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2015 Portfolio

Ma, Hui - Chuan

About me

4

Autobiographical Personal Profile

6 8

Design Project

14

Design Competition

16

Life Trail Rocking Pad Caring Stick Blind Guider Touch Sign Cuckoo Medi Clean Clear Charging Clip Charging Brick Heart Hot Smart Stamp

18 38 48 58 68 76 92 100 118 128 142

Work Experience ITRI Medical Equipment Design HAITEC & PEGA Internship NTCRI Craft Project

Skill

148 150 178 192

216


02 Design Project

01 About me 04 Autobiographical Personal Profile

06 08

14

Design Competition

16

Life Trail

18

Rocking Pad

38

Caring Stick

48

Blind Guider

58

Touch Sign

68

Cuckoo Medi

76

Clean Clear

92

Charging Clip

100

Charging Brick

118

Heart Hot

128

Smart Stamp

142


M a , Hui- Chua n 2015 Por tf olio

Work Experience

148

ITRI Medical Equipment Design

150

HAITEC & PEGA Internship

178

NTCRI Craft Project

192

03 Skill 216


Let's talk A b o u 04


somthing t m e Autobiographical Personal Profile 05


HUI CHUAN MA +886-961-013-979 missjan1314@gmail.com http://jan1314.blogspot.tw https://www.facebook.com/HuiChuanMa

06


Autobiographical

I'm not a special person, but I am working hard.

Hey, I'm Hui-Chuan Ma,

Childhood I was born in 1989 in ChangHua City, but I have lived in Taipei for 24 years. There are 6 people in my family, including parents, 1 older sister and 2 younger sister and myself. My father was a business man, and he is retirement now, my mother is a housewife. Both of them are good in painting and they influenced on me so much when I was a child.

High School When I was junior high school student, my grade was very poor. However, I didn't give up. Finally, I got into DAAN vocational high school and majored in Graphic Art Communication. Since then I found that I was interested in graphic design.

University After 3 years vocational high school education, I got into National Taipei University of Technology, and majored in Industrial Design. At first, I didn't know what is industrial design, I think it so difficult to me. Because, it needs build 3D modeling and rendering. However, one of my college teacher, she just said: "Do the design which can help the most people, and to do something meaningful and touching design." I have remembered what she said by now, I think that was influenced on me deeply.

Gratuate School 2 years ago, I began the master degree in National Taiwan University of Science and Technology and still majored in industrial design. Now I know myself better, and catching on the difference between lectures in school and actual design in industry. I use those knowledge which I learned those years into all of my design project now.

Challenge I'm willing to try anything with enthusiasm. Such as internship project at HAITEC, this project is about car interior design of future. I also participated a project of bamboo craft, learning and experiencing local bamboo craft techniques in Taiwan. In addition, I was very actively to participated many design competitions, and won some of domestic and international awards. I’m very like challenge myself. Even though finish those projects spend much time, but I never complained, and I made it.

Learn to do by doing I think I should create more innovation and possible thing in the future, and keep making self-examination to adjust my attitude and direction. I also hope my design project could be seen by the world. Therefore, I hope my design not just design the shape of the product, I wish my design will help a lot of people in the future.

Design Studio 3 years ago, I graduated from college, between the Bachelor and master degree, I started working in a design studio as an Assistant designer for 1 year. I learned knowledge of manufacture and production much. I very thanks for my co-workers, they taught me so much.

Doing is better than waiting. 07


Stay hungry, stay foolish

08

EDUCATION

National Taiwan University of Science & Technology Department of industrial & Commercial Design ( MA 2012 - Present ) / National Taipei University of Technology Department of Industrial Design ( BA 2007-2011 ) / Daan Industrial Vocational High School Department of Graphic Arts Communication ( 2004-2007 )

EXPERIENCE

ITRI Medical Equipment Design Elite Project Innovative Medical Project Designer ( 2014 / 05 - 2014 / 10 ) / NTCRI Craft Project Bamboo Craft Design: Studio Loud ( 2013 / 07 - 2014 / 03 ) / HAITEC & PEGA Internship Project Future Car Interior Design intern ( 2012 / 10 - 2013 / 01 ) / NFC Forward Planing Brain Wave Detector design ( 2012 / 08 - 2013 / 05 ) / NDD Design Taipei Assistant Industrial Designer ( 2011 / 08 - 2012 / 06 ) / JIVA Design Industrial Design intern ( 2011 / 08 - 2012 / 06 )


Person Profile

PUBLIC SPEECH

DESIGN WORKSHOP

After Effect Premiere iMovie

Pro-Engineer Autodesk Alias -Keyshot Showcase modo

INTEREST

Photography Travel Movie

English Chienese Taiwanese

LANGUAGE

Taiwan Tech v.s Art Center College of Design Workshop ( 2012 / 08 ) Taiwan Designers' Week : PEGA D&E Workshop ( 2013 / 10 )

Photoshop illustrator inDesign

SOFTWARE SKILLS

Let's talk about : A design in the process National Taipei University of Technology ( 2014 / 10 / 15 )

09


Doing is better than wating. - - My principle.

international Design Award

2015

iF student design award - Top 8 ( Blind Guider )

2014

Taipei international design award - Bronze Award ( Blind Guider ) Taipei international design award - Social Care Award ( Blind Guider ) Taiwan international Student design competition - Finalist ( Life Trail ) Red dot Award : Design Concept 2014 - Winner ( Rocking Pad ) Red dot Award : Design Concept 2014 - Winner ( Caring Stick ) Red dot Award : Design Concept 2014 - Winner ( Charging Clip ) International Design Excellence Award - Finalist ( Life Trail ) iF concept award - 300 entries ( iWash ) iF concept award - 300 entries ( Bus Coming ) iF concept award - 300 entries ( Blind Guider ) HANSGROHE DESIGN PRIZE - Pre-selection 178 entries ( iShower ) HANSGROHE DESIGN PRIZE - Pre-selection 178 entries ( iWash )

2013

Sichuan-Taiwan industrial design award - Bronze Award ( Right Way ) Sichuan-Taiwan industrial design award - Bronze Award ( Cuckoo Medi ) Taipei international design award - Distinction ( City Gophers ) Liteon award - Merit Award ( Charging Clip ) Liteon award - Merit Award ( Right Way ) iF concept award - 340 entries ( Caring Stick ) iF concept award - 340 entries ( Blind Guider )

2012

Sichuan-Taiwan industrial design award - Finalist ( Rolling Life ) Taiwan Tech v.s Art Center Cultural and Creative Workshop - Bronze Award ( Bubble Typhoon )

2011

10

International Conference of Innovation and Design - Beneficence Design Award ( Caring Stick )


Person Profile National Design Award

2015

Samsung Solve for tomorrow by social design - Top10 ( Life Trail ) Samsung Solve for tomorrow by social design - Finalist ( Smart Stamp )

2014

Uneec Applied Design Award - Grand Award ( Touch Sign ) Uneec Applied Design Award - Merit Award ( Charging Brick ) Taiwan Craft Design Competition - Finalist ( Re-Round ) Taiwan Craft Design Competition - Finalist ( Begin )

2013

Uneec Applied Design Award - Merit Award ( Bus Coming ) NSC Forward Planning - Excellence Award ( Heartfelt wishes ) Gigabyte Great-design Competition - Silver Award ( Cuckoo Medi ) Gigabyte Great-design Competition - Special Award ( Heart Hot )

2012

Cultural and Creative Design Competition - Winner ( Acne Face ) Bicycle Design Competition - Merit Award ( Pioneer )

2011

Qualia Design Competition - Merit Award ( Caring Stick ) Young design competition - Finalist ( Caring Stick ) Young design competition - Finalist ( Double Protector )

2010

Bicycle Racks Design Competition - Special Award ( Vine Rack )

2009

meet 2010 My Story - Finalist ( Childhood innocence )

11


Be true to your work, and your work will be true to you.

Exhibition 2015

Udn Design Exhibition from ZERO to INFINITY | Studio Loud : Re-Round & Begin Song Shan Cultural Park, Taipei, Taiwan ( 2015 / 03 / 14 - 2015 / 03 / 29 ) Asian STAR Showcase | Studio Loud : Re-Round & Begin Internation Furniture Fair Singapore, Singapore ( 2015 / 03 / 13 - 2015 / 03 / 16 ) Ambiente Frankfurt application form | Studio Loud : Re-Round & Begin Frankfurt Fair and Exhibition Centre, Frankfurt, Germany ( 2015 / 02 / 13 - 2015 / 02 / 17 )

2014

Gifts from the star | Studio Loud : Re-Round & Begin Taipei 101 4F, Taipei, Taiwan ( 2014 / 12 / 03 - 2015 / 01 / 04 ) Taipei International Design Award Exhibition | Blind Guider Taipei Arena Star Gallery, Taipei, Taiwan ( 2014 / 11 / 07 - 2014 / 11 / 12 ) Asia Talents: Ideas for Tomorrow | Studio Loud : Re-Round & Begin W Hotel, Bangkok, Thailand ( 2014 / 10 / 18 - 2014 / 10 / 24 ) Taiwan Designers' week | MOCA Brick designers' creative work exhibition Song Shan Cultural Park, Taipei, Taiwan ( 2014 / 10 / 03 - 2014 / 10 / 12 ) Taipei International Design Award Exhibition | Blind Guider Song Shan Cultural Park, Taipei, Taiwan ( 2014 / 10 - 2014 / 11 ) Red dot concept award Exhibition | Rocking Pad & Charging Clip & Caring Stick Red Dot Museum Singapore, Singapore ( 2014 / 09 - 2015 / 09 ) Young Design Exhibition | Caring Stick Taichung Cultural & Creative Industries Park, Taichung, Taiwan ( 2014 / 05 / 06 - 07 / 06 ) Asia Talents: Culture Effects | Studio Loud: Re-Round W Hotel, Bangkok, Thailand ( 2014 / 04 / 18 - 04 / 23 )

2013

Young Design Exhibition | Caring Stick Taiwan Design Museum, Taipei, Taiwan ( 2013 / 11 / 22 - 2014 / 02 / 05 ) Taipei International Design Award Exhibition | City Gophers Taipei EXPO PARK, Taipei, Taiwan ( 2013 / 10 - 2013 / 11 ) Young Designers' Exhibition | Heartfelt wishes Taipei World Trade Center, Taipei, Taiwan ( 2013 / 05 )

2011

Young Designers' Exhibition | Caring Stick & Double Protector Taipei World Trade Center, Taipei, Taiwan ( 2011 / 05 )

12


Ma, Hui-Chuan 2010 - 2014 Collection 13


D esign in P r o j 14


n my life : e c t Design Competition Work Experience 15


D E S COMPE

16


I G N TITION Life Trail Rocking Pad Caring Stick Blind Guider Touch Sign Cuckoo Medi Clean Clear Charging Clip Charging Brick Heart Hot Smart Stamp 17


18


Life Trail Refuge route guider

Brief

Dimension

Life Trail traffic signs function as standard road signs, but they can quickly convert to evacuation signs in case of emergency. The signs activate automatically once a disaster warning alert is received from the Disaster Prevention Center. The signs will adjust to show the most efficient route to the nearest shelter. 900 (L) X50 (W) X 3000 (H) mm

Material

Aluminum / E-paper / LED

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang

Award

Date

Samsung Solve for tomorrow by social design - Top10 Taiwan international Student design competition - Finalist International Design Excellence Award - Finalist Sichuan-Taiwan design award - Bronze Award Liteon award - Merit Award 2013 / 01 - 2014 / 04

19


Background D u r i n g a n u n e x p e c t e d d i s a s t e r s i t u a t i o n , s u c h a s w a r, n a t u r a l disaster...etc. There is a very short window of time to escape. The most vulnerable people are those with the most limited ability to respond quickly, such as Elderly, Disabled, and foreigners. If roads and telecommunication systems are down, emergency information may not be available through the normal channels. People may be particularly prone to panic, making them very difficult to find the way of shelter, often resulting in death.

20


What's the problems?

Couldn’t find the emergency shelter sign.

Lost the direction, and go to the wrong direction.

Some people with limited ability to respond quickly.

21


Concept Life Trail is a directional and escape system that leads people to shelters quickly in an emergency situation. It combines functions of traffic signs and emergency routes, and it’s a general traffic signs at peacetime in the city.

22


23


When the emergency situation occur The sign will convert into the evacuation sign with warning sound immediately, and the arrow will rotate with flash light to guide people the precise way of shelter. The dual mode of communication (flash light and sound alert) allows the system to be understood by those with visual or hearing impairments. The lack of complex language or lettering also allows foreigners to readily understand it.

SIGN

24

SOUND

DIRECTION

RESCUED


25


How it works? It will activate automatically when receive a disaster warning alert signal from “Disaster Prevention Center� by satellite, and then start to plan the most efficient route. The general traffic signs will convert into the evacuation sign with warning sound immediately. Meanwhile, the arrow will rotate to guide people to the nearest shelter.

Disaster Occur

26

Disaster Prevention Center


Satellite

Life Trail

27


Trail combined with the traffic signs and it’s 1. Life installed on everywhere in the city. Guide the most efficient route, Let people find the 2. way of shelters easily and quickly.

The arrow of Life Trail will guide people to the closest shelter.

X X

If the route is blocked, Life Trail will updates and leads people to the next closest shelter immediately.

28


Make the connection with the satellite to get the newest information and according to the road’s situation to change the direction of arrow.

29


Detail and Technology

360o rotating arrow Guide the direction of shelter

> No blind spot to guide people refuge quickly. > Flash light (LED), clear guideline. > Make the connection with the satellite.

E-paper > Traffic signs convert into evacuation sign by using e-paper. > The power consumption, only the screen convert instant. > It also in the normal ambient light can be identifiable clearly .

30


Solar Panel Life Trail’s battery is charged by the city’s electricity supply as well as by solar power, so even if the city’s power grid goes down, it can still function.

Warning Sound Both sides with speaker. When the emergency situation occur, the warning sound to alert people must to refuge soon.

Maintenance and Repair

31


32


mockup In this mock up, we tried to use LED to present the situation of real environment. After we try it, we found the Green light is good display in day and night. Nowadays the e-paper hasn't display clear, but we believe that it will better than present in the future.

33


34


35


36


Title / Life Trail Full-length film / 3:16 Film link / http://youtu.be/B_Vp5gFXvEM

37


Rocking Pad Seesaw + pad game

Brief

Dimension

250(L) x 130(W) x 60(H) mm

Material

Plastic / Touch Screen / Solar panel

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Fong, Mu-Chern

Award Date

38

Rocking Pad combines the entertainment facility and advanced technology to develop a new way to play. User can choose the built-in games or link the games from personal digital device and open up in Rocking Pad. There’re different game modes to play, such as contest or teamwork. Rocking Pad is not only bringing children to the reality and interacting with others but also making them exercise outdoor while playing.

Red dot Award : Design Concept - Winner 2013 / 12 - 2014 / 01


39


Background The generalization of digital electronics causes children to indulge in digital pad. This phenomenon makes them go out for sports and interact with peers less often, which influent their future development in school and social relationships.

40


Concept Rocking Pad combines the traditional entertainment facility and advanced technology to develop a new way to play. It set up at outdoor such as park, it just like a seesaw, but it with new way to play. Nowaday the seesaw no more attract the children to play it. Therefore, the design of Rocking Pad, combine the tablet and seesaw to give children more and more fun. Let children play and interactive with others. Rocking Pad need to two children to play it. Children can play with other children. User can choose the built-in games or link the games from personal digital device and open up in the Rocking Pad. In the game, it may have different mode to participate, such as contest or teamwork. Rocking Pad is not only bringing children to the reality and interacting with others but also making them exercise outdoor while playing.

41


How to use

Touch to operate the game to be performed. It has built-in games to choose.

360o

360o menu, user can stand any position to choose the game which they want to play. Users just slide their finger on the screen of Rocking Pad to choose the game.

42


Choose the "More game" icon, it will display 4 different game mode for user. Users can enjoy different game mode.

Competition

Cooperation

Contest

Add Game

43


Game mode

Competition Game to compete with each other like Pinball, balance games, etc.

V.

44


Cooperation Adjust the seat and sit with partner as a team to participate in the game such as racing car, etc.

.S Contest Rocking Pad can connect to each machine which adds more possibilities to play.

45


Detail

1

3

2

1

Touch Panel

2

Solar Panel

3

Speaker

ADD Rocking Pad cannot only choose the built-in games but link to personal digital device for games.

46


360o Swivel Seat Press the button to adjust the seat along the rail according to the game mode.

Leaking Hole At the base of the host with a leaking hole design, which makes Rocking Pad places outdoor without water concerns.

Sphere Pivot The sphere pivot design performs various angle to play.

47


48


Caring Stick

Elders' stick Brief

Dimension

The design of Caring Stick emphasizes that using a stick is no longer a symbol of aging. Caring Stick can help the elders walk and stand up easily, and it also equipped with a flashlight. When the elders walk at night, the flashlight will tur n on automatically. It make the elders more safety. 200 (L) x 40 (W) x 1170 (H) mm

Material

Aluminum / LED light

Designer

Ma, Hui-Chuan

Exhibition

Award

Date

Red dot concept award Exhibition Young Design Exhibition, Taichung Young Design Exhibition, Taipei Young Designers' Exhibition Red dot Award : Design Concept - Winner iF concept award - 340 entries Qualia Design Competition - Merit Award Young design competition - Finalist 2010 / 07 - 2011 / 05

49


X X

Problem Existing stick for the elders, with these problem : - When they are sitting on bench, it might difficult to stand up, and it might injury to the waist. - The height of stick would make the elders hold uncomfortable. - It looks like too old, and make the elders lack of self-confidence.

50


When people becoming old, it will produce physical and psychological problems.

Memory loss Inferiority

Deterioration of eyesight

Feel Worthlessness

Walking inconvenience Alzheimer's

Insecurity

Get sick Senile psychosis

Weakened immunity

Physical

Psychological

idle

Lack of self-confidence

Lack of exercise

Feel lonely

lay on the bed for a long time

Felt fear

Get sick

Improve the psychological, and the physical will be changed.

51


Caring Stick Caring Elders’ Ever yday

52


53


Concept Nowadays is an aging society, therefore, the elders should be important, however, most of elders think that taking a stick symbol of aging. Therefore, we are trying to solve this problem. The design of Caring Stick not only let the stick no longer a symbol of aging, but also help the elders walk and stand up convenience. It makes the elder be able to more independent and security when they going outside.

Reduce the support height of stick.

54

Help elders stand up easily.


MEDICINE Storage box KEY

The button of flashlight

flashlight

55


56


57


58


Blind Guider

blind brick Brief

Dimension

Design a innovative guide brick to be able to guide blind and provide the street names and direction information to blind, it is using the technology of RFID on the guide brick. The guide brick design make the blind can confirm the direction easily.

300(L) X 300 (W) X 30 (H) mm

Material

RFID Reader / RFID Tag

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang /

Exhibition Award

Date

Taipei International Design Award Exhibition 2015 2014 2014 2014 2013

iF student design award - Top 8 Taipei international design award - Bronze Award Taipei international design award - Social Care Award iF concept award - 300 entries iF concept award - 340 entries

2012 / 10 - 2013 / 01

59


Problem Nowaday the guide brick indication direction only, and it can't give blind road name information.The blind going out still need other people to help him and guide him to go anywhere.

60


Concept Design a innovative guide brick to be able to guide the Blind and provide the street names and direction information for them. By using the technology of RFID on the guide brick. The blind can trigger the guide brick by the bottom of the guide cane, and it will transmission information to the earphone. Therefore, the Blind can receive guide brick's information. It not only makes him clearly know where he is, but also let him know where to go next. The design of Blind Guider with a sunken, so that the blind can confirm the direction easily.

61


is my e r e h w I k n o w clearly ! n locatio

62


Detail and Technology

Take off the Bluetooth earphone from the guide cane.

Sound button Press the switch button to turn on the function of recieve information.

Bluetooth earphone Recive information

Size : 40 x 20 mm

63


Guide cane (RFID reader) trigger the tag, it will automatically transmission the road information to earphone by Bluetooth.

RFID Reader Read information

64


Set up Blind Guider set up on corner, let the blind can know where is his location, and let him make the decision to go straight or turn left or turn right.

Size : 300 x 300 mm

65


66


67


Touch Sign Pregnancy tests Brief

Dimension

380 (L) X 340 (W) X 45 (H) mm

Material

Plastic / Latex

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Fong, Mu-Chern

Award Date

68

To u c h S i g n i s a p re g n a n c y t e s t d e s i g n w h i c h utilizes the image of the pregnant woman's body. After dropping the urine within a moment, t h e c h e m i s t r y c a u s e s t h e re a c t i n g p a r t o f t h e p ro d u c t t o g ro w l i k e a b e l l y g r a d u a l l y, w h i c h indicates the sign of successful pregnancy. The surface expansion replaces of 2 lines is especially beneficial to the visual impairment. They can realize the result by touching the product and also read the instruction in Braille illustrated on the surface.

Uneec Applied Design Award - Grand Award 2013 / 12 - 2014 / 01


69


Background The original pregnancy test takes time to understand how it works. And it causes trouble understanding the uncertainty when the outcome is ambiguous. For instant, sometimes a line or symbol will appear very faintly, which makes user confused about the result. On the other hand, particularly for the special user like visual impairment, there's room to improve.

70


Concept Touch Sign is a pregnancy test design which utilizes the image of the pregnant woman's body. After dropping the urine within a moment, the chemistry causes the reacting part of the product to grow like a belly gradually, which indicates the sign of successful pregnancy. The design features the growing belly which in replace of 2 line is especially beneficial to the visual impairment. They can realize the result by touching the reacting part of Touch Sign and also read the instruction in Braille illustrated on the surface. Moreover, user may remove the test strip part and keep the rest part as a memorial.

Not Pregnant

Pregnant

71


How to use

Step 2

Step 3

Step 1

Touch Sign illustrates the steps clearly and makes pregnancy test easier for the visual impairment.

72


Test

STEP1

Follow the instructioin on the product and drop the urine on the test strip.

Reaction

STEP2

STEP3

After dropping urine on the test strip part for a moment, the reacting part will grow like a belly as a sign of successful pregnancy.

Remove & Memorial By removing the test strip part, user can keep the pregnancy test as a memorial.

73


How it works Pregnant woman secrete human chorionic gonadotropin (hCG), which is composed of various amino acid, can be detected in the urine. hCG interacts with chemicals (Hydrolase)and performs decarboxylation. The chemistry produces carbon dioxide which triggers the product’s surface to expand.

Urine

Chemicals Hydrolase

Drop the Urine which contents hCG on the test strip.

Reacting Part

Latex

hCG interacts with chemicals (Hydrolase) and performs decarboxylation.

The carbon dioxide produced by the chemical reaction triggers the surface to expand.

74


Memorial Touch Sign becomes a piece of memory puzzle during the pregnancy for mothers. It can be kept as a memorial, which adds more emotion and stories in the pregnancy test design.

75


76


Cuckoo Medi Elders' medicine box Brief

Dimension

Cuckoo Medi is a medicine box. It helps the elders to take their medicine in time. When it's time for medicine the Cuckoo bird on the clock will jump out and sing to remind elderly. 335 (L) x 112 (W) x 562 (H) mm

Material

Wood / Metal / LED / Clock

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Huang, Hsin-Ya

Award Date

Sichuan-Taiwan design award - Bronze Award Great-design Competition - Silver Award 2012 / 05 - 2013 / 03

77


Background When people getting old, their memory will be degraded, so that those problems happen frequently. Therefore, taking medicine becomes dangerous or the burden of body to elders. For the elderly, the most important thing is families' care and reminders, and always be aware of and obser ve the elders' medication habits and security. As a family member, these things we should be done.

78


Problem Repeat medication : Forget whether taken the medicine or not, caused to repeat medication. Poor memory : Forgot to take medicine or delay to take medicine. Wrong medicine : The medicine information so complex to understand, caused them to take wrong medicine.

43%

38%

19%

Existing products Lack of emotional level design, and after forget to take medicine, how to notice the elderlys' family or social workers?

79


Concept Cuckoo Medi is a electronic medicine box. It helps the elders to take their medicine on time. When it's time for medicine the Cuckoo Medi on the clock will jump out and sing to remind elderly. At the same time the medicine will fall down to the transparent cup at the bottom of clock, and the cup will glow in a warm light. If the elders still forget the medicine and they did not take the medicine out in 10 minutes, Cuckoo Medi will automatically contact their family or family doctor to remind the elders by Cuckoo medi APP. Through simple and intuitive interactions, Cuckoo Medi greatly stop these common medicine-misusing problems such as repeating, forgetting to take the medicine and even taking the wrong ones. Moreover, it can simply work with a few steps which makes their caretaking easier.

How to use

Step 1

When filling in the one week medicine. Open the front cover of the clock by the elders' family.

80

Step 2

Place the medicine in the right order. Different colors represent different day. 4 times / 1 day.


Process

What time for medicine ?

Step 3

Oh! Now I know it’s time to medication !

MORN

Thank you CUCKOO MEDI !

Step 4

NOON

Touch Screen

BED

EVE

Replace the medicine box back to the clock. Touch the touch screen to set up time, and drag the four icons according to the medicine-taking time. When it's time for taking the medicine, Cuckoo Medi will sing.

When time to medication, it will jump out from the clock. the medicine in it will drop to the medicine cup. Warm light will light on and flash as double remind. It's easy for the elders to put the magnetic cup back to the clock.

81


Notice system

82

1.

If the elders still forget the medicine and they did not take the medicine out in 10 minutes, Cuckoo Medi will automatically contact their family or family doctor to remind the elders.

2.

If the elderly has not been dispensary, CUCKOO MEDI will not continue to fall the medicine, thereby avoiding duplication elderly medication.

3.

If the elderly not at home,the family members can be contacted by Cuckoo Medi APP, let CUCKOO MEDI notice system suspend or adjust medication time.


Cuckoo Medi App

Cuckoo Medi

Cuckoo Medi connect with cloud system, and combine with the App. It can enhance more convenience, so that family can be easily adjusted in accordance with the elderly to do the daily situation.

Welcome Page

Dial & Contact

Log in

Loading

Adjust the medication time

Home Page

Over 10 min Message reminder

Review record

83


Cuckoo Medi available on variety of platforms Through the Cloud system, make the elders' family and doctor, manage easily. It can enhance more convenience.

84


85


Cuckoo Medi Structure Size : 335(L)x112(W)x562(H) (mm)

Transparent cover of the medicine box

86

Medicine box

Touch Scren

Drop the medicine

Transparent cup of the medicine

Metal & magnet


87


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89


90


Title / Cuckoo Medi Full-length film / 2:05 Film link / http://youtu.be/Hw1XMbLpZYk

91


Clean Clear Public faucet

Brief

Dimension

200 (L) X 300 (W) X 300 (H) mm

Material

Aluminum / Tempered glass / LED

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Fong, Mu-Chern

Award Date

92

Clean Clear is a faucet design used in public. It integrates the digital microscope and project technology to display the bacteria quantity of both hands on the transparent screen while washing hands. The bacteria die down gradually in the hand-washing process that user may see clearly on the screen. Clean Clear helps people to understand well the sanitation and ease the threat of disease causing by bacteria.

iF concept award - 300 entries Hansgrohe Design Prize - 178 entries 2013 / 10 - 2014 / 01


93


Challenge Most bacteria coexist with human being. However, there are more than 500 millions people die per year because of the bacteria and virus infection. The best way to fight the germs is washing hands often.

Concept Clean Clear integrates the digital microscope and project technology to display the bacteria quality and condition of both hands on the transparency screen while washing hands. The bacteria die down gradually in the hand-washing process which user may see clearly on the screen. Clean Clear helps people understand well the sanitation and ease the threat of disease causing by bacteria and germs.

94


Hospital

School

Airport

Germs are hidden everywhere around us.

Restaurant

Station

95


Before

In process

Germs Quantity > Standard

Almost clean

Dir ty

96

Faucet turns on by the infrared sensor and starts scanning hands. It displays the bacteria condition of both hands on the transparent screen and shines the red light as warning.

Dir ty


After Germs Quantity < Standard

The bacteria die down in the hand-washing process which user may see the outcome on the screen clearly.

Clean

The yellow light changes into green when the bacteria o n h a n d s h a v e b e e n w a s h e d 7 0 % a w a y, w h i c h compares to the beginning. It indicates the warning is dismissed.

97


Structure & Technical note

Transparent Screen

Outlet

Project

Digital Microscope

98


LED Light

Project the bacteria image on the transparent screen.

Project

Scan

A digital microscope is a variation of a traditional optical microscope that uses optic and a charge-coupled device (CCD) camera to output a digital image to a monitor, sometimes by the means of software running on a computer or other device for different usage.

99


Charging Clip ECO Mobile power pack

Brief

Dimension

45 (L) x 60 (W) x 30 (H) mm

Material

Plastic / OLED / rechargable battery

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang

Award

Date

100

Charging Clip is like a normal clip that we use. Clip it on the bicycle rims. When the wheel is rotating, it will transfer kinetic energy to electricity and store it for other purpose. It can also generate alert light ring to warn other cyclists around. Charging Clip not only supply the cyclists to charging their 3C product, but also protect the cyclists safety during night.

Red dot Award : Design Concept - Winner Liteon award - Merit Award 2013 / 05 - 2013 / 08


101


Global Population Smartphone user

Feature phone

According TomiAhonen 2013 report noted that the current world population of 7.1 billion, and 4.3 billion people are using mobile phones, of which 1.3 billion people are using smartphones, but the smartphones user population will continue to grow.

7.1 billion

4.3 billion

1.3 billion

People use the smartphone wherever and whenever, the smartphones are power-hungry products , so it result need to charge twice in average everyday.

102


Power consumption for charging The iPhone charger, for example A Dead flat iphone to full charge takes at least three hours. A man in charge of the electricity is wasted 0.03 kWh a day, it looks very tiny.

3 hours

Dead flat

100% Power

103


Seemingly tiny, but it will add up However, the 1.3 billion population to do so, the tiny numbers cumulative, and it's about 14.2 billion kwh wasted per year. It's impact on the environment invisible.

Environmental Impact 14.2billion kwh, what can we do? The electricity can be supplied to about 100 million household electricity consumption. It can be reduced more than 10million tons of carbon dioxide. It can replace 48 nuclear power plants. A bit of waste , caused such a big impact on the environment.

104

House power 100,000,000 family

Save Electricity for 100 million domestic electric power use every year.

CO2 10,650,000 tons

Reduce the emission of carbon dioxide of 10,650,000 tons every year.

Nuclear power 48 plants

Equivalent to 48 nuclear power plants electricity generated every year.


Commuter Transportation trend it can be seen from the chart, the bicycle has gradually become a trend, it is because the bicycle very convenient, lightweight, inexpensive and environmentally friendly, and gradually people of all ages.

million

year

x both of two thing is increasing, so that we combine it. Use of the bicycle to generate green power to charge our mobile phone.

105


Green Power Press the button of two sides, and it will stretch, and then clip on the bicycle rims. When the bike is stopped, it will not charge.

106


20% of the electricity

60% of the electricity

When riding bicycle, the Charging Clip will begin to charge. The power of electricity below than 20% is red, so the bicycle rims will rotate red ring.

The power of electricity over than 20% is green, so the bicycle rims will rotate green ring. Riding the bicycle continued, and the light will not go out.

Users can take advantage of the bicycle rim rotation to get the natural power for Charging Clip to charge.

107


Eco-Friendly The green power savings into own 3C products, reduce unnecessary waste, and more eco-friendly to the environment.

108


Technology Transfer kinetic energy to electricity

Magnet Coil Spring

Rechargeable battery pack

Miniaturization Reciprocating Electric Generator

Between magnet and coil movement to generate electromagnetic induction, and it will transfer kinetic energy to electricity. Bicycle rim rotated a circle and it will generate electricity twice.

109


Riding Safety General bicycle with bicycle headlight and bicycle tail light only, and the side of bicycle doesn't have any warning lights. When the bicyclists is riding, Charging Clip could light on and make the bicyclist ride more safety in the night . That is different with others.

110


111


Detail

View the residual capacity Press the both sides buttons of the Charging Clip,and it will display the residual capacity.

USB Port

112


OLED light display

View the residual capacity

Charging Plug the charger into Charging Clip, and it will start to charge.

113


8

3

8

8

17

1,5

7

9

7.

26

25

1,5

32

8

28

114 asm

Tube

Rubber cover

Spring

Coil


115


116


Title / Charging Clip Full-length film / 2:00 Film link / http://youtu.be/gpcFK_OszS4

117


118


Charging Brick Module power bank design

Brief

Dimension

Charging Brick is a module power bank design. It leaves user to decide how much storage capacity they need to carry out. By ways of flexible assembly in series, it gives user greater convenience. Mechanism for each unit assembled is based on the principle of magnetic attraction. The convex and concave shape guide user to operate the product intuitively. 30 (L) X 45 (W) X 30 (H) mm

Material

Plastic / LED / Metal / Magnet

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Fong, Mu-Chern

Award Date

Uneec Applied Design Award - Merit Award 2014 / 01 - 2014 / 11

119


120


Background With the popularity of mobile devices, the demand for timely electricity supply has become the creation of power bank. However, the use of inconvenience in the limited volume and capacity of existing product that it turns into a problem to be solved. If I just go out two hours, I do not need to bring a volume of power bank as big as smartphone. Nowadays, we recharge cellphone and power bank separately for each device needs an adapter individually to charge while using in the same socket. Therefore, the adapter occupied the room of the socket.

Concept Charging Brick is a module power bank design. It leaves user to decide how much storage capacity they need to carry out. By ways of flexible assembly in series, it gives user greater convenience. Mechanisms for each unit assembled to the principle of magnetic attraction. The convex and concave shape guide user to operate the product intuitively. In addition, the triangular shape design increase the stability, which makes the product be able to place and stack at any angle freely.

Power Bank

Magnet

Brick

121


Detail

2hr 2hrs 1 piece for 2 hrs recharge capacity

4hr

4hrs 2 piece for 4 hrs recharge capacity

6hr

6hrs 3 piece for 6 hrs recharge capacity, and so on.

122


Negative

Power Press the button to recharge

Magnet (S) USB Port

Magnet (N)

Positive

LED Remaining Battery Capacity. One hour a grid.

Charging Brick is a power bank design that each unit provides 2 hours of electricity. The unit attracts each other into series to amplify the electrical capacity by the principle of magnetic attraction. The light display shows the remaining battery capacity.

N(+)

+

-+ Dry Cell

SN

S(-)

Dry Cell

Follow the batteries connected in series in the form of magnetic poles: convex and concave. The convex and concave shape of Charging Brick represent the positive and the negative. The magnetic poles are made of magnet that it guides user clearly how to operate the product just like how to stack blocks. On the other hand, the magnetic pole of Charging Brick is negative coverd with positive, so that when it is charging in series, don't worry about the problem of disconnection.

123


Design Feature

124

Considerate

Convenience

It simplifies complex numbers, it converts the mAh unit into time which known to us, so that users can clearly know the power bank can charge how long.

Users can decide the time they go out, Charging Brick be assembled in series, and giving users the convenience of elasticity use.


Intuition

Share

The magnetic poles are made of magnet that it guides user clearly how to operate the product just like how to stack blocks.

When a friend battery died, you can give him a unit, so that two person both can charge. Charging Brick gives people more convenience.

125


Design Feature Nowadays, we recharge cellphone and power bank separately for each device needs an adapter individually to charge while using in the same socket. Therefore, the adapter occupied the room of the socket.The female connector of Charging Brick function as the adapter as well. It charges the phone as priority until the phone battery is full. Then the electricity which continuously flows in will be saved in the Charging Brick. It completes charging devices and also conserves energy consumption.

2

Charging Power Bank

Charging Brick

126


S

N

S

N

S

Female Connector / Adapter

POWER B A N K

Charging Smartphone

Before

1

127


128


Heart Hot Food thermal insulation stoves

Brief

Dimension

Heart hot is a food thermal insulation stoves design, it makes the people who go home late, make them feel happiness. It with warm-shimmer, and sweet message and warm food. When people go home, they will see a warm-shimmer, make them enjoy the sweet food. 380 (L) X 340 (W) X 45 (H) mm

Material

LED / High technology ceramics / Glass

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Wang, Chih-Hao /

Award Date

Great-design Competition - Special Award 2012 / 10 - 2013 / 03

129


Background In Taiwan, there are many double-income family. Parents have to work, and children need to go to the cram school after school, resulting family eat dinner together seldom. As the head of a family, work hard and busy, it's in order to give the family able to have plenty of food and clothing. It make them without shortage of material, but make them the emotional isolation.

The result shows how many times that young people eat dinner with family. 9.8% is 4 days per week. 13.7% is 3 days per week. 18.6% is 2 days per week. 8.3% is 1 day per week. Never eat dinner with family up to 8.4%.

According the database of Taiwan's Academia Sinica. 130


Warm Shimmer

+

Sweet message

+

warm food

Concept The children or the parents who back home late, it always makes the family emotional isolation. Therefore, the design of Heart Hot with 3 design feature, including warm-shimmer, sweet message and warm food, it makes people who back home late feel happiness. When the user backs home, and go through the table. Heart hot will project a warmshimmer to remind user there is a warm food and sweet message, some one prepare for you. User just opens the insulation cover, and listens to the message, and then enjoys the warm food at the same time. Heart hot means someone care you. It not only makes user receive sweet message, but also can reply to message. It makes people robust their emotional indirectly, and their relations more compact!

131


How to use

Mom

Step1 Parents prepare a food and thermal insulation to their children. Press the microphone icon to record a message which they want to say to their children, and then the play icon will light up red light, it indicates there is a message.

Step2 Close the cover, and adjust the temperature. It will light up a warmshimmer and start to thermal insulation.

132


Son

Step4 Press the play icon which with red light. Children can enjoy the food, and listen to the message which record by their parents.

Step3 When children back home, he will see the warm-shimmer, and then he can open the cover to enjoy the warm and delicious food.

Children can record the feedback for their parents, as between parentoffspring some happiness exchange.

133


Adjust the Temperature Slide finger on the screen of touch panel to set up the temperature. The range of temperature between 20-90 degree.

134


Thermal insulation area

Thermal insulation button

Record & Play button

When it has message, the play button will light up a red light, to remind user there is a message.

Project a warm-shimmer with Heart shape

By pressing the Thermal insulation button to open the warm-shimmer. Heart hot has a projector, it will project a Red Heart shape. It use of mist generated by heat food, therefore the heart shape can project on the glass cover.

135


136


mockup The mock-up of this project, we face a problem that project a Heart shape on the glass cover. The light couldn't project a shape on air without any medium. However, we think maybe the hot mist could be a medium, and it is proved to be feasible. We try different project angle and different size to Project the Heart shape on the glass cover. Finally we made it ! 137


138


139


140


Title / Heart Hot Full-length film / 3:00 Film link / http://youtu.be/LDFILCURHIM

141


142


Smart Stamp Remider device Brief

Dimension

The design of Smart Stamp is a digital stamp for data transmission. When it is the user's turn, a message will pop up to remind user "It's your turn!". It allows user to be more comfortable to do their own thing, not the called number machine limit their behavior. 30 (L) X 30 (W) X 80 (H) mm

Material

Plastic / Rubber

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang /

Award Date

Samsung Solve for tomorrow by social design - Finalist 2014 / 10 - 2014 / 11

143


144


Concept When we go to hospital or bank etc., we always need to wait for our turn. We use the smartphone for kill time. Once heard from the sound machine called the number, we will rise up and see the number whether is our turn or not. The design of Smart Stamp is a digital stamp for data transmission. The Reception staff just stamp it to user's smartphone, the "Waiting number" will transferred into the phone. When it is the user's turn, a message will pop up to remind user "It's your turn!". It allows user to be more comfortable to do their own thing, not the called number machine limit their behavior.

Hospital

Post office

Bank

Restaurant

145


How to use

Open “Your turn” APP, and the staff stamp the smart stamp on user’s smartphone.

Smart Stamp will display user's number, and press the button to confirm. It will transfer the data to user's smartphone.

When user's turn, it will pop up message to remind user it your turn.

Number Division

146


Detail

Transfer

Using NFC, transferred the " Wa i t i n g N u m b e r " f r o m S m a r t Stamp to smartphone.

Button / Display Confirm to transfer data

Wireless Charging Placing the Smart Stamp on it. By bluetooth, it will transfer the data from computer to Smart Stamp, and start charging.

147


W O EXPER

148


R K IENCE SHEERAY ITRI Medical Equipment Design Elite Project

ConceptS

HAITEC & PEGA Internship Project

Re-Round

NTCRI Craft Project

Begin

NTCRI Craft Project 149


SHEERAY

Wearable device for Minimally invasive surgery

Brief

Dimension

225 (L) x 190 (W) x 78 (H) mm

Material

Glass / Aluminum

Designer

Ma, Hui-Chuan / Fong, Mu-Chern / Huang, Hsin-Ya

Project Date

150

We cooperate with "Industrial Technology Research Institute", This project is predicting the medical equiment what will be in futue. Throught interview with doctor and intern to understand what the problem, and what can we do improve. SHEERAY is an brand, in this project, we made CI design and a product design for medical.

ITRI Medical Equipment Design Elite Project 2014 / 05 - 2014 / 10


151


What is Minimally Invasive Surgery Minimally Invasive Surgery is a new surgical technique, through micro-photographic equipment and minimally invasive surgical knife or mechanical arm, and compared to traditional surgical wound is small, less bleeding, so surgery patients suffer fewer injuries, recovery time is faster, but also reduce the chances of wound infection a lot of. Wound appearance and manpower savings, bringing new medical revolution, but also bring huge market opportunities.

152


Market of Minimally Invasive Surgery According to international research institutions, the forecast of "Markets and Markets" that the global market scale of minimally invasive medical equipment, in the past 10 years, an average of more than 10% annual compounded growth, It growth from $ 157.8 billion in 2010 to $ 569.6 billion in 2011. It also estimates it will grow to $ 908.7 billion in 2015. Among the minimally invasive surgery, the largest application market for laparoscopic surgery, it about 35%, and the growth rate of orthopedic surgery is about 12%, it is surprisingly, too.

Estimate of global minimally invasive medical product market CARG: 15.3%

CARG: 93% 908.7

569.6

157.8 2001

2005

2010

2011

2015E

Use of minimally invasive options for 4 common surgeries Hysterectomy

Appendectomy

Bariatric

Cholecystectomy

92%95%

95% 88%

91%

90%

70% 62% 50% 40% 25%30% 8% 1998

21%

18%

11% 2001

2005

2007

153


A Learning Journey of a Surgical Doctor The way of being a surgical doctor is very long, they must learn failures and mistakes to make their surgical technique been perfect. However, in the process, they need to overcome the mistakes and failures, and must practice more and more times on patient. So far, there is no any kind of simulation practices more real than the real patients. Intern The medical students of sixth or seventh grade, their identities are students. Resident After intern, they will entry different divisions as a Resident. Chief Resident Senior Resident will become as Chief Resident. They responsible for many clinical and administrative work. Attending Physician Different divisions required traing time are varying. Short is three or four years, long is five or six years. After end of traning, they have eligible to participate in the specialist exam, and then getting the specialist certificate and becoming a "Attending Physician".

100% Retention

4th Review

5th Review

3rd Review 2nd Review

50% Retention

1st Review

0% Retention

154

Learning Curve

Forgetting curve

Every review slows the forgetting curve, creating permanent knowledge.

We forget unreviewed knowledge quickly.


Current Situation in Minimally Invasive Surgery According the research, the surgeon and the medical team performing minimally invasive surgical operation will cause the medical personnel a lot of inconvenience, even occupational injuries. According to the TU Delft University in 2003 for minimally invasive surgery research team which discuss about ergonomic, and it noted that the use of minimally invasive surgery equipment and the using method of the screen will cause problems, it leads to the medical staff in the posture, instrument control, visual and psychological burden.

Ergonomic problems encountered by the medical team related to products used for minimally invasive surgery

155


Interview with Student of Medicine & Doctor in Charge We have interview with a student of medicine and a docotr in charge, and we according to interviews, we summarize the eight points.

Checklist The nurse of Anesthesia will monitor the patient's condition. Before the surgery, the surgeon will confirm the steps by orally.

Not intuitive The problems of Minimally invasive surgery equipment. For the medical staff, it always causes inconvenience.

Communication With accumulated experience to enhance communication and interaction understanding of the surgical team.

Learning Through study abroad or other ways to learn new technical and new equipment.

156


Patient privacy Different hospital that their medical records system are different, so it can't circulate with each other.

Document system Physician order entry system stores the patient information. It supplies for the doctor access to the records.

Learning The doctors advise each others, or they look the video by internet or books to learn.

Report & record The Nurse or intern at the end of surgery, they will write reports and other records the process.

157


Problem

Feature Define

Security Procedure Make the Security Procedure been more perfect, and the surgery without accident.

Surgery Process

Virtual Reality

Help the physicians smoother to operate a surgery, and avoid human mistakes.

Application of Virtual Reality technology to provide more complete visual aid at the surgery.

Surgery Field

Intelligence operation

Application the pioneer technology to aid the limit of surgery field currently.

With simple gestures to operate intelligence system, aid the surgery procedure more convenience.

Equipment Operation Integrate the medical equipment, and make the physicians surgical operation more intuitive.

Surgical Record Completely store the surgical process and save the record for study and research in the future.

158

Shared backstage Integrate the Patient record and Surgery record, so that the physicians and hospital staff can exchange the resource more convenient.


Concept Development

Prophase

Implement

Later period

Prepare Forecast

In Progress Emergency

Care Follow up

Physician

Family

Physician

Patient

Between patient and their family.

Anesthetist

Nurse

Between medical staff.

159


About Branding - SHEERAY The branding name, Sheeray, which is from sheer and ray two words. It combined with two words and the imagery. By optics principle making virtual and reality coexist for the surgical field. It creates a new operating mode. We are looking forward to bring users closer needs to operate the equiment, giving them more and more aid, making them more convenience.

Brand Definition Sheer / Share / Intuition / Considerate Brand Target More intuitive experience Brand Vision Share and enhance the exchanging opportunities Slogan Closest to your need

Application Font

Auxiliary Color C00 M90 Y85 K00 R232 G56 B40 C03 M30 Y30 K00 R243 G196 B172

160


Image board Keyword : Soft / Sheer / Gradient / Curve

161


SHEERAY which is from "sheer" and "ray" two words, combined with two words and the imagery. SHEERAY means with transparent and light, making the Minimally invasive surgery new possibilities. By optics principle making virtual and reality coexist for the surgical field. It creates a new operating mode. We are looking forward to bring users closer needs to operate the equiment, giving them more and more aid, making them more convenience. 162


163


Dimension

unit: mm

Color Planning

164


Concept Sheeray is a wearable device for minimally invasive surgery, it combines virtual and reality to aid the physician for surgery. It uses algorithm calculate the relative position of the patient organ, and then the optical principle projects the image on the glass lens. Therefore, the physician can be more intuitive to operate the equipment. On the other hand, the gesture recognition capabilities make surgery more wisdom and hygiene, close to the physician needs and complete the surgery. Surgical records with the synchronization mechanism and integrated by cloud system for hospital, it accelerates the administrative and internal research exchanging resources convenience.

165


Physician

Sheeray

Patient

Intelligence operation

With simple gestures to control Sheeray, without touching the device to operate. Assisted surgery process more smoothly and sterile. For example: Screenshot, adjust the image density, adjust image layers and so on.

166


Virtual Reality

Through the camera lens to locate the relative position of human body. By using algorithm to calculate the imaging and the use of optics to be presented on the lens. The virtual and reality image overlap, it can aid the physician easily operate the equipment, more intuitive and convenience.

Shared backstage

Integrate the Patient record and Surgery record, so that the physicians and hospital staff can exchange the resource more convenient.

167


Physician

168

Sheeray

Take photo

Tag

Color intensity

Zoom in

Zoom out

(Tap)

(Press)

(Horizontal Scroll)

(Zoom)

(Pinch)

Patient


1

Normal surgical field.

2

Show equipment.

3

Show organ.

4

Show equiment and organ.

Shared file by cloud. 169


Structure

Prism

Prism Use of optics principle to calculate the image and presented on the prism.

CPU Place the computer chip and other computing elements.

170

CPU

Camera & Gestures identity

Battery

Camera Identify the image position and project on the prism. Through the camera screenshot the image to control, and easily identify simple gesture.

Battery The design of inductive charging to reduce the weight of device, and reduce the wearable device burden.


Technical note

Projector Prism

The main function is based on a mini projector.

Reality

Layer

A clever prism projects a layer over reality light.

Projector

Prism The prism focuses the image directely on the retina.

Retina Projector

Projector Prism

Fovea

Fovea Retina 171


172


Title / Sheeray Full-length film / 1:40 Film link / http://youtu.be/SjZr5wLPRNU

173


Medical Equipment Design Elite Project Final Presentation Poster Size : 420 x 594 mm

The design element of poster and invitation card is using ITRI's logo, and I convert it into lines use in background, lines cross and overlap with each other, graded by the square into a circle. My design concept is means: three schools, NTUST, NYUST, NCTU that we can exchange ideas with each other, maybe we can make the medical equipments with new ideas. 174


Invitation Card Design

Envelope

Size : 163 x 115 mm

Inside Back C79 M30 Y38 K00 C57 M00 Y18 K00 C46 M00 Y15 K00 C09 M01 Y04 K00

Front

Invitation Card

Size : 148.5 x 105 mm

Front

invitation card and envelope

Back

invitation card inside

175


176


177


Concept S Future car interior design

Brief

Designer Project Date

178

This project is two company that "Hua-chuang Automobile Information Technical Center Co., Ltd." and "PEGATRON" opened an internship for NTUST student. We are thinking what the future car interior will be. Through brainstorming, story scenario, image research, 1:1 mockup making, built 3D modeling, UI design...blah blah blah. Ma, Hui-Chuan / Cheng, Yan-Jang / Tsung, Chih-Hsien HAITEC & PEGA Internship Project 2012 / 10 - 2013 / 01


179


Concept of "Concept S" In this project, we are thinking what is our future, What will become of the cars and their interior design, we use the way of Storyboard, imaginary a family one day life what they may need. Why they drive car? How can they start a new day around car? What is our future life? What we can do? Maybe future become Drive-thru world, everything is Drive-thru. We are imagine blah blah blah. Therefore, we sum the concept that Concept S means three "S", including Self, Sense, Sensual. We think that our future car will become People-oriented, meets what people needs, so that the car's interior will become modular panels, user can choose what they want. User can work freely in the car. This project runs 3 month, it cooperate with PEGA. We are major in interior design, and PEGA is User's interface.

Cloud

180

Customize

Assistant

Sensibility


Self Intuition + Personalize

Sense Care + Virtual Assistant

Sensual Sensibility

The main idea of Concept S is iCare system, it combined with cloud system, integrated user's calendar and physical condition, and it also with extension of the fan-shaped panel, it is module panel, user can freely decide stowage panel. All of items are stored in the storage below car meter, user can take what they want immediately from the fan-shaped storage space. iCare detects user's hands to know physical condition, providing traffic safety monitoring and treat healthy emergency situation. User just put their hand to pass through the steering wheel ring, and it will scan user's hand automatically, detect your physical condition, the results showed both the screen and user's smartphone make a record.

The seat with HUD display, it creates a virtual characters image as shotgun have a people sit next. It just like communicate with friends (video calls) very close. When you face some problem, it has the assistance of professionals, give people more security, the assistant can be police, lawyers, health care personnel, etc,. When playing racing games, it can be a virtual assistant of racing, etc.. When carpool with strange passenger, such as a Foreigner, maybe it can be translator to make a communication foreigner, or maybe need a privacy, it can be black screen, creating a privacy space without being seen sense of security.

In the car interior, it creates a moving atmosphere, so that everyone can feel the car is moving, creating more abstract but intuitive image. It creates a interface which can be integrated into the environment, only displays when user needs, it creates a customized content can be elastically extensible. By outside camera to display external environment of car, it creates a without distance both inside and outside. When car is moving, it will present with flowing colour line and light performances.

181


People might need in the car

Share User information sharing

Family Passenger

In the future, it will become a Declining birthrate society, therefore, we think, one family only one children.

Personal Driver

We also think, maybe our future car will become a new working place, work c a n f i n i s h i n y o u r c a r. Therefore, Concept S supply a working module panel for user. User can change different modes, by changing gearshift.

Game

Singing / Racing game / Somatosensory game / Shooter game /

Office

Personal Working place 182


Other

Passenger

More and more people proposed the carpool mechanisms, to reduce vehicles on the road, to reduce emissions of carbon dioxide.

Parking

monitor / move car / A pillar & C pillar with a blind spot / back a car

Drive

Carpool / Peer to peer / Clean / HealthCare / Interaction with the rear seat passengers / 183


Design Process

Define the function which will in future car interior

Future image board and Sketch

1:1 mock-up and scenario imitation

Scenario test 184


3D modeling without detail

Add the detail on the 3D model

Detail of Fan-Shape with function panel

Detail of Fan-Shape with function panel 185


User interface design

186


AM / FM

GPS

Center Control

Bird's eye HUD panel

Log in

Change seat mode

Point to Point

Plan route

Two finger to drag up

Drag up to right screen

Select contact

Loading

Plan route 187


188


Title / Concept S Full-length film / 5:01 Film link / http://youtu.be/IGjV_la1rDc

189


190


191


Re-Round Bamboo mirror

Brief

Dimension

370 (L) X 190 (W) X 470 (H) mm

Material

Bamboo tube / Metal

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Fang, Cheng-Tsung

Project Exhibition

Award Date

192

Making a unique shape of bamboo tube by reinterpreted skill from traditional bamboo tube furniture. Re-round not only keeps original features of bamboo tube, but display a unique modern face.

NTCRI Craft Project Gifts from the star Asia Talents: Ideas for Tomorrow Asia Talents: Culture Effects Taiwan Craft Design Competition - Finalist 2013 / 07 - 2014 / 05


193


Bamboo tube

Cutting special shape

Heating and bending

Perfect circle

We attempt to present the particularity and aesthetic of traditional bamboo furniture elbow tactics through our design. RE-ROUND is a desk mirror design applied by traditional bamboo craft. In manufacture, the mirror frame is made by following steps: first, cutting the bamboo tube with special shape; then, bending it by following a perfect circle, and retaining the original material as a feature.

194


We learning from Taiwanese craftsmanship and transform the experiences into modern design.

195


Process

Learning bamboo tube heating and bending method

196

Try differnet cutting methods


Try different Heating and Bending methods

We fail many times!

197


Process

Choose one of cutting shape and cut the bamboo tube

198

The mold makes the bamboo tube becoming perfect circle


The components making (Metal & Mirror)

Assemble and Finish

199


200


201


202


203


204


Exhibition

205


206


Begin Bamboo Stool

Brief

Dimension

The basic bamboo weaving of Begin is Hexagonal-holes method. Inspiration from this method, the stool is made of bamboo lumber weaving an enlarge Hexagonal-holes to complete a stool. 320 (L) X 300 (W) X450 (H) mm

Material

Laminated bamboo

Designer

Ma, Hui-Chuan / Cheng, Yan-Jang / Kwan, Jr-Fong

Project Exhibition

Award Date

NTCRI Craft Project Gifts from the star Asia Talents: Ideas for Tomorrow Asia Talents: Culture Effects Taiwan Craft Design Competition - Finalist 2013 / 07 - 2014 / 05

207


The Hexagonal-holes is one of bamboo weaving method. However, the weaving always use of bamboo basket...Therefore, we think maybe it can transform into other material, such as Laminated bamboo, becoming a large weaving.

208


209


Process

Learning bamboo basic weaving

210

Choose one of bamboo weaving method to make the design


Model Making

Finish!

211


212


213


214


215


B A S S K I

216


S

I C L L S 3D Model Pro-E / Alias / Keyshot / modo

2D Graphic

Photoshop / illustrator

217


218


Software 3D model : Pro-E 3D Rendering : modo

219


220


Software 3D model : Pro-E 3D Rendering : modo

221


Software 3D model : Alias 3D Rendering : Keyshot 222


223


Software 2D Rendering : Photoshop 224


Software 2D Rendering : Photoshop & illustrator 225


I Am not a special person But I Am Working Hard

226


2015 / 03 / 30 done!

Ma, Hui-Chuan 2015 March Version

227


馬 彗 娟

M H C A u H i U A N Portfolio Mar.2015

+ 886 961 013 979 ( Taiwan ) missjan1314@gmail.com http://jan1314.blogspot.tw


Ma hui chuan 2015 portfolio