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CHAMBER CONNECTION  A PUBLICATION OF THE METUCHEN AREA CHAMBER OF COMMERCE News and Information About Chamber Members, Events and Meetings Volume 15, Issue 3

October 2012

President’s Message Metuchen is special. To prove it all you need to do is visit Main Street any time of year! As Autumn approaches and leaves begin to fall, the Metuchen Area Chamber Maggy Cook of Commerce welcomes you to a season filled with exciting and fun activities for the entire family. Our 49th Annual Country Fair is scheduled for Saturday October 6th (with rain dates of 10/13, 10/20, and 10/27). As it’s always a great family day, we hope everyone in town will join us on Main Street to support countless area businesses and community groups. You will be treated to a day of music and dance and an opportunity to visit with friends and families from the entire area while sampling a wide array of food, crafts and exciting activities. The Scarecrows are Coming! The Scarecrows are coming back to Main Street for a third year!! From October 26 until November 16, Main Street will be lined with dozens of creative Scarecrow costumes that various merchants have designed to represent their business. As you vote for your favorite on our website, you will be entered to win a Chamber Gift Certificate! On October 28th, the Chamber along with the Recreation Commission is happy to be sponsoring our 2nd annual Halloween Parade. The parade will start at the Metuchen Senior Citizens Center on Center Street and circle through the Pearl Street Parking lot where local businesses and organizations will be handing out treats to participants. Youngsters are asked to come dressed in their Halloween costumes and they will be treated to an afternoon of fun including a DJ, face painters, balloon artists, hot chocolate and more! Parents, remember to bring your cameras! This is a reminder that one of the many things that make Metuchen so special is the involvement of the area business community. It is their memberships, generosity and enthusiasm that enables the Metuchen Area Chamber of Commerce to continue to bring family activities all year long to our special town, so I am personally asking you to Treat Yourself to a No Trick shopping experience by supporting and visiting our wonderful townwide merchants this holiday season. Every dollar you spend in Metuchen stays right here and is used to grow and improve our town.

Real Connections In an effort to connect our community and the chamber members we serve, we have created this new segment called “Real Connections” to give our readers insight into who runs the businesses we all use and love in our area. Going forward, we will feature several members in each edition of our newsletter! To participate, email us at metuchen.chamber@verizon.net for more details! --Angela Sielski, Executive Director

What are the primary goods or services that your business has to offer? Folks know us for our fantastic ice cream. We also offer Brick Oven Pizza, Owner, Mike Patterson seasonal home made soups and some 410 Main Street, Metuchen sandwiches. We have hands down the 732-548-5900 best ice cream cakes around. We run www.watsthescoop.com parties for various occasions. We also When and why did you start your offer our party room to non-profits as business? a meeting place. We run blood drives about 8-12 times a year where folks June 2001, because I felt that Metuchen can get a free slice of pizza and a needed a safe place for kids and scoop of ice cream as our way of families to hang out, get a treat, and saying thanks for saving a life that one find out what is going on in town. day might be your own.  

Why did you choose the Metuchen area?

What is your vision of Downtown Metuchen in 10 years?

This is my hometown. I jokingly refer to it as Mayberry from the old Andy Griffith Show. There are times when I feel that we have a piece of that little town here. It is a safe town and for the most part, “business friendly.”

Metuchen needs to keep its small town identity. At the same time, I believe we need to continue to draw folks from outside the area to visit and see what a great place this is to live, work and raise a family. The balance of keep the downtown quaint while bringing in some larger name “boutique-type businesses” that would draw folks here would be a great asset. The key is continuing to run community based events for families and kids to keep activity and foot traffic high. If people are out and about here in town, they will spend money. It will keep the streets active, which in turn helps to keep them safer.

Why did you join the Metuchen Area Chamber of Commerce? Being a part of the community is essential for a business to thrive here in town. The chamber is an integral part of the events, programs, and services that play a very important role in the support and execution of many events for the community.

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CHAMBER CONNECTION

Upcoming Events CRUISE NIGHTS First Wednesdays of the Month July 11, August 1, September 5, October 3 - 6:00 - 9:00 pm Raindates: Second Wednesday of the month Downtown Metuchen

49th ANNUAL

COUNTRY FAIR

Saturday, October 6th, 2012 10:00 am - 4:00 pm Raindates: October 13th, 20th, and 27th Downtown Metuchen

SCARECROWS ON MAIN Voting begins October 29th November 16th Downtown Metuchen

2nd ANNUAL HALLOWEEN PARADE

In conjunction with Metuchen Recreation Commission Sunday, Oct. 28th - 3:00 pm

WINTER FESTIVAL PARADE

Sunday, Nov. 25th - 2:00 pm Downtown Metuchen

TREE LIGHTING CEREMONY

Friday, Nov. 30th - 7:00 pm Old Franklin School (BIL)

The Metuchen Area Chamber of Commerce works to advance the civic, industrial, professional, and commercial interests of the Borough of Metuchen and to maintain a high standard of integrity in business practices. The Chamber Connection is published quarterly by the Metuchen Area Chamber of Commerce 323 Main Street, Suite B Metuchen, NJ 08840 Tel.: (732) 548-2964 Fax: (732) 548-4094 metuchen.chamber@verizon.net www.metuchenchamberexchange.com Newsletter Co-Chairs: David Goncalves & Bob Matland Photos by: Image Up/Frey Sen Studios Phone: (732) 549-1845 Layout & Printed by: Creative Design Plus Phone: (732) 287-3336

Officers, Directors & Staff Executive Officers Maggy Cook - President Prudential NJ Properties Judie Crawford – Vice President Keller Williams Elite, Realtors Louis Novia - Treasurer Metuchen Savings Bank Jason Conway - Secretary The Provident Bank Board of Directors Jason Conway – The Provident Bank Steve Epstein – Boro Ace Hardware Chris Flynn – Hailey’s Harp & Pub Silvia Goncalves – Silvia’s Tailoring Martin Jessen – Victorian Office Rentals John Kwasnik – Mezzacca & Kwasnik, Llc Jan Margolis – Applied Research Corporation Robert Matland – Black Belt Institute Tom Mezzetti – Main Street Trattoria Richard Topping – Topping The Web Dottie Winhold – Prudential Nj Properties Ed Lubowicki – Lubowicki Insurance Company Chamber Representatives Nancy Goldberg – Metuchen Recreation Department Rob Donnan – Metuchen Fire Department Fred Hall – Metuchen Department Of Public Works Joe Keane – Metuchen Police Department Sheri-Rose Rubin – Borough Council Past Officers Helene Zahn – YMCA of Metuchen, Edison, Woodbridge & South Amboy David Glasofer – Image Up-Frey Sen Studio John Jeney – The Schenck Agency, Inc. Maria Araneo – Metuchen Travel Chamber Office Staff Angela Sielski – Executive Director Laraine Altman – Administrative Assistant Andrea May – Administrative Assistant


Volume 15, Issue 3, October 2012

Page 3

Welcome New Members Sarah Cosenza Mary Kay Beauty Consultant Metuchen, NJ 08840 973-985-3903

Taneya Williamson Vineyard Sweets, LLC Metuchen, NJ 08840 646-351-2719

As an Independent Beauty Consultant, I offer personalized service that fits each person, whether it be a one on one skin care or color consultation, skin care advice, color makeover, samples or a party with friends. I am available to assist with a variety of beauty needs. 

Vineyard Sweets dessert components are created with our clients in mind. Textures will both delight and soothe the palate. At Vineyard Sweets we use only the freshest and finest ingredients. We have only one request...permit us to infuse your taste buds with our unique exquisite flavors as we take you on an exhilarating culinary journey. Our products are customized for each event and we can deliver direct to your venue or home. We are an online retail/commercial pastry company whose proprietor is a former Martha’s Vineyard Baker and Johnson & Wales University Alumni (Providence, RI) as well as a graduate of the Fairleigh Dickinson University, Int’l School of Hotel Restaurant Mgmt (Teaneck, NJ).

Antonietta Fernandes Earthwise Pet Supply 1199 Amboy Avenue (Tano Mall) Edison, NJ 08820 732-841-2309 Earthwise Pet Supply believes pets are a part of our families. This means the best care, proper nutrition, green practices and the support of local shelters. We will provide the best for our customers by using knowledgeable employees and sustainable business practices whenever possible to preserve our natural environment. Fouzia Khan Aanya Beauty Parlor 412 Main Street Metuchen, NJ 08840 732-476-0533 Aanya Beauty Parlor offers a number of beauty related services including make up for all occasions along with providing Mediterranean facials and eye brow threading using ancient techniques. Parlor owner, Fazia Khan is a certified cosmetologist and make up artist with over 20 years experience. Peter Carpena Reputation Title Agency 481 Memorial Parkway, Suite #1 Metuchen, NJ 08840 732-718-1189 Use the Agency that stands by their Reputation…”Our Reputation is our Business” Buying or selling a home is, for most people, the largest financial endeavor they will ever undertake. You need to secure the professional services of a title insurance to efficiently and accurately handle this complex transaction.

Michelle Schutz Lollipopland 16 Charles Street Metuchen, NJ 08840 908-403-3576 Lollipopland specializes in custom made lollipops that can be individualized for party favors,centerpieces and candy tables for all occasions. Melanie Shapiro All American Pet Resorts of North Brunswick 330 Thalia Street North Brunswick, NJ 08902 732-709-7387 All American Pet Resorts of North Brunswick offers 10,000 square feet of cage-free luxury dog boarding, grooming and daycare. In addition to our 65 luxury suites, the resort features three separate indoor play areas, divided by size and temperament with a custom, cushioned rubber floor and three separate outdoor play areas covered in clean and comfortable sports turf, that includes both a water feature for cooling off during those hot summer days, and plenty of sun and shade.  The resort is 100% climate controlled and uses a state-of-the-art air

filtration system that exchanges fresh air every 20 minutes for your pets’ ongoing comfort.   A custom sanitation system is used to reduce the chance of cross contamination. The resort features roundthe-clock, (24/7, 365 days a year) onsite supervision by our trained staff. VIP suites are also available for those pets that enjoy larger living spaces and VIP attention. These suites include individual TVs and individual cameras available at anytime in any Browser or on any Smartphone. Lymarie Cruise NJ Dance Scene 24 Barry Place Colonia, NJ 07067 732-225-0567 NJ Dance Scene is a State-Of-The-Art NON-RECITAL Dance Studio. The studio offers many opportunities for all those who wish to learn technique as well as all current trending moves. We offer dance classes for both boys & girls ages 3 & up. We are centrally located on Route 1 North between Menlo & Woodbridge Malls.

Did you know that the Metuchen Area Chamber of Commerce offers membership for families? “Family Members” know that their dues are an investment in their business community and not merely a contribution. They recognize that by putting “their money where their house is” they are helping the Chamber continue to promote and sponsor activities that benefit the businesses, schools, and residents of Metuchen. For more information about Family membership contact the Chamber office.


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CHAMBER CONNECTION

New “Center of Culture” in Metuchen Nails in the Wall Gallery, the new Metuchen exhibition space sponsored by chamber member, St. Luke’s Episcopal Church, opened its inaugural show, One Stream, Many Wells, Saturday, September 22, 2-5pm. This is a formal art gallery, housed in a completely re-done area of the education wing, with new flooring, new walls, fresh paint, new ceiling and very special gallery lighting, designed to present the true colors of the pieces exhibited. All of the construction was done by volunteers, and headed up by local contractor, Robbie Robbins. One Stream, Many Wells is an effort to reach out to the visual arts community in all its diversity of faith traditions, and invite artists to share their personal vision of God’s presence among us. The response was tremendous, with submissions coming from all over the U.S. and Europe. The 22 artists with work selected include artists from France, Colorado, California, North & South Carolina, Maryland, Massachusetts, Indiana, West Virginia, New York, as well as eight from NJ. Award-winning artists in nearly every media are represented, from the large and powerful silver gelatin photographs of Nancy Ori of Berkeley Heights, NJ, to the delicate mixed-media work of L.A. artist Karen Frimkess-Wolff. Ceramic wall sculpture by Lisa Westheimer of West Orange is included as well as large traditional paintings by Claudia Overton of Boulder, CO and NYC artist Deborah Dorsey. Each in his/her

own media addresses the significant issue: How is God present. Several of the distant out-of-state artists were present at the Opening: Established artist, Karen Frimkess-Wolff flew in from Los Angeles, CA, and Jeannie Browning, a painter and educator from Clinton, SC also came to Metuchen for �the event. This small parish has always been a supporter and “home” of the arts, mounting impressive theater productions dating back to the 1980’s. This, their first foray into creating a permanent space for exhibiting visual art, originated with the Interim Pastor, Rev. Barbara Crafton, herself an internationally respected writer and speaker. Gallery Director, Linda Vonderschmidt-LaStella notes, “It is so exciting to have opened the third permanent art gallery in Metuchen. Hopefully Nails in the Wall will establish itself as a genuine cultural center in the Borough. I am personally delighted with the resonance of this first show. It is a wonderful statement about both our commitment to a high level of artistic quality and the direction the gallery hopes to take.” The exhibit will remain on display until Dec. 15, 2012, and can be visited weekdays 9AM-2PM, Saturdays 4PM-6PM, and Sundays 11AM-2PM. You can also call 732.906.4137 to make an appointment

FOR YOUTH DEVELOPMENT FOR HEALTHY LIVING FOR SOCIAL RESPONSIBILITY

THE YMCA OF METUCHEN, EDISON, WOODBRIDGE & SOUTH AMBOY Corporate Office 483 Middlesex Avenue Metuchen, NJ 08840 732-516-9200 x1108 ymcaofmewsa.org

Chris Flynn



Proprietor

    

Moshe Atzbi

   

 





Manager     

400 Main St, Metuchen, NJ 08840

John LaBarbera Executive Chef

732.321.0777

www.haileysharpandpub.com


Volume 15, Issue 3, October 2012

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Real Connections  

When and why did you start your business? In 2004, I decided Owner, Amy Brooks to turn what had 732-762-0060 been a hobby into www.paradisecsg.com a business. I loved creating glass art for myself and friends and had been encouraged by people for whom I had made gifts to begin selling my work professionally. Why did you choose the Metuchen area? I have lived in Metuchen since 2000 and was happy to be raising my family here. I love the small town feel of Metuchen but also really enjoy how close it is to all the culture of New York City. I was hopeful that with all the older homes in the area, stained glass would be a valuable art form. Why did you join the Metuchen Area Chamber of Commerce? I joined the Chamber in order to make a connection with other local businesses. Since Metuchen doesn’t have any chain stores, I knew the town valued its small businesses and I was excited to become a part of this network. What are the primary goods or services that your business has to offer? I make a variety of glass art including traditional style stained glass windows and lamps as well as one-of-a-kind fused glass items. I enjoy making beautiful functional pieces for residential and commercial use. I also make custom gifts to celebrate special occasions-- from vases to wall hanging to unique sculptures. I offer full-service design options to custom create art pieces for my patrons. What is your vision of Downtown Metuchen in 10 years? I would love to see the arts flourishing in Metuchen! It would increase the attractiveness of the community for there to be an art center that offers music, dance, and fine arts to members of the community. It would be terrific to see a green space near Main Street that would allow for people to gather and enjoy our lovely little town and spend time meeting up with neighbors.

Continued from page 1

When and why did you start your business? I started my business in early 2012. I have been passionate about health Owner, Evelyn Fuertes and wellness for 732-762-0060 a very long time. www.paradisecsg.com My previous career as an Executive Assistant prepared me to become a Holistic Health Coach by helping people. I feel that it’s important for people to have the right tools to feel good, I provide those tools and more importantly I help keep them accountable. Why did you choose the Metuchen area? I live in Metuchen and love the community feel and support. I have been here for about 4 years and like to consider it home. Why did you join the Metuchen Area Chamber of Commerce? I feel that it’s important to support community and I felt that the Chamber was a perfect fit with my values. What are the primary goods or services that your business has to offer? I offer health and wellness coaching services to individuals and groups. What is your vision of Downtown Metuchen in 10 years? I see Downtown Metuchen in 2022 to be a thriving cultural center with a diverse population and businesses to accommodate them. It will be really exciting to see what the new plans for construction will bring to the area.

Gerard Bargoud, RPh, MS Phone 732-548-2125 Fax 732-548-8911 www.boytdrugs.com

Boyt Drugs & Gifts

411 Main Street, Metuchen, NJ 08840 Pharmacy Department Hallmark Cards & Gifts Wide Variety of Gifts


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CHAMBER CONNECTION

YMCA celebrates 90th Birthday of “Mr. Mal” June 3rd proved to be another The YMCA of Metuchen, Edison, Woodbridge & South Amboy wished John G. Malinowski a happy 90th birthday on Sunday, July 29th. “Mr. Mal” as he is affectionately known by his YMCA family, served as the General Director of the YMCA of Metuchen from 1980 to 1988. Mr. Mal is a long time resident of South Amboy, where he resides with his loving wife of 64 years, Marian. He and Marian are exceptionally proud of their two children, Bruce and Donna, and six grandchildren, Anna, Brian, Christian, Emily, Jenna, and Mary Kate.

relationships between the local school systems and the Y. A couple years later, he was promoted to Branch Director responsible for the operations of the Metuchen Y. From 1980 until his retirement in 1988, Mr. Mal served as the General Director of the Metuchen Y and set the groundwork for many long-standing relationships between the Y and local businesses and organizations. His advice to the next generation is “leave yourself open to meeting new people and making new friends. You never know where your relationships will take you in your career.”

Born in New York City, Mr. Mal grew up near the Theatre District and belonged to the West Side YMCA where he was a member of the Leader’s Club and the YMCA Swim Team. For him, the YMCA was a refuge, a place he could go to after school where he could participate in safe, supervised activities. He graduated from McBurney School, a part of the educational system of the YMCA of Greater New York. Other celebrity graduates of McBurney include JD Salinger and Henry Winkler. Mr. Mal’s first job out of school was at the Medical Film Guild, producing medical teaching films. He was responsible for the photography used to create motion pictures later distributed to colleges and medical schools. Mr. Mal worked there for most of his career, leaving from 194346 to serve in the United States Air Force. He was attached to the Eglin Air Force Base in Florida, and was honorably discharged in 1946 as a Sergeant. In 1970, Mr. Mal joined the Metuchen YMCA as an Extension Director responsible for developing

For many years, Mr. Mal nurtured the promise of young children and instilled the YMCA core values of caring, honesty, respect and responsibility through his role as the Swim & Dive Coach at the Metuchen Branch. He also coordinated swim shows by the “Aqua Maniacs”, who performed aqua-based comedy acts. However, Mr. Mal is best known around South Amboy for his tenure as the Swim & Dive Coach at Frog Hollow Swim Club. Mr. Mal recognizes the importance

of community involvement. He is a former member of the Rotary Club, and also volunteered for the Edison Sheltered Workshop. Throughout his career at the Metuchen Y, Mr. Mal was instrumental in spearheading the yearly community effort of food baskets and toys for those in the community who found it financially challenging to enjoy a holiday. With the help of many community groups and local businesses, the Y arranged and distributed approximately 100 food baskets and over 300 toys out into the community. Now that he is retired, Mr. Mal enjoys his membership at the South Amboy Branch YMCA, and is excited to watch the recent expansion into his community. Retirement presented a great opportunity for Mr. Mal to continue to dabble in photography. He would often take time from a busy day to capture the many faces that came through the Y doors, and share those photos with the parents and families. He also enjoys working on his model trains and machines. Minicannons were one of his favorite works of art, which he graciously shared with many. The YMCA, founded in 1921, just celebrated their 90th anniversary. Together, the YMCA directors, staff and members take great pleasure in wishing Mr. Mal a very happy 90th birthday! We wanted to share his story because it is also our YMCA story. The YMCA nurtures potential and gives everyone an opportunity to learn, grow and thrive. Thanks Mr. Mal for being a great example of a YMCA success story whose journey has taken him from the New York West Side Y to the YMCA of Metuchen, Edison, Woodbridge & South Amboy!


Volume 15, Issue 3, October 2012

Page 7

Kids Corner GO GREEN & SUPPORT THE CHAMBER

TOTE BAGS $3

Alexander Enfield Age 8, St. Francis Cathedral School

I attended the Cruise Night with my family in June. My favorite part of the Cruise Night was looking at the cool cars and listening to all of the cool facts about them. I saw some of my friends at the Cruise Night and we looked at the cars together. There were Corvettes, Porsches and much more. My friends liked different cars but I liked the “69” Classic Convertible Corvette and the Nissan Leaf. The “69” Classic Convertible Corvette was cool because it was black and the roof of the car comes off. If it is nice out you can take the roof off and if it rains, you put it back on. The Nissan Leaf was cool because it was an electric car and it doesn’t use any gas. We talked to the owner and he said that his car could go miles before you need to plug it in again. There’s only 8 more years until I can drive my Dodge Viper.

ROTARY CLUB OF METUCHEN We Make a Difference! We Save Lives, Eradicate Polio, Build Schools, Grant Scholarships, Provide Clean Water and more For More Information call Faith Murphy at 732 548-3315


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CHAMBER CONNECTION

 

The Borough Improvement League (BIL) was proud to host its first ever “SummerHouse for the Arts” series at the Old Franklin Schoolhouse this past summer. In keeping with our founding mission to “arouse and to develop among the residents of the Borough of Metuchen a deeper and more active interest in the general growth and material welfare of the Borough,” the BIL partnered with the Metuchen Market Day (Metuchen Area Chamber of Commerce) and Metuchen Arts Council to enhance our community this summer by providing a “summer home” for the cultural, visual, musical, creative, and culinary arts. Each Saturday during the months of July and August, the Old Franklin Schoolhouse was open to the public between the hours of 11am and 2pm, free of charge. A summer-long exhibit by more than a dozen local artists was on display, free self-guided tours of the ca. 1807 one-room schoolhouse and walking tours of the area were provided, local art & historical items was available for sale, and information about Metuchen’s summer events was posted. The highlight of the Saturday open hours was a series of culinary workshops offered by the Metuchen Market Day, starting at 11:00am. All were free of charge and topics include French pastry, simple Indian vegetarian recipes, “How to Pack a Japanese-Style Bento Box Lunch,” gluten-free cooking, and more. On Saturday evenings the schoolhouse welcomed a series of musical, theatrical, and historical productions; the hosts of these events included the Metuchen Arts Council, Raconteur Ventures, the Metuchen-Edison Historical Society, and even special evenings organized by local

musicians themselves. From a musical evening inspired by the songs of Simon & Garfunkel to a staged radio play of the “Great Gatsby” and a bring your own vintage “Vinyl Night,” there was something for everyone. During the weekdays, the space was used for workshops and camps offering a wide range of instruction; art, writing, improvisation, dance, and more. A special Wine & Cheese Reception, featuring Unionville Vineyards and Cherry Grove Farms, served as the kickoff for the “SummerHouse” series. The evening served as the debut for the summerlong visual art exhibit, as well as the recently restored and installed massive fan window (saved from the demolition of the Franklin School in 1999). The summer ended with a wrap-up potluck picnic, where participants and the public celebrated, debriefed, and planned for next year! It would take another several paragraphs to thank everyone who helped and participated, but two in particular need to be mentioned; Grace Shackney as part of the Metuchen Arts Council, and Janna Morishima with Metuchen Market Day. Their energy, creativity, and enthusiasm were critical to the success of our first “SummerHouse.” Also, the ever-generous Metuchen Savings Bank helped underwrite the series by providing the funds for our banner and other publicity materials.

On a national tour with Meatloaf, the talented Evan Watson took a break to   perform at the Levon Helm tribute

Artwork by Roy Chambers, known by many in town for his publicly displayed Junebug and Don Quixote pieces.

-Tyreen Reuter, BIL President, 732-261-4807

Local “foodie” Kir Rodriguez, Pastry Chef Instructor at The International Culinary Center in New York City, demonstrates how he make his “Farmers Market Berry Shortcakes.” An Edison resident, he was formerly Executive Pastry Chef at Orso, Pastry Chef at Le Cirque 2000, Cafe Boulud & Union Square Cafe.

 


Volume 15, Issue 3, October 2012

Page 9

Councilwoman Rasmussen Addresses the Chamber In efforts to collaborate on such goals, Borough Councilwoman Dorothy Rasmussen attended the September Chamber Board of Directors meeting where she presented the attendees with novel ideas that she gathered from a seminar she had attended earlier in the year. The seminar, aimed at improving storefronts to help businesses and draw consumers to the area, offered simple ways to improve a businesses’ first impression to the consumer. One of the repeated modes of improvement was the idea of color, paint, and vibrancy. While clashing colors can be jarring to passersby, vibrant and well thought out colors can be quite attractive. The additional effect being that the shop looks new, fresh, and well-kept. The concept of painting was not solely reserved for business storefronts, but was also presented as a means to liven up blank spaces and walls. One of the proposed ideas was to use these surfaces as a canvas for murals or art projects around town. Such projects would not be wasted on a town such as Metuchen, where a strong art community thrives and receives constant support. Other tips involved facade changes and street alterations already found in a lot of local Metuchen businesses. By addressing the sidewalk landscape, consumer attention can be drawn and guided towards the shops and restaurants that populate the downtown area. The main suggestion from the presentation materials points to outdoor seating, a feature that

most of Metuchen offers. The presentation also suggests using interesting signage to emphasize the businesses, one example having used a bicycle with the business name in the spokes as a hanging marquee. Window and outdoor displays manage to be an alternative suggestion for the retailers here in Metuchen. Use of already available goods from the shop, planters and pots, simple displays as well as creative use of the trees which occupy space near storefronts are all key suggestions to improve sidewalk activity. While the presentation materials offer many other tips, such as providing lighting that accents the building’s architecture, the final piece of advice is the most important. The information Councilwoman Rasmussen presented calls for not only opinions from the occupants of Main Street, but those of the people who frequent downtown for their shopping, dining, and service needs. Considering the ideas of the customers on what would make the aesthetics or even experience better in town are a valuable resource that could greatly improve business trends. The proposed improvements do not call for large or demanding changes, but we hope to stir the creative juices of store owners and residents here in Metuchen. We thank Councilwoman Rasmussen for sharing her ideas and look forward to exploring facade improvement projects as a community, so that we can create a better downtown.

Congratulations go out to our Chamber President, Maggy Cook, on being named the 2012 Middlesex County Association of Realtors, “Realtor®-Associate of the Year!” It was awarded for her various business accomplishments and community service efforts in our area. ---------------The American Legion Fugle-Hummer Post No. 65 will be holding their Pig Roast Fundraiser on October 20th from 12:00 to 6:30pm. The event is limited to 100 ticket holders, so be sure to contact (732) 3219594 to get your ticket soon! -----------------The U.S. Marine Corps Reserve “Toys for Tots” will be hosting a Central NJ Motorcycle Ride and Rally sponsored by the Colorado Cafe (154 Bonnie Burn Rd, Watchung, NJ) on October 14th (Rain date: 10/21). It’s a 60+ mile police escorted run with all makes and models of bikes welcome! There will be food, drinks, entertainment, and vendors. Registration starts at 9:00am and the ride starts at Noon. Contact Nick D’Andrea, CW04 USMC at 732-906-0110 or visit www.facebook.com/ centralnjtoysfortots for more information. -------------------Congratulations to our own Chamber Connection co-chair, David Goncalves, on his recent graduation from Rutgers University- New Brunswick where he earned a B.A. in English and minored in Digital Communications, Information, and Media. ----------------------The Friends of the Metuchen Library are sponsoring two major fundraisers for the Metuchen Library. Join us and help us support all of the programs you love for children, teens and adults at the library. · October 6 Book Sale, 9am to 4pm. Used books will be on sale at great prices. Buy books, buy books, buy books! All money raised supports the library.

FACE to FACE PSYCHOTHERAPY SERVICES LYNN MACARIN-MARA, LCSW Licensed Clinical Social Worker Certified Hypnotherapist Adults, Adolescents, Children and Couples Groups New Jersey, Staten Island & Manhattan Call for appointment: 732 906-6383 Web Page: www.LM-M.com

Newsmakers

568 Middlesex Ave. (Rt 27) Metuchen, NJ (732) 548-0149

· October 16th Antiques Appraisal, 6:30pm. It is the annual meeting of the Friends and we are adding some fun to the event with an antiques appraisal. Here is how it works. Arrive by 6:30pm, bring two of your treasures to the library and a professional appraiser will assess their value. The cost is $10 for the two items and you will automatically be enrolled as a Friend of the Library for 2013. All proceeds benefit the library! If you cannot attend either of these events, you can make a donation online at the Friends of the Metuchen Library web site: http://www.fotml.org/ Contact the Chamber Office to have your news included in the Newsmakers


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CHAMBER CONNECTION

6th Annual MLK Memorial Breakfast in the works! The Metuchen Area Chamber of Commerce, YMCA of Metuchen, Edison, Woodbridge, & South Amboy, New Hope Baptist Church, and Second Baptist Church will join together once again in their 6th year to unite with the community in a “Weekend of Celebration” to honor Rev. Dr. Martin Luther King, Jr. The annual community celebration will kick off with a interfaith celebration on Sunday, January 20th at New Hope Baptist Church at 3:30 pm followed by our Annual Rev. Dr. Martin Luther King, Jr. Memorial Breakfast at the Pines Manor in Edison to be held on Monday, January 21st at 8:30am. Musical entertainment will feature the uplifting and harmonious voices of the Dr. Martin Luther King, Jr. Community Choir. Last year, we were proud to have Mildred S. Scott, Sheriff of Middlesex County as keynote speaker. She is the first female Sheriff for the

county of Middlesex and the first African American Sheriff in the state of New Jersey. This year’s keynote is yet to be announced, but keep an eye out for our posters around town in December! A special feature of our event is an essay contest for four middle school children that get to read their winning essays to the attendees. A powerful quote from last year’s 5th grade winner, Avi Hogan Appell of Edgar Middle School was “If Dr. Martin Luther King were alive today, he would speak with pride about the many accomplishments America has made since 1963, but at the same time he would remind us about the ‘fierce urgency of now’ to make important changes in our society... (he) would urge us to keep working to improve America for everyone.”

student Ashima Sharma of Edgar Middle School; 7th grade student Siri Uppuluri of Edgar Middle School; and 8th grade student David James White of the Metuchen Christian Academy. We look forward to reading this year’s entries and to continuing our celebration of the life and spirit of Rev. Dr. Martin Luther King, Jr. in our community.

The remaining 3 winners from the 2011 essay contest were: 6th grade

Speech-Language Pathology Associates, Inc. 90 Saw Mill Pond Road Heller Industrial Park Edison NJ 08817 Phone. 732.985.6677 Fax. 732.985.2909

Bernice P. Venable, Ed.D.

Heidi Sperling, MS CCC-SP Sharon Ratiner, MA CCC-SP

Account Executive bvenable@alphagraphics.com

272 Main Street, Metuchen,NJ 08840 TEL (732) 321-1780 FAX (732) 321-0164 www.sperlingratinerspeech.com

SDB(SBA) Veteran Owned

us321.alphagraphics.com

Dr. Kevin J.Holton Chiropractic Physician When you’ve suffered long enough 289 Central Ave. Metuchen, NJ 08840

732-549-0141

Fax: 732-632-2103 www.drkevin jholton.com


Volume 15, Issue 3, October 2012

Ribbon Cutting: Aanya Beauty Parlor A grand opening and official ribbon cutting ceremony took place on Wednesday, September 19, 2012 at 6:00 PM at Aanya Beauty Parlor. Representatives from the Metuchen Area Chamber of Commerce were joined by Metuchen Mayor Thomas Vahalla as we celebrated with Fazia Khan on the opening of her new location. Attendance was great as we invited all to join us at 412 Main Street to welcome her businesses to our community! Located right on Main Street in Downtown Metuchen, Aanya Beauty Parlor offers a number of beauty related services including make up for all occasions along with providing Mediterranean facials and eye brow threading using ancient techniques. Parlor owner, Fazia Khan, is a certified cosmetologist and make up artist with over 20 years experience. Aanya Beauty Parlor is conveniently located at 412 Main Street in Metuchen. They are open Monday-Friday from 9:00 AM to 9:00 PM, and Saturday-Sunday from 10:00 AM to 6:00 PM. For your convenience, they accept Visa and MasterCard, and of course, Metuchen Area Chamber of Commerce gift certificates. For more information, please call them at (732) 476-0533.

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The

CHAMBER CONNECTION

PRESORTED STANDARD U.S. POSTAGE PAID NEW BRUNSWICK­­, NJ PERMIT NO. 40077

Metuchen Area Chamber of Commerce 323 Main Street, Suite B Metuchen, NJ 08840

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CHAMBER CONNECTION

BORO ACE HARDWARE Steve Epstein 655 Middlesex Ave. Metuchen, NJ 08840

websites + logos + ads + flyers + brochures + sell sheets Call Dan for your business marketing needs: 732.603.1341

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ORTHODONTIC SPECIALIST P.C. Children

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MICHAEL J. DONATO, JR. DMD Member of American Assoc. of Orthodontists, Diplomate, American Bd. of Orthod 450 Middlesex Ave. Metuchen

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2 Lincoln Highway John F. Kwasnik, Esq. 5th Floor, Suite 511 Attorney at Law Edison, NJ 08820 Phone: 732.549.4600 Fax: 732.549.8028


Metuchen Connections Fall 2012 Issue 3