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Nawbo CA spring 07 newsletter


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Long Beach CA Convention Center Thursday, September 27th, San Jose Convention Center Carly Fiorina

Both conferences feature an array of top speakers and experts, including Carly

2006-2007 Board of Directors Eva S. Garcia, President Cathy Dougherty, WLE/NAWBOCA Conference Task Force Mary Griffin, VP of Legislative Action Christa Nonnemaker, Secretary Myra J. Malkiewicz, Treasurer Frances Nevarez, VP of Corporate Relations Jerri Hemsworth, Immediate Past President Betsy Berkhemer-Credaire, Past President 2003/2004 NAWBO California is a consortium of these seven chapters Inland Empire San Diego Orange Co. San Francisco Sacramento Silicon Valley Ventura Co.

In The News Health Care Principles for Small Business


recent NAWBO-California survey indicated that health care is the number one issue facing the women-owned businesses. The cost of health insurance is escalating each year, becoming one of the major costs to business owners. Health insurance is a guaranteed issue for all groups with two to 50 employees in California. Since California passed AB1672 in 1992, small businesses and professional groups and associations have the capacity to provide affordable health coverage options in areas such as medical, dental, vision, and chiropractic. However, many businesses still do not provide health insurance and the system still isn’t working. NAWBO-California is taking a close look at the bills that are currently in front of the legislature, or are being proposed. Governor Schwarzenegger and the Senate Republicans have proposals on the table and are debating them in the legislature without formal bills yet. Senate President Pro Tempore Don Perata and Assembly Speaker Fabian Nunez have actual bills. All have employer coverage mandated, with some exceptions. In looking at the health care issue in California, NAWBO-California has adopted four “principles”. 1. Support solutions that lower costs and make coverage affordable. 2. Oppose proposals that disproportionately impact small business. 3. Expand access to existing programs.


Tuesday, August 14th,

N AT I O N A L A S S O C I AT I O N O F W O M E N B U S I N E S S O W N E R S ❖ C A L I F O R N I A ❖ W I N T E R 2 0 0 7

1431 La Colina Tustin, CA 92780 714-832-5012

Mark your Calendar for:

Fiorina, former Hewlett-Packard CEO, at the San Jose conference. NAWBOCalifornia will be hosting the breakfast session of facilitated networking at both conferences. Special discounts will be available for NAWBO-California members. For details on both conferences and registration information, visit

Printing and mailing generously donated by Union Bank of California

NAWBO-California has formed an alliance with Women's Leadership Exchange (WLE), the national program known for its effective one-day conferences that propel business growth.

4. Support incentives for business to provide health coverage. This will be one of the issues discussed March 20 at NAWBO-California Public Policy Day in Sacramento, and will be an on-going issue followed and discussed by the public policy committee and NAWBO chapters.

Global Warming


hile not making the headlines that health care is this year, global warming will continue to be a hot topic for California's politicians and regulators. In June, 2005, Governor Schwarzenegger issued an executive order establishing greenhouse gas emission targets for California. In 2006, the Governor signed AB 32 into law. Many believe that this law will be a major step toward reducing the causes identified as contributing to global warming. Others believe we are moving too fast without adequate information. While laws have been passed and executive orders issued, achieving an impact on global warming in California will require a great deal of time, money and compliance. The California Environmental Protection Agency (Cal/EPA) is the lead on implementing the Governor's Executive Order and the landmark legislation, AB 32. The Agency charged their Air Resources Board with the task of instituting a "Climate Action Team" to begin the development and implementation plan for the emission reduction program for California. In addition, a 14-member Market Advisory Committee was put into place to assist in the implementation of the State's greenhouse gas reduction program. The Committee members have a wide range of expertise, including members with public policy experience and professional or academic expertise in market-based compliance mechanisms. The members also bring a diverse range of opinions to the discussion. This committee is expected to make their recommendations to Cal/EPA's Air Resources Board by June 30. The biggest impact on small business in the near future may be the impact on using our vehicles. Cost implications on the vehicle emission standards will need to be part of the debate. Small business owners may want to consider alternative fuel cars, depending on the tax benefits received. Global warming issues will be with us for a long time. The goals of California's environmental laws cannot be achieved without compliance by the public. Cal/EPA will be developing regulations which may include education, inspections and enforcement. Stay tuned; there will be more on this issue in the months and years ahead.

Nawbo CA spring 07 newsletter


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N AW B O m e a n s b u s i n e s s . G e t i n v o l v e d . F o r m o r e i n f o r m a t i o n , g o t o N AW B O - C A . o r g

In The News NAWBO's 2006 Membership Survey Results Summary


AWBO members continue to be optimistic about the U.S. economy and the health of their own businesses, according to a NAWBO national membership survey conducted in 2006. According to survey results, the majority of NAWBO members (59%) believed that the economic and business conditions in the United States will be stable. One in five (20.4%) were very optimistic, indicating that the situation will be better than it is today, while a similar proportion (20.1%) were pessimistic, indicating it would be worse. And when it comes to the health of their own businesses, NAWBO members con-

tinue to be optimistic. When surveyed about top business issues, more than half (52.2%) of NAWBO mem-

bers chose “expanding my business” and “marketing my business” as one of the top three issues currently facing their business, while 45.5% ranked “cash flow, meeting day-to-day expenses” at the top. More than one in five reported that “client or customer budget constraints” (22.7%) or “time man-

agement” (22.5%) were one of the top three issues for their business, while 18.7% indicated that “competition” was important. Rounding off the survey, NAWBO members continued to express a sense of value from their NAWBO membership. Similar to 2004 survey results, the aspects of the membership that respondents found most valuable in 2006 were: learning from other women business owners (75.9%); making business contacts (74.3%); friendships made (65.6%); helping other women business owners (64.7%); network of support (62.9%); personal growth (54.6%); and business education and training (46.6%).

Environmental Consulting Firm Winning Statewide Contracts


enchmark Environmental Engineering, a San Jose based Women Owned Business, has been awarded over $750,000.00 in long term contracts for asbestos, lead and mold testing/consulting from Napa to San Diego with state and local agencies during the last quarter of 2006. In November of 2006, the California Department of Transportation (CalTrans) issued a three year contract with Benchmark for asbestos and lead inspec-


Thank you to the NAWBO-California Corporate Partners

Between 1997 and 2006, firms majority owned by African-American women grew 147% in number of businesses, 20% in number of employees and 70% in sales. The number of firms with employees grew by 63%. During the same period, firms majority owned by Hispanic women grew 121% in number of businesses, 18% in number of employees and 33% in sales. The number of firms with employees grew 26%. Businesses majority owned by Asian American women grew 80% between 1997

that include property management, insurance companies, schools, cities, counties and the federal sector. Benchmark has been awarded contracts at Moffett Field Naval Air Station, Beale Air Force Base and is currently contracted with over 20 cities. For a full list of services, please refer to their website at

Kenya Women Form Association With NAWBO Assistance

Women of Color Businesses Outgrow the Competition omen of color own businesses that are outgrowing their competition, according to a study by the Center for Women’s Business Research. As of 2006, the 2.1 million businesses majority owned (51% or more) by women of color employ more than 1 million workers and generate more than $161 billion in sale, These firms represent 21% of all privatelyheld women-owned firms in the U.S., which means that one in five women-owned firms is owned by a woman or women of color.

tions on properties scheduled for demolition in the areas of Oakland, San Francisco, Alameda, Contra Costa, Marin, Napa, San Francisco, Santa Clara, San Mateo, Solano and Sonoma. Wendy Buller, a member of NAWBO-Silicon Valley, is the President of Benchmark and one of the owners. Benchmark Environmental Engineering was founded in 1994 to provide environmental testing, consulting and training to an array of markets

and 2006, 77% in number of employees and 57% in sales. The number of firms with employees grew 52%. The biennial update, Businesses Owned by Women of Color in the United States, 2006, is part of a comprehensive, multiyear research initiative.

Mary Schnack meets with Janet Nkubana at a Vital Voices conference in South Africa. Janet is the co-founder of Gahaya Links in Rwanda, which buys and sells products made by rural women in Rwanda to fully integrate them into the mainstream of economic opportunities in Rwanda, while bringing their stories and crafts into international markets. Gahaya Links was started after the 1994 genocide. Mary has committed to selling 1,000 baskets. Gahaya Links works with more than 400 women weavers, providing them with the income and resources needed to live adequately.


n January, Mary Schnack, Chair-Elect of the NAWBO International Forum and a NAWBO-Ventura County member, met in Nairobi, Kenya, with women business owners at a reception hosted by the Kenya Association of Women Business Owners. Seven women are founders of KAWBO and more than 25 showed up for the reception. Eva Muraya, Co-Chair of KAWBO, was a scholarship recipient and attended NAWBO’s annual conference in San Francisco last year. Aoko Midiwo, CoChair, hosted the reception at her bookstore, Legacy Books.

“We want to develop strong relationships with more national women business organizations around the globe,” said Schnack. “The Nairobi women are excited about forming this group, and what they can learn from NAWBO in establishing this association.” The International Forum is also seeking people who would like to be mentors, or mentees, of the Kenya businesswomen, as well as other women throughout the world. Go to for more information on mentoring, or contact Regina Mead at

NAWBO California Spring 2007  
NAWBO California Spring 2007  

This Newsletter is for the nine NAWBO Chapters in California. The National Association of Women Business Owners are Owners of California Bus...