALOBRA di G. Valobra Via G. Carducci, 5/7 - I-16121 Genova tel. +39-010-581171 - fax +39-010-5702191 Contact: Mr. G. Valobra
NIKA - IBECOSMETICA s.r.l. Via Ponte a Piglieri, 8 Int 11 - I-56122 Pisa tel. +39-050-24461 - fax +39-050-24461 firstname.lastname@example.org - email@example.com www.ibecosmetica.com - www.nika.it ONETECH s.r.l. Via del Fiori, 10/c - I-35018 San Martino di Lupari (PD) tel. +39-049.9988800 - fax +39-049.9988859
VISION COSMETIC s.r.l. Via dell’Impresa, 21 - I-46043 Castiglione delle Stiviere (MN) tel. +39/0376-671638 - fax +39/0376-949847 firstname.lastname@example.org WALAND s.r.l. Via S. Rita da Cascia, 65/67 - I-20143 Milano tel. +39-02 36512179 - Fax +39-02 36512180 www.waland.org - email@example.com
Find Cotril in the best hairstylist.
Cotril.it IV www.exportmagazine.net
Published on Jan 22, 2018
Published on Jan 22, 2018
E' un'esposizione permanente e aggiornata di cosmetici - profumi - articoli per l'igiene - prodotti fitocosmetici - bigiotteria - articoli d...