InspireAfrica Magazine

Page 24

Review

What Did We Learn

From The Tasks

Chasing time and stiff competition in a series of tough tasks, the contestants had this much to learn

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ruit selling: In this first task, the contestants had to buy fruits, make juice out of them and package for sale, all in a bid to add value and fetch higher profits. In a shrewd business move, the contestants packaged their juice in gold, silver and bronze categories – all of varied prices –to cater for the different financial stands of customers. The ingenuity of the contestants extended to observing hygiene, and presenting the products in a style that would induce the customer to buy. So what’s there to learn from all this? Of course planning and execution comes to mind first, without which no one can package, sell, let alone make a profit. In selling, you’ll also realize the need for every business man to learn the art of negotiation if you are to sell at a good price and make profits. In buying fruits and turning them into juice, and packaging for sell, the contestants and the viewers alike

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learned that you can start small and grow big through thinking big. But more importantly, they learned about the importance of market research which involves not knowing the best places to get quality raw materials at relatively cheaper price but you must also have target markets in which your product is guaranteed to move fast.

Mirindariffic promotion activation was the second task

and all it involved was activate mirindarific promotion through the existing distribution channels. The greatest lesson from all this is that an entrepreneur must be highly creative; comes up with plans that ensure the success of the project regardless of the circumstances that may occur. Patience and resilience are core virtues in this game, and faith. More importantly, a winning team must at all times share unity of purpose, dreams and courage in the face of adversity. Complaining of a situation only escalates an already sorry situation, be positive. Also


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