Deferred Demand It is widely known that the Western countries are leading in the production of equipment for the food and particularly meat industry, because they develop new technologies and provide the market players with new solutions. It is difficult to give exact figures, but according to different estimates, 80−95% of the equipment installed in Russian meat processing companies is imported, and moreover, 2016 has begun better for the equipment suppliers than the previous one. According to the research and information company VVS (VladVneshService), in the first six months of 2016, the import of meat and poultry processing equipment was 8,320 units with the total price of $92,2 mln. Compared to JanuaryJune 2015, this indicator rose by 23,9% in quantitative terms and by 19,9% in money terms.
40 | MSP Magazine • February/March 2017
In the first half of the year, meat and poultry processing equipment was purchased by 192 Russian companies from 33 regions. A quarter of the entire equipment was delivered to Moscow: the companies from the Russian capital purchased 2,111 units of equipment. The second place was taken by Yaroslavl Oblast with 1,819 units of equipment delivered. Moscow Oblast took the third place with 1,788 units imported. According to VVS, in the first six months of 2016, the greater part of the import structure by equipment type consisted of solutions for meat chopping, cutting and mixing (meat grinders, cutters, slicers, mince meat mixers, etc.) — 5,561 units. They represent 66.8% of the total import volume versus 73.9% in the previous year. There is also a growing demand for fillers and stuffers. Their share rose from 6.1% in 2015 to 11.3% (based
on the results of the first six months of 2016). 939 units were delivered to Russia in the first half of 2016. Moreover, the experts note an increase in the activity of the used equipment market. Many companies get rid of the excess redundant equipment which is leading to a growing number of companies that wish to purchase used equipment necessary for their production. In general, the so-called deferred demand is increasing, i.e. when the factories are interested in purchasing new equipment but cannot afford it yet. The reason is that besides the sharp rise in prices of foreign machines in rouble equivalent, the potential buyers are pressured by the high cost of credits and leasing, as these financial instruments are actively used by food manufacturers in the whole world for technical reequipment.
Published on Mar 19, 2017