Page 1

BA (Hons.) GRAPHIC DESIGN

LEVEL

Module Code

OUGD301

Semester

1

Module Title

Design Practice 3

Doc. Code

OUGD301

06

Flatland

Brief Your task is to produce a proposal for a new edition of Flatland, that doesn’t necessarily engage with the conventions of ‘the book’ as we understand them, although it may have text matter, pages and a cover – or not. It could be a pamphlet, a chapbook, a poster, a landscape, a happening, a dream, an installation, a text, a sound piece, an animation, a moment. Interpret the text typographically, you can be as ambitious as you wish to be, but you must deal with the full contents of at least one chapter and show how the rest of the text would develop. There are no restrictions, no conventions, no rules, no given formats, static work, moving image, physical, virtual, ephemeral are all up to you as is the navigation of the piece, its viewer/reader/user engagement, its scale, simplicity, complexity composition, What can it become? There is a quote in the film Amadeus that says if you have four people talking at once then its an argument, if you have four people singing at once then that’ opera. Make an opera, not an argument!

Mandatory Requirements -

Research and development Strategy Specifications / Grids Dummy / Prototypes Presentation

Studio Deadline

Target Market Define your market, and how you will target it in your strategy

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

Flatland Brief  
Flatland Brief  
Advertisement