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H O M E PA G E designs Fake copy this willhomepage be replaced with L orem ipsum dolor sit amet, in consectetur The Selfridges.com has undergone a dramatic transformation the last 12 months, developing into an editorially-focused, design-led page with vastly improved conversion rates. adipisicing elit, sed do eiusmod tempor incididunt. L orem ipsum dolorand sit click-through amet, The bespoke hero and content spots combine catwalk, brand and in-store imagery with the Selfridges style consectetur adipisicing elit, sed do eiusmod tempor incididunt. L orem guide and make use of roll-over states and animation to create an inspiring, on-brand customer experience.
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E- M A I L newsletters Each email newsletter is created with the Selfridges editorial team and sent to hundreds of thousands of subscribers. They have evolved greatly since the site launched, and are also replicated in the Selfridges content channel.
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WHAT IS NO NOISE? As we become increasingly bombarded with information and stimulation, the world is becoming a noisier place. In an initiative that goes beyond retail, we invite you to celebrate the power of quiet, see the beauty in function and find calm among the crowds.
E D I T O R I A L content pages
PA G E L AY O U T S & magazine designs
P R E C I S P E T I T E - A U T U M N W I N T E R C AT E R L O G U E
FUEL BAR - COVENT GARDEN
JONES BOOTMAKER - LOOKBOOK
Thank you for viewing my portfolio
Published on Apr 2, 2013
The digital development of a brand. My journey on bringing Selfridges one of the most famous and luxurious department stores in the world in...