IN THE FIELD
KITCHEN GEMS Tony Aitoro takes us on a tour of the latest jewelry for the kitchen
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Story by Sarah Robertson | Photography by Neil Landino
ppliance shopping can be an overwhelming experience. I find clients struggle more with decisions about appliances than about almost any other area of kitchen design. The best appliance showrooms can help clients evaluate their options and make smart purchase decisions. I recently toured the totally revamped 15,000-square-foot Aitoro Appliances showroom in Norwalk, CT, with owner Tony Aitoro. Aitoro was established in 1948 by Anthony Aitoro with his sons Vincent and Rudy. Since then, it has grown into a multigenerational appliance powerhouse. Aitoro now offers more functioning displays in a broader range of brands than any other appliance dealers in the tristate area. The enormous new Sub-Zero/ Wolf/ASKO display includes functioning ranges, refrigerators, dishwashers and more. Can’t decide on a dishwasher for your new kitchen renovation? Aitoro has dishes and glassware at the ready so you can experi14
ment with loading different models. Considering the new Wolf steamer module? A demonstration kitchen allows you to see it in action before you buy. Unique luxury products, such as Dacor’s new WineStation, invite you to have a taste of wine while you contemplate a purchase. Regular cooking demonstrations are hosted right in the showroom; check the Aitoro website for upcoming events. The amazing showroom aside, if you ask Tony Aitoro what is the biggest advantage to shopping at Aitoro, he’ll respond without hesitation, “Our service!” The sales staff has more than 250 combined years of experience selling appliances, and they keep on top of market trends by regularly attending conferences and workshops around the country. If you need to understand the nuances between the Wolf E series and M series ovens, this is the place to shop, where models are displayed side by side and the sales staff can explain all the differences. The same goes for comparing models across brands.
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