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Business for your bookshelf ‘What the Most Successful People Do Before Breakfast’ Do you stop and ask yourself “Where did the time go?� Perhaps the answers are in Laura Vanderkam’s three-part guide to time management. She takes you through what successful people do before breakfast, on the weekends and dispenses practical tips on how to make the most of your time. Maybe your New Year’s resolution should be to do a one-week time log, analyze it and rethink your habits with the help from Vanderkam. Chances are, you’ll have more quality time with your family and achieve more at work.
‘The Renaissance Soul’ “A man can do all things if he will,â€? said Leon Battista Alberti in the 15th century, creating what ultimately became the term “renaissance man.â€? In her book, Margaret Lobenstine embraces this statement and helps people who may feel like their varied interests don’t ďŹ t in a time when one career path and one passion is the accepted norm. Lobenstine gives advice for readers to avoid the paralyzed feeling of choosing between many paths, link passion to a source of income and combine interests so that you don’t have to start over every time a new passion appears.
‘Beyond the Job Description’ This book is kind of like a couples therapist for managers and employees. Through chapters such as “Seeing Your Job-Withina-Jobâ€? and “A Guide to Team Navigationâ€? author Jesse Sostrin gives advice to help avoid frustration and friction between employees and managers. The book will help employees step up to the individual contributions expected of them so they can rise to the hidden challenges their managers were foreseeing for them, serving better the needs of the team. It’s time to ďŹ nd a mutual agenda!
Here are a few books from this year that caught our eye and might help fatten your wallet and make you happier at work. MAJA LUNDAGER
‘Your Network Is Your Net Worth’ Wouldn’t it be nice if your worth was about happiness and job satisfaction and not just about dollars and cents? In “Your Network Is Your Net Worth,â€? Porter Gale, a speaker, entrepreneur and marketing executive, claims that this is actually the case. Gale says social capital is about ďŹ nding and sticking to the people with whom you share passions and purpose — not just power lunches or oďŹƒce gossip. Those people can be your core circle or a broader group via social media, for example. But to do that you will need to deďŹ ne your values for yourself and nurture your conďŹ dence in them.
1234 Oldie but goodie
‘What Color Is Your Parachute?’
It has been in the hands of 10,000,000 people since it was ďŹ rst released in 1970, so there might be something to it. “What Color Is
Your Parachute: A Practical Manual for Job-Hunters & Career-Changers� is here in a new 2014 edition to help even more people looking for a new work scene. Author Richard N. Bolles keeps it up-to-date with knowledge from jobhunters, HR managers and
career counselors. Among other chapters is a long list of social networking tools followed by the beneďŹ ts of each one. There’s also handy advice to help you start your own business and exercises to instill conďŹ dence in the workhunting process.
JOBS JJO O
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Online. Four tips to make a great website Without some legitimate online presence, it’s hard to have a legitimate business. Business owners looking to stand out from the competition can’t simply have a website — they need to make a site that’s attractive, functional and good for potential clients. Metro talked with David Chen, the CEO of Strikingly, a new online service that allows users to create websites in just a few minutes, without paying a professional designer. Here are Chen’s tips to make a splash online:
1
Think mobile Mary Meeker, the head of Morgan Stanley’s global technology research team, predicts in her annual Internet Trends report that more users will connect to the Web on their smartphones and tablets than on desktops within the next few years. So make sure that your site is not only accessible on mobile devices but also offers a different and beautiful experience.
2
Cut the blah-blah Chen encourages users to reduce the content of their home page to the “absolute minimum.� A screen filled with text might make a website look full, but it’s not easy
David Chen / PROVIDED
on the eyes and often adds to clutter and confusion. “If you can’t capture people’s attention in the first 10 seconds, you lose them,� he says.
3
Get to the point! Streamline the site so users can get what they need in one or two clicks at most. For example, make sure people can easily find your contact information.
4
Inspire people “You should always tell a story,� Chen explains. He says people like to understand your mission and your goals. Say you have a Thai restaurant: Don’t just advertise the quality of your food; explain that diners can enjoy an authentic experience. That has more impact than just a great meal. THIBAULT CHARETON
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