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The Local Theatre Homegrown Theatre For Sheffield


A new studio theatre for Sheffield For the aspiring theatre makers and play watchers. For the panto goers and new writing lovers. Defiant new writing by Northern writers. Old classics with a Yorkshire twist.


Who We Are Miranda Debenham Executive Director

Tim Norwood Artistic Director

Theatre producer with digital marketing and project management expertise

Founder of Northern Art theatre festival and national touring theatre director


Opening: March 2019 Hosting brilliant touring productions from the North of England. Producing four in-house productions per year with an entirely local cast and crew. Developing local artists’ skills through a year round training programme, shadowing opportunities and artist meet-ups. Contributing to the Sheffield comedy and spoken word scenes with monthly open mic nights and slams.


Showcasing Northern Talent Hosting brilliant touring productions from the North of England. Producing four in-house productions per year with an entirely local cast and crew, Offering residencies for artists to develop exciting new theatre.


Nurturing Tomorrow’s Artists Developing local artists’ skills through a year round training programme, shadowing opportunities and artist meet-ups. Contributing to the Sheffield comedy and spoken word scenes with monthly open mic nights and slams.


A Community Hub A tea-and-cake room by day, a bar by night. Including an honesty library, free wifi and all-you-can-drink tea club membership. Hosting community events and classes for the public. A place to relax and kick back in the heart of Sheffield.


700,000 Total number of theatre tickets sold in Sheffield in 2017


Our Goals Experience 1. To deliver exciting, proud and defiant 2. 3. 4.

theatre to Sheffield To make our productions as diverse and accessible as possible To build a theatre that is open to everyone, regardless of their circumstances To develop the skills and experience of artists in Sheffield and surrounding areas

Business 1. Year One - 11,000 tickets sold 2. Year Three - 10% increase in ticket sales 3. Year Five - 15% repeat bookings 4. Year Five - 500 people on theatre membership scheme


3%

By 2024 we will sell 3% of Sheffield theatre tickets


Our Five Year Plan Year One Audience 11,000 tickets sold 10% repeat bookers Artists Assistant Director shadowing opportunities Artist meet-ups Training sessions in theatre production and administration Finance* Gross income: £45k Net profit: £6k *Full financial forecasts available

Year Three

Year Five

Audience 13,500 tickets sold 15% repeat bookers Schools programme

Audience 16,000 tickets sold 15% repeat bookers 500 members

Artists New critics programme Artists residencies Theatre production apprenticeship

Artists Off-West End programming partnership City-wide outdoor theatre festival Theatre technician training

Finance Gross income: £51k Net profit: £8k

Finance Gross income: £59k Net profit: £10k


How You Can Help

£15,000 To achieve these goals we need a £15k initial investment, with additional £2k contribution from directors and £2k crowdfunding


What Your Money Achieves Social Reach

Expenditure

1. 2. 3. 4.

1. 6 months rent on theatre building 2. Opening theatre festival 3. Cafe equipment and theatre light purchase

1 theatre administration apprenticeship 15 artists residencies 20 Assistant Director traineeships 300 local theatre makers trained in marketing and administration 5. 68,000 audience members over 5 years

The Local Theatre Pack  
The Local Theatre Pack  
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