How does these two hotels concepts match with our vision
They look for interactive customers. Moxy hotels are people focused more than anything else, and this
might be an efficient manner to approach Millennials, that even though enjoy technologies, rely also on human contact (“being alone together”)
CitizenM is targeting young generation through modern and cubic design, located in cities center, which lie on place-sharing where any guest can interact with each other (living area where people can gather and read or be connected…).