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WEFOOD

COPENHAGEN, DENMARK.

“A supermarket like WeFood makes so much sense and is an important step in the battle to combat food waste.” -PER BJERRE,

Folkekirkens Nødhjælp

WEFOOD STORE, COPENHAGEN, DENMARK.

(L-R): PRINCESS MARIE IN SUPPORT TO ELIMINATE FOOD WASTE, PEOPLE AT WORK IN EFFORTS TO SAVAGE FOOD SURPLUS.

Denmark’s first food surplus supermarket, WeFood, open its doors on the 22nd February 2016 in its capital city Copenhagen, selling only expired or ‘best before’ produce, that are still perfectly edible but would have been thrown away based on a generic supermarket standards and policy. Products are sold 30%-50% cheaper than a regular supermarket as compensation with aims to raise awareness of the amount of food waste. In addition, to benefit both environmentally conscious shoppers and low income groups.

According to professor Christina Holweg, Vienna University of Economics and Business, Austria, who studies on social supermarkets address this as a “win-win-win” situation for everyone involved. From manufacturers and retailers, customers and non-profit organizations. Not to mention environmental benefits as less food is wasted. She further mentions that it also “helps society to reduce its welfare costs.” In the last 5 years, Denmark had successfully reduced 25% of food waste.

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Post Graduate Architectural Thesis.  

Secondhand- Food Surplus. An architectural thesis proposal for a place to deal with food surplus as an antidote for the city.

Post Graduate Architectural Thesis.  

Secondhand- Food Surplus. An architectural thesis proposal for a place to deal with food surplus as an antidote for the city.

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