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REUDY

& ASSOCIATES

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INTERNATIONAL ASSOCIATE

Deanna Reudy | 650.759.2986 | deanna@reudyandassociates.com Raeanna Reudy | 650.759.4221 | raeanna@mcguire.com


Property Website www.1520HooverAve.com Using the property’s address as the URL, i.e. www.1520HooverAve.com, we create a spotlight website to showcase the property’s features, floor plans, photos, architecturally significant details, etc. This URL is used in all advertising and marketing efforts, which enables potential buyers to learn more about the property than any print ad can convey.

720 HILLSBOROUGH BLVD UP FP

STAIRS TO MAIN LEVEL

WINE CELLAR

CRAWL SPACE

Interactive Floor Plan

BEDROOM LIBRARY CL TO BACKYARD

CRAWL SPACE

BATH

A detailed floor plan of the home with hot

BASEMENT

GUEST ROOM

BEDROOM

spots that allow the user to click and view a

FP

CL

LIVING ROOM

CL STAIRS TO BASEMENT

CL

MAIN ENTRY

STAIRS TO UPPER LEVEL

DN

STAIRS TO MAIN LEVEL

W D CL

in the floor plan. This allows the user to TO BACKYARD

CL

CL CASUAL DINING

DINING ROOM KITCHEN

ART ROOM

BATH

LAUNDRY

PANTRY

photo from the perspective of the location

OFFICE

BATH

FOYER CL

GUEST ROOM

BATH

DN

UP

CL

BASEMENT (APPROX. 467 SQF)

CL

MASTER BEDROOM

BEDROOM

CL

CL TO BACKYARD

GARAGE BATH

OUTDOOR PATIO OFFICE

MAIN LEVEL (APPROX. 3186 SQF)

UPPER LEVEL (APPROX. 2247 SQF)

GARAGE (APPROX. 363 SQF ART ~ 100 SQF)

NOTE: FLOOR PLANS, SQUARE FOOTAGE, AND DIMENSIONS ARE APPROXIMATE AND NOT FOR CONSTRUCTION PURPOSES. A PROSPECTIVE BUYER SHOULD NOT RELY ON THESE PLANS, SQUARE FOOTAGE, AND DIMENSIONS IN MAKING THEIR PURCHASE DECISION AND SHOULD CAREFULLY VERIFY THE ABOVE ITEMS AND ALL OTHER INFORMATION HEREIN.

experience the home and better understand what the interior of the home feels like.


Narrated Video Tour Promoted on the property website, mcguire.com, Facebook, YouTube, Vimeo, Twitter, Savills, and Luxury Portfolio, this tool allows us to effectively communicate the home’s story and create an emotional connection for the buyer to the quality of the home and its surroundings.

Architectural photography A picture is worth a thousand words, which is why we use professional, architectural photographers to promote every home we represent. In addition to the exterior, interior, and garden photos, we schedule photo shoots at different times of the day and sometimes multiple sessions to capture the property at its best. Where appropriate we use exterior twilight or aerial images which increase online click-thru results for online viewers.


Coverage and Print Ads

Multi-Page Brochure It is important that your home is introduced to the market with style and professionalism. Working with our designer, we will create a professionally designed, high-quality property brochure tailored to highlight the unique qualities of your property. In addition to the marketing narrative, to further establish the value for the buyer, a detailed list of finishes and technical features will be included.

1520 Hoover Ave

Email Marketing An Email Marketing Campaign can quickly reach the real estate market and achieve timely exposure in a dynamic marketplace. Our tailored announcements include multiple high quality photos and property details. Our informative email statements are sent to a targeted database which is continually updated and maintained for maximum results.

Postcard Mailing Direct marketing is an effective method of generating interest in your property among potential buyers and agents. We create customized announcements, which are mailed to hundreds of homes, additional targeted mailing lists, local agents, and McGuire’s global referral network.


Maximizing Online Exposure Keeping up with the pulse of technology and marketing is a full time job, which is why McGuire has an in-house Content Strategist that we work closely with to ensure that our client’s properties are not only showcased in the best light but are presented in a way that generates the most online exposure, website traffic, direct inquiries, and public interest as possible.

The Power of Sharing Facebook currently has 1.6 billion active users, and that’s a number we care about. McGuire’s approach to social media marketing isn’t just about staying relevant, it’s about targeting the right audiences to reach the right clientele for the properties we are representing. By creating and sharing original content that engages, educates, and entertains everyday users—from new and/or notable listings, to market trends and reports, local expertise, and featured press—McGuire’s large social following allows us to drive more online traffic to our property websites and more foot traffic to our open houses.

The Power of Visual Media & Hashtags With 400 million monthly active users (and Facebook as its parent company), Instagram is equally important when it comes to piquing the interest of the digital world and driving more eyes to our listings via dedicated property websites. We coordinate the launch of our new listings with McGuire’s Content Strategist, who features it as the“Listing of the Week” along with a series of real estate and luxury lifestyle related hashtags so that the property images can always be searched and found within those feeds. #LiveLuxuriously #McGuireRE #Burlingame

• McGuire’s Featured Listing of the Week

• McGuire’s Weekly Top 10 Properties Blog

• Featured Press by Local + Major Publications:

SFGate.com, SF Chronicle, SF Examiner, Curbed SF

WSJ, SF Business Times, SF Magazine, 7x7.com

California Home + Design and more.


Mobile App & Publications

McGuire App McGuire’s mobile apps make it easier for buyers to find what they want, when they want it. Whether it’s on an iPhone, iPad, or Android, buyers are able to search in real time for properties, open houses, and rentals throughout the Bay Area. Each app provides a full property description and large photos while synching saved searches and favorite properties with the buyer’s mcguire.com account.

Print Publications When marketing a luxury property, McGuire’s understanding of the importance of premier exposure in both the local and global markets is of particular importance. We employ a broad mix of local publications as well as a select group of targeted, effective publications aimed at high-net worth consumers, worldwide.


Testimonials

I had the pleasure of having Deanna and Raeanna Reudy help me sell my home in Millbrae and purchase a home in Redwood City. They made a very difficult time in my life very doable. They were with me every step of the way, always immediate and thoughtful to any concern that I had. They were thorough, knowledgeable, supportive and patient with me thru every aspect, from open houses, reviewing offers, to signing final paperwork. They were right there by my side. I found my forever home but if I ever had to do it again, I wouldn’t do it without them. I would certainly recommend them. – Frances B. l Oct 4, 2016

Deanna and Raeanna Reudy helped us sell our home in San Francisco, and buy a home in Burlingame. They were amazing through the entire process. They were professional, very responsive (always available by text, phone and email). They were very proactive, without being overbearing or pushy. They listened closely to our needs, and developed a plan for both buying and selling that made the process as painless as possible. They were very patient, and went above and beyond in every aspect of both the purchase and the sale, personally handling many aspects (arranging stagers, painters, inspectors, etc). Their services and connections in the industry allowed us to both get an amazing deal on our new home, and have the opportunity to choose from 13 incredible offers on the place we sold. I would use them again without hesitation, and have recomended them to many friends. – Kirk P.

“We made the decision to retain you after interviewing another real estate professional. We were immediately impressed with your knowledge and your professionalism. We told you that our situation might present some challenges as we, the personal representatives of our mother’s estate, lived out of state. You were not deterred by our unique situation. You immediately assessed what we needed to do to market the house at the highest possible selling price. You not only provided traditional real estate services, but you were able to facilitate and manage minor repairs at a very reasonable cost. With your talents for design, you presented our mother’s house beyond our expectations. The services that you provided exceeded those of most real estate professionals. You used innovative marketing techniques. You demonstrated to us that you are not a typical realtor. You are exceptional. Throughout the process, you continually provided knowledgeable advice on all major decisions. You always listened to our concerns. You met every deadline that we agreed upon. You remained remarkably calm and were not discouraged when unanticipated problems arose. You never became disillusioned. With your positive attitude, we remained confident that not only would the house be sold, but that it would be sold at the best possible price. Because we did not live in California, you undertook many tasks that would normally be handled by the seller. You worked with tremendous enthusiasm to sell the property and coordinated everything that needed to be done to close the sale. Thank you, Deanna! You were a pleasure to work with. We would highly recommend you as one of the Best in the Business. You are a true real estate professional in every sense of the world.” – Kenneth E. and Theresa V.

Raeanna made this experience of buying a home very easy . Helped from the start to finish. Would highly reccomend for her expertise in buying a home. – Danny Y l Nov 11, 2016


SIGNIFICANT SALES

1520 Hoover Ave, Burlingame SOLD $2,925,000

1 Lombardi Ln, Millbrae SOLD $2,637,500

2 Lombardi Ln, Millbrae SOLD $2,620,000

1551 Los Altos Dr, Burlingame SOLD $2,200,000

826 Clearfield Dr, Millbrae SOLD $2,050,000

1609 Ray Dr, Burlingame SOLD $2,035,000

1295 Laurel Hill Dr, San Mateo SOLD $1,650,000

460 Phelps Rd, San Carlos SOLD $1,525,000

2478 Oregon Ave, Redwood City SOLD $1,450,000

115 Dalewood Way, San Francisco SOLD $1,550,000

2515 Hastings Dr, Belmont SOLD $1,228,888

960 Haddock St, Foster City SOLD $905,000


About

Deanna Reudy Luxury home owners require a trusted and savvy collaborator when it comes to the business of putting their property on the market. Many on the Peninsula have relied on Deanna Reudy’s expertise to realize the full potential of their investment, and would do so again without hesitation. Being in service to others as a realtor is more than a career for Deanna; it’s in her blood. While growing up on the Peninsula with her self-made contractor father, Deanna experienced first hand the nuts and bolts of renovating upscale homes and bringing them to fruition on the market for others to enjoy. A licensed realtor since 2003, Deanna’s journey toward a career in real estate was a natural outgrowth of her dual passions in life: her style and flare for remodeling luxury properties, and her love for helping people acquire their treasured dream home.

When Deanna goes to work for a client, not only does she bring critical insights from her longevity in the region, but her clients always note that she goes above and beyond the standard realtor experience to provide white glove service, including facilitating all the details of prepping your home for market, from hiring A-list sub-contractors, top-notch artisans & landscapers to everything in between. Whether she is using her seasoned negotiating skills to ensure her client clinches the deal, or guiding a buyer’s transformation of an outdated property into a quintessential California lifestyle sanctuary, Deanna always keeps her client’s best interest at heart. In the competitive climate of Bay area real estate, experience like Deanna’s is essential. Her calming presence and commitment to service will ease you through one of the most important negotiations you will make in your lifetime. Deanna happily works on a team alongside her husband Raymond and San Francisco-based daughter Raeanna, and is a member of the San Mateo County, San Francisco County, California and National Associations of Realtors. When she is not serving clients, Deanna gives her time to numerous charities throughout the Bay Area and is a passionate equestrian and member of the San Mateo County Mounted Patrol of Woodside and the San Mateo County Horsemen’s Association.


About

Raeanna Reudy Raeanna exemplifies a genuine enthusiasm for her clients, a vast knowledge of the San Francisco Bay Area real estate market, and an innovative approach to marketing. Raeanna was raised in Burlingame CA, graduated from Saint Ignatius College Preparatory in San Francisco, and received her Bachelor of Arts degree in Communication from Santa Clara University. She has a unique experience living and attending schools throughout the Bay Area. That along with her family’s three generations in real estate and construction has given her a personal knowledge of this market dating back to her childhood. Prior to Raeanna’s real estate career she worked in technology sales for a publicly traded company in downtown San Francisco. Her dynamic negotiating skills combined with a priority to provide her buyers and sellers the highest level of service gives her an innovative approach. Raeanna is dedicated and passionate in every aspect of her life. Whether you are a first time buyer or a long time homeowner considering a sale, Raeanna’s goal is to achieve results above her client’s expectations. Her natural ability to help people and genuine enthusiasm for her client’s satisfaction ensures they always have an advocate on their side. In her spare time Raeanna enjoys taking advantage of all San Francisco has to offer with fitness classes, new restaurants, and spending time with family and friends. Raeanna supports various local charities to help San Francisco Youth as well as the Leukemia and Lymphoma Society.

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