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// Limbo sideboard designed by: daniel rode available at feb. ‘13 OOO




// Valentine designed by: marcel wanders available at scottcooner

// BeoTime designed by: steffen schmelling available at

by Christine Ricciardi

// black lace chair + ottoman available at

// photo: justin clemons



What prompted you to start your own business? Over the last 15 years, I have developed an extensive knowledge of decorative art, classic modern design, and furniture. Especially in terms of the collectability and value of such items. I wanted to not only design spaces, but to work with clients to curate an impressive collection of furniture and design objects to fill those spaces. What’s the first thing you do when you see a space that you are contracted to decorate or design or build for? Evaluate it. Most importantly, the design needs to be appropriate and complimentary to the surrounding architecture. I evaluate the integrity of the existing architecture. For example, if it is an old house, does it need to

Wait Wait Don´t Tell Me February 7 // Winspear Opera House

Bryan Adams ‘Exposed’ Photography Exhibition Through February 08, 2013 // Goss-Michael Foundation

Benghal Tiger at the Baghdad Zoo Through February 9 // Theater Three

Provided by Briggs Freeman Sotheby’s International Realty

principles as a designer as well as the draw of modernism. Here are excerpts from that conversation.


began his career in architecture and interior design long before he knew the concept of a resume. As a child growing up in Tulsa, Oklahoma, he was bizarrely talented with Legos and exceptional when it came to putting pencil to paper. These days, Rice uses those innate skills to not only decorate living rooms and dining areas, but also craft original pieces he envisions inside the spaces. Rice reconnected with his artistic side in college and graduated from Texas Christian University with a degree in interior design. Fresh out of school, he joined the elite team at bodron+fruit where his appetite for modernism grew into a full-fledged passion. In 2007, Rice split from bodron+fruit and started his own company, Joshua Rice Design Inc, which operates in Dallas. As an art and design collector, esteemed professional, husband and father, Rice is a busy man. He recently took a few moments to talk with moderndallas about his

your modern

// photo: justin clemons

Joshua Rice

Modern exhibits, events and activities make for fall fun around the Metroplex.

Beer and Chocolate Tasting February 11 // The Gingerman

Henry VI, Part I February 17-18 // Winspear Opera House

Red-In Depth February 23 // Wyly Theater

Titanic: The Artifact Exhibition Through March 24, 2013 // DFort Worth Museum of Science and History

Designed for the

When a home transcends time and place and is able to absorb and reflect the unique personality of its owners, you know it embodies all that a truly contemporary dwelling is meant to portray. The signature home located at 7028 Turtle Creek Boulevard is instantly recognized by those familiar with Volk Estates. This small enclave of premier mansions is surrounded by spacious parks on all sides and showcases Turtle Creek, which runs through the middle of the neighborhood’s beautifully landscaped terrain. Bordered by Lovers Lane, Preston Road, Curtis Park and University Boulevard, Volk Estates features expansive lots, winding streets and deep setbacks that make the neighborhood feel roomy and private. Designed in 1993 by Dwayne Landry, a protégé of O’Neil Ford, this soft contemporary home is set deep on a corner lot where it overlooks the neighborhood with three distinctly designed facades complete with one-of-a-kind lanterns and iron gates designed by Landry. Its stucco exterior and slate roof create an air of distinction without forcing a particular time period or regional stamp on the four-bedroom home. “This home was designed for the art lover,” says Briggs Freeman Sotheby’s International Realty agent Jeanne Listed for $4,995,000, the signature home at 7028 Turtle Creek Boulevard features contemporary lines blended with classic details to create an artistic showplace.

Shelton. “It’s built on a grid that is centered on a large courtyard. A large gallery with floor to ceiling windows and oak floors designed in a Bordeaux pattern wraps around the courtyard creating extraordinary art display space and bringing light into the home from every angle. It also adds another entertaining space and adds to the flow of the house.” The entertaining areas, a spacious master suite, a library lined with oak book shelves, a comfortable media center and a card room overlooking the courtyard all can be accessed through a series of French doors. The chef’s kitchen features a breakfast bar for casual dining and several prep areas to accommodate large events. An elevator connects to two bedrooms upstairs, including a guest suite with its own kitchen. Landry’s design makes the central courtyard the highpoint of the house. The beautifully landscaped space with bubbling fountain can be seen from every room and is wellplanned to capture areas of light and shade for year round enjoyment. And continuing the theme of well-placed art, the outdoor space features special niches and focal walls for displaying sculpture and more. “This is a home for a person who doesn’t want to conform to a particular design style,” says Briggs Freeman Sotheby’s International Realty agent Gigi Potter Salley. “It’s a home where owners will be able to live comfortably in their own style.”

// photo: justin clemons

art lover

be renovated or do previous insensitive renovations need to be corrected? Are there things that need to be updated. Next, I try to develop the most dynamic and logical furniture plan I can for the space, while simultaneously creating a schematic list of furniture and decorative objects that might be appropriate for the space. You mention a furniture plan, what exactly does that mean? Do you picture the pieces in your head and how do you go about manifesting those? For example, I’ll look at a space and say, “Well, because there are windows behind that chair it should have a low back to optimize the view.” And then because they sit next to each other, they need to be armless so you’re not cutting yourself off conversationally from the other furniture in the room. Or for example, if it’s a small room, [the chair]

needs to be petite and float above the ground on delicate legs so you get the illusion that there is more space. When selecting an item of furniture, I have a checklist of functional and aesthetic features that need to be satisfied, and I back into the final selection that way, rather than just saying, “Oh, I like that chair.” What kind of color palettes or schemes are your favorite and why? I’m pretty partial to neutrals. I like a lot of greys, browns and taupe’s. I don’t mind little pops of color, but I think color is subject to current trends and it goes in and out of fashion. In my opinion, it’s best to reserve color for decorative objects and pillows rather than furniture or rugs. If you’re spending $6,000 on a lounge chair, you don’t want something that’s going to look dated in five years.

// photo: justin clemons

Is that what drew you into modernism as your type of style? That’s an interesting question. I guess I consider myself more logical, rather than an artsy, creative person. I seem to approach a design more like a complex problem to be solved instead of a space to be decorated. Because of that, modernism makes more sense to me. If I see an elaborate, overdone, traditional space, it doesn’t intrigue me. I know that there’s nothing inherently wrong with other non-modern design styles, but I tend to find them busy or unappealing. Where does your creativity and originality in design come from? If somebody were to ask what

// photo: charles smith

makes me good, I would have to say that because I have the ability to educate my clients, their money will be better-spent with the collection I curate. It will hold its residual value better. They’ll grow to appreciate it more. There’s going to be a lot of contemplation and thought put into every selected piece. The fact that I’m getting to do what I love, and that I can make a living out of it, is probably what gives me the most inspiration. What things do you enjoy doing the most when you’re designing? I really enjoy educating clients on the importance of good design. During the design process, I find it rewarding to help broaden and refine

a client’s taste in design & help them express those newly cultivated sensibilities. It is satisfying to introduce clients to the subtly of good, collectible antique, mid-century and vintage pieces so they don’t think of them as old, but rather something special and unique. Many times with new projects, the client thinks modern equals shiny and new. They want everything right out of the showroom. I think the best interiors are an even mix of old and new. The juxtaposition of the two makes you appreciate the amazing quality and refinement of the new, while simultaneously respecting the history and craft of the old.

Do you have any unwavering principles to your work? I won’t knock anything off. If a client sees something at a showroom and they say, “I like that but it’s too expensive, can you have it made?” I won’t do that under any circumstances. I’m very firm about the importance of intellectual property. Instead, I will offer to design them something unique, or present less-expensive options.

Find out more about Joshua Rice at magazine magazine  

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