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Focus: Education/Workforce Development

August • September 2011

HSE Takes Wall Street

Academy of Finance students get a taste of the Big Apple.


HC and the New Immigration Law Four Strategies for Ethical Decisions   Stories Behind our Unique Street Names

Promising Futures of Central Indiana (formerly Hamilton Centers) presents its 5th Annual... Thursday, September 29, 2011 The Ritz Charles 12156 North Meridian Street, Carmel 6:30 to 9:30 p.m. To register, please call Michele Whelchel: 317.773.6342 or visit promisingfutures.org

Sponsorships Available!

Fine Tuned Living THE RESIDENCES at CARMEL CITY CENTER Interior Highlights • • • • • • • •

Vast Living Spaces with 1, 2, & 3 Bedroom Apartments Designer Touches Including 9’ Ceilings, Crown Molding and Pendant Accent Lighting Large Windows for Natural Light Full-size Washer and Dryer Connections Incredible Closets with Organizers Kitchens with Stainless and Granite Finishes Incredible Views Floorplans with Office/Den/Media Space

Community Highlights • • • • • •

24 Hour Health Club with Personal Trainers and Private Training Rooms E-lounge with Wireless Access and Flat Screen TV Conference Room Concierge Services Direct Access to the Monon Trail Coming Soon! Plaza-Level Shopping, Dining and Entertainment including: Divvy Restaurant, Eggshell Bistro, Mangia!, Holy Cow Cupcakes, Hubbard & Cravens, Addendum, Brides of Carmel and more!

19th Annual

Sheridan Located adjacent to The Palladium, at 720 South Rangeline Road, Suite 166 (317) 428-5135

Open Daily • www.carmelcitycenter.com

Sat., Oct. 1, 9 am - 6 pm Sun., Oct. 2, 11 am - 4 pm Biddle Memorial Park Intersection SR 38 & 47 Beers & Jessop's Carnival, Classic Car Show, Great Pumpkin Chuck, Corn Hole Tournament, Motorcycle Drive-in, Entertainment both days, Craft & Food Vendors, Kiddle Tractor Pull, On display a steel beam from the 911 attack on the New York Twin Towers

Hamilton County Business Magazine/August • September 2011




Academy of Finance Class of 2010 students Nathan Kinney, Kyle Grove, Carol Hsu, Kelsey Smith, Aubrey Hertzler, Victor Yuan and Dylan Kiley on the floor of the New York Stock Exchange.


13 12 16 22


Academy of Finance

10 Ethics

Business Plan Winners

20 Workforce Development Column

18 Guest Column

21 Entrepreneur

Music Academy

25 Profile 26 Dining Out

Immigration Law

Cover photo by Anna Stumpf, courtesy HSE Academy of Finance



August • September 2011/Hamilton County Business Magazine

27 Pitch-In 28 Chamber Pages 34 Hamilton County History 35 Business Resource Directory



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www.hamiltoncountybusiness.com Published six times per year by the Hamilton County Media Group PO Box 502, Noblesville, IN 46061 • 317-774-7747

Editor/Publisher Mike Corbett ~ mcorbett@hamiltoncountybusiness.com Creative Director Melanie Malone ~ melzee@indy.rr.com Correspondents Deb Buehler ~ deb@thesweetestwords.com Rosalyn Demaree ~ ros_demaree@hotmail.com Stephanie Carlson Curtis ~ stephcurtis.com@gmail.com Shari Held ~ sharih@comcast.net Chris Owens ~ zetus77@gmail.com Martha Yoder ~ klmyoder@sbcglobal.net Contributors Emmett Dulaney DBA ~ eadulaney@anderson.edu David Heighway ~ heighwayd@earthlink.net Robby Slaughter ~ rslaughter@slaughterdevelopment.com J. Michelle Sybesma ~ jms@skillsconsulting.com Andrew Thompson ~ andrew@businesslawindiana.com Wiiliam J. Wilhelm PhD ~ wwilhelm@indstate.edu

Please send news items and photos to news@hamiltoncountybusiness.com Submission does not guarantee publication

Subscription $20/year To subscribe or advertise, contact Mike Corbett at mcorbett@hamiltoncountybusiness.com




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Copyright 2011 Hamilton County Media Group. All rights reserved.

Hamilton County Business Magazine/August • September 2011


Letter from the Editor/August • September 2011 I wish we had more workers like Bill Neal. Bill is an usher at Victory Field in Indianapolis. After the ticket takers, he’s the first person you come in contact with when you attend an Indianapolis Indians game, so he IS the Indians experience for fans in sections 115 and 116.

Mike Corbett Editor and Publisher

You know what average customer service is like; you get it every day at the bank, at restaurants, on the phone. Well, check out Bill and see stellar customer service in action. He acts like he owns those two sections and they couldn’t be in better hands. He does the basics: shows you your seat, wipes it down for you, thanks you for coming. But, it’s the extras that set Bill apart. He roams the section with smile on his face like there’s no place he’d rather be. He looks for discomfort and makes it comfortable. He picks up trash, asks about families, joshes with the kids, who don’t dare cause trouble Bill Neal (left) is recognized as Employee of the Year for because you feel like you’re 2010 by Indians General Manager Cal Burleson a guest in his house. It’s no surprise to me that he was named employee of the year last year. He is a true ambassador for Victory Field, part of the baseball experience, and he is worth his weight in gold. The value of people like Bill smacked me hard a few weeks back because I had just returned from a conference in a southern city where I encountered his polar opposite. I was riding a city bus in from the airport and because I wasn’t familiar with the routes I neglected to buy a transfer when I got on the bus (which is the rule). Upon disembarking I asked the driver if I could buy a transfer. She told me the rule and I replied that I was a visitor, unfamiliar with the city, and could she make an exception. She replied that I could deposit a quarter and (I’m not making this up) TAKE A CHANCE that I might get a transfer. She said the chance was just as good that I would lose my money (and this wasn’t in Las Vegas). She made it very clear that she did not want to honor my special request. Well, I took the risk, gambled with my quarter, and did get a transfer (she just had to push a button to make it happen) but I left with a story that I’ve told countless times to whomever would listen, with the city name intact, as a great example of terrible customer service. And, I’ll continue to tell it because it’s just so unbelievable to me that a bus driver would treat a customer (and especially a visitor) like that. Which is why I was so happy to see Bill Neal doing his thing at Victory Field. I’m delighted that we have people like him working in Indy’s hospitality industry and I hope we have the mechanism and fortitude to weed out the discontents like that


August • September 2011/Hamilton County Business Magazine

bus driver. It’s not hard to do your job well. It’s a matter of finding something you like, sticking to it until you get good at it and treating your customers with respect. Thank you, Bill. You are shining example of why Indianapolis has a bright future as a tourist destination. I just hope we continue to hire more people like you.

A New Adventure

You may have heard from other news media about a new initiative I’ve got brewing. As we announced in early July, I am running for mayor of Noblesville as an independent candidate. I feel you, our readers, deserve an explanation. First, I want to assure you that my commitment to the magazine is as strong as ever. I believe we serve an important function in the county and I promised myself when I took on this new challenge that I wouldn’t sacrifice the magazine for this ambition. Nevertheless, when you see an opportunity to help improve things in your community you owe it to yourself and the community to act. I believe I have some good ideas and I want to see if others in Noblesville agree. I am running on a pro-business agenda. This is a business magazine but it’s not necessarily the place for campaigning, so I will direct you to our website: mikecorbettformayor.com to learn more if you are interested.

Editor and Publisher

Correction: Due to a reporting error we misstated the number of households who hold mortgages with Stonegate Mortgage in the June/July edition. Approximately 5000 households in the central US send their monthly mortgage payments to Stonegate. Hamilton County Business Magazine/August • September 2011


Entrepreneur Emmett Dulaney

Facing Up to the Cold, Hard Truth Objectivity is scarce among friends and family Imagine you’ve just come up with what you believe to be the most brilliant business idea you’ve ever had. Before going further, you want to bounce it off someone, but who can you share it with and trust to give you objective feedback? If you’re thinking family, friends, or even just acquaintances, you may want to think again… Recently, Anderson University held a business plan competition with 37 entries. The questions following each presentation came from six faculty members and the audience. At the end of each presentation, the audience voted and the weighting was equally divided between each of six cohorts and members of the general public (ballots were color coded). The criteria for voting were based on seven categories. Here’s a sample ballot:

inner-city residents. Driven by a passion to help the community, the presenters discussed how they would never charge for their services, and all funding would come from unidentified grants. The slides behind them showed crumbling buildings and urban decay while their zeal for making a positive difference was readily apparent in the words they spoke. Regardless of how well-intentioned their motives, this was not a suitable entry for this competition given the evaluation criteria, which had been published in multiple sources for months preceding the event. Appraising the enterprise using the criteria, there is no way to justify giving the Financials and Investment Potential anything but the minimum score (1) since the group failed to identify any sources of funding, revenue possibil-

most they could earn was 52 of the 70 possible points. Surprisingly, of the 149 votes cast by the audience, they were given a score of 70 in 12 of them (8%). If we conclude that four ballots could have been slipped in

If you cannot trust family and friends to be brutally honest in their evaluations, who can you trust?

by the presenters themselves, it can be reasoned that they had eight friends or fellow students who believed in their idea enough to also not read the criteria and blindly give them the maximum score even though their idea didn’t match the fields they Judging Criteria were being scored on. Elaboration Points (1-10) This lack of objectivity The Idea How compelling and interesting is this idea? mirrors what happens Market What are the size, growth, and expectations for the market? Opportunity when starting a real business. Not only is Financials What are the revenue and profitability possibilities and have they the entrepreneur conbeen correctly identified as well as the amount and type of funding sought? vinced that this is the best idea ever – overInvestment How well does the business represent a real investment looking or downplayPotential opportunity worthy of funding? ing the true criteria Innovativeness Is the business concept unique enough to have a competitive advantage? for success- but they also find similar adoDelivery Did the presenters communicate well, with confidence and awareness of time management? ration for the undertaking from family Question and Are the presenters responsive and able to think on their feet? Answer and friends, who also ignore the critical facOne of the presentations clearly did not ities, profitability, or even an investment tors for success out of admiration for the opportunity. If the presenters excelled belong. It was a newly-created not-foridea itself or for the entrepreneur(s). The in every single category remaining, the profit attempting to provide services to friends likely fear that being honest will


August • September 2011/Hamilton County Business Magazine

make them appear as less-than-supportive and so they praise the idea to stay on good terms. Unfortunately, this can lead to great injury. Whereas telling the would-be entrepreneurs that their idea is not as good as they believe it to be could lead to feelings of ill-will, letting them pursue their passion and invest their money and time in a failing venture can lead to far more harm. As painful as it may be to have a friend tell you that your idea for a video rental store in today’s market isn’t as good as you think, it is far better than investing every penny of your savings and two years of your life only to learn the lesson the hard way.


ank home againÂŽ

If you cannot trust family and friends to be brutally honest in their evaluations, who can you trust? Complete strangers? In our competition, only 8 members of the audience gave a score of one to both the Financials and Investment Potential categories: only 5% of those present could be counted upon - even with the benefit of anonymity – to evaluate the idea properly. Others thought the presentation so compelling that they ignored the objective criteria. It is disheartening to realize that it is possible to be moved by an idea - in which we aren’t even vested – to the point where we cannot objectively critique it.

Guy Kawasaki, former chief evangelist at Apple and founding partner of Garage Technology Ventures, has a new book on entrepreneurship that is worth reading. Enchantment (ISBN: 978-1-59184379-5) focuses on using push and pull technologies to favorably transform relationships with customers, employees, and bosses. It is one of the best books the prolific Kawasaki has written in quite a while.


Š2011 The National Bank of Indianapolis


Member FDIC



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Ten Convenient Locations on Indy’s Northside: Emmett Dulaney teaches entrepreneurship and business at Anderson University.

Visit our website @ www.morellisdrycleaners.com Locally owned and operated since 1985 Hamilton County Business Magazine/August • September 2011


Ethics Bill Wilhelm

Four Strategies for Making Ethical Decisions Ethical tools are different from economic tools

Business schools teach many economic decision-making tools, such as return on investment, cost-benefit analysis, timeto-market analysis, S.W.O.T. analysis, net present value, etc. But ethical decisions are different, and using only economic decision-making tools in complex ethical dilemmas is risky.

Internal Ford documents revealed that the company had decided not to fix the design flaw based a risk-benefit analysis which determined the cost of fixing more than 11 million cars far exceeded the potential societal benefit of reducing death and damages. Based on several NHTSA estimates (lost future earnings, medical ex-

dilemmas. Here are four objective methods for analysis that can help ensure ethically defensible decisions.

Duty ethics: Our duty to recognize the

humanity of others and to affirm their inherent rights as human beings. Duty ethics means that one is compelled to ask these

Ford decided not to fix the design flaw based on a riskbenefit analysis which determined the cost of fixing more than 11 million cars far exceeded the potential societal benefit of reducing death and damages. A classic example

Take the Ford Pinto. Introduced in the 1970s, the Pinto was Ford’s low cost compact car designed to compete with Japanese imports. But it had a design flaw: its gas tank was prone to explode in rear end collisions. While the design was not illegal, the vulnerability of the gas tank resulted in a large number of horrific deaths and injuries that cost Ford millions of dollars in court awards. But Ford did not change the design of the Pinto - at an estimated cost of $11 per vehicle - nor did it recall cars to implement a fix that could have greatly reduced the number of deaths and injuries until eventually ordered to do so by the National Highway Traffic Safety Administration (NHTSA).


penses, repair expenses), Ford calculated a total societal benefit of only $49.5 million if it fixed the problem, but a manufacturing cost of $137 million. Therefore, Ford managers reasoned, they were within their legal rights to not implement the fix. The ethical failures here include: 1) Not recognizing the true value of a human life or the ramifications of loss of life 2) Reducing victims to statistical entities. The important point is that using just an economic approach in reasoning through an ethical dilemma is wrought with danger. Specialized analytical tools must be employed when evaluating ethical

August • September 2011/Hamilton County Business Magazine

questions about each alternative course of action being considered in an ethical dilemma: • Does the action treat all stakeholders with the dignity they deserve as human beings or does it use them as a means to your own ends? • What would be the effects if everyone took that course of action in a similar circumstance? If the answer to either of these questions results in ill effects, the decision is likely unethical. Had Ford managers asked these questions, they would have realized that their risk-benefit analysis did not affirm the rights of victims to not be used as a means to Ford’s own ends of profit.

Utilitarian theory: Similar to a cost-

a good life and making good decisions. “Be the best you can be” is the crux of virtue theory. The classic “Wall Street Journal test” applies. How would I feel if my decision and its effects were written about on the front page of the Wall Street Journal? If the answer is negative, the decision might not be ethically sound.

But just because a decision benefits a majority does not ensure that it also protects the human dignity of all (duty ethics). A majority of American states enforced segregation through “Jim Crow” laws into the 1960s, yet these were blatant abuses of individual human rights and unethical affronts to individual human dignity. That is why the greatest good principle cannot be used as the sole ethical tool to analyze alternative courses of action.

Virtue ethics also has its share of critics. Different cultures often provide different models of moral virtue, and there may be several conflicting virtues within a given culture. For instance, our culture encourages industriousness in all workers, male and female. However, in some MiddleEastern cultures these are not considered virtuous traits in women. Individualism and collectivism are virtues that are often at odds with each other even in our own culture.

benefit analysis, but with the caveat that all stakeholders be considered in the evaluation. Of the alternative courses of action being considered, which one will result in the greatest good for the greatest number of stakeholders, or alternatively, in the least harm to all stakeholders?

Virtue theory: Not so much an analytical tool as a prescriptive tool advocating certain kinds of virtuous behavior: truthfulness, courage, generosity, humility, industriousness and moderation are examples of virtues advocated for leading

Laws and conventional moral rules. Generally, if something is illegal

it is also unethical; however, as with the segregation laws, not all laws are ethical. Conventional moral rules are maxims such

as the Golden Rule and societal rules such as do not kill or steal. These rules derive from generally accepted standards of behavior. If an alternative course of action being considered is legal and does not violate any established conventional moral rules, it is likely to be ethical. But, again, adhering to law and convention alone does not ensure an ethical decision. When managers employ all four of these specialized analytical tools along with standard economic analytical tools in evaluating complex ethical situations in business, they will likely choose a course of action that is best for the company as well as the most ethically defensible to all stakeholders concerned. If only Ford had chosen to use more than just economic analysis.

Dr. William J. Wilhelm teaches business ethics and social responsibility management courses at the Scott College of Business at Indiana State University. Reach him at wwilhelm@indstate.edu.

In 1875 the building now known as The Model Mill was erected. After more than 125 years service this space still thrives in the heart of downtown Noblesville.

Mill Top features six unique event spaces to accomodate groups of near any size in style

Three preferred caterers to suit any taste or budget. Let them create a menu to perfectly complement your event.

Original architecture adds character and charm to this late 1800’s building. Hardwood style floors, brick walls, exposed wood beams all create warm and interesting event space.

Hamilton County Business Magazine/August • September 2011


Focus: Education/Workforce Development

Encouraging the Entrepreneurial Spirit


By Mike Corbett

ooks, cooking and computers are on the minds of the winners of the Entrepreneurship Advancement Center’s Young Entrepreneur’s Business Plan Competition. Students from participating county schools

submit business plans and defend them before a volunteer panel of local business people who serve as judges. Here are the winning entries from this Spring’s competition, held county-wide in May.

1st Place Individual

1st Place Team

Austin Mace, Noblesville High School The SaveHouse

The SaveHouse is a revolutionary server system that allows documents, pictures, videos, and music to be shared and streamed to multiple devices at once. A network of servers allows you access to your files from virtually anywhere on a plethora of networked devices such as computers, cell phones, tablets, and Internet HDTVs.

2nd Place Individual

Kim Cavallaro, Fishers High School Cavallaro’s Gourmet Italian Market

Cavallaro’s will offer gourmet, high quality ingredients (cheeses, olive oils, etc.). Shipped from Italy, we plan to get the best ingredients possible and sell them at reasonable prices. Anything a consumer could want for an Italian meal at home will be in our store.

3rd Place Individual Emily Kuhn, Fishers High School Take A Look Books

Take A Look Books is locally owned bookstore focused on families and community. The store will incorporate scenes from popular children’s books throughout. The store will create a family atmosphere by offering events throughout the year, special guests, crafts, and more.


August • September 2011/Hamilton County Business Magazine

Davis Arick and Chance Harris, Fishers High School A&H Vending

A&H Vending provides vending machines to local Fishers businesses with convenience products such as snacks and sodas.

2nd Place Team

Tim Scurlock & Preston Dixon, Sheridan High School Silver Stream Media

Silver Stream Media is a video and social media advertising company which produces high quality film production and optimization of social networking sites for clients that are seeking success in their online campaigns.

3rd Place Team

Hannah Moheban & Jason Kammeyer, Hamilton Southeastern High School Priceless Pretzels

Priceless Pretzels is a company that utilizes a creative way of selling the classic soft pretzel. There will be many different pretzel options and all pretzels are served with the customer’s choice of dipping sauce.

Focus: Education/Workforce Development


2011 Graduates: Back Row: Nathan Hoover, Matt Wilberg, Trevor Rogers, William Wartenberg, Connor Wilkey, Jacob Robinson, Alex Brockman, Steven Cremer, Alex Patterson, Andy Goss, Austin Hunkin, Nadir Mitiche Front Row: Michael Myers, Tyler Smith, Austin Peck, Spencer Schath, Kara Dayton, Alyssa Wagner, Lisa Havlat, Alex Ivory, AJ DelPrince, Taylor Richardson, Imad Noorani, Jimmy Gruver

cademy of


HSE gives promising students a leg up in Business Education

By Shari Held Photos courtesy Academy of Finance


uniors and seniors with a financial bent have an opportunity to get a head start on their careers with Hamilton Southeastern’s Academy of Finance program. Only 60 to 70 students are accepted into the program, which requires students to apply and go through the interview process. If accepted, they must sign a contract. “We want to hold them accountable,” says Academy of Finance director Eric Rosenbaum. “I think the students appreciate that. They take pride in the fact that they walk a bit of a hard line. But for doing that, they get a heck of an experience and an opportunity that not all students receive.” Academy students take core classes plus a special curriculum that includes classes in banking and credit, economics, accounting, securities and insurance, and financial planning. They also have the option of taking two college-level classes—accounting

at Anderson University and international business at the University of Indianapolis. Rosenbaum, who was involved with Greenfield Central’s Academy of Finance for three years prior to coming to Hamilton Southeastern, says about half the Academy students choose to take college classes their senior year.

A Community Effort

One of the cornerstones of the program is its paid internship component. Last year 26 local businesses hired Academy students to serve as interns. Students are also assigned professional mentors in the financial field. They shadow their mentors for a full day, talking to them about the ins-and-outs of the job and learning from their experiences and feedback. It’s not easy to find that many mentors and paid internships, but Rosenbaum

works with a 17-member advisory board that helps secure mentors, internships and funding for the Academy. “The advisory board is how we tap into the community,” he says. “Community involvement is what allows us to do what we do.”

I am debt-free and I closed my first home on my 22nd birthday, which is more than what most people can say. - Erika Hoover, Academy graduate

The majority of funding for trips and program activities comes from grant dollars. For the past two years FORUM Credit Union, Charles Schwab, Capital Group Companies and Don Hinds Ford have made trips to Chicago and New York possible.

Hamilton County Business Magazine/August • September 2011


The Class of 2012 visits The Federal Reserve Bank

Class of 2012 Matt Wagner with mentor Rhon Tranberg of BI Worldwide.

about those concepts and how they are applied in the real world,” Rosenbaum says.

Taking it full circle

Class of 2012 Payton Pitts with Mentor Florence Brown from Midwest Financial group

During their junior year, students travel to Chicago to visit the Federal Reserve Bank and commodity trading companies such as CME Group and Peak 6. The highlight of the senior trip to New York City is the Stock Exchange. They’ve also visited Ernst & Young, Sotheby’s Auction and Citigroup. “We talk concept in class and then we take the kids to these financial institutions where they listen to the professionals talk

The Academy of Finance program at Hamilton Southeastern began in 2004. Charlotte Irish, its first director, got the Academy up and running in accordance with the National Academy Foundation, the accrediting institution. The Academy has now come full circle, with former students serving as mentors. Erika Hoover, account executive with Brooksource, an Indianapolis-based IT recruiting firm, was in the first graduating class in 2006. She credits the Academy of Finance with giving her a head start on the business, finance and accounting classes she took in college. “The summer internship looks good on your resume and puts you a step ahead of your classmates when looking for your next job, internship or full-time job out of college,” she says. The experience also gave her the confidence to get her where she is today. “It made

me more aware of my personal finances, saving and investing,” she says. “I am debtfree and I closed my first home on my 22nd birthday, which is more than what most people can say.” Hoover now serves as a mentor for the program, helping conduct mock interviews, reviewing resumes and participating in job shadowing experiences. “I feel like I am just removed enough to where kids can relate and learn from me,” she says.

Class of 2011 Alex Ivory working at Perkins Logistics

Profoundly shaping the way

Lifelong students think, serve and lead.




August • September 2011/Hamilton County Business Magazine

Class of 2010 Nathan Kinney working at SignCraft Industries

Welcome to your new life… Our graduate degree programs are designed to help you advance your career by developing your problem-solving and decision-making skills. Classes meet one night a week or online. Choose a degree that fits your goals:

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2011 graduate Spencer Schath working at Greenfield Banking Company

Zack Mayner, account executive for Fishers-based ACB Insurance, Inc., was also in the first graduating class. Participating in the Academy helped him to determine his interests before enrolling in college. “Business and finance sounded interesting to me in high school, and I was able to dig deeper into what it was all about,” he says. “I ended up becoming passionate about it.” He found having access to mentors that

Accounting, Health Care Management, Human Resources, Management, Marketing ■■ Master■of■Science■in■Engineering■Management ■■ Master■of■Science■in■Management ■■ Master■of■Science■in■Organizational■Leadership ■■ Master■of■Science■in■Police■Administration

Call 317.863.3450 today for classes forming now in Fishers. Live. Learn. Lead. www.IndianaTech.edu/CPS

Class of 2010 Erin McCormack, Ashley Edwards, Aubrey Hertzler with Zotec employees

were professionals in the world of finance to be invaluable then, and having that network in place continues to be of benefit. “I want to give back to the Academy because of what it gave to me,” says Mayner, who plans to become a mentor this fall. He hopes Hamilton County businesses will provide paid internships for students so the Academy can continue to thrive. “If business owners invest in these students now, hopefully they will come back after college and start their own businesses or help existing businesses grow, keeping Hamilton County top notch! v

Guerin Catholic High School Named one of the nation's Top 50 Catholic High Schools

Open House November 13, 2011 from 6:00-8:30 p.m. The 96 member class of 2011 was offered more than $10.2 million in scholarships. For more information visit our website at guerincatholic.org

St. Theodore Guerin High School 15300 Gray Road ✝ Noblesville, IN 46062 (317) 582-0120 Hamilton County Business Magazine/August • September 2011


Focus: Education/Workforce Development

Couple Combines Talents to Build Fishers Music School By Deb Buehler Photos Courtesy Ji-Eun Lee Music Academy


oug Whisman’s personal passion for music unexpectedly set the tune for his future. Since childhood, Doug has been interested in learning to play a musical instrument. While the opportunity never presented itself in his youth, he told himself that one day he would learn to play the piano and drums. Little did he know that the purchase of a piano and lessons would change the course of his life.

Adult learning

Doug spent long days working in information technology followed by evening piano lessons with his instructor, Ji-Eun (pronounced June) Lee. Ji-Eun’s teaching schedule began in the afternoon hours each day, ending well into the evening and Doug was often her last student of the day. As a result, student and teacher began visiting after lessons. One evening Doug invited Ji-Eun to have dinner nearby.


Soon, the pair found themselves sharing meals, dating and eventually marrying. All the while, they were sharing ideas and dreaming about a future in music.

Dreams to reality

Growing up in Korea, Ji-Eun dreamt of one day teaching young children. “I didn’t dream of a music academy,” she explains, “I wanted to dedicate my life to students.” Ji-Eun began taking piano lessons at 4 and a half. Although she doesn’t remember her earliest piano days she did win three competitions by the time she was 8. “My mom said I was very competitive. In middle school my mom took me to the piano concert of a German musician. I wanted to be a pianist just like him.” Ji-Eun attended an arts high school and earned a piano performance degree in college. She came to the U.S. in 1993 to pursue her master’s degree at Indiana University.

August • September 2011/Hamilton CountyMagazine Business Magazine June • July 2011/Hamilton County Business

Doug Whisman and Ji-Eun Lee with daughters Christina (l) and Caylie

“I think I was really brave,” Ji-Eun said. “I had no idea how big this country is. Here it seemed flat; endless land, endless trees.” Finishing her master’s degree in 1995, Ji-Eun when on to the University of Cincinnati to study for a Ph.D. where she discovered that her passion was not to teach at the college level, but to teach as many young students as she can.

Notes for the future

Together Ji-Eun and Doug began envisioning a school where their mutual passion for music became the vision.

Rehearsal/practice for The Forte Youth String Orchestra, which focuses on students 8 to 13.

Students Emily (piano) and Akshay (Drums) rehearsing in the Whisper Room (TM) sound room.

Jonathan Cogswell, drum instructor, teaching one of his students.

“Many musicians want to start a studio and some do have small studios,” Doug explained. “The overhead of it makes it extremely difficult – it’s hard to have a completely dedicated music school – hard to figure out how to make it work.” Yet, everything aligned for the pair: their passion, funding, the dedication to push forward and stick with it all played

Three Fishers Rotary members playing a “Minute To Win It” game during a year end Fishers Rotary party in the JLMA concert hall.

in their favor. “I don’t know if any one of those things hadn’t been in place, that it would have happened,” Doug stated. “Ji-Eun is an expert at teaching piano and understanding the business and how it works. We know how hard it is and we’ve been very fortunate. We happened to meet each other and to share the same desire.”

The school today

The Ji-Eun Lee Music Academy is unique in that is has 16 faculty members plus Ji-Eun teaching about 100 students piano, violin, cello, viola, acoustic guitar, voice, drums and flute. “Our instructors are all degreed or pursuing a degree and very professional,” Ji-Eun stated. “We have a careful selection process to be sure we have quality instructors who can be role models for students. Professionalism is important to me.” Ji-Eun said children as young as 18 months can begin in the Kindermusic program offered at the Academy. Private lessons begin at age 5 or 6 and children can participate in the Saturday orchestra program. The Academy recently moved into a larger space that includes a concert hall, a dozen studios and sound booths for practice and private lessons. As a result of the new accommodations, they are offering a summer camp program. Ji-Eun Lee Music Academy is positioned to influence the artistic and musical culture in Fishers. At the same time, Doug and Ji-Eun feel strongly about giving back; Doug is currently a board member on the Fishers Arts Council and the Academy is participating in the “I Am a Piano, Play Me” program featuring specially painted pianos that can be found in public locations across the community. v

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Hamilton County Business Magazine/August • September 2011


Focus: Education/Workforce Development Mark Robbins

Filling the Gap

Education Foundations provide crucial funding for HC Students and Teachers In the current economic climate of decreased educational funding, how can we find new resources to help our children, schools, workforce and communities? Concerned parents and community leaders have an ally in the pursuit of excellent schools—the education foundation. Never heard of it? Education foundations are nonprofit 501(c)(3) organizations affiliated with public school corporations. They help people establish tax-deductible funds to create scholarships and grants, helping students and teachers. In Hamilton County, our education foundations—Carmel, Hamilton Heights, Hamilton Southeastern, Noblesville, and Westfield—are aligned with the Legacy Fund, Hamilton County’s community foundation. While each has a unique history and personality, they all have the same goal: improving local education. “This is a unique time in terms of public schools,” shares Amy Bodine, Grants Officer of the Central Indiana Community Founda-

Each fund represents a story… tion. “With all of the state cutbacks in funding, education foundations are in a position to take a larger role to help students and teachers.”


What student (and parent) doesn’t appreciate scholarships? But in this economic environment, scholarships are more than free money. They often determine whether a student is able to pursue higher education. “I know several students who are not sure if they can go to college right away,” shares Chelsea Russell, a recent graduate of Heritage Christian School


and winner of a Lilly Endowment Community Scholarship administered by the Legacy Fund. “Students have so much potential, but financial barriers prevent us from moving forward. Scholarships provide an opportunity to help us reach our dreams.” The good news is that funds exist to help students in the county, many of them funded through our education foundations. “We awarded almost $90,000 in scholarships this year to seniors at both Fishers and Hamilton Southeastern High Schools,” states Lisa Allen, Executive Director of the Hamilton Southeastern Schools Foundation. The Carmel Education Foundation awarded over $80,000 to students. But each of the directors would like to do more. Dorothy Ilgen, Executive Director of the CEF says, “For a lot of the children in our district, ours is the only scholarship they receive. We simply need more scholarships in math and science and general scholarships for students that don’t fit in the box.”


“Grants help programs and projects not covered in the school budget,” says Jane Hunter, President of the Hamilton Heights Education Foundation. “Last year some of the grants we approved purchased new lab materials for our middle school, non-fiction books for the library media center, and e-readers for our library to help get students oriented to new technology.” Noblesville residents are also helping students. “We provided funds for a variety of special education programs, a science enrichment program, books for high ability learners and low level readers, supplies to enhance a science lesson on electricity, greenhouse supplies for biology classes, screen casting for chemistry classes, and resources for art classes,” states Sha-

August • September 2011/Hamilton County Business Magazine

ron Trisler, Executive Director of the Noblesville Schools Education Foundation. But, Trisler adds, “We have been able to bump up the number of grants we give each year, but we still cannot fund many of the requests that come to us.”

Legacy Fund & Education Foundations: Partnering Together Prior to my arrival at the Legacy Fund, I worked in higher education fundraising for twelve years. I saw firsthand the generosity of so many people who set up scholarships and grants. When establishing a fund, everyone walks away with a smile.

One of Legacy Fund’s major community leadership efforts is focused on increasing college readiness and success. Toward that goal, Legacy Fund is partnering with the county education foundations to encourage people to establish new funds.

Scholarships provide an opportunity to help us reach our dreams. - Chelsea Russell, Lilly Endowment Community Scholarship winner

Each fund represents a story—a lifetime of experiences that influence the donor to set up the fund and the ongoing story when a student or teacher is helped. That is legacy. Much good has been done by existing funds. But the trends of rising educational costs and decreased funding continue. People and businesses in our communities can help.

How Does It Work?

• Education foundations welcome contributions in any amount from individuals or businesses. Businesses can also provide

photo courtesy Legacy Fund

Hamilton Heights students Anna Shinness, Sydney Gruntler and Spencer Loomis use a flip video camera (from their education foundation) to help learn a foreign language.

sponsorships for golf or other events. • An individual, family or business can establish a new fund. They decide whether it will provide scholarships or grants. Funding is then provided in the form of cash, appreciated assets, a multiple-year pledge, or a bequest through an estate plan. Gifts can be provided annually or the fund can become endowed. The donor then works with the foundation to help make distribution decisions. • Accounts are held at the Legacy Fund, which invests the funds and makes distributions, simplifying the administration for the educational foundation and donors.

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Jan Skinner, Executive Director of the Westfield Education Foundation summarizes, “Contributions, no matter how large or small, greatly impact an education foundation’s ability to reach new levels of giving. By working together with caring individuals and businesses, we can achieve great success in providing educational opportunities for the youth in our communities.”

Education Fund Contacts Carmel ~ Dorothy Ilgen dotilgen@aol.com ~ 317.844.9961 Hamilton Heights ~ Jane Hunter jane@hamiltonnorthchamber.com; 317.385.9025 Hamilton Southeastern ~ Lisa Allen hsefoundation@hse.k12.in.us; 317.594.4100 Noblesville ~ Sharon Trisler sharon_trisler@nobl.k12.in.us; 317.773.3171

Social Media Optimization Social Media Marketing

Westfield ~ Jan Skinner skinnerjan@aol.com; ~ 317.857.8085 Mark Robbins is vice president of the Legacy Fund. Contact him at markr@cicf.org Hamilton County Business Magazine/August • September 2011


Focus: Education/Workforce Development Robby Slaughter

The Next Educational Frontier

Workforce development through social learning It’s a basic truism of life in business: we all need more training. There are always new tools and new techniques to master. Most of us could use a refresher course on the fundamentals. All of us could suggest a colleague that might benefit from a few hours of continuing education. The challenge is finding the time and the place to learn.

to know for work is too new or too open ended to fit easily into the classical model of education. That’s why social learning—learning through social media—represents the next frontier. You’ve already encountered this phenomenon on a microscopic scale. A Facebook post asking for a local recom-

The Wisdom of the Business Crowd

The big kid on the block, however, is LinkedIn. In addition to publishing your career history and networking with others, LinkedIn also has an extensive “Answers” section. Even more powerful are LinkedIn Groups. Virtually every topic imaginable has associated groups with dozens,

Workforce development might occur at any time, in any place and via any medium. The data show that we’re getting the message here in Hamilton County. Back in 1970, we were ranked 294th in the country in terms of educational status. But by 2005, the region took the #10 spot for the entire United States. Furthermore, a recent Purdue University study reveals that more than half of Hamilton County adults have a college degree. That’s a full twelve points higher than the national average. The numbers continue to climb and show no signs of slowing down.

New Learning Models

Traditional approaches to learning are making room for 21st century alternatives. Online programs have taken the world by storm and represent the fastest growing sector of the education industry. You can now earn certificates, college degrees and even doctorates from the comfort of your living room. Most of these courses of study, however, are characterized by a defined curriculum. Much of what we need


mendation (such as an orthodontist in Westfield), is a simple example of social learning. Among the community of your Facebook friends, there is likely to be some expertise in this topic. Furthermore, the credibility of any suggestion is reinforced by existing relationships. Social learning is gaining new wisdom from people distinctly qualified to share. Other social media websites are specifically focused on social learning. StackExchange (www.stackexchange.com) is a network of over fifty Q&A sites on various topics. Users can ask and answer questions, vote, comment, and establish reputation. Many of the sites are related to technology, but subjects range from home improvement to cooking to Judaism. Likewise, the website Quora (www.quora.com) is also centered around questions and answers. Quora is gaining traction among entrepreneurs and business professionals who are seeking advice.

August • September 2011/Hamilton County Business Magazine

hundreds or thousands of professionals as members. Interacting within these discussion areas raises your LinkedIn notoriety, giving experts the incentive to help novices. Furthermore, if you want to check the education, experience and even references of someone giving you advice on LinkedIn, their own profile is only a click away. Workforce development might occur at any time, in any place and via any medium. You may send employees to conferences or classrooms or ask them login to webinars or conference calls. Ultimately, though, the most effective way to learn may be interacting directly with experts. Social media websites grant us incredible and immediate access to people throughout the world. Consider making social learning part of your career path. You’ll gain knowledge from teachers who you may never meet Robby Slaughter is a Principal with Slaughter Development, an Indianapolis-based productivity and workflow consulting company. His new book, Failure: The Secret to Success, is available now at www.failurethebook.com.

Entrepreneur Andrew Thompson

Getting Your New Business off to a Good Start Early Tax and Legal Decisions Can have Long-Lasting Impact Here in Hamilton County, new businesses emerge constantly, and many meet with tremendous success shortly after opening their doors. This hasn’t been true in many other areas of the country in recent years: the failure rate of startup businesses has tracked other bumps in the economy like unemployment, increasing budget deficits and energy prices. But while geography has provided some insulation for business owners in our area, geography is only one of many factors that help a new business succeed. The owners’ vision and passion, marketability of the brand, and good planning are all critical ingredients in the formula for growing a young enterprise. When planning your business, two key advisors are invaluable at an early stage: an accountant and an attorney. Why? Tax and legal decisions made early-on can have long-lasting implications for your business’s success. A

Legal work is expensive, but it’s expensive for a reason…. good business plan is one thing, but putting the necessary structure around that plan is a vital part of the execution and will enable not only current success, but future opportunity as well. Unfortunately, this part of the planning process is often neglected until some risk is exposed, and the costs of that exposure become incredibly high. If, however, good legal planning accompanies a good business plan, the best structure for a start up business can be created at a reasonable cost without opening

the door to unwelcome exposure to liability, so it’s important to get good advice as you’re starting out. It isn’t long before the new business owner typically seeks out the advice of a CPA (Certified Public Accountant). Quite often, they come away from that connection feeling that they know exactly what kind of business model they want to create, and it is an S-corporation. While that is often the best advice for the tax structure of the entity, it does not address the legal structure.

Many business owners delay addressing these important issues, often because of the fees involved. It’s true that legal work is expensive, but it’s expensive for a reason. When you have proper documentation in place, you also have protection from much greater costs in the future. It is reasonable to believe that for every dollar you spend with your attorney in planning, you will save at least five to ten dollars in litigation or other “clean up” costs down the road. The alternative for the business owner isn’t so much about whether to pay the attorney, it is a question of whether to pay a smaller amount now or a much larger amount later.

Surprisingly, there remains a great deal of confusion about this distinction. For instance, a one person manufacturer’s representative in the medical device industry may choose an S-corporation to gain certain income tax benefits for his business, like reducing self-employment tax. But choosing between a traditional, domestic corporation or an LLC is quite different. You can choose either as the legal entity, but still be taxed as an S-corporation. A qualified business attorney can help you create the structure you need to accomplish your objectives.

In the end, it’s truly about the value that is added to your business for the work that gets done. If your attorney provides the advice that enables you not only to get your business up and running, but also protects you from the hazards that are most likely to derail growth and future profit, you will find yourself well ahead of the curve. Though by no means perfect, planning has always been a good predictor of success. Just take care that you’re considering all of the needs of your business, and they are being addressed in the best way to help you succeed.

Among the other legal issues you need to consider early on: • the form of the entity or entities • corporate governance structure and rules • provisions and covenants placing boundaries around potential competition between owners and/or employees • protection of intellectual property • employee benefits and other HR issues • acquisition or leasing of real estate – essentially anything that has to do with transactions involving the land, labor and capital your business will need to succeed.

Henry Luce noted that, “Business, more than any other occupation, is a continual dealing with the future; it is a continual calculation, an instinctive exercise in foresight.” The best advice for the tax structure of the entity may not always consider the legal structure. Include both your tax advisor and a good attorney early on as you begin to execute your business plan.


Andrew J. Thompson is a sole practitioner at the Thompson Law Office, LLC in Carmel, helping small business owners and their families. Reach him at andrew@businesslawindiana.com.

Hamilton County Business Magazine/August • September 2011



re Your Employees


New immigration law hands business role in enforcement By Rosalyn Demaree


usiness as usual turned a new page July 1. Most of Indiana’s new immigration law went into effect that day, leaving business owners wondering why they’ve become the enforcement arm for a traditionally federal responsibility and what they must do to comply with the groundbreaking – and still evolving -- law. What’s clear is that businesses are being held accountable for checking the immigration status of new hires. And that, say business advocates, could be more difficult than it sounds. “The concern among businesses that I’ve heard is that they’re not staffed to take on the task (of checking a prospective worker’s immigration status), particularly small


businesses without HR departments,” said Mo Merhoff, Carmel Chamber of Commerce president. “They’re asking, ‘Why would we be the people to enforce immigration?’” She points out that the Hamilton County Business Issues Committee had the immigration bill on its radar. The consensus of members -- each of the county’s six chambers have at least one representative on the committee –was that monitoring immigration status is a federal responsibility and that shifting the burden of enforcement to local business is unacceptable.

How did we get here?

According to Business Week magazine, 28 states introduced bills this year that would

August • September 2011/Hamilton County Business Magazine

expand immigration laws. Indiana was one of three states that adopted a bill into law. George Raymond, vice president of HR and labor relations at the Indiana Chamber of Commerce, credits polls for some of the legislative attraction to staving off a growing immigrant population. Public opinion generally runs about 70 percent in favor of tougher immigration laws, he said, but cautions that he’s seen some ask “fairly slanted questions.” A question like “Do you think undocumented workers should be allowed to take jobs away from American workers,” is typical in some unscientific polls he’s seen. But, even in scientifically conducted polls

the percentage of respondents in favor of tougher immigration laws hovers around the same percentage.

agricultural businesses, Raymond points out, the ill effects of this delay could be exceptionally harsh.

Businesses will feel bill’s impact

Melon and tomato growers, for example, need a massive, rapid influx of temporary workers to harvest a crop that is mature for 4-6 weeks. Checking each worker’s status through E-Verify means more time will be needed upfront to assemble the crew.

Raymond feels the law’s biggest impact is going to be on businesses that work with the state government or get at least $1,000 in state grants. As of July 1, these businesses were required to use E-Verify, a large government database, whenever a new hire is considered.

Access to E-Verify is free. Raymond points out, however, that using it involves administrative costs for businesses. At least one estimate pegs this cost at $137 per new hire. Administrative costs include paying employees to be trained to use EVerify, entering the data each time a person is hired and, in the event the employee is not confirmed as being authorized to work in this country, to follow up on the report. On top of the cost, this process can be time consuming. The law will add a layer to the hiring timeline, and that could be particularly hard for roofers, landscapers, general contractors and other businesses that employ large numbers of seasonal workers. For

Indiana’s law assesses a hefty penalty if employers scoff it and get caught hiring undocumented workers, says Raymond. They lose an important business expense: the income tax deduction for that worker. Any large database can include errors, and various discussions, blogs and articles on the Internet say that E-Verify is not a collection of perfect data. Indiana’s law provides a safe harbor to businesses that use E-Verify, even if they get misinformation about someone they hire through it, Raymond explained. In those cases, the business would not be penalized and could still deduct the income tax paid for the undocumented worker. That might not help an immigrant, though, who is wrongly identified as an undocumented worker on E-Verify and loses his or her job, said Tom Benner, a

Immigration is Costly, Takes a Long Time It’s not easy, inexpensive or quick to immigrate to the United States. “We have laws to keep people out” of the country, said attorney Tom Benner whose immigration and naturalization practice is based in Noblesville. Costs: Travel to the United States can total more than $1,000. Along with that, the paper trail of government forms is dotted with various filing fees that customarily top $100 each. When an attorney is hired to help, more costs are added. In total, thousands of dollars are needed to immigrate. Time: When someone gets in line to immigrate, the wait is often measured in decades, not years. In the best scenario, when the immigrant is the spouse, parent or minor child of a U.S. citizen or lawful permanent resident, it takes six to seven years to become a citizen. In the worst-case scenario, it can take nearly 30 years. Out of Luck: Dead ends line the path to legal immigration, said Benner. No family living in the United States? No special skill in a called-for career or athletic field? No college degree in a specialty occupation? No job offer? You’re not at the back of the line; your dream for immigration is at the end of the line.

Hamilton County Business Magazine/August • September 2011


Immigrant population leveling off The Pew Hispanic Center estimates that 70,000 people, or 2.3 percent, of Indiana’s labor force, are unauthorized immigrants. Since 1990, “the number of unauthorized immigrants living in the United States has tripled (and) this population grew by a third since 2000,” according to a February report by the Center. The population peaked in 2007 but has since begun leveling off.

Noblesville attorney who has practiced immigration and naturalization law for 4½ years. The law may make it harder for undocumented immigrants to find work in the

state, but he doesn’t think it’s a silver bullet to preventing that from happening. “Illegal immigrants have to eat, just like all of us. They want jobs and will find a way to get one.” v

On a more local level, the American Community Survey has used Census data to calculate that 6.1 percent of Hamilton County residents are foreign born. Those data do not distinguish between residents who may be living here legally or illegally.

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August • September 2011/Hamilton County Business Magazine

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Approach to Software Swan Software Solutions Story and photo by Stephanie Carlson Curtis

Alla. The couple has four children attending Carmel schools.

When Alex Morozov left the Ukraine to take a position as a visiting researcher, he never expected the new country would become his new home. In 1993, he was invited to the University of Chattanooga in Tennessee to work on a joint scientific project with the U.S. Department of Energy. A couple years later, his wife Alla, joined him and they decided to stay in the United States and become US citizens. “Life is full of surprises,” he says. “Both our families were affected by the disaster at Chernobyl in 1983. Alla’s parents died

In 2006, the Morozov’s leapt into entrepreneurship, taking advantage of the opportunities they found here. “Extensive work experience, many years of managing European and US software development teams, support of family, and market opportunity motivated Alla and me to create Swan Software Solutions, LLC,” said Alex, President and CEO. Since immigrating, Alex and Alla have built a diverse professional network, including a strong relationship with Carmel’s BitWise Solutions. These contacts helped them build a business from scratch. The greatest difficulty in launching their technology company was not a language or culture barrier, but accumulating sufficient finances to keep the business moving forward and surviving to

Why Swan? Alex and Alla chose the name Swan because they feel their fledgling business started as an ugly ducking and is growing into a beautiful swan. of cancer and so did my mother. It’s an important part of our history, but we fell in love with this country that offers great possibilities to everyone who is willing to study and work hard.” When the research project was completed, Alex and Alla moved to Carmel and Alex took a full-time job in Indianapolis. “We thought Indiana would be a nice place to live and raise a family,” said

the point where it broke even. Another huge challenge is managing and coordinating teams between the US and overseas. The technically saavy pair, who graduated with Masters Degrees in Computer Science from Kiev Technical University, employ 90 engineers and developers in the Ukraine. The company specializes in application

software development and social media optimization, as well as web design and development, “Our services allow customers to combine high quality software development with their unique set of preferences and expectations at a budget-friendly price,” said Alex. One of Swan’s attractive newer services is an inbound marketing and social media application, “ORGANICA helps improve the quality of traffic to a website which in turn provides an opportunity to increase the volume of the business and generate new revenue for the client,” says Alex. But they are best known for their creative, custom application development and support services. Swan focuses on starting with a blank canvas. Personalizing a palette of preferences for each customer has proved to be a successful approach. As the company slogan suggests, their goal is to create “art in software services.” To the Morozov’s, their organization’s growth, job creation and value to customers are just a few of the key pieces to measuring success. “The other vital component is the impact on our family and community,” said Alex. He values social responsibility, sponsoring The International Talent Academy and the Lions Club locally, and the Prolisok Kindergarten of Uzhgorod, Ukraine. The kaleidoscope of support, community involvement and the ability to provide valuable services has painted a colorful path to the future of Swan Software Solutions, “The road can be conquered only if you are moving forward, so do not be afraid to take a weighted risk and step up,” advises Alex. “Only one who does nothing, does not make mistakes.”

Hamilton County Business Magazine/August • September 2011


Dining Out Cookin’ Cajun in Carmel! Mudbugs Cajun Café Story and photos by Chris Owens

A great misconception of Cajun food is that it’s spicy hot. One local family set out to dispel that myth and now find themselves one of Central Indiana’s connections to the bayou. In fact, the LeBlancs will tell you that their Cajun food is filled with spices but they’d rather you control the heat. The LeBlanc family opened Mudbug’s Cajun Café with some partners in April, 2007. They are in the always-evolving Arts and Design district just off the Monon Trail in Carmel. The restaurant is a family-owned local business with roots in Louisiana. The Cajun concept started as a concession trailer and quickly became a fun restaurant with some unique cuisine. Very little has changed since then. I sat down with Kelly, daughter of the owners and long time manager, to talk about this taste of Cajun culture in Central Indiana.

What’s with the name?

It’s actually a slang term for crawfish, a small freshwater crustacean that is prevalent in the bayou country of Louisiana. The tasty little guys offer more challenge than meat, but are worth the effort. They also provide a foundation for several of the dishes you can enjoy at the restaurant that bears their name.


I asked Kelly what her family wanted people to know about Mudbugs and her response may sound familiar. “The main thing we would like people to know about Mudbugs is that our food is authentic Cajun food. One of the main thoughts is that Cajun food is spicy. At our restaurant we make the food delicious and flavorful - but we leave the level of spice to the customer. We have hot sauces readily available for those who like a kick.” Authentic Cajun to the Leblanc’s comes straight from Kelly’s parents who were born and raised in Louisiana. The menu offers familiar Cajun favorites like Shrimp Etouffe, Crawfish Casserole, Gumbo, Po’ Boy Sandwiches, Red Beans and Rice as well as a “pick three” option that allows you to select from most entrées. Mudbug’s also offers a regional microbrew, domestic bottles, wine, soft drinks, specialty coffees, and a kid’s menu, as well as Beignets for dessert. Don’t forget to order hush puppies. Although they weren’t originally on the menu, they were added after winning the title of Signature Food at the 2007 State Fair.

Special Events

Several years ago Mudbugs began offering the ultimate crawfish experience in their monthly crawfish boils held spring through fall pending weather and seasonal changes. My advice is to be prepared to book in advance through one of several sittings on event days and enjoy the taste of spice around your lips for hours after your dinner is over. Another food event coincides with the cable television series “Swamp People” on The

August • September 2011/Hamilton County Business Magazine

History Channel. The show follows Cajun families as they hunt alligators in Louisiana. “We wanted to have a day where we bring in a big screen to show episodes of Swamp People and have Alligator dishes,” explained Kelly. “We agreed to try it once, and it was a huge success. My dad gets really worked up about it and customers love being there - the show, my dad, the atmosphere is just so inviting. Parents love to bring their kids because they get to watch an educational show and try something new (alligator). “ It’s a fun place to try new things, support a family business, and enjoy time in one of Hamilton County’s great cities. I can’t wait to try the Alligator Po’ Boy soon. Very soon.

Notes from all over the county…

The Pitch-In County Convention and Visitors Bureau. Among the projects being considered: Westfield’s Grand Park sports complex, the Nickel Plate Arts Trail, including the purchase of two buildings in downtown Noblesville to house the NPAT headquarters and an arts and cultural center; an investment in Fishers to be determined later; enhancements to Strawtown Koteewi Park and signage and enhancements in Carmel.

The Hamilton County Leadership Academy graduated its 20th class in June. Members include: Casey Arnold, Community Bank; Mark Boice, Noblesville City Council; Mark Booth, Noblesville Schools; Jeff Buck, Emmanuel United Methodist Church; Todd Burtron, City of Westfield; Garrett Doan, Key Bank; Sarah Estell, Riverview Hospital; Gavin Fisher, M&I Bank; Glenn Gareis, Storrow Kinsella Associates; Chuck Gearhart, Salin Bank; Chris Grzeskowiak, Fifth Third Bank; Sage Hales, Hamilton County Area Neighborhood Development; Tammy Havard, City of Westfield; Nancy Heck, City of Carmel; Matt House, Beck’s Superior Hybrids; Matt Kress, The Anker Consulting Group; Kenneth Lay, Resident of Fishers; Cathy Conner Prairie has opened 1863 Civil War Journey, a $4.3 million exhibit that portrays the Civil War in Indiana through the eyes of three main characters. The Friends of Chaucie’s Place Breakfast raised a record $24,000. The non-profit Chaucie’s Place provides a child-friendly environment to interview alleged victims of child molestation, abuse and neglect. Ed Sahm, owner of Sahm’s Restaurant and Sahm’s Catering in Fishers, was elected to the Farmer’s Bank Board of Directors.

Lowe, St Vincent Carmel Hospital; Joseph Mangas, Hamilton County Sheriff ’s Department; Lu McKee, St Vincent Carmel Hospital; Jennifer Miller, City of Westfield; Samuel Mitchel, Hamilton North Public Library; Jim Moran, FORUM Credit Union; Alex Pinegar, Church Church Hittle & Antrim; Kostas Poulakidas, Krieg DeVault LLP; Gabrielle Sauce, SaucePan Creative; Chad Spitznagle, City of Westfield; and Loretta MooreSutherland, Prevail, Inc. The Leadership Academy is a 10-month program that develops, educates and motivates future leaders to create positive change in government, businesses and community. Anderson University will offer its professional MBA program in Noblesville starting this fall. The Hamilton County Council approved a $3.4 Million bond initiative to fund tourism projects through the Hamilton

Mark Hagerman, Chairman of The Hagerman Group, was recognized as the Humanitarian of the Year by the American Red Cross of Northeast Indiana. The Hagerman Group is a 100+ year old general contractor with offices in Fishers, Lafayette and Fort Wayne. Carmel City Center has announced its opening lineup of restaurants and retail. Restaurants include Divvy, Eggshell Bistro, Holy Cow, Cupcakes!, Hubbard & Cravens, and Mangia!. Retail will include Addendum Gallery, Brides of Carmel, and Uber Boutique, along with Daphney Allen Skincare and The Next Step Fitness. Student film crews from Ball State are in Hamilton County scouting locations for a video project. After developing scripts, the crews will return to film in the fall, creating videos that provide trip suggestions for visitors. The new videos will appear on VisitIndiana.com in the Spring alongside eight videos produced in 2010.

Our educational forum is designed to help small business owners navigate the world of web marketing. Biweekly meetings give you the chance to interact with others concerned with similar business building issues. We meet every other Friday in Carmel from 9:00-10:30 a.m. Join us!!! Details at www.BSTforum.org. Hamilton County Business Magazine/August • September 2011



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August • September 2011/Hamilton County Business Magazine

new faces of the chamber

*Photos taken by Focal Point Studios

Americo Flores Mexico City Grill

Charlene Lawrence Tradebank of Indianapolis

Donna Stokes-Lucas Bank of America Merchant Services

Hansen Hsiung Kumon Math & Reading Center

John Trzcinski Infintech LLC

Kip Hollowell Kemper Technology Consulting

Neil Thompson Alternate Source Inc.

Pamela Reilly Logan Institute for Health & Wellness

Raymond Rohana Rohana Real Estate Group

Regina Miller Geek in Pink Computer Repair

Sam Foley Golf 365

Donald Broad Gaston Cavanaugh & Giesel

Tara Volk Cellular Connection 96th Street

Teresa Koch Indiana Wesleyan University

Pastor Todd Falk Fishers Baptist Church

Adam Weber SpinWeb

Beth Hatchett Farmers Insurance Group Indy Agency Point

Brittney Tiemann Russell Martin & Associates

Dawn Crossman Center for Hope & Family Solutions

Lawrence Wilson Fall Creek Wesleyan Church

Photographs courtesy of Steve Furlow, The Times 11601 Municipal Drive

August 3, 2011 Morning Motivator “Networking & More” Wolfies - 7695 Cross Point Commons 8:00 a.m. - 9:30 a.m.


August 17, 2011 Monthly Luncheon Speaker: Jennifer Bagley FORUM Conference Ctr. 11313 USA Parkway 11:30 a.m. - 1:00 p.m.



July 30, 2011 Flavor of Fishers USA Parkway Circle Noon - 10:00 p.m. Food-Fun-Music-Art


Upcoming Events:


Hamilton North Chamber 70 N. Byron Street Cicero, IN 46034 317-984-4079


Upcoming Events! AUGUST 2011

Tuesday, August 2, HNCC Breakfast, 7:30 am Red Bridge Park Community Building

Saturday, August 6, 28th Annual Cicero Triathlon, 8:00 am Red Bridge Park, register at www.getmeregistered.com


Tuesday, September 13, HNCC Luncheon, 11:30 am Red Bridge Community Building

Thursday, September 28, All-County Networking Breakfast, 7:30 am Cambria Suites, Noblesville


May Annual Dinner

Chamber members enjoy mingling and bidding on Silent Auction items at Alice’s Restaurant in Arcadia

Larry Christman, Riverview Hospital is recognized as a Platinum Sponsor of the Chamber by Jane Hunter, Executive Director and Debbie Beaudin, President

Rex McKinney, St. Vincent Carmel Hospital accepts an appreciation plaque as a Platinum Sponsor of the Chamber

State Rep. Eric Turner assists magician Jeff Smith with one of many tricks

Chamber President Debbie Beaudin thanks members for attending and for supporting the Chamber

june luncheon Logan Street Signs Business After Hours

Commander Russell Ross of the Cicero American Legion Post shared tips for caring for the American Flag in preparation for Flag Day

Lt. Eddie Moore made a presentation about Patriotism at the Chamber’s June Luncheon

Chamber members from Noblesville, Westfield and Hamilton North enjoy networking at Logan Street Signs in Noblesville

KeyBank Alive After Five


Dave Galt, Team Galt RE/MAX Ability Plus and Carmen Clift, Beck’s Chimney Sweep

Jackie Kerlin, Groomingdales Pet Salon, recently joined the Chamber Additional new members: Stan Gurka, Primerica Pizza King, Cicero/Noblesville Allisonville Chiropractic

Sam Mitchel, Hamilton North Public Library and Debbie Beaudin, KeyBank

Tracy Loy, Caribbean Air, LLC joined the Chamber in June Hunter Plumbing, LLC Great Deals Savings Magazine

August • September 2011/Hamilton County Business Magazine

Corey Sylvester, Edward Jones and Maureen Price, Advantage Tax Services

David Beaudin, dpb Inspections & Consulting and Joyce and Martin Furnish of the Cicero Kiwanis


September 15 – 2nd Annual Corporate Challenge Noon to 5:30 p.m.

August 18 - Business After Hours 4:30 – 6:30 p.m.

Community Health Network Community Hamilton Healthcare Campus 9669 E. 146th Street

Forest Park 701 Cicero Road

September 22 - Business After Hours 4:30 – 6:30 p.m.

August 24 – Membership Luncheon 11:30 a.m.

“Get Out of the Office and Into the Games!” Join us for a day of fresh air, fun and competition in Forest Park at the Chamber’s 2nd Annual Corporate Challenge. The purpose of the event is to create a healthy and recreational event that builds company pride and camaraderie among employees and companies. This event is designed to include companies of all sizes from 1 or 2 employees to hundreds, and teams can consist of individuals from different companies. Teams or individuals may participate in as many or as few events as they choose. This year’s line-up of events includes: a Euchre Tournament, a Volleyball Tournament, Corn Hole Challenge, Putt Putt, Tug of War, Three-Mile Relay and an Obstacle Course. Registration forms are available at www.noblesvillechmaber.com or by calling 317-773-0086.

September 28 - Business After Hours 4:30 – 6:30 p.m. (with the Fishers Chamber) St. Vincent Medical Center NE 13914 Southeastern Parkway September 29 – NetWORKS! (All-County!) 7:30 a.m. Cambria Suites 13500 Tegler Drive. (across from Hamilton Town Center)

Welcome McDonald’s! A ribbon-cutting ceremony was held on June 27 to celebrate the grand opening of McDonald’s across from Hamilton Town Center. Executives of Faith Corporation, friends and family gathered for this special occasion, including Mayor Ditslear, Ronald McDonald, Pastor Jeffrey Johnson and Antoine Jones, Manager

Seek out our new members at the next Chamber event you attend and help them feel welcome!

Absolute Wellness Chiropractic Dr. James Ide

Fulfilling Kneads Adam Johnson

Hamilton County Harvest Food Bank Anita Hagen


July 29 is the deadline for nominations for the Noblesville Chamber’s Pinnacle Award. This prestigious award will be presented at the August membership luncheon. The criterion for the award is a person “representing outstanding achievement in community service.” Nomination forms are available at www.noblesvillechamber.com. Please do take a moment to nominate the person you believe best exemplifies community service.

September 28 – Membership Luncheon 11:30 a.m. Harbour Trees Golf Club 333 Regents Park Lane


Taylored Systems 14701 Cumberland Road, Suite 100

Harbour Trees Golf Club 333 Regents Park Lane



Noblesville Chamber 601 Conner Street Noblesville, IN 46060 317-773-0086

Old National Bank Tracy Johnson and Bob Zmikly 

Hamilton County Business Magazine/August • September 2011


Sheridan Chamber 407 S. Main Street P.O. Box 202 Sheridan, IN 46069 317-758-1311

2011 Monthly Luncheon Dates

May Luncheon

August 25



Guest speaker, Joan Issac from United Way

September 22, Annual Dinner

Palomino Ball Room 7pm - Speaker TBD

October 27

Steve Powell AT&T, Guest Speaker


NO Member luncheon Happy Thanksgiving

December 1

Christmas Lunch, Community Center 11:30

Former Indianapolis auto dealer, politician, and current Sheridan resident Eric Dickerson entertained the membership with his adventures in both the business and political arenas at the March chamber luncheon. Jeff Burt, guest speaker at Sheridan Chamber of Commerce’s May luncheon

2011 Wheels & Wings

Mike Corbett (left) and Derek Arrowood

Sharon Wilson, Connie Pearson, Richard Wilson, Greg Morgan Jake Childers and Cody Flecker’s car is a 1987 Black Buick Grand National. 3.8 liter turbo charged V6

Vintage airplane

Be sure to visit the Sheridan Chamber Website, www.sheridanchamber.org for information on all upcoming events!


August • September 2011/Hamilton County Business Magazine




Old Country Buffet, Village Park Plaza Individuals pay for lunch at the door and join the committee in the back meeting room.

The Palomino Ballroom “An Evening to Celebrate Community” Sponsored by

2011 Lantern Awards Saturday evening, September 24, 2011

Economic Development Meeting Monday, August 1st: 11:30 a.m.

Networking Breakfast Thursday, August 4th: 7:30 – 9:00 a.m.

Joint networking breakfast hosted by the Westfield and Carmel Chambers Charleston’s ~ North Meridian and 146th Street $10 Chamber Members; $20 non-members, Reservations required, Register by July 29th at www.westfield-chamber.org

Lawn at City Hall ~ Downtown Westfield - www.dwna.org

Westfield Young Professionals Wednesday, August 17th

Visit www.westfield-chamber.org for details

(Doors open at 10:45 a.m.) The Palomino Ballroom ~ 481 South County 1200 East Annual State of the Schools Address Presented by Superintendent, Dr. Mark Keen Pre-registered Members: $15; all others: $20. Register online by August 12th at www.westfield-chamber.org.

Creativity in Advertising Tuesday, August 23rd: 7:30 – 9:00 a.m.

Hilton Garden Inn ~ 13090 Pennsylvania Street Coffee & light breakfast provided. Free for Chamber members however, reservations are required by August 19th. Presented by Star Media

Networking on the Nines Thursday, August 25th: Golf begins at 3:30 p.m.

Wood Wind Golf Club ~ 2302 West 161st Street ~ Westfield Business After Hours starts at 5 p.m. This not your typical golf event! Network while on the beautiful Wood Wind golf course and socialize afterward at the Business after Hours! A unique and fun networking opportunity for both golfers and non-golfers! You don’t need to be a golfer to network at this event! Cost is only $20 per “golfer”. Register online at www.westfield-chamber.org

Employer Seminar WorkOne’s recent employer seminar explaining changes in unemployment laws provided valuable information to several Westfield Chamber members

RIBBON CUTTING -DeLullo’s Italian Bistro Dan DeLullo, owner of Dellulo’s Italian Bistro cuts the ribbon to celebrate the grand reopening of this popular Westfield restaurant. Joining Dan is Westfield Mayor Cook, Chamber president Eric Lohe, Chamber Vice President Tom Dooley along with other guests.

Queso Blanco Restaurant, 102 South Union Street, downtown Westfield Super Bowl Update Pre-registered Members: $15; all others: $20. Register online by September 9th at www.westfield-chamber.org

Members Reception Friday, September 9th: 7:30 – 9:00 a.m.

Comfort Suites, Westfield ~ 151st and North Meridian. Join new and existing members to learn more about how the Westfield Chamber can work for you. Breakfast served. No cost. Reservations required online at www.westfield-chamber.org

Membership Luncheon Thursday, September 15th: 11:00 a.m. - 1:00 p.m.

(Doors open at 10:45 a.m.) The Legacy Fund has served residents throughout Hamilton County since 1991, transforming communities including Arcadia, Fishers, Noblesville, Sheridan, Westfield – and all points in-between. The Legacy Fund is committed to bringing neighbors together to address community issues and priorities, to connect donors with their charitable interests and passions, and to make the act of giving a more meaningful and effective gesture for donors. Please join us to learn about this valuable community asset. The Bridgewater Club ~ 3535 East 161st Street ~ Westfield Pre-registered Members: $15; all others: $20. Register online by September 9th at www.westfield-chamber.org

Countywide Networking Breakfast Thursday, September 29th: 7:30 - 9:00 a.m.

Joint networking event with all Hamilton County Chambers of Commerce Cambria Suites ~ 13500 Tegler Drive ~ Noblesville $10 for Chamber members with reservations; $20 all others & billables. Reservations are required by September 23rd. Register online at www.westfield-chamber.org


Membership Luncheon Thursday, August 18th: 11:00 a.m. - 1:00 p.m.

Economic Development Breakfast Meeting Monday, September 12th: 8:00 a.m.


Westfield Farmer’s Market 4:30 – 7:30 Fridays

Westfield Chamber 130 Penn Street P.O. Box 534 Westfield, IN 46074 317-804-3030

The Westfield Youth Assistance Program golf outing hole sponsor was generously underwritten by Church, Church, Hittle & Antrim

CSI Signs, winner of the “Golfers Choice Award” for best hole

All Chamber event dates, times and locations are subject to change. Please call 317-804-3030 or visit www.westfield-chamber.org for details. Hamilton County Business Magazine/August • September 2011

Hamilton County History

Why It’s Called Jerkwater Road

David Heighway

Historical sleuthing reveals the origins of HC’s unique road names


riving through Hamilton County communi ties, it’s interesting to see the sorts of things that developers have come up with for naming streets. Trees, family, or themes that relate to the name of a subdivision are often chosen, but many times they use heritage names to give cohesive-

Cynthiana was a community in Fall Creek township in the 1840’s, but was gone by the Civil War. ness and a feeling of substance to a community. Of course, heritage connections can sometimes be right under your nose – Cumberland Road was, at one point, the route to the town of Cumberland

in Marion County. That town was given its name because it is on the historic National Road (AKA Cumberland Road) which was constructed in the


1820’s & 1830’s beginning in Cumberland, Maryland – a city which started as a fort built in 1755 and named for the Duke of Cumberland, son of King George II. The City of Noblesville has emphasized its local heritage at Hamilton Town Center Mall by choosing notable families of Noblesville for street names, such as Harrell Parkway, Levinson Lane, and Hoard Road. Sources can be obscure – we don’t know why William Conner and Josiah Polk chose names like Brock (6th), Wiltshire (Maple), or Catherine (9th) Streets when they platted Noblesville. Many names are just a default based on location – Eller Road in the southern part of the county and Brehm Road in the northern part of the county served families by those names who were large landowners. Other roads were named because of towns that no longer exist – Cynthiana was a community in Fall Creek township in the 1840’s, but was gone by the Civil War. The town of Allisonville had a lively history because it was on a main road, (as pointed out in a previous article about grave robbing), but was bypassed by the railroad and overtaken by Castleton. Ironically, as railroad travel faded, Allisonville Road became the more significant transportation route again. And then there are the oddities – the road to Sheridan between Highways 32 and 47 is called Mule Barn Road; which changes to California Street in town; and then north of town becomes Jerkwater Road up to the Tipton County border. There is probably a good reason for some of this. Mule Barn probably ended at a livery stable or livestock dealer of some sort – there are several in the 1907 county directory – and California was one of several streets

August • September 2011/Hamilton County Business Magazine

in Sheridan named after states. However, Jerkwater Road is problematic. “Jerkwater” is a slang term from railroad history meaning a town too small to have a water tank to refill a steam engine, so that crews would have to fetch (jerk) water from a nearby stream with buckets. This doesn’t seem applicable, because when the Monon Railroad came through in 1882, Sheridan had been in existence for around two decades and would become a sizable community when the natural gas boom started in

1887. It’s unlikely that the town wouldn’t have a water tank. Furthermore, the only water source that the road crosses is Prairie Creek - far north of where it would do the railroad any good. Whatever the reason, it’s possibly the only such-named road in the United States. In the 1960’s, Hamilton County lost a little of its originality when the east-west roads were numbered to match Indianapolis. However, as long as developers and planners look to give their communities a distinct identity, curious and intriguing roads names will continue to appear. David Heighway is the Hamilton County Historian


Service Club Rotary International

River Edge Professional Center and River Edge Market Place Noblesville, IN Call John Landy at 317-289-7662 jcl@roamermaritime.com

The Noblesville Midday Rotary Club is one of 32,000 local Rotary clubs throughout the world and six in Hamilton County. Open to all persons regardless of race, color, creed or political preference, Rotary brings together business and professional leaders to provide humanitarian service, encourage high ethical standards in all vocations, and help build goodwill and peace in the world. Each club meets weekly. For more information on the Noblesville Midday Rotary Club. Call Mike Corbett David Heighway at 774-7747 is the Hamilton County historian

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Advertising deadline: AUGUST 26, Mails SEPTEMBER 26

Hamilton County Business Magazine/August • September 2011



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Profile for Mike Corbett

Hamilton County Business Magazine August/September 2011  

The Hamilton County Business Magazine celebrates and promotes industry, commerce and entrepreneurship in Hamilton County, Indiana

Hamilton County Business Magazine August/September 2011  

The Hamilton County Business Magazine celebrates and promotes industry, commerce and entrepreneurship in Hamilton County, Indiana

Profile for mcorbett