92% Of Customers Research Your Business Online Back in 2008, David Fischer, who was Google’s Vice President for Online Sales & Development at the time stated, “Small businesses are increasingly going online to better connect with both existing and prospective consumers. According to the National Relief Federation, over 92 percent of adults regularly or occasionally research products online before buying them in a store.” This was from back in 2008, so think about how much the Internet has grown since then. David Fischer has since moved onto a position with Facebook, as the Vice President of Advertising and Global Operations. Now, more than ever, consumers are armed with the ability to access the Internet from anywhere, at any time. Home desktops, laptops, tablets, and smart phones provide Internet access at all times. The average consumer is also much more savvy, quick to jump on their laptop or pull out their smart phone to quickly search for information. This makes having an online presence mandatory for any business that expects to be profitable. This used to just mean creating a website and including the website address on all print advertising incase the consumer wanted to check out the company’s website. This just does not cut it anymore, and a business must have an eye appealing and functional website that ranks high in the search engines if they plan to have a successful and profitable online experience. There is absolutely no acceptable excuses to not having a website as a business owner, and it is hard to find a business without one, although a quality website is an entirely different story. If your website does not grab the attention of the visitor immediately they will simply click the back button and find a site that they like. Sure, the website design has nothing to do with the quality of the product or service being offered but the consumer is going to associate a low quality website with a low quality service or product. Making sure that your website is appealing and functional will translate into more business. So, once you have a nice website how do get people to find your site? You will need a professional seo experts miami to develop a plan and put it in action. This involves researching keywords and other search terms that have the potential to drive highly targeted traffic to your website. Search Engine Optimization is an ongoing process that does not happen overnight, but when successfully executed it can provide you with top rankings, and the continued optimization services will help you stay at that position ahead of your competition. If you can’t be found online then you will not be able to generate business, so finding a solution for this should be a very high priority. We have several affordable SEO services that we can provide to you designed to greatly increase your website visibility. Our main goal is to help you grow your business through online marketing, resulting in increased revenue. We play to win and we like our clients to be dominating their respective markets. All of our research and strategy revolves
around making your business more successful and helping you increase your revenue. Now, what if your business does appear in the search results but the results that are being displayed are not favorable or even defamatory? If this is the case then you will want to utilize our Online Reputation Management (ORM) services. This is designed to push those unfavorable posts and reviews down in the rankings out of sight from your potential customers and clients. It is important to understand that search results cannot just be removed, regardless of what other companies may tell you. Be very wary of any SEO firm that tells you they can simply remove unfavorable search results. There is a solution, but it involves pushing the bad results down the rankings off the top pages and out of sight. It is no easy task, but our specialists have developed a very effective ORM service to help your business maintain a reputable image online. When someone is looking your business up online through a search engine you want two things to happen. First, you want your website to be at the top, generating a click through to your website. Second, you want the information that comes up regarding your business to be positive. Unfortunately people can write anything they want online, regardless if it is true or not. There is no regulation online, but people tend to believe what they read online even when posted anonymously. Many times employees, ex-employees, and even competitors will leave negative false reviews about a company and if they are posted on high authority websites they will tend to appear high in the search results. This is further amplified if the business has a thin online presence, as there is little information about the business so the negative reviews tend to float to the topic because they are relevant to the users search query. This is why it is important to have a large online footprint, and our SEO services can help you become established online. As you can see, Market Domination Media is a full service online marketing firm that can help your business achieve and maintain a successful online presence. When it comes to search engine positions, the goal is to be on the very top. No business should aim to being close to the top, as the #1 position is the most coveted spot to achieve. We are the leaders when it comes to SEO and getting your business to the top of the search engine results. Our approach in business involves a pure domination mindset, and we do not settle for second place. We do not step up to bat in hopes of hitting a single, double, or triple. We only hit home runs, in every aspect of business, and that is extended out to our clients, whom we consider part of the Market Domination Media family. Visit http://www.marketdominationmedia.com and contact us today and let us show you how we can help your business dominate your market.
Published on Dec 9, 2012