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13782245:2010 Rate Card

12/28/2010

3:32 PM

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MEDIA GUIDE MARIETTA DAILY JOURNAL CHEROKEE TRIBUNE NEIGHBOR NEWSPAPERS


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m

L www.mdjonline.co

JOURNA A DAILY ARIETT

NE EE TRIBU CHEROK APERS R NEWSP O B H IG E N

M

III OTIS A. BRUMBY General Manager

line.com

ribune.com www.cherokeet m ewspapers.co www.neighborn

r advertisers

Atlanta aching suburban re in ce oi ch st the be ur magazines ted to offer you y newspapers, fo ci kl ex ee e w ar 580 e 22 w s, , er ns begi newspap ers each week in As a new decade lio of two daily er 400,000 read fo ov Post Office Box 449 rt of po eted es ic m m ho na e dy into th liver micro targ 30061 consumers. Our content and de es are welcomed Marietta, Georgia e sit s ch w ni l ne ca e lo lin e on uc 411 and respective ur ability to prod Phone: 770.428.9 nta counties. O tla art. A ap an us 375 rb 8.5 ts .42 bu se t 770 su : Fax 10 ence is wha di au e iv pt the good and ca a ounty through C advertising to Cobb County b ob C d re ve , while our l, has co rnal creased in 2010 tta Daily Journa in ie n ar Marietta Daily Jou io M at e ns ul th rc , ci er t wspap DJ prin l edition contai Our flagship ne country. The M East Cobb Neighbor launched digita d ly an w ne ity un ur m O . m e. r co traffic ading experienc bad times in ou Kennesaw Neighbor itnessed record ed the online re ov d mobile sites w pr an e im bor lin tly igh on an Ne t fic orth an Acw vibr ve signi has befeatures that ha ighbor e days a week, it fiv several upgraded ed Powder Springs Ne ish bl Pu ws. urce for local ne Mableton Neighbor y. still the prime so herokee Count is C e un of ib rb bor Tr igh bu e Ne su ll ke ng Auste ni eo rg The Chero bu e rd for news in th n in suburban Smyrna Neighbor come the standa t print circulatio es rg la e th t as bor apers, bo munities in 10 Vinings Neigh eighbor Newsp s, covering com N le tit p, iou 22 gr ur er O ap k. sp ch wee l events and activ Cherokee County Our weekly new 5,000 homes ea d guides to loca 37 an ts an or th e sp or ol m ho une gh sc Cherokee Trib Atlanta reaching r-local news, hi Plus source for hype e th is s, Cherokee Tribune tie un co Cobb Life Bartow County magazines led by ties. ur fo r ou of ce unwoody Life acceptan Bartow Neighbor Sandy Springs/D d ing success and an nd ta ly, ts th ou on s es -m bi witn e Life published Douglas County We continue to ch year, Cheroke ea es tim 9 bor igh ed Ne Douglas publish nceterly. velope with enha published quar Paulding County sh the digital en ucts pu ly od nt pr l ta ta ns gi co di azines, we variety of a ag m ch d un Paulding Neighbor an la s ill er w ap e 11, w r newsp rd traffic. In 20 re. In addition to ou Fulton County resulting in reco h like never befo es ac sit re eb r w ou r ou nd to pa ts ex en bor us m igh lp Ne he Northside advertisers and ill continue to ighbor that will benefit and products w ns io at Sandy Springs Ne do ic bl pu r 2011, ou have learned to Vinings Neighbor y may persist in companies, we y nt ai an rt m in ce s ke un te Li ic ra s. om er ng Although econ Roswell Neighbor t raising advertisi ce for our custom customers by no conditions, dependable sour r ic d ou an om ith dy bor on w igh ea s ec Ne st ng ek a of vi be Johns Cre derstanding are these sa sh un e ill th w d ly an on t ss no Milton Neighbor more with le a reflection of . you see this as in our products ve ha e w Alpharetta Neighbor ce 2011. We hope en id nf co e th of ion bor South Fulton Neigh but also a reflect eds in 2011. y unt Fayette Co ur advertising ne yo g in rv se to d Fayette Neighbor We look forwar

obrumbyiii@mdjon

Main Office Fairground Street

A message to ou

Henry County Henry Neighbor

Clayton County Clayton Neighbor DeKalb County Dunwoody Neighbor Chamblee Neighbor

III Otis A. Brumby er ag an M al er Gen

Doraville Neighbor Decatur Neighbor Tucker Neighbor

ighbor

Stone Mountain Ne

Otis A. Brumby III General Manager 2•2011


13782247:2010 Rate Card

12/28/2010

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Page 3

www.cherokeetribune.com www.neighbornewspapers.com

PERSONNEL

Otis A. Brumby Jr Publisher

Otis A. Brumby III General Manager

oabjr@aol.com

obrumbyiii@mdjonline.com

Wade Stephens Vice President of Sales

Matt Heck Circulation Director

Billy Mitchell Managing Editor

wstephens@mdjonline.com

mheck@mdjonline.com

bmitchell@mdjonline.com

Mark Maguire Director of Magazines

Jay Whorton Associate Publisher

Leigh Hall Creative Director

mmaguire@mdjonline.com

jwhorton@mdjonline.com

lhall@mdjonline.com

8 CONVENIENT SUBURBAN LOCATIONS TO SERVE YOU MARIETTA Marietta Daily Journal 580 Fairground Street Marietta, GA 30060 Phone: 770.428.9411 FAX: 770.428.7945 CHEROKEE Cherokee Tribune 521 East Main Street Canton, Georgia 30114 Phone: 770.479.1441 FAX: 770.479.3505 BARTOW Bartow Neighbor 143 East Felton Road Cartersville, GA 30120 Phone: 770.386.0872 FAX: 770.386.0879 COBB COUNTY North Cobb Neighbor East Cobb Neighbor South Cobb Neighbor Smyrna Neighbor 580 Fairground St. Marietta, GA 30060 Phone: 770.428.9411 FAX: 770.428.7945 DOUGLAS/ PAULDING COUNTIES Douglas Neighbor Paulding Neighbor 4471 Jimmy Lee Smith Pkwy Suite 200 & 201C Hiram, GA 30141 Phone: 770.445.9401 FAX: 770.445.0565

DEKALB COUNTY Chamblee Neighbor Decatur Neighbor Doraville Neighbor Dunwoody Neighbor Stone Mountain Neighbor Tucker Neighbor 5483-A Chamblee Dunwoody Road Dunwoody, Georgia 30338 Phone: 770.454.9388 FAX: 770.454.9131 NORTH FULTON COUNTY Alpharetta Neighbor Roswell Neighbor Johns Creek Neighbor Milton Neighbor The Village Festival at Crossville 10930 Crabapple Road, Suite 9 Roswell, GA 30075 Phone: 770.993.7400 FAX: 770.518.6062 NORTH SIDE Northside Neighbor Sandy Springs Neighbor Vinings Neighbor 5290 Roswell Road, N.W., Suite M Atlanta, GA 30342 Phone: 404.256.3100 FAX: 404.256.3292 SOUTH METRO Clayton Neighbor Henry Neighbor Fayette Neighbor South Fulton Neighbor 5300 I-75 Frontage Road, Suite B Forest Park, GA 30050 Phone: 404.363.8484 FAX: 404.363.0212

OUR PERSONNEL &OFFICES

www.mdjonline.com

Editorial Board Otis A. Brumby Jr, Publisher Bill Kinney, Associate Editor Joe Kirby, Editorial Page Editor

REPRESENTATIVES United States Suburban Press, Inc. 500 E. Remington Road, Suite 104 Schaumburg, IL 60173 Phone: 847.490.6000

INDEX

From The General Manager ................................2 Personnel & Offices................................................3 Marietta Daily Journal Rates...............................4 Neighbor Newspaper Rates................................5 Cherokee Tribune Rates ......................................6 Contract Discounts ................................................7 Real Estate ................................................................8 Classified Rates & Information ..................9 - 11 Ad Submission Guidelines................................12 Digital Advertising ..............................................13 E-editions................................................................14 Cobb Daily Deals..................................................15 Online Advertising......................................16 - 21 Cobb & Cherokee Linc........................................22 MDJ Sports Online ..............................................23 Football Advertising ....................................24, 39 Rules & Regulations ............................................25 Deadlines & Measurements ....................26 - 27 Exclusive Advertising..........................................28 Insert & P&D Rates ..............................................29 Circulation by Zip ................................................30 Front Page Notes ........................................31 - 32 Special Section Calendar ..................................33 Lockheed ................................................................34 Brides........................................................................35 Progress ..........................................................36 - 37 MDJ Factbook........................................................38 Riverfest ..................................................................40 Sandy Springs Festival ......................................40 Cobb Life Magazine....................................41 - 44 Cherokee Life Magazine ..........................45 - 47 Sandy Springs/Dunwoody Life Magazines...... ............................................................................48 - 49 Magazine Requirements ..................................50 Coverage Map ......................................................51

2011•3


13782248:2010 Rate Card

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Since 1866, the Marietta Daily Journal has been providing Cobb residents with the best local news, sports and lifestyle coverage. As Cobb’s only source of daily news, the Marietta Daily Journal pr ovides a solid print edition and also off ers readers an oppor tunity to get the newspaper via our E-E dition where readers can view the paper on their mobile devices and laptops. Our news coverage gives readers what they want whether it be news on education, go vernment, tr affic or crime . Our spor ts c overage is unrivalled providing not only in-depth coverage in print, but also with web and video updates. And the lifestyle coverage provides residents with comprehensive coverage of the f eatures and events in the Cobb area. In 2010, the Marietta Daily Journal was one of the only daily newspaper in the state of Georgia to grow in circulation.

RETAIL ADVERTISING RATES OPEN RATES Rates shown are “per column inch.” Full page siz e is 6 c olumns (10.876”) x 21 inches. Standard ad units apply.

Marietta Daily Journal ................................................................$26.45 One Day Run – Any Day of the Week or Weekend

SPECIAL ROP RATES

MARIETTA DAILY JOURNAL

MARIETTA DAILY JOURNAL

4•2011

Retail/Column Inch Sunday pick-up rate (net)................................................................$20.00 Saturday pick-up rate (net) ............................................................$14.45 Saturday and Sunday (gross) ........................................................$46.75 Retail/Column Inch 3 day run (net) ....................................................................................$64.55 5 day run (net) ....................................................................................$94.60 7 day run (net) ..................................................................................$116.85 30 day run (net) ................................................................................$474.15 STANDING CARDS

Retail/Column Inch

(30 Day Run with no interruption)

0-10 column inches . ......................................................................$447.40 Retail/Column Inch 11-30 column inches ......................................................................$419.60 Retail/Column Inch Flex Rate (change once a week) 0-10 column inches ........................................................................$529.20 11-30 column inches ......................................................................$484.60 CHURCH PAGE RATES The church page is published every Saturday in the Marietta Daily Journal. Ad Block ........................................................$60.00/month single block Ad Block ....................................................$100.00/month double block NON-PROFIT RATES This rate is available to Non-Profit Organizations only. Non-Profit 501-3C license required. Rate is shown per column inch. NON-PROFIT RATE ..............................................................................$19.84

BUSINESS SPOTLIGHT RATES East C obb Spotligh t – P ublished in the Thursday East C obb Neighbor & the Sunday Marietta Daily Journal North Cobb Spotlight – Published in the Thursday North Cobb Neighbor & the Monday & Tuesday Marietta Daily Journal South Cobb Spotlight – Published in the Thursday South Cobb & Smyrna Neighbors & the Sunday Marietta Daily Journal These “Spotlight” ad block positions ar e available only t o local businesses in the geographic areas they cover. Multiple Spotlight buys are not accepted. BUSINESS SPOTLIGHT AD BLOCK ..............................................$660.00 DINING GUIDE RATES Published each week in the Thursday Cobb Neighbor Newspapers & the Thursday Lifestyle Section of The Marietta Daily Journal. DINING GUIDE AD BLOCK ............................................................$425.00 COLOR RATES Studies pr ove that including c olor in y our ad r esults in 200% increase in reader retention by adding visibility and excitement to your advertisement. A variety of colors are available. Some colors require advance notices. Special PMS colors may be extra. ONE COLOR (plus black) ..............................................................$300.00 PROCESS COLOR ............................................................................$450.00 ENTIRE MARKET - ONE COLOR (plus black)......................$1,000.00 ENTIRE MARKET - PROCESS ..................................................$1,900.00 T.V. TIMES SECTION TV Times gives Sunday Marietta Daily Journal readers a complete guide t o local and netw ork pr ogramming. C omplete cable coverage and programming highlights give TV Times seven full days for readership. Ad Sizes: Contact your sales rep for current available positions and sizes. CONTRACT DISCOUNTS: 6 Weeks ................................................................................$18.00 per inch 13 Weeks ..............................................................................$16.00 per inch 26 Weeks ..............................................................................$15.00 per inch 52 Weeks ..............................................................................$13.50 per inch MECHANICAL REQUIREMENTS: TV Times page measures 5 columns (9.049”) wide by 10.876” deep.


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NEIGHBOR NEWSPAPER

Neighbor Ne wspapers is G eorgia’s most dominant , w ell-read and str ongest chain of w eekly newspapers. The newspapers deliver local news, sports and lifestyles to the growing suburbs of metro Atlanta. Just look at the math. Our 22 w eekly products hit more than 406,000 homes a w eek in ten metro counties. Our news and sports coverage is unparalleled and our editorial pages provide residents with a str ong v oice f or their c ommunities. Neighbor Newspapers ar e also str ong par ts of each community. Want examples? Her e are a f ew. Our Nor thside Neighbor has been c overing Atlanta’s exclusive Buckhead community since 1968. Our Rosw ell Neighbor not only ser ves one of G eorgia’s largest cities, but also has the pr estige to carry the cit y’s legal ads. Our South F ulton Neighbor is the only paper that covers South Fulton county exclusively.

RETAIL ADVERTISING RATES TOTAL PRESS-RUN CIRCULATION 18,600

RATE $26.45

6,500

$15.60

Cherokee Plus

10,000

$22.80

21

North Cobb Neighbor

23,200

$30.60

03

East Cobb Neighbor

43,450

$42.30

04

Smyrna Neighbor

9,100

$30.30

05

South Cobb Neighbor

23,825

$35.85

South Metro Market South Fulton, Clayton, Henry, Fayette ..........................................$75.00

06

Douglas Neighbor

22,475

$34.45

West Metro Market Douglas, Paulding, South Cobb ........ ........................................................$55.65

07

Paulding Neighbor

23,850

$23.85

08

North DeKalb

22,000

$39.00

DU

Dunwoody Neighbor

13,200

$25.60

DC

Doraville / Chamblee

8,800

$21.15

09

Mid Dekalb Neighbor

48,700

$61.20

12

North Fulton NNI Group

47,225

$44.60

Any 2 total open rates less ........10% Any 3 total open rates less ........15% Any 4 total open rates less ........20% Any 5 total open rates less ........25% Any 6 total open rates less ........30% Any 7 total open rates less......32.5% Any 8 total open rates less ........35% Any 9 total open rates less......37.5% Any 10 total open rates less ......40% Any 11 total open rates less ..42.5% Any 12 total open rates less ......45% Any 13 total open rates less ..47.5%

RO

Roswell Neighbor

19,150

$21.15

AL

Alpharetta/Milton Neighbor

12,825

$15.60

JC

Johns Creek Neighbor

15,250

$20.30

13

Northside / Atlanta Group

SS

Sandy Springs Neighbor

10,150

$23.30

NS/V

Northside / Vinings

19,600

$44.50

14

South Fulton Neighbor

24,250

$42.30

Any retail unit (unit 1 thr ough 18) may be purchased individually or in any c ombination. When tw o or more units ar e pur chased, a new combined open rate is established.

15

Clayton Neighbor

10,900

$26.20

16

Fayette Neighbor

15,000

$26.20

17

Henry Neighbor

15,500

$29.80

18

Bartow Neighbor

15,025

$26.20

ES

Entire Suburban

409,350

$337.60

SPECIAL MARKET BUYS

OPEN RATE Entire Suburban Market All 10 suburban counties, signed contract ....................................$250.20 Cobb/Cherokee Market All of Cobb County & Cherokee County ..........................................$91.55 DeKalb Market All of DeKalb County ..............$72.35

North Metro Market N. Fulton, E. Cobb, N. DeKalb, Northside, Marietta Daily Journal, The Cherokee Tribune ..........$123.55

COMBINATION DISCOUNTS

Non-contract (monthly v olume discounts), frequency, or annual bulk contract discounts are in addition to any c ombined open r ate disc ount available.

UNIT MDJ

ZONED MARKET PUBLICATION CIRCULATION Marietta Daily Journal

TCT

Cherokee Tribune

20

29,750

$50.35

NEIGHBOR NEWSPAPERS REACHING OVER 405,000 SUBURBAN HOMES EACH WEEK. The Neighbor Newspapers is a member of the Certified Audited Circulation.

2011•5


13782250:2010 Rate Card

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When you want the best c overage for Cherokee County, you needn’t look far ther than the Cher okee Tribune. Published five days a week, the Tribune is the c ounty’s leading source for news, sports and lifestyle. The staff has won numerous awards for their coverage through the years. Established in 1883, the Tribune is the sour ce for Cherokee’s readers and businesses. The newspaper is published Sunda y, Wednesday, Thursday, Friday and Saturday, 52 weeks a year.

RETAIL ADVERTISING RATES OPEN RATES Rates shown are “per column inch.” Full page siz e is 6 c olumns (10.876”) x 21 inches. Standard ad units apply. WEDNESDAY Cherokee Tribune ..................................................$22.80 Cherokee Tribune PLUS (circulation 16,577)

CHEROKEE TRIBUNE

THURSDAY, FRIDAY, or SATURDAY Cherokee Tribune ................................................................................$15.60 SUNDAY - Cherokee Tribune ..........................................................$16.70 COMBINATION DISCOUNTS WEDNESDAY & SUNDAY ................................................................$34.50 SATURDAY & SUNDAY ....................................................................$27.80 WEDNESDAY, THURSDAY & FRIDAY..........................................$43.40 FRIDAY, SATURDAY & SUNDAY....................................................$40.60 BLITZ RATE Blitz rate discounts are provided when the advertiser agrees to run the same ad in five consecutive editions. Rates are net for the total schedule. Rates shown are per column inch. 5 DAY RUN..............................................................................................$66.80 Everyday of the Month ..................................................................$194.70 CHEROKEE REAL ESTATE Appears weekly in the Sunday edition of the Cherokee Tribune. OPEN RATE ............................................................................................$15.60 13 Issue Rate..........................................................................................$13.35 26 Issue Rate..........................................................................................$11.15 52 Issue Rate ..............................................................................................8.90

NON-PROFIT RATES This rate is available to Non-Profit Organizations only. Non-Profit license required. Rate is shown per column inch. NON-PROFIT RATE ..............................................................................$11.60 T.V. TIMES SECTION T.V. Times gives Sunday Cherokee Tribune & Marietta Daily Journal readers a c omplete guide t o local and netw ork pr ogramming. Complete cable coverage and programming highlights give TV Times seven full days for readership. Ad Sizes: Contact your sales rep for current available positions and sizes. CONTRACT DISCOUNTS: 6 Weeks..................................................................................$18.00 per inch 13 Weeks ..............................................................................$16.00 per inch 26 Weeks ..............................................................................$15.00 per inch 52 Weeks ..............................................................................$13.50 per inch MECHANICAL REQUIREMENT S: TV Times page measur es 5 columns (9.049”) wide by 10.876” deep. COLOR RATES Studies prove that including c olor in your ad results in 200% increase in reader retention by adding visibilit y and excitement to your advertisement. A variety of colors are available. Some colors require advance notices. Special PMS colors may be extra. ONE COLOR (plus black) ................................................................$300.00 PROCESS COLOR ............................................................................$450.00

CHURCH PAGE RATES The chur ch page is published ev ery Satur day in the Cher okee Tribune. Church page advertising discounts are earned when the advertiser agrees to run on the church page for a minimum of 13 consecutive weeks. CHURCH PAGE RATE .......................................................................... $15.00 (Ad size: 2columns X 2inches)

6•2011

The Cherokee Tribune is a member of the Audit Bureau of Circulation.


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YEARLY BULK CONTRACTS 250 column inches per year ..........................................................5% 500 column inches per year ..........................................................7% 1,000 column inches per year ......................................................9% 2,500 column inches per year ..................................................11% 5,000 column inches per year ..................................................13% 7,500 column inches per year ..................................................15% 10,000 column inches per year ................................................17% 15,000 column inches per year ................................................19% 20,000 column inches per year ................................................21% 25,000 column inches per year ................................................23% FREQUENCY CONTRACTS Inches 6 weeks 13 weeks 26 weeks 52 weeks 2” ................4% ..................8% ....................12% ....................16% 4” ................5% ..................9% ....................13% ....................17% 8” ................6% ................10% ....................14% ....................18% 20” ..............7% ................11% ....................15% ....................19% 31” ..............9% ................13% ....................17% ....................21% 63” ............11% ................15% ....................19% ....................23% 126” ..........13% ................17% ....................21% ....................25% 252” ..........17% ................21% ..................25% ....................29% COMPANION CONTRACT RATES Frequency or bulk c ontracts for any one newspaper unit earn companion contract rates at the same per centage discount off the open rate (single newspaper or combination) for advertising in any other units for which advertiser does not have a contract.

CONTRACT DISCOUNT

CONTRACT DISCOUNTS

2011•7


13782252:2010 Rate Card

12/28/2010

4:01 PM

Page 8

Reach thousands of pot ential real estate buyers with the most strategic tool in suburban Atlanta... The Cobb Real Estat e Section of the Sunda y M arietta Daily Journal and Cobb Neighbor Newspapers group. FEATURING: • New Listings • Open Houses • Re-sales • New Homes • Commercial Real Estate The Cobb Real Estate Section features targeted editorial content focused exclusively on all the latest happenings relevant to the Cobb real estate market, including weekly home sales by zip code. This effective combination of publications delivers your message throughout Cobb County on two different days – Thursday and Sunday – and allows you to change your ads weekly, assuring current, up-to-date listings. As an added bonus, the Cobb Real Estat e S ection is uploaded weekly t o our w ebsite - allo wing you t o reach millions of pot ential home buy ers each week.

REAL ESTATE

RESERVE YOUR SPACE NOW! 2011 REAL ESTATE RATES

Open ..................................$15.00 per column inch 4 Weeks..............................$13.00 per column inch 6 Weeks..............................$12.00 per column inch 26 Weeks ..........................$9.00 per column inch 52 Weeks ..........................$7.00 per column inch

8•2011

Reach thousands of potential homebuyers in one easy, cost-effective step. MARIETTA DAILY JOURNAL MDJ Total ................................................16,400

NORTH COBB Acworth ............................30101 .......................... 8,650 Kennesaw..........................30144 .......................... 7,500 Kennesaw..........................30152 .......................... 7,050 North Cobb Total ....................................23,200

SMYRNA Smyrna ..............................30080 .......................... 4,250 Smyrna ..............................30082 .......................... 4,850 Smyrna Total ..............................................9,100

SOUTH COBB

EAST COBB East Cobb ..........................30062 ........................ 13,700 East Cobb ..........................30066 ........................ 12,900 East Cobb ..........................30067 .......................... 4,100 East Cobb ..........................30068 .......................... 9,550 East Cobb ..........................30075 .......................... 3,050 East Cobb Total ........................................43,450

Austell ................................30106/30168..............6,700 Mableton ..........................30126 .......................... 6,650 Powder Springs ..............30127 ........................ 10,400 South Cobb Total ....................................23,825

COBB REAL ESTATE

Total Circulation....................................115,975

Produce the results you want by making us part of your marketing plan.

770-428-9411, ext. 514 or 518 Ask for our Real Estate Department and one of our Cobb County Real Estate Advertising experts will be happy to assist you in handling all of your real estate advertising needs.


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MARIETTA DAILY JOURNAL CLASSIFIED DISPLAY ADVERTISING RATES

OPEN RATES Rates shown are “per column inch.” Full page size is 10 (10.876”) columns x 21 inches. Standard ad units apply. Marietta Daily Journal............................................................$25.60 Any Day of The Week or Weekend Cobb/Cherokee Market All of Cobb and Cherokee County ........................................................$69.00

MARIETTA DAILY JOURNAL CLASSIFIED LINE RATES 3-Line Min. Cost per Day $18.96 $13.86 $12.84 $11.76 $10.62 $10.11

5-Line Min Cost Per Day $31.60 $23.10 $21.40 $19.60 $17.70 $16.85

CHEROKEE TRIBUNE CLASSIFIED DISPLAY ADVERTISING RATES

CLASSIFIED

DISTRIBUTION DAYS: MONDAY THRU SUNDAY Per Day LINE RATES #of Days Cost Per Line Sunday $6.32 DAILY, MON-SAT 1-2 $4.62 3-6 $4.28 7-9 $3.92 10-13 $3.54 14+ $3.37

OPEN RATES Rates shown are “per column inch.” Full page size is 10 (10.876”) columns x 21 inches. Standard ad units apply. WEDNESDAY Cherokee Tribune & Cherokee Tribune PLUS............................................................$14.75 THURSDAY, FRIDAY, SATURDAY Cherokee Tribune ..............................................................................................................$10.00 SUNDAY ................................................................................................................................$12.25 COMBINATION DISCOUNTS WEDNESDAY & SUNDAY................................................................................................$23.90 SATURDAY & SUNDAY ...................................................................................................$18.90 WEDNESDAY, THURSDAY & FRIDAY ........................................................................$28.80 FRIDAY, SATURDAY & SUNDAY...................................................................................$26.15 BLITZ RATE WEDNESDAY Cherokee Tribune and Cherokee Tribune PLUS and THURSDAY, FRIDAY, SATURDAY & SUNDAY Cherokee Tribune .....................$40.60 COBB/CHEROKEE MARKET All of Cobb and Cherokee County ...............................................................................$69.00

CHEROKEE TRIBUNE CLASSIFIED LINE RATES DISTRIBUTION DAYS: Wednesday thru Sunday LINE RATES Daily, Wed-Sat

#of Days Sunday 1-2 3-6 7-9 10-13 14+

Per Day Cost Per Line $2.93 $2.44 $2.32 $2.20 $2.07 $1.96

3-Line Min. Cost per Day $8.79 $7.32 $6.96 $6.60 $6.21 $5.88

5-Line Min Cost Per Day $14.65 $12.20 $11.60 $11.00 $10.35 $9.80

NEIGHBOR NEWSPAPER CLASSIFIED DISPLAY SPECIAL MARKET BUYS CLASSIFIED (10 COLUMN) OPEN RATE ENTIRE SUBURBAN MARKET All 10 suburban counties, signed contract .............................................................$162.15 COBB/CHEROKEE MARKET All of Cobb and Cherokee County ...............................................................................$69.00 DEKALB MARKET All of DeKalb County ........................................................................................................$58.90 SOUTH METRO MARKET South Fulton, Clayton, Henry, Fayette .........................................................................$55.65 WEST METRO MARKET Douglas and Paulding ......................................................................................................$25.60 NORTH METRO MARKET N. Fulton, Cobb, DeKalb, Douglas, Cherokee, Paulding, Northside ........................................................................................................$146.90 BARTOW MARKET Bartow County.....................................................................................................................$15.80 NORTHSIDE/N. FULTON MARKET North Atlanta, North Fulton County ...........................................................................$45.10

NEIGHBOR NEWSPAPER CLASSIFIED LINE RATES DISTRIBUTION DAYS: Wednesday & Thursday LINE RATES

#of Weeks 1 2 3 4

Per Week Cost Per Line $11.19 $10.46 $9.53 $9.20

3-Line Min. Cost per Week $33.57 $31.38 $28.59 $27.60

5-Line Min Cost Per Week $55.95 $52.30 $47.65 $46.00

2011•9


14061550:2010 Rate Card

12/28/2010

4:05 PM

Page 10

Call the Exper ts is a pr emium advertising section located within our classifieds . It publishes weekly in every publication of the Neighbor Newspapers and on Thursdays in the M arietta Daily Journal and Cherokee Tribune. That’s a total readership of over 1 million people in the metr o area and beyond. In addition to the display ad you will recieve a classified line ad which will also run in all of our newspapers and on our internet sites. Wow! What a deal!

ACTUAL SIZES SHOWN: SINGLE AD – $375/month

STANDARD AD SIZE/RATE 2 x 2 - Open Rate ......................$375.00/month 2 x 2 -Mid Month ......................................$86.00/week

pool service, LLC.

2 x 2 - 3 Month Contract ..........$350.00/month 2 x 2 -Mid Month ......................................$80.00/week

No Contracts Required!

2 x 2 - 6 Month Contract ..........$325.00/month 2 x 2 -Mid Month ......................................$75.00/week

CPO Certified

000-000-0000

Handyman at your service! Work You Can Trust • Guaranteed For Life Licensed, Insured & Bonded • Any Handyman Jobs (No Job Too Small) • Custom Cabinetry & Carpentry • All Plumbing Work • Electrical Systems • Drywall/Plaster • Ceramic Tile • Decks/Roofs/Porches/Gutters • Basements & Baths • Int/Ext Painting

SAVE

2 x 2 -12 Month Contract ........$300.00/month 2 x 2 -Mid Month ......................................$69.00/week DOUBLE AD – $650/month 6 month contract

COMBINE UP TO THREE AD MODULES IN ANY COMBINATION TO CREATE YOUR UNIQUE & DOMINANT LOOK !

VALUE ADDED ADVERTISING – REACH OVER 1 MILLION READERS IN METRO ATLANTA!

SAVE

$10 $50

CALL THE

ON ANY WORK ON ANY WORK

OVER $50

OVER $200

SAVE

SAVE

$75 $100

ON ANY WORK ON ANY WORK OVER $300 OVER $600

000.000.0000 Locally Owned and Operated

FREE ESTIMATES

w w w. y o u r h o n e y - d o . c o m

Offices In Cobb & Bartow

• Interior/Exterior Painting • Faux Painting/Murals • Concrete/Stain Work • Trim Work • Drywall Repair & More

FREE ESTIMATES

000-000-0000 anytimepainting@aol.com

Produce the results you want by making us part of your marketing plan.

770-428-9411

10•2011

DOUBLE AD – $650/month 6 month contract

Ask for our Classified Department and one of our Metro Atlanta Classified Advertising experts will be happy to assist you in handling all of your classified advertising needs.


13782255:2010 Rate Card

12/28/2010

4:05 PM

Page 11

What is CASHWORD? It is a w eekly crossword puzzle that c ombines the challenge of a cr ossword puzzle with the ex citement of winning a cash jack pot! The clues ar e a c ombination of standar d crossword puzzle clues and multiple choic e clues. The trick is finding the c orrect word... and it ’s not always the obvious choice! If there are no winners among the entries r eceived in any one week...the jackpot keeps growing! You can see why it is a reader favorite! This special feature is anchored in the Wednesday edition of the Marietta Daily Journal, Cherokee Tribune and each w eek in the Neighbor Newspapers . There is no better place to showcase your business than on this f eature page that ’s anticipated each week by thousands of readers.

ACTUAL SIZE SHOWN: HURRY! AD SPACE ON THIS MUCH ANTICIPATED WEEKLY PAGE IS LIMITED! WE CAN ONLY OFFER THIS SPECIAL OPPORTUNITY TO 16 ADVERTISERS.

CALL US! Grooming & Supplies

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770-428-9411 Ask for our Classified Department and one of our Metro Atlanta Classified Advertising experts will be happy to assist you in handling all of your classified advertising needs.

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2011•11


13782258:2010 Rate Card

12/28/2010

4:07 PM

Page 12

OUR GRAPHICS DEPARTMENT IS IBM PC BASED. We ask that you follow these guidelines to ensure successful reproduction of your ads in our newspaper.

PDF (Portable Document File) *PREFERRED FORMAT • PDF must be saved as Adobe Acrobat 7.0 or COMPATIBLE • Use Postscript Fonts • Embed all fonts • True Type Fonts must be sent as outlines during Postscript file creation

EPS (Encapsulated Postscript File) • Convert all type to paths/outlines • Encode as ASCII for IBM PC • Tag your file with the IBM PC extension .eps QUARK XPRESS DOCUMENT All of our ad creation is done in Quark XPress 4.11 When submitting an ad built in Quark XPress: • Fonts will be substituted for ones that most closely match or original design if we do not have them in our system. For the most accuracy please provide a hard copy of your ad. • Include ALL Images, Logos, and Fonts with your Quark File. *Note: Macintosh (MAC) fonts will not work in our system. • Tag your Quark XPress Document with the IBM PC extension .qxd • Tag ALL Images, Logos etc. associated with your Quark XPress document with their IBM PC file extensions .tif .eps .jpg

TIF AND JPEG AD SUBMISSIONS We can accept these forms of ad submissions. However, to ensure the best reproduction quality when submitting these types of ads please make sure that your dpi is at least 300.

OTHER ACCEPTED FORMATS/ PROGRAMS We can accept files from Publisher, Illustrator, InDesign, Quark 7, Microsoft Word Documents and Photoshop CS2. *NOTE: We build all of our ads in Quark Xpress.

DIGITAL AD

SPECIAL NOTE to Macintosh Users:

12•2011

• Avoid unusual characters in the naming of your files. Use Letters and Numbers ONLY. • Always use the IBM PC file extension tags in the naming of your files. • When saving TIF files, you must choose Byte Order: IBM PC. • When saving EPS files, you mush choose Encoding: ASCII.

WHEN SUBMITTING ARTWORK, LOGOS, PHOTOS, ETC. Please make sure that Artwork, Logos, Photos, Etc. are submitted with a dpi of at least 300. Anything lower than this could result in poor reproduction of your art (fuzzy, pixelated, blurry). * NOTE: We can accept .GIF files or files downloaded from websites. However, the dpi on these pieces of art is very low and and we cannot guarantee quality reproduction. The dpi for these types of files is usually 72.

WHEN SUBMITTING COLOR ADS, ARTWORK, LOGOS, PHOTOS, ETC. Please make sure that all of your art/elements are converted to CMYK. We cannot accept RGB, LAB, or INDEXED Color Images.

WE CANNOT ACCEPT FILES BUILT IN COREL DRAW OR PRINTSHOP. By sending your electronic files in a format other than those listed above, you run the risk of us not being able to use it or accurately reproduce it. If you have any questions regarding your electronic submission you may contact Leigh Hall, Creative Director at 770-428-9411 ext. 454. M-F 9:00 - 5:00.

WE CAN ALSO ACCEPT YOUR ADS ELECTRONICALLY VIA E-MAIL OR FTP. E-Mail: mdjart@mdjonline.com FTP: (You will need to contact your sales representative for the complete login and password information)

WHEN SENDING YOUR ADS VIA E-MAIL:

Please make sure that you include Publication Name, Publication Date, Name of Advertisement, and any contact information that we may need to contact you if there is a problem with your submission.


15065735:2010 Rate Card

12/28/2010

4:09 PM

Page 13

DIGITAL

CAPTURE A WIDER AUDIENCE WITH DIGITAL ADVERTISING.

Online at mdjonline.com, cherokeetribune.com & neighbornewspapers.com • Link directly to your own website from your ads • Ads sent directly to potential customers via email • Get your own web presence INDEX Advertising in the MDJ E-Edition....................................................................................14 CobbDailyDeals.com Rates & Information ..................................................................15 MDJonline.com Rates & Information ....................................................................16 - 17 NeighborNewspapers.com Rates & Information..............................................18 - 19 CherokeeTribune.com Rates & Information ......................................................20 - 21 Optimized Business Directories ......................................................................................22 High School Sports online ................................................................................................23 Cobb Football Friday Sponsorship. ................................................................................24

2011•13


13782256:2010 Rate Card

12/28/2010

4:12 PM

Page 14

E-edition Advertising There is no cost to advertise in the e-edition; it’s an extra bonus for advertising via other means. 1. Header Ad: 300 x 90 ad in the upper right hand corner of the header Included with the following: leaderboard ad on mdjonline.com or cherokeetribune.com for one month or any other ad on mdjonline.com or cherokeetribune.com for 3+ months (e-edition ad to run for one month) 2. In Story Ad: max width of 728 placed below the text in the right reading pane Included with the following: exclusive banner, medium rectangle or double rectangle for 2+ months or any other ad on mdjonline.com or cherokeetribune.com for 5+ months or with purchase of a Platinum Listing on cobblinc.com or cherokeelinc.com(e-edition ad to run for 2 weeks) 3. Email Push: ads placed in the daily subscription email. Included with the following: exclusive leaderboard ad on mdjonline.com or cherokeetribune.com or purchase of Platinum listing on cobblinc.com paired with any other online ad (e-edition ad to run for 1 month) 4. E-edition ads without other advertising: speak to your account representative

Produce the results you want by making us part of your marketing plan.

770-428-9411 Ask for our Advertising Department and one of our Cobb County Online Advertising experts will be happy to assist you in handling all of your advertising needs.

WITH THE MDJ & TCT E-EDITIONS YOU CAN... • View and read the E-edition in four different formats • Create pdf files of the pages or articles • Email or print articles of interest • Text to voice reading feature • Set up keyword alerts you are interested in and recieve daily notifications

FROM YOUR DOORSTEP TO YOUR INBOX! Q: WHAT IS THE E-EDITION? A: AN ELECTRONIC REPLICA OF THE MARIETTA DAILY JOURNAL OR CHEROKEE TRIBUNE. Q: HOW MUCH DOES IT COST?

MDJ & TCT

A: INCLUDED IN PRINT SUBSCRIPTIONS.

14•2011

$

1.25/WK. FOR THOSE WHO ONLY WANT THE E-EDITION. Q: HOW DO I ACCESS THE E-EDITION?

A: GO TO MDJONLINE.COM OR CHEROKEETRIBUNE.COM. DELIVERED TO YOUR INBOX EVERY MORNING AT 6 AM.


15069486:2010 Rate Card

12/28/2010

4:14 PM

Page 15

daily alert straight to users email

promote with social media

use an image or logo or have us design one for you!

value summary

creates a sense of urgency

clarify the details of the deal

reinforce the value of the deal

highlights more about your business

sms notification

COBBDAILYDEALS

Since its launch in fall of 2010,Cobb Daily Deals has become an exciting and profitable way for businesses to increase traffic. You can reach your target audience in several ways - email alerts to thousands of subscribers, online on our mdjonline homepage, on our cobbdailydeals webpage, through our fr ee c obbdailydeals app and thr ough newspaper adv ertising which helps build y our br and a wareness with C obb County shoppers. So go ahead and showcase your business with CobbDailyDeals.com.

gives users exact location of deal

your offer also on our sites home page

$10 for $20 Off any Size Party Tray

(available only at Marietta Trade Center location)

watch the time count down

Produce the results you want by making us part of your marketing plan.

770-428-9411 Ask for our Advertising Department and one of our Cobb County Online Advertising experts will be happy to assist you in handling all of your advertising needs.

2011•15


13782270:2010 Rate Card

12/28/2010

4:20 PM

Page 16

Mdjonline.com – the complementary website for our flagship daily newspaper –has an array of features for our readers as well as oppor tunities for our advertisers. Website visitors are attracted by breaking news updates, exclusive video interviews, daily blog updates, photo galleries, the best local high school sports coverage and so much more. All of this makes mdjonline.com a valuable advertising outlet at a reasonable price.

g for a autos - Lookin auto w ne r ou e Se r? ca ndreds portal with hu m local of vehicles fro dealers.

MDJONLINE

cobblinc.com e lin on ’s bb Co ory business direct e ar u yo t find wha d save! looking for an out sports - Check ng, ni in w d our awar verage. co ts or sp l ca lo r Check back fo s and w ne ng ki ea br s. te da MDJ up

subscriber ea ic serv es - mak quest a payment or re vacation stop. Receive a digest daily/weekly your on the topics of ce. choi

Rail 300 x 500 Square 300 x 250

mdj photos view the latest ts photos. Reprin available. mdj videos videos see the latest that cs pi to on hot matter to you. mdj poll u tell us where yo ys hot stand on toda issues. police blotter is t ha w See your happening in area. story sorter most see the weeks ted and en m m co , ad re d most suggeste stories.

16•2011

Leaderboard 728 x 90

e-edition rsion an electronic ve aper. wsp of the daily ne every ad. Every story, calendar w” stay in the “kno about fun and in exciting events nt rre Cobb. View cu your events or post own. cobb blog on some of in gh ei w cal, state t es the bigg lo ues. na and natio l iss

Banner 468 x 60


13782262:2010 Rate Card

12/28/2010

5:19 PM

Page 17

MDJONLINE ADVERTISING MEASUREMENTS AND RATES DIMENSIONS FILE SIZE RATES - PRINT & ONLINE

RATES - ONLINE ONLY

$300 per month $600 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

$600 per month $1200 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

300 x 500 pixels Rail Only available on mdjonline.com homepage as rail.

JPEG or GIF - non-animated Flash: 70k - animated

$500 per month $1000 per month for exclusivity *Exclusivity available on homepage only

$1000 per month $3000 per month for exclusivity *Exclusivity available on homepage only

468 x 60 pixels Banner

JPEG or GIF - non-animated Flash: 70k - animated

$200 per month $400 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

$400 per month $800 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

728 x 90 pixels Leaderboard

JPEG or GIF - non-animated Flash: 70k - animated

$400 per month $900 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

$900 per month $2000 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

neighborcars.com Looking for a car? See our new auto portal with hundreds of vehicles from local dealers.

MDJONLINE

JPEG or GIF - non-animated Flash: 70k - animated

300 x 250 pixels Square

Dealers - see your automotive sales representative to find out how you can get your entire inventory listed online today at www.mdjonline.com.

• All dimensions in pixels • Flash ads require an alternative gif ad that will run when browsers do not support Flash • Exclusivity includes 24/7 presence in the selected ad space for the term purchased • Exclusivity only available when advertising in print and online • Discounts are available when purchasing multiple ad spaces, ads on multiple web pages, agreeing to long-term contracts or advertising in multiple markets • Send all creative to mdjart@mdjonline.com and cc your account executive • Online usage statistics are available upon request, see your account executive

MDJ Digital Apps • Coming early 2011 • Ask your sales representative for advertising details

PACKAGE DEALS AND SPECIAL OFFERS: • Introduction to Digital Advertising Package: For print advertising customers new to online advertising, run a medium rectangle ad on mdjonline.com in conjunction with your current print ads for 3 months at only $200 a month, plus get 2 weeks of an in-story ad in the Marietta Daily Journal E-edition Fine Print: For new online advertisers only; discount good for one consecutive 3-month run) • Classifieds customers get $20/month discount on Gold Directory Listings or $30/month discount on Platinum Directory Listings Fine Print: Directory listings require a 12 month contract; must list in classifieds for a minimum of 8 consecutive months during the Listing term to receive discount)

TERMS OF ONLINE AD VERTISING: Please refer to pages 19 & 21.

2011•17


13782260:2010 Rate Card

12/28/2010

4:33 PM

Page 18

Neighbornewspapers.com - C overing do zens of cities and nine suburban A tlanta c ounties, Neighbor Newspapers is the best sour ce to keep up with ever-changing local news. Our editorial staff not only publishes the c ontent that appears in the newspaper , but also f eatures unique content only available on our w ebsite, such as liv e blogging and updat es from high school spor ts coverage, photo galleries and blogs on news, politics and more.

SHARE YOUR STORIES: Share your story, post your story t o our sit e and let your Neighbors know how you feel.

SHARE YOUR PHOTOS: Share your photos with your Neighbors - upload your favorite photos of people and events in your area.

SHARE YOUR EVENT: Let everyone know what upcoming ev ents ar e being planned in y our area

HELP OTHERS: Get involved with local organizations and charities t o help those in need

NEIGHBORNEWSPAPERS

SIGN UP: Sign up for your Neighbor Newspapers online edition, it’s easy and FREE! Once your online account is registered, you can easily post stories, pictures and more!

CHOOSE YOUR NEIGHBOR: Click on the pull down menu to get news, sports, and people information pertaining to your community

TODAY’S STORIES: Get caught up on the days events with highlighted news and community events

MORE STORIES: Quick and easy access to the days events linked to your area of interest

CLASSIFIED ADS: Find what you need - fast; or send us your item and we’ll post it for you! Our online classified ads will help you find that one-of-a-kind thing you’ve been searching for and also put extra cash in your pocket

Banner 468 x 60

SEARCH OUR SITE: Quick and easy access to the enormous amount of information available to you through the Neighbor Newspapers

18•2011

Skyscraper 180 x 450

Square 300 x 250


13943325:2010 Rate Card

12/28/2010

4:38 PM

Page 19

Skyscraper

GIF: 20k Flash: 30k

1 Month 3 Months 6 Months 12 Months

-

$100 $95/month $90/month $85/month

1 Month 3 Months 6 Months 12 Months

-

$300 $195/month $190/month $185/month

300 x 250* pixels Square

GIF: 20k Flash: 30k

1 Month 3 Months 6 Months 12 Months

-

$100 $95/month $90/month $85/month

1 Month 3 Months 6 Months 12 Months

-

$300 $195/month $190/month $185/month

1 Month 3 Months 6 Months 12 Months

-

$100 $95/month $90/month $85/month

1 Month 3 Months 6 Months 12 Months

-

$300 $195/month $190/month $185/month

160 x 600 pixels

These ads will appear as “pillow” ads on all printed pages.

*

468 x 60 pixels Banner

GIF: 20k Flash: 30k

Weather Sponsor

neighborcars.com Looking for a car? See our new auto portal with hundreds of vehicles from local dealers.

• All dimensions in pixels • Flash ads require an alternative gif ad that will run when browsers do not support Flash • Exclusivity includes 24/7 presence in the selected ad space for the term purchased • Exclusivity only available when advertising in print and online • Discounts are available when purchasing multiple ad spaces, ads on multiple web pages, agreeing to long-term contracts or advertising in multiple markets • Send all creative to mdjart@mdjonline.com and cc your account executive • Online usage statistics are available upon request, see your account executive

TERMS OF ONLINE ADVERTISING:

NEIGHBORNEWSPAPERS

NEIGHBOR NEWSPAPERS ONLINE ADVERTISING MEASUREMENTS AND RATES DIMENSIONS FILE SIZE RATES - PRINT & ONLINE RATES - ONLINE ONLY

$100/12 month Commitment

Dealers - see your automotive sales representative to find out how you can get your entire inventory listed online today at www.mdjonline.com.

1. Advertiser may submit one change, as applicable at no additional charge. A dditional modifications submitt ed during the c ontract period will be processed for a fee of $45.00 per/change. 2. Times Journal Inc . will use its best eff orts t o k eep its website service running at all times and cannot be responsible for interruptions in ser vice due to circumstances beyond its control. Advertiser expr essly agr ees that the use of mdjonline .com, neighbornewspapers.com and cherokeetribune.com is entered at the Advertiser’s sole risk. Neither Times Journal Inc. or its agents warrant that the ser vice will be unint errupted or error free and shall not be liable for any inability to use the service. 3. I f A dvertiser does NO T fulfill this c ontract obligation, the agreement will be aut omatically cancelled and the adv ertiser agrees to pay the difference between the discount earned and amounts previously billed. 4. Payment will be made within 30 da ys of billing . Consistent with Times Journal Inc. collection and credit policies, Times Journal, Inc. reserves the right to cancel this contract at any time during the contract period if payments are not kept current. Should this become necessary, the contract will be recalculated to determine the rate the advertiser had actually earned. Advertiser also agrees to pay all attorney’s fees if the acc ount becomes delinquent and must be giv en to an attorney for collection and may be subjec t to a monthly finance charge of 1.5%. 5. The Advertiser shall hold Times Journal Inc. harmless and indemnify it from all damages, costs and expenses of any nature whatsoever for which Times Journal Inc. may become liable by reason of its publication of A dvertisers’ advertising. This contract cannot be invalidated for typographical errors, incorrect insertions or omissions in adv ertising published. The company shall not be liable t o advertiser for any loss that results from the incorrect publication of advertisements. 6. This agreement may not be assigned or transferred by Advertiser or its Agency. 7. If Advertiser uses an agency, the Advertiser and the Agency shall be jointly and severally liable for payment in compliance with all terms of this contract. Agency commissions, if any, shall apply to all space charges and adjustments under this contract. This agreement renders void any statement concerning liability which appear on c orrespondence from the Agency/Advertiser and is irr evocable without the wri tten consent of the Times Journal Inc. Credit Department.

2011•19


13782261:2010 Rate Card

12/28/2010

4:43 PM

Page 20

CherokeeTribune.com - Cherokee County’s newspaper website that gives readers not only the local content, but an array of other features as well. We are proud to offer you added features like breaking news, video interviews and news stories that matter to you, daily blogs, updated photos and much more - updated throughout the day as events unfold, with a clean, concise layout that you are sure to find enjoyable.

au

tos - Looking for a car? See our ne w auto portal with hu ndreds of vehicles from local dealers.

Cherokee Marketplace Ch

Leaderboard 728 x 90 subscriber services -

CHEROKEETRIBUNE

erokee’s online business directory - find what you are looking for and save!

Check back for breaking ne ws and TCT updates.

make a paymen t or request a vaca tion stop.

Receive a daily/weekly digest on the to pic s of your choice.

Rail 300 x 500 tct photos -

view the lates t photos. Reprints availab le.

tct poll -

tell us where yo u stand on todays hot iss ues.

tct videos -

see the latest videos on hot topics that matter to you.

calendar -

stay in the “kn ow ” about fun and exciting events in Cherokee. View current events or post your own.

cherokee blo

g-

weigh in on so me of biggest local, sta the te and national issue s.

Square 300 x 250

story sorter -

see the weeks most read, commented an d most suggested sto ries.

20•2011

Banner 460 x 60


13782265:2010 Rate Card

12/28/2010

4:44 PM

Page 21

300 x 500 pixels Rail

GIF: 20k Flash: 30k

1 Month 3 Months 6 Months 12 Months

-

$200 $175/month $150/month $100/month

1 Month 3 Months 6 Months 12 Months

-

$300 $275/month $250/month $200/month

300 x 250* pixels Square

GIF: 20k Flash: 30k

1 Month 3 Months 6 Months 12 Months

-

$250 $225/month $200/month $150/month

1 Month 3 Months 6 Months 12 Months

-

$350 $325/month $300/month $250/month

-

$300 $275/month $250/month $200/month

1 Month 3 Months 6 Months 12 Months

-

$400 $375/month $350/month $300/month

These ads will appear as “pillow” ads on all printed pages.

*

468 x 60 pixels Banner

GIF: 20k Flash: 30k

1 Month 3 Months 6 Months 12 Months

728 x 90 pixels Leaderboard

JPEG or GIF - non-animated Flash: 70k - animated

$400 per month $900 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

Weather Sponsor

neighborcars.com Looking for a car? See our new auto portal with hundreds of vehicles from local dealers.

• All dimensions in pixels • Flash ads require an alternative gif ad that will run when browsers do not support Flash • Exclusivity includes 24/7 presence in the selected ad space for the term purchased • Exclusivity only available when advertising in print and online • Discounts are available when purchasing multiple ad spaces, ads on multiple web pages, agreeing to long-term contracts or advertising in multiple markets • Send all creative to mdjart@mdjonline.com and cc your account executive • Online usage statistics are available upon request, see your account executive

TERMS OF ONLINE ADVERTISING:

CHEROKEE TRIBUNE

CHEROKEE TRIBUNE ONLINE ADVERTISING MEASUREMENTS AND RATES DIMENSIONS FILE SIZE RATES - PRINT & ONLINE RATES - ONLINE ONLY

$900 per month $2000 per month for exclusivity *Exclusivity available on: homepage, sports, local news, editorials, lifestyle, obituaries, business, and blogs

$100/12 month Commitment

Dealers - see your automotive sales representative to find out how you can get your entire inventory listed online today at www.mdjonline.com.

1. Advertiser may submit one change , as applicable at no additional char ge. Additional modifications submitt ed during the c ontract period will be processed for a fee of $45.00 per/change. 2. Times Journal Inc. will use its best efforts to keep its website service running at all times and cannot be r esponsible f or int erruptions in ser vice due t o circumstances beyond its control. Advertiser expressly agrees that the use of mdjonline.com, neighbornewspapers.com and cherokeetribune.com is entered at the Advertiser’s sole risk. Neither Times Journal Inc. or its agents warrant that the service will be uninterrupted or error free and shall not be liable for any inability to use the service. 3. If Advertiser does NOT fulfill this contract obligation, the agreement will be automatically cancelled and the advertiser agrees to pay the difference between the discount earned and amounts previously billed. 4. Payment will be made within 30 days of billing. Consistent with Times Journal Inc. collection and credit policies, Times Journal, Inc. reserves the right to cancel this contract at any time during the contract period if payments are not kept current. Should this become necessary, the contract will be recalculated to determine the rate the advertiser had actually earned. Advertiser also agrees to pay all attorney’s fees if the account becomes delinquent and must be given to an attorney for collection and may be subject to a monthly finance charge of 1.5%. 5. The Advertiser shall hold Times Journal Inc. harmless and indemnify it from all damages, costs and expenses of any nature whatsoever for which Times Journal Inc. may become liable by reason of its publication of A dvertisers’ advertising. This contract cannot be invalidated for typographical errors, incorrect insertions or omissions in adv ertising published. The company shall not be liable t o advertiser for any loss that results from the incorrect publication of advertisements. 6. This agreement may not be assigned or transferred by Advertiser or its Agency. 7. If Advertiser uses an agency, the Advertiser and the Agency shall be jointly and severally liable for payment in compliance with all terms of this contract. Agency commissions, if any, shall apply to all space charges and adjustments under this contract. This agreement renders void any statement concerning liability which appear on c orrespondence from the Agency/Advertiser and is irr evocable without the wri tten consent of the Times Journal Inc. Credit Department.

21•2011


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OPTIMIZED BUSINESS DIRECTORY MARKETPLACE

COBB/CHEROKEE LINC

COBBLINC.COM & CHEROKEELINC.COM - We now offer even more value added to your advertising plan when you sign up for our online business directory. We provide a comprehensive listing of all local businesses which giv es adv ertisers a gr eat wa y t o r each their tar get audienc e with a much mor e localized focus than other online directories. Upgrading your listing gives you high Google visibility and a fully functional website. Our GOLD business directory listing offers a customizable web page with its own unique URL. It gives highly prioritized positioning on directory search results and offers added value in that it is a Google-searchable, stand-alone website. It offers customer-maintained coupons, testimonials, an event calendar, links providing direct access your business, and so much more.

Our PLATINUM business directory listing includes all the features of the Gold package, but with the opportunity to have up to 7 separate pages featuring a photo and video gallery, map with driving directions, reviews and testimonials, a blog, more customization and sms capabilities. Pricing starts at only $149 per month with a low set up fee.

22•2011

Pricing starts at only $99 per month with a low set up fee.


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choose a sport - get the latest information for each type of sport when curently being played by the team

latest news - sports news specific to the school

featured webcast watch videos of your favorite high school team every Thursday & Sunday

Square 300 x 25

YO U R AD H ER E!

MDJ SPORTS

Mdjonline.com is proud to offer – new this year – detailed information for high school sports viewable by team. You can now choose your team and then get the lat est team stats, scores and news f or each sport available. We feature all 21 local high school t eams – each with their own sports web page. You can be up to date with your teams standings at the push of a button! Log on to see how your local high school team is doing. We offer the great, in-depth programming and coverage you can only find in one place - mdjonline.com.

CA LL YO UR SA LE S RE PR ES EN TATI VE TO FI ND OU T DE TA ILS

vital stats - sport and team specific stats at a glance

To sho w y our t eam spirit , adv ertise on this exciting, new w eb page f or only $100 per month per ad per school.

Produce the results you want by making us part of your marketing plan.

770-428-9411 Ask for our Advertising Department and one of our Cobb County Online Advertising experts will be happy to assist you in handling all of your advertising needs.

2011•23


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WHAT IS COBB FOOTBALL FRIDAY?

Your source for complete coverage of Cobb’s 21 High School Football Programs all season long. Every snap. Every game. Every Week.

KICKOFF ‘11

The 2011 Cobb Football Preview Section will publish in the Marietta Daily Journal and previews all 21 High School Teams plus 5 Cherokee County Schools.

COBB FOOTBALL FRIDAY WEBCAST

COBB FOOTBALL

A twice weekly webcast every Thursday and Sunday at CobbFootballFriday.com. The webcast features game highlights, scores, stats & more. All season long. Become a sponsor and you get: 15 second clip at the beginning or in the middle of each web cast • 2 shows per week, minimum 30 shows per season plus playoffs • Sponsor name on web scoreboard • 1/4 page ad in the Cobb Football Friday section of the Marietta Daily Journal • One week of sponsorship on exclusive Friday Night Scores and updates by SMS texts • Box ad on the new high school sports website with all 21 Cobb high schools – All of this, a $31,000 value for only $3,000 per month with a 4 month commitment required.

COBB FOOTBALL FRIDAY WEEKLY PREVIEW

Published every Friday in the Marietta Daily Journal throughout the season with Game Previews, Features, Stats & the Lucky 7, plus much more!!!

FOLLOW COBB FOOTBALL FRIDAY ON TWITTER AND FACEBOOK Follow us on Twitter@CobbFballFri for live Friday night scores and on Facebook for all the latest high school news!

Produce the results you want by making us part of your marketing plan.

24•2011

770-428-9411 Ask for our Advertising Department and one of our Cobb County Online Advertising experts will be happy to assist you in handling all of your advertising needs.


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COMMISSION AND TERMS OF PAYMENT

All advertising is pa yable cash in adv ance unless adv ertiser has established a credit account with the newspaper . All accounts on credit will be billed on the last da y of the month and will be due upon receipt and considered past due on the 25th of the following month. Monthly statements rendered will be acc epted as correct unless recipient notifies the paper in writing within ten days of mailing of statement. All accounts are billed at the gross or open rate. Contract discounts will be earned if in voices are paid by the 15th da y of the month following billing provided there is no previous balance. All accounts considered past due will r eceive a finance charge of 1-1/2% (annual percentage rate of 18%) applied t o the total past due balance. There is a minimum service charge of $1.00 per month for each past due account. All tr ansient, sellout , bank ruptcy, going out of business or lik e advertising will be payable cash in advance at the open rate. Political candidates may qualify for agreement rates (normally six weeks maximum) but must pay cash in advance.

COPY AND CONTRACT REGULATIONS 1. The Marietta Daily Journal and Neighbor Newspapers r etain all rights, title , and int erest t o all la youts which r epresent the creative efforts of the newspapers ’ staff and/or utilization of its own illustrators, labor, composition or material. Photographic or other reproduction of such la youts appearing in the M arietta Daily Journal and Neighbor Newspapers b y an y other publication without specific writt en authorization fr om the Marietta Daily Journal and Neighbor Newspapers is prohibited. 2. All adv ertising is pa yable in adv ance unless adv ertiser has established credit with the newspaper ’s credit department. All space, after credit is established with the credit department, will be billed on the last day of the month, will be due on receipt and will be considered past due on the 25th of the following month. 3. No contract is valid unless signed by the Advertising Director or the Publisher. 4. The Publisher reserves the right t o adjust rates within 30 da ys written notic e and all c ontracts ar e acc epted subjec t t o this reservation. In such ev ent, adv ertiser ma y t erminate without penalty. 5. No contracts accepted for a period longer than one year.

13. Advertisements which resemble reading matter will have the word “advertisement” print ed on the c opy in each c olumn occupied by such advertisement. 14. All ads are measured from cut-off rule to cut-off rule. 15. Advertising must be in good taste as to form, subject matter, size, working, illustration and typography. The Publisher may refuse advertising considered in bad tast e, offensive or detrimental t o the public, the newspaper or an advertiser. 16. No ads may be placed upside-down, reversed or sideways. 17. Any advertisement over 18” in depth is billed as full c olumn depth (21”). Two column inch advertisement is the minimum size accepted. A dvertisement must be as man y inches deep as columns wide. 18. P osition r equests ar e giv en full c onsideration. I f position guaranteed, add 25% t o r ate. M inimum ad siz e position guaranteed is 31 c olumn inches. Minimum color ad siz e is 31 column inches.

RULES &

All open r ates ar e fully c ommissionable (15%) t o r ecognized agencies provided full agency services are performed and payment terms are met. Full agency services include: 1. Submission of camera ready materials 2. Submission of written insertion order 3. Guaranteed payment by the 15th of the following month 4. Signed advertising agency recognition agreement. 5. In-house agencies do not qualify for agency commission.

12. Advertiser or advertising agency assumes liability of all content of advertisements printed and the r esponsibility of any claims arising therefrom which are made against Publisher.

19. Proofs shown upon request for all ads over 25 column inches. 20. All open r ates and c olor r ates c ommissionable (15%) t o recognized agencies for camera-ready copy meeting all deadline and payment terms. 21. Sold in combinations, advertiser has available the combination discount and one of the following... 1 - agency discounts, 2 - non-contract volume discounts 3 - contract frequency, 4 - contract bulk discounts. 22. P hotography D epartment: A P hotography depar tment is available for use by advertisers. Staff members ar e available to make phot ographs f or adv ertisers at a char ge of $10.00 per accepted print - $15.00 minimum charge. 23. Remarks: When revised proofs are required due to change of style, c opy, et c. b y adv ertiser and ar e not caused b y our composing room, a time char ge at the r ate of $50.00 per hour , but not less than one- half hour will be made o f r such correction. 24. Art Department: Services of the newspaper Art department are available at the c ost of $60.00 per hour with a one-half hour minimum. Art department artists are available for logo designs and any special art requests of the advertiser. 25. Double Trucks: On all double trucks, the center (gutter) will be charged as a full column. No double trucks accepted for less than 9 full columns (four on each page plus gutter). 26. Electronic format accepted. See page 12. 27. Monthly statements rendered will be accepted as correct, both as to amount of space and rate, unless The Marietta Daily Journal is notified within t en days of mailing such stat ement that it is incorrect and in what amount(s).

6. All “Transient,” “Sell-Out,” “Closing Up,” “Going Out of Business Sale,”“Fortune Teller,”“Palm Reader,” or advertisements of similar nature are payable in advance at open rate. 7. Political candidates may qualify for agreement rates (normally 13 weeks maximum), but must remit cash with copy. 8. The Publisher reserves the right t o consider contracts void on which advertising is not or dered to be inser ted within the first 30 day period. 9. On frequency or multiple insertion contracts, newspaper reserves the right to print previous week’s copy when new c opy is not received by final deadline. 10. The Marietta Daily Journal and Neighbor Newspapers will not be liable for any error in advertisements to a greater extent than the cost of the space occupied by the item in the advertisement. On multiple insertions of the same ad, we are not responsible for errors after the first insertion. 11. All insertions are made on the basis of the provisions of this rate card. No verbal agreements will be recognized.

2011•25


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ADVERTISING DEADLINES MARIETTA DAILY JOURNAL DISPLAY ADVERTISING Sunday..................................................Thursday – 3:00 pm Monday.................................................Friday – Noon Tuesday.................................................Friday – 5:00 pm Wednesday..........................................Monday – 3:00 pm Thursday...............................................Tuesday – 3:00 pm Friday.....................................................Wednesday – 3:00 pm Saturday...............................................Thursday – 3:00 pm FEATURE SECTIONS Entertainment....................................Tuesday – 3:00 pm T.V. Times (MDJ & TCT)......................Monday – Noon Lifestyles...............................................Wednesday – 5:00 pm Monday Business..............................Friday – Noon Thursday Food....................................Tuesday – Noon Cobb Real Estate...............................Friday – 5:00 pm 26•2011

NEIGHBOR NEWSPAPERS DISPLAY ADVERTISING All Markets & Sections.....................Friday – 5:00 pm CHEROKEE TRIBUNE & PLUS DISPLAY ADVERTISING Wednesday..........................................Monday – Noon Wednesday PLUS..............................Monday – Noon Thursday...............................................Tuesday – Noon Friday.....................................................Wednesday – Noon Saturday................................................Thursday – Noon Sunday...................................................Thursday – Noon


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MECHANICAL MEASUREMENTS Standard retail page is 6 columns by 21” deep. Standard classified page is 10 columns by 21” deep. Each retail column is 1.646” wide with a 1” gutter. Each classified column is 1.013” wide with a .1” gutter. Tabloid page is 5 columns by 10.876” deep with each column 1.743” wide. Offset process, 85 line screen.

RETAIL AD SIZES: Inches Picas 1 Column: 1.743” 10.497 2 Columns: 3.570” 21.500 3 Columns: 5.396” 32.497 4 Columns: 7.223” 43.501 5 Columns: 9.049” 54.498 6 Columns: 10.876” 65.501

TABLOID AD SIZES: Inches Picas 1 Column: 1.743” 10.497 2 Columns: 3.570” 21.500 3 Columns: 5.396” 32.497 4 Columns: 7.223” 43.501 5 Columns: 9.049” 54.498

CLASSIFIED AD SIZES: Inches 1 Column: 1.013” 2 Columns: 2.109” 3 Columns: 3.204” 4 Columns: 4.300” 5 Columns: 5.396” 6 Columns: 6.492”

Picas 6.101 12.701 19.296 25.897 32.497 39.098

Inches 7 Columns: 7.588” 8 Columns: 8.684” 9 Columns: 9.780” 10 Columns:10.876”

Picas 45.699 52.299 58.900 65.501

2011 • 27


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FRONT PAGE

FRONT PAGE NOTES EXAMPLES - SHOWN ACTUAL SIZE HOUSE (Process Color)

TOOTH (Three Colors)

SQUARE (Process Colors)

28•2011

CIRCLE (Two Colors)

GIFTBOX (Two Colors)

T-SHIRT (Two Colors)


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You got it – the front page! Just imagine, you can finally have your ad on the front page! With our automated process, we can place sticky front page notes with your message on the fr ont cover that’s right, Page 1 - of our newspaper at an affordable price. With over 43,000 daily readers of the Marietta Daily Journal, 13,500 daily readers of the Cherokee Tribune and o ver 1,000,000 r eaders of the Neighbor Newspapers w eekly, imagine ho w man y people will see your ad.

CAMERA READY RATES

Rates shown are “per thousand.” Minimum order is 10,000 pieces.

Rates shown are “per thousand.” Minimum order is 10,000 pieces. Customer P rovided Not es must be submitt ed as Dispensing Direction #3.

MARIETTA DAILY JOURNAL** One Color ..............................................................................................$65.00 Two Colors..............................................................................................$68.00 Three Colors ..........................................................................................$70.00 Process Color ........................................................................................$75.00 NEIGHBOR NEWSPAPERS** One Color ..............................................................................................$40.00 Two Colors..............................................................................................$43.00 Three Colors ..........................................................................................$45.00 Process Color ........................................................................................$50.00 *NORTHSIDE MAILED ZIPS ARE NOT AVAILABLE*

MARIETTA DAILY JOURNAL NEIGHBOR NEWSPAPERS CHEROKEE TRIBUNE Single Note ....................................................................................$25.00 net Multiple Page ................................................................................$30.00 net *NORTHSIDE MAILED ZIPS ARE NOT AVAILABLE* *Prices listed here include all printing charges. (Shipping, Printing, Plate charges and Placement)

CHEROKEE TRIBUNE** One Color ..............................................................................................$40.00 Two Colors..............................................................................................$43.00 Three Colors ..........................................................................................$45.00 Process Color ........................................................................................$50.00 **MINIMUM ORDER $500 CALL YOUR SALES EXECUTIVE FOR DEADLINE INFORMATION FLEXOGRAPHIC PRINTING REQUIREMENTS: • We can accept artwork in AI (Illustrator), EPS, PDF, or PSD formats. If you are submitting a Photoshop PSD file, leave the layers unflattened. If you built the job in Indesign,export the art as a PDF and send both files. • Include all supporting graphics and photos. Because the resolution of an embedded or linked image is critical to a high quality final product it needs to be at least 300 dpi, in CMYK, saved as a TIFF or EPS AND included in the same folder with the artwork. If you are unsure whether sending art is necessary, go ahead and send it. • Create your artwork according to our dieline templates. Please call us for any of our dieline templates. • If your design doesn’t bleed, keep it within 1/16” from the edge of the label. • Extend any bleed 1/16” outside the edges of the label. • Specify all PMS colors used in label design, we can print any color from the PMS book, except for any # in the 800’s. • All black elements should be 100% K rather than a combination of CMYK • Maximum # of colors: 6 (including 4-color process), except in Scratch Off Printing. • Send all fonts, unless converted to outlines/paths prior to saving the file. Our preference is to have all text outlined. • Minimum font size is 4 points for positive and reverse copy. • If your design requires a graduated screen (gradient), 4% is the minimum dot percentage rather than graduating from 0%. Please be aware that this affects drop shadows as well. BACKSIDE PRINTING •All backside printing can only be in black •Because backside printing is on the adhesive, avoid using gradients or designs that cover a large portion of the label. •Backside printing is not available on special shapes.

VARIABLE DATA/SCRATCH OFF •The v ariable data bo x should be a minimum of 1” tall and 1.5” wide. •When designing the label, lea ve the variable data box white in the artwork. • Variable data should be cr eated in an y Database program (preferably Excel), saved as a .csv file, and emailed to us. • Variable data will be print ed in Arial regular font in 10 point type.

FRONT PAGE NOTE SIZE: Bleed area for front page note: 3” x 3” Die cut for front page note: 2.875” x 2.875” Live Image Area for front page note: 2.75” x 2.75”

FRONT PAGE

PRINT & DELIVER RATES

SPECIAL SHAPES • Keep the artwork 1/8” in from the dieline, unless your design bleeds. • Call or email us if y ou need a PDF of the special shapes we offer.

FRONT PAGE NOTE DEADLINES: Deadline for front page notes is one week (MINIMUM ALLOWED) from the time the art is submitted to time of insertion. This does not allow for optimal or extended proofing conditions.

MARIETTA DAILY JOURNAL, NEIGHBOR NEWSPAPERS AND CHEROKEE TRIBUNEREACHING OVER 1,000,000 READERS EACH WEEK.

2011•29


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6 COL X 4 INCH FRONT PAGE BANNER ADS Can be placed on the fronts of any of our Neighbor Newspapers. Open rate for each Neighbor Newspaper plus color charges and an additional 25% premium placement charge. Inside pages available for the Marietta Daily Journal and Cherokee Tribune. Contact your sales rep for current availability.

NEWSPAPER BAG ADVERTISING - CUSTOMER PROVIDED

EXCLUSIVE ADVERTISING

......................................................................................................$35.00/thousand net (non-commissionable) Must run t otal home deliv ery for Marietta Daily Journal and Cher okee Tribune. Zoning by zip c odes is a vailable for Neighbor Newspapers only. Northside zip codes are mailed and are not available for bags. Minimum size bag for weekday is 6.5 x 20. Minimum size bag for Sunday is 7.5 x 20.

30•2011

NEWSPAPER BAG ADVERTISING - WE PRINT ......................................................................................................$70.00/thousand net (non-commissionable) Minimum order is 100,000 newspaper bags. Available in 2 colors–1 side only. DEADLINE - 5 weeks prior to home delivery date. Must run t otal home deliv ery for Marietta Daily Journal and Cher okee Tribune. Zoning by zip c odes is a vailable for Neighbor Newspapers only. Northside zip codes are mailed and are not available for bags. Minimum size bag for weekday is 6.5 x 20. Minimum size bag for Sunday is 7.5 x 20. FRONT PAGE NOTES - SEE PAGES 31 - 32 SUNDAY INSERTS VALUE WRAP Wrap your ad around our Sunday insert package. Available for the Marietta Daily Journal and the Cherokee Tribune. Full color included in pricing - no discount for black & white. Ad copy can only be changed once per month. 104,000 copies inserted and distributed for the 4 Sunday months. 130,000 copies inserted and distributed for the 5 Sunday months. All prices are monthly. Contact your sales rep for current availability. 12 MONTHS 6 MONTHS 3 MONTHS 1 MONTH

FRONT COVER $1200 $1500 $1800 $2000

PAGE 2 $600 $800 $1000 $1200

PAGE 3 $800 $1000 $1300 $1500

BACK COVER $1000 $1200 $1500 $1800


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TAB UNDER 100M 200M 300M 400M PAGES 100M 200M 300M 400M 500M 8....................$89.00........$75.00..........$60.10 ..........$57.75 ........$55.65 12 ................$99.00........$84.10..........$68.50 ..........$65.10 ........$61.95 16 ..............$106.25........$96.25..........$71.65 ..........$69.30 ........$65.10 20 ..............$109.60........$99.75..........$77.95 ..........$74.55 ........$70.35 24 ..............$114.35 ....$101.90..........$84.25 ..........$80.85 ........$76.65 28 ..............$122.40 ....$105.10..........$90.55 ..........$87.15 ........$82.95 32 ..............$124.65 ....$107.60..........$92.65 ..........$88.20 ........$84.00 36 ..............$131.60 ....$113.05..........$96.85 ..........$93.45 ........$89.25 YEARLY PRE-PRINT CONTRACT DISCOUNTS 3 inserts................3% 6 inserts ..............8% 13 inserts ..........11% 26 inserts ..........15% 39 inserts ..........19% 52 inserts ..........21% 60 inserts ..........25% 80 inserts ..........27% CONDITIONS 1. Rates available upon request for pre-prints larger than 36 tab pages. 2. A 1-4 page mini-tab is $49.35 cpm. 3. The Marietta Daily Journal and Neighbor Newspapers will gladly accept as few as 5,000 inserts with a minimum char ge of $500. T he Cherokee Tribune will gladly accept as few as 5,000 inserts with a minimum charge of $350. 4. Pre-print rates are non-commissionable. 5. Pre-print contract applies to ROP contract fulfillment. 6. Zoned pre-prints by zip codes are available for Neighbor Newspapers only. 7. Reservation deadline is 7 days prior to the date of publication. 8. The Marietta Daily Journal and Neighbor Newspapers acc ept only those inserts which are printed on 60 lb. or heavier stock. The minimum insert size is 5-1/2” x 8-1/2” and the maximum size is 11” x 10.5”. 9. All inserts are to be shipped prepaid to the Marietta Daily Journal 560 Glover St. Marietta, GA 30060 10. Receiving hours are 8:30 a.m. to 4:00 p.m., Monday through Friday.

PRINT & DELIVER

INSERT & PRINT/DELIVER

PRE-PRINTED INSERT RATES

Single Sheet 8.5 x 11 inches 70lb Bright White Gloss Coated or 75lb Bright White Uncoated Stock Prices include 4 Color on Both Sides, NO Discount for 1 Sided Printing Prices include all Printing, Shipping, Design, and Insertion Costs. Bleeds: Add $4.00 per thousand. Folding: Add $4.00 per thousand. Perforation: Add $4.00 per thousand. Minimum Charge: $600 for single P&D order. Deadline: 2 weeks prior to insertion date. Quantity (thousands) Price (per thousand) 5,000 - 9,999 ............................................$115.00 10,000 - 19,999........................................$100.00 20,000 - 29,999 ..........................................$90.00 30,000 - 39,999 ..........................................$75.00 40,000 - 59,999 ..........................................$70.00 60,000 - 99,999 ..........................................$65.00 100,000 - 149,999 ....................................$60.00 150,000+......................................................$55.00 For siz es lar ger than 8.5 x 11, individual price quote.

call y our sales r epresentative f or

SINGLE SHEETS 1 - 4 PAGES $49.35 PER 1000 MINIMUM 500

2011•31


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UNIT 1: MARIETTA DAILY JOURNAL

Cobb County....................All Zips ...................... 16,400 available broken out on separate sheet

MDJ Total ................................................16,400

UNIT 21: NORTH COBB

Acworth ............................30101 .......................... 8,650 Kennesaw..........................30144 .......................... 7,500 Kennesaw..........................30152 .......................... 7,050 North Cobb Total ....................................23,200

UNIT 3: EAST COBB

CIRCULATION BY

East Cobb ..........................30062 ........................ 13,850 East Cobb ..........................30066 ........................ 12,900 East Cobb ..........................30067 .......................... 4,100 East Cobb ..........................30068 .......................... 9,550 East Cobb ..........................30075 .......................... 3,050 East Cobb Total ........................................43,450

UNIT 4: SMYRNA

Smyrna ..............................30080 .......................... 4,250 Smyrna ..............................30082 .......................... 4,850 Smyrna Total ..............................................9,100

UNIT 5: SOUTH COBB

Austell ................................30106/30168..............6,700 Mableton ..........................30126 .......................... 6,650 Powder Springs ..............30127 ........................ 10,475 South Cobb Total ....................................23,825

UNIT 6: DOUGLAS

Lithia Springs ..................30122 .......................... 4,100 Douglasville ....................30134 .......................... 4,950 Douglasville ....................30135 ........................ 11,775 Winston ............................30187 .......................... 1,650 Douglas Total ..........................................22,475

UNIT 7: PAULDING

Dallas ..................................30132 .......................... 6,525 Hiram..................................30141 .......................... 6,550 Dallas ..................................30157 ........................ 10,775 Paulding Total..........................................23,850

UNIT 8: NORTH DEKALB

Dunwoody........................30338 .......................... 6,650 Atlanta................................30319 .......................... 5,250 Dunwoody........................30360............................1,300 Dunwoody Total ......................................13,200 Chamblee..........................30341 .......................... 4,925 Doraville ............................30340 .......................... 3,300 Doraville ............................30360 .............................. 575 Chamblee/Doraville Total ........................8,800 North DeKalb Total..................................22,000

UNIT 9: MID DEKALB

Stone Mountain..............30083 .......................... 9,300 Stone Mountain..............30087 .......................... 5,200 Stone Mountain..............30088 .......................... 7,750 Tucker ................................30084 .......................... 6,275 Decatur ..............................30030 .......................... 6,025 Decatur ..............................30033 .......................... 6,350 Atlanta................................30307 .......................... 1,200 Atlanta................................30329 .......................... 1,875 Atlanta................................30345 .......................... 4,725 Mid DeKalb Total ....................................48,700

Johns Creek......................30005 .......................... 1,980 Johns Creek......................30022 .......................... 9,270 Johns Creek......................30097 .......................... 4,000 Johns Creek Total ....................................15,250 North Fulton Total ..................................47,225

UNIT 13: NORTHSIDE ATLANTA

Sandy Springs..................30328 .......................... 6,200 Sandy Springs..................30350 .......................... 3,950 Sandy Springs Total ................................10,150 Northside ..........................30305 .......................... 3,700 Northside ..........................30309............................1,950 Northside ..........................30318 .......................... 1,550 Northside ..........................30319 .............................. 400 Northside ..........................30324 .............................. 200 Northside ..........................30327 .......................... 6,450 Northside ..........................30342 .......................... 3,950 Northside Total........................................18,200 Vinings ..............................30339 .......................... 1,400 Northside/Vinings Total..........................19,410 Northside Atlanta Total ..........................29,750

UNIT 14: SOUTH FULTON

East Point ..........................30331 .......................... 1,500 East Point ..........................30344 .......................... 7,700 College Park ....................30337 .......................... 1,000 College Park ....................30349 .......................... 6,500 Hapeville ..........................30354 .......................... 2,000 Fairburn ............................30213 .......................... 3,000 Union City ........................30291 .......................... 1,550 Palmetto............................30268 .......................... 1,000 South Fulton Total ..................................24,250

UNIT 15: CLAYTON

Jonesboro ........................30238 .......................... 6,100 Rex ......................................30273 .......................... 4,800 Clayton Total............................................10,900

UNIT 16: FAYETTE

Fayetteville ......................30214 .......................... 6,500 Fayetteville ......................30215 .......................... 2,000 Peachtree City ................30269 .......................... 6,500 Fayette Total ............................................15,000

UNIT 17: HENRY

Stockbridge......................30281 .......................... 8,500 McDonough ....................30252 .......................... 7,000 Henry Total ..............................................15,500

UNIT 18: BARTOW

Cartersville........................30120 .......................... 8,950 Cartersville........................30121 .......................... 3,900 Acworth ............................30102 .............................. 750 Acworth ............................30103 .......................... 1,425 Bartow Total ............................................15,025

UNIT 22: CHEROKEE TRIBUNE & PLUS

Cherokee Tribune .......... All Zips ...................... 5,400 PLUS....................................30188 .......................... 5,000 PLUS....................................30189 .......................... 5,000 Cherokee Tribune/PLUS Total ................15,400

UNIT 12: NORTH FULTON

Roswell ..............................30075 ........................ 12,750 Roswell ..............................30076 .......................... 6,400 Roswell Total............................................19,150 Milton ................................30004 .......................... 2,875 Alpharetta ........................30004 .......................... 5,400 Alpharetta ........................30005 .......................... 2,000 Alpharetta ........................30022 .......................... 2,550 Alpharetta/Milton Total ..........................12,825

32•2011

NETWORK TOTAL 406,050 Actual circulation numbers as of 01/01/11


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PUBLICATION

FORMAT

PRODUCT

PUBLISHED DATE

AD DEADLINE

CHEROKEE LIFE - JAN / FEB 2011

MAGAZINE

SUNDAY TCT

1/09/2011

11/19/2010

COBB LIFE - JAN / FEB 2011

MAGAZINE

SUNDAY MDJ

1/09/2011

12/10/2010

COBB YEAR IN REVIEW

NEWSPRINT

SUNDAY MDJ

1/01/2011

12/28/2011

2011 COBB BRIDAL GUIDE

MAGAZINE

SUNDAY MDJ

2/06/2011

1/10/2011

DUNWOODY - SANDY SPRINGS

MAGAZINE

DU / SS NNI

2/9/2011

1/12/2011

LOCKHEED 60TH CELEBRATION

TABLOID - COLOR - NEWS

SUNDAY MDJ

3/06/2011

1/28/2011

TCT PROGRESS EDITION

NEWSPRINT

SUNDAY TCT

2/27/2011

2/09/2011

MDJ PROGRESS EDITON

NEWSPRINT

SUNDAY MDJ

2/27/2011

2/09/2011

CHEROKEE LIFE - MAR / APR 2011 MAGAZINE

SUNDAY MDJ

3/06/2011

2/01/2011

COBB LIFE - MAR 2011

MAGAZINE

SUNDAY MDJ

3/06/2011

2/04/2011

COBB LIFE - APRIL 2011

MAGAZINE

SUNDAY MDJ

4/03/2011

03/09/2011

CHEROKEE LIFE - MAY / JUNE 2011 MAGAZINE

SUNDAY TCT

5/01/2011

3/29/2011

COBB LIFE - MAY 2011

MAGAZINE

SUNDAY MDJ

5/01/2011

4/05/2011

DUNWOODY - SANDY SPRINGS

MAGAZINE

DU / SS NNI

5/11/2011

4/08/2011

COBB LIFE - JUNE/ JULY 2011

MAGAZINE

SUNDAY MDJ

6/05/2011

5/06/2011

CHEROKEE LIFE - JUL / AUG 2011

MAGAZINE

SUNDAY TCT

7/10/2011

6/10/2011

FACTBOOK

TABLOID - COLOR - NEWS

SUNDAY MDJ

7/31/2011

6/27/2011

COBB LIFE - AUG/SEPT 2011

MAGAZINE

SUNDAY MDJ

8/07/2011

7/12/2011

DUNWOODY - SANDY SPRINGS

MAGAZINE

DU / SS NNI

8/17/2011

7/15/2011

FOOTBALL KICK-OFF 2011

TABLOID

SUNDAYMDJ&TCT 8/21/2011

8/12/2011

CHEROKEE LIFE - SEPT / OCT 2011 MAGAZINE

SUNDAY TCT

9/11/2011

8/12/2011

SANDY SPRINGS FESTIVAL

TABLOID - NEWSPRINT

NS, EC, RO, DU

9/14/2011

9/09/2011

CHEROKEE RIVERFEST

TABLOID - NEWSPRINT

SUNDAY TCT

9/22/2011

9/15/2011

COBB LIFE - OCT 2011

MAGAZINE

SUNDAY MDJ

10/02/2011

9/02/2011

CHEROKEE LIFE - NOV / DEC 2011 MAGAZINE

SUNDAY TCT

11/06/2011

9/30/2011

COBB LIFE - NOV 2011

MAGAZINE

SUNDAY MDJ

11/06/2011

10/07/2011

DUNWOODY - SANDY SPRINGS

MAGAZINE

DU / SS NNI

11/09/2011

10/06/2011

COBB LIFE - DEC 2011

MAGAZINE

SUNDAY MDJ

12/04/2011

11/08/2011

SPECIAL SECTIONS

2011 SPECIAL SECTION CALENDAR AND DEADLINES

2011•33


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LOCKHEED MARTIN:

Celebrating 60 Years

Lockheed Martin Aeronautics Company, a vital part of Cobb’s identity is celebrating its 60th anniversary this year. The company has been a strong corporate citizen, an engine of economic growth and job creation and a vital part of our national defense. Its presence in Cobb County the last six decades has changed the business landscape of the area. It currently employs about 8,000 w orkers and occupies r oughly 900 acres adjacent to Dobbins Air Force Reserve Base. To mark this important event, the Marietta Daily Journal will be publishing a special commemorative issue. The issue will feature a variety of engaging articles, photographs, facts and graphics. The history of the plant, its leaders and the mighty aircraft, such as the C-130 Hercules, C-5 Galaxy and F-22 Raptor, will be profiled. This issue will celebrate a Cobb company whose influence and accomplishments have stretched around the globe.

affluent readers, long shelf life This commemorative issue will feature full-color on every page printed on heavy bright-white paper and a glossy wrap-around cover. Inserted into the March 6 edition of The Marietta Daily Journal, this special sec tion will be delivered to some of the most desir able demographics in the metr o Atlanta area. It will also be a vailable for purchase at hundreds of locations throughout the county. Presented as a colorful tabloid on high-quality paper,

LOCKHEED

this product will have a long shelf life.

34•2011

advertising information Show suppor t for one of the ar ea’s most influential

special occasion. Call your sales representative today

companies while tar geting some of G eorgia’s most

to find out how you can be a part of Lockheed Martin:

desirable consumers. We have special ad rates to help

Celebrating 60 Years!

stretch y our adv ertising dollars t o c elebrate this


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Wedding Guide special section Weddings remain one of the most significant ev ents in a family ’s history. While today’s weddings are as sentimental and romantic as always, they can also be more involved and costly than before. The Marietta Daily Journal will publish Brides 2011 on February 6, 2011. This vibrant, informative special section will feature stories and information designed to help readers plan the per fect wedding. From selecting rings to choosing the perfect go wn, fr om beautiful c eremony locations t o r omantic honeymoon destinations, from delicious menus to festive entertainment, Brides 2011 will have it all.

affluent readers, long shelf life Inserted exclusively in the February 6, 2011 edition of the Marietta Daily Journal, Brides 2011 will be delivered to some of the most desirable demographics in the Atlanta metro area. Plus, the popular magazine format will ensure a long shelf life.

advertising information format:

Magazine

publish date:

Sunday, February 6, 2011

deadline to reserve space:

January 7, 2011 45•2011 2011•35


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A MUST-HAVE GUIDE TO COBB COUNTY Coming Sunday, February 27, Cobb County’s 2011 P rogress Edition. The Marietta Daily Journal’s annual look at the stat e of affairs in Cobb County for the past year.

EIGHT SECTIONS CREATE TARGET MARKETING

MDJ PROGRESS

Featuring the issues that fac e C obb C ounty t oday, adv ertisers can choose premium placement in sec tions that would be of par ticular interest to their customers. The eight special sections - Growth, Business & Technology, Real Estate, Education, Cities & Counties, Health & Fitness, Art & Entertainment and Sports & Recreation provide a great opportunity to target your message to readers in any or all of the sections.

PROGRESS 2011 – ADDED VALUE

This y ear’s eight sec tion C obb P rogress 2011 will ha ve each page uploaded ont o our w ebsite, www.mdjonline.com, and will be available until the 2012 edition prints.

HOT MARKET

The Progress Edition will gr eatly enhance the alr eady hefty Sunday package on February 27 in the Marietta Daily Journal. Your advertising efforts can result in an increase in sales. Cobb County is one of the most affluent markets in the metro Atlanta area. The Marietta Daily Journal readers are among the most desirable demographics in the nation.

SUPPORT ADVERTISING

Advertisers will also benefit from the Marietta Daily Journal promotion of the 2011 P rogress E dition including newspaper and point of purchase promos in hundreds of locations across Cobb County.

36•2011

THE 2011 PROGRESS EDITION Publish Date: Sunday, February 27, 2011 Deadline to Reserve Ad Space: Wednesday, February 9, 2011 Format: Broadsheet - Eight Special Feature Sections Rate: $26.45 per column inch (or earned rate)


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TCT PROGRESS

A MUST-HAVE GUIDE TO CHEROKEE COUNTY

Coming Sunda y, F ebruary 27, Cher okee C ounty’s 2011 P rogress Edition. The Cherokee Tribune annual look at the stat e of affairs in Cherokee County for the past year.

TWO SECTIONS CREATE TARGET MARKETING

Featuring the issues that face Cherokee County today, advertisers can choose premium placement in sec tions that w ould be of par ticular interest to their customers.

PROGRESS 2011 – ADDED VALUE

This year’s two section Cherokee Progress 2011 will ha ve each page uploaded onto our website, www.cherokeetribune.com, and will be available until the 2012 edition prints.

HOT MARKET

The Progress Edition will gr eatly enhance the alr eady hefty Sunday package on F ebruary 27 in the Cher okee Tribune. Your adv ertising efforts can result in an increase in sales. Cherokee County is one of the most affluent markets in the metro Atlanta area. The Cherokee Tribune readers are among the most desirable demographics in the nation.

SUPPORT ADVERTISING

Advertisers will also benefit from the Cherokee Tribune promotion of the 2011 Progress Edition including newspaper and point of purchase promos in hundreds of locations across Cherokee County.

THE 2010 PROGRESS EDITION Publish Date: Sunday, February 27, 2011 Deadline to Reserve Ad Space: Wednesday, February 9, 2011 Format: Broadsheet - Two Special Feature Sections Rate: $16.70 per column inch (or earned rate)

2011•37


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TAKE ADVANTAGE OF YOUR ADVERTISING DOLLARS! This year’s Factbook 2011 will enable thousands of r eaders to celebrate the best of C obb County and stay current with the latest information about the area they live in. It includes special facts and figures on local governments, public safety, education, recreational facilities, medical community, music and much more. It will contain eight, indexed sections: Business, Government, Community, Education, Arts & Entertainment, Health, Parks and Recreation, and Real Estate.

FACTBOOK 2011 ENJOYS STRONG RETENTION THROUGHOUT THE YEAR! Factbook 2011 is an a ward-winning source of inf ormation to thousands of r eaders for an entir e year on the M arietta Daily Journal’s website, www.mdjonline.com. It is also used as a r esource by local realtors to help new families relocating to Cobb County. It’s a simple and efficient way for advertisers to send their message to this very desirable demographic.

FACTBOOK 2011 WILL HAVE COLOR ON EVERY PAGE! Factbook is published in a tabloid f ormat with an 70-lb. gloss stock for the cover. Process color is available on all inside pa ges! Talk t o y our sales r epresentative about c olor and siz e pricing inf ormation so that y ou don ’t miss out on this ex citing opportunity to reach Cobb County residents.

PUBLICATION DATE: SUNDAY, JULY 31, 2011

MDJ

DEADLINE FOR SPACE RESERVATION: FRIDAY, JUNE 27, 2011

To learn more this much anticipated advertising supplement call one of our Cobb County Retail Advertising experts today! 38•2011

770-428-9411


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WHAT IS THE 2011 FOOTBALL PREVIEW?

Features all 21 Cobb High School Football Teams and 6 Cherokee High School Football Teams and also includes team rosters, schedules, player spotlights, coach profiles and much more!

TAKE ADVANTAGE OF YOUR ADVERTISING DOLLARS!

PUBLICATION DATE: SUNDAY, AUGUST 21, 2011 Deadline to Reserve Advertising Space is Tuesday, August 9, 2011

The 2011 KickOff High School Football Preview Section will be inserted in to the Sunday, August 21st edition of the Marietta Daily Journal and Cherokee Tribune Produce the results you want by making us part of your marketing plan.

770-428-9411 Ask for our Advertising Department and one of our Cobb County Advertising experts will be happy to assist you in handling all of your advertising needs.

FOOTBALL

And Show Your Team Spirit! Advertise your business in this much anticipated special section and reach the very desirable demographic of Cobb & Cherokee County Residents!

2011•39


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The Cherokee Tribune will commemorate the 26th Annual Riverfest presented by the Service League of Cherokee County with a special tabloid insert to be published on Thursday, September 23, 2011. This tabloid will feature information on the two-day arts and cr afts f estival, which dr aws mor e than 25,000 visitors and 200 v endors from all o ver the region. The tabloid will include a map of the festival, entertainment schedules, concessions, recognition of community sponsors, activities and more. Each year, Riverfest serves as the major fund-r aising effort for the non-profit league and c ould not be made possible without the suppor t of local businesses and v olunteers. Monies r aised through the two-day festival go directly to the needy children of Cherokee County to purchase everything from a pair of glasses to shoes.

SPECIAL SECTIONS

The Cherokee Tribune is a pr oud sponsor of Riverfest 2011 and invites you to show your support of the Service League of Cherokee County at the festival held at Boling Park, September 25 & 26, in Canton. We also invite you to take part in this special advertising opportunity.

2011 RIVERFEST Publish Date: Thursday, September 23, 2011 Deadline to Reserve Ad Space: Wednesday, September 15, 2011 Format: Tabloid Rates: Full Page - $500 Half Page - $250 1/4 Page - $150 1/6 Page - $100 Call TODAY! (770) 795-3068 or Email Kim Fowler ~ kfowler@cherokeetribune.com

It’s about time for the 26th annual Sandy Springs Festival and all the fun that comes with it.

The dates for the weekend Festival are Saturday and Sunday, September 17 and 18, 2011. It is the largest, most popular event in the ar ea. O ver twenty thousand guests are expected this year!

40•2011

The Guide is a pull-out Special Section inserted into the Sandy Springs, Nor thside/Buckhead, Vinings, East C obb, Rosw ell, Dunwoody, Neighbor Newspapers reaching more than 70,000 single-family homes on the Wednesday prior t o the E vent (September 14, 2011). The Guides will also be available at the Festival itself.

2011 SANDY SPRINGS FESTIVAL Publish Date: Wednesday, September 14, 2011 Deadline to Reserve Ad Space: Friday, September 9, 2011 Format: Tabloid Rates: Full Page - $1,589 Half Page - $859 1/4 Page - $439 1/6 Page - $229 Back Cover (free color) - $1,800 Color Rates Available Call TODAY! (404)-256-3100 or Email Dawne Edge ~ dedge@neighbornewspapers.com


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Our life and st yle magazines continue to set the bar f or excellence in suburban A tlanta. Each of our magazines is published on glossy , high-qualit y paper which pr ovides a full-c olor, long-shelf lif e product for our readers and advertisers. Our flagship magazine, Cobb Life is celebrating its sixth year of publication this year. Though it began as a six-times-a-year magazine, demand from readers and advertisers raised our annual to nine times a year and reaches more than 30,000 readers an issue. Cherokee Life serving Cherokee County is published six times a year and reaches over 20,000 readers. Our Sandy Springs/Dunwoody Life magazine is published quar terly and reaches over 30,000 readers. Our magazines focus on a spectrum of lifestyle features, including food and dining, home and garden, style and fashion, culture and features on dynamic personalities. In the past several years, dozens upon dozens of high pr ofile personalities have selected our magazines as publications t o be featured in, including Oscar Award winners, NBA All-Stars, Grammy-award winning musicians, fashion ic ons, NFL players and many, many more. For the highest quality of editorial excellence reaching the Atlanta area’s most desirable communities, you simply can’t get any better than Cobb Life, Cherokee Life and Sandy Springs/Dunwoody Life.

41•2011


12/28/2010

COBB LIFE

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ADVERTISING RATES PER EDITION COST, ALL POSITIONS FULL COLOR Full Page 2/3 Page 1/2 Page 1/3 Page 1/4 Page 1/6 Page

1x 3000 2180 1710 1250 940 775

3x 2500 1775 1450 1050 810 650

6x 2400 1680 1350 980 710 600

9x 2300 1600 1275 900 650 550

1x SOLD 3600

3x SOLD 3100

6x SOLD 2900

9x SOLD 2800

SOL 3200

D

SOL 2900

D

SOLD 2800

SOLD 2600

2600

PREMIUM POSITIONS

42•2011

Outside Back Cover Inside Front Cover Inside Back Cover Centerfold

3100

2850

2750

8000

6800

6200

6000

Page 3

SOLD 3100

SOLD 2600

SOLD 2500

SOLD

All open rates are fully commissionable (15%) to recognized agencies provided full agency services are performed and payment t erms ar e met . F ull agenc y services include: 1. submission of camera ready work 2. submission of written insertion order 3. guaranteed payment by the 15th of the following month 4. signed advertising agency recognition agreement

2400

Page 5

SOLD 3050

SOLD 2550

SOLD 2450

SOLD

Page 7

SOLD 3000

SOLD 2500

SOLD 2400

2300 SOLD

2350 RATES EFFECTIVE THROUGH DECEMBER 2011


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9 ISSUES PER YEAR - 33,500 TOTAL CIRCULATION

COBB LIFE

COBB LIFE DISTRIBUTION – COBB COUNTY ZIP 30008 30060 30062 30064 30066 30067 30068 30075 30080 30082 30101 30102 30106 30126 30127 30132 30141 30144 30152 30168 30188 30189 30339 misc TOTAL DISTRIBUTION

TOTAL 1031 2235 2980 4784 3096 1600 2464 737 1260 1473 2139 391 381 642 1425 71 120 2411 2804 104 229 139 852 132 33,500

SUNDAY MARIETTA DAILY JOURNAL(NET)

16,400

DIRECT MAILED TO NON-SUBSCRIBERS

5,700

ALL 21 PUBLIX LOCATIONS IN COBB COUNTY

6,300

SELECT BUSINESS LOCATIONS, LAW OFFICES, BANKS, DOCTOR’S OFFICES

5,100

TOTAL DISTRIBUTION

33,500

43•2011


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For over six years, Cobb residents have turned to one lifestyle magazine – Cobb Life. The most talkedabout, hottest life and st yle publication in the ar ea has bec ome the c ounty’s number one lif estyle magazine since its launch in 2005. Now published nine times a y ear, each issue of C obb Lif e is pack ed with a t on of gr eat c ontent, including f eatures on dynamic personalities , f ood and dining , home and gar den, ar ts and cultur e, fashion, society news and much, much more. Just a few of our highlights in the past six years have included interviews with Food Network Star Alton Brown, Tennis sensation M elanie Oudin, Music icons Third Day, Atlanta Hawks All-Star Al Hor ford and renowned artist Thomas Arvid. The magazine generally averages 100 pages and is delivered to the most-choice demographics in Cobb County: 16,400 are delivered to Marietta Daily Journal subscribers inserted into the Sunday newspaper, 5,700 are direct-mailed to exclusive high-end homeowners and 11,400 are placed in high-traffic sites in Cobb, including all Publix grocery stores in Cobb, restaurants and doctors’ and lawyers’ offices.

2011 PRODUCTION SCHEDULE PUB DATE

ISSUE JANUARY/FEBRUARY MARCH

JANUARY 9, 2011 MARCH 6, 2011

APRIL

APRIL 3, 2011

MAY

MAY 1, 2011

JUNE/JULY

JUNE 5, 2011

DEADLINE DECEMBER 10, 2011 FEBRUARY 4, 2011 MARCH 9, 2011 APRIL 5, 2011 MAY 6, 2011

AUGUST/SEPTEMBER

AUGUST 7, 2011

JULY 12, 2011

OCTOBER

OCTOBER 2, 2011

SEPTEMBER 2, 2011

NOVEMBER

NOVEMBER 6, 2011

OCTOBER 7, 2011

DECEMBER

DECEMBER 4, 2011

NOVEMBER 8, 2011

2011 EDITORIAL CALENDAR JANUARY/FEBRUARY 2011

COBB LIFE

THEME/CENTERPIECE: Our annual Best Of issue This popular issue c ontains a massiv e list of our winners as voted on by our readers. This is always a very popular issue with the community. HOME: Before and After in the Life of a House. We follow the refurbishing and the history of a 19th century home that has survived everything from the Civil War to suburban sprawl. PULSE: 23 years ago, Joe Corley Karate started in Marietta. From a humble dojo t o a world class facilit y, Corley has grown his business while c ontinuing t o gr ow his r eputation on the international stage. MARCH 2011 THEME/CENTERPIECE: 20 Rising Stars Under 40: Our annual feature profiles the best and bright est up and c omers in the county. BONUS SECTION: The Marietta Show House of Ar t & D esign makes its debut this y ear. This special sec tion focuses on the home and the designers and ar tists who are contributing to this event to benefit the Cobb arts community. APRIL 2011 THEME/CENTERPIECE: HOME AND GARDEN This sec tion features a v ariety of ar ticles that f ocus on ev erything fr om water features to do-it-yourself projects to hot paint trends. A must for advertisers gearing up for the spring. PULSE: New golf accessories on the scene for the year. MAY 2011 THEME/CENTERPIECE: An interview with an Atlanta Brave.

44•2010

SPICE: Mother’s Day is here. Here is a look at some of C obb’s best brunches.

JUNE/JULY 2011 THEME/CENTERPIECE: Eating globally here in Cobb County. This f ood themed issue f ocuses on par ticular cit y and nationality themed r estaurants and dishes her e. Examples include Best P hilly Cheese st eak, most authentic NY P izza, where to get real Jamaican food, etc. PULSE: Acupuncture. Does it work? We go under the needle to find out. AUGUST/SEPTEMBER 2011 THEME/CENTERPIECE: Cobb residents and their pets. Unique pets? Great pet stories? Pet stores? We’ve got it covered. Cobb hardware: A picture story. This Marietta stalwart has just about ev erything y ou c ould need in a classic har dware environment. We tak e a look at the int eresting people and items that live there. OCTOBER 2011 THEME/CENTERPIECE: Favorite F all tr aditions. F rom apple picking t o f ootball memories t o cr eative Hallo ween ideas , we’ve got your autumn covered. Feature I: Motorcycle clubs. More than you think, these clubs offer ev erything fr om BMW c ycles t o highline Harley Davidsons. NOVEMBER 2011 THEME/CENTERPIECE: Thanksgiving themed issue. Feature I: Our annual gift guide features great gifts from local retailers. DECEMBER 2011 THEME/CENTERPIECE: Our Holiday issue features everything from Christmas t o New Year’s, including tips f or par ents, decorating tips, food for the special day and much, much more.


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CHEROKEE LIFE 2011 PRODUCTION SCHEDULE PUB DATE

ISSUE JANUARY/FEBRUARY

DEADLINE

JANUARY 9, 2011

MARCH/APRIL

MARCH 6, 2011 MAY 1, 2011

MAY/JUNE JULY/AUGUST

NOVEMBER 19, 2010 FEBRUARY 1, 2011 MARCH 29, 2011 JUNE 6, 2011

JULY 5, 2011

SEPTEMBER/OCTOBER

SEPTEMBER 11, 2011

AUGUST 12, 2011

NOVEMBER/DECEMBER

NOVEMBER 6, 2011

SEPTEMBER 30, 2011

ADVERTISING RATES PER EDITION COST, ALL POSITIONS FULL COLOR Full Page 2/3 Page 1/2 Page 1/3 Page 1/4 Page 1/6 Page

1x 2000 1500 1100 1100 900 800

3x 1900 1400 1000 1000 800 700

6x 1800 1300 900 900 700 600

1x

3x

6x

2600

2500

2400

2400 SOLD

2300 SOLD

2200 SOLD

2200 4800

2100 4700

2000 4600

PREMIUM POSITIONS Outside Back Cover Inside Front Cover Inside Back Cover Centerfold Page 3

2200 SOLD

2100 SOLD

2000 SOLD

Page 5

2000 SOLD

1900 SOLD

1800 SOLD

Page 7

2000 SOLD

1900 SOLD

1800 SOLD

All open rates are fully commissionable (15%) to recognized agencies provided full agency services are performed and payment t erms ar e met . F ull agenc y services include: 1. submission of camera ready work 2. submission of written insertion order 3. guaranteed payment by the 15th of the following month 4. signed advertising agency recognition agreement

RATES EFFECTIVE THROUGH DECEMBER 2010

45•2011


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6 ISSUES PER YEAR - 23,500 TOTAL CIRCULATION

CHEROKEE LIFE

CHEROKEE LIFE DISTRIBUTION – CHEROKEE COUNTY

46•2011

ZIP 30004 30102 30107 30114 30115 30183 30184 30188 30189 misc TOTAL DISTRIBUTION

TOTAL 92 178 977 6887 3654 997 91 5391 5107 136 23,500

SUNDAY CHEROKEE TRIBUNE (NET)

5,400

DIRECT MAILED TO NON-SUBSCRIBERS

10,000

ALL 8 PUBLIX LOCATIONS IN CHEROKEE

2,900

SELECT BUSINESS LOCATIONS, LAW OFFICES, BANKS, DOCTORS’ OFFICES

5,200

TOTAL DISTRIBUTION

23,500


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CHEROKEE LIFE

As Cher okee C ounty c ontinues t o gr ow, so does int erest in Cher okee Lif e. Launched six y ears ago , Cherokee Lif e has established itself as the number one lif estyle magazine in the ar ea. Each issues features a v ariety of ex clusive local c ontent including f eatures on fashion, dining, home and gar den, interviews with dynamic personalities and much, much mor e. Past issues ha ve included f eatures like interviews with LOST star and Hollywood hero Josh Holloway, Country Superstar Mark Willis and HGTV’s Christina Ray. Cherokee Life is published six times a y ear and is deliv ered to more than 15,500 homes , including all 8 Publix locations, select business locations, lawyers, doctors, banks having a total distribution of mor e than 23,500 Cherokee county residents.

2011 EDITORIAL CALENDAR JANUARY/FEBRUARY 2011 THEME/CENTERPIECE: Our annual Best Of issue This popular issue c ontains a massiv e list of our winners as voted on by our readers. This is always a very popular issue with the community. SPICE: Who has got the best chili in Cher okee? We look at restaurants and residents for their fave recipes of this wint er treat. MARCH/APRIL 2011 THEME/CENTERPIECE: Our Home and G arden themed issue

leads off with a feature on Sweetwater Growers in Canton. The company has a h ydroponic farm and mak es and infused oils and other specialty items. PHOTO ESSAY: Signposts/vintage sign photo story. Cherokee County has a bevy of historical signs and intriguing landmarks. We take a photo trip down memory lane. MAY/JUNE 2011 23 THINGS TO DO IN CHEROKEE: Just in time for summer we reveal our list of ac tivities to do in Cherokee. This section was a hit in our Cobb Life magazine in 2010 JULY/AUGUST 2011 EATING THE WORLD IN CHEROKEE: This food themed issue focuses on particular city and nationality themed restaurants and dishes her e. Examples include Best P hilly Cheese st eak, most authentic NY Pizza, where to get real Jamaican food, etc. FEATURE I: Wildcat on a wing. This unique arts place has everything from junkyard art to original creations by local artists. SEPTEMBER /OCTOBER 2011 THEME/CENTERPIECE: Cherokee r esidents and their pets . Unique pets? Great pet stories? Pet stores? We’ve got it c overed. NOVEMBER/DECEMBER 2011 THEME/CENTERPIECE: Our Holiday issue features everything from Christmas to New Year’s, including tips for parents, decorating tips, food for the special day and much, much more. FEATURE I: Our annual gift guide features great gifts from local retailers.

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SANDYSPRINGS/ DUNWOODY LIFE

2011 EDITORIAL CALENDAR

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SPRING 2011: A feature on Veronica’s Attic, a unique boutique with a great story. Brooklyn Café in Sandy Springs. Inside this exciting restaurant with dynamic food. SUMMER 2011: Our Home and Garden themed issue.

Young Chefs Academy of Sandy Springs. FALL 2011: Inside one of the area’s greatest treasures – The Huntcliff Equestrian Center. Fall dishes. WINTER 2011: Holiday themed issue. Our annual gift guide

ADVERTISING RATES PER EDITION COST, ALL POSITIONS FULL COLOR Full Page 2/3 Page 1/2 Page 1/3 Page 1/4 Page 1/6 Page

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1x

2x

4x

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2100 SOLD

PREMIUM POSITIONS Outside Back Cover Inside Front Cover Inside Back Cover Centerfold

2100 SOLD

2000 SOLD

1900 SOLD

1950 4500

1850 4100

1750 3900

Page 3

2100 SOLD

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1900

1800

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1900

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1700

All open rates are fully commissionable (15%) to recognized agencies provided full agency services are performed and payment t erms ar e met . F ull agenc y services include: 1. submission of camera ready work 2. submission of written insertion order 3. guaranteed payment by the 15th of the following month 4. signed advertising agency recognition agreement

RATES EFFECTIVE THROUGH DECEMBER 2012


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SANDYSPRINGS/ DUNWOODY LIFE

Serving suburban Atlanta’s stylish northside, Sandy Springs/Dunwoody Life magazine covers the events, activities and the people that mak e this area one of the most c oveted communities in the Southeast. Published quar terly the magazine f eatures the best in dining , fashion, homes , cultur e and the personalities that make this area unique. We’ve featured several interviews with high profile personalities during our tenure, including NBA Star M att Harpring, Atlanta Sports Council President Gary Stokan, TV legend Jon Schneider and more.

4 ISSUES PER YEAR - 28,300 TOTAL CIRCULATION

SANDY SPRINGS/ DUNWOODY LIFE DISTRIBUTION – FULTON, DEKALB, & COBB COUNTIES ZIP

TOTAL

DUNWOODY LIFE 30319 30338 30360 TOTAL DUNWOODY

5600 7600 1300 14,500

SANDY SPRINGS LIFE 30328 30342 30350

7450 750 4300

TOTAL SANDY SPRINGS

12,500

TOTAL DISTRIBUTION

27,000

2011 PRODUCTION SCHEDULE PUB DATE

ISSUE FEBRUARY/MARCH/APRIL MAY/JUNE/JULY AUGUST/SEPTEMBER/OCTOBER NOVEMBER/DECEMBER/JANUARY

FEBRUARY 9, 2011

DEADLINE JANUARY 12, 2011

MAY 11, 2011

APRIL 8, 2011

AUGUST 17, 2011

JULY 15, 2011

NOVEMBER 9, 2011

OCTOBER 6, 2011

DUNWOODY NEIGHBOR

13,200

SANDY SPRINGS NEIGHBOR

10,150

5 PUBLIX LOCATIONS

2,050

SELECT BUSINESS LOCATIONS, LAW OFFICES, BANKS, DOCTOR’S OFFICES

1,600

TOTAL DISTRIBUTION

27,000

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MAGAZINE MECHANICAL REQUIREMENTS MEDIA REQUIREMENTS: We accept the following types of media that are compatible with the PC platform: CDs, Emails, and FTP uploads. PROOFS: All ads must be acc ompanied by a proof. Color proofs must accompany color ads. ACCEPTABLE FORMATS: • PC Platform • QuarkXPress (version 4.11 to 6.0) • Adobe Illustrator (version 9 to 11) • Adobe Photoshop (version 7.0 to CS2) • High Resolution Acrobat PDFs (at least 400 dpi) • All photos and files should be capable of being printed at 300 dpi • FTP downloads: Call for FTP address and download information or email mdjart@mdjonline.com

Full Page

1/3 Vertical

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MAGAZINE

AD SIZES: Non-Bleed

Quarter Page

50•2011

MAGAZINE SIZE: TRIM SIZE: 8 1/8” x 10 7/8” Bleed Size: 8 1/4” x 11 1/8”

1/6 Horizontal

Full Page

7 1/8” x 10”

2/3 Page

4 11/16” x 9 3/4”

1/2 Horizontal

7 1/8” x 4 3/4”

1/2 Vertical

4 11/16” x 7 1/4”

1/3 Square

4 11/16” x 4 3/4”

1/3 Vertical

2 1/4” x 9 3/4”

1/4 Page

3 5/8” x 4 7/8”

1/6 Vertical

2 1/4” x 4 3/4”

1/6 Horizontal

4 11/16” x 2 1/4”

Bleed 8 1/4” x 11 1/8”

2/3 Page

1/6 Vertical

1/3 Page Square

SHIPPING INSTRUCTIONS Please send all ad materials to: Cobb Life Magazine 580 Fairground Street Marietta, GA 30060 For questions or information call: 770.428.9411 ext 454 or email mdjart@mdjonline.com


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CHEROKEE

75

BARTOW

575

400

COBB PAULDING

75

85

DEKALB

285

Atlanta

DOUGLAS

675

FULTON

CLAYTON

85

FAYETTE

BARTOW COUNTY Bartow Neighbor COBB COUNTY Marietta Daily Journal East Cobb Neighbor Kennesaw Neighbor Acworth Neighbor Powder Springs Neighbor Mableton Neighbor Austell Neighbor Smyrna Neighbor Vinings Neighbor Cobb Life Magazine

CHEROKEE COUNTY Cherokee Tribune Cherokee Tribune Plus Cherokee Life Magazine CLAYTON COUNTY Clayton Neighbor DEKALB COUNTY Dunwoody Neighbor Chamblee Neighbor Doraville Neighbor Decatur Neighbor Tucker Neighbor Stone Mountain Neighbor Dunwoody Life Magazine

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DOUGLAS COUNTY Douglas Neighbor

PAULDING COUNTY Paulding Neighbor

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FULTON COUNTY Northside Neighbor Sandy Springs Neighbor Roswell Neighbor Johns Creek Neighbor Milton Neighbor Alpharetta Neighbor South Fulton Neighbor Sandy Springs Life Magazine

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400,000+ AUDITED WEEKLY CIRCULATION IN 10 COUNTIES

TO ADVERTISE IN ANY OR ALL OF OUR MARKET S, C ONTACT YOUR SALES REPRESENTATIVE OR C ALL WADE STEPHENS AT 770-428-9411 EXT. 500

2011•51


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MEDIA GUIDE

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Media Guide 2011