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DAIRY NEWS

HIGHLIGHTS OF DFC’S 2021 ANNUAL GENERAL MEETING

Editor’s note: More than 325 dairy farmers from across Canada gathered for Dairy Farmers of Canada’s (DFC) virtual annual general meeting (AGM) on July 13 and 14, 2021, to discuss some of the challenges facing the sector, as well as identify future opportunities under the theme of Cultivating Sustainability in Dairy Excellence. By Dairy Farmers of Canada

CONTRIBUTOR

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ierre Lampron, Dairy Farmers of Canada’s (DFC) president, opened the 2021 annual general meeting (AGM) with a message of gratitude, thanking dairy farmers for their hard work during the pandemic. “With your help, we have carried out a range of awareness and education activities,” Lampron said. “We held the government to account on compensation for the Canada-European Union Comprehensive Economic and Trade Agreement (CETA) and the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), and we defended private bills related to trade deals and trespassing on farms.” Lampron also noted the challenges dairy faces in reaching Canadian consumers, people

DFC BYLAW UPDATES

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uring the AGM, certain revisions to DFC’s bylaws were approved by the General Council that related to three categories: • Revising the structure of committees to make them consistent with best practices; • Addressing other minor modernization changes, for example, to allow for virtual meetings; • General maintenance of the bylaws.

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AUGUST 2021 | MILKPRODUCER

with whom the dairy industry once had a privileged relationship. “Many of their decisions are based on their value system, and as such, they want to know dairy farmers share a common interest in protecting the planet for future generations,” he said. “The good news is we have a good story to tell, and we are doing that now thanks to our Blue Cow campaigns, which inform the public about issues, such as agricultural practices or the commitments of the proAction program.” In the last year and a half, DFC turned challenges into opportunities, including promoting dairy products for home cooking when restaurants were closed, as well as leveraging the “Buy Canadian” sentiment during COVID-19 and the Canada-United States-Mexico Agreement (CUSMA). The Blue Cow is now featured on more than 8,600 products, including with major restaurant chains, such as Tim Hortons and Pizza Pizza. While acknowledging dairy farmers would

have preferred no concessions under CETA and CPTPP, Lampron said compensation, formalized by the government last November to be delivered over a shortened timeframe of three years instead of eight, gives farmers a measure of predictability. He promised to continue holding “feet to the fire” to ensure there are no further concessions in future trade agreements. Lampron concluded with an overview of how DFC has an “integrated, organization-wide partnership strategy,” focusing on the industry’s collective commitment to sustainability. To this end, he announced the investment of $100,000 to plant 25,000 trees as part of Tree Canada’s National Greening Program. Turn to page 24 for more details on this initiative. “There is much to celebrate over the past year,” Lampron said. “As your president, my hat goes off to all of you for your resilience as our communities across the country dealt with the pandemic.”

DAIRY FARMERS OF CANADA’S 2021-22 BOARD OF DIRECTORS

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FC wishes to thank outgoing board members Bart Rijke (Ontario) and Ed Friesen (Lactanet) and welcome new members Mark Hamel (Ontario) and Korb Whale (Lactanet). The 2021-22 board of directors includes: • Pierre Lampron, president; • Dave Taylor, British Columbia; • Gert Schrijver, Alberta; • Blaine McLeod, Saskatchewan; • David Wiens, Manitoba;

• Albert Fledderus, Ontario; • Bonnie den Haan, Ontario; • Mark Hamel, Ontario; • Marcel Blais, Quebec; • Daniel Gobeil, Quebec; • Peter Strebel, Quebec; • Denis Cyr, New Brunswick; • Gerrit Damsteegt, Nova Scotia; • Gordon MacBeath, Prince Edward Island; • Lucas Strong, Newfoundland and Labrador; • Korb Whale, Lactanet. W W W.MILK PRODUCER.CA

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August 2021  

August 2021  

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