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The Brief.

Create a great promotional tool that show cases kestrels work and interact with there existing client base and new ones.

The Idea.

The idea is to create a showcase style publication that will tell clients about kestrel’s latest and hottest projects. Enticing customers to want kestrel to do work for them. Along side the Publication will be a 2011 show reel and a contact business which will all be held in a packaging vessel. Martyn Woolley BA(Hons.) Graphic Design OUGD303 Progress Crit.


The publication will be printed @News Paperclub and will consist of 16 pages. The publication will be printed in black and white 1. To keep costs down & 2. To keep in with the visual consistency of the identity. There will also be messages within the publication persuading the client to visit the web site and see the work in its full colour glory. Specs. Black and White 634mm x 457mm Spread size. 15mm margin. 16 page.

Example Spread & Covers.

Martyn Woolley BA(Hons.) Graphic Design OUGD303 Progress Crit.


Martyn Woolley BA(Hons.) Graphic Design OUGD303 Progress Crit.


As well as the publication the pack will include a show reel of there lastest work. As well as the show reel it could the pack will contain things like, Stationary and business cards posters, stickers and other goodies.

Martyn Woolley BA(Hons.) Graphic Design OUGD303 Progress Crit.

Kestrel Film Works promo  

Promo ideas

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