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FALL EDITION - OCT 2018

DIREXTA “LIFE OF A VEGAS BALLER” + FEAT D’NME + OMARI BANKS + GEORGE CRICHLOW + SINTIA OTHMAN

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LETTER FROM THE EDITOR “THE NEW ERA FOR A NEW GENERATION OF DREAMERS” Mr.Dreamz Magazine has established its brand as “The New Era For A New Generation Of Dreamers” which is available online, on mobiles and in print. The publication aims at giving artists & creators a voice that can be heard across all over the globe. Working from Paris to Miami and Montreal, the magazine showcases tomorrow’s mainstream stars.

Chris De Neptvne OWNER| CEO OF MR DREAMZ MAGAZINE “All our dreams can come true, if we have the courage to pursue them”-Walt Disney

www.mrdreamzmag.com

Follow us @MrDreamzmag

CONTENT & FEATURES

Editor in chief Chris De Neptune Contributing writers Joha Brown Winnie MC French Vouvou Jeremia Linton Jacques Henri Blaze

04|D’NME, THE EVOLUTION 08|LET’S MINIMIZE 12|BORN TO CREATE

FALL EDITION - OCT 2018

15|MADE IN ANGUILLA

DIREXTA

16|LIFE OF A VEGAS BALLER

+ FEAT D’NME

Photographers David Monneron Lydell Birch Chris de Neptune Brian Da Sllva Jerome Dupont Marta Federici

“LIFE OF A VEGAS BALLER”

+ OMARI BANKS + SINTIA OTHMAN + GEORGE CRICHLOW

22|BORN TO DANCE 26|FULL CIRCLE 30|DID YOU MISS IT?

#51 MRDREAMZMAG.COM

Contributing illustrator Kloud9 Agency Solomon Reese Dreamkayris Blvck Digital PR/ Marketting Kloud9 Agency Blvck Digital

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D’NME “I’m still growing and always learning, but there’s more of a system in place now in regards to every aspect of my career.”

D’NME, 5 YEARS LATER

I can’t believe it’s been 5 years already; I feel like it was just yesterday that I was burning money at the photoshoot for your cover haha.

LONGEVITY

I would say 11 years. I’ve been rapping for a longer period of time, but actually releasing music professionally within the music industry would be about 11 years. It’s interesting because I can’t pinpoint the moment that I actually entered the music business, so I base my entry on the first project I released which would have been in 2007.

EVOLUTION

If I had to pinpoint one reason why my confidence has grown, I would chalk it up to my mental conditioning. For those that don’t know, I’m a huge UFC fan, and I study a lot of the pre-fight mental training that the various fighters go through...”

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I believe everything is fine-tuned in my career now as opposed to how it was in 2013. Obviously, I’m still growing and always learning, but there’s more of a system in place now in regards to every aspect of my career. From writing to recording to performing to behind the scenes stuff, things are now thoroughly thought out and executed at a high level. Also, the team I have now is more efficient. Back in 2013, I was still juggling making the music and the business side, but I didn’t come from a business background. Sometimes, I would have to do my so-called due diligence before making a final decision, and sometimes it felt like I was taking a stab in the dark because I didn’t have the experience business-wise. But through the years, I’ve been fortunate enough to meet various individuals who specialize strictly in the business aspect of the music industry which made me comfortable enough to acquire their services since they have the experience to deal with business-related issues in a professional


EVOLUTION

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and timely manner. I’m still heavily involved in everything that relates to my brand, but now the people who I’ve hired can add clarity to anything I may not have had any prior experience with as well as keep things moving when I’m in my creative space.

2013 vs 2018

There’s a huge difference in confidence. As a man and as an artist, I am extremely confident. I always had belief in myself, but over the years my confidence got more and more solid. I think it comes from the hard work I put in, but if I had to pinpoint one reason why my confidence has grown, I would chalk it up to my mental conditioning. For those that don’t know I’m a huge UFC fan, and I study a lot of the pre-fight mental training that the various fighters go through and I started to incorporate that kind of mental conditioning into my music and my life as well. I used to hear 50 Cent say that “rappers train themselves like boxers mentally” and it’s very true. I believe having supreme confidence in whatever you do is a key factor and if you don’t, you’ll probably have trouble getting ahead in life. Having confidence doesn’t mean I’m going to disrespect other artists or anything like that, but I will never shy away from saying that I am the greatest rapper. I think all emcees who actually take pride in their craft should think and feel the same way.

HIGHLIGHTS

There’s been a lot of big moments in my career since the last time we spoke. I got booked for a show at the Voltage Lounge in Philadelphia which was my first show in the United States. That show actually took place shortly after our interview. It was a big moment for me because I’ve always seen myself as an emcee that would be making an impact outside of just Toronto. A really big moment for me was the shoutout I got from Jessica Kylie. She’s one of the models on Nick Cannon’s show Wild ‘N Out. She actually posted a video of her vibing out to my single “Bad AF” on her Instagram page. That was cool because she really brought a lot of ears to that song. She’s a huge reason that “Bad AF” became one of my most successful songs to date

PROJECTS

At the moment I’m working on a new EP. I released a single not too long ago titled “Winning At The Races” featuring Kingrythefirst. He’s an incredible artist from Colorado that’s making some big moves in the business. One of my go-to producers Jon Bonus is producing the whole project which is a huge benefit for me because he’s someone who always understands what I’m trying to do musically. I’m not in a cycle where I have to meet any deadlines so I’ll be working on the EP until I feel like it’s ready to be released. That’s the beauty of being truly independent; I have the liberty to release music when it feels right to me.

trol as well as how to defend against control. In the book, the 9th law states that you should “win through your actions, never through argument” and that’s how I approach my career, it also speaks to me as a person. I’m always about action. Nowadays, in music a lot of why certain people get attention comes down to antics, the music is secondary which in turn doesn’t leave room for longevity. I refuse to operate that way; I would rather win by rapping with a high level of skill and highquality music. I’ve demonstrated with music my whole career. When I do interviews such as this one, I know they’re occurring because of my skills on the mic, and that for me is very fulfilling as an emcee.

OUT IN THE MORNING

INDIE ARTIST MARKETING

With “Out In The Morning” I was really having fun. Initially, I never intended to do a video for it, but when the song was done, I kept listening to it over and over again, and at the time I thought maybe a video would be kind of cool. Tony Swansey is a director in Los Angeles with a great mind, and he knows how to be non-conventional when it comes to music videos. He came up with the concept of me playing the character of the psychopathic pimp you see in the video. He thought that it made sense to take the visual a little over the top because of how aggressive and vulgar the song is. I really liked the idea because rap wise, I’m not coming across as a typical pimp that’s walking around with jewelry in a suit, my whole thought process, when I was writing the song was to be outlandish, so the visual had to compliment the record or it wouldn’t have come off right. I had fun shooting the video, performance wise it was not just about rapping in front of the camera, I had to slip into a character and do a bit of acting which was an amazing experience in itself.

9TH LAW

My record label. I started 9th Law Records in 2010. Everything I release comes out under that company. My close friend J Phillips put me on to the book the “48 Laws Of Power” by Robert Greene; it’s a very intriguing book that discusses various laws to ultimate con-

My marketing has changed according to the times. I always like to keep my finger on the pulse of what’s going on. I don’t necessarily follow every single thing because not everything is going to work for my brand as it does for others but I am aware of everything that is available and happening. To be honest, I’ve learned over the years to be as visible as possible. For example, there’s no streaming platform that you won’t find my music available on, and that’s because most people consume music on platforms such as Spotify, Tidal and Apple Music. In 2013, I feel like blogs were still important, but you couldn’t just get featured on any blog, even if you were good I think there was a level of regulation on blogs back then, but then it was up to you to find other platforms and navigate accordingly. Now, with the music industry changing so rapidly, you have to be aware of what’s going on and adapt. At the moment, Instagram is a very good platform because of how many people you can reach with one single post. Spotify playlists are another good place to have your music featured on as well. No path will be the same for every artist, but as long as you take advantage of what’s out there, you’ll be in a great space. Instagram @dnmeofficial Interview by Frenchvouvou Photo by @Vealpanini

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GEORGE

“At Kynsho we seek to streamline and minimize the thought of what people wear so they can focus on what they do. This is our brand purpose.”

Where did the adventure begin for “Kynsho”? Kynsho is the culmination of a lot of life events that came together at the same time. I was working as a consultant at an innovation firm, and I got frustrated with helping brands create new products and services. I felt like I was giving away my intellectual capital in service of someone else dreams. I had gone to design school and acquired all of these skills, yet I was using them to build other people’s idea. My job literally was to develop a new pipeline of products and services for companies. I was giving them million dollar ideas that they would profit from and I in turn would get a salary. I really wanted to invert that equation. To compensate, I started to take a lot of maker classes - woodworking, welding, sewing, anything to do with creating a physical expression of my own ideas. Throughout that process I spent a lot of timing commuting and I wanted to be more in control of my time, so I embarked on an adventure to create a custom café racer moped. Moped are small engine (70 CC or less) bikes with peddles. They get 100 miles to the gallon, don’t require a motorcycle license and can be parked like a bicycle. Once I bought the bike, I decided to rebuild it from the frame up and I got engrossed in the process of making it own. I sketched out concepts, hired an industrial designer to create renderings and spent a lot of time convincing motorcycle shops and fabricators in NYC to help me bring my idea to life. Through that process, I felt like I was creating something completely unique to me. For the first time in my life, I was building and making something that didn’t exist before and I could not stop thinking about. It was on my mind 24/7. “How am I going to make this real?” What I realized is that I was acting as a CEO. I was basically running my own business. The Crossover Cowl was inspired by my desire to streamline the things that I carried with me as I traveled between offices and garages. I wanted and needed things that I could carry on my bike but could wear all day.


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What does “Kynsho” mean? Kynsho means “in pursuit of personal progress“ in Zen Buddhism. It is the moment when we become aware of our true calling in life, and spend every waking moment to realize our potential. At Kynsho we design the accessories to help people realize their full potential. No matter what you choose to do in life, everyone needs the right tools and accessories to realize their potential. How has the product line developed since it first launched? At Kynsho we seek to streamline and minimize the thought of what people wear so they can focus on what they do. This is our brand purpose. The Crossover Cowl was inspired by my desire to streamline the things that I carried with me as I traveled between offices and garages. Therefore we seek out to design practical and purposeful accessories that are timeless. These guiding principles inform our designs but we also seek to re-think the value and purpose of things people carry with them or on themselves. The Crossover Cowl is the first expression of that idea. The Holster is the second and our performance t-shirt is the third.

SHEETS LET’S& GIGGLES MIZE

Everyone had a design background and could make anything. I went in with little to no making skills. That experience taught me how to speak the language of a designer and sell the dream so that other people get excited about your ideas and want to help you make it real. The trick is to make them feel like it’s their own ideas and pitch it in a way that appeals to their skillset. I found myself doing that a lot in Grad School. While it was frustrating process, that is actually how the real world works. What makes your products different than others on the market right now? I am rethinking a product that hasn’t changed since the 1800s. My designs are novel, classy and most importantly purposeful. Every detail on my cowls serve a purpose, from the selection of the materials, down to how it rolls up neatly into your sleeve. Everything is designed to make convenience classy – something that I wanted as a consultant and designer. Who are your main customers? Whether you are starting out or starting over, Kynsho makes the accessories for you to reach

The Novelist: People that are looking for novel gift ideas for their significant others. We read (and you mentioned earlier in this interview) that you are very inspired by Zen Buddhism. Can you tell us more? Zen Buddhism isn’t a religion, rather than it’s something that you practice. It is about being present in the moment and reducing distractions in your life. I’m not religious but this idea resonates with me and I use it as a guiding principle to how I design. How has social media impacted your brand and helped you to promote yourself today? It’s given me a platform to tell my story. What I realize is that people are inspired by journey and want to share in it. On the other hand, people find it refreshing that I make things that are really intentional and they get it. Where do you see yourself and Kynsho in 5 to 10 years? Honestly, I’m not planning 5 to 10 years out. I’m focused on the present. Looking ahead can be distracting. But I can see Kynsho evolving

“People that are willing to pay more for less options. They have reached a point in their lives when they are reassessing what is valuable in their lives. They might just be starting out, or are starting over. Regardless they don’t want to think about what they wear.” How did your education in school and beyond lead you to the role in which you are working today? School was a great experience but not for the reason that you might expect. In undergrad, I was a terrible student but the most important lesson one of my professors taught me is cheating is not wrong. He told our whole class “every year I ask the same questions on final exam, but I change the order and structure of the questions.” If you can find past test and use it, I won’t flunk you. The lesson I learned from that experience is that you have to use the resources available to you to get what you want. So I talked all my classmates, made connections with older students and formed study groups with likeminded students. While I barely passed, I did learn about the value of networking in the truest sense. Grad school was similar but different. I went to a design school grad program designed for people who weren’t looking to get jobs but create their own careers.

your full potential. Rather than looking at people as customers, we design for mindsets. We have 3 types of behaviors that we design for: The Minimalist: People that are willing to pay more for less options. They have reached a point in their lives when they are reassessing what is valuable in their lives. They might just be starting out, or are starting over. Regardless they don’t want to think about what they wear. Founders and CEOs are classic minimalist. They wear uniforms from Mark Zuckerberg with the Hoodie, Steve Jobs with his black turtlenecks and Diane Von Furstenberg who wears all black. The Expressionist: People that are willing to pay more for versatility. They want to be able to wear the same thing in multiple ways or with multiple things, sometimes in the same day. They want more value from the things that they buy. Things need to last.

into a platform to help other people reach their full potential. Kynsho is more of thought. Like Zen Buddhism, its something that you must practice everyday – so what we make will evolve with our ambition as we grow. Tell us everywhere right now that can we buy your products? You can buy Kynsho in two places: Visit us online at www.kynsho.com or visit us at our current pop-up shop at Canal Street Market in New York City. Instagram @kynsho Website: kynsho.com Interview by Winnie MC

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Can you remember when you first learned about your field of work? Like all great things it started off as an idea. My partner and I was driving back home from Sydney to the Gold Coast. We had a lot of time to think. My partner David studied Exercise Sport Science and previously worked at the Brisbane Roar FC as a strength and conditioning coach. David believes everyone was entitled to free fitness education. In the other hand, I loved fashion, fitness and designed apparels. I found at the time, the fast fashion fitness apparels were not grabbing my attention. I started to get frustrated to be honest. Shopping with me would have been difficult at the time. I started designing apparels and want to make a designed activewear range which had a luxurious feel, but at an affordable price. We both decided to merge the idea, as the target market for the free fitness programs would be the same as the activewear consumers. From there we took the plunge andstarted planning the business.

That’s a tough question, fashion and stylism is what we wear. It’s around us, and a part of us. Our own style can be simply seen in our wardrobe. To be honest high fashion style and design has grown on me. Especially the past 8 years, I have grown a love and drawn inspiration from fashion designers like Olivier Rousteing and Stella McCartney, I believe they sparked and influence the stylism in me.

How did you discover stylism and how you knew it was what you wanted to do professionally?

Why did you decide to start your own clothing line Astrocytes Label vs work for someone else?

Are you self-taught or did you study fashion design at school? I am a self-taught fashion designer, creativity is within each individual, but in different fields. I am lucky to have found my desire. Self-taught or going to fashion school is the same, the only difference is how the information is delivered. I believe both forms of education is important. I have intentions to go to university and get a different perspective. In regard to learning though, if you love what you do, you’ll never stop learning.


BORN TO CREATE

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“ G O F O R I T, N O M AT T E R H O W I T E N D S, IT WAS AN EXPERIENCE.”

Initially, I believe you must do both, when I started Astrocytes Label I worked full time, 38hours a week 9am to 5pm. I would work on Astrocytes from 6pm to 12pm, Monday to Friday and either conduct/ organise photoshoots on weekend or sell products in the local fashion markets. Cash flow is important. Like anything a plane burns a lot of fuel at the start. Getting anything off the ground takes time, energy, money, desire, passion and commitment. There’s no short cuts, I wouldn’t want it any other way. The harder the challenges, the better you become. The work ethic must not stop even when you are funded enough to be selfsustainable. How did you choose the name Astrocytes Label? What does it mean and where did you find the inspiration? Astrocytes are amazing cells that repairs the scar tissue in the brain. In the world we live in, I believe the information, habits, and the wiring of our brains can be damaged or damaging. I believe that fitness goes hand in hand with selfperception, self-confidents, vigour, overall it provides a better Quality Of Life. The benefits of exercising are staggering. I believe by starting one good habit another is shortly formed,

this leads to better decision and actions we take in life. The brand name upholds our intentions, our free fitness programs will make you feel amazing, our design activewear apparels will make you look great. What was the best piece of advice you were given when you were starting off? “You will never fail unless you quit”. Never quit. What is the most difficult part of having you own brand? No annual leave. It’s hard to switch off. Only those that have a company, business, project or goal will understand it.

Where do you see Astrocytes Label going next? I love fashion festivals, I want to be a part of everyone. The excitement of creating samples for each show excites me. The Gold Coast Fashion Festival is where we are looking towards, and the Sydney and Melbourne fashion shows will follow. Instagram @astrocytes_label Website: astrocyteslabel.com Photos by David Monneron

How close are you to other Australian Designers? I have much appreciation for Australian fashion designers, it is not easy. Going to the local Fashion Markets to runway fashion festivals, talking to other designers are always inspiring, as everyone has faced different challenges to get to where they are. We are not too close with any designers as we are still up-andcoming and extremely busy. We love mingling and catching up with other designers when the opportunity presents it-self. FRESH MAGAZINE - 13


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ANGUILLA

FRESH

Interview by John Demarco

BANKS CAREER

I’ve been fulltime time in the music industry for 7 years now but i’ve been around music and playing instruments from my school day choirs so it feels like a lifetime.

EXPERIENCE

Since 2013 I’ve done quite a few tours, I’ve toured Europe in 2015 with the grammy winning reggae Band Morgan Heritage with their winning Album Strictly roots. I performed at SXSW music festival in 2016. I did the Sunlight US East coast in 2017 and recently did Artscape and Hot August music festival in Maryland US. My most recent album “SunLight” was released in the Summer of 2017 and I toured all over Europe to promote this as well. I’m currently in the process of working on new material for an upcoming project.

TRAVELER

I’ve been to Europe many times as I actually

lived in the UK for a couple years when I was a pro Cricketer but with my music, I’ve been over touring and promoting at least 5-6 times and it’s always a good time.

BEST

My favourite time was touring with Morgan heritage in Europe as well as performing at recent Hot August music 2018 in maryland. I’ve got alot of friends and fans in that town and they really show me love!

FEEDBACK

Reggae is a global music and its message is one i believe the world needs. Peace, Love, Justice are common threads within the lyrical message of reggae and that is what I promote in my music. I’ve been also told on many ocassions that my style of reggae is different and unique. So that is a feedback i take pride in as I have been also inspired by blues, soul and r&b music.

Reggae Summertime is a song I wrote with my island Anguilla in mind. It really brings together the elements which i think make Anguilla unique and special. The music video was shot in Anguilla and we had so much fun!

PROJECT

I am currently doing alot of writing for my new project for 2019. I am looking forward to bring my fans new material. I will be traveling to US and Jamaica to record and promote my music in the near future so I am really excited about that. Instagram @omaribanksmusic Photos by Jerome Dupont & Marta Federici

RELEASE

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LIFE OF A VEGAS BALLER


FULL CREATIVE CONTROL


INSPI

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“I have full creative control of all my music. I edit, master, create beats and design all my music content myself. That’s why they call me Direxta!”


DIREXTA

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“Moka is my mentor – I’ve known him since I was 11 years old. He has been a mentor to me in my career & filled a “big brother” / role model for me personally.” NEW BEGINNINGS

I’ve just moved to Las Vegas the beginning of 2018, and I’m feeling like Jordan 23 ballin with the unstoppable FGC team. Vegas is home now.

ORIGINS

I grew up in Long Island, New York. Then moved to Atlanta, GA in 2010 to finish high school. After that, I moved to West Palm Beach, FL for a few years – eventually landing in Las Vegas, NV in 2018. I was doing a lot of music videos, my brand was “Dean the Director”. I decided to change it to Direxta.

INFLUENCE

2018 “Runnin Way From Good” and I was impressed. We brought him in to FGC Studios and we had a dope vibe and it was a wrap.

MOKA BLAST

Moka is my mentor – I’ve known him since I was 11 years old. He has been a mentor to me in my career & filled a “big brother” / role model for me personally. He’s always there to help with the creative side of things, and he has such a great ear, he knows if anything is off or needs to be rerecorded.

CHANGE

I would have to say my biggest influence musically is Jay Z -- his business sense is impressive.

My music has changed drastically since it first started. Now my music is more lyrical. My flow is smoother, my voice is more mature and I have a story to tell.

NEXT

BORN TO CREATE

My upcoming single with Chantal Alexis is called “Too Much” anticipated to drop late October of this year. It’s fire! It kinda just happened organically – we started writing and had a hit in three days. It’s the perfect blend of rap and R&B/Soul.

PROCESS

The writing process was really easy, we have a connection, and work great together. When Chantal talks it sounds like an ad lib or part of a song. If I catch it, we make it a song. That’s how easy it is for us to create.

THE FAM

I have full creative control of all my music. I edit, master, create beats and design all my music content myself. That’s why they call me Direxta!

ONE WORD

Passion – cause I put my heart in to everything I do. Instagram @direxta FGC @fgcstudios Vegas Ballers @vegasballers Interview by French Vouvou Photos by Lydell Birch

I met Jae (Jae Douglass) through Moka while we were hanging at FGC Studios. Moka was showing me a video Jae dropped in Jan of

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W3 VR3 R3VCHING 4 TH3 L


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@shannonksinger @shannonksinger 22 - FRESH MAGAZINE

ShannonKVEVO

“Honest, safe, and infinite. Dance gives me a language to express myself with, and it doesn’t bind me by any social constructs or norms.”


BODY LANGUAGE

FRESH

Reejuta Joshi “I just released my first dance series with Bollyshake titled Flawless. In the series, we explored five different themes of feminism through a South Asian lens.”

DEBUT

I started dancing when I was young. Both my parents have a good sense of rhythm - my mom used to dance and my dad sings - so it was somewhat natural for them to see how I fit in the arts. I tried ballet and Kathak for a little while, but only truly started dancing regularly at around 13 with a teacher who focused on contemporary interpretations based on the creative style of Uday Shankar. After that, I danced in college at the University of Michigan, and had my solo debut show as well. Since then, I’ve just been trying to see how I can get creative with it.

BORN TO DANCE

I think we all inherently operate on a beat. Some people are more in tune to that than others, but I think we all have it. Just like for anything, we just have to be hyper aware and curious if we can’t easily understand it.

FIRST TIME

I hated eyeliner and mascara! They got in my eyes and it really burned.

FEELINGS

Honest, safe, and infinite. Dance gives me a language to express myself with, and it doesn’t bind me by any social constructs or norms. I’m free to explore and understand the world around me, as well as get to know more about myself through the process. It opens me up and is truly freeing.

ACTING

A little bit! I lived in L.A for a year and a half after undergrad to learn as much as I could about acting. The psychological aspect of it - understanding reactions, relationships, and people - has always fascinated me, and I think that learning has translated in my normal life.

EXPERIENCE

I’m not a dancer full time. I’m actually on the product team at a startup in NYC. The amazing thing is that my experience in dance directly translates to performance in my career. The more creative I get to be dancing, the more creative I am at work. Keeping my brain open artistically makes me want to learn and absorb information around me constantly. In terms of my dance career, I just released my first dance series with Bollyshake titled Flawless. In the series, we explored five different themes of feminism through a South Asian lens. It was inspired by a speech by feminist author Chimamanda Ngozi Adichie, where Adichie speaks of the discrepancies between expectations for men and women. I got to collaborate with artists - dancers, painters, makeup artists, videographers - who I largely found on social media or through friends. I am so proud of the project. New York City was our stage, and we all came together to artistically look at a real issue. You can watch the whole series here: www.bollyshake.com/blog/feminist-chimamanda-ngozi-adichie-inspires-indian-dance-series

INSPIRATION

I try to train and stay open to things I see around me. The more people I dance with, the more styles I get to learn and experiment with. The more I travel, the more stories I see that need a voice. The more I embrace life, the more choreography comes to me and the more I can dance my perspective!

Interview by Winnie MC Instagram @reejuta

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SIR POLO’S BACK LOVE

Wanna start by saying I can’t believe we’re coming full circle. You presented me an opportunity not once but twice and that alone is something I’ll never forget! So as far as how I am, I’m feeling blessed man!

BACK TO THE DAYS

I’ve been doing things independently for 7 years now. Started in 2011, and I remember coming home from college and my boys heard me freestyle. At that moment we all linked up and started something I’m definitely gonna finish.

SOUNDCLOUD

I remember when SoundCloud was the leading source for independent music in 2013. If you didn’t make music, you didn’t know what Souncloud was. So I’ve come from having my music on one platform to having several songs over hundreds of platforms and that alone is big move for my music. Aesthetically, my music has been more catered to the lyrically listener but I’ve got some club ish coming soon.

MARKETING STRATEGY

Honestly it’s not hard to promote yourself with everyone trying to make a buck, but if I’m being honest, that’s also the problem. Since no one is really focusing on the content or how good the music actually is, we’re hearing strictly what’s current, being played more than anything. Don’t get me wrong! I vibe with some of the new styles of rap, but it makes it harder for artists with content to actually be seen during those promotions without breaking their pocket. In the same sentence, budgeting also takes on a role in promoting. New artist forget to create budgets and end up going broke with no actual end results. Create a plan, create a timeline, create a budget, and stick to it. I get a lot of artists that ask for my advice as if I made it, it’s dope, but what they don’t know is I’m in the same boat they’re in, I just make sure I stay persistent. Shit gets hard and you May not get the feedback you expect, as long as you live up to your expectations you’ll never fail.

NEXT “Don’t get me wrong! I vibe with some of the new styles of rap, but it makes it harder for artists with content to actually be seen during those promotions without breaking their pocket.” Instagram @Polosback / Interview by George Kalesh 26

I’m currently doing shows in a tour set titled “The Just Different Tour” sponsored by Wisdom Court Ent. and my next stop is West Virginia later this month. I’ve got a mixtape and an EP coming later this year, as well as several other shows that will be promoted through my social media. 2018 has been a major blessing for me and I’m seeing 2019 with labels ready to shop. I couldn’t have it any other way.


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“The best time to plant a tree was 20 years ago. The second best time is now.� - Old Chinese proverb


DESIGNED BY


DOLLY THE

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“First I roll up some kush and close my eyes. I think about my past experiences and how far I’ve come. Then it’s go time!”


PREVIOUS FRESH BALLER

FRESH

“My biggest sacrifice I’ve made as an artist so far is to quit my regular grind and dedicate all my time to pursing my dreams.” MUSIC

I knew I wasn’t meant for “everyday” life. There was so much more for me to accomplish, and that knowledge motivated me to go that much harder with my music. Dropping my first mixtape was proof I’m destined for something greater. Music is life!

THE NEW GOSPEL

My upcoming album is entitled “The New Gospel”. The concept of the album came from my realization that you have to embrace the good with the bad. So many artists these days sound the same. I’m a fresh face with a unique sound and lyrics with substance that will make you think. I want to impact people.

IN THE SHADOW

It’s not really about anything “happening” - it’s more about my drive and commitment to make sure I do everything right this time. I’ve started to work on adding sound engineering and even producing my own beats to my list of talents. I’m inspired to do great things and excited to unleash my sound for the world to hear.

UNITY MAKES STRENGTH

TKF stands for The Kush Family - we always keep the kush rolled. And FGC stands for Forever Getting Cash or Fly Guy Committee. We are two different teams that came together for the greater good of independent artists in the state of Nevada. We got next!

MOKA BLAST

My engineer Sherrod was the mastermind behind Moka and I working together. We first crossed paths with Moka at another local recording studio and overheard him

talking about needing to bring on some new artists at FGC Studios. Sherrod jumped at the chance to play Moka a couple of my tracks for consideration. And the rest is history!

SACRIFICE

My biggest sacrifice I’ve made as an artist so far is to quit my regular grind and dedicate all my time to pursing my dreams. I wouldn’t have it any other way as this music is all that I exist for.

INSPIRATION

Well, first I roll up some kush and close my eyes. I think about my past experiences and how far I’ve come. Then it’s go time!

FGC

I found my home with FGC Studios. Moka has not only been a source of support but I know he believes in me the way I believe in myself. There is no stopping me. With FGC Studios and Moka in my corner, I’m going to the top.

FAILURE

Going to prison would be something that I viewed as a moment of failure in my career. But ultimately, I look at it as a positive now. I was given the time to learn patience. And I was reminded that, no matter what your situation is - good or bad - you have to always strive for greatness. Never give up - keep pushing, but take the time to learn the lesson. Instagram @dollythechamp Website: www.dollythechamp.com FGC Instagram @fgcstudios Interview by French Vouvou Photos by Lydell Birch & Christon George

FRESH MAGAZINE - 31


C H R I S

32 - FRESH MAGAZINE

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N E P T U N E

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