SOCIETY AND CULTURE TRENDS MOBILE AND TABLET TECHNOLOGY
• Mobile & tablet technology is changing the way retailers do business • Retailers are faced with the challenge of meeting the consumers needs • There has been a growing trend towards using technology to research products and shop online • Ecommerce is bigger than ever and is predicted to grow $370 billion over the next four years
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APPS
• Consumers love apps that make it easy to shop with their favorite retailers • Nordstrom has done an incredible job making apps that are user friendly with personalized features for customers to create looks they love
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