ANNIVERSARY
ASTERS ORN HOFFMANN NATURAL EYEWEAR is a fitting brand name for two reasons: On one hand, the brand’s headquarters are situated in the heart of the German Eifel region where “nature” is an abundant resource. NATURE ALSO FEATURES HEAVILY ON THE MANUFACTURING SIDE, AS HOFFMANN EXCLUSIVELY RELIES ON NATURAL RAW MATERIALS. SO IT’S A PERFECT FIT.
FOR THE BRAND’S 40-YEAR ANNIVERSARY, SPECTR SAT DOWN WITH JUTTA KAHLBETZER AND WOLFGANG THELEN TO LEARN ABOUT THE DELICATE BALANCE BETWEEN MAINTAINING THE COMPANY’S HISTORIC CORE VALUES WHILE CONSTANTLY ADVANCING THEIR CRAFT WITH INNOVATIVE TECHNOLOGIES.
Plus, there’s a special surprise – the Anniversary Collection of special releases, featured right here. 121