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THE BUSINESS

More from our series by Jess Jones of Soar Collective. To bring some helpful tips for your business and talk about the exciting innovations of Soar Collective.

FREE ADVICE

How to build a strong personal brand

If you’re looking at how to take your business or career to the next level, consider focusing on building your personal brand. This means coming out from the shadows of your business or growing your profile in the industry you work in. Positioning yourself as an expert in your field gives you: • Leverage when it comes to seeking strategic partnerships. • Credibility as someone who knows the ins and outs of their industry and its players. • Media opportunities. • A strong personal network. • Someone who people come to for advice and assistance.

for small business Mornington Peninsula Shire is again inviting small businesses located on the Mornington Peninsula to book in for a one-on-one FREE 45 minute business mentoring workshop where they’ll receive general professional advice. This is your chance to access real information to assist you in the initial steps on how to over-come a business issue or access information on how to fill a gap in your business from a professional mentor between the months of March and October. There are four sessions available between 11am and 3pm running monthly from March 22 through to October 4 and 8. For more information please contact the Economic Development Unit on 5950 1842 or business@mornpen. vic.gov.au Bookings must be made via www.sbms.org.au/events.

SO HOW DO YOU DO IT? Write – start with your own blog and write about what you know, what you think and feel about your industry. Become an expert or thought leader for your industry. Once you’re comfortable (or even if you’re not), start asking to write for other blogs and publications. Network – attend networking events specific to your industry as well as general business events and workshops. The more you make yourself and your expertise known, the more connections you’ll make. But remember to consider how you can help those you meet or connect them with potential customers. Networking isn’t all about you! Collaborate – find businesses with likeminded audiences then work together to create great offers for both groups of customers.

Apple Warranty is now local.

Plus Apple Training Instore Saturdays, 1.30pm

Enjoy the convenience of Authorised Apple Warranty & Non-Warranty servicing, support, sales ANd training with our qualified technicians at HQ.

459 Nepean Highway, Frankston

Visit www.netfocusIT.com.au for training timetable and to register your interest.

Local support for Apple & PC systems ( 36

Everything we love about the peninsula, fresh every month

Ph 1300 73 11 70

Mon to Fri: 9am - 5pm Sat: 9am - 1pm mornington PENINSULA

Magazine

Mornington Peninsula Magazine April 2016  
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