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PEOPLE

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Lauten Turns to Trent

Alright for Allred

Lauten Audio named Trent Thompson president of sales and marketing. Thompson comes to Lauten Audio directly from Moog Music, where he spent the last eight years leading product marketing and product management for more than 40 successful products, including the Sub 37, Mother-32, Matriarch and Moog One. “Trent and I met in 2007 when he was a sales engineer at Sweetwater Sound. Trent truly believed in what we were doing and played an Brian Loudenslager (left) with Trent Thompson important role in Lauten’s early success with our microphones. Nearly 12 years later, we are pleased to welcome Trent to the Lauten Audio family and excited about what the future holds,” said Brian Loudenslager, Lauten Audio’s founder. Thompson’s new role includes overseeing global sales and marketing for the Lauten Audio brand, as well as managing strategic partnerships, brand activations, artist relations and sponsored activities.  Prior to his time at Moog Music and Sweetwater, Thompson spent eight years as a recording engineer, producer and private studio owner in central Florida.

A Slam Duncan

Seymour Duncan named Eric Dorton its national accounts and OEM sales manager. A skilled musician, Dorton also has a highly successful history of brand management, product development and national accounts management in the wine industry. “We are thrilled to have Eric Dorton join our Seymour Duncan family,” said Cathy Carter Duncan. “He has the energy, passion for guitars and customer-centric approach we’ve been looking for.” An avid collector, Dorton currently owns 37 guitars, although over the years more than 400 guitars have passed through his hands, including a 1953 Fender Esquire and a 1971 4-bolt Fender Strat. He is based in Denton, Texas, where he owns a recording studio, and is continuously writing and creating new music.

Guitar Center named Karl Bracken as its executive vice president of merchandising and private brands, and Matt Allred as vice president of merchandising. “I’m pleased to welcome both Karl and Matt to the Guitar Center family as they both bring a wealth of Karl Bracken sought-after assets to the organization,” said Ron Japinga, CEO of Guitar Center Inc. “Specifically, both of these individuals have a deep understanding of how to listen to our customers and turn that knowledge into the most effective merchandising strategy and product innovation that will help position us for elongated success.” Matt Allred Bracken leads the strategic direction of the merchandising and private brands teams across all Guitar Center Enterprise brands, focusing on the goals of delivering a customer-centric product and assortment strategy, driving product innovation and accelerating speed to market. Additionally, Bracken serves as a member of Guitar Center’s executive management committee.   Bracken has more than 20 years of experience across supply chain, merchandising and finance. Prior to joining Guitar Center, he served as chief operating officer for Beach House Group, a brand incubator and consumer packaged goods company, where he led the operations, human resources and finance functions. Allred strategically leads and directs merchandising and product initiatives, emphasizing the technology segment. He is also responsible for championing the omnichannel customer experience while managing all aspects of the company’s technology business.   Allred brings more than 16 years of merchandising omnichannel experience in retail. Prior to joining Guitar Center, he served as director of fashion at eBay, helping transform its clothing and shoe businesses.

Two icons together at last. Our Quick-Change® Capo is now available in classic sunburst finish.

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NOVEMBER 2019

Profile for Music & Sound Retailer

Music & Sound Retailer November 2019, Vol 36 No 11  

In the November issue of the Music & Sound Retailer, learn the state of the accessories and bags and cases market, check out our salute to l...

Music & Sound Retailer November 2019, Vol 36 No 11  

In the November issue of the Music & Sound Retailer, learn the state of the accessories and bags and cases market, check out our salute to l...