Jan March 2016 food business

ISSN 1755-0939

JANUARY-MARCH 2016

2016 EDITION BOOTH NO. CCZ-112

Editor Matt Matthews Associate Editors Jessie Jorge Andrew Thomas

44

Sub Editor Megha Marie Matt Graphic Designer Aleena Susan John Sales Manager Paul Thomas Production Manager Abdul Shareef Contributors Neville J. Chandler P.K. James Shakeeb Kolakadan Head Office Matt Media International Ltd. Woodgreen, London N22 5AR, UK E-mail: gulfag@emirates.net.ae Web site: www.foodbusinessgulf.com

Middle East Office Al Saad Advertising & Publishing LLC. P O Box 25694, Sharjah, UAE Tel:+971 6 5639494 Fax:+971 6 5639449 E-mail: gulfag@emirates.net.ae Food Business Gulf & Middle East is designed to serve the fast growing Food, Fresh Produce, Ingredients, Bakery, Hotel, Hypermarkets, Restaurants & Catering industries in the Gulf and Middle East region by providing the expert information to our readers in our four comprehensive issues in a year. It is circulated through out Middle East region and world wide in addition to the extra distribution at various food, catering & hotel events, fresh and perishable shows. The magazine provides editorial coverage on a wide range of topics which are of interest to industry professionals.

NEWS

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GULFOOD PREVIEW

PAGE 32

GULFOOD MFG. REVIEW

PAGE 38

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SWEETS & SNACKS ME REVIEW PAGE 40 SIAL MIDDLE EAST REVIEW

PAGE 42

COCOA

PAGE 44

STARCH SOLUTIONS

PAGE 46

HALAL POULTRY

PAGE 53

FOOD INGREDIENTS

PAGE 54

FRUIT CONCENTRATES

PAGE 57

SORTING SOLUTIONS

PAGE 58

AGRO-FOOD PRODUCTS

PAGE 60

INTERVIEW

PAGE 63

MAYONNAISE

PAGE 65

FOOD COLOURS

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Food Business Gulf & Middle East is a sister publication of Gulf Agriculture.

Printed & published by Matt MediaŠ Intl. Ltd.(U.K.) 2016

68 JANUARY-MARCH 2016

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Al Dahra Kohinoor's AED 140m rice mill to start operations in 2016 Abu Dhabi Ports — the master developer, operator and manager of ports and industrial zones in the Emirate — and Al Dahra Agriculture LLC, a leading international agribusiness company, have celebrated the ground breaking of their rice milling, storage and distribution plant's 'silos' at Khalifa Industrial Zone Abu Dhabi (Kizad).

The building structure of the overall Al Dahra Kohinoor facility is well underway and has entered the next phase of construction - that related to the structures for rice grain storage or silos.

The ground breaking ceremony took place on their 100,106-square metres project site in attendance of senior officials from both companies as well as representatives from the Abu Dhabi Food Control Authority and Abu Dhabi Food Security.

This AED 140 million facility, currently the first of its kind and set to be the largest rice mill

FOOD BUSINESS GULF & MIDDLE EAST

factory in the Gulf region, will contribute to the realisation of UAE long-term food security vision.

Al Dahra Kohinoor LLC, a joint venture of Al Dahra Holding of Abu Dhabi and Kohinoor Foods of India, will produce up to 80,000 (eighty thousand) metric tonnes of rice per annum. The facility will be handling the full production cycle from milling, storing, packing and distributing the rice within the UAE and exporting to foreign markets via Khalifa Port.

Abu Dhabi's food security vision is to design short and long term strategies that would secure availability, accessibility and affordability of food supplies.

“Currently, we rely on imports for as much as 85% of the country's food consumption. Abu Dhabi Ports is also trying to contribute to the UAE leadership's long-term objective of achieving the maximum self-reliance in food production,” said Captain Mohamed Juma Al Shamisi, CEO of Abu Dhabi Ports.

“Our role at Abu Dhabi Ports is to support

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the food industry and businesses such as Al Dahra Kohinoor in their efforts to source foodproduce locally. Our integrated infrastructure and connectivity offerings of Khalifa Port and Kizad provide both the availability to support food projects and the accessibility to have their products reach consumers both locally and abroad,” he continued.

H.E. Khadim Abdulla Al Darei, Vice Chairman and Managing Director of Al Dahra Holding LLC was pleased with the construction progress of the project, “Al Dahra Kohinoor facility will ensure the sustainable and undisrupted supply of essential food commodities into the Emirate and we are eager to launch operations by the second quarter of 2016.”

“This facility in Kizad will act as a logistics hub for rice distribution across the GCC allowing us to expand our efforts in offering quality and variety of rice at sustainable and affordable prices to consumers,” H.E. added.

Al Dahra Kohinoor facility will not only have the abilities to produce and store 50,000

metric tonnes of strategic rice reserve; fulfilling the company's commitments to the UAE Food Security Centre, but also it will contribute to the enhancement of rice milling expertise and capabilities in Abu Dhabi, by creating 90 jobs in the first phase.

Al Nassma debuts camel milk chocolate in India Al Nassma Chocolate, producer of the world's first camel milk chocolate, announces its first point of sales on the Indian subcontinent at Kempegowda International Airport, Bengaluru (KIAB). With this new retail outlet the UAE-based exclusive and luxury chocolate brand reinforces its long-lasting collaboration with Dufry, one of the world's leading travel retailers.

Commenting on this pioneering step, Patrick Dorais, Director of Sales at Al Nassma Chocolate, said: “We are delighted to launch our products in India as a travel retail exclusive at Bengaluru International and we thank the airport authority and Nuance for their

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The No. 1 for the Meat Industry Frankfurt am Main, 7 – 12. 5. 2016 Trends in the food industry.

At IFFA 2016 you’ll find: – pioneering concepts for greater economic efficiency – new automation solutions – innovations for enhanced quality and food safety – food industry 4.0 You’ll also discover fresh ideas around the themes of sustainability and energy efficiency. Meet the Best – all market and technology leaders under one roof. www.iffa.com mary.ann.romano@uae.messefrankfurt.com Tel. +971 4 389 45 00

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continuous support in making this happen. We are especially gratified to see all the Trinity stakeholders unite to celebrate the exclusive to the Indian subcontinent launch of our brand.

This development is a tremendous success for us as a local brand and it shows that since our company launch seven years ago we managed to establish ourselves as a reliable partner, offering an extraordinary addition to the confectionery segment in travel retail,� he added.

France brings-up its latest innovation equipment France will once again be part of the not-to-be missed Gulfood 2016 to showcase its latest high quality products, food service equipment.

With two French pavilions for a total area of nearly 1,250 Square meters, this 21st edition is expected to launch several French products.

Gulfood has become over the years the premier meeting place for French companies exploring business development opportunities.

FOOD BUSINESS GULF & MIDDLE EAST

Business France is also bringing its regional experts from France and several countries: Saudi Arabia, Lebanon, Egypt, India, as well as Kenya to join this world class event.

Since the launching in 1987, France participated in the tradeshow, with at the beginning a focus on the dairy sector, which is one of the most important industry in France.

Hence, the show launched well-known French brands today in GCC countries.

According to Marc Cagnard, French Trade Commissioner in the Middle East, most of French SME's on both pavilions come to get more visibility and discover the market during few days, especially to create business partnerships toward a larger exposure on the UAE market and in the Middle East region.

In the United Arab Emirates, the French exports of food & beverage products increased by 95% in 5 years (between 2009 and 2013). 2014 has shown an increase of 10% over 2013.

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Furthermore, because UAE is a regional hub, so is the Gulfood! The French exports have grown also in the neighbourhood: The Middle East represents 3% of French Food Exports! For instance, Saudi Arabia is considered as the largest export market for French companies in the food & beverage products, with approximately 1 billion USD in 2014 (making France as the 7th provider).

At global level, France is the 4th largest exporter of food & beverage products since 2011, with 63 billion USD in 2014. France is the 6th for the export of equipment in the food industry. Between 2009 and 2014, France has increased its exports by 5.2%. Globally, the food sector represents for France the 3rd trade surplus with around 10 billion USD in 2014.

This year, Gulfood visitors will be delighted to taste cheeses, French pastries, cold cuts, soft drinks, just to quote a few examples.

In addition, exhibitor's specialists of the hospitality equipment will showcase new

ranges: food preparation, cooking, molds, cutlery, bakery and pastry equipment, laundry equipment, uniforms, disposable tableware, food packaging, signs and display, thermometers.

Premium Ingredients to set up a second portable powder blending factory Premium Ingredients Food Services India, company specialized in the formulation and blending of food powder products and part of the Blendhub Corp. group, will be operating its second modular and Portable Powder Blending (PPB) factory in India by mid 2016.

The second PPB, located at the Sri City Domestic Tariff Area (DTA), north of Chennai, will serve the Indian Domestic Market, producing Premium Ingredients own products (OUR formulation); but also operating as a hub for Indian and international raw material producers, food producers and formulations

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blenders (YOUR formulation); and for formulators from the Blendhub Corp.'s Professional Network or allfoodexperts® members (THEIR formulation).

The Blendhub Corp. set-up will work as stateof-the-art full-service platform for Indian and foreign companies to “Make In India” food powders for the Indian Domestic market with low/no CAPEX, and minimum risk offering highest food safety standards. Companies will be able to get their formulations hosted by Blendhub Corp. and access all other services of the platform in accordance to their needs for accessing customers on the world's largest and fastest growing food market with a huge competitive advantage.

On the other hand, this PPB will also enable independent formulators to have their formulations hosted by Blendhub Corp. and thereby allowing them to optimize the true business potential of their formulation and application's know-how on a freelance basis.

Actual Premium Ingredients customers in India who at present are being supplied from Spain will have the advantage of an optimized supply chain and lower/no custom tariff barriers by being supplied from India and thereby reducing lead times and costs.

The new PPB will be supported by the Blendhub Corp. full-service platform offering transparency and safety in all operations with the objective to produce high quality food powder blends at the best price, and needing only minimum infrastructure and low power supply.

Fruit & Vegetables industry calls for a single exhibition a year Bologna was home to a meeting of the Fruit Innovation organizing team presided by Francesco Pugliese, president of ADM. In attendance were representatives from Confagricoltura, Confcooperative Lombardia, FruitImprese, Italia Ortofrutta, Italmercati and UNAPROA.

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The organizing team unanimously approved a document addressing the Fiera Milano and Macfrut top management as well as to the Ministries of Agriculture and Industrial Development. The document asks to "rapidly reach an agreement about a single yearly fruit and vegetable exhibition, as requested by companies and by the whole industry". The document appeals to the two Ministries to "grant political and institutional support to this agreement, which is crucial to ensure to the Italian fruit and vegetable industry - the leading producer in Europe - the role and prestige it deserves on international markets”.

President Pugliese gave Fiera Milano credit for taking the first tangible step, by cancelling the 2016 edition of Fruit Innovation and moving it to 2017 together with Tuttofood. The goal is to set up a two-yearly event in Milan to be held in alternation with the one in Rimini.

The Fruit Innovation organizing team believes all additional necessary actions should be promoted to the end of ensuring that only a single trade exhibition is held each year, and is

available to "provide tangible help to ensure the support of the represented industries once an agreement between the exhibition companies has been reached".

Record-breaking AB7 F&B Expo boosts African Halaal Trade It's official: Africa's Big Seven (AB7) is the biggest and best food and beverage exhibition on the African continent. Last year's AB7 expo set new records for international participation, with almost 14,000 visitors and delegates from 72 countries attending the three-day show in June 2015, up from 52 countries in 2014. This year, AB7 takes place from 19 to 21 June 2016 at Gallagher Convention Centre, Midrand, South Africa.

“This spectacular food and beverage exhibition is growing in popularity year by year,” says John Thomson of Exhibition Management Services, organisers of the show.

“Last year, 267 companies from 49 countries exhibited at AB7, a significant increase over the 225 companies from 35 countries participating in 2014.”

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AB7 gained many new international exhibitors in 2015, with companies from Belarus, Belgium, Chile, Estonia, France, Peru, Ukraine and Vietnam attracted by AB7's 14-year reputation to deliver business results.

“About 65% of all visitors at AB7 last year were business owners, company directors or management, and could authorise purchases,” adds Thomson. “This illustrates the high calibre of visitors attending the exhibition.”

Of the eight category shows (yes, eight) that make up AB7, FoodBiz Africa is of primary interest to visitors.

However, the Halaal Pavilion in particular is a major attraction. Almost 20% of visitors from Africa and around the world had a particular interest in the Halaal Pavillion last year; this figure is set to increase substantially in 2016.

“The steadily-rising demand for Halaal products reflects the strong growth of the global Muslim population - about 1.6-billion people in 2010, which will grow to 2.2 billion by 2030,” says Thomson. “There are 75 countries in the world with Muslim populations of over one million people.”

Despite a relatively small Muslim population, South Africa has become a leading producer of Halaal products worldwide. It has a comprehensive Halaal certification programme and is also a key gateway supplier to African Halaal markets.

“As global demand for Halaal foods soar beyond $1-trillion per year, manufacturers, suppliers and service providers around the world are exploring the substantial business opportunities for supplying Halaal products to Africa's burgeoning Muslim population,” continues Thomson.

A recent study by the Dubai Chamber of Commerce and Industry revealed extensive investment opportunities in south and east African markets, particularly for Halaal food products. “Demand for Halaal-certified foods has expanded beyond basic meat and meat products to include Halaal franchises, prepared meals, as well as canned, frozen and instant foods,” adds Thomson.

IFFA 2016: trends in the butchery trade

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For operators in the butchery trade, IFFA - the No. 1 for the meat industry, in Frankfurt am Main - provides an opportunity to get some important new ideas for their own future in the business. Informative events relating to the butchery trade, innovations in sales products and services, quality competitions organised by the German Butchers' Association (Deutscher Fleischerverband - DFV) and the many technical innovations on display, make a visit to IFFA 2016 an absolute must for your diary. Heinz-Werner Süss, President of the German Butchers' Association: “A visit to IFFA is a must, for it is only here that people working in the butchery trade can keep abreast of all the ways in JANUARY-MARCH 2016

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which the whole sector is going to develop over the next few years. Many of the trends that are presented here will most definitely gain in importance for the butchery trade in the future.”

With its 22,197 fixed sales outlets in the middle of

2015 - of which 8,916 were subsidiaries - the German butchery trade was a major supplier of meat and sausage products. The trend is towards fewer, but, in return, larger units. Statistically, across the whole of the Federal Republic of Germany - and subject to

Universal NutriBeverage Sdn Bhd. has the tradition of manufacturing quality beverages since 1971.

To keep up with the changing lifestyle of today’s dynamic consumers, we have upgraded our production and products. The Company produces brands like SUN UP Fruit Drink Base Concentrates, 7 RINGS Flavoured Cordials and SUN UP & HONBURY ready-to-drink Fruit Drink/Juice. All these products are manufactured under stringent condition supervised by trained QC personnel to ensure that the highest standard of quality is consistently maintained.

Universal NutriBeverages Sdn Bhd. is proud to own a research and development center where food technologist constantly strive to develop new products with nutritional and health benefits for consumers. Our company is strategically located in Shah Alam town, 30 minutes from major sea port (Port Klang) and city.

The company’s management and production credentials include GMP, HACCP, ISO 9001:2008 and Halal Certification. In 2003, it was awarded the Keris Award for Malaysia Honesty Enterprise. In 2007, the company won the SMI Rising Stars Award and the 50s Enterprise Award in the following year 2008.

Our business is not limited to the local market alone. Demands for our products from overseas had grown tremendously with improved quality and competitive prices.

Currently, the company exports to Asia, Far East, Middle East & Europe.

Fruit Drink Base Concentrates Flavoured Cordials Ready to Drink Fruit Juices Ready to Drink Fruit Drinks Drinking Water

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regional variations - there are today still 28 specialist butcher's shops for every 100,000 of the population.

According to information supplied by the German Butchers' Association there remains potential growth still in mobile sales, given the progressive thinning out of locally-based provision and the ageing of the local population. At the same time, the number of mobile sales units at weekly markets is considered to have remained constant for years now at 4,000. The 1,000 sales vehicles which have fixed routes and stop at regular times, on the other hand, are seen as a growth opportunity for additional sales. Some of these mobile shops already offer an ordering service and delivery to the door.

Saudi Arabia lifts ban on Brazilian beef exports Brazil and Saudi Arabia signed recently a Memorandum of Agreement (MoA) to open the Middle East to Brazilian beef exports, effectively drawing to a close a ban that has been in force for almost three years. The initiative was commemorated by a sanitary certificate handed by Brazil's Minister of Agriculture Kátia Abreu, who represented the interests of Brazil in Saudi Arabia, as well as the Saudi Food and Drug Authority (SFDA).

The Minister commenced with the signing following her attendance of the 4th BrazilArab Countries Business Forum held in Riyadh. The Minister noted that this trade agreement could lead to Saudi Arabia importing approximately USD JANUARY-MARCH 2016

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150 million worth of beef per year. The number serves as a conservative estimate as in 2012, the last year that Brazil shipped beef to the Arab nation, sales amounted to USD 156 million.

Dr. Michel Alaby, Secretary General and CEO, Arab-Brazilian Chamber of Commerce, said: “Brazil and the Arab World have always had strong business and economic relations, and this agreement to lift the ban on beef exports will greatly help facilitate stronger trade ties between them. This initiative will surely open doors for many vendors, exporters and business owners in the country and we look forward to explore the wide range of opportunities that this will bring.�

ADM Enhances Naturally Sourced Vitamin E Range

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Archer Daniels Midland Company (NYSE: ADM), one of the world's largest agricultural processors and food ingredient providers, has strengthened its offering with two new natural source vitamin E products, NovatolÂŽ Sunflower 5-67 Vitamin E and NovatolÂŽ Sunflower Vitamin E Succinate.

The two new ingredients are derived from non-GMO sunflower oil and add to ADM's existing NovatolÂŽ range. The latest additions to ADM's portfolio offer continued flexibility in formulating premium quality food, beverage and dietary supplement products at some of the highest concentrations available.

D-alpha tocopherol is the only form of alpha tocopherol found in nature, and it is also better retained by the body than synthetic vitamin E. With a low viscosity and high d-alpha tocopherol concentration, NovatolÂŽ Sunflower 5-67 Vitamin E is ideal for soft gel capsules as well as food and beverage fortification purposes. However, when exposed to air or intense processing temperatures, the esters of d-alpha tocopherol have reduced susceptibility to degradation allowing for increased flexibility in product formulations. These benefits have given rise to the creation of d-alpha tocopheryl acid succinate, the world's first commercially available sunflower-based succinate form of

vitamin E. This high-concentration powder is neutral in taste and is ideal for tableting applications such as multivitamins and chewable tablets. Both of the latest NovatolÂŽ products are nonGMO, they do not contain soy, and are Kosher and Halal certified.

Major investment announced

by Allmicroalgae Portugal-based Allmicroalgae has announced that it is the new supplier of Allma Chlorella - and has unveiled plans for a significant new phase of investment in its production facilities.

With immediate effect, Allmicroalgae will sell Chlorella ingredients under the Allma brand, with production continuing at the existing Algafarm plant in Leiria, 100km north of Lisbon. However, this site will be revamped with new, state-of-the-art production technology that will boost output and increase quality levels further.

As part of this investment, Allmicroalgae will widen its product range to include other forms of microalgae besides Chlorella, including Nannochloropsis. It will also upgrade the Algafarm so it can offer a greater variety of production technologies, including fermentation. These new installations will operate alongside Allmicroalgae's existing sun-grown Chlorella facilities.

Sofia Hoffman De Mendonça, Business Development Manager at Allmicroalgae, said: “The microalgae business is young and very fast-moving. New technologies and applications are becoming available all the time, and to maintain our competitiveness it's important that we stay on top of the latest developments.â€?

API strengthens its growth with new appointment Brand enhancement specialist API has further strengthened its commercial team with the appointment of packaging and security industry professional, Richard Burhouse.

Burhouse takes on the new role of Commercial Director, based at its API Laminates site in Poynton. In his new position, he will be responsible for facilitating and deploying API's brand JANUARY-MARCH 2016

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enhancement commercial focus and supporting its newly formed Creative Development group in providing brand owners, printer converters and designers with new ideas in how to enhance their packaging.

“After meeting all the team at API I recognised that the company vision and commitment to develop the market opportunities for its brand enhancement products were exactly the next challenge that I was looking for in my career,” says Burhouse. “Joining API offers an exciting opportunity for me to use my industry and business development experience to help ensure the business grows further and I'm looking forward to ensuring API delivers for its customers and other stakeholders.”

Previously Burhouse has worked at De La

Rue and Essentra in a variety of marketing and business development roles. With 20 years' experience across the packaging and security sectors he has helped to build the commercial strategy and new product development process as part of his roles as well as leading the marketing communications activity.

Tasty, versatile baked granola cereal and bars New systems to produce baked granola cereal and baked granola bars have been developed

by Baker Perkins to meet rapid growth of these tasty, versatile products. Granola can be formed into a broad selection of appealing products, often enhanced with inclusions such as dried fruit, nuts, seeds, honey or chocolate chips.

Granola is attracting increasing attention as a ready-to-eat cereal and snack, driven by the healthy benefits and slow energy release of oats.

Baking rather than conventional drying is the key feature of these new Baker Perkins lines: baking imparts far better taste, appearance and texture than the drying process.

Crunchy granola is made from oats, by mixing a simple blend of dry ingredients with oil and sugar to form a mass. This is formed into a loosely compacted sheet of constant thickness that is laid onto the oven band for baking; texture can be lightened by including small pieces formed from other grains.

Alland & Robert has developed instant soluble acacia gum In order to meet the needs of the beverage industry, international expert in Acacia gum Alland & Robert has set up its latest reference “Instant Soluble Acacia gum 500i”, dedicated to the stabilization of complex oil emulsions in aqueous solutions, in particular with citrus fruits, paprika and beta-carotene, ingredients frequently used in the production of fruit sodas, sports drinks and other beverages.

The scientific approach of the research and development activities Alland & Robert has lead allowed to identify and to confirm the key indicators measuring the emulsifying power of the acacia gum. The researchers found that the surface tension and the gum's emulsifying capacity can, inter alia, depend on the originating country and on the soil composition. For example, an acacia gum originating from Senegal and from sandy soils will have a better emulsifying capacity than a gum from trees having grown on clay soils.

FOOD BUSINESS GULF & MIDDLE EAST

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TAITRA organize food delegation to Dubai The Taiwan External Trade Development Council (TAITRA) will be leading 21 Taiwanese food and beverage vendors to participate in the GULFOOD 2016. As the Middle East's largest food and beverage trade show, the 2016 edition of Gulfood will cement its standing as the world's leading global food trading platform when more than 5,000 international companies from 120 countries gather at Dubai World Trade Centre (DWTC) from 21-25 February. Sponsored by the Bureau of Foreign Trade, Ministry of Economic Affairs, TAITRA will set up the national pavilion at Hall 7 as a platform for all buyers to taste various food and beverages from Taiwan.

As home to abundant ethnic diversity, Taiwan has incorporated the essence and flavors of foods

from all over the world and developed well-known food processing industries, ensuring consumers safe, quality, and healthy foods. The 21 competitive exhibitors of the Taiwan Pavilion at GULFOOD 2016 will showcase their latest food and beverages, such as bubble tea ingredients, confectioneries, cereals, functional and soft drinks, frozen vegetables, prepared poultry product, and sesame, to offer an opportunity for visitors to explore and enjoy the Far East's delicacies.

Taiwanese drinks manufacturers are primarily responding with innovations to the refreshment market's requirements. During the five-day trade show, four leading beverage companies, King Lucky (#E7-36), Ou-dean (#E7-30), and TaiSun (#F7-31), will exhibit a wide selection of nonalcoholic drinks, such as canned coffee, tea, aloe vera, juice, functional drink, etc.

Originating from Taiwan, bubble tea is prevailing all over the world. Ingredients of bubble drinks, including tea and fruit syrups, tapioca pearls, and ice confection will also be found in the Taiwan Pavilion, at stand number F7-25 (Chen En) and F7-29 (Talent Ingredients).

Taiwan's confectionery, snacks, and frozen food are gradually welcomed in the Middle East. Crepes and jelly from Royal Family (#E720), nougat chocolate from Hunya (#F7-27), rice cracker from I Lan (#E7-32), and frozen edamame (green soybean) and sweet corn kernel from Young-sun (#E7-20).

Enhanced touchscreen control enables easier operation B端hler's optical sorting solutions for the global food and non-food processing industry contain a wealth of configurable options, allowing customers to create extremely accurate sorting modes. For some, these multiple functions have been difficult to navigate and control. As part of an ongoing effort to improve its products, B端hler has conducted extensive usability tests with customers and, based on the feedback, made the operator's interaction with the machine more intuitive. At the same time, the opportunity was taken to modernise the look and feel of the user interface. With SORTEX ProSortX, the market leader is now launching an enhanced, touchscreen-based user interface, which makes operating the sorter much easier than before. Thanks to simplified screens and new control elements like sensitivity sliders, operators, at all levels, can easily make necessary processing adjustments.

FOOD BUSINESS GULF & MIDDLE EAST

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NEWS

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New Vegetable Preparation Machine in stainless steel!

Finally it's ready - Vegetable Preparation Machine RG-400i, the first HALLDE in stainless steel. With a capacity of up to 2.4 tons per hour, four different types of feeders and a cutting tool range enabling more than 50 types of cuts, it's unique. RG-400i fulfills all of the requirements that are placed on a professional Vegetable Preparation Machine independent of which environment it is used in: restaurants, large sized kitchens, industrial environments, catering or as a part of a production system.

"For a long time HALLDE has been working to develop cutting tools in stainless steel in order to satisfy the requirements of the market of dishwasher proof parts. Now we have taken the next step in this and we are proud to

present the new HALLDE Vegetable Preparation Machine RG-400i, all in stainless steel. All removable parts and accessories can be cleaned in a dishwasher machine. Thus we meet the highest hygiene standards in the market. A machine with a long lifespan in tough environments. It feels fantastic." says Joakim Baringe, Sales Director.

Asia remains the dynamic growth driver for fresh produce trade The New Year signals new opportunities in Asia for the global fresh fruit and vegetable business. Whether it is imports, exports or domestic consumption, Asia remains the dynamic growth driver for the international fresh produce trade.

Collective fresh fruit imports by key Asian markets from all sources both within and outside Asia have expanded by some 250 per cent over the past 20 years, reaching almost 10m tonnes in 2014, according to the 2015 edition of the Asiafruit Congress Statistics Handbook. Meanwhile, exports to all destinations - mostly in and around Asia have increased 350 per cent over the past two decades.

New organic chocolate pieces with alternatives to sugar Worldwide sales of organic foods have increased by leaps and bound in the past few years.

Whereas a good 15 billion US dollars were generated with organically grown products in 1999, the sum had risen to 72 billion by 2013.

There is no indication that this boom will come to an end: the demand for organic foods is still increasing. As one of Europe's leading manufacturers of small chocolate pieces for further processing in the food industry, HERZA Schokolade has offered organic and Fair Trade chocolate in a host of different shapes and sizes since 2008. They are intended for use in muesli, pastry goods and bakery mixes.

A new addition to HERZA's range is organic chocolate pieces produced without sucrose. The sweet taste is achieved with coconut sugar, lucuma or rice syrup instead. These natural sweeteners have a comparatively low glycaemic index. To meet the continuing demand for high-protein products, HERZA also offers chocolate pieces enriched with valuable organic protein. Such organic protein chocolate contains up to 30 percent more protein than FOOD BUSINESS GULF & MIDDLE EAST

JANUARY-MARCH 2016

NEWS

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standard milk chocolate. When the organic protein is used, the chocolate retains the delicate taste of milk chocolate and at the same time acquires an additional functional benefit.

The high-protein organic chocolate pieces are also available with a reduced sugar content.

Manitowoc heat up Gulfood with latest innovations For hospitality professionals looking to get acquainted with some of the most technologically advanced catering equipment, then a visit to Manitowoc Foodservice (Stand 34-Hall Za'abeel 4) at Gulfood, Dubai is essential. Featuring equipment from its many brands including Merrychef®, Convotherm®, Frymaster® & Lincoln®, Manitowoc will highlight to visitors the latest equipment developments and technical advice, including expert tutorials and demonstrations from its onstand representatives.

For busy caterers looking to save time but still serve quality food, then the Merrychef eikon® series is sure to be of interest. Manitowoc

FOOD BUSINESS GULF & MIDDLE EAST

Foodservice is excited to showcase its latest product innovation from the brand at 'Gulfood' the Merrychef eikon e2s. The smallest high-speed oven combines three heat technologies to provide cooking times up to 20 times faster than a conventional oven, and is ideal for any operation wanting to prepare fresh, hot food on demand where space is at a premium.

Featuring easyTouch® technology, ventless cooking capabilities, quiet operation and up to 1024 cooking programmes, the newest addition to the Merrychef eikon series is user friendly, versatile and provides consistent levels of performance aimed at continually exceeding operator expectations. The eikon e2s is the ideal way to cook, reheat, toast and bake a wide range of food items such as toasted sandwiches, pizzas and wraps. Available in two exterior coolto-the-touch options: 'Classic', featuring a stainless steel exterior and 'Trend', which offers a choice of two colour exteriors (red and black). Find out more about this advanced speed cooking technology with an on-stand demonstration of the eikon e2s, e3 and eikon e4s models.

JANUARY-MARCH 2016

NEWS

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Bespoke dessert pack from RPC Superfos wins a worldstar A bespoke dessert packing solution developed

by RPC Superfos for Finnish dairy producer Valio Ltd has been awarded a WorldStar 2016, the pre-eminent international packaging awards organised by the World Packaging Organisation (WPO).

The pack, for Valio's lactose free dessert Valio Eila® cream pudding with fruit sauce, features a special release mechanism that makes it possible to serve the pudding and sauce on a plate within seconds. The consumer only needs to take off the sealed foil, turn the pot upside down and squeeze the bottom a few times. This makes the pot break in three places, and as the air enters, the pudding and the fruit sauce gently come out. The result is a decorative instant dessert on a plate and an enhanced consumer experience.

Juhana Pilkama, Packaging Development Manager at Valio Ltd. says: “We are absolutely delighted that our pack from RPC Superfos has won a WorldStar Award 2016. It is the result of a dedicated team effort and it is a moment of accomplishment that everyone involved truly enjoys.”

Value-adding ingredients for on-trend product concepts Sensient's Sweet, Savory and Beverage divisions showcased complete solutions for products with authentic sensory profiles and amazing taste sensations, supporting Europe, The Middle East and Africa. Visitors to the company's booth were able to experience a whole new world of natural flavours and extracts, as well as a broad portfolio of sauces, inclusions and fillings for bakery, confectionery and dairy applications.

Sensient's “Trends to Taste” area revealed the most on-trend flavourings, displaying an entire collection of novel solutions ranging from traditional berry options to more exotic and unusual variants such as floral notes for products with a wellness positioning.

“FiE proved to be the perfect platform for introducing our exciting product ranges and technologies to the market. We were able to successfully demonstrate that in terms of our flavour creativity, the sky's the limit - and that aspects such as naturalness and health don't have to mean a lack of indulgence”, says Simon Daw, Marketing

FOOD BUSINESS GULF & MIDDLE EAST

Director, Sensient Sweet Flavors Europe. “We are delighted with the positive response to our products and look forward to working on exciting new projects with customers.”

North China's only international food event wraps up It was yet another resounding success for the only food event in North China as it drew to a close on November 20 in the country's capital city, Beijing.World of Food Beijing 2015 powered by Anuga took up a total area of over 35,000 square meters of the China National Convention Center, including 25,000 square meters of exhibition area, and more than 10,000 square meters for forums and supporting activities. Some 607 exhibitors from 34 countries and regions showcased unique food products and new technologies to buyers from the China market.

Augmenting the three-day trade fair were three parallel events: the China International Dairy Expo 2015 by one of World of Food Beijing's organizers, the China Chamber of Commerce of Foodstuffs and Native Produce (CFNA); the 12th Sweets & Snacks China by the other organizer Koelnmesse; and the China International Catering & Food Expo 2015 (Autumn Edition) by the China Cuisine Association (CCA).

Zenith launches springboard for food and drink start-ups A new advisory service to accelerate the growth of food and drink brand start-ups has been launched by specialist consultancy Zenith International under the name of Zenith Springboard. Unlike many start-up consultancies, Zenith Springboard will offer tailored solutions focusing on the specific needs of clients.

It will provide a full range of commercial and technical services including market data, business planning, product formulation and route to market in affordable packages, designed to improve the chances of success.

JANUARY-MARCH 2016

Choose Bicolored Apples from Europe It is already the second year of the informational and promotional campaign, leaded by consortium Legend Group and Infinity Media, financed by the European Union, Agricultural Market Agency, and Fruit and Vegetable Promotion Fund supporting Bicolored Apples from Europe on the UAE market.

In the next years of the campaign we are planning to be closer to our customers. Reaching out to our target group will guarantee a high product recognition and consolidation of the product image -said Maciej Bialko, Executive Director of the Infinity Media Middle East.

The second year of campaign, carrying the theme Choose, aims to promote different varieties of bicolored apples like Gala, Red Jonaprince, Golden Delicious, Idared, Champion, Ligol, Jonagored, Najdared or Gloster among the customers. All of the different variations have specific taste, skin color or flesh.

Bicolored European apples come from orchards which while having years of tradition and experience, are use the most advanced technologies. The apples are stored using ULO (Ultra Low Oxygen) technology and transported in conditions that guarantee a fresh product of high quality at the end point.

The inimitable sweet and sour taste of bicolored European apples, still relatively new on the Middle East, is achieved through unique climate and soil conditions in which apples are growing and thanks to excellent quality management at all production stages.

The application of the most modern horticultural solutions allows for improved fruit coloration, which helps to attract consumers, where new computer sorting methods enable producers to choose apples with the best color, size, shape, as well as flavor.

European apples grow in the orchards away from the pollutions of big cities. Thanks to innovative solutions supporting apple production, the fruits that reach the consumer are free from pesticides residue.

To retard bicolored apples spoilage, European producers apply a whole range of waxing techniques. Natural products, such as shellac or carnauba, are the most common and they are applied through spraying or dipping.

According to the portalspozywczy.pl (http://www.portalspozywczy.pl/owocewarzywa/wiadomosci/eksport-jablek-bardziejzroznicowany,121685.html) in the 2014-2015 season European bicolored apples were exported to 80 countries reaching Africa, Asia and Middle East, in 78% of these destinations there was an increase in the volume of exports.

You can find more information about the campaign, on its dedicated website: www.apples-europe.com We invite you to meet with the Fruit Union representatives during Gulfood.

GULFOOD PREVIEW

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GULFOOD 2016 TO DELIVER MORE TASTES, TRENDS AND TRADE

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he 2016 edition of Gulfood, the world's largest annual food and hospitality trade show, will cement its standing as the world's leading global food trading platform when more than 5,000 international companies from 120 countries gather at Dubai World Trade Centre (DWTC) from 21-25 February.

Among the 85,000-plus visitors from more than 170 countries expected, Gulfood 2016 will host international heads of state, ministers, government officials and national trade associations from five continents.

With event and year-round legacy trading expected to run into billions of dollars, Gulfood 2016 will connect nations and suppliers, open distribution channels for industry-related business, and highlight Dubai's strategic role as a key global food industry trading hub.

Having this year celebrated its landmark 20th outing, Gulfood 2016 is poised to deliver 'More Tastes, More Trends and More Trade' as the specialist event readies to welcome tens of thousands of finished food suppliers, bulk commodity wholesalers and exporters, and the show's largest-ever collection of hospitality equipment suppliers.

Led by the nation's Ministry of Agriculture, Gulfood 2016 will also welcome its first Russian national pavilion - one of 114 national pavilions spanning in excess of 120,000m2 of world-class, multi-functional indoor exhibition space and two purposebuilt, temporary structures spanning a 10,900m2 at DWTC. The expanded indoor exhibition space includes three new DWTC halls - Za'abeel 4, 5 and 6. “Gulfood is internationally renowned for providing a trusted and accessible platform for the world's food industry to meet, transact and trade out of Dubai - one of the world's most diverse, energetic and vibrant

FOOD BUSINESS GULF & MIDDLE EAST

AMONG THE 85,000-PLUS VISITORS FROM MORE THAN 170 COUNTRIES EXPECTED, GULFOOD 2016 WILL HOST INTERNATIONAL HEADS OF STATE, MINISTERS, GOVERNMENT OFFICIALS AND NATIONAL TRADE ASSOCIATIONS FROM FIVE CONTINENTS trading hubs,� said Trixie LohMirmand, Senior Vice President, Exhibitions & Events Management, DWTC. Gulfood 2016 will host the third Halal World Food, the world's biggest annual Halal food sourcing trade event. The dedicated JANUARY-MARCH 2016

GULFOOD PREVIEW

show-within-a-show leverages Dubai's mounting credentials as a global Islamic Economy capital and increase the emirate's share of year-round trading in halal foods. “This is now an essential prerequisite for any supplier looking to establish a foothold in the world's fastest growing food industry sectors with the global Halal market expected to reach US$10 trillion by 2030,� said LohMirand.

While facilitating global transactions for halal food and foodstuff commodities such as meat, cereals, grains, rice and tea, Gulfood 2016 will shine a spotlight on coffee. In a historic first, Gulfood 2016 will host the ninth World Cezve / Ibrik Championship, the first time the competition for the centuries-old JANUARY-MARCH 2016

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art of brewing coffee in a 'Cezve' or 'Ibrik' the small, long-handled pot - has been held in the Arabian Gulf.

With an international field of 20 baristas bringing their own style and cultural elements to one of the world's oldest and most traditional coffee-making methods, popularly known as 'Turkish coffee', the World Cezve / Ibrik Championship will see the UAE's very-own Karthikeyan Rajendran square-off against reigning world champion Italy's Davide Berti.

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GULFOOD PREVIEW

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T

hree major USA trade bodies are teaming up for 'first of their kind' culinary demonstrations at this year's International Salon Culinaire - the annual Emirates Culinary Guild showcase of the region's best culinary talent and expertise at Gulfood 2016.

Coming together for their first-ever joint promotion are the USA's Poultry & Egg Export Council (USAPEEC), the Meat Export Federation and the Dairy Export Council. The USAPEEC has hired Louisiana-born Joe Truex, executive chef at Dubai Mall's gourmet eatery Pi. Dubai, to headline the three trade bodies' 'Tastes of the USA' demonstrations.

Having started in kitchens in New Orleans and Las Vegas and trained under multiaward-winning and celebrity Chef Daniel Boulud at the elite Le Cirque while attending The Culinary Institute of America in New York, Chef Truex is one of the most experienced chefs in the Gulf.

After graduating, Chef Truex moved to Switzerland as chef de partie at Basel's Swissôtel Le Plaza. He later returned to New York to work at The Peninsula Hotel and for

FOOD BUSINESS GULF & MIDDLE EAST

THREE MAJOR US TRADE BODIES TEAM UP FOR GROUND-BREAKING INTERNATIONAL SALON CULINAIRE DEMOS the Fireman Hospitality Group, where he opened The Brooklyn Diner and The Redeye Grill. Chef Truex also worked as executive chef at The Cambridge Hotel before moving to Atlanta as executive chef at the Swissôtel, and then at the Château Élan Winery and Resort. Later Joe and his wife opened Atlanta's Repast neighbourhood restaurant where the menu reflected their culinary backgrounds - his: European and French, hers: Japanese. The duo then opened Atlanta's Watershed on Peachtree restaurant before taking up the Pi.Dubai offer and moving to the acclaimed Dubai Mall eatery.

At Gulfood's International Salon Culinaire, JANUARY-MARCH 2016

GULFOOD PREVIEW

Chef Truex will stage four, 30-minute demonstrations daily from February 21-24, which will be complemented by presentations by chefs representing the Meat Federation and the Dairy Council. Chef Truex's demos promise to be a 'Grand Tour' of the USA with the protein content - egg, chicken, duck and turkey - staying the same but other ingredients changing daily with menus representing different American states.

“I'll be presenting quiche-style dishes and omelettes but also poultry - chicken, duck and turkey creations,” explained Chef Truex. “For instance braised lemon chicken which is typical of New York; a pan roasted duck breast with Georgia peaches or oranges to bring out the Californian and Florida touch. I'll also cook with apples and cherries for a flavour of Washington state and even sorghum molasses for a trip back to my southern roots. The menu will be a snapshot of the many different culinary styles and flavours of the USA that can be summoned up with the use of poultry and eggs.”

One of Gulfood's undisputed draws for the region's top professional chefs, pastry chefs, cooks and bakers, this year's Salon Culinaire will see more than 1,300 professional chefs evaluated by a panel of 25 renowned experts mandated by the World Association of Chefs Societies (WACS) to judge culinary events across the globe.

“Chef Truex's 'Tastes of the USA' promotion is exactly the type of dynamic, multiple entity promotional activity that is synonymous with Gulfood and the International Salon Culinaire,” said Trixie LohMirmand, Senior Vice President, Exhibitions and Events, DWTC, which organises Gulfood. “Having the USAPEEC, the Meat Export Federation and the Dairy Export Council collaborate in this activity will showcase the complimentary product lines of all three trade bodies' members in front of an audience of influential regional and global buyers and traders.”

The biggest edition in the show's history, Gulfood 2016, the 21st in the annual series will feature 5,000 companies from 120 nations and 117 pavilions - five more than last year - with first-time group participation from Russia, Costa Rica, Belarus, Mauritius and New Zealand returning after a six-year break. More than 85,000 visitors from more than 170 countries including international heads of state, ministers, government officials and national trade associations from five continents are expected to turnout.

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MANUFACTURING 2015 REFLECTS STRONG MARKET GROWTH FOR FOOD PROCESSING INDUSTRY

T TRADE EVENT RECORDS MILLION DOLLAR DEALS ACROSS ALL SECTORS: EQUIPMENT, PACKAGING, INGREDIENTS, TECHNOLOGY, LOGISTICS

he second edition of Gulfood Manufacturing 2015, the largest and most influential F&B manufacturing trade event in the Middle East, Africa and South East Asia (MEASA) region drew to a close in Dubai on 29th October, having delivered exceptional order books, confirmed deals and new market opportunities for its 1,500 international exhibitors. The key platform for the manufacturing, processing, packaging, logistics and service sectors of the F&B industry, the show generated millions of dollars in sales, with a number of exhibitors reporting complete sellout of their stands - a largely unreported occurrence for a trade event of this kind.

Trixie LohMirmand, Senior Vice President, Dubai World Trade Centre (DWTC) and organiser of Gulfood Manufacturing said: “From all perspectives Gulfood Manufacturing 2015 can be considered a success. Having launched the show in 2014 to deliver everything a growing region-wide F&B manufacturing industry needed, it is clear from the immediate increase in exhibitors, launches and business deals, as well as the enormously successful 2,000strong hosted buyers programme that drove record sales this year, that we are meeting our objective.

“The F&B manufacturing industry is critical for each market in the MEASA region to be able to service and supply their growing

FOOD BUSINESS GULF & MIDDLE EAST

populations with a sustainable, safe and secure food supply, and to positively contribute to their respective economies currently under strain from the weight of imports. It is clear from our exhibitors' results that businesses in this region are serious about developing the sector investing, learning and expanding.”

One of the largest suppliers of technology for the global food processing industry, German giant GEA reported exceptional results as a result of their participation this year.

Robert Schmiehusen, Head of Sales for CIA and MEA at GEA said: “Not only were a number of significant orders signed, but we had an overwhelming level of interest from new markets - in particular this year from Pakistan.

What was also interesting for us was that not only did we conclude sales with our known customers, but also with brand new and unknown customers who purchased on the spot.

This show is not about coming to look, visitors here were coming to buy. We're already planning a bigger presence for next year. For GEA this show is essential.”

With ingredients a core element for manufacturing, Gulfood Manufacturing proved a valuable marketplace for sourcing, as well as accessing the latest innovations in the industry.

Döhler, the global producer, marketer and provider of technology-based natural ingredient systems and integrated solutions for the F&B industry, launched more than 80 new products at the show this year.

JANUARY-MARCH 2016

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SWEETS & SNACKS MIDDLE EAST REVIEW

SWEETS & SNACKS MIDDLE EAST CONTINUES ON ROAD TO SUCCESS

S

AS OF 2016 WITH A NEW BRAND NAME FOR THE 10TH ANNIVERSARY: SWEETS & SNACKS MIDDLE EAST IS BECOMING YUMMEX MIDDLE EAST

FOOD BUSINESS GULF & MIDDLE EAST

weets & Snacks Middle East continues on road to success. The trade fair, which took place for the 9th time in Dubai, was able to book both a growth in the number of exhibitors and a clear increase in the number of visitors after three intensive event days. "Sweets & Snacks Middle East serves the branch as the most important commercial platform for sweets and snacks in the MENA region. International providers meet here with trade visitors from a highly dynamic growth market", according to Denis Steker, Vice President of International/Outbound Fairs for Koelnmesse GmbH. "The positive event result shows that the concept of a specialised purchasing platform for the MENA region functions very well. Especially for purchasers who have no visa for Europe, this professional trade fair at its front door is very welcome."

7,942 visitors were registered, thus 13 percent more than in 2014. The event also grew from an exhibitor perspective. For the first time, more than 300 providers from around 40 countries participated in the trade fair. This meant a plus of 25 percent in comparison to the previous event. Also contributing to the good result of this year's Sweets & Snacks Middle East is the fact that important procurement partners could be attracted for the first time. Among others, a delegation from Dubai Duty Free (DDF), the world's leading provider of duty free goods at airports, made use of the event to establish new business contacts. Upon conclusion of the 9th Sweets & Snacks Middle East, the organisers, Koelnmesse and the Dubai World Trade Center, announced that the trade fair will go onto the market effective immediately under the new brand name "yummex Middle East". Denis Steker on this subject: "We JANUARY-MARCH 2016

SWEETS & SNACKS MIDDLE EAST REVIEW

appropriately address the successful development with the modern, fresh and emotional name. Yummex Middle East clearly differentiates our trade fair from other events in this segment. The name is unique and stands for the innovative and enjoymentoriented character of the sweets and snacks branch and its products.“ The fact that the MENA region will also register future growth in the sweets and snacks segment, according to current market research, inspires the good mood at Sweets & Snacks Middle East. Companies like BMB Foodstuff (UAE), Cavalier (Belgium), Del Conte (Italy), Katjes (Germany) or Bazooka Candy Brands (USA) represented a broad range of products that were of much interest for the trade visitors. A total of 17 national pavilions participated in the trade fair. National pavilions from the United Kingdom and Spain also presented themselves for the first time.

The visitors included high quality

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purchasers from important commercial chains in the region. Additional important partners and thus visitors were attracted by new strategic alliances with Dubai Duty Free, Carrefour, Emirates Flight Catering, Spinneys, Jumeirah Group and Manuel Supermarket.

The exhibitors therefore also reported effective discussions and top contacts.

"We have already made a lot of progress very quickly in many countries of the Middle East with Katjes. For Katjes, the sweets trade fair in Dubai is now the perfect start for presenting itself as a brand“, explained Holger Terstiege, Vice President International Business, Katjes Middle East DMCC. He reported having many excellent conversations at the trade fair.

FOOD BUSINESS GULF & MIDDLE EAST

SIAL MIDDLE EAST REVIEW

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T

he sixth annual SIAL Middle East exhibition, the fastest growing event for the region's food, drink and hospitality sectors, concluded on 9th December at the Abu Dhabi National Exhibition Centre (ADNEC) with confirmed trade agreements worth in excess of AED3.7 billion.

HH Sheikh Mansour Bin Zayed Al Nahyan, Deputy Prime Minister of the UAE, Minister of Presidential Affairs and Chairman of Abu Dhabi Food Control Authority who inaugurated the event, saw a number of major onsite announcements made during the three day show, including UAEbased agricultural firm and headline sponsor Al Dahra's agreement with Jordan to supply nearly one million tonnes of wheat and barley to ease the country's food security concerns.

The UAE signed deals with Morocco for US$41 million for the plantation of olives, red fruits, citrus and livestock farming in Morocco.

Retail partner Lulu expected to sign a range of deals worth up to US$7 million while Abu Dhabi Farmers' Services Centre - through their retail brand, Local Harvest, signed a range of deals including Emirates Future, the leading livestock trading company.

Organised in strategic partnership with the Abu Dhabi Food Control Authority (ADFCA), Ali Yousef Al Saad, Chairman of the organising committee for SIAL 2015 and Acting Director of Communications and Community Service Division of the Authority said: “SIAL Middle East, has become a vital component of the region's food and beverage sector. This year we have seen record numbers

FOOD BUSINESS GULF & MIDDLE EAST

TRADE AGREEMENTS WORTH UP TO AED3.7 BILLION AT SIAL 2015 across all verticals at the show, reinforcing the strategic importance of the event by creating a platform for discussion on hot industry topics such as food security and sustainability. Year after year SIAL reinforces Abu Dhabi's position as a leading trade hub for the Middle East, benefiting the economy by promoting investment and business.”

“The success of the event, now in its 6th edition, is attributed to the support of the Abu Dhabi Government and the patronage of HH Sheikh Mansour Bin Zayed Al Nahyan, which has been instrumental in growing the show to the record number we have seen this year with our commitment to growing the event further in 2016,” he said.

A record number of entries were received for the SIAL Innovation World Champions awards' showcase won by Grower's Cup by the Coffee Brewer company, for their innovative coffee onJANUARY-MARCH 2016

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A RECORD NUMBER OF VISITORS FOR SIAL 2015 WITH OVER 16,000 TRADE VISITORS A RECORD 850 CHEFS COMPETING IN THE LA CUISINE BY SIAL COMPETITION INTERNATIONAL PAVILIONS AND EXHIBITION FLOOR SPACE; BURGEONING NUMBERS A RECORD NUMBER OF ENTRANTS FOR SIAL PRODUCT INNOVATION AWARDS, UP 35% FROM LAST YEAR TO 218 A RECORD NUMBER OF 30 INTERNATIONAL PAVILIONS AT THE SHOW NINE AGRIBUSINESS CONTRACTS SIGNED WITH LEADING MIDDLE EAST COMPANIES ON THE FINAL DAY OF THE EVENT the-go bag. Up from 142 entries in 2014 to 218 in 2015, a total of 113 products competed in the final.

New to the show this year was the inaugural Regional Barista Championship, organised in association with the International Coffee & Tea Festival. A total of 20 regional barista competitors competed for the titles of Best Regional Barista 2015 which was eventually won by Armiel Alkuino and the Regional Latte Art 2015 winner Frederik Bejo.

Rounding out the show floor events, and organised by the Emirates Culinary Guild of Abu Dhabi, in collaboration with the World Association of Chefs' Societies, La Cuisine by SIAL featured over 850 professional chefs competing in a variety of culinary competitions.

Commenting on SIAL's expanding role in the region's food and beverage industry, Fadi Saad, SIAL Managing Director, SIAL Middle East, said: “This time we have witnessed growth across the board with visitor numbers, international pavilions, competition entries, speakers and attendees all increasing. All of these factors underscore the importance of the event in addressing the major talking points within the food and beverage sector today. We approach SIAL 2016 with renewed vigour and confidence.”

The event is supported by host sponsor, Abu JANUARY-MARCH 2016

Dhabi Chamber; headline sponsor, Al Dahra Agriculture; diamond sponsor, Jenaan Investments; platinum sponsor, Agthia; silver sponsor, Health Authority of Abu Dhabi & Emirates Authority for Standardisation & Metrology and retail partner, Lulu.

SIAL Middle East is part of SIAL Group, the world's largest network of professional B2B food exhibitions which include SIAL Paris, SIAL China, SIAL Canada, SIAL ASEAN Manila and SIAL InterFOOD Jakarta.

FOOD BUSINESS GULF & MIDDLE EAST

COCOA

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CHOOSING THE BEST CHOCOLATE

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o create the best recipe every single ingredient must be perfect. Here are some points that should be taken under consideration when making the decision of what kind of chocolate is the best.

Origin There are three different cocoa trees varieties: Forastero (or amazonico), which is very resistant against diseases but acidic and bitter, it is mainly produced in the biggest cocoa producing countries located in Africa and Asia.

The criollo variety, which is very scarce and less resistant against diseases is characterised by its fine flavour and aroma. The third variety, trinitarian cocoa, is the result of a cross between the criollo and forastero varieties and preserves the best characteristics of both.

Flavour - Cacao Fino de Aroma Cacao Fino de Aroma (Fine flavour cocoa) is described by the International Cocoa Organization (ICCO) as a cocoa with Fruity and flowery aromas and flavour with nutty malt notes.

Criollo and Trinitarian varieties are considered cacao Fino de Aroma or fine flavour cocoas. �Only 8% of the cocoa produced in the world is cacao Fino de Aroma, 76 % of which is produced in Colombia, Ecuador, Peru and Venezuela.�

Ethical and sustainable trading practice The question might arise in many people whether the money will reach the right place in case of companies promoting ethical trade, i.e whether the farmer will get a fair payment.

FOOD BUSINESS GULF & MIDDLE EAST

JANUARY-MARCH 2016

COCOA

There are several points of view about this question, but it can be declared that a chocolate factory will benefit only if the farmer is motivated enough and can rely on a longterm collaboration.

CasaLuker - a Colombian enterprise with over 100 years of experience in the South American chocolate market - has developed a range of Single Origin Chocolate couvertures made with Cacao Fino de Aroma each with a specific flavour that reflects the country's geographic and cultural diversity. CasaLuker understands the importance of preserving the diversity of the Fine Flavour cocoa around the country. That's why it works, not only to develop a single origin portfolio that shows the best examples of this diversity, but also to support the farmers, teaching them how to preserve the Fine Flavour quality.

Farmers are trained to identify and choose the best tree varieties in terms of yield and uniqueness of flavour and to understand the importance of the post-harvesting process to

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maintain the quality of the beans, thus improving the reputation and the demand for Colombian cacao. This is undertaken by the R&D department together with a highly qualified Agricultural Development team all supported by the scientific work undertaken at Granja Luker, one of few cocoa research centres in the world.

To sum it up, we can say there are plenty of delicious chocolates around the world, but when choosing the ingredients, one shouldn't only look at the price, but also at the quality, and whether the raw material comes from an authentic and sustainable source.

For more information: www.lukeringredients.com lukercacao@casaluker.com.co /LUKERFOODINGREDIENTS @LUKEROFFICIAL LUKEROFFICIAL

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STRETCH THE IDEA OF CHEESE — COST-EFFECTIVE SOLUTIONS FOR THE PROCESSED CHEESE INDUSTRY WITH CHEESEMAKER SPECIALTY STARCHES FOOD BUSINESS GULF & MIDDLE EAST

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ingredients in formulas. They are easily replaced by CheeseMaker starches to obtain a cost-effective solution. Replace a few percent of milk proteins or go for a completely dairy-free solution with some of the CheeseMaker solutions.

Recipes that contain natural cheese can also be combined with CheeseMaker starches and will result in high quality products, such as cheese loaves or slices for use in sandwiches and snacking. Processed cheese producers can thus easily extend their production, especially if natural cheese has been a limiting factor.

Save money — replace expensive milk proteins Consumers demand low prices for their food, while ingredient prices show a steady increase due to raw material shortage and global weather conditions. Producers therefore need to reformulate their recipes to the more cost-effective solutions. This includes an optimisation of formulas and processing conditions without compromising quality. CheeseMaker specialty starches can replace expensive milk proteins or natural cheese and are easily implemented in the production plant. The CheeseMaker starches have a neutral flavour and form a cheese-like structure, which ensures an appealing end product Milk proteins, such as rennet casein, caseinate or milk powder, are expensive JANUARY-MARCH 2016

Easy implementation Natural cheese differs from batch to batch.

Different cheese types have different characteristics with regard to maturation, relative casein content and pH. This asks for a profound knowledge of natural cheese and often requires constant adjustments to the recipes depending on the sourced raw material. Using CheeseMaker starches will result in the same characteristics in the end product every time ensuring a constant product quality. It also has a long shelf life and can be stored at ambient temperature, contrary to natural cheese that has to be stored in refrigerated conditions.

CheeseMaker starches have a low viscosity during processing, which results in easy pumping and filling. During cooling, a firm and cheese-like structure will develop and excellent shreddability and sliceability will be obtained within few days of storage.

Comply with consumer's requirements The functionality of the CheeseMaker ingredient in the end product - such as meltability and texture - is of great importance to the consumer. KMC has developed a number of evaluation methods to guarantee the selection of the best CheeseMaker product for each application.

Meltability and shreddability are important parameters for imitation pizza cheese.

Imitation cheese can be cooked in different types of ovens, such as an Impinger conveyor belt oven, professional convector oven, pizza stone oven or microwave oven. Another crucial parameter is the texture of the cheese.

Cheese is evaluated both by organoleptic analysis and by texture analysis. Texture FOOD BUSINESS GULF & MIDDLE EAST

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analysis of block cheese is carried out by compressing small cubes of cheese by a probe in the texture analyzer equipment and data with regard to the firmness, elasticity and cohesiveness are recorded.

The CheeseMaker range includes a number of products with different functionalities in the end-product. Some will result in a high meltability, whereas others will ensure a firm texture. It is also possible to implement the specialty starches in the CheeseMaker range in high dosages without compromising the functionality.

See the CheeseMaker solutions illustrated by different types of concepts in the following paragraphs: Imitation pizza cheese Pizza is a popular fast food item and cheese is an expensive ingredient on the pizza.

Analog pizza cheese based on vegetable fat and milk protein powders is widely used by food service companies and industrial pizza producers. CheeseMaker High melt can replace up to 60% of the rennet casein enabling protein levels as low as 7% in the end product. If you want to formulate recipes with protein levels below 7% or if you want to

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produce a product that is completely free of dairy protein, the CheeseMaker CF range will be the right choice.

CheeseMaker High melt is also usable in processed cheese preparations with a large amount of natural mozzarella. This will result in a cost-effective solution that has the organoleptic properties of mozzarella cheese both before and after cooking combined with good texture and shreddability.

The cheese blocks must also have a good shreddability, i.e. the blocks must not be too soft and sticky to prevent too much smear on the grater and the shreds must have a nice appearance. The optimal shreds look homogeneous without feathering or fines and they do not feel wet and sticky.

“Let us know what proteins you use and at what level and we will help you find the right solutions”, Mr. Jeppe Nielsen, who is KMC's Technical Sales Manager for the Middle East ensures. “We like to work together with our customers to make sure that our starches will function in their specific products and under their specific processing conditions”.

The use of CheeseMaker Anticaking will prevent lumping of shredded cheese and also introduces an additional saving by replacing some of the expensive shredded cheese.

CheeseMaker Anticaking is an excellent anticaking agent - compared to other starches or cellulose-based products - due to its low gelatinisation temperature. During heating of cheese shreds covered with CheeseMaker Anticaking, the starch will gelatinise and turn transparent at a relatively low temperature.

Therefore, the consumer will not notice the presence of starch on the shreds. However, cellulose-based anticaking agents can result in white spots on the shreds during heating. This limits the use of these products to approximately 1.5%, whereas CheeseMaker Anticaking can easily be dosed at 2% or even up to 5% of the total cheese amount depending on local legislation of course.

Especially with regard to imitation pizza cheese, process parameters play an important role. At the KMC Food Innovation Centre at the headquarters in Denmark, our experts carry out tailor-made experiments for customers. Focus is also on basic research on the temperature and shear during processing. Pizza cheese must have a firm texture to make it shreddable. On the other hand, if the texture is too firm the JANUARY-MARCH 2016

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cheese will not lose its structure easily enough during heating and meltability will be decreased. High shear and high temperatures will result in a very firm emulsion and hard cheese block. CheeseMaker High melt will work at low temperatures and the cheese base only needs to be heated to around 75°C. Imitation cheese for ready meals and bakery applications Ready meals such as lasagna are often topped with a layer of cheese. These cheese shreds must soften, but not flow upon heating. By using CheeseMaker BL130 it is possible to create a firm and elastic cheese with reduced meltability. This prevents the cheese shreds from melting into the sauce layer underneath and the consumer will still have the experience of having cheese on top of the ready meal. The same applies for products, such as pies, gratins, oven-baked casseroles or tacos.

CheeseMaker BL110 will result in an even lower meltability than CheeseMaker BL130.

Imitation cheese made with CheeseMaker BL110 will maintain a very good shred identity and only soften, not flow. Therefore, this product is very suitable for use on e.g. bakery products, whereas it often will be too firm for ready meals.

“We often discuss meltability and other requirements that are important for our customers”, Mr. Jeppe Nielsen adds. “Simply by changing the starch, you can completely change the meltability and flowability of your cheese product. This gives our customers a wide choice of possibilities that are easy to implement”.

Processed cheese blocks and slices When producing processed cheese blocks or slices, a number of different challenges are faced. These products must have a firm, elastic and “cheese-like” texture, whereas meltability is less important. Especially with regard to slices that are sold in stacks to catering and fast food restaurants, it is important that the product is not sticky. With CheeseMaker BL130 a non-sticky imitation cheese can be formulated, which has a smooth surface and mimics natural cheese. This product will be excellent in sandwiches.

Slices can also be sold as individually wrapped slices (IWS) or “Singles”. Viscosity during process has to be low, which makes the JANUARY-MARCH 2016

CheeseMaker starches very suitable for these products. CheeseMaker BL130 results in the most firm and least sticky slice, whereas CheeseMaker High melt results in a smoother and almost buttery slice. With CheeseMaker High melt a slightly better meltability is achievable making these slices a superb part of grilled cheese sandwiches, whereas the medium meltability that is obtainable by using CheeseMaker BL130 will give you the perfect melt in a cheeseburger, where it folds over the burger patty without dripping of.

Imitation parmesan cheese Hard cheeses, such as parmesan cheese or Grana Padano, are expensive, because they require a long maturation time and high amount of milk solids. KMC has developed a recombined recipe with a CheeseMaker solution, vegetable fat and a low amount of rennet casein. This formulation has a short production time, no maturation time and a low amount of milk proteins, which makes this imitation parmesan cheese a very costeffective alternative.

A hard cheese alternative must have a firm and, for some applications, even a crumbly texture. It must be possible to grate the product on even the finest section of a grater without any smear on the grater surface. Consumers often apply hard cheese to hot items, such as

THE FUNCTIONALITY OF THE CHEESEMAKER INGREDIENT IN THE END PRODUCT — SUCH AS MELTABILITY AND TEXTURE — IS OF GREAT IMPORTANCE TO THE CONSUMER

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IF YOU PRODUCE WHITE CHEESE USING A RECOMBINED METHOD BASED ON POWDERED INGREDIENTS, YOU CAN REPLACE PART OF THE MILK PROTEINS WITH CHEESEMAKER BL410

soups, pasta and casseroles upon serving. Thus, it is important that the product only softens and does not show excessive melt and stickiness as this might cause lumping of the cheese in the food dishes. CheeseMaker BL320 will result in a very firm and almost brittle texture.

Hard cheese has a high dry matter and this was one of the challenges in the development of this concept. CheeseMaker BL320 can be used in a dosage of up to 30% and in products with a dry matter of more than 60%. This is unobtainable with native starches and also even with the usual modified starches in the CheeseMaker product range.

White cheese Feta-style cheese or white cheese is a versatile ingredient in salads, savoury dishes and sweet bakery products. If you produce white cheese using a recombined method based on powdered ingredients, you can replace part of the milk proteins with CheeseMaker BL410. In addition, if you use ultrafiltration, it is possible to add CheeseMaker BL410 and water to increase the yield.

CheeseMaker BL410 will give you an imitation white cheese that is soft and creamy

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with just enough syneresis to let it slip from the package. As CheeseMaker BL410 is based on potato starch, it will give you the white appearance that mimics the natural white cheese and there is no need to mask any off-flavours.

Potato-based starch solutions CheeseMaker solutions are potato-based, which guarantees a neutral taste and a white colour.

This makes it easy to add additional flavour and colour. All CheeseMaker specialty starches are non-GMO, gluten-free and kosher and halal certified, which will satisfy many consumers that for religious or health-related reasons choose their food items carefully.

Using CheeseMaker starches can also decrease the fat content of products or reduce the salt level. If processed cheese products contain a large amount of full-fat natural cheese, reducing the amount of natural cheese and add the naturally fat-free CheeseMaker starch will enable the formulation of fat-reduced alternatives.

Natural cheese contains a lot of salt. To produce processed cheese products, the addition of emulsifying salts is necessary to scavenge calcium from the casein, thereby JANUARY-MARCH 2016

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solubilising and hydrating the protein to emulsify fat. Emulsifying salts can contain sodium, which is the mineral that has the negative impact on health. Processed cheese products often have very high sodium levels, even higher than natural cheese. By removing milk protein from the formulation the necessary dosage of emulsifying salts is decreased and the sodium levels in the processed cheese product reduced.

Innovation and customized solutions KMC has its own sales office in Dubai and also works closely together with a number of selected distributors in the region. General manager Mr. Peter Haugsted, who is based at the Dubai office, explains: “Our presence in the region enables us to keep close relationships with our customers. It is very important for KMC to provide the very best customer service.” He continues, “The combination of being present here combined

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with the back-up of the technical support from our headquarters in Denmark gives our customers a competitive advantage, when they work together with us.”

At the headquarters in Denmark, KMC Food Innovation Centre provides excellent opportunities to produce cheese samples, imitate different production parameters, screen different starch blends and other ingredients, evaluate imitation cheese on meltability and texture and - and finally yet importantly develop new concepts together with customers.

For further information, please contact Peter Haugsted (mailto:ph@kmc.dk) General Manager KMC MEA FZ. L.L.C. P.O. Box 500020 Dubai United Arab Emirates Local Cell: +971 056 7412072

Stretch the idea of cheese Cost-effective | Customized meltability | Easy to implement KMC MEA FZ. L.L.C. P.O Box 500020 Dubai

KMC Denmark +45 9642 5555

United Arab Emirates

kmc@kmc.dk

Local cell +971 0567412072

www.kmc.dk

Potato-based ingredients and specialist know-how from KMC help you gain an edge in the competitive market for food products

JANUARY-MARCH 2016

FOOD BUSINESS GULF & MIDDLE EAST

HALAL POULTRY

SUPPLIERS OF HALAL PREMIUM QUALITY, FROZEN, PRE-COOKED CHICKEN PRODUCTS

R

iverside Foods specialise in supplying a range of Halal premium quality, frozen, pre-cooked chicken products. Riverside offers total traceability to the egg as one of Europe's largest fully integrated production facilities with state of the art feed mills, rearing farms, strictly controlled slaughtery and processing facilities.

All of Riverside's products are Halal and are produced and prepared in a facility purpose built for Halal slaughter and processing, ensuring the company's products comply with authentic Halal certification requirements from

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animal welfare to slaughter. Riverside has an open door policy regarding their Halal procedures and customers are invited to speak directly with the Mufti and visit the factory.

Riverside's products include a whole muscle range produced with unprocessed chicken breast such as Chicken Fillets, Dippers, Chunks, Kievs and Goujons. Riverside's further processed range is produced using chopped and shaped chicken and includes Chicken Steaks, Burgers, Nuggets and Popcorn.

Riverside's products are available in a variety of coatings from breadcrumb and batter to southern fried and hot 'n' spicy and many more. The products are frozen for convenience and are quick and easy to prepare with a four way cook in minutes.

Please contact Riverside on +44(0)1691 839288 Please visit the website @ www.riversidefoods.co.uk

For all your premium Halal poultry

Tel: +44 (0)1691 839288

www.riversidefoods.co.uk

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FOOD BUSINESS GULF & MIDDLE EAST

FOOD INGREDIENTS

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FOOD INGREDIENTS

ATLĂ‚NTICA FOODS

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stablished in 1989, Atlântica Foods acts on the commercialization of raw materials for the food industry and we supply a range of primary products, such as fruit juice, purees and concentrates like Frozen Concentrate orange juice, Frozen Tahiti variety lime juice concentrate (cloudy and clarified), Frozen Sicilian lemon juice

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concentrate (cloudy and clarified), and citrus by-products on its several / taylor-made specifications, all from reliable and carefully selected processors, ex. Brazilian origin, where we are based.

We look for a continuous growth based on the offer of the best market conditions, on a responsible and transparent way of doing business and on a high quality service supplied.

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F R U I T C O N C E N T R AT E S

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BAYAS DEL SUR — CONCENTRATING NATURE

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ayas del Sur S.A is a 26 years old agricultural industry, located at X° Region of Chile named as “Región de los Lagos”, which is in transit the door of the patagonic area.

The facilites are in the middle of the berrie´s production area with species such as blueberries, blackberries, raspberries, strawberries, elderberries, cranberries, rosehip, calafate, maqui berries, boysenberries and others, like cherries, pomegranate, prune, kiwi, and others.

At the present, the fruit Company´s activity is the elaboration of juice concentrate and powders coming from the berries or so called “Superfruits” always looking for the benefits from these one such as puree, lyophilized and spray dried products.

Our product is focused on natural juices, dairy products, ice-creams, ingredients, bakery and cosmetic.

The company is available to produce different and demanding specifications and qualities, containing high levels of Oxygen Radicals Absorbance Capacity depending on the type of fruit, according to the personal requirements of each client, dealing with high quality standards. The sales are focused on the international markets where it has achieved a penetration in over 32 countries meaning more than 120 foreign customers in

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different markets, becoming a local leader and recognized abroad.

Moreover, the Company has a commercial office, which is located in San Fernando city, VI region Del Libertador Bernardo O”Higgins, on Valdivia street, Nº528.

Bayas del Sur is certified by high standards of quality such as: Japan Agricultural Standards (JAS), British Retail Consortium (BRC), HACCP, APL, Halal, Organics (from BCS) and others. It is very usual that some clients certify the installations, the production processes, the quality control methods and traceability.

FOOD BUSINESS GULF & MIDDLE EAST

SORTING SOLUTIONS

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O

ptical food sorting system manufacturer TOMRA Sorting Food has reached an important milestone in its history.

From 2016 onwards, the BEST Sorting and ODENBERG legacy brands will be finally retired and the company will progress as a single, unified brand under TOMRA Sorting Food.

TOMRA Sorting Food is part of TOMRA Sorting Solutions, a sensor-based sorting pioneer in the recycling, mining and other industries. The company has more than 110 years' experience of delivering highperformance sorting, peeling and analytical solutions for nuts and seeds, dried fruits, potato products, fruits, vegetables, meat, and more.

Today, TOMRA Sorting Food is a global market leader with more than 5,000 of its systems installed at food growers, packers and processers worldwide.

Commenting on the brand unification, head of TOMRA Sorting Food, Ashley Hunter, says: “This final and complete adoption of the TOMRA brand simultaneously marks the successful end of a journey and the start of an exciting new era.

“BEST Sorting and ODENBERG have been around for more than 60 years in total and the companies' combined power, knowledge and expertise will continue to live under the umbrella of the TOMRA brand.

“Being part of TOMRA Sorting Solutions gives our customers access to technological synergies that exist across its food, recycling, mining and specialty products business streams. This also allows us to respond to customer and food

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COMBINED POWER DRIVES TOMRA SORTING FOOD industry challenges quickly, offer the best value products, and work with customers to develop innovative solutions meeting their needs.”

The only change that customers will see with the brand unification is that TOMRA Sorting Food machines produced from 2016 onwards will no longer carry either the BEST Sorting or ODENBERG logos.

Ashley continues: “TOMRA Sorting Food has successfully integrated the people, processes and technologies of two world-class optical food sorting and peeling businesses while creating a new company which is greater than the sum of its parts.”

TOMRA Sorting Solutions is owned by Norwegian company TOMRA Systems ASA, which is listed on the Oslo Stock Exchange.

Founded in 1972, TOMRA Systems ASA has a turnover around Euro 550m and employs over 2,400 people.

For more information on TOMRA Sorting Food, visit www.tomra.com/food

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COMBINED SORTING POWER

Together, our legacy brands BEST Sorting and ODENBERG have been around for more than 60 years.

Going forward, they will continue to live under the umbrella of the TOMRA brand.

This combined knowledge strengthens our passion to serve you with the best possible optical food sorting and peeling solutions available on the market today. www.tomra.com/food

AGRO-FOOD PRODUCTS

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EXOTIC TASTES FROM MAURITIUS

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auritius is an important exporter of Agro Products. Located in the Indian Ocean Island, the country's natural and climatic endowments and huge oceanic surroundings have been a major raw material supplier to produce value added agro-food products. Today, the economy has diversified from a mono-crop (sugar cane) based sector to a welldiversified agro sector.

Among the food products exported are: special sugars, tuna products, fresh fish, spices and herbs, speciality ethnic foods such

FOOD BUSINESS GULF & MIDDLE EAST

as fruits pickles and jams, a spectrum of precooked snacks, bakery products, pastries, ice cream, yoghurt, instant noodles and canned meat. These products are manufactured as per international quality norms and standards. Our products are also HACCP and Halal certified. The country has two main Halal certifying bodies, namely Jamiat-UlUlama of Mauritius and Jummah Masjid Halal Council. Our food products are free from food preservatives and additives. Government is also encouraging the cultivation of bio crops, giving a healthy food choice.

Mauritius is also a supplier of exotic fruits, vegetables and floral products.

Mauritius currently exports to the Middle East and Gulf Countries products such as white and special cane-sugars, fresh seabass fish, natural honey, victoria pineapples, cut flowers and foliage's. Potentials exist to offer large assortments of other agro and food products such as frozen snacks, fruit jellies, marmalades, black tea, green tea and herbal tea, flavoured honey, sugar confectionaries, mineral waters, beverages, fruit juice, pastas, curry spices, seaweeds based products, cake decorations, waffles, wafers as well as other gourmet and savouries.

Given the proximity of Mauritius to the United Arab Emirates and Gulf region, the transit time of shipment is quite fast, thus ensuring quick delivery of quality food products made with care, tasting exotically and priced competitively.

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INTERVIEW

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TRENDING: BEAUTY PRODUCTS - A GREAT OPPORTUNITY FOR FOOD AND BEVERAGE INDUSTRY

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alens is a European manufacturer of functional ingredients, designed to enrich foods and beverages for demanding health-conscious consumers.

In the past 10 years they have helped some well-known European manufacturers to develop high quality functional products. As they are entering Middle East and Asian market by promoting their »beauty« ingredient, we talked with their Sales Director, Ms Anda Arko.

Ms Arko, could you please explain what is your »beauty« ingredient all about - in a few words?

Q10Vital® is a patented complex of water-soluble Coenzyme Q10 with clinically proven superior bioavailability and absorption, which can be used in foods and beverages as well as in dietary supplements. The key advantage of Q10Vital® is its solubility, since CoQ10 is originally fat-soluble compound which does not absorb very well in our body.

We have heard a lot about Coenzyme Q10 in cosmetics, but never in food industry. Is this something new?

CoQ10 has been known as a very effective antioxidant for over 40 years. Due to its many positive effects in antiageing, it is also known as »Elixir of youth« and it's often used in cosmetic industry.

However, due to protective role of human skin, CoQ10 JANUARY-MARCH 2016

used in creams can hardly penetrate deeper to do its »job« properly. By using CoQ10 in foods, it can reach our blood system directly and thus supply the skin cells with its antioxidant power. And thanks to Q10Vital® we can also add this to aqueous media as well.

Can you back this up with any scientific proof?

After proving superior bioavailability for Q10Vital® Valens team has conducted a randomized, placebo controlled double-blind study on 33 women to prove its effect on skin. The study showed a significant reduction of wrinkles and improvement in skin evenness and firmness. And this is what really counts. Consumers want results, or they will switch to another product.

Our study will soon be published in several scientific magazines.

Do you think that this region is ready for such kind of products?

According to new research, the Middle East has recently overtaken South America as the world's fastest growing beauty products market. Furthermore, beauty drinks segment has doubled in South Asia. So yes, I am convinced that this is a big opportunity in food and beverage industry as well. I strongly believe that products like beauty drinks, yoghurts, smoothies and snacks have the biggest potential in this region, because they are easier to promote and people, especially

women are obviously keen on beauty innovations.

Will you attend Gulfood trade show in Dubai?

Yes, I have been visiting Gulfood for 3 years now and I enjoy it very much. It is great to experience such a variety of cuisine, nationalities and food innovations in one place. It is also a good place to meet new customers and I hope that you will be able to try new functional products with our ingredients here soon.

Ms Anda Arko

FOOD BUSINESS GULF & MIDDLE EAST

M AY O N N A I S E

ALTERNATIVE RETAIL PRODUCTS t/a AR BRANDS® OUR COMPANY Founded in 2013, Alternative Retail Products, t/a AR Brands® is an innovative FMCG marketing and manufacturing company.

OUR MANUFACTURING FACILITIES Our Greenfields factory is based in the heart of the Kwa-Zulu Natal in the gracious Capital city of Pietermaritzburg, South Africa.

AR Brands® has room to expand as the company grows and is well situated to reach into Africa or Internationally due to our position on the multi-modal transport network, which links the hinterland with the International Durban Port and Dube Trade Port including the International King Shaka Airport.

OUR BRAND “Love the flavour” Taysti® Mayonnaise is an Egg and Dairy Free Mayonnaise. It has a popular tangy taste with a creamy mouth feel, which perfectly complements any meals consumers might lovingly prepare.

Recently AR Brands has created two new and delicious Taysti® Mayonnaise variants for the consumers with most health and dietary requirements; Taysti® Mayonnaise Sugar Free and Taysti® Mayonnaise Lite Oil (also Sugar Free). Both variants are still Egg and Dairy free.

OUR PACKAGING Taysti® Mayonnaise is packaged in an attractive Doye pouch, which is easy to use, hygienic, economical and environmentally friendly. It has an easy open and easy pour nozzle allowing consumers to use just the right amount of mayonnaise regardless of the occasion or dish.

It's safe and easy for young and old consumers to open. Consumers will love the two convenient pack sizes, the 375g, 700g.

OUR ACCREDITATIONS Taysti® Mayonnaise has received the JANUARY-MARCH 2016

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Kosher Parev, Halaal and Shuddha marks of approval because the product contains no dairy or egg. Our factory has also been certified FSSC 22000, which is the internationally accepted standard used to harmonize food safety management systems based on the HACCP principles.

Deliciously creamy creamy and and tangy mayonnaise Deliciously Taysti Mayonnaise Mayonnaise isis available available in the Taysti following variants: variants: Egg Egg and Dairy Free following Mayonnaise, Sugar Sugar Free Free and Reduced Oil Mayonnaise, Easy to use, hygienic, economical and Easy to use, hygienic, economical environmentally friendly friendly Doye pouch environmentally It’s safe safe for for youngsters youngsters and and easy It’s for older consumers to open for older consumers to open Easy open open and and easy easy pour pour Easy nozzle allows allows consumers consumers to nozzle use just just the the right right amount amount use of mayonnaise of mayonnaise Ideally suited suited for for use use by by Ideally consumers who who are are fasting, fasting, consumers are vegetarian vegetarian or or have have other other are dietary or or religious religious constraints constraints dietary Available inin two two convenient convenient Available pack sizes: 375g and 700g 700g pack sizes: 375g and FSSC 22000 22000 certified certified FSSC

Alternative Retail Products t/a AR Brands

Trade enquiries: enquiries: Trade Peter Nicholas +27 82 82 900 900 8391 8391 Peter Nicholas +27 petern@ar-brands.com petern@ar-brands.com

www.ar-brands.com www.ar-brands.com

FOOD BUSINESS GULF & MIDDLE EAST

21-25 February, 2016 Visit us at stand no. S3-C51 US pavilion Dubai World Trade Centre

G

ood nutrition is an important part of a healthy lifestyle. Eating healthy provides a variety of benefits. Well informed today's discerning consumers are demanding healthier alternatives in snacking, beverages, confectionery, jams,honey,sauces or indeed in any food category.

The mission of Emirates Gourmet General Trading right from its inception in 2005 has been to make available the finest all- natural healthy foods from around the globe to the consumers in UAE and other GCC countries. Our product portfolio includes some of the best products from USA, Europe and elsewhere including Bruce Cost Ginger Ale, Plocky's, Rufus Teague BBQ sauces, the antipasti range from Montalbano. Italy just to name a few.

Thanks to the strict adherence to ethical codes Emirates Gourmet Gen Trading has carved out a reputation for reliable service, efficient logistics and above all trustworthiness among the both modern and traditional retail trade, Horeca, kitchens of leading airlines etc. in the region.

As we continue scouting for more and more healthy foods for the benefits of all stakeholders, we welcome opportunity for partnership with principals with products compatible with our business model.

Emirates Gourmet is a division of the reputed Nutriplus Commodities FZCO Dubai the indisputable leader in feed commodity sector with decades long durable partnership with some of the best suppliers in USA, Europe one of them being a Fortune 500 company in USA.

FOOD COLOURS

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A

s a brand that is synonymous with Food Colors, ROHA has proved itself as a company upon which customers can rely. Providing effective and efficient color solutions while maintaining the highest standard of quality is what keeps ROHA ahead of the rest.

By focusing on the most difficult industries, such as Beverages, Confectionery and Meat, Roha's technical team continuously develops innovative solutions that can be applied to other industries as well.

Natracol Bright Yellow is a water dispersible Curcumin that provides a bright yellow shade in applications like Jelly, Hard Boiled Candy, Bakery, Beverages, Ice cream, Yogurt, Fruit Preparation, Jams, Sauces, Snacks, Soups etc… It is more stable than standard emulsion.

Natracol Chrome Red is a Carmine replacement for beverages with neutral pH. It imparts orange to red shades in the application, depending on the dosage and the medium. It is also suitable for several applications where an increased stability to light required (Fondant, Confectionery, etc…) and other applications where a bright shade is needed, such as Confectionery or Ice Cream.

Futurals Scarlet Red is a clean labeled Carmine replacement for confectionery coating.

It is developed especially for Coating of Dragée to give Bright Red shade.

Futurals Red NC is a Carmine replacement for processed meat-based products with no heat treatment, either Cured or Fresh Meat or Dried Sausages. It is also appropriate in several neutral pH applications where an increased stability to light is required (Fondant, for example).

Futurals Paprika CF is a paprika extract that complies with the Guidance of Coloring Foodstuffs. It is mainly applicable in Ready Meals, Meat, Snacks, Bakery, Jelly, Hard Boiled Candy, Decorations (frostings and icings), Ice Cream, Yogurt, Fruit Preparation, Jams, Sauces and Soups.

Futurals Black is E-number free replacement of Carbon Black that is not permitted in some countries like USA. It is appropriate for use in products like Jelly Gum and Hard Boiled Candy.

ROHA is on the threshold of taking a giant leap to becoming the color partner of choice for multi-national customers in the Food and

FOOD BUSINESS GULF & MIDDLE EAST

ROHA LAUNCHES NEW EXCITING NATURAL PRODUCTS UNDER THE NATRACOL & FUTURALS BRAND Beverage Industry… and beyond. ROHA's commitment of 100 million Dollars towards Global Expansion and Growth saw the acquisition of Ravenswood (Color Division) in Australia with state-of-the-art facilities and technology to provide better color solutions. The great news is that it does not stop here; Roha is fast entering newer territories and plans to open up more offices globally. It has already begun with offices in Colombia, Turkey in 2015. Dubai, Brazil, Argentina and Germany office to come up in 2016.

The company continues to expand in other industries and categories with a bright and colorful future.

For more information visit our website www.roha.com Contact: roha.india@rohagroup.com

JANUARY-MARCH 2016