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Portfolio of boutique MBA events for the world’s top business schools


MBA fairs we’ve created during one year

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible 12

24.09.2011

27.09.2011

24.09.2011

03.03.2012

MBA25 | Moscow

MBA25 | Kiev

MBA Formula | Almaty MBA Formula | Baku

Panel discussions + 1-2-1 + open fair + go-to-market round table + informal networking

Panel discussions + 1-2-1 + open fair + go-to-market round table + informal networking

Panel discussions + 1-2-1 + information sessions + informal networking

Panel discussions + 1-2-1 + information sessions + informal networking

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


MBA fairs we’ve created during one year

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible 12

formats of effective interaction

17.03.2012

24.03.2012

29.09.2012

02.10.2012

13 How did we generate best

MBA25 | Moscow

MBA25 | Kiev

MBA25 | Moscow

MBA25 | Kiev

14 And what is the next?

1-2-1

1-2-1

Panel discussions + 1-2-1 + open fair + round tables + informal networking

Panel discussions + 1-2-1 + round tables + informal networking

Photo-reports

candidates in CIS?

15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


Best promotion for top schools

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible

Schools-participants

General partners of our fairs: BCG (3 times) and McKinsey and Co (2011, Kiev)

12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We created MBA-difference

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible

Candidate pre-selection and special "before-fair invitation"

Top notch programs, with no low-quality schools

Automatic Data Collection System for quick recognition

12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations

Onsite tweeting, QR-code for digital downloading

are coming

Networking with corporate sector

Using inovative formats

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We gathered the best candidates for top schools

Work experience 11-15 years 14%

Age of the MBA25 candidates

1 2 MBA fairs we’ve created

1-2 years 14%

3

3-4 years 24%

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best

45,9%

7

8-10 years 18% 22,5%

during one year

5-7 years 30%

20,0%

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible

7,3% 1,7%

1,4% up to 19 years

20-24

25-29

30-34

35-39

40-44

1,2% more than 45

86% of candidates have over 3 years’ work experience

12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We gathered the best candidates for top schools Industry Finance

21%

Specialist

37%

3%

Top-manager

12%

CEO

Intern

4%

Logistics/Transportation

2%

1

2%

Health, Medical, Pharma

10%

Media/Advertising

5%

5%

Middle-manager Owner

40%

5%

Real Estate/Property

3%

Consumer Goods and Retail Consulting

16%

Technology, Engineering, Telecoms Other

21%

14%

2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

Energy, Manufacturing

Education, Government

10%

Level of responsibility

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible

60% of candidates take a managerial role in a company

12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We gathered the best candidates for top schools

GMAT and TOEFL Already completed GMAT-exam

12%

1

Already completed TOEFL/ IELTS-exams

24%

2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

Plans to start application

5 We created MBA-difference 6 We gathered the best

In more than to years

23 %

2011, autumn intake

11%

7

Other

64%

candidates for top schools

8 9 MBA25 Feedback

Already started application

10

4%

11 We used all possible

2012, winter/ spring intake

2012, autumn intake

21%

41%

36% of candidates completed GMAT/TOEFL

12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


MBA25 Feedback Stanford

Cambridge Judge

Dear MBA Strategy, Thank you for an opportunity to represent Stanford GSB at MBA25 event in Kiev. I really enjoyed having open and friendly conversations with talented people who came to meet the representatives of top-rated business schools. I believe that such events will extend the boarders of high-level business education and increase the quality of doing business in CIS. Denis Tafintsev Stanford University Graduate School of Business

The MBA25 event in Moscow organised by MBA Strategy provided a great opportunity to meet with high-calibre candidates in what can be a difficult market. Both the one-to-one meetings and the fair provided me with a good number of great leads with whom to follow up. The ability to view profiles on the laptop and make notes on candidates as the fair was happening was a very useful innovation, and as a whole the fair was professionally run and organised.

HKUST Many thanks to you and your team too for having me & HKUST both at MBA25, and for brilliant arrangement of the event. Indeed, I myself noticed considerable interest in Asian schools this time - as I had to answer numerous questions about our school in front of so many people for all 3 hrs. Alexey Astafev MBA Hong Kong University of Science and Technology - School of Business and Management

James Barker MBA Admissions Co-ordinator Cambridge Judge Business School University of Cambridge

Insead Dear MBA25, Thank you very much for organizing the MBA-Fair in Moscow. It was one of the best MBA fairs, with high quality of candidates and strong list of schools represented. The organization was remarkable – reception, stands, plenary session, and especially the IT infrastructure. I trust this even was extremely beneficial for all participants! Wishing you success in your future undertakings. Best regards, Georgy Babilashvily

1 2 MBA fairs we’ve created THANK YOU LETTER – MBA 25

From Duke University’s Fuqua School of Business

3

during one year

4 Best promotion for top schools

October 31, 2011  

5 We created MBA-difference

On behalf of Duke University’s Fuqua School of Business I would like to  thank MBA 25 team for very well‐organized events in Moscow   on September 24, 2011 and in Kiev on September 27, 2011.   

I had a pleasure of participating in both events, and the caliber of   the candidates I met was very high. I found that event attendees were  prepared with good questions about MBA in general and The Duke MBA  programs in particular.  

6 We gathered the best 7

candidates for top schools

The mix of different formats in a one‐day event was very interesting,  and we consider participating in MBA 25 events in the future, because it  is one of the best ways to meet large groups of qualified prospective  students.  

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Kind regards,  

9 MBA25 Feedback

Daria Zarubina  Regional Director, Russia and CIS   Duke University, The Fuqua School of Business 

Duke University, The Fuqua School of Business 100 Fuqua Drive, Box 90120, Durham, NC 27708-0120 USA | Tel +1.919.660.7705 | Fax +1.919.681.8026 | www.fuqua.duke.edu

10 11 We used all possible 12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

More feedbacks you can find on

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


MBA25 Feedback John Cass Business School Many thanks for doing such a great job for the Moscow event. Here is my feedback… The event was very well organised and the MBA25 team were very patient and genuinely helpful through the entire process. At the event the candidates were well prepared and very few of them had less than our 3/5 years post graduation work experience. Their English level was good and we will certainly be doing the event in the future because MBA25 appreciate our custom rather than take it for granted as some other organisers do. They also provide a very good calibre of candidate. Thanks again. Tim Navin-Jones Executive MBA advisor Sir John Cass Business School

Chicago Booth Dear MBA Strategy, I would like to extend my gratitude to your team for professionally organizing a recent MBA 25 Fair in Moscow. The event was well though through from concept to realization and went virtually seamlessly. I appreciate your effort in selecting a great pool of aspiring MBA candidates - it was a great chance to network and

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get to know many like-minded young professionals. I enjoyed participating in the panel discussion on pre- and post-MBA career, where audience was very engaged and asked well-prepared intelligent questions. I hope sharing my experiences was helpful for the participants and I would be happy to participate in similar events in the future. Best of luck to your team in further efforts to raise MBA awareness and to bring best b-schools to the CIS region.

2 MBA fairs we’ve created 3

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8

Regards, Andrey Galiuk University of Chicago Booth School of Business

9 MBA25 Feedback 10

IMD Support from your staff on site was superb. They were all very helpful and supportive. The roundtable format worked well for me. I found the possibility to talk to a small group of people very useful. The strict timing was appreciated, it was great to see that the schedule was kept. The majority of attendees were well prepared and asked specific questions, no general ones…. Simone Kuhn – MBA Marketing Officer IMD

during one year

11 We used all possible 12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

More feedbacks you can find on

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We used all possible formats of effective interaction Panel discussion One 2 One

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible

Open fair

12

Information session

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We used all possible formats of effective interaction Round tables

Go-to-market discussion

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback

On-line broadcasting

10 11 We used all possible 12

Talk show

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

Click to enjoy a video of MBA25

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


How many of the best candidates did we generate?

1 2 MBA fairs we’ve created 3

85% оf MBA/GMAT

preparation market share in Russia, Ukraine and Kazakhstan

№1 top visited portal

for the majority of MBA applicants from CIS

More than 1000 MBA/ GMAT/TOEFL clients in Russia and Ukraine. Major corporate clients: McKinsey, BCG, PWC and top 20 Ukrainian and Russian companies

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible 12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


And what is the next?

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8

16th of February, 2013 Moscow 1-2-1 sessions

19th of February, 2013 Kiev Round Table

Spring 2013

12th of March, 2013 Baku The Fair

16th of March, 2013 Tbilisi The Fair

23rd of March, 2013 Almaty The Fair

9 MBA25 Feedback 10 11 We used all possible 12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


2013. Innovations are coming Type of activity MBA Event (200-300 candidates) Group preselected candidates interviews (40 candidates) Face-to-Face highly pre-selected candidate interviews

1 2 MBA fairs we’ve created 3

MBA Fair (Baku, Tbilisi, Almaty only)

Moscow 1-2-1 Classic/On-line

Kiev Round Table

+

-

-

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best

-

-

+

10

20

-

Optional

-

-

Alumni re-presentation (local alumni or official country interviewer)

+

+/-

+

Local event promotion

+

+

+

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Automatic visitor data collection system (easy to collect and process)

+

+

+

13 How did we generate best

Participation in candidate pre-selection

+

+

+

14 And what is the next?

Panel discussions/seminar on the fair (2 topics)

PRICE

2490

1190/1690

1990

You have an opportunity to book 1-2-1 On-line format for each of the 5 cities (Moscow, Kiev, Almaty, Baku, Tbilisi)

7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible formats of effective interaction

candidates in CIS?

15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


Try our Loyalty program for 2013

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible

5%

Discount received when you book 4 cities

Most Popular

10%

Discount received when you book 5 cities

12

formats of effective interaction

13 How did we generate best candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you


We are ready to talk details with you

1 2 MBA fairs we’ve created 3

during one year

4 Best promotion for top schools

5 We created MBA-difference 6 We gathered the best 7

candidates for top schools

8 9 MBA25 Feedback 10 11 We used all possible 12

formats of effective interaction

13 How did we generate best

Dmitriy Bondar Founder e-mail: bondar@mbastrategy.ua skype: bondardmitriy

Vladimir Potapenko Event-manager e-mail: potapenko@mbastrategy.ua skype: potapenko.vv

candidates in CIS?

14 And what is the next? 15 2013. Innovations are coming

16 Try our Loyalty program for 2013

17 We are ready to talk details with you

Portfolio of boutique MBA events for the world’s top business schools  

Portfolio of boutique MBA events for the world’s top business schools