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WHAT IS A MARKET WITHIN A MARKET? Just as the weather is different from Los Feliz to Santa Monica so is the Real Estate climate. While it may be cloudy & overcast in Marina del Rey, at the same exact time, it may be warm & sunny in the Mid Wilshire area. The Real Estate market works the same way. Year-to-year there may be a significant sales increase in Venice while at the same time there is an alarming drop in sales price from the Palms – Mar Vista area even though they are literally blocks from one another.

With our vast years of experience, we at Keller Williams have come to notice that like the need for a sweater by the beach and a T-shirt in the Valley, every market within a market has a very different

climate and therefore requires its own set of statistics for you to truly understand what is going on in your neighborhood. Although you can easily access the broad national, state, and/or country trends published by the media, they may not have anything to do with what is occurring in your own backyard. After all, you wouldn’t watch a weather channel report for Seattle to decide if you

need an umbrella that day would you?


WHY THIS BENEFITS YOU – OUR CLIENT Our extensive experience & knowledge has led us to notice that markets within markets may be performing in a different way from one another and from national averages.

With the current stringent lending situation, having knowledge of the specialized market trends for the neighborhood you are contemplating is vital for true success in your transaction.

Don’t be mislead by ideas that are not actual facts. What is in fact occurring in the markets of those areas may be counterintuitive of notions or ideas you may have perceived from national averages. Knowledge is power and knowing all the facts will give you the power to make the most educated choice.


BEL AIR – HOMBLY HILLS

SFR

Median Price ……………………..…….

$1,935,000

Median Price ……………………..…….

$2,425,000

25.3%

Average Price per Square Foot ….…

$550

Average Price per Square Foot ….…

$764

38.9%

Properties Sold ……………………….

7.0

Properties Sold ……………………….

5.0

- 28.6%

Properties Pending Sale ………………

11.0

Properties Pending Sale ………………

13.0

18.2%

Properties For Sale …………….……...

167

Properties For Sale …………….……...

133

- 20.4%

Days on Market (Pending Sale) ….…..

106.5

Days on Market (Pending Sale) ….…..

111.6

4.8%

Month’s supply of Inventory……….…

13.2

Month’s supply of Inventory……….…

8.0

-39.3%

Percent Under Contract ………….……

6.59%

Percent Under Contract ………….……

9.77%

48.4%


BEVERLY CENTER – MIRCLE MILE

SFR

Median Price ……………………..…….

$725,000

Median Price ……………………..…….

$990,000

36.6%

Average Price per Square Foot ….…

$432

Average Price per Square Foot ….…

$399

-7.6%

Properties Sold ……………………….

3.0

Properties Sold ……………………….

7.0

133.3%

Properties Pending Sale ………………

12.0

Properties Pending Sale ………………

13.0

8.33%

Properties For Sale …………….……...

95

Properties For Sale …………….……...

76.0

- 20.0%

Days on Market (Pending Sale) ….…..

38

Days on Market (Pending Sale) ….…..

26.3

-30.8%

Month’s supply of Inventory……….…

5.8

Month’s supply of Inventory……….…

3.5

-39.3%

Percent Under Contract ………….……

12.63

Percent Under Contract ………….……

17.11

35.4%


BEVERLY CENTER – MIRCLE MILE

CONDO

Median Price ……………………..…….

$585,000

Median Price ……………………..…….

$468,000

-20.0%

Average Price per Square Foot ….…

$393

Average Price per Square Foot ….…

$313

-20.4%

Properties Sold ……………………….

7.0

Properties Sold ……………………….

3.0

-57.1%

Properties Pending Sale ………………

7.0

Properties Pending Sale ………………

9.0

28.6%

Properties For Sale …………….……...

57

Properties For Sale …………….……...

31

- 45.6%

Days on Market (Pending Sale) ….…..

94.9

Days on Market (Pending Sale) ….…..

18.9

-80.1%

Month’s supply of Inventory……….…

5.9

Month’s supply of Inventory……….…

2.2

-62.1%

Percent Under Contract ………….……

12.28

Percent Under Contract ………….……

29.03%

136.4%


BEVERLY HILLS

SFR

Median Price ……………………..…….

$2,876,250

Median Price ……………………..…….

$5,300,000

84.3%

Average Price per Square Foot ….…

$1,282

Average Price per Square Foot ….…

$827

-35.5%

Properties Sold ……………………….

9.0

Properties Sold ……………………….

2.0

- 77.8%

Properties Pending Sale ………………

11.0

Properties Pending Sale ………………

5.0

- 54.5%

Properties For Sale …………….……...

144.0

Properties For Sale …………….……...

116.0

- 19.4%

Days on Market (Pending Sale) ….…..

85.6

Days on Market (Pending Sale) ….…..

106.0

23.8%

Month’s supply of Inventory……….…

10.5

Month’s supply of Inventory……….…

17.6

66.9%

Percent Under Contract ………….……

7.64%

Percent Under Contract ………….……

4.31%

- 43.6%


BEVERLY HILLS

CONDO

Median Price ……………………..…….

$726,000

Median Price ……………………..…….

$675,000

-7.0%

Average Price per Square Foot ….…

$1,078

Average Price per Square Foot ….…

$418

-61.2%

Properties Sold ……………………….

7.0

Properties Sold ……………………….

7.0

0.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

6.0

50.0%

Properties For Sale …………….……...

105

Properties For Sale …………….……...

69.0

- 34.3%

Days on Market (Pending Sale) ….…..

142

Days on Market (Pending Sale) ….…..

85.3

-39.9%

Month’s supply of Inventory……….…

23.5

Month’s supply of Inventory……….…

8.7

-63.1%

Percent Under Contract ………….……

3.81%

Percent Under Contract ………….……

8.7%

128.3%


BEVERLY HILLS P.O.

SFR

Median Price ……………………..…….

$1,610,000

Median Price ……………………..…….

$2,205,000

37.0%

Average Price per Square Foot ….…

$569

Average Price per Square Foot ….…

$529

-7.0%

Properties Sold ……………………….

7.0

Properties Sold ……………………….

8.0

14.3%

Properties Pending Sale ………………

5.0

Properties Pending Sale ………………

6.0

20.0%

Properties For Sale …………….……...

161.0

Properties For Sale …………….……...

143.0

-11.2%

Days on Market (Pending Sale) ….…..

112.8

Days on Market (Pending Sale) ….…..

81.5

-27.7%

Month’s supply of Inventory……….…

28.4

Month’s supply of Inventory……….…

17.7

-37.8%

Percent Under Contract ………….……

3.11%

Percent Under Contract ………….……

4.20%

35.1%


BEVERLYWOOD

SFR

Median Price ……………………..…….

$925,000

Median Price ……………………..…….

$664,500

-28.2%

Average Price per Square Foot ….…

$518

Average Price per Square Foot ….…

$386

-25.5%

Properties Sold ……………………….

7.0

Properties Sold ……………………….

11.0

57.1%

Properties Pending Sale ………………

3.0

Properties Pending Sale ………………

14.0

366.7%

Properties For Sale …………….……...

65.0

Properties For Sale …………….……...

64.0

- 1.5%

Days on Market (Pending Sale) ….…..

139.7

Days on Market (Pending Sale) ….…..

68.1

-51.3%

Month’s supply of Inventory……….…

16.7

Month’s supply of Inventory……….…

2.9

-82.9%

Percent Under Contract ………….……

4.62%

Percent Under Contract ………….……

21.88%

374.0%


BRENTWOOD

SFR

Median Price ……………………..…….

$1,835,000

Median Price ……………………..…….

$1,900,000

3.5%

Average Price per Square Foot ….…

$737

Average Price per Square Foot ….…

$686

- 6.9%

Properties Sold ……………………….

7.0

Properties Sold ……………………….

8.0

14.3%

Properties Pending Sale ………………

14.0

Properties Pending Sale ………………

21.0

50.0%

Properties For Sale …………….……...

143.0

Properties For Sale …………….……...

130.0

-9.1%

Days on Market (Pending Sale) ….…..

91.6

Days on Market (Pending Sale) ….…..

85.5

-6.6%

Month’s supply of Inventory……….…

8.2

Month’s supply of Inventory……….…

4.3

Percent Under Contract ………….……

9.79%

Percent Under Contract ………….……

16.15%

-47.8% 65.0%


BRENTWOOD

CONDO

Median Price ……………………..…….

$565,500

Median Price ……………………..…….

$517,014

-8.6%

Average Price per Square Foot ….…

$408

Average Price per Square Foot ….…

$408

0.0%

Properties Sold ……………………….

10.0

Properties Sold ……………………….

6.0

- 40.0%

Properties Pending Sale ………………

10.0

Properties Pending Sale ………………

9.0

-10.0%

Properties For Sale …………….……...

133.0

Properties For Sale …………….……...

75.0

- 40.6%

Days on Market (Pending Sale) ….…..

78

Days on Market (Pending Sale) ….…..

35.3

-54.7%

Month’s supply of Inventory……….…

11.2

Month’s supply of Inventory……….…

6.1

-45.4%

Percent Under Contract ………….……

7.52%

Percent Under Contract ………….……

11.39%

51.5%


CALABASAS

SFR

Median Price ……………………..…….

$1,550,000

Median Price ……………………..…….

$1,000,000

-35.5%

Average Price per Square Foot ….…

$304

Average Price per Square Foot ….…

$300

-1.3%

Properties Sold ……………………….

1.0

Properties Sold ……………………….

2.0

100.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

4.0

0.0%

Properties For Sale …………….……...

44.0

Properties For Sale …………….……...

21.0

- 52.3%

Days on Market (Pending Sale) ….…..

113.8

Days on Market (Pending Sale) ….…..

86.5

-24.0%

Month’s supply of Inventory……….…

8.5

Month’s supply of Inventory……….…

3.5

-58.8%

Percent Under Contract ………….……

9.09%

Percent Under Contract ………….……

19.05%

109.5%


CHEVIOT HILLS-RANCH PARK

SFR

Median Price ……………………..…….

$1,030,000

Median Price ……………………..…….

$787,500

-23.5%

Average Price per Square Foot ….…

$447

Average Price per Square Foot ….…

$511

14.3%

Properties Sold ……………………….

5.0

Properties Sold ……………………….

2.0

- 60.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

4.0

0.0%

Properties For Sale …………….……...

37.0

Properties For Sale …………….……...

28.0

- 24.30%

Days on Market (Pending Sale) ….…..

39.0

Days on Market (Pending Sale) ….…..

31.0

-20.5%

Month’s supply of Inventory……….…

7.2

Month’s supply of Inventory……….…

4.2

-41.40%

Percent Under Contract ………….……

10.81%

Percent Under Contract ………….……

14.29%

32.1%


CULVER CITY

SFR

Median Price ……………………..…….

$639,260

Median Price ……………………..…….

$595,000

-6.9%

Average Price per Square Foot ….…

$410

Average Price per Square Foot ….…

$385

-6.1%

Properties Sold ……………………….

4.0

Properties Sold ……………………….

12.0

200.0%

Properties Pending Sale ………………

9.0

Properties Pending Sale ………………

11.0

22.2%

Properties For Sale …………….……...

54.0

Properties For Sale …………….……...

46.0

-14.8%

Days on Market (Pending Sale) ….…..

84.2

Days on Market (Pending Sale) ….…..

48.8

-42.0%

Month’s supply of Inventory……….…

4.1

Month’s supply of Inventory……….…

2.5

-38.1%

Percent Under Contract ………….……

16.67%

Percent Under Contract ………….……

23.91%

43.5%


CULVER CITY

CONDO

Median Price ……………………..…….

$560,000

Median Price ……………………..…….

$235,000

-58.0%

Average Price per Square Foot ….…

$341

Average Price per Square Foot ….…

$271

- 20.5%

Properties Sold ……………………….

6.0

Properties Sold ……………………….

11.0

83.3%

Properties Pending Sale ………………

11.0

Properties Pending Sale ………………

12.0

9.1%

Properties For Sale …………….……...

86.0

Properties For Sale …………….……...

65.0

-24.4%

Days on Market (Pending Sale) ….…..

99.2

Days on Market (Pending Sale) ….…..

34.2

Month’s supply of Inventory……….…

6.0

Month’s supply of Inventory……….…

3.8

Percent Under Contract ………….……

12.79%

Percent Under Contract ………….……

18.46%

-65.6% - 36.1% 44.3%


DOWNTOWN

SFR

Median Price ……………………..…….

$143,900

Median Price ……………………..…….

$165,000

14.7%

Average Price per Square Foot ….…

$119

Average Price per Square Foot ….…

$147

23.5%

Properties Sold ……………………….

8.0

Properties Sold ……………………….

5.0

- 37.5%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

6.0

50.0%

Properties For Sale …………….……...

41.0

Properties For Sale …………….……...

30.0

-26.8%

Days on Market (Pending Sale) ….…..

44.5

Days on Market (Pending Sale) ….…..

50.2

12.7%

Month’s supply of Inventory……….…

8.0

Month’s supply of Inventory……….…

3.2

-60.4%

Percent Under Contract ………….……

9.76%

Percent Under Contract ………….……

20.0%

105.0%


DOWNTOWN

CONDO

Median Price ……………………..…….

$286,000

Median Price ……………………..…….

$250,000

-12.6%

Average Price per Square Foot ….…

$301

Average Price per Square Foot ….…

$441

46.5%

Properties Sold ……………………….

25.0

Properties Sold ……………………….

21.0

-16.0%

Properties Pending Sale ………………

26.0

Properties Pending Sale ………………

24.0

- 7.7%

Properties For Sale …………….……...

239.0

Properties For Sale …………….……...

121.0

- 49.4%

Days on Market (Pending Sale) ….…..

77.7

Days on Market (Pending Sale) ….…..

45.3

Month’s supply of Inventory……….…

7.5

Month’s supply of Inventory……….…

2.9

Percent Under Contract ………….……

10.88%

Percent Under Contract ………….……

19.83%

- 41.7% - 61.3% 82.3%


ENCINO

SFR

Median Price ……………………..…….

$706,000

Median Price ……………………..…….

$453,000

-35.8%

Average Price per Square Foot ….…

$352

Average Price per Square Foot ….…

$370

5.1%

Properties Sold ……………………….

5.0

Properties Sold ……………………….

7.0

40.0%

Properties Pending Sale ………………

9.0

Properties Pending Sale ………………

7.0

-22.2%

Properties For Sale …………….……...

67.0

Properties For Sale …………….……...

55.0

-17.9%

Days on Market (Pending Sale) ….…..

112.3

Days on Market (Pending Sale) ….…..

104.6

-6.9%

Month’s supply of Inventory……….…

5.7

Month’s supply of Inventory……….…

6.0

5.9%

Percent Under Contract ………….……

13.43%

Percent Under Contract ………….……

12.73%

-5.3%


ENCINO

CONDO

Median Price ……………………..…….

$212,500

Median Price ……………………..…….

$352,500

65.9%

Average Price per Square Foot ….…

$203

Average Price per Square Foot ….…

$152

- 25.1%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

2.0

0.0%

Properties Pending Sale ………………

2.0

Properties Pending Sale ………………

2.0

0.0%

Properties For Sale …………….……...

20.0

Properties For Sale …………….……...

8.0

-60.0%

Days on Market (Pending Sale) ….…..

40.5

Days on Market (Pending Sale) ….…..

26.0

Month’s supply of Inventory……….…

8.0

Month’s supply of Inventory……….…

2.0

Percent Under Contract ………….……

10.00%

Percent Under Contract ………….……

25.00%

-35.8% - 75.0% 150.0%


HANCOCK PARK-WILSHIRE

SFR

Median Price ……………………..…….

$850,000

Median Price ……………………..…….

$675,000

-20.06%

Average Price per Square Foot ….…

$388

Average Price per Square Foot ….…

$414

6.7%

Properties Sold ……………………….

9.0

Properties Sold ……………………….

14.0

55.6%

Properties Pending Sale ………………

15.0

Properties Pending Sale ………………

25.0

66.7%

Properties For Sale …………….……...

124.0

Properties For Sale …………….……...

129.0

4.0%

Days on Market (Pending Sale) ….…..

79.5

Days on Market (Pending Sale) ….…..

64.8

-18.5%

Month’s supply of Inventory……….…

6.5

Month’s supply of Inventory……….…

3.3

-49.3%

Percent Under Contract ………….……

12.10%

Percent Under Contract ………….……

19.38%

60.2%


HOLLYWOOD

SFR

Median Price ……………………..…….

$455,000

Median Price ……………………..…….

$469,000

3.1%

Average Price per Square Foot ….…

$434

Average Price per Square Foot ….…

$243

-44.0%

Properties Sold ……………………….

5.0

Properties Sold ……………………….

3.0

-40.0%

Properties Pending Sale ………………

3.0

Properties Pending Sale ………………

4.0

33.3%

Properties For Sale …………….……...

16.0

Properties For Sale …………….……...

24.0

50.0%

Days on Market (Pending Sale) ….…..

181.0

Days on Market (Pending Sale) ….…..

72.0

-60.2%

Month’s supply of Inventory……….…

4.3

Month’s supply of Inventory……….…

3.0

-30.8%

Percent Under Contract ………….……

18.75%

Percent Under Contract ………….……

16.67%

-11.1%


HOLLYWOOD

CONDO

Median Price ……………………..…….

$643,500

Median Price ……………………..…….

$588,000

-8.6%

Average Price per Square Foot ….…

$409

Average Price per Square Foot ….…

$458

12.0%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

2.0

0.0%

Properties Pending Sale ………………

8.0

Properties Pending Sale ………………

2.0

-75.0%

Properties For Sale …………….……...

89.0

Properties For Sale …………….……...

60.0

-32.6%

Days on Market (Pending Sale) ….…..

71.8

Days on Market (Pending Sale) ….…..

162.0

125.8%

Month’s supply of Inventory……….…

9.1

Month’s supply of Inventory……….…

25.5

179.5%

Percent Under Contract ………….……

8.99%

Percent Under Contract ………….……

33.3%

-62.9%


HOLLYWOOD HILLS EAST

SFR

Median Price ……………………..…….

$877,500

Median Price ……………………..…….

$867,000

-1.2%

Average Price per Square Foot ….…

$394

Average Price per Square Foot ….…

$456

15.7%

Properties Sold ……………………….

8.0

Properties Sold ……………………….

7.0

-12.5%

Properties Pending Sale ………………

12.0

Properties Pending Sale ………………

13.0

8.3%

Properties For Sale …………….……...

88.0

Properties For Sale …………….……...

56.0

-36.4%

Days on Market (Pending Sale) ….…..

83.0

Days on Market (Pending Sale) ….…..

52.1

-37.3%

Month’s supply of Inventory……….…

5.7

Month’s supply of Inventory……….…

2.5

-56.6%

Percent Under Contract ………….……

13.64%

Percent Under Contract ………….……

23.21%

70.2%


LOS FELIZ

SFR

Median Price ……………………..…….

$907,500

Median Price ……………………..…….

$1,075,725

18.5%

Average Price per Square Foot ….…

$437

Average Price per Square Foot ….…

$520

19.0%

Properties Sold ……………………….

6.0

Properties Sold ……………………….

8.0

33.3%

Properties Pending Sale ………………

7.0

Properties Pending Sale ………………

14.0

100.0%

Properties For Sale …………….……...

89.0

Properties For Sale …………….……...

87.0

-2.2%

Days on Market (Pending Sale) ….…..

71.1

Days on Market (Pending Sale) ….…..

69.9

-1.7%

Month’s supply of Inventory……….…

10.4

Month’s supply of Inventory……….…

4.1

-60.3%

Percent Under Contract ………….……

7.87%

Percent Under Contract ………….……

16.09%

104.6%


LOS FELIZ

CONDO

Median Price ……………………..…….

$

Median Price ……………………..…….

$347,500

0.0%

Average Price per Square Foot ….…

$

Average Price per Square Foot ….…

$387

0.0%

Properties Sold ……………………….

0.0

Properties Sold ……………………….

2.0

0.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

3.0

-25.0%

Properties For Sale …………….……...

20.0

Properties For Sale …………….……...

18.0

- 10.0%

Days on Market (Pending Sale) ….…..

32.0

Days on Market (Pending Sale) ….…..

47.7

49.0%

Month’s supply of Inventory……….…

2.8

Month’s supply of Inventory……….…

4.0

45.5%

Percent Under Contract ………….……

20.00%

Percent Under Contract ………….……

16.67%

- 16.7%


MALIBU

SFR

Median Price ……………………..…….

$2,925,000

Median Price ……………………..…….

$1,225,000

-58.1%

Average Price per Square Foot ….…

$634

Average Price per Square Foot ….…

$530

-16.4%

Properties Sold ……………………….

5.0

Properties Sold ……………………….

5.0

0.00%

Properties Pending Sale ………………

6.0

Properties Pending Sale ………………

18.0

200.0%

Properties For Sale …………….……...

255.0

Properties For Sale …………….……...

212.0

-16.9%

Days on Market (Pending Sale) ….…..

164.7

Days on Market (Pending Sale) ….…..

153.7

-6.6%

Month’s supply of Inventory……….…

37.2

Month’s supply of Inventory……….…

9.2

-75.3%

Percent Under Contract ………….……

2.35%

Percent Under Contract ………….……

8.49%

260.8%


MALIBU BEACH

SFR

Median Price ……………………..…….

$2,000,000

Median Price ……………………..…….

$5,500,000

175.0%

Average Price per Square Foot ….…

$980

Average Price per Square Foot ….…

$0.0

%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

1.0

-50.0%

Properties Pending Sale ………………

1.0

Properties Pending Sale ………………

3.0

200.0%

Properties For Sale …………….……...

93.0

Properties For Sale …………….……...

93.0

0.0%

Days on Market (Pending Sale) ….…..

160.0

Days on Market (Pending Sale) ….…..

72.3

-54.8%

Month’s supply of Inventory……….…

88.0

Month’s supply of Inventory……….…

26.0

-70.5%

Percent Under Contract ………….……

1.08%

Percent Under Contract ………….……

3.23%

200.0%


MARINA DEL REY

SFR

Median Price ……………………..…….

$1,264,500

Median Price ……………………..……. $ 1,472,500

Average Price per Square Foot ….…

$384

Average Price per Square Foot ….…

$406

5.7%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

4.0

100.0%

Properties Pending Sale ………………

1.0

Properties Pending Sale ………………

1.0

0.0%

Properties For Sale …………….……...

32.0

Properties For Sale …………….……...

26.0

-18.8%

Days on Market (Pending Sale) ….…..

168.0

Days on Market (Pending Sale) ….…..

33.0

-80.4%

Month’s supply of Inventory……….…

29.0

Month’s supply of Inventory……….…

20.0

-31.0%

Percent Under Contract ………….……

3.12%

Percent Under Contract ………….……

3.85%

23.1%

16.4%


MARINA DEL REY

CONDO

Median Price ……………………..…….

$537,500

Median Price ……………………..…….

$ 508,500

-5.4%

Average Price per Square Foot ….…

$369

Average Price per Square Foot ….…

$396

7.3%

Properties Sold ……………………….

18.0

Properties Sold ……………………….

12.0

-33.3%

Properties Pending Sale ………………

18.0

Properties Pending Sale ………………

23.0

27.8%

Properties For Sale …………….……...

219.0

Properties For Sale …………….……...

147.0

-32.9%

Days on Market (Pending Sale) ….…..

168.1

Days on Market (Pending Sale) ….…..

123.4

-26.6%

Month’s supply of Inventory……….…

10.2

Month’s supply of Inventory……….…

4.3

-57.7%

Percent Under Contract ………….……

8.22%

Percent Under Contract ………….……

15.65%

90.4%


MID LOS ANGELES

SFR

Median Price ……………………..…….

$312,000

Median Price ……………………..…….

$ 405,500

30.0%

Average Price per Square Foot ….…

$192

Average Price per Square Foot ….…

$236

22.9%

Properties Sold ……………………….

17.0

Properties Sold ……………………….

10.0

-41.2%

Properties Pending Sale ………………

15.0

Properties Pending Sale ………………

14.0

-6.7%

Properties For Sale …………….……...

137.0

Properties For Sale …………….……...

96.0

-29.9%

Days on Market (Pending Sale) ….…..

69.3

Days on Market (Pending Sale) ….…..

65.2

-5.9%

Month’s supply of Inventory……….…

7.4

Month’s supply of Inventory……….…

4.6

-38.2%

Percent Under Contract ………….……

10.95%

Percent Under Contract ………….……

14.58%

33.2%


MID WILSHIRE

SFR

Median Price ……………………..…….

$485,000

Median Price ……………………..…….

$0.0

%

Average Price per Square Foot ….…

$205

Average Price per Square Foot ….…

$0.0

%

Properties Sold ……………………….

5.0

Properties Sold ……………………….

0.0

%

Properties Pending Sale ………………

3.0

Properties Pending Sale ………………

3.0

0.0%

Properties For Sale …………….……...

37.0

Properties For Sale …………….……...

19.0

-48.6%

Days on Market (Pending Sale) ….…..

49.3

Days on Market (Pending Sale) ….…..

9.7

-80.4%

Month’s supply of Inventory……….…

9.7

Month’s supply of Inventory……….…

4.7

-51.7%

Percent Under Contract ………….……

8.11%

Percent Under Contract ………….……

15.79%

94.7%


NORTHRIDGE

SFR

Median Price ……………………..…….

$383,000

Median Price ……………………..…….

$ 315,000

-17.8%

Average Price per Square Foot ….…

$228

Average Price per Square Foot ….…

$161

-29.4%

Properties Sold ……………………….

5.0

Properties Sold ……………………….

2.0

-60.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

5.0

25.0%

Properties For Sale …………….……...

33.0

Properties For Sale …………….……...

21.0

-36.4%

Days on Market (Pending Sale) ….…..

63.5

Days on Market (Pending Sale) ….…..

30.0

-52.8%

Month’s supply of Inventory……….…

6.5

Month’s supply of Inventory……….…

2.6

-60.0%

Percent Under Contract ………….……

12.12%

Percent Under Contract ………….……

23.81%

96.4%


NORTHRIDGE

CONDO

Median Price ……………………..…….

$177,500

Median Price ……………………..…….

$ 255,000

43.7%

Average Price per Square Foot ….…

$149

Average Price per Square Foot ….…

$183

22.8%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

4.0

100.0%

Properties Pending Sale ………………

2.0

Properties Pending Sale ………………

4.0

100.0%

Properties For Sale …………….……...

9.0

Properties For Sale …………….……...

7.0

-22.2%

Days on Market (Pending Sale) ….…..

84.0

Days on Market (Pending Sale) ….…..

42.5

-49.4%

Month’s supply of Inventory……….…

3.5

Month’s supply of Inventory……….…

0.5

-85.7%

Percent Under Contract ………….……

22.22%

Percent Under Contract ………….……

57.14%

157.1%


PACIFIC PALISADES

SFR

Median Price ……………………..…….

$1,431,895

Median Price ……………………..…….

$1,700,000

18.7%

Average Price per Square Foot ….…

$580

Average Price per Square Foot ….…

$744

28.3%

Properties Sold ……………………….

16.0

Properties Sold ……………………….

15.0

-6.2%

Properties Pending Sale ………………

13.0

Properties Pending Sale ………………

16.0

23.1%

Properties For Sale …………….……...

177.0

Properties For Sale …………….……...

126.0

-28.8%

Days on Market (Pending Sale) ….…..

64.9

Days on Market (Pending Sale) ….…..

62.4

-3.8%

Month’s supply of Inventory……….…

11.0

Month’s supply of Inventory……….…

5.9

-46.6%

Percent Under Contract ………….……

7.34%

Percent Under Contract ………….……

12.70%

72.9%


PALMS – MAR VISTA

SFR

Median Price ……………………..…….

$688,000

Median Price ……………………..…….

$719,950

4.6%

Average Price per Square Foot ….…

$409

Average Price per Square Foot ….…

$428

4.6%

Properties Sold ……………………….

12.0

Properties Sold ……………………….

16.0

33.3%

Properties Pending Sale ………………

12.0

Properties Pending Sale ………………

16.0

33.3%

Properties For Sale …………….……...

102.0

Properties For Sale …………….……...

74.0

-27.5%

Days on Market (Pending Sale) ….…..

41.7

Days on Market (Pending Sale) ….…..

57.2

37.4%

Month’s supply of Inventory……….…

6.5

Month’s supply of Inventory……….…

2.8

-56.7%

Percent Under Contract ………….……

11.76%

Percent Under Contract ………….……

21.62%

83.8%


SANTA MONICA

SFR

Median Price ……………………..…….

$1,385,000

Median Price ……………………..…….

$1,830,000

32.1%

Average Price per Square Foot ….…

$630

Average Price per Square Foot ….…

$778

23.5%

Properties Sold ……………………….

17.0

Properties Sold ……………………….

11.0

-35.3%

Properties Pending Sale ………………

17.0

Properties Pending Sale ………………

22.0

29.4%

Properties For Sale …………….……...

123.0

Properties For Sale …………….……...

100.0

-18.7%

Days on Market (Pending Sale) ….…..

49.5

Days on Market (Pending Sale) ….…..

46.8

-5.6%

Month’s supply of Inventory……….…

5.7

Month’s supply of Inventory……….…

2.9

-49.0%

Percent Under Contract ………….……

13.82%

Percent Under Contract ………….……

22.00%

59.2%


SANTA MONICA

CONDO

Median Price ……………………..…….

$655,000

Median Price ……………………..…….

$850,000

29.8%

Average Price per Square Foot ….…

$616

Average Price per Square Foot ….…

$847

37.5%

Properties Sold ……………………….

32.0

Properties Sold ……………………….

17.0

-46.9%

Properties Pending Sale ………………

32.0

Properties Pending Sale ………………

34.0

6.2%

Properties For Sale …………….……...

243.0

Properties For Sale …………….……...

160.0

-34.2%

Days on Market (Pending Sale) ….…..

61.8

Days on Market (Pending Sale) ….…..

60.9

-1.4%

Month’s supply of Inventory……….…

5.8

Month’s supply of Inventory……….…

3.0

-47.9%

Percent Under Contract ………….……

13.17%

Percent Under Contract ………….……

21.25%

61.4%


SHERMAN OAKS

SFR

Median Price ……………………..…….

$995,000

Median Price ……………………..…….

$790,000

-20.6%

Average Price per Square Foot ….…

$395

Average Price per Square Foot ….…

$383

- 3.0%

Properties Sold ……………………….

10.0

Properties Sold ……………………….

11.0

10.0%

Properties Pending Sale ………………

10.0

Properties Pending Sale ………………

15.0

50.0%

Properties For Sale …………….……...

95.0

Properties For Sale …………….……...

70.0

-26.3%

Days on Market (Pending Sale) ….…..

227.0

Days on Market (Pending Sale) ….…..

53.1

-76.6%

Month’s supply of Inventory……….…

7.4

Month’s supply of Inventory……….…

2.9

-60.4%

Percent Under Contract ………….……

10.53%

Percent Under Contract ………….……

21.43%

103.6%


SHERMAN OAKS

CONDO

Median Price ……………………..…….

$421,000

Median Price ……………………..…….

$357,500

-15.1%

Average Price per Square Foot ….…

$288

Average Price per Square Foot ….…

$234

-18.8%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

3.0

50.0%

Properties Pending Sale ………………

0.0

Properties Pending Sale ………………

4.0

%

Properties For Sale …………….……...

37.0

Properties For Sale …………….……...

22.0

-40.5%

Days on Market (Pending Sale) ….…..

0.0

Days on Market (Pending Sale) ….…..

63.8

%

Month’s supply of Inventory……….…

0.0

Month’s supply of Inventory……….…

4.2

%

Percent Under Contract ………….……

0.0%

Percent Under Contract ………….……

18.18%

%


SILVER LAKE – ECHO PARK

SFR

Median Price ……………………..…….

$321,000

Median Price ……………………..…….

$685,000

113.4%

Average Price per Square Foot ….…

$322

Average Price per Square Foot ….…

$410

27.3%

Properties Sold ……………………….

9.0

Properties Sold ……………………….

8.0

-11.1%

Properties Pending Sale ………………

12.0

Properties Pending Sale ………………

23.0

91.7%

Properties For Sale …………….……...

96.0

Properties For Sale …………….……...

91.0

-5.2%

Days on Market (Pending Sale) ….…..

67.3

Days on Market (Pending Sale) ….…..

48.7

-27.7%

Month’s supply of Inventory……….…

6.1

Month’s supply of Inventory……….…

2.5

-59.3%

Percent Under Contract ………….……

12.50%

Percent Under Contract ………….……

25.27%

102.2%


STUDIO CITY

SFR

Median Price ……………………..…….

$982,500

Median Price ……………………..…….

$934,000

-3.0%

Average Price per Square Foot ….…

$394

Average Price per Square Foot ….…

$371

- 5.8%

Properties Sold ……………………….

8.0

Properties Sold ……………………….

3.0

-62.5%

Properties Pending Sale ………………

6.0

Properties Pending Sale ………………

16.0

166.7%

Properties For Sale …………….……...

86.0

Properties For Sale …………….……...

72.0

- 16.3%

Days on Market (Pending Sale) ….…..

90.8

Days on Market (Pending Sale) ….…..

29.8

-67.2%

Month’s supply of Inventory……….…

11.5

Month’s supply of Inventory……….…

2.9

-75.0%

Percent Under Contract ………….……

6.98%

Percent Under Contract ………….……

22.22%

218.50%


STUDIO CITY

CONDO

Median Price ……………………..…….

$412,500

Median Price ……………………..…….

$0.0

%

Average Price per Square Foot ….…

$317

Average Price per Square Foot ….…

$0.0

%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

0.0

%

Properties Pending Sale ………………

3.0

Properties Pending Sale ………………

5.0

66.7%

Properties For Sale …………….……...

33.0

Properties For Sale …………….……...

14.0

-57.6%

Days on Market (Pending Sale) ….…..

36.3

Days on Market (Pending Sale) ….…..

153.2

321.7%

Month’s supply of Inventory……….…

8.3

Month’s supply of Inventory……….…

1.2

-85.6%

Percent Under Contract ………….……

9.09%

Percent Under Contract ………….……

35.71%

292.9%


SUNSET STRIP – HOLLYWOOD HILLS WEST

SFR

Median Price ……………………..…….

$1,400,000

Median Price ……………………..…….

$1,789,950

27.9%

Average Price per Square Foot ….…

$594

Average Price per Square Foot ….…

$708

19.2%

Properties Sold ……………………….

21.0

Properties Sold ……………………….

12.0

-42.9%

Properties Pending Sale ………………

23.0

Properties Pending Sale ………………

27.0

17.4%

Properties For Sale …………….……...

344.0

Properties For Sale …………….……...

262.0

-23.8%

Days on Market (Pending Sale) ….…..

72.9

Days on Market (Pending Sale) ….…..

71.9

-1.4%

Month’s supply of Inventory……….…

12.4

Month’s supply of Inventory……….…

7.0

-44.0%

Percent Under Contract ………….……

6.69%

Percent Under Contract ………….……

10.31%

54.1%


SUNSET STRIP – HOLLYWOOD HILLS WEST

CONDO

Median Price ……………………..…….

$350,000

Median Price ……………………..…….

$665,000

90.0%

Average Price per Square Foot ….…

$340

Average Price per Square Foot ….…

$395

16.2%

Properties Sold ……………………….

4.0

Properties Sold ……………………….

1.0

-75.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

5.0

25.0%

Properties For Sale …………….……...

53.0

Properties For Sale …………….……...

25.0

-52.8%

Days on Market (Pending Sale) ….…..

58.0

Days on Market (Pending Sale) ….…..

47.0

-19.0%

Month’s supply of Inventory……….…

10.2

Month’s supply of Inventory……….…

3.8

-62.9%

Percent Under Contract ………….……

7.55%

Percent Under Contract ………….……

20.0%

165.0%


TOPANGA

SFR

Median Price ……………………..…….

$500,00

Median Price ……………………..…….

$640,000

28.0%

Average Price per Square Foot ….…

$414

Average Price per Square Foot ….…

$332

-19.8%

Properties Sold ……………………….

3.0

Properties Sold ……………………….

3.0

0.0%

Properties Pending Sale ………………

3.0

Properties Pending Sale ………………

7.0

133.3%

Properties For Sale …………….……...

60.0

Properties For Sale …………….……...

56.0

-6.7%

Days on Market (Pending Sale) ….…..

141.0

Days on Market (Pending Sale) ….…..

189.9

34.7%

Month’s supply of Inventory……….…

17.3

Month’s supply of Inventory……….…

6.1

-64.6%

Percent Under Contract ………….……

5.00%

Percent Under Contract ………….……

12.50%

150.0%


TOPANGA

CONDO

Median Price ……………………..…….

$0.0

Median Price ……………………..…….

$0.0

%

Average Price per Square Foot ….…

$0.0

Average Price per Square Foot ….…

0.0

%

Properties Sold ……………………….

0.0

Properties Sold ……………………….

0.0

%

Properties Pending Sale ………………

0.0

Properties Pending Sale ………………

0.0

%

Properties For Sale …………….……...

0.0

Properties For Sale …………….……...

0.0

%

Days on Market (Pending Sale) ….…..

0.0

Days on Market (Pending Sale) ….…..

0.0

%

Month’s supply of Inventory……….…

0.0

Month’s supply of Inventory……….…

0.0

%

Percent Under Contract ………….……

0.0%

Percent Under Contract ………….……

0.0%

%


VENICE

SFR

Median Price ……………………..…….

$920,000

Median Price ……………………..…….

$729,098

-20.8%

Average Price per Square Foot ….…

$595

Average Price per Square Foot ….…

$743

24.9%

Properties Sold ……………………….

3.0

Properties Sold ……………………….

8.0

166.7%

Properties Pending Sale ………………

21.0

Properties Pending Sale ………………

12.0

-42.9%

Properties For Sale …………….……...

121.0

Properties For Sale …………….……...

78.0

-35.5%

Days on Market (Pending Sale) ….…..

80.8

Days on Market (Pending Sale) ….…..

68.3

-15.4%

Month’s supply of Inventory……….…

4.3

Month’s supply of Inventory……….…

4.5

5.0%

Percent Under Contract ………….……

17.36%

Percent Under Contract ………….……

15.38%

-11.4%


WEST HOLLYWOOD

SFR

Median Price ……………………..…….

$829,000

Median Price ……………………..…….

$821,000

-1.0%

Average Price per Square Foot ….…

$545

Average Price per Square Foot ….…

$680

24.8%

Properties Sold ……………………….

9.0

Properties Sold ……………………….

8.0

-11.1%

Properties Pending Sale ………………

10.0

Properties Pending Sale ………………

9.0

-10.0%

Properties For Sale …………….……...

63.0

Properties For Sale …………….……...

46.0

-27.0%

Days on Market (Pending Sale) ….…..

57.5

Days on Market (Pending Sale) ….…..

112.0

94.8%

Month’s supply of Inventory……….…

4.5

Month’s supply of Inventory……….…

3.3

-25.9%

Percent Under Contract ………….……

15.87%

Percent Under Contract ………….……

19.57%

23.3%


WEST HOLLYWOOD

CONDO

Median Price ……………………..…….

$578,500

Median Price ……………………..…….

$400,00

-30.9%

Average Price per Square Foot ….…

$410

Average Price per Square Foot ….…

$377

-8.0%

Properties Sold ……………………….

30.0

Properties Sold ……………………….

19.0

-36.7%

Properties Pending Sale ………………

24.0

Properties Pending Sale ………………

30.0

25.0%

Properties For Sale …………….……...

275.0

Properties For Sale …………….……...

159.0

-42.2%

Days on Market (Pending Sale) ….…..

76.0

Days on Market (Pending Sale) ….…..

75.3

-1.0%

Month’s supply of Inventory……….…

9.5

Month’s supply of Inventory……….…

3.5

-62.6%

Percent Under Contract ………….……

8.73%

Percent Under Contract ………….……

18.87%

116.2%


WEST LOS ANGELES

SFR

Median Price ……………………..…….

$732,000

Median Price ……………………..…….

$570,000

-22.1%

Average Price per Square Foot ….…

$473

Average Price per Square Foot ….…

$417

-11.8%

Properties Sold ……………………….

3

Properties Sold ……………………….

7

133.3%

Properties Pending Sale ………………

4

Properties Pending Sale ………………

4

0%

Properties For Sale …………….……...

39

Properties For Sale …………….……...

25

-35.9%

Days on Market (Pending Sale) ….…..

57

Days on Market (Pending Sale) ….…..

51

-11.2%

Month’s supply of Inventory……….…

7.8

Month’s supply of Inventory……….…

3.8

-51.3%

Percent Under Contract ………….……

10.26%

Percent Under Contract ………….……

16.00%

55.9%


WESTWOOD – CENTURY CITY

SFR

Median Price ……………………..…….

$1,312,000

Median Price ……………………..…….

$1,680,300

28.0%

Average Price per Square Foot ….…

$542

Average Price per Square Foot ….…

$593

9.4%

Properties Sold ……………………….

18

Properties Sold ……………………….

16

-11.1%

Properties Pending Sale ………………

6

Properties Pending Sale ………………

11

83.3%

Properties For Sale …………….……...

69

Properties For Sale …………….……...

61

-11.6%

Days on Market (Pending Sale) ….…..

105

Days on Market (Pending Sale) ….…..

40

-62.0%

Month’s supply of Inventory……….…

8.7

Month’s supply of Inventory……….…

2.8

-67.8%

Percent Under Contract ………….……

8.70%

Percent Under Contract ………….……

18.03%

107.2%


WESTWOOD – CENTURY CITY

CONDO

Median Price ……………………..…….

$525,000

Median Price ……………………..…….

$607,000

15.6%

Average Price per Square Foot ….…

$737

Average Price per Square Foot ….…

$416

-43.6%

Properties Sold ……………………….

15.0

Properties Sold ……………………….

29.0

93.3%

Properties Pending Sale ………………

34.0

Properties Pending Sale ………………

57.0

67.6%

Properties For Sale …………….……...

394.0

Properties For Sale …………….……...

355.0

-9.9%

Days on Market (Pending Sale) ….…..

91.3

Days on Market (Pending Sale) ….…..

113.9

24.7%

Month’s supply of Inventory……….…

9.5

Month’s supply of Inventory……….…

4.5

-52.7%

Percent Under Contract ………….……

8.63%

Percent Under Contract ………….……

16.06%

86.1%


WESTWOOD – CENTURY CITY

SFR

Median Price ……………………..…….

$963,100

Median Price ……………………..…….

$1,278,500

32.7%

Average Price per Square Foot ….…

$536

Average Price per Square Foot ….…

$597

11.4%

Properties Sold ……………………….

11.0

Properties Sold ……………………….

14.0

27.3%

Properties Pending Sale ………………

8.0

Properties Pending Sale ………………

11.0

37.5%

Properties For Sale …………….……...

73.0

Properties For Sale …………….……...

67.0

-8.2%

Days on Market (Pending Sale) ….…..

67.9

Days on Market (Pending Sale) ….…..

16.8

-75.2%

Month’s supply of Inventory……….…

7.0

Month’s supply of Inventory……….…

4.0

42.9%

Percent Under Contract ………….……

10.96%

Percent Under Contract ………….……

16.42%

49.8%


WEST LOS ANGELES

SFR

Median Price ……………………..…….

$542,000

Median Price ……………………..…….

$720,000

32.8%

Average Price per Square Foot ….…

$551

Average Price per Square Foot ….…

$477

-13.4%

Properties Sold ……………………….

2.0

Properties Sold ……………………….

7.0

250.0%

Properties Pending Sale ………………

4.0

Properties Pending Sale ………………

4.0

0.0%

Properties For Sale …………….……...

39.0

Properties For Sale …………….……...

28.0

-28.2%

Days on Market (Pending Sale) ….…..

76.8

Days on Market (Pending Sale) ….…..

58.5

-23.8%

Month’s supply of Inventory……….…

7.5

Month’s supply of Inventory……….…

4.8

-36.7%

Percent Under Contract ………….……

10.26%

Percent Under Contract ………….……

14.29%

39.3%


Glossary of Terms Median Price: A value that separates the upper half of prices from the lower half of prices. It can be interpreted like an average, however the extreme prices (high and low) don’t hold undue. Average Price per Square Foot: The price per each property divided by their respective square footage then averaged across all properties sold in the area for a given time period. Properties Sold: The number of property transactions that closed and transferred ownership. Properties Pending Sale: The number of properties that entered escrow in preparation for sale.

Properties For Sale: The number of properties on the market and seeking buyers. Days on Market (Pending Sale): The number of days that properties currently in escrow were on the market. Absorption Rate: The rate at which the inventory of home for sale are being sold. Percent Under Contract: The ratio of properties to properties sale.


Disclaimer The Market Within A Market Report is brought to you by Regional Marketing Director, Michael Lewis. Information obtained from Broker Metrics and DataQuick. Broker Metrics and DataQuick statistics are subject to change due to individual real estate company reporting disciplines. The information provided herein is from sources we believe to be reliable. While we do not doubt its accuracy, we have not verified it and make no representations, guarantees or warranties about it. For More Information, Contact: Michael Lewis Regional Marketing Director Keller Williams Realty 11812 San Vicente Blvd. Suite 100 Los Angeles, CA 90049 m.lewis@kw.com

kwMarketWithinAMarketreport  

kw Market Within A Market Report for January 2012. Created by Regional Marketing Director Michael Lewis

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