NEXT PRACTICE INSTITUTE
© MJ MacMahon
and other ways of gaining traction. But "status" is not the only way to accomplish this. Art itself can confer power by allowing people to escape their actual existences32. It can give them safe havens to practice new skills. In addition, certain forms of art confer power because archetypes can impact the brain. Artists well versed in the themes that impact human psychology (e.g., maternal care, sexual orientation, and group power) can work with programmers to enhance the power landscape by bringing these archetypes into the story or experience. u IMMERSION: Programmers typically create immersion through gaming12, creating a story through which a user must proceed in order to get to a goal. Working with writers who are sensitive to fantasy, the nuances of story arc and character creation leads to more sophisticated and compelling stories. Psychologists and artists can work together to build profiles for avatars. Other scientists such as cognitive theorists33 who are well versed in positive behavioral outcomes can weigh in on the design team’s awareness of how to design reward systems. u CONNECTION: Programmers can build interactive portals that allow for multiple people to play together at the same time. They can program for team formation, competition, cooperation, and forms of connection as well. While we’ve all become sensitive to the power of virtual connection, there are other, far less obvious ways, to forge a sense of togetherness. Music34 connects people with games and programs, and other forms of art can enhance the intensity of social reward that people experience.
u EUDAIMONIA: Here we might apply Carol Ryff’s35 definition of eudaimonia to programming: selfacceptance (individualization); autonomy (control mechanisms mentioned above); mastery (interacting with animals, trees, weather); personal growth (staging of games and rewards); positive relations with others (as in the “connection” section above); and purpose in life (self-improvement or “in the zone” activities). These are all factors programmers can use to more deeply examine their constructions. The SPICE model guides the creators on the technology and artistic development side to contemplate more deeply the emotional and technical elements that go into serving our psychological needs. Not only that, it gives artists and scientists and all of us who work with them a common language and framework to design the technology that is increasingly at the center of our human experience. DR. SRINI PILLAY is a Mobius Senior Expert and the author of Your Brain and Business. He is Assistant Clinical Professor of Psychiatry at Harvard Medical School and an expert on the latest findings in neuroscience and how they relate to learning, coaching, and transformation. Srini’s work has been featured in The Wall Street Journal, The New York Times and Entrepreneur Magazine. He has been a guest on CNN, Fox, Oprah Radio and NPR. Srini leads NeuroBusiness Group (NBG), one of the world’s most innovative companies in applied brain science.
www.mobiusleadership.com | Mobius Executive Leadership
The Next Practice Institute