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2017

2017


ABOUT US

2018

About Anomali+ Anomali+ Insight is a research agency consist of young researcher and brand gardener who passionate in research, marketing, strategic management, and branding. Inspired by the emergence of small medium enterprises, Anomali commited to support their needs regarding marketing and research. Our spirit and expertise are in exploration of consumer insight that will be implemented in communication and product development.

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2018

OUR APPROACH

Our Approach Consumer insight is solely to understand the market behaviours, perceptions, needs, and wants by deep exploration and finding the real truth of what’s in people mind and paradigm

Strategic Management

Brand Management

Consumer Research

Product Development

Visual Design

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2018

WORKING GUIDELINES

Our Working Guidelines

Brand narrative Pattern idea Logo Symbol Typography Packaging Collaterals Marketing materials Brand personality

Brand Identity DNA

Mind Identity : Character as the core of brand Behavioral Identity : Action and activity of brand

Brand personification Product Feature (Performance, quality, usage)

Visual Identity : Visible element of brand Brand Archetype : Brand’s aura

Unique selling point Benefit offer Projected Association Perceived benefit (Functional, emotional, symbolic) Consumer values

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2018

BRANDING

Marketing

Graphic Design

I am a Good Lover

Advertising “I am a Good” Lover “I am a Good” Lover “I am a Good” Lover

Public Relation Trust me He is a good lover

Branding

I understand you are a great lover

Branding is not what you say it is, but what they say it is. A brand is a person’s gut feeling about a product, service, or a company. You cant control the process, you can control it.

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FRAMEWORK AND WORKING ACTIVITIES

2017

Framework Internal Problem Analysis

Implementation

Working Activites

Deep Understanding of Consumer

Industrial and Market Analysis

Client Brief

Workshop

Strategic Brand Development

Usage and Attitude

Brand Salience

Perception and Believe

Brand Architecture Concept

Behavioral Identity

Human Acitivity Dimension

Visual Identity

Brand Resonance

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PORTFOLIO AND REPORT EXAMPLE


LIST OF CLIENTS

2018

Brands and Companies Anomali+ committed to work more with small medium enterprises and start up business to improve their decision making, by any means, we are also working with medium to high and bigger scale companies to fulfill their needs.

Our featured project for the past year

Le Dian Hotel - Serang Prasetiya Mulya Business School - BSD City, Tangerang Dollar Bills Clothing Line - Jakarta MCC and ECC Kitchen Tools - Jakarta Reselmax Online Supplier - Jakarta Samsung - Jakarta

Flavour Water (confidential) - Jakarta Oil Lubricant (confidential) - BSD City, Tangerang Facial Wash (confidential) - Jakarta Growing Up Milk (confidential) - Jakarta

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REPORT EXAMPLE

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REPORT EXAMPLE

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ANOMALI+ RESEARCH

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REPORT EXAMPLE

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REPORT EXAMPLE

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REPORT EXAMPLE

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COPYRIGHT

2018 ANOMALI+ INSIGHT

Introduction COPYRIGHT

2017 ANOMALI+ INSIGHT

ALL RIGHT RESERVED. No part of this document may be reproduced, stored in a retrieval system or trasmitted in any form or by any means, mechanical, electronic, photo copying, recording, or otherwise without prior written permission of the company who managed and create this document. Anomali+ Insight also restrict any kind of communication regarding partnership with the artist without prior permission froum company.


Anomali+ Insight Company Profile and Portofolio  

This is our Company Profile and Portfolio (latest update on may 5, 2018)

Anomali+ Insight Company Profile and Portofolio  

This is our Company Profile and Portfolio (latest update on may 5, 2018)

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