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export.magazine@mteedizioni.it

THE INTERNET GUIDE TO THE BEAUTY INDUSTRY WORLDWIDE

exportmagazine.net

I N T E R N E T

N. 3 / 2018 - mte edizioni s.r.l. - Via R. Gessi 28 - 20146 milano - tariffa R.O.C.: Poste Italiane s.p.a. Spedizione in abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n. 46) art. 1, comma 1, DCB - modena - € 7 In caso di mancato recapito inviare al CPO mODeNA per la restituzione previo pagamento resi


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NO LIMITS TO CREATIVITY WITH INDACO THE HIGH-TECH RANGE WITH AN ORGANIC SOUL A complete line of professional styling and finishing products to create, shape, sculpt and illuminate. Innovative products that guarantee a technically perfect result together with hydration, shine and elasticity.

MULTIPROTECTIVE FORMULA WITH ORGANIC EXTRACTS: A BLEND OF EXCLUSIVE ACTIVE INGREDIENTS TO PRESERVE THE HAIR’S NATURAL BEAUTY.

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SOMMARIO

N. 3 - Anno XXXVIII may / june 2018 maggio / giugno 2018

ADVERTISERS’ INDEX

Aestetica Napoli Alfa Parf Alia

REDAZIONE: VIA R. GESSI, 28 - 20146 MILANO TEL. 02 / 48.95.23.05 FAX 02 / 41.23.405 export.magazine@mteedizioni.it www.exportmagazine.net Autorizzazione del Tribunale di Milano n. 85 del 16 / 02 / 1991

70-71

79-81

39

BBCOS

40-41

Beauty Istanbul

61

Beauty Days Poland

58

Belleza y Salud

52

Beyond Beauty Bangkok

69

CBE – China Beauty Expo

49

Cosmetech

53

Cosm.o

Cosmobeauté

Cosmoprof Asia

93 62-64

38

Direttore responsabile: Giuseppe Tirabasso

Cosmoprof India

Cosmoprof North America

34

Direttore editoriale: Claudia Stagno

Cosmoprof Worldwide Bologna

35

Collaboratori: Annalisa Aita, Judy Bloom, Francesca Bonelli, Luca Clara, Valérie Kaminov, Rebecca Lazzari, Joan Rundo, Simona Verga P.R. & Promotion: Italy: MTE Edizioni +39 / 02 4239443 Sped. in abbonamento postale D.L. 353 / 2003 (conv. in L. 27 / 02 / 2004 n. 46) art. 1, comma 1, DCB - Modena Abbonamento annuale Italia € 50 (5 numeri) versamento su c.c.p. n° 21104203 intestato alla MTE Edizioni Via R. Gessi, 28 - Milano Foreign subscription $ 55 (5 issues) + air mail fare (if requested). Editrice: MTE Edizioni s.r.l. Via R. Gessi, 28 - Milano

On the cover: the new colour shine treatment, by Previa, Italy

42

Cotril

IV-116-III

CTL

114-115

Dott. Solari

EBS Mexico

28

65

Eslablondexx

Fanola

43

Hair Company

Helen Seward

ICMAD

CONTENTS

Inco

12 87

ING

1 / 56

59

67

L’Origine

7-10-11

106

76-77

Korea Beauty Biz

68

Make-up-in Paris

Packaging and Raw Materials

26-27

Intercharm Ukraine

Koeco

89

Intercharm Moscow Jessica

Products and Appliances for Estheticians 57 / 72

83

MCB – Mondial Coiffure Beauté

73 / 94

Maxima

Products and Appliances for Hairdressers 95 / 112

107-110 97

29

Pool Service

22-23

Professional Beauty

20-21

Rudy Profumi

30-31

15

Salon International London Salon Look Madrid

Grafica: Roberto Cimarosa per MTE Edizioni - Milano Materiale fotografico e redazionale di proprietà della rivista Export Magazine, tutti i diritti riservati.

98-99 104-105

Sanotint

5

Sensus

47

Sisters

72

Tecnoelettra

3

The Kirschner Group

13

Vitality’s

8-9

Wabel

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101 45

Pegasus

Revivre

Stampa: Formagrafica - Faenza Group, Carpi (MO)

Nazih Group Parlux

24-25 II-1

Industrie Pagoda

Toiletries, Cosmetics and Perfumes

74-74/84-85

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TECNO ELETTRA CONTINUES TO FOCUS ON NEW TECHNOLOGY Another improvement in the family of TE products

TECNO ELETTRA, the long-established manufacturer of professional hairdryers – founded in the 1980s – presents its newborn at Cosmoprof 2018. The new model, called R.A.M 2.0, is the result of the constant investment in research and development that has always distinguished TE products. The new professional hairdryer is absolute innovation in terms of lightness, performances and perfect balance between power and energy consumption which converge in highly improved output.

The R.A.M 2 components include a Brushless Motor which is extremely light. A 100% ITALIAN-MADE electronic motor – and thanks to its contained dimensions and to the internal conveyor of air, has considerably reduced the consumption of energy. The technological evolution of Tecno Elettra has allowed grouping together all the professional characteristics in an exceptionally lightweight hairdryer, reinforcing at the same time the main characteristics of THE products of long duration, alongside greater power, with an ideal shape and dimensions to meet the needs of the most attentive and ambitious hairdressers all over the world. The latest born in the TE family keeps and improves the main characteristics of silence, perfect balancing and handling of the TE models already present all over the world, like the Formula 6000, the Boss 6000 and many others, but allowing drying and styling in even more reduced times, optimizing the consumption of electric energy thanks also to the presence of the air “conveyor” component which creates an aerodynamic journey of the air without the slightest dispersion.

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The term CONVEYOR indicates and defines the functionality of this innovative component which conveys mechanically the flow of air, reducing practically to zero any possible decrease of the volume of outgoing air. If we were to define this new product in a few words, we would have to say that it is an innovative, technologically advanced, eco-friendly and environmentally-friendly product, without having neglected at all the needs of our final customers, i.e. a powerful, lightweight and ergonomic product.


FOR SENSITIVE SKIN COSVAL S.P.A. · I-20020 Arese (MI) · Italy · Tel. +39 02 935 80 479

P-PHENYLENEDIAMINE-FREE

A DELICATE AND SAFE HAIR COLOUR VISIBLE RESULTS FOR PERFECT GREY COVERAGE

Sensitive SANOTINT.COM

C O L O R YO URS ELF WITH C A R E

N I C K E L T E S T E D - D O E S N O T C O N TA I N : A M M O N I A - PA R A B E N S - A D D E D M E TA L S - R E S O R C I N O L - S I L I C O N E S

ON SALE IN SELECTED PHARMACIES AND HERBALIST SHOPS

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NO LIMITS TO CREATIVITY WITH INDACO, THE HIGH-TECH RANGE WITH AN ORGANIC SOUL The INDACO line is conceived to make each style unique; a complete range of professional products presented by Helen Seward dedicated to styling and finishing, to let your personality shine, with no limits. Modelling, sculpting, fixing, illuminating: from natural styles to more structured ones, the innovative range guarantees a professional result, by protecting the natural beauty of hair, thanks to

a blend of exclusive organic extracts which guarantee active, antioxidant protection of hair against the external micro-aggressions of everyday life. INDACO ORGANIC SOUL. The active ingredients: Sweet-scented Verbena, Elder, Willow, Red grapevine and Great mullein, all grown strictly organically in the Mediterranean, combined with a natural active ingredient derived from rice and corn.

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The valuable active ingredients provide the hair fibre with deep hydration, elasticity and shine, as well as effective protection against heat during styling and an anti-ageing action. They help hair color last longer and provide protection against UV rays. THE LINES: SHAPE: SHAPE AND VOLUME HOLD: EXTREME HOLD VOLUME: VOLUME AND BODY SHINE: SHINE AND LIGHTNESS CARE: PROTECTION AND CONDITIONING


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DELICATE COLORATION, TONE ON TONE, AMMONIA FREE.

Tone on tone coloring, acid pH gel cream. SMOOTH HAIR. NATURAL SHINE.

Tone on tone cream coloring. NATURAL EFFECT.

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IN THE LAST YEAR,WITH 48 SALES REPS,WE HAVE Driven 2,225,000 Miles

Worked 256 Trade Shows

Made 25,000 Sales Calls

Conducted 1240 Sales Meetings

Taken 952 Airline Flights

Stayed 3376 Hotel Nights

The Worlds NUMBER ONE CHOICE For Representation In The Professional Beauty Industry

WHO WE ARE The Kirschner Group, Inc. is the largest worldwide sales organization in the beauty industry. We are a resource that guarantees value to your business by offering sales strategies, data and trade information. Corporate HQ: 28328 Constellation Rd. Valencia, CA 91355 • 661.257.6260

WHAT WE DO The Kirschner Group, Inc. promise is to present opportunities that grow sales and enhance profitability. We pledge to constantly develop and implement customized, focused business solutions.

WWW.KIRSCHNERGROUP.COM Proud member and sponsor of the following industry organizations:

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Agilise Cosmetics Launches Brazilian Keratin Unika Cosmoprof Bologna 2018 has been the perfect venue to confirm the presence of Agilise Cosmetics on the Italian market and the ideal occasion to disclose a range of new hair products to the Italian consumers

Agilise Cosmetics is a Brazilian brand operating on the haircare market since 2006. Responsible and respectful for beauty professionals, the company has always tried to meet their needs developing innovative products based on the highest technology. Their vision is to be recognized as a sustainable, innovative and creative brand at home as well as abroad with top standard of excellence and the ambition of meeting customer needs and satisfaction while spotting new market trends early and consequently respond effectively to the new market requests. Agilise Cosmetics has decided to expand in Italy in 2018 participating in Cosmoprof Worldwide Bologna where they launched new products among which Shampoo Open, Ampola Blue, Universal Neutralizer,

highlighting their best selling product Unika – known as BRAZILIAN KERATIN – a 100% formaldehyde free, progressive treatment perfect to obtain both progressive straight hair and permanent straight hair independently on the hair type.

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The company has always invested in technology and innovation aiming at developing highly performing products and treatments. At present, Europe is the third largest importer of their products. However, the company’s goal is to create a wider network of distributors in Italy where the brand is already present with 53 products, as well as in the neighboring countries and throughout Europe. Agilise Cosmetics has participated in numerous international events like Saudi Health and Beauty (Saudi Arabia), EBS Expo Beauty Show (Mexico), Cosmoprof Worldwilde Bologna (Italy), Cosmoprof North America (U.S.A.), Cosmetista Expo (Morocco), Belleza Y Salud (Colombia) and Intercham Beauty (South Korea).


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APOTHECARY BY RUDY PROFUMI WHEN MODERN INGREDIENTS MEET TRADITION A line of products for personal care ensuring moments of gratification for the senses

The research by Rudy Profumi never stops and today gives rise, in the heart of its main line, “Nature & Arome”, to a new selection of fragrances and products in the “Apothecary” style which skilfully blends modern ingredients with tradition. The line includes all the produces for personal care, Bath and Shower Foam, Body Fluid, Hand Cream and Perfumed Mist in 6 fragrances matched and enriched with fine oils and Vitamin E, perfect complementary elements for the skin which will take on a silky and well cared-for appearance. The meticulous selection of extraordinary fragrances gives a special aura to these products, combining the pleasure of enveloping fragrances with a cosmetic action, to make your wellbeing ritual unique and invaluable. In a world of perennial acceleration let’s carve out a pause for relaxation and serenity, going back to the old

From left: Cristina, Michela, Giulia,

habits of the ritual of personal care, offering ourselves moments of abandonment and following our senses. After a hot bath, a toning shower where inebriating fragrances will have relaxed and reinvigorated us, we hydrate out skin and leave it more luminous by applying the fluid cream all over the body with a light massage. It has a light texture but at the same time it will give your skin a pleasant sensation of silkiness and softness, letting you get dressed immediately without any greasiness.

Lorenzo and Giorgio Calabrese

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To end, envelop yourself in your fragrance, spraying your favourite body mist all over your body… and don’t forget your hands, having them moisturized and well cared for is a duty for every woman, throw our hand cream which, thanks to its small tube lets you repeat application several times a day to keep your hands always in top condition! Key ingredients: All the products are enriched with VITAMIN E. Vitamin E is also an excellent moisturizer. Here is how it works: Vitamin E reinforces the natural barrier of the skin, reducing the loss of moisture. Now that the moisture is blocked in the skin, it is softened and filled. The peculiarity of this line is that every fragrance is enriched with a special and precious plant oil: do you like being nourished by nature and are you looking for natural options for your skin? Then these botanic beauties are for you, oils that come directly from nature, which have a real affinity with the skin. Benefits of plant oils: Oils have marvellous cosmetic properties on the skin. Avocado oil has many properties a nd is rich in antioxidants; vitamin E, which help protect the skin from the damage of free radicals, which can lead to early ageing.


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Jojoba oil has a composition close to human skin, and it can be used for the treatment of very dry skin. Apricot oil has emollient properties and is ideal for those who have

Almond oil is widely used to soothe and soften irritated or dry skin. It is light and leaves skin soft and smooth. Rosa Mosqueta oil is an excellent

Parabens, Mineral Oils, Colourings and are 100% Made in Italy. Last but not least, the packaging as always has been designed to capture the consumer’s attention,

sensitive skin, It has a soothing action. Olive oil has moisturizing properties; if your skin often feels dry or dehydrated, we recommend using this oil on your skin, has a moisturizing and antioxidant action.

anti-ageing oil which contains about 30% of gamma-linoleic acid: the role of these fatty acids is to form a protective barrier, preventing the moisture from leaving the skin’s tissues. All the products are free of

combining a traditional style with the luxury of inserts in gold, making it not only a products precious for the daily hygiene of the whole family, but also an elegant and attractive accessory in the bathroom.

All the products are free of Parabens, Mineral Oils, Colourings and are 100% Made in Italy. 17 www.exportmagazine.net


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MORE AND MORE NATURAL The new colour shine treatment is arrived, more and more natural!

Intensive post-colour treatment. Acts deeply, hydrating the hair, extending the life of colour

and exalting reflexes. The first hair treatment c12 free without cetrimonium chloride,

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behentrimonium chloride and behentrimonium methosulfate. Our products are pure.


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We have chosen to use biodegradable and eco-compatible conditioners in order to respect the environment. Contains: bio-liquefied green walnut fitocomplex – icea certified the phenols with high molecular weight this fitocomplex is rich in create a net-shaped structure on the hair made up of proteins, providing antioxidant protection and protecting the colour even after rinsing. Also contains: green tea leaf extract, jojoba oil, aloe vera.

Free of: dea/tea - edta/peg/ppg paraben - thiazolinone - artificial colours - mineral oils - petrolatum - lanolin free cetrimonium chloride - behentrimonium chloride - behentrimonium methosulfate.

Olfactive notes: a fragrance created from floral, citrus and delicate notes; envelopes its wearer with shine and softness while donating elegance.

Previa is an Italian company for

organic and biodynamic active

professional hair products.

principles in products are extracted

It was born in Turin in 1990 and

and mixed with innovative

its know-how is founded on

patented technological processes

years of experience in the field.

in the respect of man and the

In 2016 Previa decided to revolutionalise itself focussing on protection of the planet and human health. Products with increasingly more natural formulations, devoid of surfactants and aggressive preservatives,

Top rose and mandarin notes blend with heart cedar wood and freesia notes, wrapped in the warm embrace of amber and muguet.

environment surrounding us. Every product is enriched with enveloping and delicate fragrances, inspired by nature to turn its use into a unique experience. Ecological packaging with low

petroleum derivatives and artificial

environmental impact. Bottles are

colourants; ingredients deriving

made with green polyethylene

from a guaranteed production

obtained from100% vegetable

chain and processed without using

“non-gmo� sugarcane and

chemical substances. Certified

fsc certified paper.

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More info on our website: https://shop. Previa.It/en/treatment/4091-keepingtreatment-150-ml.HtmlIntensive postcolour treatment.


LET US HELP YOU FIND YOUR PERFECT PARTNER Leading exhibitions in key destinations. Our management will introduce you to local distributors.

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INDIA Delhi Mumbai Bengaluru Kolkata

4 - 5 June 2018 1 - 2 October 2018 4 - 5 March 2019 1 - 2 April 2019

IRELAND Dublin

7 - 8 October 2018

SOUTH AFRICA Durban Johannesburg Cape Town

20 - 21 May 2018 2 - 3 September 2018 March 2019

UAE Dubai

4 - 5 February 2019

UK Belfast Manchester London

10 June 2018 21 - 22 October 2018 24 - 25 February 2019

Contact: Steve James T: + 44 (0) 20 7351 0536 E: steve@professionalbeauty.co.uk

www.professionalbeauty.co.uk

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Candy pink

pastel shades 7 NEW COLORS TO BE UP WITH THE LATEST FASHION TRENDS

Aubergine violet Lavander lilac Denim blue Sky light blue Lunar grey Ocean green VISIT OUR WEBSITE: www.myhaircompany.it

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dott. solari cosmetics We are a company founded in 1985: we have been taking care of hair for thirty years by producing and distributing professional hairdressing products throughout Italy and around the world. We have a strong family tradition fueled over the years by a growing passion for this sector. Thanks to the handicraftsmanship in product preparation, research and attention to detail, dott. solari cosmetics lines are constantly appreciated and loved by all of our customers. A COMPLETE RANGE OF PRODUCTS We offer a full range of professional hair products, from color to care, from styling to treatments. Our lines are supported by tailor-made training for every need, by fashion, with our annual hair fashion collections, by social communication, a constantly updated website, advertising on sector magazines, and targeted communication for salons. THE PASSION FOR OUR WORK We believe in sharing ideas with our customers, who always guide us according to their needs and in the training of our staff. We believe that passion for our work inspires us new ideas every day. We believe in innovation, in ever-updated formulas and in high-quality ingredients.

MADE IN ITALY Our efforts are rewarded with the international appreciation. More and more customers

GLAM Our most appreciate and famous is GLAM‌ Love is in the hair! CONCEPT Glam is charming, seductive, creative. Glam was created and imagined as a great love story. Full of charm, with a vintage and romantic touch that distinguishes it. Intriguing and magic to capture your every single look. Glam wants to enter your heart and will never go out: it is unique, inimitable,

choose us for the high quality of our Made in Italy and for that all-Italian aesthetic sense that is still able to make dreams come true.

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it is a tribute to the creativity and imagination, a waking dream. It will conquer you day by day with its intense bouquet, vivid colors, beauty and vitality. Glam was born from the meeting between past and future, between a retro taste and a push towards a more lively and fascinating world. Glam is love for the hair at its purest state. FORMULAS Glam is entirely Made in Italy and was created from a clever blend of style, originality and high quality. Four pastel colors for four well-defined lines. Glam is the result of a careful research of formulas that respect hair and effective and natural active ingredients. From Keratin to LuminescineÂŽ, to renovate and make it shine, from Ginger with its fortifying properties to Moringa Oil, rich in vitamins and of aphrodisiac power... someone can resist to your glamour?

www.dottsolari.com


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G.V.F. Group A GLOBAL OFFER IN THE WELLBEING MARKET

INTERVIEW WITH LUCIO FUSARO, CHAIRMAN, IVANO FUSARO, CEO, and FRANCESCO IOPPOLO, EXPORT MANAGER EXPORT MAGAZINE: What has G.V.F. Group’s global strategy been in the past few years? LUCIO FUSARO: G.V.F. is an all-round industrial company. The strategy implements in the past decade is that of a global offer in the wellness market, from hair to supplements, including cosmetics for the face and body and make-up. By diversifying the offer both of products and services, we aim to become the sole partner of professionals in the world of beauty. We are present on the Italian market with different brands in the various distribution channels, from professional cosmetics to premium retail, from pharmacies to herbalists. We are also approaching, in an embryonic phase, our online shop to increase our visibility, naturally without penalizing the existing commercial networks. EM: Ever since the start of your activity, more than 30 years ago, you made the choice of being ‘manufacturers’; from one factory you have gone to several factories in Italy. Do you believe that this is an advantage in your favour? LF: (smiling…) It definitely represents a great effort! However, it reflects in full our identity: we are ourselves, and one of the most important assets that distinguishes us is that of being able to produce in-house what we need, to give attentive and fast service to our clientele. It is a reason of pride to have equipped our kitchen and offer dishes that ‘we cook’. The other important asset is the team; sport, which for our family is a value shared by all the generations, is based

Lucio Fusaro

on one fundamental rule that is also valid for business: ‘one for all, all for one!’ EM: Itely Hairfashion is the icing on the cake of the G.V.F. Group, as well as being the first brand in order of time. Its international vocations has been clear since the beginning; has this policy been rewarding? IVANO FUSARO: It has definitely been rewarding. Everyone will remember the periods which were not easy for the economy, and so for our sector as well, especially from 2007 to 2009. The fact of operating for some time abroad let us concentrate on markets less affected by the recession, in some cases even recording growth. Those who counted only on the domestic market at that time suffered greatly. I have to add that our DNA is distinguished by a positive spirit and by the desire to build up solid and lasting relations. We travelled a lot, first to win over new markets, then to develop them together with our partners and now, some years later, I feel I can say that there can be no harvest if you have not sown well. EM: What are the main reasons why your partners in the world choose Itely Hairfashion? IF: I will give you an answer that is perhaps anomalous, which we agree within the company. We believe that people buy for many different

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reasons. Often those who sell are not driven to sell by the same reasons as those who buy. It is not a pun; we, as manufacturers, try to offer the best products, the bets commercial offer the most convincing marketing strategy; those who decide do so regardless of all this. The motivations of the client are infinite and often are not tangible. Only they know why they have chosen us; basically they trust us, the company, the people. Our transparency in offering our ‘expertise’ and in showing off to the best the ‘expertise’ of our partners means that our partnerships are authentic and last for at least… a generation! I tend to believe that the distributors appreciate the fact that Itely hairfashion has an identity of its own, which is unique and cannot be replicated.

Ivano Fusaro

EM: What are the long-established markets for the brand? IF: Without a doubt the United States, a market where we have been present for almost thirty years, where excellent results can be obtained only with perseverance. As on almost all the markets, and here even more so, it is important to have the right partners, to support them with all the actions necessary so that he brand becomes increasingly known and appreciated.


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This is why we will shortly be starting an interesting new operation on the social media. I can also mention the United Kingdom, which has given us excellent satisfaction over the years, and the Middle East. In this last-named area as well we have been rather lucky, as our partners are ‘local’. This means that even at times when different geographical areas were precluded to many companies for political reasons, our distributors were able all the same to be operative. The area they cover is huge, it touches on the Middle East including Iran, the United Arab Emirates and North Africa. In the Far East we are present in a number of areas with excellent players.

Taiwan is one of the long-established markets of Itely, as well as other areas which see in a European partner the ideal interlocutor to import not only new products but also new interpretations of the concept of beauty. Italy enjoys an excellent reputations, especially in countries where the new generations, the Millennials, like to intercept the new global trends, a company like ours finds easy ground. This has been the case recently in China as well, on a very traditional market, where young people turn to purchases of foreign products through online platforms.

where the middle class is advancing with respect to the high or low segment of the market, and is curious and ‘hungry’ for new products or, better still, new lifestyles.

Francesco Ioppolo

EM: We ask Francesco Ioppolo which are the recently opened markets and which ones the company is approaching. FRANCESCO IOPPOLO: We have acquired a good distribution in the Balkans; thanks to our distributor in Albania, we are expanding our horizons in an area which is not very easy but which can give the right results with the correct approach. I want to stress that one of our good fortunes is the quality of the people we work with, whose passion and commitment mean that they embrace our common concept. We have recently started in Serbia, with certain perspectives of development. The markets we are prospecting include Ukraine, some Asian markets such as Indonesia, Thailand, Vietnam and Korea. South America is another priority of ours; the various markets are followed together with our export department by Mauro Ferrari, a manager who was already operating on these territories and who now closely follows the possible developments in countries such as Brazil, Argentina, Colombia and others. We started negotiations in these countries several months ago, which we hope will soon come to a conclusion. The markets we are approaching are not necessarily the ‘emerging’ ones on which many are setting their sights. We prefer to identify those countries where changes are under way; where there are situations of passage to new technologies, for example

EM: What do you mean by ‘new lifestyles’? FI: Quite simply they love everything that we are and represent. The way of speaking, of gesticulating, of dressing, our habits, from the pleasure of sipping a coffee to our cuisine. All experienced authentically, not badly copied. People are travelling more and more and can perfectly see the difference between what is original or not. This is why when foreign consumers approach our products, in buying and using one, at that moment they are carrying out a rite of initiation into a new world, a new lifestyle.

EM: What are your leading lines? FI: Itely is a ‘color company’. The company’s DNA comes from the world of colour. Obviously we have to offer all the other lines typical of the professional hair sector hairdressers need. These are also cutting edge and always laid down by the need to be innovative. Following this principle, we will soon be launching a highly innovative line that represents one of the most important segments of colouring. Another ambitious project, which is also in progress, concerns the packaging of the tube of the colour. You will know more about this… soon!

www.itelyhairfashion.it – www.revivre.it – www.patriciami.it – www.revipharma.it

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C.S.


BRINGING TRENDS TO LIFE.

THE AWARD WINNING B2B EVENT PROVIDES: • THE PLACE WHERE ‘IN THE KNOW’ DISTRIBUTORS FIND RESOURCES • • THE WORLD OF BEAUTY UNDER ONE ROOF  45 COUNTRIES REPRESENTED • • LEADING CONFERENCES WITH CSUITE EXECS •

www.cosmoprofnorthamerica.com Organizer - North American Beauty Events LLC.: Sales Office US, Canada, Mexico: PBA - Scottsdale, AZ - USA - ph. +1.480.281.0424 - fax +1.480.905.0708 - info@cosmoprofnorthamerica.com Sales Office Europe, Africa, Middle East, Asia and South America: BolognaFiere spa - Bologna - Italy - international@bolognafiere.it - for info: ph. +39.02.796.420 - fax +39.02.795.036 international@cosmoprof.it | Marketing and Promotion: BolognaFiere Cosmoprof S.p.a. - Milan - Italy - ph. +39.02.796.420 - fax +39.02.795.036 - info@cosmoprof.it

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2019 EDITION

14 – 17 MARCH

15 – 18 MARCH

A new world for beauty Bologna, Hong Kong, Las Vegas, Mumbai

Company of

With the participation of

BOLOGNA, ITALY FAIR DISTRICT

cosmoprof.com

Organiser BolognaFiere Cosmoprof S.p.a, Milan, Italy P +39 02 796 420 F +39 02 795 036 info@cosmoprof.it

In partnership with

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events

Cosmoprof Worldwide Bologna THE WORLD’S LEADING BEAUTY TRADE FAIR CLOSES ITS 50TH EDITION A record of international presences at this year’s Cosmoprof Worldwide Bologna

A general climate of optimism The cosmetics industry is cyclical and the positive trend registered by economic surveys has been confirmed in a general climate of optimism: companies were visited by numerous Italian and foreign professionals with high quality contacts. As Fabio Rossello, president of Cosmetica Italia – personal Care Association remarked, the full calendar of talks was remarkable for the careful attention paid to new trends, market scenarios and consumer attitudes. “2017,” he went on, “marks the common goal of the fiftieth anniversary of Cosmoprof and our association.

There could be no better way to celebrate 50 editions of Cosmoprof Worldwide Bologna: a record edition with more than 250,000 visitors from 150 countries attended the event, with a record of international appearances, with +16% of foreign professionals compared to last year and 2,677 exhibiting companies from 69 different countries. Increasing the international profile, there were 29 country pavilions, which included for the first time Argentina, Chile, Japan, Latvia and the UAE/Dubai. This year also shows excellent results for the International Buyer Program, a consolidated tool of the international Cosmoprof network to facilitate business meetings between companies on one side and buyers and distributors on the other. This year no fewer than 9,000 meetings were scheduled thanks to the match-making software You Meet.

A new beginning for the international Cosmoprof network Thanks to collaborations and business partnerships, the internationalization of the Cosmoprof Worldwide network has been strengthened in 2017 with the cooperation with Iran Beauty & Clean, the main event for the sector in the Gulf region and the Middle East. Cosmoprof Bologna will also be the exclusive international agent of the 24th edition of this important exhibition to be held at the Teheran International Fairground from 25 April. In September, BolognaFiere Cosmoprof will start working with Feira Belleza y Salud in Bogota, Colombia, opening up interesting perspectives for Latin America and a project is also to be developed which in 2019 will cover India.

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events

The partnership has always guaranteed us support for the industry and its main trade show, a unique event in the world paradigm.” A visit by the Under-Secretary of the Ministry of Economic Development was a sign of the growing attention that the institutions also pay to a sector that stands out on foreign markets with exports showing double digit (+12%) growth and a record trade balance of euro 2.3 billion. Thanks to these synergies, between institutions, trade and industry, a winning and competitive system strategy has been consolidated.

The latest trends were presented in the Extraordinary Gallery; the new growing segments such as multi-ethnic beauty were represented by Tones of beauty; the round tables of CosmoTalks presented insights into the world of retail and the future of the beauty market and The Perfume Factory was a journey into the production process of a fragrance.

Cosmoprime and other growing segments One of the most popular innovations of this year’s Cosmoprof was Cosmoprime, the special area with 151 exhibitors, 81% from outside Italy, which are focused on retail channels in a specific market segment, from high-end mass market to prestige and niche perfumery.

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“50 anni belli” “50 years beautiful” was the exhibition hosted by Cosmoprof to celebrate its 50th birthday. Organized with the Milano Fashion Library and supervised by Carlo Montanaro, images from prestigious Italian and foreign magazines showed the changes in cosmetics, make-up and hairstyles since 1960.


Organiser - Cosmoprof Asia Ltd

Sales Office Asia Pacific: UBM Asia Ltd - Hong Kong - ph. +852.2827.6211 - fax +852.3749.7345 - cosmasia-hk@ubm.com Sales Office Europe, Africa, Middle East, The Americas: BolognaFiere S.p.a. - Bologna - Italy - international@bolognafiere.it for info: ph. +39.02.796.420 - fax +39.02.795.036 - international@cosmoprof.it | Marketing and Promotion: BolognaFiere Cosmoprof S.p.a. - Milan - Italy - ph. +39.02.796.420 - fax +39.02.795.036 - info@cosmoprof.it

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With you in times of need

Don’t be stopped by a dirty toilet. With you can use any public bathroom safely. is a cone made from sterilized water-repellent cardboard so that you can go to the bathroom standing up.

Open up the

Hold it by the sides

Rest it on your private parts and orient the hole

After use, throw it in the bin

WE ARE LOOKING FOR DISTRIBUTORS FOR FREE AREAS

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PREVIEW Organised-by Organiser Cosmoprof Asia Ltd

Sales Office Asia Pacific: UBM India Pvt. Ltd - Mumbai - India - cosmoprof-India@ubm.com ph. +91.22.6172.7510 - fax +91.22.6172.7273 Sales Office Europe, Africa, Middle East, The Americas: BolognaFiere S.p.a. - Bologna - Italy - international@bolognafiere.it for info: ph. +39.02.796.420 - fax +39.02.795.036 - international@cosmoprof.it Marketing and Promotion: BolognaFiere Cosmoprof S.p.a. - Milan - Italy - ph. +39.02.796.420 - fax +39.02.795.036 - info@cosmoprof.it

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events

Beautyworld Middle East 2018 First Time for Natural & Organic Section Growing global preference for clean, green, and sustainable beauty products has taken root and has gradually been developing in the Middle East Area

First introduced as a pavilion at Beautyworld Middle East in 2015, Natural & Organics has since flourished into its own major section, joining the show’s other key product groups. “The green beauty business has transformed from a niche market to mainstream,” declared Ahmed Pauwels, CEO of Messe Frankfurt Middle East, organizer of Beautyworld Middle East.

Constantly reinventing itself, Beautyworld Middle East is the region’s premier trade and networking event for the beauty and wellness industry. Beautyworld Middle East has always delivered attractive opportunities, incredible insights, and a quick look into the future of the beauty and wellness industry. Welcoming over 41,000 visitors and 1,600 exhibitors from 56 countries, the show’s influence has spread across the Middle East and Africa, offering thousands of influential trade buyers the latest beauty trends and exciting new opportunities for their businesses. The next edition of Beautyworld Middle, scheduled from 8th May to 10th May, 2018, at the Dubai International Convention and Exhibition Centre, will feature a brand new section dedicated to natural and organic cosmetics, one of the major beauty trends for 2018 based on the ongoing global expansion of the concept of natural beauty products.

Great Attendance Of International Organic Businesses International manufacturers of ethically sourced and sustainably produced beauty products are looking to flourish in a Middle East and African (MEA) natural and organic cosmetics market that was estimated to be worth between US$2.25 billion – US$2.5 billion in 2017 and is expected to grow annually by

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12-15 percent over the next five years. More than 60 of the 1,600 exhibitors at the three-day event will be part of the new section with their certified organic and natural products. Some of the headline exhibitors at Beautyworld Middle East 2018’s Organic & Natural section include Oxymax from Australia, Italian company Bema Cosmetici, Anaha Lifecare from India, Bionigree, Herla and YOPE from Poland, Romanian producer Skin Novels, Maydi Frankincense from the UAE and Essentiq from Slovenia a returning exhibitor this year. Inspirational highlights of the show include the Battle of the Barbers, Nail It! By OPI, Quintessence – the art of perfume, the Business in Beauty Summit, and Centre Stage by Nazih Group. Strong Participation Of Brazil And Korea Eager To Replicate The Success Of 2017 The show’s strong international flavour will also be highlighted by several country pavilions including the new entries Russia, and Peru. Brazilian and Korean participation at the annual three-day event has always been strong, with exhibitor numbers from the two countries growing year-on-year on a consistent basis. However, this year, Brazilian and Korean major beauty companies will be attending with a larger number of exhibitors - 49 and 51 exhibitors respectively - sharing the stage with a plethora of international companies. Brazilian participation at Beautyworld Middle East 2018 will increase by 16 percent over 2017 while Korea will record an increase of 13 percent over the previous year.


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compan y

UFO BY FOREO THE FUTURE OF TRADITIONAL FACE MASKS It’s not from outer space, but it’s going to make mask application something out of this world!

The new device from Foreo, Ufo (Ur Future Obsession) is destined to become a new global phenomenon in the world of beauty, in particular in the application of face masks.

UFO combines LED light therapy with cryo-therapy, thermo-therapy and T-Sonic™ pulses activated by a smartphone. The device evenly distributes the essence of the mask over the whole area of the face, while various functions activate the ingredients allowing them to penetrate in depth provided results of a superior level.

It uses hyper-infusion technology, combining the action of heat to open pores and T-Sonic pulsations for the active ingredients to penetrate instantly and in greater depth. Lastly, it uses cryotherapy to infuse the active ingredients, firming the skin. Its characteristics also include a variety of phototherapy treatments with LED

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light, including anti-age treatment (red LED), illuminating (green LED) and anti-acne (blue LED). Each treatment uses a combination of heat and pulsations for an extremely effective and comfortable massage. The UFO Smart Masks are made from soft microfibre impregnated with extracts of plants, fruits, concentrated botanical oils and flower waters. Each mask has been designed to be used during a specific UFO treatment which increases its effectiveness. Two masks are currently available: ‘Make My Day’, for in-depth hydration, protection from smog and radiant skin, and ‘Call It A Night’, to revitalize and nourish the skin during the night. Five other Foreo Skin Rehab Collection masks are due to be launched in the immediate future. The app will be available for IOS and Android and can control the intensity of the T-sonic pulsations, the intensity of the LED light and the warming up and cooling down. Like all Foreo products, UFO has a medical silicone body, a 100% waterproof design and can be recharged via USB.


AMMONIA FREE NO ADDED PPD & RESORCINE ECO FRIENDLY VEGAN FRIENDLY

NATURAL & BIO INGREDIENTS

Want to color and restructure hair in a single action? Now you can with MC2!

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P roducts appliances for estheticians

A Woman Behind The Success Of The Sky Spa In The Merano Terme Hotel Sabine Brugger, appointed in 2017 as Spa Manager of the Sky Spa in the Merano Terme Hotel, is a renowned and widely-experienced professional specialist in beauty and massage techniques. In line with the philosophy of this panoramic wellness center, she believes in the International vocation of the treatments as well as in a global holistic approach to health, involving body and mind, wellbeing, fitness and beauty. Sabine, like the Sky Spa, is South Tyrolean, but they both have an international approach. Tuina, Yoga Thai and Shiatzu followed by Body Renaissance, are the most requested regenerating and relaxing treatments. However, the spa facilities on the fourth floor of the Hotel offer a variety of treatments connected with the four

Callus Cream And Foot Cream By Faby After a long and cold winter, there’s nothing like the first spring pedicure to start off the season. Winter feet definitely need some attention before breaking out those strappy sandals, and smooth heels are completely refreshing. Allow your tootsies to come out of hibernation with these springtime Faby treats. Faby launches two new precious products rich in Manuka oil and Moringa butter, two plant extracts with soothing, moisturizing, calming and anti-microbial properties and rich in vitamins and mineral salts. Faby M2 Complex line is the result of the synergy of these two crucial ingredients that combine their efficacy with sophisticated cosmetic technologies together with a pampering and regenerating moment exactly as it happens within a SPA treatment.

main holistic Elements of Fire, Water, Earth and Air. A highly specialized and international staff chooses for you the most suitable treatment based on a wide selection of precious, tested and hypoallergenic ingredients and products. Face and body treatments use organic actives that act deep into the skin. The element Fire is associated with stimulating ingredients like coffee, papaya and cocoa powder; water combines draining, detoxifying and relaxing effects thanks to plants like Aloe Vera.

Callus - Smoothing & Emollient Foot Callus Cream A softening, smoothing and hydrating emulsion extremely effective on hard skin and calluses. This soft cream features a special formulation able to promote a delicate yet effective exfoliation. It smoothes the skin with whitening and brightening results. It contains the M2 complex; the nourishing Sweet Almond Oil providing elasticity to the skin; the antioxidant and hydrating Jojoba Oil; the regenerating Urea, and Mandelic Acid with exfoliating and whitening properties. Foot Cream - Moisturizing and Protective Foot Cream Faby’s Foot Cream softens the skin, nourishes it deeply inside while relieving tired feet effectively. Its silky texture absorbs quickly and contains a precious hydrating active ingredient, the Red Algae

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Traditional oriental massages like Shiatsu and Tuina belong to the element of Earth acting both on the body and mind. Air treatments with their rejuvenating effects are highly requested. Based on a revolutionary system called Jet Peel, these treatments revitalize skin by opening pores and nourishing the skin. Guests coming from around the globe have the pleasure to receive and try treatments and products based on exotic ingredients as well as local ingredients coming from the region of South Tyrol.

Gel which generates a gentle film, protecting the skin of the feet. This special treatment also features M2 Complex; Shea Butter to hydrate and soothe the skin; Sweet Almond Oil; Panthenol to instantly sooth and hyaluronic acid to regenerate tissues.


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China Beauty Expo New Breakthroughs for Beauty Industry in Shanghai in May, 2018 In May, China Beauty Expo (CBE) will continue its traditional of “sharing innovation and fashion from around the globe”. CBE is again pioneering new breakthroughs for the beauty industry. CBE 2018 will feature Japan as the Country of Honor. It will showcase the latest Japanese and Korean products in Hall N5’s International Fashion Hall, and Hall N4 will debut as Premium Packaging and Colors Hall. Beauty avenue is coming to Shanghai in May. N4-Premium Packaging and Colors Hall Bright colors are natural choices to promote make-up. Four pictures and their dynamic colors also tell the story of Hall N4 – “Premium Packaging and Colors Hall” at China Beauty Expo 2018.

China Beauty Expo’s Premium Packaging and Make-up Hall N4 covers six major industry elements including make-up, design, international scope, high-end positioning, future factory, and creativity. In 2018, China Beauty Expo’s Hall N4 will draw top packaging and R&D

The Hall N4, “Premium Packaging and Make-up Industry”, design reflects the design trends that it brings to life inside. The hall brings together inspiration for new product designs from Shanghai 8am Brand Design Co. Ltd and dozens of leading international artists.

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providers from countries and regions that include China, Taiwan, the Netherlands, Italy, Germany, Japan, France, and South Korea. Picture #3 shows the prime location of Hall N4 – next the Opening Ceremony’s East Hall and next to the International Fashion Hall N5. The hall connects make-up supply giants such as Intercos and Cosmax with visitors seeking the latest Japanese and Korean products. Hall N4 attracted a large number of professional buyers in 2017 and is expected to exceed this number in 2018.


events

Beyond product displays form leading suppliers, Hall N4 offers a range of surprises, including the “Smart Factory”. This exhibit, created by China Beauty Expo in cooperation with Prime Business Consulting, introduces advanced cutting-edge cosmetics equipment from more than 10 countries and regions, including the Netherlands, Italy, Switzerland, and Germany. China Beauty Expo will also work with the Makeup Association to present their latest research on design, development, formulation, color, material, and processing technology.

will have Japan as Country of Honor. Japanese Pavilion with SHISEIDO, KAO, KOSÉ, FREEPLUS, KATE TOKYO, @COSME will exhibit in N5 District which will be the rendezvous the fashion cosmetics buyers who have interested in Japanese products must go. Colors & Perfume Each exhibiting brand will reflect their own unique personality and understanding of make-up so that the visitors can explore the world of colors in N5! You can find well-known cosmetic brands from all over the world, such as MAYBELLINE, MAX FACTOR,

The perfume section will be designed as a district with a garden, where you will find the high-end perfume brands including MUSEE INTERNATIONAL DE LA PARFUMERIE DE GRASSE, COTY, FIRMENICH, SCENT LIBRARY in a fashion and adorable way. Beauty Avenue CBE’s Beauty Avenue is crafted by CBE and Centdegrés, a leading French design firm. It features CBE’s red as its dominant color and uses modern fashion designs to present dynamic display spaces. Inside, visitors feel the excitement of a fashion show.

90% of the Beauty Avenue booths have already been booked by leading brands including OSM, MINGCHEN, ELLE, GADETIN, SAVOL, ZHONGSHAN JIALI, CHUNYUAN, HAPPINESS, HANAMINO, GEONLY, BEAUTY SECRET, YIDAI, BIOTRULY, PUCUI, BASE CLEAN, BIHUIMEI, LEUSE, and TENDRIL INQUIRY.

N5-Fashion District As an in-depth interpretation of Fashion Beauty, N5 will showcase Japan Country of Honor, colors and perfume sections.

RED EARTH, CANMAKE, TONYMOLY, MEMEBOX, CITY COLOR, MAKEOVER. And the high-end experience area will let you feel the charm of make-up.

Japan Country of Honor Baidu Search Index shows that Chinese consumers’ purchase intentions towards Japanese cosmetics and skin care products have steadily risen since 2013. China Beauty Expo 2018 Don’t miss China Beauty Expo 2018 at the Shanghai New International Expo Centre from May 22 to 24, 2018. Get more information please go to CBE homepage: https://www.chinabeautyexpo.com/en/homepage.html

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XVII 2018 From 3rd to 7th October

Bogotá, Colombia

The most representative

BEAUTY AND PERSONAL CARE trade show in Latin America Join Belleza y Salud and find, in just one place, the most recognized brands in: • Cosmetics and Personal Care • Beauty Salon • Professional Hair • Nail and Accessories • Packaging and Contract Manufacturing www.feriabellezaysalud.com Supported By:

Corferias

@CorferiasBogota

International Representative:

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@Corferias

Organized By:


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report - B r e x i t a n d t h e B e a u t y I n d u s t r y -

Brexit and the Beauty Industry What’s Next? VALéRIE KAMINOV – BIOGRAPHY Having spent over twenty years working with a vast array of luxury, premium and niche beauty brands and fragrances, Valérie has extensive knowledge and practical experience of their supply, distribution and retail, pertinent commercial practices and consumer habits on a global and local basis. Her expertise has been highly valued by multi-national organizations, SMEs, start-ups, privately owned companies and financial investors. Certified in Corporate Governance from INSEAD Business School, Valérie has the remarkable ability to successfully set the company’s strategic direction, often across diverse product markets and geographies, and monitor the firm’s risk profile. As a qualified Non-Executive Director who was awarded the prestigious Financial Times Post-Graduate Diploma, Valérie Kaminov is highly trained in corporate governance and is an experienced NED and Director enabling her to have a holistic understanding of boards. She advises both as a consultant and an NED. 
Valérie’s experience earned her a reputation with major players in the industry who hired her to establish them globally. Her expertise in brand evaluation, acquisition due diligence, risk assessment and commercial growth has been highly valued by Private Equity Funds, multi-national organizations and financial investors. She is also dedicated to passing her knowledge along through a range of conferences and events. Valérie has been a guest speaker for the not-profit organisation, CEW, at their Mentoring Services where leading executives offer insights into beauty industry issues and inspiration for professional growth. 
At the International Manufacturers & Distributors Forum (IMF) Master of Ceremony, Valérie organises a very unique conference; A global European gathering for manufacturers, brand owners and distributors to come together and discuss challenges faced by their business and the industry by giving the attendees unlimited networking opportunities.

In a referendum on June 23rd 2016, the UK voted to leave the European Union. This volatile, unprecedented and unpredictable political scenario has left entrepreneurs and small business owners in shock. The seismic news has left them pondering their future. What will Brexit mean for your business, exports and employees? Will it slow down your business or boost it? The campain was inevitable filled with unanswered questions and speculation.

What does Brexit truely entail for your business?

The single market gives Britain access to over 500 million potential customers, an economy five times bigger than the UK’s and common regulations and no tariffs, ensuring ease of trading across the single market. With Brexit, the UK is likely to see the introduction of trade barriers and the imposition of tariffs. However, quantifying the impact of Brexit remains tough. Yet, the UK Cosmetics Industry Association has been raising concerns about what might happen as far back as late 2015, long before any referendum date was announced. The Director-General of the UK’s Cosmetic, Toiletry & Perfumery Association said during an interview that he thought the British Cosmetics Industry would face significant difficulties if the UK left the EU. It is true after all that the largest export market for the UK cosmetics industry is the EU. Not being able to benefit from the EU single market could therefore have a significant impact on the UK cosmetics industry.”

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report - B r e x i t a n d t h e B e a u t y I n d u s t r y -

Economists might have predicted chaos if the UK left Europe in the two months following the referendum, the beauty industry saw a boom. With British people flocking to spas with appointment bookings for massages, scrubs, wraps, steams, and facials filling up. Brits are seeking momentary respite from the chaos. With the country’s future looking hazy, a tension-relieving treatment helps mitigate emotional stress and provides a confidence boost. This navel-gazing reaction to economic discomfort is known as the Lipstick Effect, a term coined by Leonard Lauder after the 2001 terrorist attacks when the sales of beauty products rocketed despite economical uncertainty. Cash-strapped citizens are more likely to invest in minor, short-term luxuries such as lipstick which has the power to immediately transform your day. According to Euromonitor International, the future of post-Brexit could be challenging but the extent of the impact will depend on industry players’ exposure to the UK. Euromonitor predicts that by 2020 the UK market for beauty and personal care could well be US$205 million smaller in value terms (and at 2015 prices). A mixture of higher operational costs and lower consumer spending could result in the premium segment being hit hardest. Consumers are likely to trade down, and the industry may have to scale back its premiumisation efforts.

If consumers decide to curb premium spending on fragrances by switching to smaller packs, lower concentrations and less frequent purchases the premium fragrance market could slow down. Imports of raw materials in high-end perfumery can be costly and a weak pound coupled with trade restrictions could mean a drastic increase in development costs, leading to higher costs for the consumer. For consumers not to trade down, an option would be that your business absorbs the costs and lessen the quality of your fragrances or other products to limit price rises. Brands that operate from the UK to serve Europe might decide to move operations to the continent in order to remain competitive. Price-inelastic consumers might absorb the impacts, spelling good news to niche and luxury players, the result being a stronger premiummass polarization in fragrances. Skincare and color cosmetics could also witness a slowdown, facilitating a resurgence of the masstige brands. Euromonitor estimates that since men’s grooming and skincare are two categories strongly tied to income rise, if disposable incomes fall it could lead to a weaker activity. This prospect is likely to impact existing high-earning men if several businesses move some of their job functions to mainland Europe. On the positive side note, it is unlikely that consumers dedicated to a beauty routine will cease to exercise their habits.

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Indeed, this is where mass brands could benefit, as consumers seek to stretch their pounds further. Health related categories are likely to remain buoyant, as consumers assess their priorities in health-aligned beauty regimes. Bear in mind that for those players who have a diverse global footprint, Brexit will not affect their business as badly. Coty and Estée Lauder for instance, witnessed fast expansion in the UK in 2015, growing at 12% and 10% respectively thanks to high-performing premium labels including La Mer, Jo Malone, Tom Ford or OPI. Due to the type of consumers they attract as well as their unique proposition and perceived value for money, most of these brands are likely to withstand a Brexit scenario. Similarly, the likes of companies such as FeelUnique not only benefit from their prestige reputation but also stand to benefit from a weaker pound, given this is likely to attract luxury shoppers from abroad. Startups will be strongly affected by Brexit. Ever since the referendum, the pound has fallen to record lows and has struggled to recover ever since, having being named one of the worst performing currencies of 2016. Such volatility affects both consumer spending and buying power. But the real question is: who wins and who loses when the pound is weak? UK exporters, foreign tourists and foreign investors couldn’t hope for better while UK importers, British travelers abroad and foreign workers in the UK might experience a tough battle. Startups seeking additional funding will face cautious investors who are less likely to invest money and resources into developing a strong presence in the UK if they don’t know for sure what will happen next. But don’t be fooled, your business could still find the funds they need. However, selling in pounds could allow cosmetics businesses to enjoy the benefit of relatively cheaper goods in the overseas market. For smaller brands using distributors this could provide a boost of price advantage.


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It is essential that exporters remain proactive and responsive to do business with and clearly communicate continued commitment to work with any partner in Europe so their business can prosper and grow. Retaining the confidence of export trading partners is essential. Brexit is also worrying for North American brands which often use the UK to break the European market. Nowadays, American brands look to the UK as their main export market in Europe – very few, if any will go directly to the mainland but this could all well change in light of Brexit. Will Brexit truely affect the beauty industry?

The UK decision to leave the EU does not alter the strict safety laws that govern cosmetic products. The Cosmetic, Toiletry & Perfumery Association said, “All of the cosmetics sold in the UK must continue to comply fully with the European Cosmetic Products Regulation, including requirements relating to safety, labeling and the ban on animal testing.” As of now, cosmetics and perfumes are still regulated in a tough but fair process that includes proving that your products are safe for use, that they possess suitable and usage instructions, that they are labeled correctly and consistently, that they are measured correctly and that they have in-market controls in place via a responsible person. Despite the referendum, for now the UK remains a full member of the EU and companies operating in the region must keep complying with regulations. Consumers have also expressed concerns about the EU’s ban on animal testing. While the ban remains in place as long as the UK is a member of the EU, it is not clear whether this could be strengthened or weakened following withdrawal from the trading group. The CTPA stressed that the ban is unlikely to be dropped. In fact, the

UK cosmetics industry voluntarily abandoned animal testing seven years ahead of the EU-wide ban. Cosmetics companies operating outside of the EU also have to comply with the ban in order to trade within the region making it less likely that any new legislation would reverse the ban. On June 23, more than 30 million people voted out. Brexit has sent stock markets plunging and hammered the British pound, which has hit its lowest point in decades. Such seismic news has left many entrepreneurs questioning what the change could mean for their livelihoods and the survival of their business. For now, the UK remains in Europe and a plethora of possible options for a new relationship with the EU will be discussed. Are we in for big changes? It will very likely take years for the UK to untangle itself from the EU. We have no idea yet what will happen on the political front. Until something is decided and things change, it’s business as usual. For British shoppers, luxury spending has already started to drift towards smaller luxury purchases, like beauty. The luxury beauty sector has doubled in growth post-Brexit, with sales up 6% in the three months following the

referendum but times of uncertainty are ahead. The latter represents a real risk. Will the UK become a member of the European Free Trade Association like Switzerland? Will it join the European Economic Area (EEA) like Iceland, Liechtenstein, and Norway and hence maintain the free movement of goods, services, capital, and labor? Uncertainty means that upholding high levels of customer service, communication and craftsmanship will be essential for niche and luxury brands if they want to stay profitable. Companies that display a sense of purpose and commitment to social and environmental good will stand out from the competition, earning the respect and trust they need to keep shoppers confident and happy to spend. One thing is for sure: creative brands with unique selling proposition will continue to be successful. Economists might have predicted apocalyptic chaos if the UK left Europe, but since Britain voted out, the beauty industry has been booming. Will this trend follow or slow down? As of today, many questions remain unanswered but bear in mind that the price-efficacy value equation will become crucial more than ever and quality will become non-negotiable. In any case, the beauty industry will cope.

For more information on how IL Brand Consultancy can help you successfully expand your brand into different markets such as UK, please contact us on info@ilbc.co.uk or visit our website at www.ilbc.co.uk. 56 www.exportmagazine.net

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PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS PRODUCTS APPLIANCES FOR ESTHETICIANS APPLIANCES PRODUCTS APPLIANCES FOR ESTHETICIANS FOR PRODUCTS APPLIANCES FOR ESTHETICIANS ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS 57 www.exportmagazine.net


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EXHIBITIONS

BeautyIstanbul October 2–3–4 2019 IPEKYOLU Exhibitions with 20 years experience, is back to cosmetics and beauty industry trade with a new project: new date, new venue, a highly-experienced team

IPEKYOLU Exhibitions headquartered in Istanbul, has been in exhibition business almost since 20 years by organising exhibitions in Istanbul, Moscow, Almaty, Dubai, etc... and also has a proven record of success with its previous events. Ipekyolu started its activities back in 1999 by organising Turkish Pavilions to overseas beauty exhibitions. Dubai, Paris and several other destinations. Later 2005 launched and run 10 years a beauty show in Istanbul; in 2014 sold the event to a multinational exhibition company. During last 20 years Ipekyolu organised several other international events in different industries in Istanbul, Kazakhstan, Tajikistan. Due to success of its events and quality of services, Ipekyolu has been awarded as UFI (International Exhibition Organisers Union) member status since 2007. As a result of market needs, demand from cosmetics, beauty industry, after 3 years of repowering, refreshing and rejuveunating, IPEKYOLU recently launched Beauty Istanbul event with new brilliant ideas. BeautyIstanbul expect to host more than 400 exhibitors from 40 countries main parts of exhibitors being from Turkey, Europe, Asian countries. Personal care products, perfumery, hair products, spa & wellness

products, make up, dermocosmetics, nail care, hair & beauty salon equipment and products, home care and cleaning/ hygiene products will be showcased. An important focus of the exhibition will be for growing trends of Natural/ Organic Cosmetics and Halal Cosmetics. Beauty Istanbul will not only be a platform for finished products, but also will be a gathering place for retail chains source their own brands with concurrent event Private Label Istanbul. Additionally all the process of manufacturing cosmetics, beauty products, from ingredients, to packaging, machinery, labelling will be displayed at CosmakingIstanbul. BeautyIstanbul will be a 3 in 1 platform bringing together all segments of industry. More than 8000 professional trade visitors are expected from 100 countries being at least 35% international. BeautyIstanbul, in terms of buyers, is not only targeting traditional hub-regional markets but also far destinations: all CIS - Ex Soviet Areas (in Kazakhstan, Tajikistan, Uzbekistan Ipekyolu has its own offices), Eastern Europe and Balkans, Middle East, Gulf & Arabic speaking countries, North Africa and Magrheb, and new undiscovered markets of all African continent covering about 50 countries,

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including Central – Latin America and Carribbean countries, and South & South East Asia. BeautyIstanbul team recently had a roadshow trip to Panama, Ecuador, Costa Rica and Mexico to promote the event. To assure this targets, BeautyIstanbul’s multilingual big team started its activities for the event, almost 2 years ahead, all over the world, making roadshows, direct face to face contacts and visits, using conventional and online as well as social media. In addition to organiser-IPEKYOLU Exhibitions own efforts, the magic city Istanbul itself with its business, history, nature, culture, leisure contribues convincing buyers to come to Istanbul and event. Turkish Airlines with its transit hub Istanbul, being the number 1 airlines flying much more destinations throuhghout the world makes it easy for both exhibitors and visitors. BeautyIstanbul is investing for international hosted buyer program to make sure the success and quality of international buyers at the first edition and targeting to host 1.000 international buyers from all around the world. New date: BeautyIstanbul’s October 2–3–4 dates have been specially chosen to meet the expectations of both manufacturers and buyers. New venue: Istanbul Congress Center is at the heart of city, just less than 10 minutes walking distance from main Taksim Square and close distance to all attractions in Istanbul, like Bosphorus, Istiklal StreetTaksim, Old City – Sultanahmet – Grand Bazar Area, Nisantası shopping district and several other shopping malls. See you at BeautyIstanbul, October 2-3-4, 2019 www.beautyistanbul.com.tr T. +90-212.222.90.60


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EXHIBITIONS

BeautyAsia 2018 a One Stop Avenue for Global Beauty Businesses

BeautyAsia 2018, a three-day beauty trade exhibition, concluded its 22nd edition year of introducing the latest beauty offerings in the region. More than 124 international exhibiting companies from 15 different countries convened in Singapore, reinforcing the BeautyAsia as the preferred trade show for the market. Gillian Loh, Project Manager of Lines Exhibition, said: “This year at BeautyAsia, we have gathered encouraging support from a number of foreign exhibitors from countries such as Croatia and Japan participating in the trade show, as well as returning exhibitors from Korea, Taiwan and many more. For many years, BeautyAsia has been a trusted platform for global businesses to convene and showcase innovative products, as well as gain opportunities with stakeholders expanding beyond Asia. We are excited to see what lies ahead of us for next year’s BeautyAsia, given that Asia’s beauty and wellness market is ever-growing and the rapid development of technology brings new possibilities in the market.”

BeautyAsia aims to connect suppliers, manufacturers and distributors that could result in new product developments and business opportunities. Exhibitors at this year’s event have also shared encouraging feedback on their participation, citing the show’s attendance and new business contacts gained. Mr. Marc Donaldson, Founder and Managing Director of The Gorgeous Skin Company Pte Ltd, said: “As a first time exhibitor, BeautyAsia was a great platform to build up our brand and products’ presence in the Asian beauty and wellness market. The responses to our newest product, Purple 8 drink, is indicative of the growing support that beauty drinks are now receiving in the region.” “Through BeautyAsia, Vitastiq was able to successfully present our products to the attendees of the trade show.

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As a homegrown brand from Croatia, we are grateful for the opportunity and valuable support that BeautyAsia has provided to foreign businesses like ours to venture into the beauty market of Asia,” said Selena Petrovic, Corporate Communications Manager of Vitastiq D.O.O. Encompassing this year’s theme of natural products, FABLife - a Singapore-owned company, introduced Venna Rice Spa for the first time here in Singapore. Being a brand that is at home ground, Ms. Alice Neo, Founder of FABLife, said: “Given the longrunning success of BeautyAsia, we are glad to be part of this year’s exhibition as it was an excellent avenue for us to interact with potential partners in addition to building up our portfolio in Asia.” BeautyAsia 2018 is an annual trade show that incorporates four distinct shows: BeautyAsia, SpaAsia, HealthAsia and NaturalAsia. For more information, please visit http://www.beautyasia.com.sg/.


XVII International Exhibition of Beauty Industry

18–20 September IEC ∙ Kyiv ∙ Ukraine

+38 (044) 496-86-45 ic@pe.com.ua

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HALL 5-8

20-22 SEPTEMBER 2018

• 2000+ International products

customized for Asian consumers • Leading premier event in ASEAN serving Manufacturers & Distributors Educational Program on marketing strategy & production technology • Special Privileges: √ exhibitor information preview √ one on one meeting √ free sample of show catalogue √ free hotel accommodation

2 SHOWS, 1 VENUE SAME DATE, SAME LOCATION!

ORGANIZED BY

China Chengdu Beauty Expo

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SUPPORTED BY

China Beauty Expo

Shanghai 2018.05.22-24

RECOGNIZED BY

Mekong Beauty Show Ho Chi Minh City 2018.06.14-16


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R R R R R R R R R R R R R R R R R R R R R R R R R


RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, RAWPACKAGING, MATERIALS, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS,PACKAGING, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, MACHINERY PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY 73 www.exportmagazine.net


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hsacosmetics.com

With over 30 years of expertise in hair color and care, we connect our clients with their dreams, creating beloved and successful hair and skin care brands thanks to pioneering product concepts, formulas, design and full-service partnerships. We are the partners of more than 120 brands living in 90 countries all over the world and we offer a wealth of 1000 formulas Made in Italy. We distribute 4 own brands both in the professional market and retail: Nouvelle, Silky, Eslabondexx and Guudcure.

BEAUTY KENYA Nairobi 27TH- 29TH April · BEAUTY WORLD MIDDLE EAST Dubai 8TH- 10TH May CHINA BEAUTY EXPO 22ND- 24TH May · COSMOPROF NORTH AMERICA Las Vegas 29th-31st July

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events

ALL4PACK Paris 2018 The Business Accelerator In The Packaging Industry ALL4PACK Paris will take place from 26 to 29 November 2018 at Paris Nord Villepinte, France, bringing together 87,000 professionals for four days of exchange, demonstrations, innovation and presentations

Packaging is a sector undergoing deep transformation, fuelled by opportunities offered by Industry 4.0 and by the new requirements of the omni-channel B2B and B2C trade.

ALL4PACK Paris illustrates the interrelatedness of the sector’s 4 key business lines - Packaging, Processing, Printing and Handling and offers a comprehensive range which perfectly addresses the integration strategy witnessed by the market. This biennial international event is a hub for operational innovation, with more than 1,500 exhibitors (suppliers, manufacturers) who exhibit ready-to-be-implemented solutions forming a unique sourcing platform for finding new partners. Visitors have the chance to explore new ways to develop their business, identify the true trends of the future, with a four-day immersion in a “laboratory” for tomorrow’s solutions for packaging, packing, processes, printing and intra-logistics; they will also have the opportunity to meet experts, attend meetings revolving around specific topics and high-level presentations.

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In addition to this, supply/demand matchmaking and business meetings will be arranged along with a specific program organized for a selection of top European and African top buyers.

As a tradeshow, ALL4PACK Paris 2018 edition acts as a community facilitator, where French expertise and the creative French touch are highly regarded by international visitors.


I N T E R N AT I O N A L C O S M E T I C S O L U T I O N S

Via Ciserano - 24046 Osio Sotto (BG) Italy Tel +39 035 419 7798 - private.label@alfaparfgroup.it WWW.ALFAPARFGROUP.COM

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ALFAPARF group: A GLOBAL PRESENCE and THE HIGHEST COMMITMENT TO QUALITY In just over thirty years, an Italian hair color business has developed into a multinational company that is one of the largest independent privately-owned manufacturers in the beauty business.

from yesterdAy to todAy The Alfaparf story started in 1980, when its founder, Roberto Franchina, started a hair colour business, focusing on Italy. Business expanded to Spain and then to Latin America by the middle of the 1990s, followed by the creation of production facilities in Brazil, Mexico and Argentina. This development led to the creation of the Alfaparf Milano product line and the Alfaparf Group, an Italian multinational company. In the first decade of the 21st century, distribution was to voer 80 countries and sales grew by more than 100% from euro 100 million to 200 million, with sights now set on a target of euro 300 million. Today, based in Bergamo, near Milan, the Alfaparf Group is one of the largest privately-owned manufacturing companies of hair colouring, hair care and skin care products in the world, with five manufacturing facilities strategically located around the world with over 1,200 employees.

Beauty & Business, the private label division The mission of the Alfaparf Group is to raise the quality of services provided by professionals through its high quality products and services that reflect Italian style, creativity and modern international trends that exceed the expectation of its valued customers on a global basis. As an industrial partner of most of the important cosmetic and hair care companies in the world, the Group strives to provide the highest quality products including all the steps in the process, there by providing turnkey solutions for its customers. Beauty & Business is the private label division

of the Alfaparf Group. It manufactures hair colour, hair care and skin care cosmetics, developed through years of experience in the professional market and transferred to private label manufacturing. Today Beauty & Business fully understands the requirements of both customers and the market to create customized products that are always innovative. From formulation to packaging, every step in the product development is carefully followed and monitored to satisfy specific requests and reflects the competence and experience of the company in this sector. From the preliminary idea, Alfaparf assists its clients with marketing concepts. Alfaparf also takes a creative approach with its extensive Research

& Development expertise followed by industrial planning, all within the scope of the highest quality control standards in the industry through to the finished product ready for shipment. The Alfaparf Group’s product lines comprise professional lines for large hair salon chains or distributors who wish to develop their own-brand line (skin care, hair care and colouring); mass market products for modern distribution (retail colouring as well as a complete range of skin care and sun care products) and products to complete the ranges of other cosmetic manufacturers. From personalized formulations to personalized and designed packaging, the Alfaparf Group offers its customers a complete and turnkey service.

A four-pronged approach

The Alfaparf Group has a four-pronged approach, focusing on product quality, meeting customers’ needs with innovative and certified products; global production supported by five world-class manufacturing sites (Italy, Brazil, Mexico, Venezuela and Argentina) strategically located around the globe; experience in a wide range of products and markets around the world and support services in terms of product selection, packaging, graphics and regulations in different countries.

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Research & Development The Alfaparf Research & Development laboratories have more than 30 full-time chemists in Italy as well as labs in Mexico and Brazil. They form a highly skilled team including cosmetologists, chemists and laboratory technicians knowledgeable in the latest scientific discoveries, raw materials and product testing.

They also collaborate with international universities and highly specialized research laboratories worldwide. Research is carried out on hair from all ethnic groups and all testing is carried out using the most advanced laboratory instruments available, to ensure that the products are as effective as possible and their performances are long-lasting.

Worldwide competence All Alfaparf products comply strictly with the rules and regulations on production and marketing of cosmetic products worldwide. The in-house Regulatory Affairs Office takes part in the process of creation and development of all products, and regularly updates the current regulations governing the sale and distribution of hair care and cosmetic products supplied to each country. The Regulatory Affairs Office also provides all the necessary documentation to register products at the Ministries of Health and other agencies as required. Thanks to its direct knowledge in key markets, the Alfaparf Group, can offer its clients full support in developing projects, selecting proposals for packaging and creating unique graphic designs.

Production At its five manufacturing sites, the Alfaparf Group uses a process of quality control that is certified by major international agencies. The quality control process is applied to all aspects of production

which includes raw materials, packaging, processing, finished products and logistics. The five facilities all have a significant degree of automation and are equipped with lines for hair color, bleaches, liquid products for hair, skin

care and body as well as vials and packets. The company’s production sites in Italy, Brazil and Mexico have ISO 9001_2008 certification while all the sites outside Italy (Brazil, Mexico, Venezuela and Argentina) have local GMP certification.

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events

MAKEUP IN PARIS THE EVOLUTION OF EUROPEAN MARKET

The ninth edition of MakeUp in Paris is approaching! From the 21th to the 22nd of June, around 150 hand-picked exhibitors from the formula, ingredients, packaging and accessories industry will be united at the Carrousel du Louvre.

This year’s trade show will be the opportunity to focus on the evolutions of the European make-up market, innovations, new players through all the +fifteen conferences. As always, the Innovation Tree will take centre stage of the trade show,

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showcasing the IT Products selected by a panel of experts. For the first time this year, MakeUp in Paris will open a space entirely dedicated to Start-ups of all types! This year’s edition will also be the second edition of the “Digital Beauty” Village with a successful concept of “Learn, Test & Connect”. It will allow visitors to understand the digital challenges in the beauty sector digital challenges in the beauty sector, experiment fun-to-use tools and services, and make the right contacts with experts and new market players. Many other animations are scheduled for this edition that promises to be an explosive cocktail of conferences, experiences, networking but they will all be unveiled in due time... Don’t miss out this amazing opportunity to take part to the most important gathering of make-up industry’s main players! Until then, we look forward to seeing you at MakeUp in Paris 2018, only 3 months to go!


Carrousel du Louvre

21 &22 Juin/June 2 0 1 8 9h - 17h / 9am - 5pm

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//STYLING UNCOMPROMISING CREATIVITY & PROTECTION The essence of Eslabondexx is “trend-tech”, a contemporary lifestyle in which the research of the most creative design, fashion and art trends coexists with the most avant-garde cosmetic technologies: this is the concept behind ESLABONDEXX PROTECTIVE STYLING, products dedicated to the creation of unique looks, but that do not leave aside longevity and health of the hair.

THANKS TO THE PATENTED NIO-PROTECT TECHNOLOGY AND A MIX OF FUNCTIONAL INGREDIENTS, THE ESLABONDEXX STYLING IS FUN, BUT PROTECTIVE!

BEAUTY KENYA NAIROBI 27 TH - 29 TH APRIL · BEAUTY WORLD MIDDLE EAST DUBAI 8 TH - 10 TH MAY · CHINA BEAUTY EXPO 22 ND - 24 TH MAY COSMOPROF NORTH AMERICA LAS VEGAS 29

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-31 ST JULY


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Cosmoprof/Cosmopack 2018 A Breakthrough Edition For Mktg Industry

Mktg Industry is an Italian company that combines creativity, design and product development to supply, packaging solutions, full service and marketing tools for the cosmetic and makeup market. At the latest edition of Cosmopack 2018, Mktg Industry took over the scene with a totally new and larger stand, an eye-catching exposition space showcasing a wide range of new and innovative products. The company presented their expanded range of cardboard packaging introducing Powder Power make up cardboard palettes for pressed powders, hot poured formulas and baked powders. These palettes are fully customizable in any size, number of positions, insides and decorations and they are available with or without mirror in the inside.

Extra Flat Multifunctional Makeup Packaging Among refills “Flatty” was designed to occupy the smallest possible space (only 5 mm thick). This makeup case perfectly fits in a small purse, or in a travel beauty case. The packaging can be manufactured using 100% recycled paper only and might therefore be an ecological alternative to plastic packaging. It is 100% made in Italy and can be decorated with 4 colours printing, hot stamping and embossing. Brand-New Conceptual And Innovative Packaging Following the current trend of cardboard palettes, Mktg Industry designed the Powder Power DIY Palette. This palette is composed by two parts held together by a sliding system that works with 4 magnets inserted under the paper and allows to open and close the palette by simply sliding it, and also to separate the skin-cover from the base and at the same time to easily reassemble them according to taste, look, occasion or mood. This means that both parts can be combined together in an endless number of combinations to choose from.

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Mktg Industry also introduced “Collezione Gea” a complete line of packaging for makeup, that perfectly mixes cardboard, paper and plastic. A solution that allows to create an endless number of decorations with no limitations of colors and printing and at the same time allows to be more respectful of the environment by replacing plastics as much as possible with cardboard and paper. The Italian company completed its offer with new lip glosses and cosmetics tubes. A new selection of lip glosses in PETG with high thick walls and bottoms, different capacities and shapes, from cylindrical to squared design, and with a wide range of applicators to choose from. Two different lines of tubes for cosmetics and makeup: plastic tubes and laminate tubes with fast delivery times, and both available in different capacities and capsules.


italian company at the exclusive service of wellbeing and beauty professionals.

tel. +39-051/776010 - +39-051/776397 - commerciale@incocosmetici.com

In fact, sInce Inco was founded In 1971, it has been working

for hair stylists and beauticians, creating specific products that meet their high expectations, meticulously formulated by expert technicians using cutting edge technologies capable of ensuring efficient solutions.

specific professional lines, versatile and synergic tools are made with the products from which different solutions can be chosen for each individual cosmetic need which depends on the state of the skin, the hair, the technical objective to reach and one’s own creativity. the formulas are dermatologically safe and scientifically effective, of a high quality, with no preservatives, colourings or unnecessary additives.

inco’s vision is to be the ideal professional partner, capable of supporting the ideals of the hair stylist and beautician as entrepreneurs able to manage the elements of success in their own businesses aiming towards diversification by offering specific personalized products and treatments depending on the desires and expectations of each client, distinguishing themselves from competitors in the same market.

creating products for inco means doing so in an eco-friendly system with a low environmental impact, making it self-sufficient in terms of energy consumptions, putting the “health” of professional users and consumers in the fore together with the ability to meet wellness and beauty needs.

taking on new challenges and new projects has been, over the years, the boost to constantly and continuously upgrade the capacity and performance of our company and to depend on its own highly experienced and capable r&d division. a high level quality system, shared also by other leading national and international companies in the cosmetic, pharmaceutical (medical devices) and medical-surgical aid sectors. this extremely important diversification has led to stronger and hugely important production-collaboration relations which, in numerous cases, date back many decades, also making it possible to place significant technical performance Knowhow at the disposal of the professional market.

certified quality by bodies who, inspection after inspection, guarantee and safeguard the objective quality of production processes and management systems throughout every phase of our work.

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Qosmedix Offers Diane Nail Clippers Qosmedix has added a new collection of nail and toenails clippers to its beauty supply portfolio – Diane. The partnership with Diane will bring three Diane products to the Qosmedix vast inventory. Diane’s new collection of clippers come in a clear, reusable container, making them suitable for use in spas and salons and as a retail item. New to Qosmedix will be Diane® Nail Clippers 72-Pack, Diane® Curved Toenail Clippers 36-Pack and Diane® Straight Toenail Clippers 36-Pack.

Matte Black Vial With Interchangeable Applicator Tips

They have proven to be durable and easy to use; the stainless-steel clippers feature a fold-out nail file which files and clips nails evenly, sharply and safely.

New addition to Qosmedix Mini Packaging Line-Up Qosmedix, the leading supplier of high quality merchandise for the cosmetic, spa and salon industries, adds Spout Pouch to their mini packaging line-up. The food grade pouch is made from a flexible, durable and non-toxic MOPP material perfect to contain foundations, lotions, serums or any viscous or liquid-based formulations. Each pouch has a capacity of 10 mls.

Tamper-Evident Screw Caps are essential to delivering security & protection to your customers. This item is packed 100 pieces per bag.

Qosmedix Distributes Partex™ Towels Qosmedix continues to expand its large inventory and announces that it is now an authorized distributor of Partex™ Towels. Partex stands far ahead of the pack with their popular BleachSafe™ towels that safely launder in chlorine bleach. The professional line is offered in multiple sizes and colors, with styles including Economy Cotton a very affordable option for spa and salons looking for a basic, functional, first quality white towel for all sorts of uses,

Qosmedix’ mini packaging line can boast a brand new additionMatte Black Vial coming with five interchangeable applicator tips. The 3.5 ml Vial is perfect for packaging a variety of makeup formulas including mascaras, brow gels, lip colors and more. The corresponding applicator tips have been designed to be versatile in applying different cosmetic products, offering convenience and style to every user. The collection in fact, includes a Flocked Doe Foot Applicator, a Brow Brush Tip Applicator, a Lip Brush Tip Applicator, an Eyeliner Brush Tip Applicator and a Mascara Wand Tip Applicator. Each applicator tip features an attached wiper. Furthermore, the vial’s small size makes it ideal for sampling.

micro4™ Microfiber, Dlux1™ Professional Cotton, American Standard and Bleach Guard™ Towels, fluffy, soft, thick, absorbent, highly durable and also bleach and peroxide resistant.

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These towels are machinewashable, ranging from lighter to heavier weights. They are available in black, white or gray depending on style. In addition to reusable towels, Qosmedix has also added a Disposable Towel, Black from Partex™ to the extensive collection – convenient for quick use and easy turnaround. Partex Towels is a staple in North American barbershop, spas, nail salons and hair salons with a reputation that continues to get stronger.


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PROFESSIONAL HAIR PRODUCTS Industrie Pagoda exploits synergy between constant technical and scientific evolution and research performed by the internal laboratory to identify innovative proposals, develop state-of-the-art custom preparations designed to satisfy customers’ needs and guarantee the highest raw material and end product quality standards. BLEACHING POWDER Industrie Pagoda bleaching powder produces excellent results without damaging hair. The various formulations available satisfy the habits and needs of customers and cover all techniques: streaks, highlights and total bleaching. • Bleaching power of up to 9 shades • Compact and supercompact bleaching powders prevent the release of volatile powders during paste preparation • Smooth, compact paste that is easy to mix with oxidizing emulsion • Rapid bleaching • Low ammonia content and ammonia-free formulations • Conditioning and hydrating properties • Custom preparation consulting • Preparation formulas can be personalised with extracts and active ingredients based on customer needs

• All formulations can be scented with stable fragrances and coloured in various shades. BLEACHING CREAM Bleaching cream is a revolutionary product with a formula that guarantees optimum bleaching performance while protecting hair. Bleaching cream is easy to apply and powder-free. • Bleaching power of up to 7 shades • Easy to mix and easy to apply • Optimum professional results • Nourishes and protects hair and reduced risk of scalp irritation • Two standard colours: white or blue • Can be scented with stable fragrances.

POWER UP YOUR BRAND

WITH OUR HAIR BLEACHING LINE! Production and packaging of premium quality hair bleaching powder, hair bleaching cream and peroxide cream, private label, customized formulas avaiable, to meet every need.

INFO: sales@industriepagoda.it - www.industriepagoda.it

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interview

industrie pagoda Beauty Solution for private label The Bergamo company, solely dedicated to private label manufacturing, is showing continuous growth

INTERVIEW WITH VITTORIA CONDEMI EXPORT MAGAZINE: When did your company start business? VITTORIA CONDEMI: Lorenzo Condemi founded it in 1980, driven by a very great curiosity for everything that was the world of chemicals and machinery and, above all, by a passion for the world of cosmetics. He began, like many others, in a small industrial unit, to then move the company to where we are now, near Bergamo. The ‘Doctor’, as everyone calls him, is very attentive to seeing market trends and addressing interesting sectors, finding market niches which often others overlook. This was how he decided to start making bleaching powder and paste for hair, even though this meant organizing production in specific areas, knowing that the ingredients were difficult to deal handle and to balance correctly. EM: What is the decision to operate only in private label manufacturing due to? VC: This was a strategic decision from the very beginning, to want to provide companies with their own brand an accurate and exclusive service that goes from formulation to consulting on which products can be the best for them, from production to packaging, to the creation of the graphic part is required. This is the area in which we operate, in complete transparency, offering our clients the best assistance. EM: Industrie Pagoda soon looked outside Italy… VC: definitely, Our sales are represented by 60% of foreign clients and 40% of Italian clients.

Working on performing machinery is already synonymous with optimum results. Clients can also ask us for new categories of products for which we are not yet equipped. Each time we evaluate the case and take the relevant decision. This was the case last year when we bought a machine to produce tubed in an unusual size, with a diameter of 60. The advantage of making larger tubed, containing up to 500 ml of product, is that we are amongst Vittoria Condemi Dottor Lorenzo Condemi and Ms. the new to supply this type of production. Boosting production is a priority Obviously, the fact that our products for us, because it lets us offer are ‘made in Italy’ is considered an the customer a better service, important factor by foreign markets; cutting the industrial costs. in addition, our company represents a guarantee, both because it offers EM: You represent the second innovative products and because we generation, and are female. have all the necessary certifications, When did you join the company ISO 2001 and GMP. Being on foreign and what has your contribution been? markets also allows us to have greater VC: I am certainly not a lab technician mental openness and attention like my father, even though to the most up-to-date trends. he has always shared “work” subjects in the family. EM: How important is it to always My professional background, have new machinery or at least before joining the company up to date machinery to meet four years ago, is in the world of the customers’ requirements? communication and advertising. VC: It is fundamental at least for The contribution that I have tried two reasons: to be able to rely on a to make first of all was therefore on the production cycle that does not create level of image and communication. problems, both for the result of the At this year’s Cosmoprof we product and at psychological level put the image of a mascot for those who work on the machines. alongside that of the company.

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interview

It is a character whose profession has something of the chemist, something of the hair designer, between the technician and the inventor; someone who respects tradition but projecting himself towards the future. The aim is to give a fresher image of our activity, launching an attractive and reassuring message to our clients: we are a problem solving company, always ready to suggest new ideas and solutions, customized according to specific requirements.

EM: In which direction can your company develop further? VC: First of all, our approach is global in all senses, both in the company and outside it. In-house, everyone knows everyone else’s job: the operators know the activities and the requirements of the commercial sector; the sales people are often in the production departments to get to learn about the products and the production techniques.

Dr. White, Industrie Pagoda’s mascotte

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Further development, which will definitely pass through boosted production and a boosted “machine fleet” and the reinforcement of the commercial area both in Italy and abroad, will not change our current way of operating: whatever our size, the attention and respect for our clients and for all those who work with commitment and dedication so that ours is a ‘fine company’. EM: As a consumer, would you use your products, and why? VC: The answer is obvious: of course I use our products, and not only to test them! Because they are made with good professionalism, and also with the heart. We put a great deal of enthusiasm into our work, so that often we can anticipate the wishes of our clients. I keep repeating that the company is made up of people, not only of numbers and which is why we want to establish a dialogue, a direct line with our partners. When a product leaves the production chain, ‘you can feel’ it has been made with love by people who would use it. Our growth consists precisely of knowing how to give value, with satisfaction. C.S.


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Pinkfrogs Launches More Performing Products At Cosmopack 2018 During the recent edition of Cosmopack 2018, PinkFrogs won the “Best Formula Skincare” award in the skin care formula category for their Warm & Cold Program

For 35 years, PinkFrogs have been developing and manufacturing up-to-date, high-performing cosmetics and formulas. An advanced laboratory creates innovative formulas that respond to the growing demands of the market always in line with new trends and fashion. Cosmopack 2018 was once again a success for this trendsetting company with the launch of different winning products and formulas. Among the latest presentations, PinkFrogs has introduced a QR code which will allow the access to info, pictures and tutorial videos providing more details about formulas. This new service will enable companies to find innovative solutions that can be easily customized. Warm & Cold Program Winner Of Cosmopack “Best Formula Skincare” award 2018 Cosmopack awards celebrate innovation and excellence in the manufacturing supply chain with prizes for all the product categories at the fair in Bologna. In order to give an immediate boost of energy and make the skin shine in a few minutes, PinkFrogs have created a quick and effective facial program that in a few minutes revitalizes, soothes and refreshes the complexion, giving it a fresh and radiant look. WARM & COLD 2 in 1 program for a beauty professional treatment to use at home, consists in a “hot effect” mask to open the skin’s pores and detoxify it followed by a “cold effect” mask to complete the purifying action, to hydrate and sublimate the epidermis.The two complementary formulas act in synergy for immediate beauty results. The heat allows to open the pores, get rid of toxins and impurities with ingredients such as

Green Clay combined with Rice Starch and Volcanic Lava Powder while the cold soothes and allows you to convey active ingredients such as Allantoin, a complex of Peptides, Amino Acids and Vitamin B. Menthol then ensures a refreshing and soothing effect. The complexion will be instantly more radiant, fresh, compact and uniform, ready to receive further treatments. Cosmopack awards celebrate innovation and excellence in the manufacturing supply chain with prizes for all the product categories at the fair in Bologna. The Appeal Of Sensuality CorsetCream is a range of products designed to gently film up and sculpt every woman silhouette. CorsetCream Extra Density Face and Neck makes the skin smooth and compact for a young-looking aspect. Corset Cream Antigravity Bust keeps skin more elastic and compact stimulating skin’s supporting fibres.

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The delicate texture acts as a light supporting film that sustains the skin and prevents stretch marks while imparting a new silky radiance. Corsetcream ultra Firming shape- Abdomen And Hips fights loose skin, fatty deposits on belly, thighs and hips. The cream contains active ingredients that nourish and moisturize skin for a surprising beautiful result. Drops of Petals These two complementary and highlyeffective products are enriched with petals that give them an elegant and sophisticated aspect. Their formulations include extract of Orchid and Hyaluronic Acid for an instant revitalizing effect. EssenceRivitalizing Drops of Petals provides intense and vibrant vitality to the skin while helping cellular regeneration. Revitalising Mask Drops of Petals is an innovative formula that melts down into the skin reinforcing and toning it for a natural vitality. Delicate yet effective, this mask is ideal for any skin type for a radiant and fresh look. Crystal Sun Stick SPF 50 Ideal for all family it can protect any area of the body and face, even the most delicate ones. Its transparent texture preserves and emphasizes tattoos. This practical gel effectively protects while highlighting the tan.


interview

KROM: PROUDLY ‘MADE IN ITALY’ Interview with Ferdinando Odorici

We asked Ferdinando Odorici, founder of Krom, what it’s like developing products for his range. Over the years, Mr. Odorici has used his vast knowledge and wealth of experience to develop his own unique hair colour product range. Each product is crafted based on properties of rare or ancestral natural beauty sources, such as Argan Seed Oil and Calendula Officinalis Extract, to deeply nourish hair and optimize colour. Today, we’re talking to Ferdinando about his hair colour brand. EM: How is Krom different from other hair colour brands? FO: Most hair colour brands have been created by hair stylists, there are a lot of stylist brands out there today. It can be difficult to navigate. However, I am a hair colourist, and that is where the idea of “care” really comes in, because a beautiful colour will never last if you do not take good care of your hair. This is why my products are formulated not only to dye hair but also to protect it. EM: Why was it important for you to use natural ingredients such as calendula or argan seed oil in your products? FO: Something I take pride in, is the high concentration of natural active ingredients in my products. Each ingredient I use serves a specific purpose, for instance calendula has preventive virtues, it protects the hair fibre. Argan seed oil is a true natural treasure, it deeply nourishes but also repairs the hair fibre deep inside.

EM: How do you figure out what ingredients work together and which ones don’t? FO: I work very closely with my laboratory during the entire product development process. It starts with my wish list; I suggest ingredients that I would like incorporated in the formula. I rely on their expertise when it comes to developing products. EM: Do you get an idea for a product or are you usually inspired by an ingredient? FO: Both. It all started with Color One my first product. Color One is a permanent hair colour cream formulated according to standard formulas. From there I have expanded and, through working with my clients and Krom viewers, I have developed hair colour products that resolve my clients hair issues, such as Argan Color Oil. Argan Color Oil is an ammonia-free hair colour created for people with a sensitive scalp. Its formula reduces the risk of irritation, itching or redness of the skin.

Dyes and ingredients have to work harmoniously together. Most importantly, the performance has to be up to our standard. I always test products myself and have the stylists and assistants at the salon try them on clients as well. EM: Is there one product that was especially difficult to perfect? FO: The product line that took a bit more time to perfect is my Emotion 10 collection. The products must develop colours in just 10 minutes so that a reduction in exposure to permanent hair dye compounds reduces the risk of skin irritation. As I said before, the amount of time it takes to approve each formula is lengthy. From there, I begin testing the performance of each formula. Beginning with version one at my office, salon and I test until it is absolutely perfect.

EM: What is the hardest thing about developing the formulas for your hair colour products? FO: At times a formula can be perfect fairly quickly, other products can take three to five years and beyond to get them to where they should be. There are many components to factor in when creating a new hair colour.

COSM.O S.r.L. via Braguti – 25020 Pralboino (BS) - tel. +39-030/9176360 – fax +39-030/9547229 commerciale@cosmohairproduct.it Ferdinando Odorici 93 - www.exportmagazine.net


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PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS ACCESSORIES, PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS FURNITURE FOR PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS PRODUCTS, ACCESSORIES, FURNITURE FOR HAIRDRESSERS 95 www.exportmagazine.net


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In New York, the Italian hair dryers conquer the visitors of the trade fair IBS 2018 The recent edition (no. 101)) of the International Beauty Show, one of the most important ones in the beauty world in the U.S. took place in New York at the Javit Centre from 10th -12th March. The big booth at the centre of the exibition area was organized by the Parlux distributor for USA, Messrs. Turbo Power who presented the large range of the famous “made in Italy” products.

The new technologies developed during the years by the Parlux Research Laboratory brought the company to present professional hairdryers more and more efficient and efficacious. Innovative long-life motors, very light and powerful, having an ergonomic and practical design and exclusive devices, among them the very new “Air Ionizer Tech” allow for very quick hair dryings, the best negative ions emission which permit to avoid static electricity of the hair and help to always obtain soft, shiny hair. These hair dryers are very well known by the US professionals of the industry thanks to their innovative motors, to the quickness and efficiency of their use during the hair styling. Essential features to better perform one’s own job. And why not, also by the different many colourful versions which can satisfy any personal taste or furniture type in any hair salon.

New Parlux ALYON® and Parlux ARDENT®: The excellence of hair dryers at Cosmoprof Worldwide Bologna 2018 At Cosmoprof Worldwide 2018, Parlux was present at Hall 33, at a great exibition booth which was visited by a crowd of professionals of the industry, customers or potential ones who could know and appreciate two brand new products in the hairdressing accessories world: the hair dryers Parlux ALYON® and Parlux ARDENT®. Their giant pictures and videos invited to stop and “get to know and touch” their effectiveness. Parlux ALYON® is the new excellence professional product; long-life and powerful, (2250 Watt) lightweight, easy to handle, it allows very quick hair dryings and excellent performances in any hair salons; it presents a modern, ergonomic design having prismatic shape and is very colourful (eight new bright colour versions are available). It mounts an innovative motor called K-ADVANCE Plus® having a new resistance to variable geometry and presents the “Air Ionizer Tech” technology (which is able to optimize the emission of negative ions and quicken the hair drying time leaving hair soft and shiny eliminating static electricity). Another important brand new feature is the HFS (Hair Free System-patent pending) which mounted on the air intake, catches and collects the hair leaving the hair dryer clean and efficient for a long time. Parlux ARDENT® is the other new Parlux 2018 product and is the first one “Barber Concept” completely devoted to the use by men hairdressers.

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Practical and lightweight, it was created with a high standard technology and presents a new motor, (1800 Watt) with a new resistance to variable geometry, a vintage design, (colour called “brushed graphite”). The new “Air Ionizer Tech” system optimizes the emission of negative ions and quicken the hair drying time, leaving hair soft and shiny eliminating static electricity; ideal features to style hair, beard and moustaches. Both the new hair dryers are produced with the Parlux Eco-Friendly philosophy for long time present on any Parlux model (zero harmful emissions, re-cycling materials and packaging, energy saving devices) and may be equipped with the Parlux Melody silencer (the silencer which reduces of 47% the noise of the operating hair dryer) as well as with the special diffusers, according to the needs requested by the preferred hairstyle. Some nice “selfie” with the two new Parlux hairdryers were taken and posted on the preferred social networks by visitors who stopped at the devoted SOCIAL area of the PARLUX big booth at Cosmoprof.


# W E A R E PA R LU X

THE NEW PROFESSIONAL EXPERIENCE

Professional K-ADVANCE PLUS® motor Duration: 3000 hours - Air flow rate: 84 m3/h Ideal power 2.250 Watt “Air Ionizer Tech” technology “HFS - Hair Free System” device “Anti-warming” front body Ver y light and ergonomic Available in eight trendy colors 97 www.exportmagazine.net

PA R LU X . I T


13th - 15th October 2018 | ExCeL London

13th - 15th October 2018 | ExCeL London

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REGISTER YOUR INTEREST www.salonshow.co.uk/swoman 99 www.exportmagazine.net


events

Top Hair DÜsseldorf 2018 The organizers of the trade fair, exclusively open to trade visitors only, drew great satisfaction and a very positive feedback from the encouraging results obtained by this year’s show

Held once a year, alongside the renowned BEAUTY DÜSSELDORF, the international show TOP HAIR 2018 scheduled on the 10th and the 11th of March took place at Messe Düsseldorf and closed on a high note achieving great results. It hosted over 450 exhibiting companies from 20 nations and nearly 37,000 professional visitors from 42 countries. delighted at the positive mood of the two previous days of the fair. The new look of TOP HAIR Düsseldorf with its new name, new logo and optimised hall layout has really confirmed the show’s relevance in the beauty industry.

New Hall Layout Optimised Visitor Flows The 14th edition of TOP HAIR Düsseldorf has grown this year by one hall, running for the first time in Halls 4, 5 and 6. “TOP HAIR is continually growing, there by underlining its relevance for the sector as a brilliant business platform and important trade fair,” says Michael Degen, Executive Director at Messe Düsseldorf,

Renowned Names, Trends And Training - The Magnets Of The Show The two days of the trade were packed with hair cosmetic and wellness products, tools, wigs and hair pieces, furniture, trade press, services and more presented by top performers like Babyliss, Goldwell, L’Oréal Professional Products, Paul Mitchell, Tigi und Wella as well as Eslabondexx, ghd, Moroccanoil, Olaplex and Tondeo who presented their ranges in the field

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of hairdressing supplies, professional haircare and hair cosmetics. TOP HAIR is not only new product lines but goes beyond them, offering an event program that is unmissable. As a unique forum for the training it provides the opportunity to have a look at the best professionals’ world-class special shows (Hall 6), workshops (Halls 4 & 5), Cutting Factory (Hall 4), Barbers’ Corner (Hall 4) and congress (Hall 4) presenting topics such as salon management, marketing and so on. The show is a platform offering a comprehensive picture of this industry. The next edition of TOP HAIR – MESSE Düsseldorf will be held on Saturday 30 and Sunday 31 March 2019. Running in parallel is the new BEAUTY DÜSSELDORF (29 to 31 March) with the make-up artist design show.


!"#$%&'()*+&,)&-)%(.-%)*#,/#.% )!

Presents

Crédit Photo : Cat and Frog - Make up : Romain Cattez - Stylisme : Laura de Villebonne - Coiffure : Ludovic Geheniaux

PARIS 2018

8, 9 & 10 SEPT 18

GET FREE PASS WITH THIS CODE : MCBEXPORT

THE INTERNATIONAL HAIR AND BEAUTY EVENT Get your free pass online with this code on www.mcbbybeauteselection.com 101 www.exportmagazine.net

PBE PROFESSION BIEN-ETRE


events

MCB 2018 The International Platform for Hair And Beauty Waits For You In The City Of Love In September 2018, Paris will host MCB, a unique international meeting dedicated to the world of beauty. Many high quality shows will be offered on the big stage of MCB to recognize the Best salon Award, Best Emergent Talent, Best Innovation and much more….

and getting information on innovative products and services on a global scale. MCB by Beauté Sélection, synonymous with Education and training, workshows, products and trends inspiration, goes beyond this all-inclusive beauty range featuring also interactivity, social networking and business contact.

Next 8th, 9th and 10th of September 2018 MCB by Beauté Sélection will offer a unique appointment dedicated to the world of beauty at Paris Expo, Porte de Versailles. Paris will become the capital of beauty and hair.

This is a comprehensive event embracing the world of make up, nails, aesthetics, hair and the whole beauty business. This unmissable appointment offers the chance of understanding and catching professional opportunities

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A Packed Program Full Of True Artistry, Technology And Education Once again, this year’s edition will boast a rich program including artistic shows, conferences, hairdresser


events

and makeup shows, demonstrations and meetings with a real feedback. The most renowned brands will put on stage on two different areas dedicated to workshows, more than 15 hours of interesting workshops, presentations of trends and innovation. There will be a two-day conference, an occasion to meet leading experts and talk about expectations and terms of management, marketing and business development. The rich program will also include the following highlights: Village Digital and Technological innovations will introduce new fidelity apps, hi-tech products and outlet digitalization. Innovation Awards will be given to the best innovations of the year 2018. The Hairdresser The Hairdresser, in partnership with Biblond, offers 7 candidates the opportunity to win the job of their dreams. A jury evaluates the professional skill of young contestants who will offer live performances on stage.

Hairworld in Paris: For the second time, MCB by Beauté Sélection will propose and host a very special competition for those who thrive both in their careers and in the competitive hairdressing realm: OMC HAIRWORLD 2018 in Paris, France. It will attract the most

“Best Emerging Talent” created by Estetica France in partnership with MCB by Beauté Sélection International competitors vibrating with movement will share their awe-inspiring presentations rich of innovative ideas in front of 4 professional mentors. The contest also gives the opportunity to discover new artists and creative ideas.

competitive participants in the industry on a global scale. OMC Hairworld 2018 World Cup offers the best of international hairdressing in terms of creativity and technical skill. This competition gives great opportunity to highlight 1,300 international talents.

What’s New in Paris in Partnership with L’Eclaireur This highlight offers an exceptional visibility to all exhibitors presenting their special innovations. The format includes two Villages: Village Product showcases all innovations in the field of cosmetics, material, accessories and furniture;

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Best Salon Award What’s up in Paris offers an Awards Ceremony promoted by Estetica Design and MCB by Beauté Sélection. The best interesting, practical and innovative design of salons will be awarded by a technical jury that evaluates and selects the prettiest hairdresser, beauty and aesthetics salons created in Europe.


28 - 30

ORGANISED BY

SEPTEMBER International Image and Integral Aesthetics Exhibition

2018 PROFESSIONALS ONLY

HAIRDRESSING • AESTHETICS • AESTHETICS MEDICINE • MAKE-UP & NAILS • Micro-pigmentaTIOn • NATURAL COSMETIC • Barber AREA

NEW INTERNATIONAL EDITION

27-29 OCTOBER 2018

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The greatest event in hairdressing · GALA OMAT · FASHION NIGHT - L'ORÉAL PROFESSIONNEL · EFFERVESCENE with MIKEL LUZEA · BEAUTY VISION by WELLA · BARBERIAS CON ENCANTO AWARDS · QTARS NIGHT · FIGARO CATWALK & AWARDS The most complete training program:

· BUSINESS MEETING · HAIR ACADEMY · HAIR LOOK FOCUS

MUCH MORE IN SALÓN LOOK 2018 More information at www.salónlook.ifema.es Download the APP

Follow us:

#salonlookmadrid

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Programme subject to possible modifications

· BARBER RING


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Nazih The Game-Changer Nazih, the game-changer, amalgamates concepts, technology and trends in the beauty industry, to give each customer an entirely new bespoke beauty concepts and bespoke beauty products. The millennial and the Gen Z are the target groups of our bespoke concepts and bespoke beauty products. This new concept was developed by us, to address the new buying behaviors of millennial and generation Z, who both are highly tech savvy and app aficionados, and it is quite only natural that we have customized the beauty concept and make them bespoke for each individual. For this, our marketing channels have been modernized to incorporate the customer requests and related information, and analyze the requirements sensibly and recommend bespoke expert solutions remotely.

NAZIH HAMAD Founder & Managing Director

T

his is the game-changer, of addressing the customer demands of bespoke concepts and products, by precisely choosing the concepts and products, to fit to their specific and exact specifications, and formulate them through intricate logic, and deliver their demands to the individual customers› doors with a recurring, subscription-based (bespoke-model) model of marketing, all through apps and done remotely. The enablers of the new bespoke model need robust technology, highly trained and qualified professionals and open system

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model of supply chain management, based on ethical and socially responsible values. Our supply chain adds value at each stage of the processes, and use processes as the opportunity for satisfying the actual needs of customers, rather than providing them with static products, which is outdated and driven by ‘one size fits for all’ mantra. We believe in health, emotions, nutrition, and holistic beauty based on geo-locations for each customer, to formulate bespoke concepts and products for them.


STRENGTHS OF NAZIH IN CONVENTIONAL MARKETING With the robust supply chain management system, relying on technology and professionals, the company is able to successfully serve the customers and improve their happiness and satisfaction levels, creating the largest satisfied and happy customer group, than any other beauty marketer in the world. Our customer base has more than 100,000 salons and beauty parlours as regular customers, and many more times number of walk-in customers, who are managed through different customer loyalty programs based on customer classification. The millennial and Gen Z are managed only through apps, and provides them the events to experience virtual reality and gather the much needed information, with their knowledge, about their preferences and expectation of beauty. Unlike other companies, we uphold our ethics to the highest level during this information gathering by ensuring that preferences, personals information etc. are collected and used only for the purpose it is intended.

Why Nazih?

It’s just because everything old is New again! As the pioneer of professional beauty industry in Middle East & North Africa (MENA) region, Nazih is the only active promoter of ‘Mass Sustainability’ in the region through its prolonged efforts, to reduce carbon emissions and support this cause, by providing inputs to suppliers for improving the biodegradability of its products. This role is aptly identified and endorsed by the world’s leaders in professional beauty, which makes Nazih as the largest and the most sought after marketer of beauty products in the Arab world and MENA region.

HOW NAZIH CAN?

ADDING VALUE AT EACH STAGE OF SUPPLY CHAIN Our infrastructure system is based on sustainable principles and quality models which reduce consumption of fuel and other resources. This ensures that our supply chain is belt on sustainability which is evident from our procurement to the last chain: the customer. Involving only supply chain partners who have proven efficiency in operations, thereby reducing cost of operations, and timely transportation of products. Our company confirms the least cost of products, transfer the reduction of cost to our customers (better than other competitors) that can achieve the loyalty and satisfaction of our customers. Our logistics system is enabled with hi-tech tracking process, through which our operations team ensures the delivery of the products as per promise which are moved also with constant monitoring

Nazih converses to the millennial and the Gen Z customers through Instagram, Youtube, Snapchat, facebook, twitter etc. to share their thoughts, believes, and expectations. It does not mean that we totally left traditional marketing techniques, tools and theories, which we use for serving and supporting our large base of conventional customers.

We use our own team of logistics to supply products to customers, for which we use more than 1000 multi-purpose-vehicles (MPVs), which are highly fuel efficient, used for both sales visits and transportation of products. This has resulted in very high reduction of our capital cost for logistics support. This has enabled Nazih to reduce the cost of operations by almost 2%, which has increased our ROA ratio.

Our dynamic web portal provides blogs and beauty bloggs that provide virtual reality experience to millennial and the Gen Z, and also conventional customers.

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Retaining Product Quality at every stage of Supply Chain

What is the next big thing of Beauty in the region? We provide our suppliers with high value market intelligence, about the much needed trends and aspirations of millennial, Gen Z and conventional customers, through our regular interaction and communication with them. Nazih is with customer all along, and what the customer aspire is what is offered by us.

Water weight foundations: No one is now interested in weighty foundations, and customers demand lighter than water foundations and look into complexion matching results for their real skin.

NAZIH PREDICTIONS FOR 2019 AND BEYOND Masks and Patches: It is not about face masks alone, specific masks for chest, arms, hands, cuticles, lips, clever microchannelling patches, 3D-printed eye patches, self-dissolving micro-needle masks (from hyaluronic acid) will be trends. Body treatments similar to face: Need cleanser, serum and acid exfoliators for not just the face but for body too. The antiageing treatments should beautify the largest organ of the body, the skin that is exposed to harsh climate, which make it dry and irritated, for which hydration and rejuvenation are the need of the hour. Skin needs anti-ageing nutrients to protect it against oxidative stress and damage inflicted on it by climatic conditions, especially in this part of the world.

Future is for Lifestyle Beauty Brands: Why customer need to step into a shop, if they can choose the same and order it by staying at the comfort of their home, at a lesser price? Of course virtual shopping is not based on experiences, but more often it is the blogs which act as influencers in their decision making. Conventional customers are attracted to shops to compare, test and receive expert advice from technicians on products and its applications. However, the millennial and Gen Z rely on apps to shop beauty products, which make it difficult for marketers to attract them to shops to choose beauty products. Here is the role of ‘lifestyle’ beauty brands. Relate the brands with lifestyle of each individual customer, and as said this is not easy. But this is the reality of beauty industry of tomorrow. International brands are just doing this by equating various themes such as sustainability, biodegradability, use of less water to cleanse like dry shampoo for skin etc.

Demand for gadgets: To successfully treat anti-ageing, masks, microneedling devices, acne treatment for spots, eye massager etc. will be the future personal care tools, which the millennial and Gen Z are supposed to carry in their holiday bags.

A New dawn in the horizon

The MEA region has awakened to see the opening up of the huge markets of Saudi Arabia and Iran, and the momentous disowning of cultural taboos, which will boost the beauty market, more than what the predictions about the market in the future. With peace gaining momentum in the Middle East, the market is on a high lift launch pad. Nazih is geared for this surge, and has modernized its infrastructure and modified its marketing arsenals, to stay beside the tech savvy millennial and Gen Z and also our highly loyal conventional customers. With much needed competent professionals in our team, we are prepared. Are You?

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Beauty Industry in the MEA region to surge forward with oil prices crossing 70$ The research conducted by different market researchers around the globe predict that oil prices will continue to rise and cross $100 in the early 2020, which is a good sign for the beauty industry in the MEA region. The MEA region’s contribution to the global cosmetic market is around 3%, and is expected to exceed $ 37 billion by 2020 (Euromonitor). Traditional beauty products in MEA region consists of mainly three groups, Hair, Nail, and Salon products; Fragrances; Cosmetics, Skincare and Personalcare products; and Professional Equipments and Spa.

TRENDS IN BUYER BEHAVIOUR IN THE MEA With the rise in population of millennial and Gen Z, the customers’ demand of bespoke beauty solutions, either concepts or products, are based on individual specifications, more related to lifestyles. With technology aptly supporting them with information on fingertips, the millennial and Gen Z now push international companies to produce products which satisfy their specific needs. The millennial and Gen Z population in this region is now head on with app oriented buying behavior, which is forecasted at a growth of 32% CAGR between 2016 to 2020. International beauty companies therefore, are perform rigorous marketing campaigns, with specialized themes and messages, which are bases on socioeconomic and cultural individuality of the region, through social media in order to win them. But be aware that this group is highly aware of trends and movements in global beauty industry and also the brand image and ethical issues related with individual brands.


PARTNER RESEARCH

ARTEM GIORGIO VEZZOSI s.r.l. Via Contarella, 17 - I-42019 Scandiano (RE) tel. +39-0522-856185 - fax +39-0522-983197 BABYLISS PRO 1737 Route de Saint Bernard F-06227 - B.P. 213 - Vallauris Cedex tel.: +33 (0) 493-643333 - fax +33 (0) 493-648508 info@babylisspro.com BAREX ITALIANA s.n.c. Via Grazia, 11 I-40069 Zola Predosa (BO) tel. +39-051-751554 - fax +39-051-752757 Contact: Mr. C. Bajesi BBCOS s.r.l. Via del Lavoro, 37 - Loc.Cappellazzo I-12060 Cherasco (CN) tel. +39/0172-495277 - fax +39/0172-499566 www.bbcos.it - info@bbcos.it BEAUTY SERVICE Via Romolo Gessi, 14 I-25135 Fraz. S. Eufemia Brescia tel. +39-030-3363045 - fax +39-030-3363812 Contact: Mr. Giannantonio Negretti BECKER-MANICURE e.K. D-42655 Solingen - Friedrich-Wilhelm-str. 18-22 tel. +49/212-223340 - fax + 49:0212-2233421 info@becker-manicure.de - www.becker-manicure.de Bottega di Lungavita s.r.l. Via A. Verga, 13 - I-24127 Bergamo www.bottegadilungavita.it - info@bottegadilungavita.it Brelil s.p.a. V.le Europa, 10 - I-26855 Lodi Vecchio Lodi Tel. +39/0371-4611 - fax +39/0371-460331 www.brelil.com - e-mail: brelil@brelil.com CA-MI s.r.l. Via Ugo La Malfa 13 - I-43010 Pilastro (PR) - Italy tel. +39 0521 637133 - 631138 fax +39 0521 639041 export@ca-mi.it - www.ca-mi.eu CERIOTTI s.r.l. Via Moscova 21 - I-20017 Rho (Mi) tel. +39-02-93561413 - fax +39-02-93561646 e.mail: info@ceriotti.it - www.ceriotti.it CINDERELLAHAIR Inc. 12304 McCann Drive Santa de Springs, CA 90670 - USA tel. +1/562-903-1063 - fax +1/562-903-1064 Colordesign s.r.l. Via Silvio Pellico, 10 I-25086 Rezzato (BS) tel +39-030-2190568 - fax +39-030-2198771 info@colordesign.bs.it - www.colordesign.bs.it Contact: Mr. G. Mogni - Ms. S. Mogni CONAIR PRO 1 Cummings Point Road - USA - Stamford CT 06904 tel. 1-203-3519000 - fax 1-203-3519180 CONFALONIERI MATITE s.r.l. Via al Piano (Zona Industriale) I-23020 Gordona (SO) tel. +39-0343-42011 - fax +39-0343-42000 Contact: Daniela Battistessa Cosm.o s.r.l. Via Braguti - I-25020 Pralboino (BS) tel. +39/030-9176360 - fax +39/030-9547229 commerciale@cosmohairproduct.it Contact: Ferdinando Odorici COSVAL S.p.A. V.le delle Industrie 10/5 - I-20020 Arese (MI) tel. +39/02-93580479 – fax +39/02-93581022 www.cosvality.com CUCCIO NATURALé tel. 661-257-7827 - fax 667-257-5856 www.cuccio.com - starnail@starnail.com CUMBO s.r.l. Via Michelangelo Buonarroti, 10 I-20090 Cesano Boscone (Milano) tel. +39-02-4501581 - fax +39-02-4582623 Contact: Mr. R. Cumbo CTL s.p.a. Via Trento, 69 I-20021 Ospiate di Bollate (MI) tel. +39-02-3834321 - fax +39-02-38343231 info@ctlspa.it - www.ctlspa.it da galeno officine cosmetiche s.r.l. Via Boscofangone, zona industriale ASI I-80035 Nola (NA) tel. +39-081-8210296 - fax +39-081-19735752 giovanni.festa@dagaleno.com Contact: G. Festa D.D.A. s.r.l. - Demeral Via Divisione Acqui, 52 - I-36100 Vicenza tel. +39 0444 349001 ddaestero@demeral.com Dima Cosmetics s.r.l. Via Annibali 31/L - I-62100 Macerata (MC) tel. +39-0733 280228 - fax +39-0733 285843 www.jeanpaulmyne.com DOSETTA – Certys srls Via degli Ontani, 14 - I-00172 Rome tel. +39/393-9920171 mastrangelo@dosetta.com – www.dosetta.com Dott. Solari Cosmetics – Vertigo s.r.l. Via Po, 2 - I-26867 Somaglia (LO) tel. +39/0377-57613 – fax +39/0377-447210 export@dottsolari.com - www.dottsolari.com

DXT!NCT - 52 Zone s.r.l. Corso Inghilterra 12 I-12084 Mondovì (CN) tel. +39/3459455740 www.dixtinct.com

INDUPLAST s.p.a. Via Europa, 34 I-24060 Bolgare (BG) tel. +39-0358-354011 - fax +39-0358-354120 www.induplast.it - info@induplast.it

DZD COLOR CHART MANUFACTURING Co, Ltd Unit 2406, South Tower, World Trade Center No. 371-375, Huanshi Dong Road Guangzhou, Guangdong, China Zip Code 510095 Fax +86-20-8760-3991 tel. +86-20-8760-3992 - f+86-20-8760-1568 www.chinadzd.com - dzdh@chinadzd.com

Industrie Pagoda s.r.l. Via Spallanzani 24/26 I-24061 Albano Sant’Alessandro (Bg) tel. 035 501116 - fax 035 500894 www.industriepagoda.it - info@industriepagoda.it Contact: Vittoria Condemi

ELCHIM s.p.a. Via Tito Livio, 3 - I-20137 Milano tel. +39-02-5511144 - fax +39-02-55185141 www.elchim.it - export@elchim.it Contact: Dr. Sergio Bove

In Italy Haircolor s.r.l. Via Gianni Agnelli, 5 - I-25086 Rezzato Bs tel +39-030-2793574 - fax +39-030-2793442 info@initalyhaircolor.it - info@initalyhaircolor.com www.initalyhaircolor.com Contact: Mr. G. Mogni - Ms. S. Mogni

ELGON PIDIELLE s.r.l. Via Bergamina, 7 - I-20014 Nerviano (MI) tel. +39-0331-580166 www.elgoncosmetic.it - elgon@elgoncosmetic.it Contact: Mr. Andrea Laudando EMSIBETH s.p.a. Via Giovanni Murari Brà, 35/G I-37136 Verona tel. +39/045-503044 - fax + 39/045-502773 ESI s.p.a. - Aloedermal Via delle Industrie 1 - I- 17012 Albissola Marina (Savona) tel. +39-019-486923/25 - fax +39-019-486923 e-mail: export@esitalia.it www.esitalia.com - www.aloedermal.com ETI s.p.a. Via della Scienza, 49 - I-25039 Travagliato (BS) tel. +39-030-6863964 - fax +39-030-6863944 www.eti-italy.com - info@eti-italy.com Contact: Ms. Sara Civitelli Faby Line s.r.l. I-13100 Vercelli - Via Meucci Int. Chatillon tel. +39-0161-215333 - fax +39-0161-250523 FARMAGAN s.p.a. Via Fosso del Canneto 34 Galazzano 47891 - Rep. di San Marino tel. +378-0549/905852 www.farmagan.com - info@farmagan.com FARMEN INTERNATIONAL COSMETICS DISTRIBUTION Via Leinì, 150 - I-10036 Settimo T.se (TO) tel. +39-011-8023411 (sel. pass.) - fax +39-011-8023447 Contact: Mr. G. Manzetti - Mr. G. Bassignana info@farmenspa.com Figaro - TCHEON FUNG SING Str. Del Cascinotto n. 250 - I-10156 Torino tel. +39 011 2731949 www.tfssoap.com FORFEX PRO Münsterstrasse, 100 - D-40476 Düsseldorf - Germany tel. 49 (0) 211-97036-0 - fax 49 (0) 211-97036-49 GAMOX Via A. Toscanini, 86 - I-46043 Castiglione Delle Stiviere (MA) tel. +39-0376-636954 - fax +39-0376-940847 Contact: L. Gatti GA.MA® Italy s.r.l. Via Sant’Alberto, 1714 - I-40018 San Pietro in Casale (BO) tel: +39-051-6668811 - fax: +39-051-6668822 info@gama.eu - Contact: Mr. L. Facchini GAMMA PIÙ s.r.l. Via Caduti del Lavoro, 22 - I-25046 Cazzago S. Martino (BS) tel. +39-030-7751011 www.gammapiu.it - info@gammapiu.it Contact: W. Sartori GIAMBERTONE s.r.l. Via E. Fermi, 126 - I-00146 Roma tel. +39/06-5591909 - fax +39-06-5590890 daniele.introna@giambertone.it - www.giambertone.it GI-PICCO’S COSMETICS V.le dell’Industria, 43 - I-20037 Paderno Dugnano (MI) tel. +39-02-9106131 - fax +39-02-99041361 Contact: Mr. S. Inguaggiato GM KOSMETIK s.r.l. Sede Operativa: Via Romolo Gessi, 18 - I-25135 Brescia tel. +39-030-3363011 - fax +39-030-3362602 www.gmkosmetik.com - info@gmkosmetik.com

INTERNATIONAL HAIR KULTURE s.r.l. Sede Operativa: Via Romolo Gessi, 16 - I-25135 Brescia tel. +39-030-2352011 - fax +39-030-3363959 info@internationalhairkulture.com www. internationalhairkulture.com ITALCAPSULA G. Rotta s.r.l. Via Mestre, 9 - I-20063 Cernusco Sul Naviglio (MI) tel. +39-02-92101788 - fax +39-02-92102671 Contact: Mr. M. Ghiandoni ITALIAN GROUP s.r.l. Via Aldo Moro, 13 - I-25124 Brescia tel. +39-030-3762669 - fax +39-030-3361077 info@italiangroup.it - www.italiangroup.it JAGUAR Stahlwarenfabrik GmbH & Co. Kg Ketzberger Str. 22 - D-42653 Solingen tel. +49-212-25207/0 - fax +49-212-2520777 Kaaral s.r.l. Zona Industriale - C.da Piana Sant’Angelo I-66050 San Salvo (CH) tel. 0039 0873 343127 - fax 0039 0873 548151 www.kaaral.com - info@kaaral.com LADY BURD Manhattan office - 130 West 42nd Street, Suite 801 New York, NY-10036, USA 1.212.679.4941 - 1.800.533.0749 (TOLL FREE) 1.212.679.6415 (FAX) LANDOLL MILANO s.r.l. Via Soncino 15 - I-26010 Ricengo (CR) tel. +39/0373-267757 - fax +39/0373/267973 e-mail: info@landoll.it - www.landoll.it Contact: Mr. Fabrizio Luca Ascoli Little Butterfly Organic Ltd. 22 Priory Mansions, 90 Drayton Garden SW10 9RG London – UK tel. + 44/203-1513772 - fax + 44/2031513732 info@littlebutterflyorganic.com - www.littlebutterfly.com Contact: Mrs. Gudrun Wurm LOVEINC. International-BIG PROFESSIONAL Via Malta, 12 - I-25124 Brescia tel. +39/334.345.911.7 e-mail: St.loveinc.it - Skype: loveincstevn MAESTRI ELVARES & FIGLI s.n.c. Via Terenzin, 13 - I-42100 Reggio Emilia tel. +39-0522-553482 - fax +39-0522 553474 www.3me.it - info@3me.it - Contac: Mr. Maestri MAXIMA COSMETICS s.r.l. Via Staffali, 7 - I-37062 Dossobuono (VR) tel. +39/045-8601074 - fax +39/045-986651 info@maximacosmetics.com - www.maximacosmetics.com MEDITERRANEA – FRATELLI CARLI s.p.a. Via Paressi, 11 - I-18100 Imperia tel. +39-0183-7080 www.mediterranea.net - Contact: L. Carli Mirato s.p.a. Strada Provinciale Est Sesia I-28064 Landiona (NO) tel. +39-0321-827711 - fax +39-0321-828273 www.mirato.it

GREEN LIGHT GROUP Via Romolo Gessi, 14/16/18 - I-25135 Brescia tel. +39-030-3363045 - fax +39-030-3363812 www.greenlight.it - info@greenlight.it

MYOSOTIS s.r.l. Via XX Settembre 9 - I-37129 Verona (VR) tel. +39-045-502798 - fax +39-045-8207770 Contact: Mr. M. Mattiello www.orising.com

G.V.F. s.p.a. IteLy Hair Fashion Via Falcone, 8 - I-20080 Vernate (MI) tel. +39-02-90093743 - fax +39-02-90093740 Contact: Mr. I. Fusaro

NAK 14 Smallwood Place, Murrarie 4172 Australia tel. + 617/38999133 info@nakkair.com.au

HELEN SEWARD HAIR PRODUCTS Via De Gasperi, 8/A - I-20020 Lainate (MI) tel. +39-02-93570057 - fax +39-02-93571418 www.helenseward.it - helen.seward@helenseward.it Contact: G. Arteritano Hipsteria Via Alfredo Faggi, 62 I-61122 Pesaro (PU) tel. / fax +39-0721/454030 info@hipsteriaitalia.it - www.hipsteriaitalia.it HSA Group s.p.a. – Eslablondexx Via Ugo Foscolo, 27 - I-21050 Bisuschio (VA) tel. +39-0332-474654 - fax +39-0332-850307 hsa@hsacosmetics.com - www.hsacosmetics.com Contact: Mr. Stefano Zanzi

Neva Ltd. Miramarska 23 - 10 000 Zagreb, Croatia tel: +385 1 24 13 900 grupa@atlanticgrupa.com, nevaprivatelabel@atlanticgrupa. com www.atlanticgrupa.com

OYSTER COSMETICS s.p.a. Via Barzizza, 37/A I-46043 Castiglione delle Stiviere (MN) tel. +39-9376 636290 - fax +39-0376 631911 www.oystercosmetics.it alessandro.gnaccarini@oystercosmetics.it Panzeri Diffusion s.r.l. Via Brodolini, 30 - I-21046 Malnate tel. +39-0332-426312 www.z-oneconcept.com - info@z-oneconcept.com PARLUX s.p.a. Via Goldoni, 12 I-20090 Trezzano S/N (MI) tel. +39-02 48402600 - fax +39-02 48402606 Contact: Mr Parodi PDT Cosmetici s.r.l. V.le Cavalieri del Lavoro I–70017 Putignano – BA tel. + 39/080-4931509 - fax + 39/080/4055581 e-mail: export@pdtcosmetici.it - web:www.pdtcosmetici.it Contact: Dott. Paolo Contri PEGASUS – PRESTO INDUSTRIES 17/218 Vasan Udyog Bhavan, 2nd Floor, Off S.B. Marg. Opp Phoenix Mills, Lower Parel, Mumbai – 40003 – India tel. +91/2243151400 tanvi.kulkarni@prestocombs.com – www.prestocombs.com PFEILRINGWERK GmbH & Co. Kg Sudetenstraße, 5 - D-42653 Solingen tel. +49-0212 5461-0 - fax +49-0212 5461-89 info@pfeilring.de - www.pfeilring.com POOL SERVICE s.r.l. Via Siracusa, 8 - I-21050 Bolladello di Cairate (VA) tel. +39-0331 311399 - fax +39-0331 311529 PREVIA S.p.A. Via Massimo D’Antona, 9/bis - I-10028 Trofarello (TO) tel. +39/011-9624787 – fax +39/011-9624794 info@previa.it - www.previa.it PUNTI DI VISTA s.r.l. Via Spagnuolo, (Prov. Caivano - Aversa) s.n.c. I-80020 Frattaminore (NA) tel. +39-081-8362039 - 081-8354556 fax +39-081-8352800 www.puntidivista.it - e-mail: puntidivista@puntidivista.it RENÉE BLANCHE I-84050 Lustra (SA) - C/da Corticelle tel. +39-0974-839286 www.reneeblanche.it REVIVRE ITALIA s.p.a. Via Vallina Orticella, 34 I-31030 Borso del Grappa (TV) www.revivre.com Robanda International, Inc San Diego, California, CA 92110 tel. +1-619-276.7660 - fax +1-619-276.7661 Shawn@robanda.com RUDY PROFUMI s.r.l. I-20090 Assago (MI) - Via Einstein, 2/4 tel. +39/02-48844436 www.rudyprofumi.com – info@rudyprofumi.com SENSUS – G & P Cosmetics s.r.l. Via A. De Gasperi, 8 - I-52037 Sansepolcro (AR) tel. +039-0575-720682 - Fax +39-0575-749 923 info@gpcosmetics.it - www.gpcosmetics.it Shenzhen Shenchuang Electrical Appliance Co., Ltd. NITION (Marketing&Sales) Office Add: Room 1412, West tower of Costal city, Haidesan Rd., Nanshan, Shenzhen, 518054 China YSC (Factory) Factory Add: Building 15, Shaer Industrial Park, Ditang Rd, Shajing, Baoan, Shenzhen, 518104 China tel: 86-755-29899201 - mobile: 86-13828885169 - fax: 86-755-29899219 www.nition.hk - sales2@nition.hk Solis Ag Solis Hous - Europastrasse 11 CH-8152 Glattbrugg tel. +41/44-8746464 - fax +41/44-8746480 info@solis.ch - www.solis.ch - Contact: Mr. Thomas Nauer SPAZZOLIFICIO PIAVE s.p.a. Via Palladio, 5 - I-35019 Onara di Tombolo (PD) tel. +39-049-5993122 - fax +39/049-5993528 info@piave.com - www.piave.com Contact: F. Gobbo TAMARA ROSE 30-32 Garner Place, Inglebun NSW 2565 Australia tel. +61/407267267 www.tamararose.com.au - www.amrhair.com.au TECNO ELETTRA s.r.l. Via Puglie, 10/12 - I-60030 Monsano (AN) tel. +39-0731-60 54 35 - fax +39-0731-60 54 36 Vagheggi s.p.a. Via F. Pigafetta 6 - I-36024 Nanto (VI) tel. +39/0444-639600 – fax +39/0444-639656 export@vagheggi.com – www-vagheggi.com

NIKA - IBECOSMETICA s.r.l. Via Ponte a Piglieri, 8 Int 11 - I-56122 Pisa tel. +39-050-24461 - fax +39-050-24461 info@ibecosmetica.com - info@nika.it www.ibecosmetica.com - www.nika.it

VIRGILIO VALOBRA di G. Valobra Via G. Carducci, 5/7 - I-16121 Genova tel. +39-010-581171 - fax +39-010-5702191 Contact: Mr. G. Valobra

ONETECK s.r.l. Via del Fiori, 10/c - I-35018 San Martino di Lupari (PD) tel. +39-049.9988800 - fax +39-049.9988859

WALAND s.r.l. Via S. Rita da Cascia, 65/67 - I-20143 Milano tel. +39-02 36512179 - Fax +39-02 36512180 www.waland.org - export@waland.org

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