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Chapter 10 Multimedia and the Web


Learning Objectives ď Ž

Describe what multimedia is and some advantages and disadvantages of using it.

ď Ž

Explain the difference between the following multimedia elements: text, graphics, animation, audio, and video.

ď Ž

List several Web-based and non-Web-based multimedia applications.


Learning Objectives, cont’d. 

Briefly describe the basic steps and principles involved with multimedia and Web site design.

Discuss the various tasks involved with multimedia and Web site development.

Speculate as to the format of multimedia in the future.


Overview 

This chapter covers: 

The elements of multimedia

Common multimedia applications

Design principles of multimedia

Multimedia and Web development


What Is Multimedia? ď Ž

ď Ž

Multimedia refers to any type of application or presentation that uses more than one type of media. An application is interactive if the user can control the flow or content by using a touch screen, keyboard, or mouse to select options or turn pages.


Advantages and Disadvantages of Using Multimedia 

Advantages  Can fit a variety of learning styles  More interesting and enjoyable experience  Can be easier to understand

Disadvantages  Cost  Amount of storage space required  Limitations of Web-based multimedia


Multimedia Elements:Text 

Serif typefaces are typically used for large bodies of text; sans serif typefaces are more commonly used for headings.

Different typefaces can convey widely different feelings and impressions.

Point size should be selected carefully to make sure text is readable while not taking up too much of the screen.


Multimedia Elements: Graphics 

Graphics are digital representations of images.

Clip art and stock photographs are widely available on CD and on the Web. Graphic file formats include: BMP

JPEG

TIF

PNG

GIF


Multimedia Elements: Animation 

Animation involves a series of graphical images displayed one after another to simulate movement.

Page transitions, animated GIFs, Java applets, Shockwave, and Flash are common types of animation. Animation can also be added using JavaScript or a programming language.


Multimedia Elements: Audio 

Audio is sound, such as music, spoken voice, and sound effects. Audio can be recorded using a microphone or MIDI device, captured from a CD, or downloaded from the Internet. Common audio formats include:   

wav mp3 midi

  

aif dcr swf


Multimedia Elements: Video ď Ž

Video usually begins as a continuous stream of visual information; it is broken down into individual frames when recorded.

ď Ž

Can be recorded using standard video camera and then input into computer, or recorded directly into PC or onto digital media using digital video camera.

ď Ž

Common formats include avi, mpeg, mov, and rm.


Non-Web-Based Multimedia Applications 

Business presentations

Computer-based training

Reference materials

Entertainment

Virtual reality

Information kiosks


Web-Based Multimedia Applications 

Web-based training  Self-paced instruction  Ability to update material  Immediate feedback Entertainment  Online games  Distribution of music Virtual reality  VRML allows Web delivery


Basic Design Principles 

Applications should be interesting and exciting.

Web site content should be changed on a regular basis.

Navigation should be clear, consistent, and easy to understand.

Web site pages should load quickly, and CD applications should fit on one CD whenever possible.


Basic Design Principles, cont’d. 

A Web site should work on a variety of PC configurations. Consider carefully: 

Features that require a specific browser

Features that require little-used plug-ins

Content wider than a typical browser window

High-bandwidth items


Determining the Intended Audience and Objectives ď Ž

The intended audience will help determine the appearance of the application.

ď Ž

The objectives will help determine the content.


Using Flowcharts, Page Layouts, and Storyboards 

Flowcharts can be used to describe how pages of the site or application relate to one another.

Page layouts are commonly used to design the appearance of a Web site.

Storyboards are commonly used with multimedia applications to illustrate the appearance and content of each screen in an application.


Navigational Design Considerations 

A site should be well organized (use the threemouse-clicks rule). Larger sites can use a site map. Other navigational tools include:  Drop-down menus  Search boxes  Text- and image-based navigation bars  Frames


Access Considerations 

Modifications should be made for users with nontraditional PCs, such as:  Mobile devices  Text-only browsers  Screen readers Federal Web sites need to comply with Web Accessibility Initiative (WAI) guidelines.


Multimedia and Web Site Development 

Development process includes three steps: 

Creating the multimedia elements

Creating the application or Web site

Testing the site or application


Creating the Multimedia Elements 

Graphics software  Painting and drawing programs  Image editing programs

Audio and video software

Animation software


Creating the Application or Web Site 

Multimedia authoring software  Director, Authorware, Toolbook

Web site authoring software  Dreamweaver, HomeSite, GoLive

Storefront software


Testing the Site or Application    

Test navigation Test usability Proofread carefully Web site considerations:  Browser and computer incompatibility  Download time  Broken links Stress test


The Future of Multimedia 

Broadband  Merging TV and multimedia Web sites  Interactive TV and TV on demand

Multimedia capabilities built into:  Internet access devices  Game boxes

La4 multimedia f5  
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