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term dictionary

t e r m

d i c t i o n a r y

Gamification Gamification is the use of game design techniques, i.e. game mechanics to solve problems and engage the audience in order to achieve certa­in goals. #Hashtag #Hashtag is a word or a phrase labeled with a # used in social networks such as Twitter, Instagram or Facebook. Hashtag is actually a way to tag certain words or themes. Thanks to hashtags, all posts related to desired words or terms are listed during the search. Augmented reality Augmented reality is a type of virtual reality that aims to duplicate the world’s environment in a computer. An augmented reality system generates a composite view for the user that is the combination of the real scene viewed by the user and a virtual scene generated by the computer that augments the scene with additional information. The goal of Augmented Reality is to create a system in which the user cannot tell the difference between the real world and the virtual augmentation of it. Today Augmented Reality is used in entertainment, military training, engineering design, robotics, manufacturing and other industries. Mobile application A mobile application, most commonly referred to as an app, is a type of application software designed to run on a mobile device, such as a smartphone or tablet computer. Prezi presentation Prezi is a cloud-based (SaaS) presentation software and storytelling tool for presenting ideas on a virtual canvas. Cloud-based software means that you can present from your browser, desktop, iPad, iPhone, etc. Thanks to this software presentation is more interesting, and keeps the participants attention for a longer time. QR code QR Code is one of the most popular types of two-dimensional barcodes. QR is the abbreviation for Quick Response. As the creator intended, the code allows its contents to be decoded at very high speed. QR codes are used in the tourism, as well. QR codes can easily help tourists to get the information about the city, or in some cases even to book a room in a hotel. carnival A carnival is a part of seasonal fiesta that includes public celebration or a parade, combining elements of circus, mask and public street celebration. Masking, typical for carnivals, represents an escape from everyday life. Largest, and by all means, most famous carnivals are the ones in Rio de Janeiro and in Venice. Masquerade Masquerade is an event where participants dress up in costumes and cover their faces with masks. This is one of the events taking place within the carnival, and it was organized in 16th and 17th century, primarily in Italy. Super Bowl Super Bowl is the annual championship game of the National Football League (NFL), the highest level of professional football in the United States, culminating a season that begins in the late summer of the previous calendar year. The first Super Bowl was played on 15th January 1967, at Los Angeles. Event management Event management is the application of the management practice of project management to the creation and development of festivals and events. Event Management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually executing the modalities of the proposed event. Event management is considered one of the strategic marketing and communication tools by companies of all sizes. From product launches to press conferences, companies create promotional events to help them communicate with clients and potential clients.

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SEE Business Travel & Meetings magazine · February 2015

Profile for Miona Milic

SEEbtm magazine No 17 Događaji: Nekad i Sad / Events: Now and then  

Cover story in this issue of SEE business travel and meetings magazine is about evolution in event organization. Read what have changed the...

SEEbtm magazine No 17 Događaji: Nekad i Sad / Events: Now and then  

Cover story in this issue of SEE business travel and meetings magazine is about evolution in event organization. Read what have changed the...

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