The SCREAM! tool: preventing design waste through
‘COMMUNICATING THE PROCESS’ design waste; multidisciplinary design teams; design thinking; documentation; process
The aim for this project is to add a stand-alone component that will make ‘communicating the process’ with others more effective and subsequently could prevent design waste in- and outside the Multidisciplinary Design Teams.
Abdelrahman Hassan (Egypt)
Tamara Pinos Cisneros
Gal Agmon (Israel)
Marco van Hout
Inge van Ee (The Netherlands)
Lisa The (The Netherlands) Naoya Nishiyama (Japan)
THE DESIGN CHALLENGE
Design waste happens when parts of the valuable work of Multidisciplinary Design Teams are lost or unavailable for creative reuse. Therefore teams are not able to build upon each others’ work and keep reinventing the wheel.
The integration of knowledge is necessary when designing products . However not sharing, finding nor understanding the knowledge complicates the process. We want to help teams overcome double work by providing a way to reuse knowledge.
Multiple methods were used to come up with solutions. Most used methods were concept sketching,
The SCREAM! approach, based on the agile work frame SCRUM, provides the Multidisciplinary Design Teams with space for creative input and applied research . This is possible because of the Design Method Toolkit.
The Design Method Toolkit consists of a set of 60 methods that are most suitable for researching and designing .
THE TARGET USER Multidisciplinary Design Teams that are working with the SCREAM! approach.
wireframing and user testing. We created a conversation tool based on the card sorting technique and the WWWWWH method to understand the user's documentation behavior.
RESULTS - Documentation according to our target users is: 1. FRAGMENTED -
2. UNSTRUCTURED - participants want to sort their
participants use various tools and platforms.
ideas, thoughts and insights.
3. UNREADABLE -
4. UNSHARED -
participants do not create documentation for the
participants do not see the added value of sharing
purpose of sharing it.
Within the tool we have writers (teams and creatives that want to keep an accurate record
INSIGHT - A change of mindsets is needed to achieve a sharing community.
of their work) and readers (teams and
Change the mindset from creating documentation for others to
creatives looking for valuable and reusable
“communication the process” for yourself. “Communicating the process”
means adding a layer of context to the existing documentation.
THE SCREAM! TOOL
THE WRITERS will benefit, because the added layer helps them extract new key insights by sorting their thoughts, ideas and insights efficiently through four phases.
THE READERS will benefit, because the added layer structures the information through a sprint summary, key insights and the events that led to this key insight.
STARTING UP Join SCREAM!, set up your project and create a team
Aim Minimal viable product
Set your goals, find your methods and start working
THE WORKSPACE Collect, write and sort your events and insights
KEY INSIGHT 1
KEY INSIGHT 2
KEY INSIGHT 3
CONNECTING THE DOTS
Combine events, draw conclusions and take the next steps
References  van Hout, Marco, & Gootjes, Gijs. 2015. SCREAM!-AN INTEGRATED APPROACH FOR MULTIDISICIPLINARY DESIGN TEAMS IN HIGHER EDUCATION. In proceedings Edulearn.
Not sharing, finding nor understanding information complicates the reuse of knowledge in Multidisciplinary Design Teams. This phenomenon is defined in this research as design waste. Creating incentive for both the readers and the writers will create a sharing community. This should subsequently prevent design waste in the Multidisciplinary Design Teams.
Barcelona.  Hicks, B. J., et al. 2002. A framework for the requirements of capturing, storing and reusing information and knowledge in engineering design. International journal of information management. 22, 4, 263-280.  Kleinsmann, Maaike, and Rianne Valkenburg. 2008. Barriers and enablers for creating shared understanding in co-design projects. Design Studies 29, 4, 369-386.
Published on Jan 24, 2017
We proposed an addition to the SCREAM! approach that will make ‘communicating the process’ with others more effective and subsequently shoul...