We wake up to street-side coffee in the morning, breeze through working afternoons with our favorite tea, sip hot, frothy milk to sleep at night, and splash into our weekends with refreshing, cold beer. From at home to the car, outside to the office, we count on glass and enamel to keep things tasting great. A simple, clean design that keeps drinks hot or cold will always keep our favorite brews tasting better—for longer. Combining innovative designs, material technology, and lifestyle aesthetics, THAT! was founded around the core concept of “ temperature vs. time.” This brand new approach to design enabled the development of numerous innovative, award winning kitchenware. This year, THAT! dives into optimal drink temperatures. Making acute observations of daily living, it looks for overlooked details and unsatisfied needs, and tries to maintain optimal drink temperatures without changing people’s habits. In this way, THAT! hopes to deliver the superlative drinking experience for busy, modern women and men. Moving beyond fashionable cup-ware, THAT! combined high precision craftsmanship and artisanship and introduces the THAT! Deluxe series. Complete with classy luxury gift boxes and custom designed gift bags, these elegant artworks for the cuisine will satisfy even the most aesthetically demanding. THAT! Great taste, anytime, anywhere—inside and out.
About THAT! THAT! works to provide innovative, convenient solutions for your kitchen, dining room, and life. With its design oriented eye, it scrutinizes consumer needs and simplifies what needs to be done. Combining material technology with lifestyle aesthetics, it creates products replete with everyday practicality, great design, and advanced technology, for solutions that appeal to your senses and restore ease to the hustle and bustle of contemporary living. THAT! : Inspiring imagination for a beautiful life. Design. It’s in our genes. Innovation. It’s what we do. After years of experience providing professional design services to industry leaders around the world, we happened upon the idea of creating better lifestyle solutions using heat disbursement technology— the kind we commonly find gracing high-tech microprocessors. And it is this idea that brought THAT! to life. Founded in 2014, THAT! first focused on temperature vs. time. Using a combination of material technology, industrial design, and lifestyle aesthetics, it created a series of innovative, convenient kitchenware and dining products that help make life simpler and better. Busy modern people look for innovative, clever solutions that help them ease their culinary and living needs—solutions that are contemporary, healthy, and environmentally friendly. We are working to release a series of products that portray our view of the future, with smoother kitchen-to-table experiences, and thoughtfulness at every step. For more quality time, better quality time, with the ones you love. Our products, from the ThawTHAT! defrosting board that quickly defrosts frozen foods under natural conditions, the SpreadTHAT! butter knife that transfers body warmth to scrape from the coldest butter sticks, our ScoopTHAT! ice cream scoop that takes on tough, frozen ice-cream without a sweat, to the HeatTHAT! and ChillTHAT! thermoses that prolong your dining pleasure by keeping foods and beverages as warm or cold as they should be, help you cook and dine with grace and ease. Bon appetite! When first faced with our avant-garde designs, most people can’t help but exclaim, “Wow! That’s amazing!” The proud recipient of major international design awards, including Germany’s Red-Dot and iF, America’s GIA, and Japan’s Good Design, THAT!’s innovative products are now available across Europe, America, and Japan, in more than a dozen countries around the world.
About DELUXE As THAT! grew in renown across the globe, it introduced a line of high-end merchandise that combines ultra-precision craftsmanship, cross-industry materials, and next generation manufacturing technology: the Deluxe Series. The subtle, elegant universal design caters to top tier consumers around the world, those looking for unsurpassed beauty and the ultimate in lifestyle sophistication. This exquisite designer, the result of uncompromising professionalism and dedication, represents the ultimate in kitchenware aesthetics and craftsmanship. Presented in its own special gift box and bag, DeluxeTHAT! is the premier gifting choice that best reflects your refined lifestyle tastes.
The Perfect Expression of Kitchen Craft Quick Defrosting the Natural Way With a unique heat exchange design that defrosts food quickly and naturally, the ThawTHAT! easily solves frozen foodâ€™s biggest dilemma: defrosting. With it, you donâ€™t have to choose between insanitary, traditional room temperature defrosting and taste-defiling microwave defrosting. Just cook up healthy, great tasting meals, trouble free! Building on this foundation, ThawTHAT! Deluxe adds a widely popular wood grain motif through advanced anodization techniques, flawlessly infusing natural beauty to the cold, hard thawing plate and providing more warmth and life than ever before. This exquisite defrosting tray, the result of uncompromising professionalism and dedication, represents the ultimate in kitchenware aesthetics and craftsmanship.
Rapid Heat Exchange, Superb Thawing Ability
Design Thinking, Practical Beauty
Elegant aluminum tray, working with thermal liquid sealed inside, provides ultra fast heat exchange and extra strength thawing.
Silicone gel strips at each side protect the countertop and add to the style.
Simplicity, at Its Finest Barely perceptible tilt guides melted fluid to the integrated drip tray.
THW41S (Silver) / THW42C (Copper) Dimension : 358x243x48mm 10
Premium Kitchenware—Advanced! Easily Spreads Butter Using Transferred Body Heat Great butter needs refrigeration to stay fresh, but spreading rock-hard butter is like an exercise in frustration! Integrating innovative materials and cutting edge technology, THAT! forges a highly thermal conductive alloy and makes a unique butter knife that transfers hand warmth to the blade—without electricity, without pre-heating. With nothing but transferred body heat, it scrapes and spreads cold hard, butter effortlessly. Already, THAT! has sold more than 200,000 SpreadTHAT! butter knives across the globe. Building on this foundation, the SpreadTHAT! Deluxe boasts black DLC coating, mirror polished into gem grade perfection and sublime luster. With diamond-like hardness accompanying its non-toxic, environmental friendly, durable and easy to clean qualities, one may set one’s mind at ease no matter the food it touches. This is the créme de la créme of butter knives, forged by professionalism that goes beyond, and a manifestation of the ultimate in kitchenware artistry. Without doubt, it will be the new milestone in kitchenware history.
High-speed Heat Transfer from your palm
DLC coating Jadestone sheen, exquisite glaze
The highly heat conductivity copper alloy knife sends your body heat racing to the blade edge for a quick, smooth butter spread. No need to change your habit.
With an elegant jadestone sheen, the pore-free, watery smooth surface wards off food odors, is tough, non-toxic, safe, and easy to clean.
Elegance, safe for use Rounded unibody handle and blade Beyond its great utility, the SpreadTHAT! Deluxe features a refined, elegant, modern design that showcases your sophisticated lifestyle taste.
SPR41B Dimension : 240x65x30mm 14
Readvancing Premium Kitchenware Scoop up Perfection, Effortlessly! Ice cream, fresh from the freezer—so good, yet so hard to scoop! ScoopTHAT! comes to the rescue! Transferring heat via its sealed-in heat storage fluid, it warms the entire scoop head just right, electricity free. Scoop up perfection, effortlessly, with this elegantly refined ice cream scoop! ScoopTHAT! Deluxe is made using ultra precision CNC cutting technology and brand new manufacturing processes, for a perfect scoop free of the ice cream pits and scars that plague conventional scoops. It also features anodized surface treatment that not only enhances scratch resistance, but also adds to its exquisite elegance.
Smart, Intuitive Unique Handle Design
Non-stick Design Elegant and Chic
The scoop head’s highly heat conductive alloy construction works with the handle’s unique construction, complemented by the heat storage fluid inside, to transfer thermal energy to the scoop head, quickly and effectively.
Food grade anodization surface treatment complements its artisanal craftsmanship for a delicate, exquisite touch. For easy operation, scoop head is specially designed to scoop but not stick.
Elegant Unibody Design Beyond its great utility, the ScoopTHAT! features a refined, elegant, modern design that accentuates your sophisticated lifestyle.
SCO23S (Silver) / SCO24B (Black) Dimension : 65.5x37x186mm 18
Great taste—the way you want it. A thermos cup that mixes well with all your drinks, healthily, lets you share all sorts of tasteful wonders with your family, colleagues and friends—worry free. Whether it be that ingeniously brewed pot of coffee, inspiringly juiced fruit and vegies, attentively boiled organic soybean drink, or mom’s hearty, home-made, healthy brew… if you need it to go, just pour and cover! Its dual-layer, vacuum sealed stainless steel body will keep it as warm or cold as it ever was— for a long, long time—and keep the great taste coming. Pour it. Seal it. And be free.
THAT! ThermaCup Glass • Premium inner flask made of borosilicate glass is acid resistant, corrosion resistant, and suitable for all types of beverages • Borosilicate glass is ultra-smooth, stain repellent, and highly heat resistant. It deters taste residues and is easy to clean • Borosilicate glass handle sudden temperature changes of up to 120°C • 18-8 dual-layered stainless steel vacuum seal effectively cuts off heat flow • Keep drinks hot for 6 hours /cold for 12 • Wide, 5.1cm opening makes cleaning easy • With a leak-proof, silicone-sealed cap design, it’s safe and easy to carry • Two available sizes: 320ml (10oz) / 400ml (13oz)
TCG11S (320ml Silver) / TCG12B (320ml Black) TCG21S (400ml Silver) / TCG22B (400ml Black) Dimension : 74x74x200mm (320ml) / 74x74x235mm (420ml) 22
THAT! ThermaCup Enamel • Enamel coating resists alkali and acids—takes on any drink you throw at it • Our smooth enamel coating is much like glass: residue free, easy to clean • Unique enamel spraying technology thoroughly covers the tough stainless steel body, completely isolating your beverage from metal contact. • 18-8 dual-layered stainless steel vacuum seal effectively cuts off heat flow • Keep drinks hot for 6 hours /cold for 12 • Wide, 5.7cm opening makes cleaning easy • With a leak-proof, silicone-sealed cap design, it’s safe and easy to carry • Available sizes: 450ml (15oz)
TCE11W (White) / TCE12B (Black) Dimension : 74x74x200mm (450ml)
THAT! Double Wall Glass Looks good, tastes great. Enjoy! • Handmade from premium borosilicate glass. Great for all beverages. Maintains great taste, with no worries over leftover residues • Double wall design keeps glass from sweating or scalding, and keeps body heat from the drink inside • Multiple unique styles: match different drinks and beers with different shaped glasses for the most satisfying tastes and aromas Lager Glass (450 ml / 15oz) Its long, narrow lines invite you to gaze and wonder at the natural beauty of flow, as bubbles rise through the clear, golden beer into the frothy foam on top. Great for all sorts of pale, golden brew, including Pilsners, Belgium Faros, and Fruit Beers. Weizen Glass (450 ml / 15oz) Made for wheat beer, its classic, minimalist lines keep more fragrance. Great for all kinds of wheat beers, including Weizens, Hefeweizens, Weizenbocks, and Witbiers. Pint Glass (470 ml / 16oz) Its masculine top and recessed bottom are comfortable to hold, while the wide rim helps radiate the aroma of the beer. Great for all sorts of British/American top-fermented beer, including Stout, Porter, IPA, and Pale Ale.
DWG13L (Lager)v / DWG11W (Weizen) / DWG12P (Pint) Dimension : 90x90x170mm
ThawTHAT! Modern Only a fast, natural thaw gives you real freshness. With a unique heat exchange design that defrosts food quickly and naturally, ThawTHAT! easily solves frozen food’s biggest dilemma: defrosting. With it, you don’t have to choose between insanitary, traditional room temperature defrosting and tasteruining microwave defrosting. Just cook up healthy, great tasting meals, trouble free! • Highly thermal conductive alloy body, paired with special thermal capacitive fluid sealed inside, provides ultra fast heat exchange and extra strength thawing • Fast, natural thawing keeps more nutrition and freshness inside • Tray surface treated with food grade anodization technology, showcasing its premium build and precision craftsmanship • Barely perceptible tilt guides melted fluid to the integrated drip tray • Silicone gel strips at each side protect the countertop and add to the style • No wires or batteries required
THW31S Dimension : 365x250x25mm
Cold hard butter, spread with unprecedented smoothness and ease! Great butter needs refrigeration to stay fresh, but spreading rock-hard butter is like an exercise in frustration! The SpreadTHAT! uses heat transfer technology to let you scrape and spread cold, hard butter with amazing ease. • Highly thermal conductive alloy transfers body heat from your hand, naturally, and gives frozen butter an easy spread • Rounded unibody handle and blade—simple elegance, at its best • No wires or batteries required 34
SPR21R (Red) SPR22B (Black)
SPG23R (Rosegold/Red) SPG24B (Rosegold/Black)
SPB25R (Black/Red) SPB26B (Black/Black)
Dimension : 235x40x30mm 37
ScoopTHAT! II Scoop up Perfection, Effortlessly, with this Elegantly Refined Ice Cream Scoop. Ice cream, fresh from the freezer—so good, yet so hard to scoop! ScoopTHAT! comes to the rescue. Transferring heat from your hand via its sealed-in heat storage fluid, it warms the entire scoop head just right, electricity free, for that effortless scoop of ice cream perfection! • Non-stick circular scoop-head design • Food grade anodization surface treatment for enhanced scratch resistance • No wires or batteries required
SCO21S (Silver) / SCO22B (Black) Dimension : 65.5x37x186mm
ScoopTHAT! LI’L DIPPER Enjoy each delicious bite of ice cream with elegance and grace. Ice cream, fresh from the freezer—so good, yet so hard to spoon! ScoopTHAT! LI'L DIPPER transfers heat from your hand through its handle and warms the spoon head, battery free, for wonderful, easy spoonfuls of ice cream! • Highly heat conductive alloy transfers warmth from your hand, so you can scoop and scoop—effortlessly! • When resting the spoon, its built-in rear stand keeps your table ice cream free • Integrated magnet lets you rest your clean spoon right on the fridge! • Easy to use, easy to reach
SCL11S (Silver) / SCL12B (Black) Dimension : 41x17x160mm 45
THAT! Chill Carafe At parties and gatherings, chilled beverages rely on ice to keep their cool, refreshing taste. The problem is, ice also melts and dilutes that taste away. THAT! Chill Carafe keeps drinks chilled longer, ice free, so everyone can enjoy your drinks—and your party—that much more. • Unibody chilling stick safely seals chilling fluid inside • Freeze chilling stick before use • Borosilicate glass—safe for all beverages • Ideal for white wines, juices, cocktails, fruit punches, and more • Big opening for pouring beverage and fruits • Silicone insert gives that perfect pour and cradles the chilling core • Remove silicone insert for an easy clean • Elegant cap also serves as drinking glass • Two available sizes: 750/1000 ml (25/33 fl oz) • Dishwasher Safe
CHA11L (1000ml) Dimension : 105x105x320mm CHA12M (750ml) Dimension : 113x113x230mm
THAT! CoolStick Love hot drinks, but get scalded much because you can never be sure about when it's ready? THAT! CoolStick’s unique design brings boiling hot drinks down to desired drinking temperatures (65~70°C) in just a few minutes, so you can enjoy your tea quickly and conveniently. • The stainless steel cooling stick completely seals its special thermal fluid inside and brings boiling hot beverages to optimal drinking temperatures in just a few minutes • Infuser snaps to cooling stick magnetically and steeps tea as it cools • Includes stylish, convenient silicone stand • Cools all kinds of hot drinks—even soup (ideal for 250ml drink sizes) • Great for herbal tea, mildly fermented green tea, and yellow tea • Dishwasher Safe
CLT11S Dimension : 208x84x28mm
FreezTHAT! Freeze it fast for instant pleasure! Need to freeze something quick? In room temperature? Simply pick up your FreezTHAT! quick freeze tray, store it in the freezer, remove when you need it, and watch it freeze liquids into pyramid shaped frozen desserts! From iced coffee cubes to fruit cubes and chocolates, it’s as easy as that! • Specially designed tray stores thermo cooling solution inside. Just have it pre-freezed and it’ll help you make frozen desserts—fast! • Flexible silicone construction pops out the ice with a simple twist • Miniature pyramid-shaped ice cubes great for throwing in beverages and decorating desserts • Stackable and includes its own easy-cover • Dishwasher safe
Video FZE11L (Light Gray) / FZE12D (Dark Gray) Dimension : 145x27x167mm 56
Naturally prolong low temp freshness. Fully enjoy the cool, fresh taste.
Unique cooling technology keeps food cold for up to 3 times as long.
The ChillTHAT! Bowl, with its dual stainless steel walls and special, sealed in cold transfer solution, stores enough coldness to keep everything fresh and cool, from the kitchen freezer to the dining table. It’s like an icebag and a party bowl—perfectly blended with pizzazz and style!
Love savoring that heavenly ice cream, but always had to eat it up quick because it melts too fast? ChillTHAT! unique Keep-Cold technology gives you triple the time to enjoy your savory ice cream! • The outer shell seals in our special cold transfer solution and keeps the coldness coming
• Bowl comes with dual stainless steel layers and sealed in cold transfer solution, which work together to keep things cool for 30~60 minutes
• Light, petite sized design suitable for adults and children
• Great for party cocktails, cold serve desserts, salads, cold noodles, and so on
• Safe-to-use food grade plastic resists scratches and abrasions
• No wires or batteries required
• Great for frozen foods, salads, and other cold dishes
• Dishwasher safe
• Dishwasher safe
CHB11S Dimension : 235x100x235m
Dimension : 105x105x95m
THAT! Classic Cooler Bag Practical and environmentally friendly, our simple, classic cooler bag is fashionably low key yet large in capacity. From grocery shopping to regular outings, it brings more comfort, joy, and ease. Quintessential Simple Elegance The feather-light, dirt resistant, comfort-touch material, coupled with its neutral, light grey coloring, provides a subtle hint of class and matches any style. The Ideal Green Life Wear Its spunlace nonwoven fabric is made from recycled plastic bottle fibres. Soft, durable, and hair repellent, it is also wonderful to touch. Large Capacity Design Carries all your groceries. Keeps hot things hot, cold things cold. From shopping, picnicking, camping, to visiting, itâ€™s the best way to share great food! CLB11G Dimension : 430x140x430mm 64
THAT! Mealtime Cooler Bag So handy, you can just grab it and go! So light and practical, it’ll match your pace wherever you go. A Blissfully Delicious Lunch Pack Can Really Make Your Day! Sized just right, it makes it easy to bring great taste from home. Don’t forget your napkins and utensils! Thoughtfully Handy Side Pouch and Bottle Strap The large side pouch design easily stores your essentials: cell phone, keys—you name it! The interior bottle strap keeps your bottle securely in place. Perfectly Sized for Picnics and Commutes Visit a friend with some flowers and a bottle of wine. Bring to work your divinely delicious lunch. Let it take on all the little challenges in your life.
CLB22B (Black) / CLB21R (Red) Dimension : 350x150x250mm 68
THAT! 2-in-1 Oven Mitted Apron With its clever oven mitt integration, this apron is kitchenware’s next innovation! Innovative Fusion Concept Makes Cooking Even Better! This innovative fusion of oven mitts and kitchen apron smooths workflow and makes cooking more convenient than ever! With extra length heat insulating oven mitts that thoughtfully protect your arms and hands from the perils of hot ovens, and antislip padding right where it’s needed, it’s easy, convenient, and safe. Easy Breezy Pure Cotton, One-Size Universal Fit The entire apron is made from 100% pure cotton for breathable comfort in the hot, damp kitchen, while its clean, unisize, figure trimming design lets you move about with ease and grace. Comes in Onyx, Dark Moss, and Rose. Thoughtful, Convenient Pockets and Accessories Adjustable strap design makes it fit every body style while the integrated cell phone pouch, pen pouch, and extra-large front pocket fit all your favorite accessories. A hand-towel strap is also built-in so you can keep your hands dry and clean while creating the perfect cuisine.
OMA11O (Onyx) / OMA12D (Dark Moss) / OMA13R (Rose) Dimension : 780x1000mm 72