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BRIEF TITLE ---- Fleurons The Brief


We want you to consider plants in the broadest possible ways – their form, colour, size, texture, smell, taste, feel, associations, personalities, uses reputations, botanical names – and develop an eye-catching and informative outcome that interprets and celebrates plants and the concept of the garden and its role in our lives.

The Bach Original Flower Remedies were developed by Dr Edward Bach a well known Physician, Bacteriologist, Homeopath and Researcher. He believed that attitude of mind plays a vital role in maintaining health and recovering from illness.


He identified 38 basic negative states of mind and created a plant or flower based remedy for each one.

Bach flower remedies- Stress relief for exam period. Considerations

Mandatory Requirements

Use print, screen, combined media – the choice is yours – as long as it has a solid idea, informs and shows illustrative skill

All images should be supported by a broad range of visual investigation in the form of design sheets and notebooks.

Target Audience


Young females (students)

Packaging design for an all nighter remedy. Applied across a range of packaging.

Tone of Voice

Studio Deadline 3rd june 2011

Bright, bold, eye catching.

This brief should be read in conjunction with the module brief. Please refer to module information at E_STUDIO for module brief, submission deadline, graded outcomes and further reading.

packaging brief  
packaging brief  

brief for final major project