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Destinations Expo 2010 Cape Town • 19-22 August 2010

Invitation to exhibit at Destinations Expo in Cape Town CADEK Media invites you to exhibit at Destinations Expo that will be hosted in Cape Town from 19-22 August 2010. The expo is the perfect platform to market your business and offer you the opportunity to meet travellers face-to-face, promote your destination, drive your sales and build your brand. Promote and sell directly to inbound and outbound trade, tour operators, potential clients, holiday makers and business travellers. The show is marketed to both consumers and invited trade to ensure that you enjoy maximum exposure. Destinations mainly focus on Southern African destinations, accommodation, recreation and travel services, but we welcome all other international destinations. Apart from the expo, we also offer fantastic networking functions, sponsorship and advertising opportunities. We look forward to welcome you to Cape Town in August 2010!

Destinations Expo 2010

Our location CTICC, Cape Town

Exhibition Profiles Visitor Profile

Exhibitor Profile

Visitors include both trade and consumers. Our visitors love travelling and are from the middle to top income groups. They are looking for new places and destinations to explore locally, nationally, in neighbouring countries, the islands and abroad. Visitors include:

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• • • • • • • • • • •

Local affluent travellers Adventurous travellers Business travellers Foreigners living in Cape Town Professional under 35’s Travellers taking frequent short breaks. Families planning holidays Couples & honeymooners Seniors planning lifetime vacations Golfers Visitors with specific interests like wildlife, safaris, cruises, food and wine, hunting, water sports and more.

South African destinations Neighbouring countries International destinations Holiday travel Business travel Travel Services (travel agents, planners, marketers) Air, Sea, Overland Travel Travel gear (GPS, Cloth- ing and Equipment) Tour Operators Conference & Function Facilities Recreation / sporting destinations On-Safari products /gear

Destinations Expo 2010

Rate Card Exhibition Packages:

Exhibition packages includes walling, carpeting, facia name, spotlights and one single phase electrical plug point. Furniture not included, furniture packages are available from ZAR1,100 Mini Stand 3m2 (3x1m package incl.) Maxi Stand 6m2 (3x2m package incl.) Grand Stand 9m2 (3x3m package incl.) Double Grand 18m2 (6x3m package incl.)

ZAR 7,500 ZAR 9,500 ZAR 14,000 ZAR 25,000

Space only stands (build your own stand): Super Stands - Space only stands ZAR 1,300/m2

Official Programme Book:

We print 10,000 copies for free distribution to visitors at the show

Size H x W Ad Rate

Mini Ad Eight-Page Quarter-Page Half-Page Full-Page Double-Page

52 x 42 Portrait 52 x 88 Landscape 110 x 42 Portrait 110 x 88 Portrait 110 x 180 Landscape 226 x 88 Portrait 275 x 210 Portrait 275 x 420 Landscape

Download booking forms from All prices exclude 14% VAT

ZAR 1,100 ZAR 1,700 ZAR 1,700 ZAR 2,500 ZAR 4,500 ZAR 4,500 ZAR 8,500 ZAR 14,000

Destinations Expo 2010

Previous Exhibitors The 2009 expo attracted more than 70 exhibitors and included:

Destinations Expo is owned and organised by CADEK Media, SA Contact CADEK Media to exhibit, sponsor and advertise


Tel: 0027 21 8554750 Fax: 0027 21 855 4745 E-mail:

Destinations Expo  

Exhibit at Cape Town Holiday and Travel Expo, the Destinations Expo 2010

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