Page 1

MAKING E-CONTENT


MAKING E-CONTENT


Hi-Net Group was founded in 2000. We recognized as Israel’s largest independent Interactive Media Group

The group includes


ADVANTAGES AND EXPERTIES • Creative Innovation • Media planning budgeting and acquisition. • Creative Studio: experts in development of On Line and Off Line Contents • Expertise in targeting Russian, Arab and Orthodox sectors • New-Media and Marketing message authoring • Web Business Intelligence Research and Analysis • Experts in adaptation world wild creative to the Israeli audience • Creating On Line contents • P.R On Line • Experts in E-commerce • Design and Implementation of Internet based applications • ROI – Return on Investment Analysis


CUSTOMERS

1


Measurement of use in the internet Israel 2011 ‫ טלסקר‬TNS - ‫ ™סקר האינטרנט של‬TIM


Measurement of use in the internet •

There are approximately 4.67 million internet users in Israel

(Age 13 and further) •

73% Adults using internet (18+)

91% Teenagers using internet

3.5 million Jewish population in Israel using internet (82.5%)

Our estimation is that there are 650 thousand internet users

which are not represented in the sample.(Arab population Ext.) •

number of housekeepers that are using internet 80%


Weekly Exposure ‫ טלסקר‬TNS - ‫ ™סקר האינטרנט של‬TIM


ADVERTISING Campaigns

Apps

Mass Media

Cellular

Advertising

Technology

Search engines

PPC/ PPL

Newsletters


MARKETING Website

Data base

Content

Sem

marketing

S.M

Seo

Collaborations

Web 2.0


HYBRID CONTENT


HYBRID CONTENT Advertising

Hybrid Content

Marketing

Social Media


HYBRID CONTENT


HYBRID CONTENT


MEDIA BUYING STRATEGY • Planning and purchase of media for a group • Price lowering • Power facing the media • Ganning control on intersection • collaborations


Optimization Lab 24/7 Custemors CEO art director

account executive

studio

Creative Director Department copywriting supervisor

Media Manager

Commitment to results

Personal Service Creative media control

Ongoing optimization


ADVERTISING SOCIAL MEDIA HYBRID CONTENT RESERCH MEDIA STRATEGY 24/7 OPTIMIZATION LAB RESAULTS


LATEST PROJECTS


ADVERTISING

Total impressions: 37M Clicks: 67,842 Leads:23,229 CTR:0.20 Conversion: 34.2


THANK YOU

hi-net  

Hi-net interactive Israel

Read more
Read more
Similar to
Popular now
Just for you