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[ PROPOSAL ] CLIENT: Converse

DESIGNER: Melanie Löff-Bird

TITLE: Responsive Sweepstakes Website

Geared towards younger audiences, especially those interested in Music, Basketball, Skateboarding and/or Urban Street Style. Ever since establishing the high-top sneakers as essential to the “Rock&Roll” celebrity look in the early 40’s, Converse has continued to thrive on it’s symbolic image as an indepedent spirit and has even labeled itself “a brand for those independent enough not to follow”. Converse loves “people who want to change the world for the better and basically [celebrate] the spirit of rebellion and originality”.

CLIENT DESCRIPTION

Converse Shoe Company is a Nike subsidiary footwear and apparal company founded in 1908. Most famous for it’s “Chuck Taylor All Star” Basketball Shoe. Company website contains grungy, crafted and textured graphics with a mix of sans-serif body font and loud, hand-drawn display headers.

JQUERY INTERACTIVE EXPERIENCE JQUERY PLUGIN/ ELEMENTS

• • •

ThreeDubMedia ExCanvas .show(); .hide(); input variables

USAGE

Interactive connectthe-dots game

DESCRIPTION

• • • • •

User will be presented with a connect-the-dots type image of a superhero that “Poison Ivy” will be battling. User must connect the dots to determine the identity of the superhero User will be able to select from 2-3 colors to draw on canvas User must input answer into form and will receive one of two responses: • CORRECT! Play Again? or Go to Entry Form • INCORRECT! Try Again

ABOUT “POISON IVY” Name? Poison Ivy First Appearance? 1966 Common Enemy? Batman Villain or Superhero? Villain Mission? Depicted as a “bio-terrorist” who seeks to purify Gotham City (and the world) so that plants can have a safe and clean home. • Superpowers? Mind control, ability to release floral toxins through her kiss, manipulate, animate and communicate with plant life. • • • • •

Key Words & Themes Nature, plants, botany, environmentalism, natural, organic, green, red, dark, leaves, vines, bio-chemisty, Eden, fertility, growth, flowers, poison, sunlight, nature, pheromones, pin-up, red, kiss, temptress, toxin, fungi,


[ SITEMAP ]

CLIENT: Converse

HOMEPAGE [ PRIZE ]

PLAY Interactive Canvas Game

DESIGNER: Melanie Lรถff-Bird

IMAGE OF CONVERSE SHOE

ENTER

TITLE: Responsive Sweepstakes Website

DESCRIPTION OF SHOE

CALL TO ACTION FOR INTERACTIVE GAME

RULES

STORE LOCATER

Entry Form

Description of Converse Stores

Link to Entry Form

Store Locations *pop-up window Websites Link Converse Website Store Finder

Main Navigation

FOOTER:

Link to Converse Website, Link DC Comics Website,

PERSISTENT ITEMS:

Page Content Subpage Links


Poison Ivy Process Documents  

Proposal, sitemap and styletile

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