Think & Grow Rich - Real Estate Edition

Page 349

The Five Levels Of Learning Required to Become a Superstar Level 1 Clueless Know Nothings When you don’t know what you don’t know! You can easily identify an agent at this first phase, Clueless Know Nothing, because they typically have few or no real skills, they don’t keep any sort of schedule and have no clue where their next lead is going to come from, let alone paycheck; 95% of all agents are at this stage. You might be at this stage. We call this stage Clueless Know Nothings because these agents have no clue that they don’t have a clue. Are you at this level? Take this simple test. Be honest with yourself and don’t cheat and try to ‘skip a step.’ Then read the results key. 1. Do you have a set schedule designed around predetermined goals? Yes/No 2. Do you frequently attend any and all ‘educational events’ offered by your office, your region, and your MLS board because you think this is the best use of your time? Yes/No 3. Do you track all of your numbers? (No, not your phone numbers.) Do you know your cost per lead, cost per transaction, profit per sale, etc.? Yes/No 4. Do you have an organized database of past clients and centers of influence that you hear from at least once per month? Yes/No


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